algae for feed, food, fertilizers and cosmetics - algecenter …€¦ · · 2013-10-15algae for...
TRANSCRIPT
Tron Kjønnø
General Manager
Algae for feed, food, fertilizers and
cosmetics
October 2013
www.algea.com 2 15 October 2013
AGENDA
1. Algea, the Arctic Company
2. Our ID Card
3. Our precious brown seaweed: Ascophyllum nodosum
4. Our Solutions for different markets
5. Challenges and opportunities
www.algea.com 3 15 October 2013
Algea is one of the worldwide leaders in harvesting and manufacturing seaweed
based products with a history of more than 75 years. We have THREE cutting
edge PLANTS in Norway, dedicated to different businesses. Our northern site is
the only seaweed company located ABOVE THE ARCTIC CIRCLE.
As a part of Valagro Group since 2002, Algea implemented a system of
technology called Geapower developed by Valagro that is currently used through
all the Group.
Thanks to Geapower Technology, the development of our products follows a
rigorous path:
Knowledge about and access to raw materials.
Careful selection of extraction methods.
Implementation of investigative strategies.
Solutions for the intended use.
Algea, the Arctic Company
www.algea.com 4 15 October 2013
Agenda
1. Algea, the Arctic Company
2. Our ID Card
3. Seaweed
4. Our Solutions for different markets
5. Challenges and opportunities
www.algea.com 5 15 October 2013
“We have always
created with
passion innovative
and effective
solutions for the
nutrition, care and
beauty of people,
animals and plants.
Starting from the
best Arctic
resources. With
respect for all
beings and the
environment.”
Algea’s
Mission
Our ID Card
www.algea.com 6 15 October 2013
AGENDA
1. Algea, the Arctic Company
2. Our ID Card
3. Seaweed
4. Our Solutions for different markets
5. Challenges and opportunities
www.algea.com 7 15 October 2013
Macroalgae – forecast
Forecast - a productive Norwegian coast in 2050
Source: Report from a working-group in The Royal Norwegian Sciences Society (DKNVS) and the
Norwegian Technical Sciences Academy (NTVA)
Volume forecast from harvest and aquaculture - Macro og Microalgae in Norway 2010 2030 2050
Microalgae farmed (tons)
0
10 000
500 000
Macroalgae
farmed (mill tonn)
(Harvested)
0,2
4
20
Value forecast - Macro og Microalgae 2010 2030 2050
Value (mill Euro)
(Harvested)
150
1 000
5 000
www.algea.com 8 15 October 2013
Macroalgae = new possibilities
Along the coast of Norway we find:
• Approx. 100 green species
• Approx. 200 brown species
• Approx. 210 red species
In Norway today, mainly 2 species of
brown algae are commercialized
Ascophyllum nodosum and
Laminaria hyperborea
Aquaculture testing on sugarkelp
(Saccarina latissima) and from this
year alaria esculenta and one red
algae (by Algea)
www.algea.com 9 15 October 2013
In which Product/Markets can we succeed?
• Demands to be covered?
• Which Algaes?
• Many P/M-opportunities but, only few profitable and
accessible
Strategy new products: small volumes in high profit markets
www.algea.com 10 15 October 2013
Macroalgae = Market possibilities
In markets where we are more or less established:
– Nutrition industry, healthy food
– Cosmetics
– Animal feed
– Niches agriculture
– Pharmacy
new trades:
– Energy. Electric power production?
– Biodiesel?
A new possibility after the oil age for Norway?
- all products based on oil can be replaced by products from sustainable
grown macroalgaes – plastic, textiles, biofuel etc
www.algea.com 11 15 October 2013
Our preciuos brown seaweed
Conditions
The life of intertidal algae is a succession of setbacks: they are abandoned by the sea
and left to be dried by the wind. The return of the tide rehydrates and replenishes them with
nutrients, but also brings foulish organisms and mobilizes grazers once more. (T.A. Norton).
It has been demonstrated that seaweeds do not confront the waves, they rather yield to
them: immense mechanical stength is less useful than pliability, elasticity and ability to
conform to the flow. (Norton, Kohel, Danny).
Those stressful conditions of living and growing influence the chemical composition of the
seaweed, forcing them to evolve chemical means as a response to each kind of
challenge given by nature.
Chemical Response
Five substances, representative of the chemical
diversity in seaweeds:
1. ALGINATES, the “structure” of seaweed
2. FUCOIDANS, the external mucilagineous
structure
3. MANNITOL, the principal storage polyol
4. IODINE, inorganic antioxidant
5. PHLOROTANNINS and phenolic compounds,
secondary metabolites
www.algea.com 12 15 October 2013
Ascophyllum nodosum
Algea’s Ascophyllum nodosum is found in the coldest and cleanest water, where it withstands
both the winter frost and the unique light conditions of summer months.
Northern Norway is called the Land of the Midnight Sun. With 24 hours of daylight
during the summer, certain chemical compounds are naturally produced in Arctic Norwegian
seaweed. Algea is the one with a plant in the Arctic Circle.
www.algea.com 13 15 October 2013
Our method
We developed
processes that preserve
the incredible
characteristics of the
seaweed and ensure the
minimum environmental
impact.
We have designed our
own purpose-built
PROFESSIONAL
HARVESTERS in order
to cut and gather
seaweeds in a
sustainable manner, thus
allowing it to fully re-
grow after 4-5 years.
Our UNIQUE METHOD is easy on the environment and ensures that only fresh seaweed (free
from contamination like shells, sands and small stones) is used as raw material for our products.
www.algea.com 14 15 October 2013
AGENDA
1. Algea, the Arctic Company
2. Our ID Card
3. Seaweed
4. Our Solutions for different markets
5. Challenges and opportunities
www.algea.com 15 15 October 2013
Customer at the core
Our solutions have the CUSTOMER at the core. We are a B2B company and we are
organized in different businesses, offering specific products for different uses:
1. FOOD: Natural ingredients for companies of the food and nutraceutical business;
2. ESTHE: Special ingredients for cosmetics producers.
3. FERT: High quality seaweed extracts for fertilizer manufacturers;
4. FEED: Feed materials for companies operating in the animal feed sector;
www.algea.com 16 15 October 2013
WEIGHT CONTROL
In USA obesity has
increased from a range of
14% in 1990 to more than
25% in 2007. In 2010 35%
of European children aged
between 5 and 17 is
overweight while 5% is
obese. One of the most
important factors that
influencing body weight is
the lifestyle, even the diet.
AlgeaFood Solutions
SALT REPLACER
Cardiovascular diseases
(CVDs) remain the largest
cause of death worldwide.
Scientific evidence shows
that simply reducing the
population-wide sodium
intake by 15% could
prevent 8.5 million
cardiovascular- related
deaths worldwide over 10
years.
SPORT NUTRITION and
IODINE DEFICIENCY
Physical activity reduces
the risk of some of the
most chronic diseases,
including cardiovascular
disease, overweight and
obesity, type two diabetes
and certain cancers. Iodine
is related to athletic
performance through the
action of the thyroid
hormones.
www.algea.com 17 15 October 2013
It is useful both in functional foods or
supplements and as a valuable salt
replacer. It is rich in anti-oxidant
compounds such as phlorotannins,
high-quality polyphenols and
fucoidans.
It is used for producing food
supplements in capsules, pills and
tablets or in functional food to
supplement iodine in normal subject
or athletes.
AlgeaFood Best
• Totally natural product
• Integrated and controlled process
• GMO and solvent free
• Sustainable harvesting method
• Certified origin of the raw materials
• Ongoing research activity
•Halal certified
AlgeaFood Products
www.algea.com 18 15 October 2013
It is useful both in functional foods or
supplements and as a valuable salt
replacer. It is rich in anti-oxidant
compounds such as phlorotannins,
high-quality polyphenols and
fucoidans.
It is used for producing food
supplements in capsules, pills and
tablets or in functional food to
supplement iodine in normal subject
or athletes.
AlgeaFood Best
• Totally natural product
• Integrated and controlled process
• GMO and solvent free
• Sustainable harvesting method
• Certified origin of the raw materials
• Ongoing research activity
•Halal certified
AlgeaFood Products
www.algea.com 19 15 October 2013
AlgeaEsthe Solutions
SKIN AGING
Skin has the ability to respond
to challenges from outside
environment, including
pathogens and chemicals. This
barrier function helps the skin
to remain healthy and younger.
Skin aging involves many
changes; the skin becomes thin
and fragile and wrinkles,
uneven pigmentation and dark
spots begin to be more
apparent.
WHITENING
The natural complexion of the
skin comes from the equilibrium
among different chromophores,
mainly the melanins.
By the action of external
assaults, like environmental
stresses,
hypermelanogenesis can
occurr locally, resulting in dark
spots, or inflammation
may take place, resulting in
redness.
CELLULITE
Cellulite is a complex problem
involving: Microcirculatory
system, Lymphatic system,
Extracellular matrix, Presence
of excess subcutaneous fat.
Cellulite is featured by
adipocytes hypertrophy, that
determines an increase in
interstitial fluid proteins
and interstitial pressure; As a
result, fluid retention and
reduced microcirculation take
place.
www.algea.com 20 15 October 2013
Special key ingredients made of pure A.
nodosum.
AlgeaEsthe Cream is suitable for aging cream for
face.
Its active compounds can help skin
against age marks and wrinkles
Special key ingredients made of pure A.
nodosum.
Ecocert validated, AlgeaEsthe Powder is suitable
for mud, scrub and soap. Its active compounds
can help the skin to modulate cellulite flaws
and dryness.
AlgeaEsthe Products
www.algea.com 21 15 October 2013
AlgeaFert Solutions
The products in the AlgeaFert line are effective ingredients from Ascophyllum nodosum for
special fertilisers and represent Algea’s core business. They are nutrient concentrates for
special fertilisers but in reality the majority of those working in this field call them biostimulants
“… compounds, substances and other products that are applied to plants or soils to
regulate and enhance the crop’s physiological processes, thus making them more efficient.
Biostimulants act on plant physiology through different pathways than nutrients to improve crop
vigour, yields, quality and postharvest shelf life/conservation. Crop biostimulation is
complementary to crop nutrition and crop protection.1”
AlgeaFert products perform a threefold combined effect as they:
1 EBIC (European Biostimulants Industry Council) definition of biostimulants. Source: http://www.biostimulants.eu/
www.algea.com 22 15 October 2013
AlgeaFert Products
Algea Fert products are seaweed products for
horticulture and agriculture. They are all made from
Norwegian Ascophyllum nodosum.
They consist of a range of precious raw materials for
producers of special fertilizers.
www.algea.com 23 15 October 2013
AlgeaFeed Solutions
Algea Feed products are all natural seaweed meals for animal feeding.
They consist of dried and crushed brown seaweed. They are made from Norwegian brown
seaweeds selectively harvested, safe transported and stored, carefully dried, milled, sieved
and packed. All the process meets HACCP standards.
AlgeaFeed products can help:
An Healthy and balanced growth, guaranteed by a balanced mixture of micro-elements,
mostly naturally chelated and therefore more easily assimilated than their synthetic
equivalents. The active ingredients help to improve the animals' metabolism.
1 - The nutritional value of Seaweed meal for domestic animals, Jensen A. et al.
The natural sea minerals found in the brown seaweed can
stimulate the physiological response of animals to stress
and help them to stay healthy and strong1.
The rich fibre intake facilitates the smooth functioning of the
intestines and thus improves the animals' health.
www.algea.com 24 15 October 2013
AlgeaFeed Products
Algea Feed 1.4, Algea Feed 2.0 and Algea Feed 3.5 are valuable feed materials for cattle,
poultry, pigs, sheep and pets. They maintain all chemical components from the seaweeds
and have an outstanding ability to take up minerals and store them in a fairly high
concentration.
www.algea.com 25 15 October 2013
AGENDA
1. Algea, the Arctic Company
2. Our ID Card
3. Seaweed
4. Our Solutions for different markets
5. Challenges and possibilities
www.algea.com 26 15 October 2013
Where will the food come from?
www.algea.com 27 15 October 2013
Sustainable Diets – a seaweed possibility
Diets with low environmental impacts can contribute to food and nutrition security and to
healthy lives for present and future generations
«Sustainable diets are protective and respectful of biodiversity and ecosystems, culturally
acceptable accessible, economically fair and affordable, nutritionally adequate, safe and
healthy, while optimizing natural and human resources»
(FAO, 2010)
Macroalgae is part of the answer, because healthy food and feed have a big
potential.
No damaging pollution from CO2. The plants in the sea lives from what naturally is
there.
www.algea.com 28 15 October 2013
Growing demand = possibilities
Production from farmed macroalgae:
• Demand for sustainable and culturally acceptable food.
• Preparedness: a big food stock localized in the sea close to people
• Raw material for new industries. Oilbased products to be replaced with sustainable
macroalgae products? Plastic-textiles-fuel
• Organic fertilizer = the solution of the green revolution
Reduced deliveries of Phosporus – empty mines? Changes for intensive agriculture?
www.algea.com 29 15 October 2013
Can we do it?
Future generation 3D-printers based on Macro-algaes as medium.
Photo of a rifle made from parts coming from a 3D-printer, printed 3D plastic material and
assembled
A big 3D-printer: What about printing a house, printing sustainable building parts made from
macro-algae?
www.algea.com 30 15 October 2013
”Pippi Longstocking”
Nine-year-old Pippi is
unconventional, assertive, and
has superhuman strength, being
able to lift her horse one-handed
without difficulty.
One of her famous sayings:
”I have never done it before, of
course I can do it!”
The answer for all of us must be:
”Yes we can”
Thank you for your attention!