alex manchester pria 08 slideshare
DESCRIPTION
Using social media to engage your workforceTRANSCRIPT
Using social media to engage your workforcePRIA Annual Conference 2008
Alex Manchester, Step Two Designs, [email protected]
www.alexmanchester.com
Scared?
http://www.flickr.com/photos/uaeincredible/217849066/
Image problem?
Opportunity
http://www.flickr.com/photos/orphanjones/2661758536/
Web as a canvas
Mainstream Media
Social networks
Virtual worlds
Discussion
Blogs
Facilitation
Conversation Custom content
Podcasts
RSS
Niche audiences
Why does Sun’s CEO waste his time writing this blog?
“Because I believe in providing clarity surrounding our strategy andoperations - not just once a year in the Annual Report.
I believe clarity behind our direction is useful for our shareholders,customers, partners and employees.
In good times, and in challenging ones”
http://www.flickr.com/photos/jamescridland/2374321483/
Don’t be scared
http://www.flickr.com/photos/uaeincredible/217849066/
Opportunity
http://www.flickr.com/photos/orphanjones/2661758536/
Opportunity