alcatel-lucent : leclerc intrapreneurship conference-2011
TRANSCRIPT
Innovation and Entrepreneurship as vectors of TransformationOlivier Leclerc
Director, Entrepreneurial initiatives
December 2011
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.2 |
ALCATEL-LUCENT
” Ben VerwaayenChief Executive Officer
Broadband everywhere is speeding up life and business. It takes no time to go from having a new idea, to touching peoples lives. We must innovate – and help our customers innovate – at the speed of ideas.
“
• Headquarters: Paris, France
• Annual Revenues: approx. €16 billion
• Employees: 77,000 +
• 130 countries
FAST FACTS
• R&D Budget: €2.5 billion
• Active Patents Held: 27,900
• Patents Awarded in 2010: 2,400
• Nobel Prizes Won: 7
“
REALIZING THE POTENTIAL OF A CONNECTED WORLD
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.3 |
CUSTOMERS WE SERVE
A leader in mobile, fixed, IP and optics technologies, and a pioneer in applications and services, we offer complete solutions that help service providers and their customers realize the potential of a connected world.
We provide end-to-end turnkey communications integration that improve quality of life through better energy management, efficient transportation and improved government services.
We help our enterprise and government customers worldwide interconnect their networks, people, processes and knowledge to make money and save money.
SERVICE PROVIDERS STRATEGIC INDUSTRIES ENTERPRISES
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.4 |
� 27,900 active patents � Collaboration with >250 universities worldwide
�Multiple Open Innovation Initiatives
PRESENCE IN 8 COUNTRIES
� Belgium
� China
� France
�Germany
LIFE-CHANGING TECHNOLOGIES
� DSL� PON�WiMAX�WDM� The transistor
MARKET IMPACT
GLOBAL REACH A HERITAGE OF INNOVATION
DEFINING THE FOREFRONT OF THE INDUSTRY
2010 BREAKTHROUGHS
� lightRadioTM
� 100G optical transmission�DSL Phantom Mode
� India
� Ireland
� South Korea
� United States
� Digital signal processing� CCD� Communications satellites� The laser� Cellular telephony
BELL LABSINNOVATING AT THE SPEED OF IDEAS
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.5 |
CHANGING PARADIGMYESTERDAY, SEPARETED SERVICE SILO NETWORKS
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.6 |
CHANGING PARADIGMTOMORROW, ONE NETWORK TO RULE THEM ALL
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.7 |7 | change in progress | Intro | July 2009
BehavorialChange
Change the way we do business
Strategy
Systems&
StructureCulture
DRIVING TRANSFORMATIONTRANSFORMATION =
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.8 |
‘Standard’organization
‘Entrepreneurial’organization
DecideTop
Management
MiddleManagement
‘Operational’Management
Control
Execute
Bear & legitimate the meaningwith positive exemplarity
EnableSupport & encourage
Act as / Are Intrapreneurs
CHANGING MODELCHANGE CULTURE AND BEHAVIOR
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.9 |9 | Guido H. Petit | HSATM | June 2009
InnovatInnovationion Leadership in aLeadership in aFastFast--ChangiChangingng Global OrganizationGlobal Organization
How can weHow can we ddo things differently?o things differently?
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.10 |
Défi ENTREPRENDRE BRINGING ENTREPRENEURSHIP INSIDE
Entrepreneurial Boot CampEntrepreneurial Boot Camp
““Innovation is the responsibilityInnovation is the responsibilityof every employee in the companyof every employee in the company””
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.11 |11 | Défi ENTREPRENDRE | Oct 201011 | Guido H. Petit | HSATM | June 2009
Takeaway 2Encouraging Innovation, Risk Taking Encouraging Innovation, Risk Taking
and Entrepreneurshipand Entrepreneurship
Transform your ideas into real business
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.12 |12 | Défi ENTREPRENDRE | Oct 201012 | Guido H. Petit | HSATM | June 2009
Scouting Entrepreneurial Talent
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.13 |13 | Défi ENTREPRENDRE | Oct 201013 | Guido H. Petit | HSATM | June 2009
You are challenged every day by your peers!
Overcome Gravitational Forces and
Organizational Barriers
A Stretch Track – A Real Challenge
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.14 |14 | Défi ENTREPRENDRE | Oct 201014 | Guido H. Petit | HSATM | June 2009
5 teams each with 5 participants
Encourage collaboration
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.15 |15 | Défi ENTREPRENDRE | Oct 201015 | Guido H. Petit | HSATM | June 2009
Research
Engineering
Marketing SalesFinance
Multidisciplinary teamsTalented people are everywhere but …they are often not connected!
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.16 |16 | Défi ENTREPRENDRE | Oct 201016 | Guido H. Petit | HSATM | June 2009
On top of daily duties
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.17 |17 | Défi ENTREPRENDRE | Oct 201017 | Guido H. Petit | HSATM | June 2009
Transition barrier increases over time
An Exponential
Learning
Curve
•
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.18 |18 | Défi ENTREPRENDRE | Oct 201018 | Guido H. Petit | HSATM | June 2009
CoachingCoachingFocus on project
Theory
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.19 |19 | Défi ENTREPRENDRE | Oct 201019 | Guido H. Petit | HSATM | June 2009
Takeaway 3
Constantly move borders – no status quo
Network and build relationships
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.20 |20 | Défi ENTREPRENDRE | Oct 201020 | Guido H. Petit | HSATM | June 2009
A Real Life Experience
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.21 |21 | Défi ENTREPRENDRE | Oct 201021 | Guido H. Petit | HSATM | June 2009
Let people pursue their passion
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.22 |22 | Défi ENTREPRENDRE | Oct 2010
CONVINCE A JURY ABOUT …
•Vision, trends and market needs
•Sustainable business opportunity
•Team Strength
•Value Chain and Players
•Business case and financials
•Competition
•Solution and Technology
•Fit with business strategy/core competences
•Lead customers
•Rollout plan and exit strategy
•Need for partnering
In 15 m
inutes!
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.23 |23 | Défi ENTREPRENDRE | Oct 2010
… THE JURY IS …
Venture Capitalists Business School ProfessorsCEO and executives of
Alcatel-Lucent
Venture Capitalists
Exposure to ALU top management
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.24 |
Défi ENTREPRENDRE / Entrepreneurial Boot CampA STAGE-GATED PROCESS
Spread, stimulate & concretize an entrepreneurial spirit within Alcatel-Lucent
• connects committed & talented people with multi-disciplinary/complementary skills across the boundaries of the organization
• ‘Bottom-up’ collection of ideas & team generation• ‘Innovation Fund’ with 1 M€ annual budget to help
pre-incubate the best projects
Create value for Alcatel-Lucent thinking ‘out-of-the-box’’
• Consolidate an innovative proposal• And finally Answer to the following questions ?
Is there a Business? Addressable within ~2 years?
In which environment this business should be best developed?
• Inside ALU BD, with an ALU Venture (ALV), outside ALU
Provide personal development opportunities for Alcatel-Lucentemployees
• The Boot Camp includes an intensive learning program in partnership with top-ranked French business school ESCP Europe in Paris + external VCs as Coaches
• Strong exposure to executive level of the company – through Innovation Board directors from AL France, AL Bell Labs France & AL Enterprise -
OBJECTIVES
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.25 |
Défi ENTREPRENDREA STAGE-GATED PROCESS
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.26 |
INNOVATION FUNDCREATED END SEPT 2009
As to :
-- Buy equipment + pay for service (POC)
-- Allow / enable some team members to work 100% of their time on the project for a limited and defined period
=> Help concretize the proposition
Eligible projects are high-rated ones after BC
Back
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.27 |
Défi ENTREPRENDREENTREPRENEURIAL BOOT CAMP
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.28 |
Défi ENTREPRENDRESEASONS AFTER SEASONS …
Kickoff in June 2008
Season 2 : ALU WebTV episode ‘Innovation@Work’ on Défi / BC
Season 3 : Creation of ‘Innovation Fund’ with 1M€/year budget to help the projects
concretize their proposal before transfert to BGs, ALV
Seas : ‘Club Défi’ initiative (local discussion groups to stimulate idea
creation / enrichment) in ALU premises in France (Lannion , Villarceaux, Vélizy, Orvault,
Colombes …) animated and managed by BC alumni
=> more infos in ‘Défi ENTREPRENDRE’ groupS in Engage (Alcatel-Lucent internalsocial network)
Since kickoff, more than 250 projects proposals received, 25 developed projects, now reaching > 4000 website users every season
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.29 |
Défi ENTREPRENDRESEASON 6
Web site : http://all.alcatel-lucent.com/defi-entreprendrehttps://engage.alcatel-lucent.com/groups/defi-entreprendr
Follow us on Twitter : http:\\twitter.com\ALU_Defi
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.30 |
Défi ENTREPRENDRESOME KEY PROGRESS & SUCCESS
Augmented Reality services (for smartphones) fully funded by Innovation Fund from Jan til June 2010transitioned to Services / MNC during 2H 2010 with
funding from Services, Bell Labs & Innovation Fund
Advertized in Mobile World Congress’11New services launched Commercial contracts
Now part of , an Alcatel-Lucent company
MOSAR
MOSAR became ‘Alternative Energy Program’Energy-autonomous wireless base station
Commercial contracts
Funded by Innovation Fund in Jan-Oct 2011
Transfered to Alcatel-Lucent Entreprise
Service for Smart Sharing and Enrichment of Videos
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.31 |
Défi ENTREPRENDREAND OTHER BOOT CAMPS
Other BootCamps in Alcatel-Lucent
- ‘BC2.0’ (Belgium) (new version after 8 seasons) => Final Event in March 2012
- BC in Germany (3nd) => Final Event in March 2012
- Americas’ BC (3rd) => Grande Finale in March 2012
- BC in China (2st) => Grande Finale in March 2012
- Similar initiative in India called‘ideaz Central’ with 3nd
interation in 2H2011
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.32 |32 | Guido H. Petit | HSATM | June 2009
Success is a journey, not a destination!Deepak Chopra
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.33 |
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.34 |
Défi ENTREPRENDRETRAINING – ESCP EUROPEFridays & Saturdays
• + Coaching stop-overs by (serial) Entrepreneurs (see bios) – 1 per team –
• + 3h teaching on Intellectual Property + 2h coaching per project by ALU IP&S reps
INTERNAL MENTORING, EXTERNAL COACHING, HOTLINE
MODULE 1FROM IDEATO BUSINESSPLAN
TEAMBUILDINGPresentation of mechanismProject review
VISION and STRATEGY
FINANCING A PROJECT
BUSINESS PLAN
MODULE 2FROM BUSINESS PLAN TO PROJECT
PROJECT REVIEW
SELLING and MARKETING the IDEA
ENTREPRENEURIAL LEADERSHIP
MODULE 3FROM PROJECT TO MARKET
ADVANCED PROJECT REVIEW
PROJECT MANAGEMENT
FINANCE
2 days2, 5 days
1,5 days
CoachingStop Over 1
CoachingStop Over 4
CoachingStop Over 2
1.5hCoaching
Stop Over 3
Pre-reading
E-learning
E-learning E-learning
MODULE 1FROM IDEATO BUSINESSPLAN
TEAMBUILDINGPresentation of mechanismProject review
VISION and STRATEGY
FINANCING A PROJECT
BUSINESS PLAN
MODULE 2FROM BUSINESS PLAN TO PROJECT
PROJECT REVIEW
SELLING and MARKETING the IDEA
ENTREPRENEURIAL LEADERSHIP
MODULE 3FROM PROJECT TO MARKET
ADVANCED PROJECT REVIEW
PROJECT MANAGEMENT
FINANCE
2 days2, 5 days
1,5 days
CoachingStop Over 1
CoachingStop Over 4
CoachingStop Over 2
1.5hCoaching
Stop Over 3
Pre-reading
E-learningE-learning
E-learningE-learning E-learningE-learning
*
INTERNAL MENTORING, EXTERNAL COACHING, HOTLINE
MODULE 1FROM IDEATO BUSINESSPLAN
TEAMBUILDINGPresentation of mechanismProject review
VISION and STRATEGY
FINANCING A PROJECT
BUSINESS PLAN
MODULE 2FROM BUSINESS PLAN TO PROJECT
PROJECT REVIEW
SELLING and MARKETING the IDEA
ENTREPRENEURIAL LEADERSHIP
MODULE 3FROM PROJECT TO MARKET
ADVANCED PROJECT REVIEW
PROJECT MANAGEMENT
FINANCE
2 days2, 5 days
1,5 days
CoachingStop Over 1
CoachingStop Over 4
CoachingStop Over 2
1.5hCoaching
Stop Over 3
Pre-reading
E-learning
E-learning E-learning
MODULE 1FROM IDEATO BUSINESSPLAN
TEAMBUILDINGPresentation of mechanismProject review
VISION and STRATEGY
FINANCING A PROJECT
BUSINESS PLAN
MODULE 2FROM BUSINESS PLAN TO PROJECT
PROJECT REVIEW
SELLING and MARKETING the IDEA
ENTREPRENEURIAL LEADERSHIP
MODULE 3FROM PROJECT TO MARKET
ADVANCED PROJECT REVIEW
PROJECT MANAGEMENT
FINANCE
2 days2, 5 days
1,5 days
CoachingStop Over 1
CoachingStop Over 4
CoachingStop Over 2
1.5hCoaching
Stop Over 3
Pre-reading
E-learningE-learning
E-learningE-learning E-learningE-learning
*
MODULE 1FROM IDEATO BUSINESSPLAN
TEAMBUILDINGPresentation of mechanismProject review
VISION and STRATEGY
FINANCING A PROJECT
BUSINESS PLAN
MODULE 2FROM BUSINESS PLAN TO PROJECT
PROJECT REVIEW
SELLING and MARKETING the IDEA
ENTREPRENEURIAL LEADERSHIP
MODULE 3FROM PROJECT TO MARKET
ADVANCED PROJECT REVIEW
PROJECT MANAGEMENT
FINANCE
2 days2, 5 days
1,5 days
CoachingStop Over 1
CoachingStop Over 4
CoachingStop Over 2
1.5hCoaching
Stop Over 3
Pre-reading
E-learning
E-learning E-learning
MODULE 1FROM IDEATO BUSINESSPLAN
TEAMBUILDINGPresentation of mechanismProject review
VISION and STRATEGY
FINANCING A PROJECT
BUSINESS PLAN
MODULE 2FROM BUSINESS PLAN TO PROJECT
PROJECT REVIEW
SELLING and MARKETING the IDEA
ENTREPRENEURIAL LEADERSHIP
MODULE 3FROM PROJECT TO MARKET
ADVANCED PROJECT REVIEW
PROJECT MANAGEMENT
FINANCE
2 days2, 5 days
1,5 days
CoachingStop Over 1
CoachingStop Over 4
CoachingStop Over 2
1.5hCoaching
Stop Over 3
Pre-reading
E-learningE-learning
E-learningE-learning E-learningE-learning
*
Back
ALL RIGHTS RESERVED. COPYRIGHT © ALCATEL-LUCENT 2011.35 |