album cover analysis – chris brown fame

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Album cover analysis – Chris Brown F.A.M.E Andrew Goodwin suggests that record companies will demand a lot of close ups of the main artist in order to sell the product. He also suggests voyeurism is present in a lot of music videos now. Andrew Goodwin’s theory of celebrity applies to this album cover as the main focus is on the main artist. All of the photos are of Chris Brown, which allows the audience to identify with it. This also means that the established fan base of Chris Brown may buy the album because they see his image on the front. The main image that we see of Chris Brown on this album cover has been edited to make him look flawless and to make him look more attractive. This will be to attract the attention of the female side of his fan base to buy the album. Barry Keith suggests that a music genre allows an audience to identify to it by there being familiar and recognizable features in the videos. Barry Keith’s theory applies as he says an audience identifies with a genre by familiar characteristics. So an audience can recognize a genre through visual things. This is shown by the snapback cap, jacket and earrings that are shown; these are all common in R&B music. The design of the album cover is very colourful and uses a very bright colour palette. This will attract people’s attention when it is on a shelf in a shop. It could also suggest what genre it is as R&B generally is very colourful and bright. It is associated with ‘bling jewellery’ and colourful

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Page 1: Album cover analysis – Chris Brown Fame

Album cover analysis – Chris Brown F.A.M.E

Andrew Goodwin suggests that record companies will demand a lot of close ups of the main art ist in order to sell the product. He also suggests

voyeurism is present in a lot of music videos now. Andrew Goodwin’s theory of celebrity applies to this album cover as the main focus is on

the main art ist . All of the photos are of Chris Brown, which allows the

audience to identify with it . This also means that the established fan base of Chris Brown may buy the album because they see his image

on the front. The main image that we see of Chris Brown on this album cover has been edited to make him look flawless and to make him look

more attractive. This will be to attract the attention of the female side

of his fan base to buy the album.

Barry Keith suggests that a music genre allows an audience to identify

to it by there being familiar and recognizable features in the videos. Barry Keith’s theory applies as he says an audience identifies with a

genre by familiar characterist ics. So an audience can recognize a genre through visual things. This is shown by the snapback cap, jacket

and earrings that are shown; these are all common in R&B music.

The design of the album cover is very colourful and uses a very bright

colour palette. This will attract people’s attention when it is on a shelf in

a shop. It could also suggest what genre it is as R&B generally is very colourful and bright. It is associated with ‘bling jewellery’ and colourful

Page 2: Album cover analysis – Chris Brown Fame

clothing. The colours may imply who the target audience for the art ist

is; R&B music is typically aimed at teenagers, so a bright, colourful album will attract their attention which may lead to them buying the

album.

Also the repetit ive smaller images of the art ist have a look of graffit i art

which may also appeal the fan base of Chris Brown. It is a very modern and unique way of presenting an image; this may make the album

look more interest ing to a potential buyer walking past it in a shop.

Graffit i art is seen as an urban style of art and may be associated with young people, this link to Chris Brown’s main audience of young

people. If they see he has used this style of work on his album they may like it and think it is ‘cool’ and therefore buy the album.