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ALASKA SEAFOOD MARKETING INSTITUTE FY21 TECHNICAL PROGRAM BUDGET Michael Kohan– Seafood Technical Director – May 5, 2020

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Page 1: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

ALASKA SEAFOOD MARKETING INSTITUTEFY21 TECHNICAL PROGRAM BUDGET

Michael Kohan– Seafood Technical Director – May 5, 2020

Page 2: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

SEAFOOD TECHNICAL OVERVIEW

SUPPLIED MATERIALS

TRADE EDUCATION

APPLIED RESEARCH

Outreach and educational

material related to Alaska seafood

Outreach and educational

opportunities in seafood

technical issuesfor the industry

and trade

Research opportunities related to the

quality and value of Alaska seafood

Page 3: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

Comparison of FY20 and FY21 Technical Program Budgets

Program FY20 Budget FY21 ProposedBudget

Program OperationsPersonal Services $217,000 $269,000*Travel $33,000 $40,000Total $250,000 $309,000

Trade EducationIndustry Training $20,000 $14,000Total $20,000 $14,000

Support MaterialsContent Development $20,000 $30,000Outreach and Education $30,000 $30,000Total $50,000 $60,000 + ATP**

Applied Investigations

Research & Development $45,000 $50,000Total $45,000 $50,000

TOTAL PROGRAM BUDGET $365,000 $433,000

TECHNICAL BUDGET OVERVIEW

Page 4: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

TECHNICAL BUDGET OVERVIEW

FY20 Budget Categories FY21 Budget Categories

Program Operations

$250,000 69%

Trade Education

$20,0005%

Support Materials$50,000

14%

Applied Investigations

$45,00012%

Program Operations

$309,000 71%

Trade Education

$14,0003%

Support Materials$60,000

14%

Applied Investigations

$50,00012%

Page 5: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

FY21 TECHNICAL BUDGET OVERVIEW

Research opportunities related to the quality and value of Alaska seafood- OSU sensory project (postponed)

- - SIRF project- PCCRC grant - ADEC/ASMI nutrient and contaminant database

Outreach and educational material related to Alaska seafood- Quality processing videos- ASMI publications/technical fact sheets- Website – nutrition, quality - Messaging for technical topics

Outreach and educational opportunities in seafood technical issues for the industry- Regulatory outreach- Technical presentations- Collaboration with affiliated groups- Sponsorships

APPLIED INVESTIGATIONS

SUPPLIED MATERIALS

TRADE EDUCATION

Page 6: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

The use of nucleotides is well established in the global marketplace. The quality of fish nucleotides could put this product at an advantage. Research to extract and analyze Alaska seafood nucleotides from underutilized products is underway.

UTILIZATION NUTRITIONSEAFOOD SAFETY

The consumption of wild Alaska salmon fillets could reduce inflammation in cancer survivors. The goals of the study are: 1) increase dietary DHA, 2) reduce levels of inflammatory mediators, and 3) reduce severity of persistent pain and fatigue.

For Alaska seafood consumer education, public health advice, and market access, we are working with others to seek funding and develop a state database of nutrition and contaminant data to provide comprehensive values for commercially-harvested Alaska seafood markets.

FY21 TECHNICAL BUDGET OVERVIEW: APPLIED INVESTIGATIONS

Page 7: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

REGULATORY NUTRITION SEAFOOD QUALITY & SAFETY

• Collaborating with state and industry organizations to develop a nutrition database for Alaska seafood.

• Provide comments to the USDA/HSS DGA regarding seafood consumption advice.

• Collaborating with industry to contribute to a EDA grant on Alaska seafood workforce training needs.

• Support Alaska seafood education platforms through sponsorship- PFT, Surimi Forum, KSMSC workshops

• Collaborate with NFI to provide comments to proposed rules on the federal register regarding actions that affect Alaska seafood.

• Collaborating with industry and government agencies on sanitary trade barriers.

FY21 TECHNICAL BUDGET OVERVIEW: TRADE EDUCATION

Page 8: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

TECHNICALQUALITY NUTRITIONALASKA SPECIES

https://www.alaskaseafood.org/health-nutrition/

FY21 TECHNICAL BUDGET OVERVIEW: SUPPLIED MATERIALS

Fact Sheets/One Pagers• Parasite • Environment • Frozen Quality • Smoked Seafood • Fishery Management• Mercury

Fact Sheets• Opilio• Bairdii• Dungeness• Halibut• Pacific cod• Yellowfin sole• Additional flatfish• Weathervane scallop• Geoduck• Sea cucumber• Shellfish/Plant

Mariculture products (TBD)

Brochure• Roe brochure

Photos• Species • Salmon skin color • Roe quality photos

White Paper• Sustainability

Video Projects• Salmon quality

harvesting social content

• Quality processing• Frozen quality

Guidelines• Live Crab Shipping

Guidelines• Bleeding and Chilling

Guidelines• Roe Handling

Guidelines• Foodservice/Retail

Quality Handling

Video Projects• Functional nutrition

video clips

https://www.alaskaseafood.org/health-nutrition/
Page 9: ALASKA SEAFOOD MARKETING INSTITUTE · Trade Education $20,000 5% Support Materials $50,000 14%. Applied Investigations $45,000 12% Program Operations $309,000 71%. Trade Education

TECHNICAL

CHALLENGES AND OPPORTUNITIES

• Promote an academic focus and encourage the next generation to study seafood science

• Developing quality projects that apply to statewide objectives to increase the value of Alaska seafood

• Collaborate with other groups (NFI, SNP, FAS, USDC) to promote clear efficient messaging and projects for Alaska seafood

• Be more effective using the ASMI resources to provide outreach and education about seafood quality, nutrition, utilization, traceability, and safety

• Collaborate effectively with our overseas marketing representatives and ASMI staff

• Working with less resources


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