aims of the class (ciljevi časa) key vocabulary revision ponavljanje ključnog vokabulara za ispit...
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Aims of the class (Ciljevi časa)
• Key vocabulary revision• Ponavljanje ključnog vokabulara• Za ispit se sprema ključni vokabular od Unit 1
do Unit 10, First Insights into Business, Longman
• Source: First Insights into Business, Longman
Unit 2: Companies
focus on COMPANIES
Key vocabulary: Companies
COMPANIES
buying
production
Information Technology
(IT)selling
film
telecommunications
marketing
car manufacture
multinationals
operate
parent/holding company
subsidiaries
Key vocabulary cloze
• Many well-known companies are ____________________, these are companies which _________________ in a number of countries.
• Multinationals often have a complicated structure. There is usually a ____________ or ________________ company. This company owns other companies or parts of other companies. These other companies are called _________________.
MULTINATIONALS OPERATE
PARENTHOLDING
SUBSIDIARIES
Prevod • Prevedite sledeće ključne reči i napišite rečenicu u kojoj
ćete upotrebiti ključnu reč.
1. Multinational: • Ford is an example of a famous multinational
company.
2. Subsidiary: • Chase Manhattan Bank is a subsidiary of
Chase Manhattan Corp.
3. set up/ found/ establish a company: • We founded a company in
2005.
Multinacionalna kompanija
Podružnica/ ogranak
Osnovati kompaniju
Write down the answers to these questions.
• Which of these companies would you like to work for? Why?a family owned company, a multinational company, your own company (be self-employed)___________________________________________________________________.
Key vocabulary
TRAVEL
ITINERARY
A FOREIGN BUSINESS
TRIP
SOCIAL CONVENTIONS
CULTURAL DIFFERENCESCOLLEAGUES
NATIONALITIESCULTURES
Key Vocabulary Cloze• Business people have to
plan an • On a business trip, you can
experience cultural • are
the different ways that other nationalities do things
ITINERARY
differences
Social conventions
strategygoals
Troubleshooting
a management consultant
SWOT analysis
Unit 4: Focus on Troubleshooting
Solving problems
to achieve goals/objectives
to re-plan a strategy
S= STRENGTHSW=WEAKNESSESO=OPPORTUNITIEST=THREATS
Key vocabulary cloze• Sometimes _______________realise that they are
not achieving their ___________or objectives effectively. In this case they have to re-plan their
____________. It can be useful to get an outsider, e.g. a ___________________ to analyse the company's performance.
A _________ analysis can be useful.• _________________ or solving problems, is a
necessary part of running a company.
companies
goals
strategy management consultant
SWOTTroubleshooting
Unit 6: Focus on
Retailing
RETAILING
GOODS SERVICESRETAILER/S
MANUFACTURER
WHOLESALERMARGIN
CONSUMER
RETAIL OUTLET
SUPERMARKETDEPARTMENT
STORE
The Internet TV shopping channels
mail-order catalogues
Key vocabulary cloze
• Retailing is the provision of _____________ or _____________ to the customer. _____________ buy goods directly from the _____________ or from a _____________ (the middleman), and make their income from the ____________________, or difference, between the price they pay for the goods and the price they sell the goods at to the _____________.A ____________________ is the place where customers can purchase goods, for example a ____________________ or a _________________.Nowadays, many customers are shopping from home: shopping by____________________, ____________________, or
______________ is becoming very popular.
goods servicesRetailers
manufacturer wholesalermargin
consumerretail outlet
supermarketdepartment store
the Internet TV shopping channels
mail-order catalogues
• Define the following terms in English:• WHOLESALE=
• DEPARTMENT STORE = buying/ selling goods in large quantities
a large shop, divided into several departments, each selling a different type of goods