aiesec united states mc 15 16 vp application package

AIESEC in the United States Member Committee 15.16 Application

Message from the MCPe I’d like to welcome you to the generation of AIESEC in the United States that will establish this entity as a global leader. An innovative generation that will

set the pace for the international development of this organization. A generation that will establish AIESEC in the United States first 3 year plan. A

generation that will see our highest future potential and bring that to AIESEC in the United States. A generation that will demand purpose in our products

and will use the national demand of our students to drive the global supply of traineeships A generation that is truly making an impact on our communities

and our world. This is a promise that I made to you, the national plenary of AIESEC in the

United States, and I will deliver on this promise. But I will not deliver it alone, I will deliver it with each and every one of you. Today begins the process of

recruiting a team of 11 others to help make this future the reality for AIESEC in the United States. And it is on this note that I would like to announce the

release of AIESEC in the United States Member Committee 2015-16 Applications!

Love, Domenic Smith

AIESEC in the United States AIESEC US is a 501c3 registered not-for-profit organization in the United States. Being a registered not-for-profit, we have a Board of Directors, responsible for the financial and legal well-being of the organization. Our Board of Directors consists of successful CEOs, entrepreneurs, senior-level executives, and alumni who provide guidance to the organization. Organizational Purpose & LC Composition: At the summer national conference 2014, AIESEC in the United States created its’ Manifesto which outlines organizational purpose and future direction of the organization. This can be referenced here (bit.ly/AIESECUSManifesto). For more information about our LCs and Regional composition refer to the following document (bit.ly/AIESESUSinfo) Role of the MC: The AIESEC US MC team exists to support the LCs in running successful operations, to manage and oversee all legal & financial operations, and to ensure the sustainability of AIESEC US & its position in the international association of AIESEC. Position Logistics: • Term Duration: June 1st, 2015 –June 30th, 2016 (including one and half month of transition in 2015). • Hours: The US MC is a full time commitment, being approximately 40 -50 hours of work per week. Current

office hours are 10 AM –6 PM with weekends off except during LC visits, international/national/regional conferences, and during planning periods when office hours are usually extended and may include weekends.

• Working conditions: The US MC office is in downtown Manhattan in New York City. Each MC member is provided with a desk, computer, access to a phone, and other equipment necessary to fulfill the role.

• Salary: All roles will be salaried and the salary will cover all living expenses in New York City. Salaries are $30,000 USD (before taxes) and all roles also receive health insurance.

• Travel: All travel connected with MC members roles (during their term) is paid for by AIESEC US subject to approval by the MCP.

MCP

TM FIN MKT oGCDP oGIP UR

MC 15.16 Structure

Note: This is not the final structure of the MC team 14-15 as this will be decided upon by the MCPe along with the selection of the MC team, findings during and post selection process, and input from the board of directors. The proposed MC structure has no implications for the local realities as of now, as the main idea behind the change is to define the strategic direction for the MC in the upcoming term.

AD BD ER Innovations Innovations

TM

Evolving LEAD

Evolving National Education Cycle

MC Internal Communication

Managing the NTT

Conference Content

Recruitment

Team Minimums

Productivity

Manage RST

FIN

Manage National Finances and Develop National investment strategy

Develop Local Level Investment Strategy

Data Analysis

Risk Management

Assess Local Level Education

Manage RST

MK

T National /local conversion strategy

Managing organizational brand

Coordinating design and product packaging

Developing online marketing for products

Local marketing sales education

Manage RST

oG

CD

P

Develop LC growth strategy

Facilitate LC 2 LC partnerships

Manage National Partnerships

Manage Country Partnerships

Exchange delivery and customer servicing

Local education

Create online education

Manage RST

Roles & Responsibilities

oG

IP

Develop LC growth strategy

Facilitate LC 2 LC partnerships

Manage National Partnerships

Exchange delivery and customer servicing

Local education

Create online education

Manage RST

UR

University partnership development/ management

Develop LC strategy for UR

Establish product portfolio for university sales

Co-sales with LCs

Support TMP/TLP & Exchange through strategic partnerships

Develop National expansion strategy

Alumni relations

Manage RST

AD

LC sourcing & delivery strategy

Account Upscaling

Identifying delivery trends and expansion sites

National sales strategy development

Customer service support

Partnership management education

Manage national partnerships

Manage RST

BD

Selling National iGIP Products

Manage BD Reps

Coordinate national co-sales

Alumni relations

Develop national/local sales strategy

Local sales education

Develop national delivery strategy

Manage RST


ER Coordinating external

events that build AIESEC’s brand and enhance our product positioning

Planning and managing Youth 2 Business Events

Alumni engagement

Public relations responsible for establishing and managing external partnerships with value aligned organizations

Representative of AIESEC in the United States at external events

National Conference management & Regional conference coordination

Inn

ova

tio

ns Manage National 3 year

plan creation and follow through

ICX product development

OGX product development

Process Optimization

External market trend research

Data analysis

National Education development

National change management

Alumni relations

Manage RC

MC

Te

am M

em

be

r Cross functional collaboration

Help guide national direction

Local level coaching

Conference facilitation and management

Legislation

Consultancy

Transition management

LCP Subcommittee Management

Overall stakeholder and quality management

Report to AIESEC US BoD


Current MC Members

Role Name Email MCP Niels Caszo [email protected]

MCVP iGIP Karan Goenka [email protected]

MCVP AD Phil Krouse [email protected]

MCVP BD Hans Hermann [email protected]

MCVP TM Thu-Hong Nguyen [email protected]

MCVP MKT Aaron Mack [email protected]

MCVP oGIP Laura Duque [email protected]

MCVP oGCDP Kim Quach [email protected]

MCVP Fin Patrick Johnson [email protected]

MCVP IM Sebastian Ramirez [email protected]

g

MCVP LCD (MCPe) Domenic Smith [email protected]

AIESEC understanding • Candidates must have extensive knowledge and broad experience

in the AIESEC Association. Candidates should have an understanding of all functional areas and possess excellent knowledge and understanding of global and national strategies as well as organizational development.

Awareness of the social and business environment • Candidates must have knowledge of current trends in leadership

and management in addition to knowledge and interest in issues affecting the world.

Academic knowledge • There is no academic pre-requisite for being on the MC, however

some candidates may have gained valuable knowledge from their courses that will assist them in executing their duties.

MC Candidate Characteristics

MC Candidate Characteristics

Skill

Att

rib

ute

s Leadership capability

Excellent communication skills in English

Facilitation and coaching skills

Planning skills

Presentation skills

Research & Information analysis skills

Change management

Stakeholder management

Online system management

Co

mp

ete

nci

es Business acumen

Commitment to results

Systemic and flexible thinking

Innovation

Developing Others

Multi-tasking

Oth

er

Collaborative

Passionate

Creative thinking

Logical thinking

Adaptability to change

Honesty

Integrity

Ability to listen

Emotional intelligence

Detail Orientation

Responsibilities after Selection • The start date for these positions is June 1st, 2015, although most positions may be asked to

begin transition earlier either physically or virtually. All members of the MC are expected to relocate and live in New York City during the duration of the term.

• The MC-elect team should attend the National Presidents Meeting in April if logistically and financially feasible. The dates are April 10-12, 2015 in Washington D.C.

• Transition for each position will begin in May 2015. All MC-elects must be available to continue their employment until June 30th, 2016.

Application Process • Please send your completed application to [email protected] and submit single pdf at

the link here bit.ly/USMCAppSubmitionlink February 5th, 2015 at 11.59 PM EST (UTC-5:00). All applications should be named as Name_MC_Application_Position . For example: DomenicSmith_MC_Application_MCP.

Who should apply? • Anyone who has been LCVP, LCP, or NST in AIESEC US may apply. International applicants who

have been LCP, NST, or MC may apply.

Selection & Process

Selection & Process What is the application process? • In order to apply, you must submit an application in the form of a single PDF. The application

by email to [email protected] as well as being submitted here: bit.ly/USMCAppSubmitionlink

The file must include all of the following parts: 1.A 1 page CV/resume. 2.A 1 page biography including a URL link to a maximum of a 3 minute video introducing yourself to AIESEC US and your motivation for applying. The video should be uploaded to Youtube. Please do not send the video file. 3.A 1 page year plan (MC term) for the function you are applying to. 4.The answers to the questionnaires in the sections relevant to the role(s) you are applying for (Not more than a total of 10 A4 size pages and a minimum of font size 12). 5.Answer to the blank paper challenge. 6.One letter of endorsement from your LC if you are a US applicant or from your MC if you are an international applicant. 7.One letter of endorsement from any other AIESEC entity or alumnus. 8.One letter of endorsement from an AIESEC partner/client or external you have worked/ interacted with (This is required only for the following roles: VP ER, VP UR, VP BD and VP AD). All parts must be in .pdfform. You may use this document for your application, or you may redesign the application if you wish. Be as creative as you would like with your application. After applications are submitted they will be reviewed by the MCPe and a first round of elimination will take place based on application content. The remaining applications will be released to AIESEC US’ LCPs, who will cast a vote of confidence for each application. Any applications that do not receive 2/3 of the LCPs’ votes will be discarded. Remaining applicants will be given interviews in the first two weeks of February. First round selections will be made around Feb 22nd. This timeline is not final.

mailto:[email protected]

General Questionnaire Full name: Role(s) for which you are applying: Member/Local Committee(s): Email address: Mobile phone number: Skype ID: Address:

MC Candidate Application

1. Please describe your relevant past experiences/positions held

inside and outside of AIESEC.


Dates Organization & Role Description of Responsibilities

Key Achievements

2. Rank the three fields (e.g. areas, functions) in which you have the most experience in and give two concrete examples of your successes in each field.


Field Key activities performed and success achieved

Personal Questionnaire 3. What are your top 3 personal values? What do these values mean to you and how do they shape you as an individual?

4. List 10 strengths and 10 weaknesses that you have.

5. Prioritize your top 3 strengths and top 3 weaknesses. How will they affect the role/s that you are applying to?


Specific Questionnaire 6. What does the AIESEC US Manifesto mean to you and how do you see this playing a role in the 2015.2016 term? 7. What are the largest organizational opportunities that you see for AIESEC in the United States in 2015.2016? 8.How do you envision AIESEC US at the end of your term? Please identify the most important aspects of your vision and explain what strategies of the term 15-16 will lead the organization to achieve them? 9. Are you willing to take up a functional role other than what you apply for? (Yes/No & why?)


TM 1. Please assess the current state of Talent Management in AIESEC in

the United States? What are 3 priorities for this role in the 15-16 and why?

2. How do you see the evolution of LEAD for the different programs (TMP/TLP/GIP/GCDP) to enable transformation of our individuals to achieve our goals? What is the main value LEAD can bring?

3. In 2014/15 the final Leadership Development model was introduced. How do we make leadership development intentional? How do we ensure it for every experience and program?

4. What is the next step for implementing team minimums on a local level and how will you enable this from the national level?

5. Please outline a strategy with action steps and a timeline, to increase member productivity in AIESEC in the United States?

6. What are the current bottlenecks of education and onboarding in AIESEC US and what are 2 priorities in 15-16 to combat this?


Finance 1. Please describe the current reality of AIESEC United States’ financial

management and suggest three ways to improve it. 2. What do you see as the main challenges the LCs face in terms of

organizational performance, financial performance and legality? How do you see the role of the MC VP Finance in overcoming these challenges?

3. How do you see the role of MC VP Finance playing into the growth and success of AIESEC in the United States in 15-16?

4. Please present a plan for utilization of the Finance Committee and the Finance Subcommittee to grow AIESEC US in 15-16

5. Review the current national budget. What elements would you like to change or revise for the coming term? How would your investment strategy differ?


Marketing

1. Please assess the current state of digital marketing in AIESEC in the United States. What do you think are the next steps needed to bring the organization forward? Please consider external marketing trends while answering.

2. Based on an existing platform or channel that we have, analyze how effectively our online traffic is being directed towards creating more customers and increasing customer conversion.

3. Please assess the current state of local level marketing in AIESEC in the United States and outline key steps to improve the current state that you would like to take as MC VP Marketing.

4. Consider AIESEC in the United States’ current brand portfolio: Global Citizen, Global Talent, Global Leader, Global Internship Program, Y2B, and YouthSpeak. Please assess its overall effect on gaining a larger audience and describe how you foresee its evolution through your term.

5. Which role can marketing play in 2015/16 with the new customer flows and upcoming system innovation?


oGCDP 1. AIESEC International has suggested that in 15-16 AIESEC in the

United States should achieve 2000 oGCDP RE based on market research and potential as an entity. What are the main challenges that currently prevent AIESEC in the United States from reaching this level of performance?

2. What evolutions need to happen to make this potential a reality? Please underline your answer with an assessment of the US student supply.

3. How can AIESEC in the United States improve effectiveness in implementation of oGCDP strategies across LCs and regions?

4. How would you go about creating purposeful products that align with the interest of the student market in the United States? Outline one potential product and create an implementation strategy with action steps and a timeline.

5. What are the major realization peaks for oGCDP? How can these be amplified and diversified in the United States in 2015.16?


oGIP 1. Please assess the current state of oGIP in AIESEC in United States.

Provide an analysis of the program development during the last semester.

2. AIESEC International has suggested that in 15-16 AIESEC in the United States should achieve 700 oGIP RE based on market research and potential as an entity. What are the main challenges that currently prevent AIESEC in the United States from reaching this level of performance? What evolutions need to happen to make this potential a reality? Please underline your answer with an assessment of the US student supply.

3. Shape Colombia has a program running for March realizations. Outline a plan with action steps and a clear timeline to match 100 EPs to this project.

4. What are the things that an LC needs to do in order to deliver 80 oGIP realizations with a team of 10 people.

5. Outline clear strategies to intentionally recruit recent graduates and seniors for oGIP.


University Relations 1. Identify 3 university relations GCPs from the national network and

outline a plan in which these GCPs could be carried out across AIESEC in the United States.

2. Create a sample portfolio of two products for universities based on our current programs and GCPs.

3. What is your previous experience working with university faculty and administration? What have you learned from these experiences that you will bring with you into your role?

4. Outline a strategy to partner with universities where AIESEC does not have an LC.

5. List 3 universities that need to be a priority in establishing AIESEC in 2015-2016. Explain why each is a priority.

6. AIESEC in the United States is currently working to develop a franchise based expansion strategy. What do you see as the biggest opportunity in taking this approach and how do you see this strategy shaping expansions in the United States?


Account Delivery 1. What challenges are US LCs facing in the matching and delivery

processes? Please outline what strategies can ensure better and faster performance.

2. Please assess the current state of AD in AIESEC in the United States. Provide an analysis of the AD development during the last semester How do you see the role of Account Delivery in evolving in order to achieve our mid term ambition?

3. In 2015, AIESEC in the United States will have more partners than its had so far in the 21st century. How will AD strategically capitalize on this to drive iGIP results for 15-16?

4. Outline a specific re-raise strategy that can be implemented at the LC level, which includes timeline, action steps, and specific touch points with various stakeholders.

5. Please identify 3 current iGIP partners of AIESEC in the United States that have massive potential to expand into additional markets where LCs currently exist. List the potential cities/office branches and intern profiles that could be sold to these companies.


Business Development 1. What do you see as the key developments coming out of AIESEC in

the United States in iGIP in the past 2 years and what has been the effect on the organization?

2. Highlight the key strategies in order to capitalize and incentivize co-sales inside the national association. What could be the potential benefits of these strategies?

3. How can AIESEC in the United States improve effectiveness in implementation of iGIP strategies across LCs and regions?

4. Outline an alumni engagement plan with action steps and a timeline that will drive iGIP sales in 15-16.

5. How will you utilize AIESEC globally to increase the number of iGIP partners in the US?

6. In which industries do you see the biggest potential for incoming GIP in the US? Please underline your answer with an assessment of global supply and US demand. How should AIESEC US evolve iGIP to capitalize on this?


External Relations 1. In your opinion, what is the importance of external relations and

how will this play a role in driving AIESEC in the United States forward in 2015-16?

2. Identify 3 possible external partnerships that AIESEC can develop in 2015-16 that will drive organizational growth. Outline action steps for the development of one of these partnerships.

3. Major global media companies are difficult to develop relationships with, and only feature major newsworthy stories. What would you do to get AIESEC featured?

4. What is the importance of Y2B and how do you see Y2B strategically developing growth in our programs in 2015-16?

5. Conferences are currently an area in need of major development and improvement in AIESEC in the United States. Identify how you will help conferences achieve sustainability in 2015-16.


Innovations 1. You are leading the National Innovation Team, and the pressure is

to create an AIESEC US 2018 3 year plan. How do you see AIESEC evolving and what’s the role of Innovation team in this evolution?

2. Choose one global trend, which you think AIESEC can capitalize on the most. Provide validation of this trend (link on external resource). How would you capitalize on this trend? Propose an idea with a project plan. Your budget for the project is $5,000.

3. Highlight one potential product innovation for either ICX or OGX. Outline a timeline with action steps to develop and implement the product innovation into AIESEC in the United States.

4. How can you work with the Regional Coordinator team to foster bottom-up innovation in AIESEC in the United States?

5. What key innovations does AIESEC need to make to move closer to our mission and stay true to the AIESEC way?


Biography –1 A4 size page • Use this space to show AIESEC US who you are and where you come from. Year Plan-1 A4 size page • Use this space to show AIESEC US what your functional year plan (MC term) and

initiatives could look like should you be selected. Blank Paper Challenge-1 A4 size page • Use this space to identify 3 ways in which the function you are applying to can

collaborate with each of the other 10 VP positions on the team (There are 2 innovations positions!)

Endorsement Letters • One letter of endorsement from your LC if you are a US applicant or from your MC

if you are an international applicant. • One letter of endorsement from any other AIESEC entity or alumnus. • One letter of endorsement from an AIESEC partner/client or external you have

worked/ interacted with (This is required only for the following roles: VP ER, VP UR, VP BD and VP AD).

CV/Resume-1 A4 size page


aiesec united states mc 15 16 vp application package

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