aicpa & cima engage 2020 prospectus · 2019-10-03 · exclusive pre-conference email created by...
TRANSCRIPT
2020 prospectus | aENGAGE 2020
AICPA & CIMA ENGAGE 2020 prospectusSponsorship and exhibitor opportunities for the accounting profession’s premier event
ARIA Resort & Casino, Las Vegas and online | June 7–11
Version June 2019
2020 prospectus | iENGAGE 2020
ContentsAbout the Association . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
About ENGAGE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Audience and conference tracks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Attendee demographics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Reserve your booth . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Executive sponsorships . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Sponsorship opportunities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Sales representatives and exhibit signup . . . . . . . . . . . . . . . . . . . . . . . . 9
2020 prospectus | 1ENGAGE 2020
About the AssociationThe Association of International Certified Professional Accountants (the Association) is the most influential body of professional accountants, combining the strengths of the American Institute of CPAs (AICPA) and the Chartered Institute of Management Accountants (CIMA) to power opportunity, trust and prosperity for people, businesses and economies worldwide. It represents 667,000 members and students in public
and management accounting and advocates for the public interest and business sustainability on current and emerging issues. With broad reach, rigor and resources, the Association advances the reputation, employability and quality of CPAs, CGMA designation holders and accounting and finance professionals globally.
2020 prospectus | 1ENGAGE 2020
2020 prospectus | 2ENGAGE 2020
20+ networkingopportunities
on-site and online attendees
of attendees represent small- to mid-size firms with up to 50 employees.
3,800+ 75%
About ENGAGEENGAGE is the highlight of the year! It combines six prestigious conferences to offer the most innovative and comprehensive education of topics affecting accounting and financial professionals. Over 3,800 attendees converge in the exhibit hall, eager to sit in on product demos, exchange ideas, talk with solution providers, test the latest products and learn new processes. Attendees are excited to gain the technical, strategic and real-world knowledge to help them grow their practice and increase profitability.
2020 prospectus | 3ENGAGE 2020
Audience and conference tracks
AdvancedEstate Planning
Advanced Personal Financial Planning
Advanced Accounting andAuditing
Tax Strategies for the High-Income Individual
EDGE Career Development
Practitioners Symposium and TECH+
Focus areas of the audience• CPA• Accountant• Financial planner• Attorney• Tax practitioner
Scope of attendees• CFO• Personal financial specialist• Certified financial advisor• Managing director• VP of finance
• Firm administrator• Technology expert• Estate planner• Trust officer• Auditor
• Registered investment advisor• Partner• Sole proprietor• Human resource manager• Business development director
Reach the profession’s most-sought-after decision-makers and buying influencers.
• Bookkeeper• Underwriter• Marketer• Risk manager• Financial reporting
• Controller• Chief information officer• Managing partner• Chief marketing officer• IT specialist
2020 prospectus | 4ENGAGE 2020
Attendee demographics
Firm size (public accounting members only)
Overall
Public accounting 52%Business/industry 39%Consulting firm 9%
Top titles
Partner 30%Staff 23%Senior manager/manager 19%C-level executive 13%Director 6%Sole practitioner 2%Shareholder/owner 2%
Sole practitioner 14% 2–50 employees 61% 51–99 8% 100–500 11% 501–1,000 2% More than 1,000 4%
Attendee crossover80% of attendees participated in multiple tracks.
PST 1,345
EST 1,206
TAX 1,140
PFP 871
NAAATS 365
0 500 1,000 1,500 2,000
2020 prospectus | 5ENGAGE 2020
Reserve your booth.Premium 10x10 . . . . . . . . . . . . . . . . $6,200 (near entrance, on corner, near pavilions)
Standard 10x10 . . . . . . . . . . . . . . . . $5,600
10x20. . . . . . . . . . . . . . . . . . . . . . . . $12,000
Exhibit packages per 10x10 space include:
• One (1) 6-foot skirted table
• Two (2) chairs
• One (1) wastebasket
• One (1) booth ID sign
• Pipe and drape (black)
• Carpeted flooring
• Two (2) CPE badges to the main conference
Additional exhibitor benefits:
• Company listing on the ENGAGE websitewith link to your company website
• Full company profile on mobile app
• Access to ENGAGE promotionalmarketing kit
• Discount code offering a $100 discount offregistration for your clients and prospects
• Invitation to attend all public food andbeverage functions with attendees (doesnot include private events)
• Option to purchase additional discountedCPE or expo only passes
Exhibit hall highlights• Education Labs• TECH Zones• Connection Zones
• Networking receptions• Breakfasts• Lunches
2020 prospectus | 6ENGAGE 2020
Executive-level sponsorshipsPlatinum Gold Silver
Price Starting at $80,000 Starting at $60,000 Starting at $40,000Booth size 20x20 island 10x20 10x10
Pre-event exposureExclusive pre-conference email created by sponsor, deployed by AICPA to all registered attendees l
Company logo included in pre-event ENGAGE communications to attendees l l
Social media promotion: Thank you to our Platinum and Gold sponsors, with your company logo l l
Prominent recognition with your company logo on the ENGAGE website as Executive-level sponsor l l l
Opportunity to submit proposal for Solution Session (50-minute speaking presentation, worth 1 CPE credit) l l l
Company listing on the ENGAGE website with link to your company website l l l
Company profile on mobile app with link to company website l l l
Access to ENGAGE promotional marketing kit l l l
Press list l l l
On-site presenceLead retrieval device l
Company logo inclusion in daily newsletter emailed to attendees l l
Push notifications on conference mobile app 2 1
Banner ad on the conference mobile app with link to your website l l l
Ad in printed, on-site conference program Full page 1/2-page 1/2-page
Company logo on AV slides in session rooms and breakouts l l l
Expo-only badges (no CPE) included in sponsorship 4 3 2
Opportunity to host a chatroom for one (1) networking break with online attendees l l l
Thank you to our sponsors recognition l l l
Executive sponsorships
2020 prospectus | 7ENGAGE 2020
Executive-level sponsorshipsPlatinum Gold Silver
Price Starting at $80,000 Starting at $60,000 Starting at $40,000Booth size 20x20 island 10x20 10x10
On-site presence (continued)Premium booth location (near entrance, on corner or near networking areas) l l l
Badges to the main conference with CPE credit included in sponsorship 6 5 4
Discount code offering a $100 discount off registration for your clients and prospects l l l
Additional badges with CPE credit available to purchase l l l
Additional expo-only badges (no CPE) available to purchase for $600 each l l l
Exhibitors and sponsors invited to attend all public food and beverage functions alongside attendees l l l
Post-event follow-upMetrics from exclusive pre-conference email deployment l
Metrics from banner ad on conference mobile app l l l
Solution Session attendee contact information and speaker evaluations l l l
Executive sponsorships
2020 prospectus | 8ENGAGE 2020
Sponsorship opportunities
Solution session (executive-level sponsors only) – $40,000+• Present a 50-minute session on an educational topic,
eligible for 1 CPE credit. Scheduled during sponsor-onlytime and will not compete with conference-providedsessions. Session recognition listed on the agenda withinthe event website, event mobile app and the printedprogram. Session attendee list provided post-conference.Presentations subject to committee approval.
Education lab – $17,500 • TED-talk style 25-minute live-streamed presentations, eligible
for 0.5 of a CPE credit, located in the exhibit hall with seatingfor 50+ attendees. Session recognition listed on the agendawithin the event website, event mobile app and the printedprogram. Session attendee list provided post-conference.Presentations subject to committee approval.
TECH demo – $15,000• A 25-minute showcase of your product or service, located
in the exhibit hall with seating for 35+ attendees. Sessionrecognition listed on the agenda within the event website,event mobile app and the printed program. Ssessionattendee list provided post-conference.
Convention center and exhibit hall opportunities
l Tote bag
l Lanyard
l Luggage storage
l Notepads and pens
l On-site program
l Power zones
l Graphic clings
l Relax and massage zone
l Social impact activities
l Press room
Technology opportunities
l Mobile app
l Digital schedule at-a-glance
l Digital meeting room signage
l Wi-Fi
l On-site session commercial
Hotel opportunities
l Guest room drop
l Water stations
l Guest room tablets
l Hotel key cards
Online opportunities
l Virtual streaming
l Virtual session commercial
l Online handouts
l Online archives
l Chat room host
Networking event opportunities
l Exhibit hall networking receptions
l Daily breakfasts
l Daily lunches
l Daily refreshment breaks
l Signature drinks
l Beverage station
General sponsorships
2020 prospectus | 9ENGAGE 2020
Sales representatives and exhibit signup
Teresa BrueggemanPractice Management, Technology (PS TECH) and Accounting and Auditing (NAAATS) 800.504.4749, Ext. [email protected]
Jessica EricksonPersonal Financial Planning (PFP) 800.504.4749, Ext. 102 [email protected]
Gerry CharbonneauTax Strategies (TAX), Estate Planning (EST) and Career Development (EDGE) 800.504.4749, Ext. 105 [email protected]
© 2019 Association of International Certified Professional Accountants. All rights reserved. AICPA and American Institute of CPAs are trademarks of the American Institute of Certified Public Accountants and are registered in the United States, the European Union and other countries. The Globe Design is a trademark owned by the Association of International Certified Professional Accountants and licensed to the AICPA. 1904-12781
Sign up to exhibit!