agile strategy and strategic doing: an introduction

53
An Introduction to Agile Strategy and Strategic Doing Ed Morrison Director Purdue Agile Strategy Lab

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Page 1: Agile Strategy and Strategic Doing: An Introduction

An Introduction to Agile Strategy and Strategic Doing Ed Morrison Director Purdue Agile Strategy Lab

Page 2: Agile Strategy and Strategic Doing: An Introduction

Why are people getting interested in Strategic Doing?

Strategic Doing Workshops

Page 3: Agile Strategy and Strategic Doing: An Introduction

Why are people getting interested in Strategic Doing?

We’ve cracked the code on

complex collaboration

Page 4: Agile Strategy and Strategic Doing: An Introduction

My personal journey started here, 1983

Staff counsel, Senate Democratic Policy Committee

Page 5: Agile Strategy and Strategic Doing: An Introduction

Next stop: Mazda Manufacturing Complex Hiroshima, Japan, 1985

Corporate Strategy Consultant, Telesis Client: Ford Motor Company

Page 6: Agile Strategy and Strategic Doing: An Introduction

Next stop: High tech optics factory run by Chinese military, 1991

Negotiating supplier agreement for Berger Instruments

Page 7: Agile Strategy and Strategic Doing: An Introduction

Next stop: Learning about the Internet from a physicist, 1992

Consultant to Internet company

Page 8: Agile Strategy and Strategic Doing: An Introduction

Next stop: Transforming Oklahoma City, 1993

Consultant to Greater Oklahoma City Chamber of Commerce

Page 9: Agile Strategy and Strategic Doing: An Introduction

We need to create a vibrant ecosystem for technology companies.

Next stop: Designing an ecosystem in Charleston, SC 2001

Ernest Andrade Economic Developer City of Charleston

Consultant to Greater Charleston Chamber of Commerce

Page 10: Agile Strategy and Strategic Doing: An Introduction

“Transform your Workforce System”

✓13 regions nationally ✓$15 million each ✓3 years to innovate

The federal government

Next Stop, Indiana, 2005

Page 11: Agile Strategy and Strategic Doing: An Introduction

0

7,500

15,000

22,500

30,000

Began Training Completed Training Degrees/Certificates

Goal Result

2.7 X

2.9 X

2.7 X

Result: We exceeded goals by almost 3X: With 8% of the national money, we produced 40% of the national results

Page 12: Agile Strategy and Strategic Doing: An Introduction

The results start appearing Oklahoma City, 2007

Photo by: Luke Barrett

Page 13: Agile Strategy and Strategic Doing: An Introduction

We accelerated per capita income growth

Page 14: Agile Strategy and Strategic Doing: An Introduction

OKC is now considered a national model

Page 15: Agile Strategy and Strategic Doing: An Introduction

The Charleston Digital Corridor has also gained national attention

Page 16: Agile Strategy and Strategic Doing: An Introduction

Next Stop, Milwaukee Water Summit, 2008

Page 17: Agile Strategy and Strategic Doing: An Introduction

© 2008, Brian D. Thompson, UWM Research Foundation 10/6/08

Funds

Fluid Transport/ Civil & Ind. Engr.

Detection

Materials

Bioscience

Pumps/ Valves/ Components

Analysis/ Measuring/

Control

Water User

Consumer Products

Treatment/ Processing/

Softening

Utilities

Funding Agencies

Academic Institutions

Private SectorPublic Sector

Milwaukee Water Cluster, 2008

DOE

EPA

NSF

USDA

DoD

NOAA/DOC

Interior

World Bank

Foundations

International Partners

NIHGreater

Milwaukee Foundation

UWM

Marquette

UW-Madison

WATER Inst.Chem & Biosci

School of Freshwater Science

CEASPhysics

MSOEFluid Power

Rapid Proto Center

M7/GMC MMSDCity of

Milwaukee

DNRUNDP

Federal Government

Municipalities

Water Council

Pentair• Filtering & purification

GE

Badger Meter• Water meters • Meter reading systems

Procorp• Water reuse & softening • Phosphate & radium removal

AO Smith• Water heaters

Kohler• Faucets • Materials, coatings, plating • Casting technology

Miller Coors• Intake quality, output quality • Energy consumption

AquaSensors Thermo Fisher Scientific

Fall River

Great Lakes Water• Water treatment equipment Advanced

Chemical Systems• Ind. wastewater treatment

CH2MHILL• Engineering services

ITT

Sanitarie• Wastewater treatment

design

Flygt• pumps

SiemensJoy Bucyrus

Veolia• Water utilities

Environmental

Energy Efficiency

Processing & Treatment

Monitoring & Detection

Page 18: Agile Strategy and Strategic Doing: An Introduction

Milwaukee is now recognized as a global water hub

Page 19: Agile Strategy and Strategic Doing: An Introduction

7

The Space Coast called when the Shuttle

closed down in June 2010

Page 20: Agile Strategy and Strategic Doing: An Introduction

We formed a new cluster in renewable energy

Page 21: Agile Strategy and Strategic Doing: An Introduction

Next stop, Flint, 2012

Page 22: Agile Strategy and Strategic Doing: An Introduction

We held our largest 3 day Strategic Doing training in Flint, 2014

Page 23: Agile Strategy and Strategic Doing: An Introduction

Strategic Doing gives us the power to change our lives, our neighborhoods and our communities

AGILE STRATEGY LAB / / APRIL 2017

Bob Brown Associate Director Center for Community and Economic Development Michigan State University

Page 24: Agile Strategy and Strategic Doing: An Introduction

We used Strategic Doing with our partners to transform engineering education at 50 universities

Page 25: Agile Strategy and Strategic Doing: An Introduction

Pathways universities are developing or have launched over 300 collaborations using Strategic Doing

New or redesigned courses

Infrastructure (new classrooms, IP policies, etc.)

Non-credit learning (workshops, intenships)

New or renovated makerspaces

Competitions

Credentials (minors, certificates or degrees)

Consolidations of I&E activity across campus

Other

0 20 40 60 80

6

17

29

36

37

62

64

79

Page 26: Agile Strategy and Strategic Doing: An Introduction

“The Strategic Doing (SD) approach might be one of the most effective ways of implementing change on campus.”

Ilya V. Avdeev, Ph.D.University of Wisconsin-Milwaukee

Page 27: Agile Strategy and Strategic Doing: An Introduction

“The Strategic Doing approach had a significant impact for us in helping us move faster… It keeps the whole team focused on outcomes.”

Magda Lagoudas Executive Director of Industry and

Nonprofit Partnerships College of Engineering

Page 28: Agile Strategy and Strategic Doing: An Introduction

Inspired by this work, we have won a $2 million NSF award to transform Purdue’s Mechanical Engineering Department using Strategic Doing, 2015

Page 29: Agile Strategy and Strategic Doing: An Introduction

We have helped the board of the American Society for Engineering Education to transform the organization

Page 30: Agile Strategy and Strategic Doing: An Introduction

We have begun integrating Strategic Doing with Fraunhofer innovation and technology management

Page 31: Agile Strategy and Strategic Doing: An Introduction

We began integrating Strategic Doing with Fraunhofer innovation and technology management, 2014

Page 32: Agile Strategy and Strategic Doing: An Introduction

Universities face complex challenges of converting knowledge into money

Page 33: Agile Strategy and Strategic Doing: An Introduction

© Fraunhofer IAO, IAT Universität Stuttgart

Slide ‹Nr.›

Universities must move from hierarchical to network-based thinking and doing

Page 34: Agile Strategy and Strategic Doing: An Introduction

A platform can connect and leverage assets across a campus

Page 35: Agile Strategy and Strategic Doing: An Introduction

© Fraunhofer IAO, IAT Universität Stuttgart

Slide ‹Nr.›

today

future

Strategic Doing

A strategy protocol can migrate assets from hierarchies to networks

Page 36: Agile Strategy and Strategic Doing: An Introduction

We are using this approach to assemble diverse teams to address Grand Challenges

Page 37: Agile Strategy and Strategic Doing: An Introduction

We are designing new collaboration platforms

Page 38: Agile Strategy and Strategic Doing: An Introduction

Key insight: Strategy in complex environments involves following simple rules

Page 39: Agile Strategy and Strategic Doing: An Introduction

When followed, simple rules create a swarm

Page 40: Agile Strategy and Strategic Doing: An Introduction

Simple rules can create alignment out

of confusion and conflict

Page 41: Agile Strategy and Strategic Doing: An Introduction

Self-directed teams learn by doing with a process that is lean, fast,

and agile

Page 42: Agile Strategy and Strategic Doing: An Introduction

We start here:

Strategy in open networks involves two simple, but not easy questions

Page 43: Agile Strategy and Strategic Doing: An Introduction

Strategy emerges from questions and commitments

Page 44: Agile Strategy and Strategic Doing: An Introduction

We convert these questions into a discipline of 10 simple rules

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45

Following the rules, teams design strategies in hours and quickly summarize them on maps

Page 46: Agile Strategy and Strategic Doing: An Introduction

They learn to present their strategy in as little as 2 minutes

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Teams design an interactive process so strategies become sharper with experimentation and learning by doing

Page 48: Agile Strategy and Strategic Doing: An Introduction

“The best methodology I have seen in 20 years.”

Paul Collits Former President

Australia New Zealand Regional Science Association

Page 49: Agile Strategy and Strategic Doing: An Introduction

In today's collaborative management culture Strategic Doing offers a tool that allows team members to advance ideas to implementation quickly Janyce FaddenVP/General Manager (retired) Portescap/Danaher Motion

AGILE STRATEGY LAB / / APRIL 2017

Page 50: Agile Strategy and Strategic Doing: An Introduction

Strategic Doing allows a business to quickly identify an interested ecosystem of local businesses that have a collective interest in and capability to solve a defined customer problem.

Todd Tangert Former Combat Systems Architect Lockheed Corporation

AGILE STRATEGY LAB / / APRIL 2017

Page 51: Agile Strategy and Strategic Doing: An Introduction

4.0 Analytics

I’ve worked with large companies trying to do open innovation, but the Strategic Doing process is unique. This is the most clear and concise open innovation process I’ve seen.

Mark ScotlandChief Operating Officer 4.0 Analytics

AGILE STRATEGY LAB / / APRIL 2017

Page 52: Agile Strategy and Strategic Doing: An Introduction