agency_work samples
TRANSCRIPT
Address: 19 Crosby Street, Bedford, Nova Scotia, Canada, B4A 1G4Primary Contact: Colin Timm • email: [email protected] • Phone: (902) 422-4977 Cell: (902) 440-4533
COLIN TIMM - ART DIRECTION.AGENCY SAMPLES
LakeCity WoodworkersThese 2 print ads, are part of a campaign of print and outdoor ads that were conceived, shot and material ready within 24 hours of being briefed by the client. The logo was also developed in that period of time.
Coca ColaNew Product launch. These 2 ads were part of a print and outdoor campaign launching the new small 375mm. The campaign was a test launch in Atlantic Canada, and was instrumental in the product selling out 6 weeks earlier than expected.
McDonald’sLaunch of 24 hour drive through. We developed the print and poster campaign as a test launch in Halifax Nova Scotia. The campaign was picked up nationally.
True North Bottled Water.A print and outdoor campaign designed for the Boston Market. This campaign was developed for the US market where they think everything above the 49 parallel is frozen waste land. In this case it worked perfectly for the product. I also designed the bottle and the bottles label.
Happy Dudes Surf Emporium.Poster Campaign. Happy Dudes give surfing lessons from beginners upwards.
Canadian Pulp and Paper AssociationPart of a print and TV campaign, that changed the negative perception of the industry to a positive one, by inviting the viewer and reader to come see how CPPA operated.
Literacy NewfoundlandPart of a print campaign. When we can read, it’s shocking how much we take every day items for granted.
Toyota Atlantic.Print Campaign for the launch of the Toyota Tundra. At the time of the launch the new Tundra was the biggest baddest truck on the market, we had to use stock images for the ad, so I came up with some headlines designed to intimidate the competition.
The Rock ChurchA new campaign to create interest in the Rock Church. We had a limited budget on this campaign, we managed to pull some strings and get some billboards for free. The boards made local news papers and TV as ads that were eye catching, generating hundreds of thousands of dollars worth of free publicity. The Church had a 600% rise in website visits within a week of the launch.
Full Gospel Church Halifax.A poster and Guerrilla Campaign. The Full Gospel church approached my copy writer and I to get people thinking about God and religion. We came up with this simple solution, and went around Halifax applying “YOU ARE HERE” and Full Gospel Church Decals to every elevator buttons we could find.
PEI Tourism.Various print, and TV campaigns. What better place to visit to have the perfect holiday away from the madding crowd.
The Scenic Routeisn’t always a road.
Peddle in the paths of the iron horses on our Confederation Trail – an abandoned railway
route that stretches from tip to tip. Walk along red-clay heritage roads or stroll a shoreside
boardwalk over ever-shifting dunes. Hit the water for a sea-bird’s eye view of the coast.
Or, yes, drive any of our many scenic roads. (Is it any wonder Travel +
Leisure magazine voted us one of the world’s best islands?) Speaking of
driving, we’re just one day from Boston. For your FREE Visitors Guide
call 1-888-PEI-PLAY and ask for NEIL or visit www.peiplay.com/neil.
Check out our neighbours at www.peiplay.com/neighbours
641338A PEI NGTraveler Ad 12/22/03 12:01 PM Page 1
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Covehead Lighthouse
Wood Islands Lighthouse
Seacow Head Lighthouse
West Point Lighthouse
Small as Prince Edward Island is,
the natural beauty here goes on and on.
From our distinctive red soil
through ocean blues and emerald greens,
it’s easy to lose yourself in the local colour.
Need a breath of fresh air?
Here it is.
Your cozy seaside cabin
and our legendary hospitality await you.
(After all, we were just
voted one of the world’s best islands by
Travel + Leisure magazine.)
We’re only a day’s drive from Boston.
Come explore. Our friendly Islanders and
picturesque lighthouses will guide you.
For your FREE Visitors Guide,
call 1-888-PEI-PLAY and ask for SAMUEL
or visit www.peiplay.com/samuel
Check out our neighbours at www.peiplay.com/neighbours
Even during the day,
they’re a pretty good way to
navigate around the Island.
641347A PEI CL Ad 1/20/04 3:46 PM Page 1
Summerside Tourism.Print and poster campaign. When visiting PEI 99% of tourists either turn right and head to Charlottetown or go straight onto Cavendish. This campaign was produced to show there was more interesting things to offer if one simply turned left and spent a day or two in Summerside.
The Wilds Golf Course.Print and poster campaign. The Wilds is not your average golf course. It’s rugged, wild and challenging. We built the golf cart to exaggerate the wild conditions.
Youth Assisting Youth.A Guerrilla campaign. Sometimes my writer and I change it up he art directed and I wrote the headlines for the ads created as install posters and bookmarks for this campaign that was aimed at young adult volunteers.