agency training: glassdoor's new job search experience

Confidential and Proprietary © Glassdoor, Inc. 2008-2015

Agency TrainingGlassdoor’s New Job Search

Experience


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Featured Speaker

Kelly PayneDirector of Client Services at Glassdoor

[email protected]@kelly_payne22


#GDChat


Agenda

• Who’s On Glassdoor

• What is Glassdoor’s New Job Search Experience

• Key Benefits of the Job Search Experience

• Live to Site


Who’s on Glassdoor


Our Audience Is Diverse and Informed

Source: comScore July 2015 Media Metrix and Plan Metrix Key Measures

Female Millennials

College Educated

Diverse Ethnicity

52%

49%

48%

37%


Source: Glassdoor U.S. Site survey, October 2014

4 in 5 usersare either actively looking for jobs or

open to better opportunities

86%


Our SolutionsJob Advertising

Job Advertising

• Increase Brand Awareness

• Target Candidates Researching Competitor Profiles

• Diversity & Inclusion Campaigns

• Share Your Story

• Eliminate Competitors’ Jobs

• Feature Your Open Positions

• Source Quality Applicants

• Demographic Targeting

• Recruit across channels and devices

• Track overall brand awareness

• Analyze employee sentiment

• Benchmark against competitors

Analytics

Enhanced Profile


45% of people say they are currently

job searching orplan to search for a job

in the next year

Source: Glassdoor Harris Poll, Dec 2015


Increased Site Traffic

11

1. Surge of job seeker traffic every January2. New Job Search experience offers more

intuitive job search experience brings employer branding content together with job postings

3. The release of “Best Jobs in America,” resulting in Glassdoor’s highest single-traffic day ever


Salary information is the

#1consideration of people when

considering a new job



77%of people say they value reviews and ratings from

employees at a company, when making a job decision



JOBSalary

Culture

Work/Life Balance

WorkplaceEnvironment

Location

EmployeePerspective

EmployerValues


Glassdoor’s job listing layout is preferred nearly

2 to 1 over other leading job sites.



What is Glassdoor’s new Job Search Experience?


3 Key Changes

1. Our Job Search Experience Is Now More Intuitive

2. All Jobs Are Hosted on Glassdoor3. Sponsored Jobs With an Enhanced

Profile Include Branded Content


1. Our Job Search Interface Is Now More IntuitiveThe new interface allows users to quickly view more job

descriptionsincreasing applicant flow for employers.


2. All Jobs Are Hosted on GlassdoorAll jobs on Glassdoor include ratings, reviews and salary

information.


3. Sponsored Jobs With an Employer Profile Include Branded Content

Sponsored Jobs with an Enhanced Profile include anemployer’s branded content within the job description.


Non-Sponsored JobOr Sponsored Job

With No Employer Profile

Sponsored Job With Employer Profile

vs.

3. Sponsored Jobs With an Employer Profile Include Branded Content


Key Benefits of the Job Search Experience


Attract Informed Candidates

Increase Brand Awareness

Stand Out From Competitors

Your clients can differentiate their company

within the job search by promoting your videos, photos and a featured

review

Your client’s can expand their employer brand into every job description to

attract and influence jobseekers

Integrated ratings, reviews and employer

branding within a single job listing to increase

candidate quality for your clients

Glassdoor’s NEW Job Search Experience


Live to Site


Questions?Kelly Payne

[email protected]@kelly_payne22

agency training: glassdoor's new job search experience

Recruiting & HR