adweek europe 2014

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Page 1: Adweek europe 2014
Page 2: Adweek europe 2014
Page 3: Adweek europe 2014
Page 4: Adweek europe 2014
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Page 6: Adweek europe 2014

ADVERTISING WEEK EUROPE 6

THOUGHT LEADERSHIP Marketing Society to be integrated into Seminar programme with specific elements to include: Marketing Society dedicated main stage CMO Roundtable

Gemma to hand-pick four (4) top brand marketers AWE to provide sexy moderator/conversation leader

Gemma / Marketing Society to moderate additional main stage Seminar (TBC) Gemma / Marketing Society to co-produce “High Performance Conversation” featuring Gemma

hand-picked brand marketers who have excelled as measured by their peers (A “Best of Gemma”) (Note: To be presented in partnership w/ Criteo; a great partner of ours who will support you)

MARKETING SOCIETY SUPREME ACCESS Marketing Society to receive following for Seminar programme & invitation-only events: Fifty (50) comp Delegate passes to attend any/all Seminars as Marketing Society guests St. James’s Palace Opening Gala (50) Spotify Opening Gig / Microsoft Wrap Party (20 per) Ronnie Scott’s Leadership Breakfast series (10) Cosmopolitan Dynamic Women (10) (+ key role for Gemma here) Ronnie Scott’s Late Night(s) (10) Westminster Abbey VIP Dinner (2)

Page 7: Adweek europe 2014

ADVERTISING WEEK EUROPE 7

AMAZON / MARKETING SOCIETY KING’S & QUEENS DINNER Marketing Society to partner with AWE and Amazon on a grand dinner Date: Tuesday, April 1 Time: 8:15 PM Venue: King’s Apartment (Kensington Palace) We will populate this together . . . Joint effort - - Approx. 100 all-in. Option to do rounds or

single long table Marketing Society to be included in Last Ten / Next Ten book to be published & released concurrent with Advertising Week Europe LEVERAGING OUR ASSETS & ENGAGED SOCIAL AUDIENCE Marketing Society full page ad in hard Guide + accompanying tablet version Marketing Society original content submission for Guide (one page for Gemma to write!) Marketing Society integration into AWE Social Club inclusive of promotion across all

AWSC social channels + 2 email blasts + blog content for theawsc.com