advertising at hong kong international airport north satellite concourse handbook
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Advertising at Hong Kong International Airport North Satellite Concourse Handbook. Oct 2009. Foreword. JCDecaux Transport. Hong Kong. No.1 Hong Kong outdoor advertising. Asia’s international financial centre Main hub in Asia and as major gateway to/from China - PowerPoint PPT PresentationTRANSCRIPT
Advertising at Hong Kong International Airport Advertising at Hong Kong International Airport
North Satellite ConcourseNorth Satellite Concourse Handbook Handbook
Oct 2009
JCDecaux Transport
No.1 Hong Kong outdoor advertising
No.1 worldwide for airport advertising with concessions in 141 airports
1st in Asia airport advertising – 7 airports
Hong Kong
JCDecaux Airport
ForewordForeword
Asia’s international financial centre
Main hub in Asia and as major gateway to/from China
Within 5 hours to reach half of the world's population
World’s freest economy
The Best of The Best: The Best of The Best: Hong Kong International Airport Hong Kong International Airport
•Named the world’s best airport more than 25 times in 10 years***
•Named ‘World’s Best Airport” for 7 times in 8 years
•4th busiest international airport*
•1st busiest international airport in Asia*
•48.6 million passengers in 2008 Jan to Dec
•2008 Awards: World Best Airport**
Sources: *Airport Council International (Last Update on Mar 2009) **Skytrax 2008 ***AAHK 08/09 Annual Report
HKIA Passenger ThroughputHKIA Passenger Throughput
36
38
40
42
44
46
48
50
2005 2006 2007 2008
Million
41*
44*
47.8*48.6*
North Satellite Concourse (NSC)expected 5 million passengers capacity annually
Source: * Passenger’s Throughput, Airport Authority Hong Kong
Annual Compound growth of 6.1% from 2005 - 2008
10 Bridge-Served Stands
13 Retails and 2 F&B Outlets
18,873sqm Total Floor Area in 2 Storey
24 hours Operation
3 Minutes Connection to Terminal 1 by APV
North Satellite ConcourseNorth Satellite Concourse
Grand Opening in December 2009
North Satellite ConcourseNorth Satellite Concourse
NSC LocationNSC Location
East Hall Level 4 APV Lounges Terminal 1
NSC
Departures Drop Off
Arrivals Pick Up
North Satellite ConcourseNorth Satellite Concourse
The NSC is situated at the Northern Apron Area
Terminal 1
North Satellite Concourse North Satellite Concourse PassengersPassengers
Design for an annual handling capacity of 5 million passengers, 10% of HKIA total annual passengers
Estimate to handle 1800 flights monthly with arrival and departure passengers of over 270,000
Target primarily short-haul passengers within 5 hours flying time, reaching 50% of world’s population
Primarily target short-haul passengers
Flights DistributionFlights Distribution
Schedule to handle over 60 flights daily
DragonairDragonair
Air ChinaAir China
China EasternChina Eastern
China SouthernChina Southern
And more….. And more….. China AirlinesChina Airlines
Location MapLocation MapDeparture Route, Level 4Departure Route, Level 4
Passenger flow (Departure)
12-Sheet Lightbox on Wall x 12
6-Sheet Lightbox on Wall x 46-Sheet Free Standing Lightbox x 3
Wall Adhesive x 2 sets
Panels on Escalator Wall x 10
Departures Drop Off
Location MapLocation MapDeparture Route, Level 5 Departure Route, Level 5
Passenger flow(Departure)
12-Sheet Lightbox on Wall x 12
6-Sheet Lightbox on Wall x 64-sheet Lightbox on Wall x 2
12-Sheet Free Standing Lightbox x 3
4-Sheet Free Standing Lightbox x 1
Wall Mounted Overhead Panel x 2
Airbridge Airbridge Airbridge
Airbridge
Airbridge
Airbridge
Airbridge
AirbridgeAirbridgeAirbridge
Location MapLocation MapArrival Route, Level 5 Arrival Route, Level 5
Passenger flow(Arrival)
12-Sheet Lightbox on Wall x 12
6-Sheet Lightbox on Wall x 64-sheet Lightbox on Wall x 2
12-Sheet Free Standing Lightbox x 3
4-Sheet Free Standing Lightbox x 1
Wall Mounted Overhead Panel x 2
Airbridge Airbridge Airbridge
Airbridge
Airbridge
Airbridge
Airbridge
AirbridgeAirbridgeAirbridge
Location MapLocation MapArrival Route, Level 4Arrival Route, Level 4
12-Sheet Lightbox on Wall x 12
6-Sheet Lightbox on Wall x 46-Sheet Free Standing Lightbox x 3
Wall Adhesive x 2 sets
Panels on Escalator Wall x 10
Passenger flow (Arrival)
Arrivals Pick Up
Contact Us for More Details!Contact Us for More Details!
For inquiries, please contactJCDecaux Transport - Airport Advertising TeamTel : (852) 2111 0111 / (852) 2862 7240Fax: (852) 2110 1407 Email: [email protected]