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Advanced Project Management The “How To’s” of Using Social Networking & Talent Management

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Advanced Project Management

The “How To’s” of Using Social Networking & Talent Management

Moderator

Janelle Abaoag

Project Insight

Marketing, Public Relations

[email protected]

www.projectinsight.net

© 2014 Core Performance Concepts Inc.

Things to Know…

All participants will be on mute

Questions are welcome

Please use the questions box to ask

questions

The moderator will select questions

Questions answered during session,

or by email at [email protected]

© 2014 Core Performance Concepts Inc.

Diane C. Altwies, MBA, PMP

CEO, Core Performance Concepts Inc.

Training in project management,

PMP® and CAPM® certification, leadership,

business analysis, agile and six sigma

[email protected]

www.coreperformanceconcepts.com

Presenter

®

®

PMP® and CAPM® are registered trademarks of the Project Management Institute

© 2014 Core Performance Concepts Inc.

Poll

What is your authority as it related to hiring people on your project

teams?

You have full authority to hire people on your project

You have VETO authority when it comes to hiring people on your project

You consult with hiring managers in finding project team members

Your project team members are assigned and you have no say in the

matter.

© 2014 Core Performance Concepts Inc.

Presenter

Lizz Pellet Fellow, Johns Hopkins University The Sourcing Institute www.thesourcinginstitute.com

© 2014 Core Performance Concepts Inc.

Goals of the Advanced Series

Expand your knowledge of more complex tools and

techniques

Build leadership skills to manage people more effectively

Identify practical ways to begin using advanced techniques

Explore other methodologies or techniques that enhance

project management competency

© 2014 Core Performance Concepts Inc.

We will cover…

How to relate to the latest trends in recruiting

How LinkedIn, Facebook and Twitter are used by recruiters today –

are they the only ones?

How to determine if social media fits into your culture and

employment brand

Why it’s important to join the conversation today

© 2014 Core Performance Concepts Inc.

The Reality of Sourcing Today

The future of talent acquisition in general is social. Talented people are openly sharing their ideas, experiences, and insights online. It’s more important for companies to connect with people in the way they want to be connected with, than ever before.

© 2014 Core Performance Concepts Inc.

Technology, Tools and Metrics

What’s available?

Resume Search Software

Productivity Tools

HRIS

LMS

Email and Inbox Management

Databases

Macros and Scripts

Mobile Apps

Internal Mobility tools

Social Collaboration Tools

Social Media Automation

© 2014 Core Performance Concepts Inc.

Social Media

We cannot talk about cultural fit without talking about how social media is changing today’s employment landscape.

Social media has created a fundamental shift in the way people communicate via real-time conversations online.

© 2014 Core Performance Concepts Inc.

Key Social Platforms

Blogging

Micro Blogging

RSS

Social Networking

Chat Rooms

Message Boards

Podcasts

Video/Photo Sharing

Question

© 2014 Core Performance Concepts Inc.

How many social conversations did you have this week?

Grow Your Social Network

Expanding your network is important to business success today. It opens up avenues you never thought of.

Your employment personal brand works like a magnet and it attracts like minded people which can be very useful in recruitment.

Social networking is all about karma, help others and they will help you. Don’t only go to the well when your bucket is empty!

© 2014 Core Performance Concepts Inc.

No One is 100% in Control Any More

© 2014 Core Performance Concepts Inc.

The World of Social Networking Changes Everyday

© 2014 Core Performance Concepts Inc.

January 2012

June 2013…

© 2014 Core Performance Concepts Inc.

You Can’t Run Away From It…

© 2014 Core Performance Concepts Inc.

Mobile Technology

You’re not using it. Can you say Zynga? Surprisingly, even though mobile recruiting is officially ‘here’ and that nearly 70% of jobseekers would like to use their phone for career related purposes, only 3% of employers have a mobile job app.

© 2014 Core Performance Concepts Inc.

Four Primary Goals of Social Recruiting

© 2014 Core Performance Concepts Inc.

Setting your Social Strategy is Project Management

© 2014 Core Performance Concepts Inc.

Values Alignment: Personal and Professional

© 2014 Core Performance Concepts Inc.

We believe in our values here at ReTargeter. So much so, in fact, that we've made them a part of our decor http://pic.twitter.com/JvTBBPOY

Creating your Employment Brand

© 2014 Core Performance Concepts Inc.

A Picture Can be Worth 1,000 Applications

This was an actual picture on the career site for Harrah’s Casino in Las Vegas.

Interested in applying?

Create a Differentiator

© 2014 Core Performance Concepts Inc.

A magnetic brand can attract, retain and repel the right candidates!

We all want transparency!

We want a meaningful, authentic and congruent work

experience

Cultural fit is paramount in finding a job you love

Potential employees are tweeting about their job

interviews, the people who are interviewing them

and how they are being treated. Potential PR

nightmare or outstanding exposure opportunity.

Values Alignment is KEY

© 2014 Core Performance Concepts Inc.

Increase Your Online Klout

© 2014 Core Performance Concepts Inc.

2013 Jobvite Study Results

© 2014 Core Performance Concepts Inc.

Hires Through Social Media: The Big Three

78% of recruiters have hired through a social network

Jobvite Study Results on Quality of Candidates

© 2014 Core Performance Concepts Inc.

How Do You Select the Right One?

© 2014 Core Performance Concepts Inc.

You Have to Have Meaningful All Star Status on LinkedIn

© 2014 Core Performance Concepts Inc.

Key Words are Key to Algorithm Searchs

© 2014 Core Performance Concepts Inc.

LinkedIn is the new Relationship Manager

© 2014 Core Performance Concepts Inc.

LinkedIn Groups: Find Candidates & Post Jobs…FREE

© 2014 Core Performance Concepts Inc.

Twitter as a Recruiting Tool

© 2014 Core Performance Concepts Inc.

Is Your Company Tweeting Job Openings?

http://www.advanceweb.com/web/AdvertisingPromos/2012/OTB/July/July12.html

Are you Tweeting?

© 2014 Core Performance Concepts Inc.

Encourage & Promote Executive Sponsorship

Yammer – Social Collaboration Tool

© 2014 Core Performance Concepts Inc.

Yammer is a microblogging service that can be considered the enterprise version of Twitter. Yammer focuses on businesses, and only individuals with the same email domain can join a given network. “If Twitter asks, ‘What are you doing?’, Yammer asks, ‘What are you working on?’”

Facebook is Not only for High School Friends Anymore

© 2014 Core Performance Concepts Inc.

Keys to a Successful Facebook Recruiting Page

Goals: Build relationships

with talent

Strengthen your employment brand

Engage current employees to support the effort

Start to Engage with your Visitors

© 2014 Core Performance Concepts Inc.

It’s all about the conversation!

A Facebook Page Should Engage Prospective Employees

© 2014 Core Performance Concepts Inc.

Project Managers Have Special Interests Too!

© 2014 Core Performance Concepts Inc.

140,834

members of a

Nurse Group

16,194 members

Facebook Users are Passionate… Millions of Special Interest Groups

Industry Best Practices

© 2014 Core Performance Concepts Inc.

To Best Engage, Be Available Sodexo

offers 16

ways for

candidates

to network

with them.

Very

engaging!

Candidates Want to Know You & Your Culture

© 2014 Core Performance Concepts Inc.

More Jobvite Study Results

© 2014 Core Performance Concepts Inc.

What do you look for in a candidate on social networks?

Have You Integrated All Your Information?

© 2014 Core Performance Concepts Inc.

Google+: This relatively new social media site integrates several social services, such as Google Profiles and Google Buzz, as well the services Circles, Hangouts, and Sparks.

HootSuite is a social media management system for businesses and individuals to collaboratively execute campaigns across multiple social

networks from one secure, web-based dashboard.

Next Social Site for Business

© 2014 Core Performance Concepts Inc.

Next Social Site for Business

© 2014 Core Performance Concepts Inc.

Getting Started

Social Media is public - assume everyone can see

what you post

Great for searching people but beware the risks

Employer brand and trust building benefits can be

significant

Provides additional detail on prospective candidates

Display diversity…if you are

Train your people on best first approaches - not a job

pitch

© 2014 Core Performance Concepts Inc.

And Where Are You Doing All of This?

© 2014 Core Performance Concepts Inc.

Anywhere You Want!!

© 2014 Core Performance Concepts Inc.

Lizz Pellet’s Contact Info

[email protected]

(480) 221-9649

Thesourcinginstitute.com

Follow me on Twitter: www.twitter.com/lizzpellet

Invite me to connect on LinkedIn: www.linkedin.com/in/lizzpellet

Learn more about our online courses: http://bit.ly/18iQ4a4

© 2014 Core Performance Concepts Inc.

2014 Advanced Webinar Series

© 2014 Core Performance Concepts Inc. & Patty Malone

The 4th Wednesday of Every Month - 8:00am PT

Topics

Jan – Validating Requirements

Feb – Using Social Networking in Talent Management (NEW!)

Mar – Techniques for Stakeholder Assessment (NEW!)

April – Managing Up

May – Perspectives on Agile Concepts & Techniques

June – Energy Leadership

July – Sustainable Innovation

Aug – The Art of Getting **IT Done

Sept – Transforming Resistance into Support (NEW!)

Oct – Cultural Diversity Skills for PMs (NEW!)

Nov – Developing Risk Response Strategies

Dec – no webinar; enjoy the holidays!

Register Ahead of Time

Go to www.projectinsight.net

2 ways to register:

Free Project Management Training

Training & Webinar Calendar

© 2014 Core Performance Concepts Inc. & Patty Malone

Earn PDUs You will automatically receive your PDUs via email after the webinar

For further questions: [email protected]

Earn 1 PDU for each webinar session attended

To register your PDUs go to www.pmi.org

Login as a member of PMI

Enter the information provided on your certificate of completion

Click continue

© 2014 Core Performance Concepts Inc.