adrian gostick: topic descriptions

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Adrian Gostick: Topic Descriptions Topic #1: Culture change Title: All In How the best leaders develop a culture of belief & drive big results The Dilemma: While most leaders understand their most reliable competitive advantage comes from their people, few know how to get their teams “all in”—convincing employees to buy into the strategy they’ve put forward. If a culture is clear, positive, and strong, then people will believe what they do matters and that they can make a difference. If a culture is dysfunctional—chaotic, combative or indifferent—employees will spend more time thinking about why the people sitting next to them should be fired than getting fired up themselves. The Research: Teaming up with research giant Towers Watson, #1 bestselling author Adrian Gostick presents the findings of an unprecedented 300,000-person study conducted in the worst of the recession for his book All In. Based on this breakthrough research and his extensive consulting experience with a who’s-who of successful organizations, he presents a simple roadmap that all managers can follow to create a high-achieving culture in their own teams where employees are engaged, enabled and energized. The Result: Gostick offers specific how-tos for each step, and tells fascinating stories of leaders in action that vividly depict just how these powerful methods can be implemented. Audiences will learn: the 3 research-based characteristics of the world’s most profitable, productive organizational and team cultures; the 7 steps today’s most successful leaders use to generate buy-in; and how managers at any level can build a productive workgroup culture of their own where employees commit to the culture and give an extra push of effort. The Audience: Designed for senior leaders and managers (although sometimes tailored to include all employees), Adrian Gostick has presented “All In” to corporate audiences and association conferences worldwide. The session is typically customized to an organization’s specific culture challenges.

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AdrianGostick:TopicDescriptions

Topic#1:CulturechangeTitle: AllIn

Howthebestleadersdevelopacultureofbelief&drivebigresultsTheDilemma:

Whilemostleadersunderstandtheirmostreliablecompetitiveadvantagecomesfromtheirpeople,fewknowhowtogettheirteams“allin”—convincingemployeestobuyintothestrategythey’veputforward.Ifacultureisclear,positive,andstrong,thenpeoplewillbelievewhattheydomattersandthattheycanmakeadifference.Ifacultureisdysfunctional—chaotic,combativeorindifferent—employeeswillspendmoretimethinkingaboutwhythepeoplesittingnexttothemshouldbefiredthangettingfiredupthemselves.

TheResearch:

TeamingupwithresearchgiantTowersWatson,#1bestsellingauthorAdrianGostickpresentsthefindingsofanunprecedented300,000-personstudyconductedintheworstoftherecessionforhisbookAllIn.Basedonthisbreakthroughresearchandhisextensiveconsultingexperiencewithawho’s-whoofsuccessfulorganizations,hepresentsasimpleroadmapthatallmanagerscanfollowtocreateahigh-achievingcultureintheirownteamswhereemployeesareengaged,enabledandenergized.

TheResult:

Gostickoffersspecifichow-tosforeachstep,andtellsfascinatingstoriesofleadersinactionthatvividlydepictjusthowthesepowerfulmethodscanbeimplemented.Audienceswilllearn:the3research-basedcharacteristicsoftheworld’smostprofitable,productiveorganizationalandteamcultures;the7stepstoday’smostsuccessfulleadersusetogeneratebuy-in;andhowmanagersatanylevelcanbuildaproductiveworkgroupcultureoftheirownwhereemployeescommittothecultureandgiveanextrapushofeffort.

TheAudience:

Designedforseniorleadersandmanagers(althoughsometimestailoredtoincludeallemployees),AdrianGostickhaspresented“AllIn”tocorporateaudiencesandassociationconferencesworldwide.Thesessionistypicallycustomizedtoanorganization’sspecificculturechallenges.

Topic#2:EmployeeengagementTitle: TheEngagementEffect

Howthebestmanagersareengagingemployeestomeettheneedsofavolatile,uncertain,complexandambiguousworld

TheDilemma:Financialperformanceinhigh-engagementorganizationsis44percenthigherthaninlowengagementorganizations.Some90percentofseniorleadersbelieveemployeeengagementisakeydriverofbusinessperformance.Butonly24percentthinktheiremployeesareengagedenoughtomovetheirbusinessesforward.TheResearch:NewYorkTimesbestsellingauthorandleadershipexpertAdrianGostickpresentsfindingsfrom20yearsofresearch,withatotalof850,000-peoplenowsurveyed,toillustratethestepstoday’smostsuccessfulorganizationsusetogeneratesuperiorlevelsofemployeeengagementtodriveenergy,focusandinnovation.Hisworkshowsexactlywhichleadershipbehaviorsmoveengagementandwhichdon’t.TheResult:Inthispracticalandthought-provokingkeynote,Gostickintroducesapracticalguideforleaders,showingthemexactlyhowtomovetheneedleonemployeeengagement.Theauthordrillsdeepwithcasestudiesofrealmanagersinactionandpracticalexamplesofprovendriversofengagementsuchas1)alignmentwithfuturevision,2)enhancedtrustandinnovation,3)transparentcommunication,4)careerdevelopment,and5)strategicrecognitionofcontributions.TheAudience:Designedforseniorleadersandmanagers,AdrianGostickhaspresented“TheEngagementEffect”tocorporateaudiencesandassociationsworldwide.Thesessionistypicallycustomizedtoanorganization’sspecificengagementchallenges.

Topic#3:Thelatestthinkinginrewards&recognitionTitle: Carrots2.0

Howtoday’smanagersuserecognitiontoengagetheirpeople,retaintalent,andaccelerateperformance

TheDilemma:Mostmanagerswanttocreatecultureswheretheirteamsachieveabove-and-beyondresults,butforaculturetoreallytakeoffteammatesmustencourageeachotheronadailybasis.Theanswerisinrootingforeachother:havingeachother’sbacks,appreciatingstrengths,andrecognizingstrategicbehaviors.TheResearch:Basedhis#1bestsellingbookTheCarrotPrinciple,whichunveileda10-year,200,000-personsurvey,Gostickhasbecomethepreeminentauthorityonemployeerecognition.Now,heintroducesustoCarrots2.0—showingincontrovertibleevidencethattoday’semployeesrespondbestwhentheyarerecognizedforthingstheyaregoodatandforthoseactionswheretheyhadtostretch.TheResult:Gostickintroducesaudiencestonewgenerationalandindustry-specificdatafromhis2016proprietarysurveyof14,000workingadults—helpingmanagerslinkrecognitiontowhatismostmeaningfultotheiremployees.Heintroducespracticalconceptsthathelpmanagersencourageexcellence,includingideassuchasappreciationvs.recognition,effortvs.achievement,andpraisevs.rewards.TheAudience:Designedformanagers,AdrianGostickhaspresented“Carrots2.0”tocorporateaudiencesandassociationsworldwide.Thesessionistypicallycustomizedtoanorganization’sspecificrecognitionneedsandcanalsoincludetheorganization’savailableR&Rtools.

Topic#4:Managingmillennials&othergenerationsTitle: WhatMotivatesMe?

HowtoleadandretaingenerationsintheworkplaceTheDilemma:By2024,75percentoftheworkforcewillbeMillennialsandGenZ.Thebestleadersareretainingmoreoftheirkey,youngtalentbycreatingmeaningfulcareerdiscussionsfromday-one,andarehelpingyoungerworkersunderstandtheirimpactonthegreaterpurposeoftheorganization.TheResearch:

BasedonAdrianGostick’sbestsellingbookWhatMotivatesMewiththefindingsofan850,000-personresearchstudy,andintroducingGostick’sPrimaryResearchStudyofthousandsofmillennials,theauthoridentifiespracticalmethodstoinspiretoday’syoungworkerstoincreaselevelsofcommitment,enhancefeelingsofinclusion,andspeedtheprocessofonboarding.

TheResult:

Inadditiontolearninghowtohelpteammembersofallgenerationsworktogethermoreeffectively,leadersinthissessionwilldiscoverwaystoreduceemployeeattritionbyhelpingeachemployeeunderstandtheircoremotivatorsandsculptthenatureoftheirpositionstobettermatchthosedrivers.Thetruthisveryfewleadersknowwhatisreallymotivatingtotheirpeopleor,eveniftheydo,don’tknowhowtoapplythatinformationtoday-to-daywork.

TheAudience:

Designedforseniorleaders,managers,andemployeegroups,theauthorshavepresented“WhatMotivatesMe?”tocorporateaudiencesandassociationsworldwide.SomegroupshaveparticipantscompletetheonlineMotivatorsAssessmentbeforethesession.

Topic#5:Leadershipinthe21stcenturyTitle: BeaBetterManagerbyFriday

Realskillsforinspiringemployees,leadingateam,andwinningintoday’stransformativemarketplace

TheDilemma:Forleaderslookingtodriveinnovation,diversity,andinclusionintheirteams,manyestablishedmanagementpracticesaredoingmoreharmthangood.Toomanyleadersaredampeningtheiremployees’exuberanceandrefreshingdiversitywithold-schoolmanagementapproachesthatarekillingtheircultures.TheResearch:AdrianGostickhasbeenoneofthemostinfluentialvoicesinleadershipresearchandorganizationalconsultingformorethantwodecades,butit’shisresearchoverthelastfewyearsthat’sgarneringextraattention.Aftersurveyingmorethan14,000workingadultsin2015-16alone,hehasfound5principlesofeffectiveleadershipthatmanagersinthe21stCenturycanemploytogreateffect,and5principlesthatmustbeavoided.TheResult:Inafresh,funnyandchallengingkeynotepresentation,GostickdebunksmythssuchasTheSmartestPersonintheRoom,TreatingEveryonetheSameisFair,AppreciationComesinaPaycheck,andWe’llLetYouKnowifYouMessUp.Heteachesaudienceshowtoleadinsuchawaythattoday’semployeeswillfollow—includingestablishingaclearfuturevision,enhancingdiversity,increasingtrustlevels,andprovidingopportunityandgrowthdevelopmentpaths.TheAudience:

Designedforseniorleadersandmanagers,theauthorhaspresented“BeaBetterManagerbyFriday”tocorporateaudiencesandassociationsworldwide.Thesessionistypicallycustomizedtoanorganization’sspecificleadershipchallenges.