adobe partners could have chance to enter new markets (slides)

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Adobe Partners

Could Have Chance

to Enter New

Markets

http://blog.sphomerun.com/

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Adobe Partners

Have Access to

Expertise and

Resources

http://itchannelprograms.com/


Adobe Products



Since 1982,

Adobe Systems Inc.

Has Made Creative

and Multimedia

Software



Adobe Partner

Programs



Adobe Makes a

Distinction Between

its Reseller and

Retailer Channel

Programs



Adobe Partner

Connection

Reseller Program



Companies

Interested in

Joining the

Adobe Reseller

Program



Must be Engaged

in Selling Software

Licenses



Enrollment Begins

at the Adobe

Registered level



Once Accepted,

a Company Can

Use the Adobe

Transactional

Licensing Program



And Shrinkwrap

Licensing Program



Three Other Levels

of Membership

Follow: Certified,

Gold, and Platinum



Whatever the Level,

Adobe has

4 Strategic Goals

that it Shares

with Each Partner:



• To Gain New

Customers



• To Increase

Revenue and

Profits



• To Ensure

Customers are

Aware of the

Latest Adobe

Technology



• To Achieve

Greater Account

Penetration



Adobe Partner

Connection

Retail Program



Adobe Partners

Who Join the

Retail Program

Must Have

Companies



That Sell Desktop

Products to

Small Businesses

and Consumers



Within the

Program are

Specialist Areas



That Reflect

the Business

Models of Channel

Partner Retailers



These Areas are:



• Online Retail



• Sales to the

Educational

Sector Using

Stores on

Campus



• Standard Brick-

and-Mortar

Retail Units



• Sales to

ProVideo and

Digital Imaging

Customers



The Adobe Retail

Program Has the

Same Levels of

Membership as the

Reseller Program



Defined Roles



The Defined Roles

of Adobe Partners

Relate to Distinct

Marketing Initiatives



Is Your Company

Thinking of Joining

an Adobe Partners'

Program?



Or Perhaps

Your Company is

Already a Member



Please Share Your

Comments Below


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adobe partners could have chance to enter new markets (slides)

Documents

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