adidas crazy train
DESCRIPTION
Innovative Cross-Training shoe with classic stylingTRANSCRIPT
Project Initiation
Mathew Drazic
I like the feel of a more natural motion. I would say that I’d like support as long as it didn’t add weight to the shoe or restrict movement, which I’m guessing it would.
Yes, a true cross trainer should be able to be used on all surfaces, but I’d expect them to slip a bit on grass.
synthetic – I can do without the mesh since it tends to rip on me.
Gym, athletic events, walking around town, non strenuous hikes
The perfect training shoe for me is lightweight and allows for a lot of motion. This shoe feels like I’m wearing a sock, but has the grip that will allow me to perform athletic movements without wearing about slipping. I have an Adidas shoe that does this, but looks lame. I don’t want the shoe to look futuristic. I want the shoe to look manly without bright colors or odd designs. I’m not saying that it should stand out, but it shouldn’t look so trendy that it’s dated quickly. The shoe should allow me to do squats, work, and go for a job without worrying that my feet are going to suffer.
Give a little. I think the give allows for a more athletic movement. I also think that men that age are looking more towards lighter shoes that make them feel like they’re walking on air.
I like a low profile on all the above
Adidas PerformanceClassic X-Training Concept
Training Research
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Lifestyle Research
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
is a trademark of Dow Chemical
bYprOdUct of Imag!Nation $tudioModern Classic Performance Inspiration
1962 Corvette C1-RS2oo9 Goodguys “Street Machine of the Year”
Athletic enough to “effortlessly” post the fastest time [32.222] on the Autocross course, this 618 hp/640 ft.lb hand-formed custom carseamlessly blends modern performance with classic aesthetics. I was inspired by the functional texture differences, the extremely clean
surfaces, the overall proportions, and the ‘Best of All Worlds/Beauty is More than Skin Deep’ approach and spirit of the project.
General Concepts
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
General Concepts
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
General Concepts
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
General Concepts
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
General Concepts
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Concept Refinement
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Concept Refinement
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Concept Critique
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Concept Refinement
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Initial Concept
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
Lateral SideMedial Side Outsole Bottom
adidas - Crazy TrainFeatures & Benefits
1] RenuvaTM* [soy-based] midsole :: High performance sustainable foam2] Slip-Lasted, Contoured Last Bottom :: Natural flexible support
3] High-Density, Tiered Lateral Outriggers :: Flexible stability4] Bonded Super-Flex Outsole :: Lightweight flexibility
5] RenuvaTM* Molded Tip :: Lightweight dynamic protection6] Perfed K-Leather :: Lightweight performance
7] Variable Lacing :: Personal fit8] Tapered aglets :: Consistent secure lacing
*Renuva is a trademark of Dow Chemical
Proposed Concept
Adidas Performance Classic X-Training Concept Mathew Drazic
bYprOdUct of Imag!Nation $tudio
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