‘design thinking for sustainable...
TRANSCRIPT
or ‘Design Thinking for Sustainable Development’
Heleen de Goey
3rd of November 2014
Introduction to Design Thinking & Design Processes
Creativity Techniques - Towards ∞ Ideas
Formulating Design Criteria
Idea Selection – Towards One Strategy
After this workshop – Developing Your Strategy
Project H Design – Learning Landscape, 2009 E.Coli Detector, 2009
Battle of Concepts - Glocal Green, 2014 Skanska Sustainable Cities, 2014
If we can design our way into this mess, we can design
our way out of it as well.
Which actions/steps did you identify in the video? Design brief
Research
Idea generation
Idea selection
Prototyping
Final prototype
Everyone can come up with ideas
We need many ideas
We need crazy ideas – No criticism
Sketch or write (but no, sketch) each idea on separate post-its
Postcard from 1900: Crazy? Maybe…
Stretching the brain and body
Take 3 – 4 interesting insights from your previous problem analysis
Formulate 6 – 10 Design Criteria (‘tick-able’)
Complete ‘Our design solution/strategy must be…’ … safe to use for children from 3 – 9 years?
… cheaper than 100 SEK?
… accessible for people in wheelchairs?
… free from fossil fuels?
… or…
Critically review each idea (also the crazy ones)
Check which ideas meet your criteria
Don’t immediately dismiss ideas which don’t meet all your criteria – what can you learn from these ideas?
Combine different ideas to meet your criteria
Keep it crazy!
From idea(s) to strategy: detail, complexity, make it concrete
Iterate, repeat, revise, continue, go back and again
Continue to generate ideas, go back to old ideas
Prototype, trial, fail, test, go back and again
Talk to people
Try the ‘Starbursting’- technique:
who
what when
how where
why
Answer all these question as elaborately as possible to check if your strategy is complete
Develop a scenario
Create a story for your strategy, for example as a comic book or better yet, act it yourself. ‘Walk’ through all the steps – is your strategy complete? Think of the details! Change the circumstances in the story, e.g. heavy weather, shocks to the economy, etc. Does your strategy still work?
Sustainergies Cup 2014 http://sustainergies.se/cup
Online courses, e.g. through +Acumen and IDEO https://novoed.com/hcd-acumen
CEMUS Sustainable Design (Spring terms)
Good luck with your projects & Thanks for today!
Edward de Bono – Lateral thinking (book)
Michael Michalko – Thinkertoys (book)
Mihaly Czikszentmihaly – Creativity: the psychology of discovery and invention (book, quite theoretical)
Design & Thinking (documentary)
http://designthinkingmovie.com/#watchnow
Timothy Prestero: Design for people, not awards
http://www.ted.com/talks/timothy_prestero_design_for_people_not_awards
Tim Brown: Designers – Think Big!
http://www.ted.com/talks/tim_brown_urges_designers_to_think_big/transcript?language=en
David Kelley: How to build your creative confidence
http://www.ted.com/talks/david_kelley_how_to_build_your_creative_confidence
Ken Robinson: How Schools Kill Creativity
http://www.ted.com/talks/ken_robinson_says_schools_kill_creativity