adc 99th annual awards...type files freelancer adv-110 long form brand integration into the content...

ENTRY GUIDE WWW.ADCAWARDS.ORG

ADC 99th Annual Awards

CONTENTS

THE ADC 99TH ANNUAL AWARDS

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51

KEY DATES

ELIGIBILITY

TIERED PRICING

THE JUDGING PROCESS

SUBMISSION MEDIA

ADVERTISING

BRAND / COMMUNICATION DESIGN

DESIGN FOR GOOD

EXPERIENTIAL DESIGN

FASHION DESIGN

ILLUSTRATION

INTEGRATED

INTERACTIVE

MOTION / FILM / GAMING CRAFT

PACKAGING DESIGN

PHOTOGRAPHY

PRODUCT DESIGN

PUBLICATION DESIGN

SPATIAL DESIGN

TYPOGRAPHY

KEY DATES

2

KEY DATES

DEADLINE FOR SUBMISSIONSJanuary 31, 2020

FIRST EXTENDED DEADLINEFebruary 14, 2020Note: Please note that each entry completed in the system between February 1-14 will incur a $50 USD late fee, regardless of entry creation date.

FINAL EXTENDED DEADLINEFebruary 28, 2020Note: Please note that each entry completed in the system after February 14 will incur a $75 USD late fee, regardless of entry creation date.

PHYSICAL MATERIALS DEADLINEFebruary 14, 2020All physical media (print, collateral, 3D, etc) must reach The One Club office by February 14, 2020.

PAYMENTAll offline payments must reach The One Club within 15 business days of the invoice date.

FINALISTS ANNOUNCEDApril 2019All work that has won a Cube or Merit is considered a Finalist. The specific type of award will be publicly revealed at ADC 99th Annual Awards show.

FINALIST CONFIRMATIONS DUEApril 24, 2020ADC will contact all finalists to confirm that all details related to their winning entries is accurate and complete.

CREATIVE WEEKMay 11-15, 2020

ADC 99th ANNUAL AWARDSMay 13, 2020

ELIGIBILITY & RULES

3

ELIGIBILITY PERIODAll entries must have been printed, published, aired or broadcast for the first time in any country between the dates listed below.

Eligibility DatesJanuary 1, 2019 - February 28, 2020

Eligibility Dates: Spatial DesignJanuary 1, 2018 – February 28, 2020

RULES & REGULATIONS• Entries must be submitted by industry professionals only.• Work produced on behalf of The One Club for Creativity and its programming, including The

ADC Annual Awards, One Show, Young Ones, etc. is not eligible.• All entries become the property of The One Club for Creativity, Inc. and will NOT be returned.• ALL ENTRY FEES ARE NON-REFUNDABLE AND NON-TRANSFERABLE.

Whether you select online or offline payment, you are committing to pay for your entries in full.

NON-COMPLIANCEThe One Club for Creativity reserves the right to review all entries questioned during the judging process.

4

TIERED PRICINGThe ADC Annual Awards is pleased to offer tiered pricing to make it easier for smaller agencies, studios and freelancers to participate. Larger companies pay the standard entry fee; smaller shops get a discount on entries (amount varies by discipline) and freelance creatives and one-person shops are eligible for an even greater reduction in their entry fee.

DESIGN DISCIPLINESBrand / Communication Design, Experiential Design, Fashion Design, Illustration, Packaging Design, Photography, Product Design, Publication Design, Spatial Design, Typography

Freelance: 1 EmployeeSmall Design Studio: 2-20 EmployeesLarge Design Studio: 21+ Employees

ADVERTISING & MOTION DISCIPLINESAdvertising, Integrated, Interactive, Motion/Film/Gaming Craft

Freelance: 1 EmployeeSmall Agency: 2-50 EmployeesLargeAgency: 51+ Employees

TIERED PRICING

THE JUDGING PROCESS

5

THE JUDGING PROCESSA group of international judges will select the winning submissions of The ADC 99th Annual Awards. These creative directors, art directors, designers and copywriters represent the expanded international scope of The One Club for Creativity.

All work, whether broadcast, print, interactive or design is judged in anonymity. This allows even the smallest agencies and freelancers to be on equal competitive footing with worldwide giants.

JUDGING CRITERIAThe ADC 99th Annual Awards prestigious lists of judges are given a rather difficult mission: to seek out and reward the world’s most forward-thinking work in craft, design and innovation. The judges select work they would have been proud to do themselves.

SUBMISSION MEDIA REQUIREMENTS

6

DIGITAL IMAGESAll entries are required to submit high res digital image files.The images should be of the actual printed work or of the work as it was produced.

All digital image files must meet the following specifications:

• High res JPEG• RGB color mode• No larger than 5 MB• Longest side between 2400 - 4800 pixels

For Video & URL Submissions:Provide 3 high quality stills for EACH video or URL. Follow the above specifications.For these entries, submit images as large as possible from the video (usually 1920 pixels wide).

For Integrated Campaigns:Provide at least 1 image of EACH campaign piece. Follow the above specifications.For video work within the campaign, submit images as large as possible from the video (usually 1920 pixels wide).

VIDEO FILESAll video files must meet the following specifications:

• MOV / MP4• No larger than 200 MB• AAC audio compression• No slate, color bars or tone• Widescreen (16:9) entries should be submitted with a frame size of 1920 x 1080 (minimum 1280 x

720) using H.264 (mov) compression at up to 59.94 frames per second. The data rate for the file should be limited to 8 MBps (8196 kbps).

• Standard (4:3) entries should be submitted with a frame size of 1280 x 720 using H.264 (mov) compression at 29.97 frames per second. The data rate for the file should be limited to 8 MBps (8196 kbps).

NOTE: Standard entries must have black pillars on the sides to expand to the 16:9 frame size.

ADVERTISING

7

ADV-101

DigitalCraft in visual communication executed through interactive or mobile platforms.

1URL or Case Study Video OR URL + Case Study Video

1 3 100 300 450

ADV-102

MotionCraft in visual communication executed through motion image.

1 for Single OR 2-5 for Campaign

Content Video/s1 Single2-5 Campaign

3 Single 6-15 Campaign

100 300 450

Subcategory Elements

Tiered Pricing By Company Size

2-50 51+

Submission Media ImagesReference

Art Direction - Digital / Motion

Type Files Freelancer

ADV-103ADV-104

DirectCraft in visual communication intended for and distributed to a specific audience.


Digital Image/s or Case Study

1 1-3 Single 2- 10 Campaign

100 Single 150 Campaign





2-50 51+


Art Direction - Direct


ADV-105ADV-106

Poster AdvertisingCraft in the overall visual communication of a single or series of posters.


Physical 2D or Digital Image/s

01 Single 2- 10 Campaign




ADV-107ADV-108

Press / Print AdvertisingCraft in visual communication executed through a press or print.



01 Single 2- 10 Campaign






2-50 51+


Art Direction - Press / Poster


ADVERTISING

ADVERTISING

8

ADV-109GamesBrand integration into the content of a game.

1 Case Study Video 1 3 100 300 450



2-50 51+


Branded Content / Entertainment - Games


ADV-110

Long FormBrand integration into the content of a web commercial that is 5 minutes or longer.

1 Content Video 1 3 100 300 450

ADV-111

Short FormBrand integration into the content of a web commercial that is 5 minutes or shorter.

1 Content Video 1 3 100 300 450



2-50 51+


Branded Content / Entertainment - Online Video


ADV-112ADV-113

TV / FilmBrand integration into content aired on television or streaming platform.


Content Video/s1 Single 2-5 Campaign







2-50 51+


Branded Content / Entertainment - TV / Film


ADV-114

Web SeriesBrand integration into content executed through multiple connected installments.

2-5 Content Video/s 2-5 6-15 150 450 600



2-50 51+


Branded Content / Entertainment - Episodic


ADVERTISING

9

ADV-115ADV-116

AnimationSimulation of movement created by displaying sequential frames.







ADV-117ADV-118

CinematographyMovement of the camera, framing, lighting and filming choices.







ADV-119ADV-120

DirectionOverall creative visualization and realization of a single video.







ADV-121ADV-122

EditingStructure and timing of shots.







ADV-123ADV-124

Sound DesignThe process of specifying, acquiring, manipulating or generating audio elements for video.







ADV-125ADV-126

Special EffectsSimulation of imagery.







ADV-127

Title DesignDesign of identity and credits for television, film, streaming or online broadcast.

1 Content Video 1 3 100 300 450



2-50 51+


Craft in Video


ADVERTISING

ADVERTISING

10

ADV-128ADV-129

DirectArtistry in writing for a targeted advertisment.








ADV-130ADV-131

TV / Film / VideoArtistry in writing for video.







ADV-132ADV-133

Online / SocialArtistry in writing for online or social content.


URL or Case Study or URL + Case Study

1 3100 Single 150 Campaign



ADV-134ADV-135

OutdoorArtistry in writing for out of home advertising.


Physical - 2D or 3D 01 Single 2-10 Campaign




ADV-136ADV-137

PressArtistry in writing for press advertising









2-50 51+


Craft in Writing


ADV-138ADV-139

DigitalTargeted advertising utilizing an interactive platform.


Case Study or Case Study + URL

1 3100 Single 150 Campaign



ADV-140

MailTargeted advertising distributed via physical or digital mail.


Content Video 1 3 100 300 450

ADV-141ADV-142

WildcardTargeted advertising campaign distributed via alternative means.



1 2-10100 Single 150 Campaign





2-50 51+


Direct


ADVERTISING

11

ADV-143

Branded Content / EntertainmentBranded Content / Entertainment that pushes creative boundaries.


Case Study Video - 2 min length

1-5 3-15 100 300 450

ADV-144

DirectDirect advertising that pushes creative boundaries.



1 3 100 300 450

ADV-145

Out of HomeOut of home advertising that pushes creaive boundaries.



1 3 100 300 450

ADV-146

PressPress advertising that pushes creative boundaries.



1 3 100 300 450

ADV-147Promotional MaterialsPromotional materials that push creative boundaries.



1 3 100 300 450

ADV-148

Television / Film / Online VideoTelevision, film and online video content that buses creative boundaries.



1 3 100 300 450



2-50 51+


Innovation


ADV-149ADV-150

Point of PurchasePromotion/s placed at the point-of-sale. May include posters, signage, displays, etc.






ADV-151ADV-152

PosterBranded poster/s intented to promote a service or product.






ADV-153ADV-154

Print / Electronic BillboardPrinted or digital ambient media.


Digital Image/s 01 Single 2-10 Campaign




ADV-155ADV-156

TransitAppears in or around any mode of public transportation


Digital Image/s 01 Single 2-10 Campaign






2-50 51+


Out of Home


ADVERTISING

ADVERTISING

12

ADV-157ADV-158

MagazineAdvertising distributed within a trade or consumer magazine.


Physical - 2D 0 1 Single 2-10 Campaign




ADV-159ADV-160

NewspaperAdvertising distributed within a trade or consumer newspaper.


Physical - 2D 01 Single 2-10 Campaign






2-50 51+


Press


ADV-161ADV-162

Dimensional3-D, physical piece of advertising.






ADV-163ADV-164

FlatPosters, postcards, or other print media.


Physical - 2D 01 Single 2-10 Campaign




ADV-165

Point of Purchase DisplayDisplay and/or installation at point of sale.


Physical - 2D or 3D 0 1-10 100 300 450



2-50 51+


Promotional Materials


ADV-166Movie TrailerPreview of a film.


Content Video 1 3 100 300 450

ADV-167ADV-168

FilmScreened in movie theaters.







ADV-169ADV-170

OnlineDistributed online.







ADV-171ADV-172

Television Low BudgetAired on a cable or broadcast network, produced for under USD$100,000.







ADV-173ADV-174

Television Aired on a cable or broadcast network.









2-50 51+


Television / Film / Online Video



13

BCD-101Annual ReportOverall design in an annual report.

1 Any Media - Physical/Images/Video

1 1-3 100 200 250

BCD-102

Branding Systems / Identities - DigitalCommunication of brand identity utilizing digital mediums. May include assets for web, mobile, or any other interactive platform.

2-10Case Study or Case Study + URL

1 3 150 250 300

BCD-103

Branding Systems / Identities - IntegratedCommunication of brand identity utilizing multiple mediums. May include digital, print, video and/or interactive assets.

2-10Case Study or Case Study + URL

1 3 150 250 300

BCD-104

Branding Systems / Identities - PrintCommunication of brand identity utilizing print mediums. May include posters, print ads, collateral or any other physical assets.

2-10Any Media - Physical/Images/Video

1 1-3 150 250 300

BCD-105

Branding Systems / Identities - Television / Film / Online NetworksCommunication of brand identity utilizing print mediums. May include posters, print ads, collateral or any other physical assets.

2-10Case Study or Content Video

1-10 3-30 150 250 300

BCD-106

LogoA static or dynamic graphic image that identifies a company or product while also communicating the brand.

1 for Singles OR 2-10 for Series

Digital Image/s 0 1-10 100 200 250

BCD-107

StationeryCommunication of brand identity utilizing business cards, envelopes, letterhead, memo pads, etc.


Physical - 2D 0 1-10 100 200 250



2-20 21+


Branding




14

BCD-108

InnovationBrand / Communication that pushes creative boundries.

1 for Single OR 2-10 for Series


1 3 100 200 250



2-20 21+


Innovation


BCD-109BCD-110

BillboardA large scale, outdoor advertisement that is usually seen in cities or along major roadways.



11-3 Single 2-10 Series

100 Single 150 Series



BCD-111BCD-112

Point of PurchasePrint media that interacts with or is sized to work with a point of sale set up.


Physical - 2D 01 Single 2-10 Series




BCD-113BCD-114

TraditionalPrinted poster/s.






BCD-115BCD-116

Wild PostingsPosters placed in public spaces in a non-traditional way.








2-20 21+


Posters



15

BCD-117

Announcement / Invitation / Postcard / Greeting CardPrint card that can be sent out, specifically relating to the brand or organization.


Physical - 2D or 3D 0 1-10 100 200 250

BCD-118

ApparelDesign of wearable products intended to promote the brand.


Physical - 2D or 3D 0 1-10 100 200 250

BCD-119

Booklet / Brochure / Catalog / Press Promotional KitOverall design in an informative short publication.


Physical - 2D or 3D 0 1-10 100 200 250

BCD-120CalendarPrinted or manufactured promotional calendar.

1 Physical - 2D or 3D 0 1 100 200 250

BCD-121

Digital CommunicationsE-blasts, newsletters, bulletins.



1 1-10 100 200 250

BCD-122

Self-PromotionPrinted material designed to promote an advertising agency or design studio.


Physical - 2D or 3D 0 1-10 100 200 250

BCD-123BCD-124

WildcardUnique promotional material that lives outside of the aforementioned categories.

1 Physical - 2D or 3D 01 Single 2-10 Series






2-20 21+


Promotional


DESIGN FOR GOOD

DESIGN FOR GOOD

16

DFG-101DFG-102

AdvertisingAdvertising that encourages positive societal or political change. Includes video, out of home, press, direct advertising, etc.


Digital Image or Case Study

11-3 Single2-15 Campaign




DFG-103DFG-104

Brand / CommunicationBrand design that encourages positive societal or political change. May include branding systems, promotional materials, posters, etc.



11-3 Single2-15 Series




DFG-105

Experiential Immersive design that encourages positive societal or political change.

1 for Singles OR 2-5 for Campaign


1 1-10 100 200 250

DFG-106

Fashion Design Fashion design that encourages positive societal or political change. Includes sustainable, eco-friendly fashion design, etc.

1 for Singles OR 2-10 for Collections

PDF or Digital Images or Case Study

1 1-10 100 200 250

DFG-107DFG-108

IllustrationIllustration that encourages positive societal or political change.


Digital Image/s 01-10 Single2-100 Series




DFG-109

IntegratedA campaign that crosses multiple mediums / platforms and encourages positive societal or political change.

3-10, including at least 3 different mediums


1 3-10 100 200 250

DFG-110

InteractiveDigital ad or campaign that encourages positive societal or political change.

1URL or Case Study or URL + Case Study

1 3 100 200 250

DFG-111

Motion / Film CraftMoving image that encourages positive societal or political change.


Content Video 1-5 3-15 100 200 250



2-20 21+


Design for Good


DESIGN FOR GOOD

17

DFG-112

Packaging DesignPackaging design that encourages positive societal or political change



1 1-10 100 200 250

DFG-113

PhotographyPhotography that encourages positive societal or political change.


Digital Image/s 0 1-10 100 200 250

DFG-114

Product DesignProduct design that encourages positive societal or political change. Includes sustainable, eco-friendly products, etc.



1 1-10 100 200 250

DFG-115

Publication DesignBook or editorial design that encourages positive societal or political change.



1 1-10 100 200 250

DFG-116

Spatial DesignSpatial design that encourages positive societal or political change.



1 1-10 100 200 250

DFG-117

TypographyTypographic design that encourages positive societal or political change.



0 1-10 100 200 250



2-20 21+


Design for Good


EXPERIENTIAL DESIGN

EXPERIENTIAL DESIGN

18

EXP-101

Augmented / Mixed RealityExperiences that mix real and digital elements.

1Case Study Video - 2 min length

1 3 100 300 450

EXP-102

Responsive EnvironmentsImmersive experiences that combine cutting-edge design and digital technology.


1 3 100 300 450

EXP-103

Virtual RealityComputer generated environment intended to create a completely immersive experience.


1 3 100 300 450



2-50 51+


Digital Experiences


EXP-104

Exhibition DesignDesign of a physical space to convey a story, theme or topic.

1Digital Image or Case Study

1 1-10 100 300 450

EXP-105

Interior DesignA project highlighting the design and coordination of an interior space.


1 1-10 100 300 450

EXP-106

MuralLarge-scale design applied to a permanent surface. May include indoor or outdoor murals.


1 1-10 100 300 450

EXP-107

Retail / RestaurantMay include the interior and/or exterior design of a retail or restaurant space.


1 1-10 100 300 450

EXP-108

Wayfinding SystemsInformational systems that guide people through a physical environment.


1 1-10 100 300 450

EXP-109

Window Display / MerchandisingThemed and seasonal windows, retail installations, building wrappings, projections, window decals and visual merchandising.


1 1-10 100 300 450



2-50 51+


Environmental Design


EXPERIENTIAL DESIGN

19

EXP-110

Work / Public / Community SpacesMay include the interior and exterior design of a workplace or public building.

1Digital Image/s or Case Study

1 1-10100 Single 150 Campaign





2-50 51+


Environmental Design


EXP-111

Guerrilla / StuntSpecial events in public spaces. May include flash mobs, special stunts, etc.


1 3 100 300 450

EXP-112EXP-113

InstallationsPermanent or semi-permanent environment specific to the site.

1 for Singles OR 2-5 for Campaign






EXP-114

Live EventTemporary installation in tandem with a live-event. May include concerts, product launchs, etc.


1 1-10 100 300 450

EXP-115

PlacemakingA public installation or landmark which defines the space around it.


1 1-10 100 300 450



2-50 51+


Experiential Design


FASHION DESIGN

FASHION DESIGN

20

FSN-101

Patterns / TextilesCreation of the concept or the design of the garment's material.



1 1-10 100 150 200

FSN-102Use of TechnologyCreative use of technology in fashion design.



1 1-10 100 150 200



2-20 21+


Craft


FSN-103

Guerrilla / StuntEthical clothing design that inflicts little to no harm on the environment.



1 1-10 100 150 200



2-50 51+


Sustainable / Eco-friendly Fashion


FSN-104

InnovationFashion design that pushes creative and technical boundaries.



1 1-10 100 150 200



2-50 51+


Innovation


FSN-105

Promotional ApparelFashion design that promotes a brand and / or marketing campaign.



1 1-10 100 150 200



2-50 51+


Promotional Apparel


FASHION DESIGN

21

FSN-106SingleDesign of a single garment.

1PDF or Digital Images or Case Study

1 1-5 100 150 200

FSN-107

CollectionSeasonal production of different styles within a line for the same company.

2-10PDF or Digital Images or Case Study

1 2-10 150 200 250

FSN-108

FootwearDesign of footwear. May include sneakers, heels, flats, etc.



1 1-10 100 150 200

FSN-109

AccessoriesDesign of jewelry and accessories. May include handbags, hats, belts, etc.



1 1-10 100 150 200



2-20 21+


Traditional


ILLUSTRATION

ILLUSTRATION

22

ILT-101ILT-102



Content Video1 Single2-10 Series

3 Single6-30 Series

100 Single150 Series



ILT-103ILT-104

BookBook or book jacket.







ILT-105ILT-106

Comic Book / Graphic NovelComic art in sequential juxtaposed panels.







ILT-107ILT-108

DigitalDigital illustrations.


Digital Image/s 01 Single2-10 Series




ILT-109ILT-110

Editorial - Front PageImages on covers.






ILT-111ILT-112

Editorial - SpreadInterior images.






ILT-113InnovationIllustration that pushes creative boundaries.


Digital Image/s 0 1-100 100 150 200

ILT-114ILT-115

Mural / Graffiti / Street ArtIllustrated wall mural; includes graffiti and other street art.






ILT-116ILT-117

PackagingIllustration that appears on bottles, boxes, cans, wrappings, etc.






ILT-118ILT-119

Personal / UnpublishedIllustration created for one’s personal experimentation, not for a client or brand.






ILT-120

Permanent / Temporary TattoosIllustrated images, patterns or words.



100 150 200

ILT-121ILT-122

WildcardUnique illustration that lives outside of the aforementioned categories.








2-20 21+


Illustration


INTEGRATED

23

ITG-101

TraditionalJudged firstly on traditional media with support by other media types.



1 3-10 150 500 700

ITG-102

DigitalLed by interactive and digital supported by traditional media.



1 3-10 150 500 700



2-50 51+


Integrated


ITG-103

InnovationAn integrated campaign that explores new ideas, devices, or methods in its execution.



1 3-10 150 500 700



2-50 51+


Innovation


INTERACTIVE

INTERACTIVE

24

INT-101AR / VRAn app that uses AR, VR or MR as a primary feature.


1 3 100 300 450



2-50 51+


Extended Reality


INT-102Art DirectionDesign and interaction of all visual elements.


1 3 100 300 450

INT-103

Content StrategyPlanning, development, and management of written or visual content.


1 3 100 300 450

INT-104Copywriting for DigitalWritten content.


1 3 100 300 450

INT-105Sound DesignUse of audio in tandem with visuals.


1 3 100 300 450

INT-106

Use of TechnologyExcellence in developing and experimenting with new or existing technologies. Includes emerging technology.


1 3 100 300 450



2-50 51+


Craft in Online / Mobile


INT-107

Data VisualizationA series of related apps that use AR and/or VR as a primary feature.


1 3 100 300 450



2-50 51+


Data Visualization


INTERACTIVE

25

INT-108Web / Social MediaInteractive program for one or more players.


1 3 100 300 450



2-50 51+


Games


INT-109

InnovationDigital advertising that pushes creative boundaries.


1 3 100 300 450



2-50 51+


Innovation


INT-110WebsiteDesktop and mobile site.


1 3 100 300 450

INT-111

Campaign SiteDedicated sub-site, separate from a brand's main site.


1 3 100 300 450

INT-112E-Commerce SiteTo facilitate any transaction.


1 3 100 300 450



2-50 51+


Online / Mobile Websites


INTERACTIVE

INTERACTIVE

26

INT-113

FacebookA post or ad on Facebook, utilizing that particular network's individual qualities or strengths.


1 3 100 300 450

INT-114

InstagramA post or ad on Instagram, utilizing that particular network's individual qualities or strengths.


1 3 100 300 450

INT-115

PinterestA post or ad on Pinterest, utilizing that particular network's individual qualities or strengths.


1 3 100 300 450

INT-116

SnapchatA post or ad on Snapchat, utilizing that particular network's individual qualities or strengths.


1 3 100 300 450

INT-117

TwitterA post or ad on Twitter, utilizing that particular network's individual qualities or strengths.


1 3 100 300 450

INT-118

WildcardA social media campaign utilizing an alternative social media platform.


1 3 100 300 450



2-50 51+


Social Media


INT-119

User Experience DesignThe user experience design for a single website, app or other digital medium.


1 3 100 300 450

INT-120

User Interface DesignThe user interface design for a single website, app or other digital medium.


1 3 100 300 450



2-50 51+


UX / UI


INTERACTIVE

27

INT-121

Single or CampaignInteractive design created for one’s personal experimentation, not for a client or brand.


1 3 100 300 450



2-50 51+


Uncommissioned / Personal


INT-122360 VideoA single 360 or immersive video.

1 Content Video 1-3 3-15 100 300 450

INT-123Interactive VideoRequires viewer’s participation.

1 Content Video 1-3 3-15 100 300 450

INT-124Online VideoA single video viewed primarily online.

1 Content Video 1-3 3-15 100 300 450



2-50 51+


Video




28

MOT-101



Content Video 1-5 3-15 100 150 250

MOT-102

Animated LogoLogo simulating movement created by displaying sequential frames.


Content Video 1-5 3-15 100 150 250

MOT-103



Content Video 1-5 3-15 100 150 250

MOT-104DirectionConcept and execution.


Content Video 1-5 3-15 100 150 250

MOT-105EditingTiming and cuts of film segments.


Content Video 1-5 3-15 100 150 250

MOT-106

Motion GraphicsCombination of different creative elements like typography, illustration, logos, shapes and video, animated in a way that tells a story.


Content Video 1-5 3-15 100 150 250

MOT-107Special EffectsSimulation of imagery.


Content Video 1-5 3-15 100 150 250

MOT-108Use of Music / SoundUse of audio in tandem with visuals.


Content Video 1-5 3-15 100 150 250

MOT-109TypographyIn or overlaid on the moving image."


Content Video 1-5 3-15 100 150 250

MOT-110

Extended RealityExceptional motion/film craftsmanship in a VR, AR or MR project.


Content Video 1-5 3-15 100 150 250



2-20 21+


Craft in Motion / Film



29

MOT-111

DocumentaryIntended to document some aspect of reality, primarily for the purposes of instruction, education, or maintaining a historical record.


Content Video 1-5 3-15 100 150 250

MOT-112Movie TrailerPreview of a film.


Content Video 1-5 3-15 100 150 250

MOT-113

Music VideoCommercial video featuring a performance of a song.


Content Video 1-5 3-15 100 150 250

MOT-114

NarrativeFilms or features with a brand integrated into the script, plot, or broader themes of the content. Includes fiction and non-fiction work.


Content Video 1-5 3-15 100 150 250

MOT-115MOT-116

Short VideoShort film 5 minutes or less.



3 Single3-15 Series




MOT-117MOT-118

Television / VOD PromoPromotions, introductions, openings, previews, bumpers, interstitials, etc.



3 Single3-15 Series




MOT-119Title SequencesDesign of identity and credits.


Content Video 1-5 3-15 100 150 250

MOT-120

UnpublishedMotion / film content that has not been created for a client.


Content Video 1-5 3-15 100 150 250



2-20 21+


Motion / Film




30

MOT-121




1-5 3-15 100 150 250

MOT-122




1-5 3-15 100 150 250

MOT-123DirectionGame concept and execution



1-5 3-15 100 150 250

MOT-124

Motion GraphicsCombination of different creative elements like typography, illustration, logos, shapes and video, animated in a way that tells a story.



1-5 3-15 100 150 250

MOT-125SoundUse of audio in tandem with visuals.



1-5 3-15 100 150 250

MOT-126Special EffectsSimulation of imagery.



1-5 3-15 100 150 250



2-20 21+


Craft in Gaming


MOT-127

InnovationMotion / Film Craft that pushes creative boundaries.



1-5 3-15 100 150 250



2-20 21+


Innovation


PACKAGING DESIGN

31

PKG-101PKG-102

Beauty / Cosmetics / Personal CarePackaging for bath products. beauty items, fragrances, lotions, skin care, etc.

1 Single2-10 Series

Physical - 2D or 3D 01 Single2-10 Series






2-20 21+


Beauty / Cosmetics / Personal Care


PKG-103PKG-104

Consumer ElectronicsPackaging for cameras, mobile phones, personal computers, video game consoles, etc.

1 Single2-10 Series







2-20 21+


Consumer Electronics


PKG-105

Games / Toys / RecreationPackaging for games, puzzles, sports products and equipment, toys, etc.


Physical - 2D or 3D 0 1-10 100 200 250

PKG-106

MediaPackaging for albums, cds, software, video games, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Entertainment / Recreation


PACKAGING DESIGN

PACKAGING DESIGN

32

PKG-107PKG-108

BeveragePackaging for beer, champagne, coffee, energy drinks, soda, spirits, teas, water, wine, etc.

1 Single2-10 Series





PKG-107PKG-108

FoodPackaging for breads, candy, canned food, cereals, chips, condiments, crackers, dairy, fruits, meat, pastas, poultry, seafood, snacks, spices, vegetables, etc.

1 Single2-10 Series







2-20 21+


Food / Beverage


PKG-111

Fashion / Apparel / AccessoriesBoxes, fabric, ribbons, shopping bags, tags, tissue paper, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Fashion / Apparel / Accessories


PKG-112PKG-113

Home / HousewarePackaging for cleaning products, detergents, garden tools, housewares, small appliances, utensils, etc.

1 Single2-10 Series







2-20 21+


Home / Houseware


PACKAGING DESIGN

33

PKG-114

InnovationPackaging Design that pushes creative boundaries.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Innovation


PKG-115

Pet ProductsPackaging for accessories, bath, food and nutrition, grooming, toys, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Pet Products


PKG-116

Pharma / Health / WellnessPackaging for a commercially available Health, Wellness or Pharma product or line of products.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Pharma / Health / Wellness


PACKAGING DESIGN

PACKAGING DESIGN

34

PKG-117PKG-118

Specialty Product / WildcardGift sets, collectables, unique packaging narration that doesn’t fit in any of our categories.

1 for Singles2-10 Series







2-20 21+


Specialty Product / Wildcard


PKG-119PKG-120

Sustainable / Eco-friendlyEnvironmentally conscious packaging design.








2-20 21+


Sustainable / Eco-friendly


PHOTOGRAPHY

35

PHO-101PHO-102

Drone / AerialA photograph taken with a drone or from a flying aircraft.








2-20 21+


Drone / Aerial


PHO-103PHO-104

FashionPhotography which is devoted to displaying clothing and fashion accessories.








2-20 21+


Fashion


PHO-105PHO-106

Fine Art / ConceptualPhotography that conveys the ideas of the photographer.








2-20 21+


Fine Art / Conceptual


PHO-107PHO-108

FoodPhotography aimed at producing attractive photographs of food for use in advertisements, packaging, menus or cookbooks.








2-20 21+


Food


PHOTOGRAPHY

PHOTOGRAPHY

36

PHO-109InnovationPhotography that pushes creative boundaries.


Digital Image/s 0 1-10 100 150 200



2-20 21+


Innovation


PHO-110PHO-111

LandscapeSpaces within the world, sometimes vast and unending, but other times microscopic. Captures the presence of nature but can also focus on man-made features or disturbances of landscapes.








2-20 21+


Landscape


PHO-112PHO-113

Live EventPhotographs of guests and occurrences at concerts, rallies, and similar events.








2-20 21+


Live Event


PHO-114PHO-115

MobilePhotograph/s specifically taken with a mobile device.








2-20 21+


Mobile


PHOTOGRAPHY

37

PHO-116PHO-117

Music / EntertainmentIconic entertainers, documenting performance, celebrity news/gossip.








2-20 21+


Music / Entertainment


PHO-118PHO-119

Personal / UnpublishedPhotograph/s created for one's own personal experimentation, not for a client or brand.








2-20 21+


Personal / Unpublished


PHO-120PHO-121

PhotojournalismEmploys images in order to tell a news story.








2-20 21+


Photojournalism


PHO-122PHO-123

PortraitureA photograph of a person or group of people that captures the personality of the subject by using effective lighting, backdrops, and poses.








2-20 21+


Portraiture


PHOTOGRAPHY

PHOTOGRAPHY

38

PHO-124PHO-125

Products / CommercialFor use in catalogues, brochures and advertising to promote and sell a service or product.








2-20 21+


Products / Commercial


PHO-126PHO-127

Self-PromotionPhotograph/s intended for self-promotion of the artist.








2-20 21+


Self-Promotion


PHO-128PHO-129

Social MediaPhotograph/s taken specifically for use on social media channels.








2-20 21+


Social Media


PHO-130

SpatialPhotographs of buildings and similar structures that are both aesthetically pleasing and accurate representations of their subjects.


Digital Image/s 0 1-10 100 150 200



2-20 21+


Spatial


PHOTOGRAPHY

39

PHO-131PHO-132

Sports / RecreationOf athletic or outdoor events, competitions, in-action, etc.








2-20 21+


Sports / Recreation


PHO-133PHO-134

StreetCandid photography taken in public situations or places.








2-20 21+


Street


PHO-135PHO-136

Travel / TourismThe documentation of an area's landscapes, people, cultures, customs and history.








2-20 21+


Travel / Tourism


PHO-137PHO-138

WildcardUnique photography that lives outside of the aforementioned categories.








2-20 21+


Wildcard


PHOTOGRAPHY

PHOTOGRAPHY

40

PHO-139PHO-140

WildlifeDocumenting various forms of plants or animals in their natural habitat.








2-20 21+


Wildlife


PRODUCT DESIGN

41

PRD-101

Beauty / Wellness / Personal CareCleansers, cologne, creams, deodorants, dietary supplements, exfoliators, eye shadows, eyeliners, lipsticks, lotions, mascara, peels, perfumes, powders, razors, scrubs, shampoos + conditioners, soaps, toothbrushes, toothpaste, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Beauty / Wellness / Personal Care


PRD-102

ChildrenActivity play centers, bathing, car seats + accessories, carriers, diapering, educational, feeding, nursery, play structures, strollers, toys, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Children


PRD-103

Consumer ElectronicsAudio equipment, cameras, computers, drones, headsets, mobile devices, monitors, robotics, security systems, smart phones, tablets, TVs, video equipment, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Consumer Electronics


PRODUCT DESIGN

PRODUCT DESIGN

42

PRD-104

Small AppliancesBlenders, coffee makers, dishwashers, electric kettles, hand mixers, humidifiers, microwave ovens, toasters, vacuums, water purifiers, etc.


Physical - 2D or 3D 0 1-10 100 200 250

PRD-105ToolsConstruction, electronic, hand, home, industrial, etc.


Physical - 2D or 3D 0 1-10 100 200 250

PRD-106

TransportationAutomobiles, bicycles, electric vehicles, kayaks, motorcycles, motorhomes, trains, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Durable Goods


PRD-107

HousewareBakeware, bottles, bowls, cookware, cutlery, dishes, glassware, kitchen utensils, tableware, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Houseware


PRD-108

InnovationProduct Design that pushes creative boundaries.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Innovation


PRODUCT DESIGN

43

PRD-109

DecorativeBathroom fixtures, duvets, frames, lamps, lighting, locks, mirrors, pillows, storage bins, vases, etc.


Physical - 2D or 3D 0 1-10 100 200 250

PRD-110

FurnitureBeds, chairs, desks, seating, stools, tables, wardrobes, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Interiors / Home / Office


PRD-111

Office SuppliesCopiers, desk accessories, scanners, stationery, telecommunications, workspace organizers, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Office Supplies


PRD-112

Science / MedicalHearing aids, home care, instruments, laboratory technology, medical devices, mobility aids, operating equipment, respiratory care, surgical supplies, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Science / Medical


PRODUCT DESIGN

PRODUCT DESIGN

44

PRD-113

Sports / LeisureGames, musical instruments, scooters, skateboards, sleeping bags, sporting equipment, tent accessories, toys, etc.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Sports / Leisure


PRD-114

Sustainable / Eco-friendlyProducts created in an environmentally conscious fashion, and/or serve an eco-friendly purpose.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Sustainable / Eco-friendly


PRD-115

WildcardProducts that do not readily fit into another category.


Physical - 2D or 3D 0 1-10 100 200 250



2-20 21+


Wildcard


PUBLICATION DESIGN

45

PUB-101PUB-102

Image-DrivenOverall design and layout of a book primarily geared towards image.


Physical 01 Single2-10 Series




PUB-103PUB-104

JacketDesign, graphics, and typography of the exterior of the book.






PUB-105PUB-106

Limited Edition / Private Press / Special FormatDesign of books and publications that differ from the traditional forms.






PUB-107PUB-108

Text-DrivenDesign of books and publications that differ from the traditional forms.








2-20 21+


Books


PUB-109 Media 1 for Singles OR 2-10 for Series


1 1-100 100 200 250

PUB-110

Online PublicationOverall layout and functionality of digital magazines, e-books and catalogues.



1 1-100 100 200 250



2-20 21+


Digital Publications


PRD-111

InnovationEditorial and publication design that pushes creative boundaries.



1 1-100 100 200 250



2-20 21+


Innovation


PUBLICATION DESIGN

PUBLICATION DESIGN

46

PUB-112PUB-113

Magazine CoverDesign, photography, graphics, typography and layout of the front cover.






PUB-114PUB-115

Magazine Full IssueDesign, layout and typography of an entire magazine.






PUB-116

Magazine InfographicsCharts, maps and other graphics that help visualize data.


Physical 0 1-10 100 200 250

PUB-117PUB-118

Magazine Story / SpreadHandling of layout and continuity of a story that spans two or more facing pages.








2-20 21+


Magazines


PUB-119PUB-120

Front PageDesign, photography, graphics, typography and layout of a front page.






PUB-121PUB-122

Full IssueDesign, layout and typography of an entire newspaper.






PUB-123

Story / SpreadsHandling of layout and continuity of a story that spans two or more facing pages.


Physical 0 1-10 100 200 250



2-20 21+


Newspapers


SPATIAL DESIGN

47

SPL-101

Bridges / InfrastructureProjects featuring new utilitarian models for public facilities including bridges, tunnels, waste disposal, water management etc.



1 1-10 100 200 250

SPL-102

Commercial BuildingOffices, restaurants, shopping centers, convenience stores, warehouses, factories.



1 1-10 100 200 250

SPL-103

Commercial InteriorsProjects featuring innovation in commercial spaces including Interiors and exteriors,breakout areas, meeting and dining rooms, workspaces, facades, terraces, etc.



1 1-10 100 200 250

SPL-104

Conceptual / UnbuiltClient-approved, unbuilt projects projects are eligible. Includes installations, buildings, interiors and exteriors, exhibitions and installations.



1 1-10 100 200 250

SPL-105

Education / Institutional DesignIncludes schools, libraries, museums, hospitals, non-profit and governmental buildings.



1 1-10 100 200 250

SPL-106

Health / Medical CentersDesign projects for health and medical spaces including hospitals, clinics, rehabilitation centers etc.



1 1-10 100 200 250

SPL-107

Highrise / SkyscrapersDesign for projects with more than 25 floors.



1 1-10 100 200 250

SPL-108

Hotel DesignInteriors and exteriors. Includes the design of event spaces, guest rooms, lobbies, outdoor spaces, lounges, etc.



1 1-10 100 200 250



2-50 51+


Spatial Design


SPATIAL DESIGN

SPATIAL DESIGN

48

SPL-109

Installation DesignOften site-specific, temporary or permanent work. Installations may be immersive or interactive, informative, structural, etc.



1 1-10 100 200 250

SPL-110

Landscape DesignIncludes design for built and natural environments including parks, plazas, campuses, residences, public open spaces, promenades, pop-ups, etc.



1 1-10 100 200 250

SPL-111

Lighting DesignIncludes interior and exterior design for residences, restaurants, museums, offices, retail, entertainment, etc.



1 1-10 100 200 250

SPL-112

Mixed UseBuilding featuring a combination of one or more categories, such as residential and commercial or cultural and commercial or a mixture.



1 1-10 100 200 250

SPL-113

Museums / Cultural CentersIncludes the design of galleries, museums, libraries, foundations, landmark & symbolic structures etc.



1 1-10 100 200 250

SPL-114

Religious CentersIncludes the design of interiors and exteriors of spaces.



1 1-10 100 200 250

SPL-115

Highrise / SkyscrapersDesign for projects with more than 25 floors.



1 1-10 100 200 250

SPL-108

Residential BuildingIncludes private and multifamily homes, apartment buildings, residential amenities design including building lobby, recreational zones including athletic facilities, pools, spa, lounge, banquets etc.



1 1-10 100 200 250



2-50 51+


Spatial Design


SPATIAL DESIGN

49

SPL-116Residential InteriorsProjects featuring residential space design.



1 1-10 100 200 250

SPL-117

Restoration / RenovationProjects featuring thoughtful renovation or adaptive re-use of a pre-existing structure.



1 1-10 100 200 250

SPL-118

Retail DesignIncludes interiors, store fronts, window displays, etc.



1 1-10 100 200 250

SPL-119

Set / Stage DesignIncludes design for film and video, theater, concerts, events, etc.



1 1-10 100 200 250

SPL-120

Sport / RecreationIncludes stadiums, sports complexes, wellness centers, etc.



1 1-10 100 200 250

SPL-121

Transportation HubsIncludes design for transit hubs including airports, train stations, bus stations etc.



1 1-10 100 200 250

SPL-115

Urban PlanningIncludes projects for innovative design responsive of current urban challenges including pollution, information technology and socialization.



1 1-10 100 200 250



2-50 51+


Spatial Design


SPATIAL DESIGN

SPATIAL DESIGN

50

SPL-123

Sustainability / Environmentally Conscious DesignCreativity in the use of ecologically responsive design features for built environments.



1 1-10 100 200 250

SPL-124

Use of ColorCreativity in the use of colors for built environments.



1 1-10 100 200 250

SPL-125

Use of MaterialsCreativity in the use of materials for built environments.



1 1-10 100 200 250

SPL-126

Use of TechnologyCreativity in the use of data / technology for built environments.



1 1-10 100 200 250



2-50 51+


Craft


SPL-127InnovationSpatial design that pushes creative boundaries.



0 1-10 100 200 250



2-50 51+


Innovation


TYPOGRAPHY

51

TYP-101

AdvertisingAds where typography/lettering plays a major role.


Digital Image/s 0 1-10 100 150 200

TYP-102

DigitalTypography or lettering project created primarily for digital use/viewing.


Digital Image/s 0 1-10 100 150 200

TYP-103

EnvironmentalTypography or lettering image created for large-scale use/viewing.


Digital Image/s 0 1-10 100 150 200

TYP-104InnovationTypography that pushes creative boundaries.



1 1-10 100 150 200

TYP-105LetteringArt of drawing letters.


Digital Image/s 0 1-10 100 150 200

TYP-109

MotionA single project featuring moving/animated typography or lettering.


Digital Image/s or Content Video

1 1-10 100 150 200

TYP-107TYP-108

Package / ProductTypeface used in any packaging or product.

1 Single2-10 Series





TYP-109

Personal / Unpublished LetteringLettering created for one's own personal experimentation, not for a client or brand.


Digital Image/s 0 1-10 100 150 200

TYP-110TYP-111

PosterTypeface use and design in any type of poster.

1 Single2-10 Series





TYP-112

Typefaces / Font SystemsDevelopment of a set of typographic characters.


Digital Image/s 0 1-10 100 150 200

TYP-113TYP-114

Use of TypographyInteraction of typography with the medium and/or platform.

1 Single2-10 Series





TYP-115

WildcardUnique typography that lives outside of the aforementioned categories.


Digital Image/s 0 1-10 100 150 200



2-20 21+


Typography


adc 99th annual awards...type files freelancer adv-110 long form brand integration into the content...

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