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2016/12 © 2016 ADATA Technology Co., Ltd.
ADATA Lighting
For Homes & Living Spaces
─ Creates a warm and pleasing environment
─ Generates diverse lighting (AURA RGB Bulb)
─ Reduces electricity costs by lowering power consumption
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LED Lighting Benefits
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LED Lighting Benefits
For Offices & Commercial Spaces
─ Multiple applications – office / commercial / municipal
─ Reduced power consumption – saves money through lower power consumption
─ Safer – lowers the frequency that staff need to change lights in difficult or dangerous locations
─ Overall lower costs – reduces costs for labor, materials, and equipment needed to change lights
─ LED Product Portfolios
─ Lighting Business
─ Lighting Advantages
─ Reference Cases
─ Company Introduction
─ Competitive Advantages
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COMPANY
INTRODUCTION
Founded May 4, 2001 Founder, chairman, and chief executive: Simon Chen
Date of listing on Taipei Exchange/GreTai (code 3260): October 8, 2004 Record-breaking speed from founding to becoming a listed company!
World’s second largest module manufacturer (DRAMeXchange July, 2014) Sales surpassed US$1 billion in first five years of operation
Market capitalization: US$382 million (Taipei Exchange December, 2016) Team members: approx. 1,200 employees worldwide More than 500 patents owned
About ADATA
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History of Continuous Growth and Achievement
ADATA ranked no. 2 DRAM module manufacturer in 2014 (DRAMeXchange)
ADATA named one of the world’s most effective rebrands in the 8th annual REBRAND 100® Global Awards, 2012
ADATA ranked no. 3 in the Top 100 Info Tech listing of all Taiwan-based companies, June 2010
ADATA earned the highest revenue in 2013 among all Taiwan-based memory module companies and brands
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ADATA
ADATA Wins Taiwan Excellence Gold Award
ADATA’s XPG DDR4 Z1 DRAM Module received the 23rd annual Taiwan Excellence - Gold Award in 2015
ADATA also received the Taiwan Excellence - Achievement Award in 2015. ADATA was the only company to receive the award, having won over 50 other Taiwan Excellence awards in recognition of outstanding success and innovation since the company’s founding
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Taiwan Excellence
Gold Award Taiwan Excellence
Achievement Award
over 50 awards
ADATA at Taiwan Excellence IEP
ADATA proud to be part of TAITRA’s Taiwan Excellence Image Enhancement Project, taking place across global markets
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Summerfest Wisconsin, US
Berlin Vital expo Germany
FERIA Mexico
Gaming Cup India
Gaming Cup Turkey
KITTE Marunouchi Tokyo, Japan
Trinoma Shopping Center, Philippines
ADATA Wins National Industrial Innovation Award
ADATA received the 4th National Industrial Innovation Award in the Excellent Innovation Company or Organization category in 2015
ADATA is the first memory company to win this prestigious award
Accolade was based on the "rebranding" theme as well as ADATA’s complete corporate identity. The award considers five innovation attributes: product, technology, organization, processes, and marketing practices
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Culture of Continuous Improvement as a Team
ADATA received TÜ V Rheinland certification in 2016, part of our global commitment to quality and safety
ADATA received EICC (Electronic Industry Citizenship Coalition) certification in 2015
ADATA entered into the Best Companies to Work for 2014 listing
Improvement initiatives, cross-functional coordination, and integration enhanced through persistent quality assurance and improvement activities
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2009-2012 QCC
Quality Control Circle
2012-2013 CIP (Automation)
Continuous Improvement Process
2016-Present
CIP (Process)
2014-2015 Six Sigma
Continuous Improvement Process
ADATA Logo and Motto
Agile – responsive to market and customers
Swift – leading innovation and productivity
Exploring – seeking and exploring all possibilities
Lively – diverse and stylish product design
ADATA team spirit We perform with agility and swiftness to enrich all of life’s precious moments
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ADATA – Global Promotion Channels
• Global Exhibitions
• Media Exposure
• Incentive Programs • Distributor Rebates • Market Expansion
• Sales Promotions
• Dealer Seminars
Distributors
Dealers
Worldwide Promotion
End User Experience
• Brand Packaging • POSM • Social Media Platforms
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Global Exhibitions
Light + Building, Frankfurt Guangzhou International Lighting
Hong Kong International Lighting
World Class Customer Care
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Website Contact
Form
Website Contact Us (By Email)
Contact Us (By Phone)
Online Service Status
Live Chat Online
Customer Service
Social Media
Customer Contact
Authorized Service Center
Direct Retail Store
Customer Service Interface Channels
Customer Satisfaction
ADATA responds quickly to Returned Materials Authorization (RMA) requests, ensuring that
each issue is handled with professionalism and technical competence.
Our customers are our first priority. We place a high emphasis on outstanding customer
service, and act quickly on customer feedback to improve our operations and procedures
Milestones & Achievements
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2001 ADATA founded
2010 ADATA Lighting founded in Suzhou Industrial Park
2011 ADATA Lighting Taipei Office opened
2013 - Showcased at Guangzhou International Lighting Exhibition - Showcased at Hong Kong International Lighting Fair
2016 - AURA LED RGB Bulb received Taiwan Excellence award
2014 - Showcased at Light + Building in Frankfurt - Launched TULIP LED Desk Lamp
2015 - Launched AURA LED RGB Bulb - TULIP LED Desk Lamp received Taiwan Excellence award
COMPETITIVE
ADVANTAGES
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Strategic Advantages
ADATA maintains integral relationships with leading industry partners in order to ensure business consistency and timely flow of information. This technology integration results in a steady stream of innovative products, enhanced customer satisfaction, and superior quality in both products and customer service
• Strategic partnerships
• Offices worldwide
• Strong product development • Extensive patent portfolio • Automated production lines
• ISO 9001 • ISO 14001 • OHSAS 18001 • RoHS and WEEE
• Top 100 tech company
• Recognized globally
Quality
Valued Brand
Supply and Logistics
Technology Leadership
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Strategic Partners
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Integral relationships to enhance consistency and information flow
Technology integration for innovative and quality products
Enhanced customer satisfaction through consistent supply
Enhanced quality of products and customer service
Reduced costs in logistics, warehousing, and manufacturing
Quality & Environmental Certifications
It is our commitment to provide finest quality and service for complete customer satisfaction
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Industry Certifications and Partnerships
ISO 9001
ISO 14001
OHSAS 18001
QC080000
B2B Green Partner
RoHS
WEEE
TUV
UL
FCC/CE
Award-Winning Innovations & Designs
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Computex Taipei Design & Innovation Award
Good Design Korea
Computex Taipei Best Choice Award
CES Best of Innovations Award
CES Innovations Design and Engineering Awards
Golden Pin Design Award
Retail No. 1 in Flash drives
No. 3 for Taiwan Info Tech 100
Top 20 Taiwan Global Brands
Global Service & Worldwide Presence
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LIGHTING
BUSINESS
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Manufacturing Facilities
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Established: January, 2004
Product Lines: DRAM Modules, External Hard Drives,
Solid State Drives, LED Lighting
Established: May, 2001
Product Lines: DRAM Modules, USB Flash Drives,
Memory Cards, External Hard Drives,
Solid State Drives, LED Lighting
Suzhou, China New Taipei, Taiwan
Interior lighting production Burn-in room Illumination test machine Exterior lighting production
Optical Laboratory
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Photometric Curve Analyzer
Two meter and 30 centimeter chip and luminous flux analyzers
Three-dimensional measurement
laboratory tests the accuracy of
each product
Environmental Testing
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Drop tester: tests packaging material security
Water tester: tests IP waterproof rating
Dust testing machine for IP dust grade
Environmental Testing
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High temperature test (60ºC) Low temperature test (-40ºC)
Certifications
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LIGHTING
ADVANTAGES
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Lighting Advantages
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Easy to Install
and Maintain Excellent Cooling
Indoor/Outdoor
LED Lighting
Flexible Design
Can be applied in a variety of lighting:
streetlights, spotlights, patio lights, tunnel
lights, and security lights
New Concept LED Light Engine
Lighting Advantages
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Streetlight
Tunnel light
Projection lamp
Patio light
Underwater
Diverse Applications
Can be used with a variety of optical
components to meet different environmental
lighting requirements, allowing the light
source to harmoniously integrate with
different applications
New Concept LED Light Engine
Lighting Advantages
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Core Optical Technology
Lighting Advantages
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Light, mechanical, electrical, thermal advantages
LED PRODUCT
PORTFOLIOS
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Lighting Products
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LED Tube
MR 16 AR 111
Panel Light
LED Bulb
Down Light
High Bay
Gas Station Light Tunnel Light
Security Light LED Module
Indoor LED Outdoor LED
PAR30&PAR38
Streetlight Projection Light
Lighting Products
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Wireless Control System
Mood and atmosphere can be set up and modified in various ambient scenes
Courtyard Mode Parlor Mode Home Theater Mode Dining Mode Bedroom Mode
Down light
Panel light T-Bar
Strip light
AR111
Bulb
LED LIGHTING PRODUCTS
ADATA provides LED solutions to replace traditional lighting fixtures in both indoor and outdoor spaces. LED lighting solutions offer significant energy savings and a superior lighting environment
LED Desk Lamp LED Bulb LED T8 Tube
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LED BULB
AURA Bluetooth RGB
• Wireless Bluetooth control • More than 16 million colors • Control up to 64 lights
• Adjustable scene lighting
• Power: 7W
• Voltage: 100 – 240VAC (50 – 60Hz)
• Light Color: 16,000,000 colors
• Brightness: 550 lm
• Beam Angle: 170∘
• Dimensions (H x W): Ø 58.6 x 115mm
• Interface: Bluetooth 4.0
• Supported smart devices: Android 4.3 or later, iOS 6 or later
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LED BULB
Omnidirectional
• 270° wide angle bulb design
• High heat dissipation
• High efficiency bulb replaces tungsten bulbs
• Easy to install replacement for traditional bulbs
• Power: 10W/12W
• Voltage: 100 – 240VAC (50 – 60Hz)
• Color temperature: 3000K/5000K
• Luminance: 10W 850 lm/900 lm (3000K/5000K)
12W 1020 lm/1080 lm (3000K/ 5000K)
• Dimensions: ø134 x 69mm
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LED TUBE
T8
• Utilizes a durable plastic body rather than a
traditional glass tube
• Measurements are designed for optimal
compatibility to easily replace traditional lamps
• Length: 2/4/5 feet
• Power: 10W/20W/25W
• Voltage: 100 – 240VAC (50 – 60Hz)
• Color temperature: 3000K/4000K/5700K
• Luminance: 950/1000/1050 lm (2 feet)
1900/2000/2100 lm (4 feet)
2300/2400/2500 lm (5 feet)
• Dimensions: ø29 x 26.5 x 590mm (2 feet)
ø29 x 26.5 x 1198mm (4 feet)
ø29 x 26.5 x 1500mm (5 feet)
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LED DESK LAMP
TULIP
• Free of harmful glare • Easy to use touch-sensitive buttons
• Warm nightlight
• Power: 8W
• Voltage: 100 – 240VAC (50 – 60Hz)
• Color temperature: 5500K
• Luminance: 1000 Lux
• Color: silver-white/blue-white
• Dimensions (H x W): 395 x 150mm
3-level lighting adjustment for ambient
brightness control
Color-coded brightness control
Night light function for safety and comfort
REFERENCE
CASES
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Evergreen Group LinYuan Group Farglory Group Kindom Construction China Airlines Eslite Admiral President Gamania Yulon Motor Co., Mega Bank First Bank Nuvoton Technology
Grand Hi Lai Hotel TripAdvisor Asian-Archi KGC shop Edimax Technology CARRY Technology Watsons Albatron Technology Polyface Chinese Television Zhonghe Sports Center KYEC Group Chungyo Department
China Taiwan
Taiwan Government Taipei 101 Gigabyte Technology MSI Technology ChipMOS ThaiLin Semiconductor Chunghwa Telecom Fubon Bank Lung Tan Golf Club Sinyi Realty Yung Ching Realty CTBC Bank Cathay United Bank SCSB Bank
Great Hall of the People Mei Zhou Dong Po Restaurant Suzhou Industrial Park Shenyang Huayuan Hotel Shenyang Marriott Hotel TECHVEST CO. DYMSC Luxgen RT-MART QingYuan Suzhou System Machinery Co. Inventec Electronics Huatong Electronic Technology Pegatron Corporation Quanta Computer
Reference Cases Projects
Reference Cases
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Global Shopping Mall (Taiwan)
Reference Cases
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Uni-President International Tower (Taiwan)
Reference Cases
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Evergreen Group (Taiwan)
Reference Cases
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China Airlines (Taiwan)
Reference Cases
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CTBC Bank (Taiwan)
Reference Cases
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CTBC Bank (Taiwan)
Interactive Lighting Display
Reference Cases
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Farglory Group (Taiwan)
Reference Cases
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Various Lighting Applications
Taichung Intercontinental Baseball Stadium Cardinal Tien Hospital
Reference Cases
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TOYOTA Satellite Factory Malaysia: Paper Factory
CPC Gas Station
NS Gas Station Ad Billboards
Taiwan Rail Station
Various Lighting Applications
Reference Cases
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Various Lighting Applications
Farglory Hotel
ChipMOS Zhonghe Sports Center
Czech Republic: Regional
Supermarket
Australia:
Priceline Pharmacy
Yulon Motor
Reference Case
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Taichung Port Nantzu Export
Processing
Zone
Taichung Train Station
Keelung Port West
Pier
Taichung Wenhsin
Park
Guangxi Guilin
West Kongming Road
Street Lighting Applications
Reference Cases
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Shenyang Huayuan Hotel (China) Suzhou Industrial Park (China)
Reference Cases
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Quanta Computer (China) Pegatron Corporation (China)
Reference Cases
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TECHVEST CO. (China) 土齊生技 (China)
Reference Cases Channel (Taiwan)
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方威有限公司
光博匯LED超市
鈺松企業社
亞冠水電材料行
明倡照明(泰美燈飾)
竟泰(歐夏照明)
利揚行
台茂力照明行
點亮空間(大都會)
可信店燈飾
廣明節能科技
(國鑫)葫蘆墩燈飾
小北百貨
大九九大賣場
Yahoo奇摩
PChome 24h購物
Momo購物網
PayEasy
買東西UDN shopping
7net
ASAP閃電購物網
GO HAPPY
森森購物網
良月家居
博客來
燦坤TK3C
全國電子 E-life Mall
順發3C SUNFAR
良興電子 EcLife
特力屋 B&Q
愛買 a.mart
大潤發 RT-MART
家樂福 Carrefour
頂好 Welcome
Hypermarket E-commerce Retailer
Reference Cases Channel (Taiwan)
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特力屋 B&Q 大潤發 RT-MART 愛買 a.mart
Reference Cases Channel (Taiwan)
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燦坤 TK3C 家樂福 Carrefour 頂好 Welcome
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ADATA’s strengths are evident in the company’s remarkably swift growth and globally recognized brand. Through dedication to quality and the development of new and innovative products, ADATA is poised for continued success across the globe
By working with us, you and your organization reap the benefits of cooperating with a warm and dynamic company – one that places as much emphasis on people and relationships as it does on business and commerce
Partner with ADATA