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Page 1: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,

Adaptive Marketing Post-Transaction

Page 2: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,

PeopleLookup Landing Page

Page 3: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 4: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 5: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 6: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 7: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 8: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 9: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 10: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 11: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 12: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 13: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 14: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,

Identity ProtectPost-Transaction

Page 15: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 16: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 17: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 18: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,
Page 19: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,

For Washington Identity Protect customers (April – October 2008)

50 % of consumers took the offer in under 30 seconds after initial transaction

82% took the offer in under 45 seconds

100% took the offer in under 1 minute

Page 20: Adaptive Marketing Post-Transactionagportal-s3bucket.s3.amazonaws.com/uploadedfiles/...Windows Internet Explorer com\purchase php Tools Help View Favorites Search by phone, Phone Search,

For Intelius’ Washington Consumers (July 2007 – July 2008)

38% took the Adaptive Marketing offer in under 30 seconds

74% took the offer in under 45 seconds

100% in under 1 minute