active influence - social media marketing - prsa tulsa

Active Influence@PRSATulsa Professional Development

October 28, 2009 - @bryanjones

16 Things MemeWhy You Should Run From The Room Right Away

1. I was accepted to Baylor University eight times.

2. I once worked at a sandwich shop where we had to greet customers as they walked in the door by saying “Welcome to Substop, home of the 18-incher.” We had T-shirts emblazoned with the same message.

3. For two years, I worked at a party picture company called Flash.

4. If you put the two preceding items together, you’ve got a career written in the stars.

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5. I have been detained by Johnny Law five times, but bail was only required thrice.

6. My grandfather was not given a first or middle name, just the initials J.B.

7. One Summer I worked as a professional cowboy in Colorado.

8. My dress shirt size is 19.5 x 38

9. When I was young, I wanted to be a Jawa when I grew up. That, or a dentist.

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10. For Halloween, when I was six, I dressed as Space Ace Frehley from Kiss.

11. I went through thirteen skateboards in three years of middle school.

12. My diploma declares that I have earned a Bachelor of Arts in History.

13. I am married to a woman who holds Bachelor of Arts in Psychology.

14. On paper we are unemployable.

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15. For the last ten years, we have had two 18-wheelers up on blocks at our family ranch north of Austin.

16. Counting college and high school, I have formally studied German for six years, yet all that I can clearly recall is: “Ich habe eine grosse bleistift.”

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My Internets Online Residences

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InfluencersBooks/Audiobooks

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InfluencersPresentations via SlideShare.net

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InfluencersPeople Who‘ve Earned The Right To Be Heard

@leighhouse@faris

@awolk

@armano

@jonathanbriggs

@iA

@jasonfalls

@convagency

@mashable

@tdefren

@bogusky@gapingvoid

@paulisakson

@rohitbhargava

@charleneli@briansolisto

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@jowyang

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BaselineThe Shift In Cultural Behavior

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Inactives

Spectators

Joiners

Collectors

Critics

Creators

Who+How

Social Technographics Ladder® Forrester ResearchUS Online Adults Social Participation

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US Online Adults Social Participation Social Technographics Profile® Forrester Research

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Active Influence Snapshot


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380M+Facebook #s

Google Ad Planner | Aug. 2009

Global Users

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19%Twitter #s

Pew Internet And American Life Survey | October 2009

Adult U.S. Internet Users

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ValuesSocial Engagement Essentials

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Be Honest

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Social Engagement Essentials - Honesty

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Be Relevant

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Social Engagement Essentials - Relevance

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Be Amazing

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Social Engagement Essentials - Be Amazing

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BE

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project on hold


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project on hold

Be Generous

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Social Engagement Essentials - Generosity

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EngagementProcess For Moving From Theory To Action

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Social Engagement Process

Discovery

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Strategy

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Creative Development

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Community Engagement / Management

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ToolsSocial Applications

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Twitter Extensions (CoTweet)Tools

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Twitter Extensions (Pea Shoot App)Tools

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Twitter Extensions (TweetDeck)Tools

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Social Media Monitoring (Radian6)Tools

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#tigs

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Active Influence@PRSATulsa Professional Development

October 28, 2009 - @bryanjones

Photo Credits

fanshttp://www.istockphoto.com/stock-photo-2726903-fans.php

Crowd at a rock concerthttp://www.istockphoto.com/stock-photo-2030722-crowd-at-a-rock-concert.php

Sign On A Brick Wallhttp://www.istockphoto.com/stock-photo-2981919-sign-on-brick-wall-new.php

Interior of old dinerhttp://www.istockphoto.com/stock-photo-7760323-interior-of-old-diner.php

fanshttp://www.istockphoto.com/stock-photo-2667580-fans.php

Downtownhttp://www.istockphoto.com/stock-photo-3301573-downtown.php

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http://www.istockphoto.com/stock-photo-2726903-fans.php




http://www.istockphoto.com/stock-photo-2030722-crowd-at-a-rock-concert.php






http://www.istockphoto.com/stock-photo-2981919-sign-on-brick-wall-new.php






http://www.istockphoto.com/stock-photo-7760323-interior-of-old-diner.php










http://www.istockphoto.com/stock-photo-3301573-downtown.php






Photo Credits

Crowd at busy downtown street intersectionhttp://www.istockphoto.com/stock-photo-40017-crowd-at-busy-downtown-street-intersection.php

Crowd at a rock concerthttp://www.istockphoto.com/stock-photo-2030722-crowd-at-a-rock-concert.php

Crowd of Blurred People on Stairs and Escalatorhttp://www.istockphoto.com/stock-photo-10191564-crowd-of-blurred-people-on-stairs-and-escalator.php

Dark wood backgroundhttp://www.flickr.com/photos/matthamm/2690293634/

Busy crosswalk scene 1http://www.istockphoto.com/stock-photo-334427-busy-crosswalk-scene-1.php

Taxis in New Yorkhttp://www.istockphoto.com/stock-photo-7428668-taxis-in-new-york.php

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http://www.istockphoto.com/stock-photo-40017-crowd-at-busy-downtown-street-intersection.php














http://www.istockphoto.com/stock-photo-10191564-crowd-of-blurred-people-on-stairs-and-escalator.php








http://www.flickr.com/photos/matthamm/2690293634/




http://www.istockphoto.com/stock-photo-334427-busy-crosswalk-scene-1.php






http://www.istockphoto.com/stock-photo-7428668-taxis-in-new-york.php






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