action news - march 2012
DESCRIPTION
Century 21 United Action Newsletter. Top Producers, Coming events and a letter from Scott King.TRANSCRIPT
Action—News
March 2012
It is time to kick your 2012 production into gear. Have a
plan, work it consistently and follow up and follow through. If you don't have a business plan you
should...something works and nothing doesn't. Myself, Rick Tankersley, Judy Smith and a handful or our Ac-
tion agents just returned from this years Century 21 convention and in my opinion it did not disappoint. . Tex-
as is still a great place to be a realtor! Our markets continue to trend upward and look favorable overall
when compared to other national markets. However, you still have to go to work and make things happen
for yourself. All of you can help yourself by using the LeadRouter(LR) system, there are leads there waiting for
you, all you have to do is decide to take the system seriously. We will be continually working to increase our
agents awareness as to what they may be missing by not using this free system. I have tasked Rick Tankersley
with holding LR system meetings in both offices. Century 21 corp is just about to come out with a new LR ver-
sion and there will be some upgrades that will need to be discussed. All I can tell you about the upgrades is
that some of them should be pretty cool for the agents. Stand by and we will let you know about the meet-
ings as soon as we get the updates.
Congratulations to our Top Agents from February. You may notice that we are combining the agents from
both the New Braunfels and San Antonio offices. I want all of our agents to know what is happening within
the Action offices. I think it will be good for the agents to see the level of production in both offices and who
is responsible for it and hey ….if it generates a little competition, then I'm all for it.
I would also like to congratulate both Action offices for receiving the Quality Service Award. Whenever you
close a transaction and concluding your business with your clients at the title company you should ask for two
things: One, "Mr. & Mrs. client you will be receiving a survey from Century 21 Corporate that asks how your
transaction went. I would appreciate when time allows if you would complete the survey and get it back to
Corporate". Two, this is also a great time to ask for future business and also questions them about any out
bound referral opportunities. Make sure your client’s email is on the LSR. All you need is 6 of your clients to re-
turn Surveys with a score of 85% or better and you will be eligible for the agent Quality Service Award. When
an office receives 21 or more positive QS surveys that office becomes eligible for the award. Lets all strive give
great (not just good) service and achieve this award every year.
In case you didn’t know...United Group is part of the Cartus Relocation Network. Why should this matter to
you? Let me answer that. While at the convention last week, it was not hard to find similarities between many
of the top offices. Most were part of the Cartus network. This network is responsible for much of the business/
opportunity that we are exposed to. With the listings we obtain through the network, we carry more listings
then we normally would. This makes the phones ring and is cause for more Internet inquiries for all of us. This
network exposes all of us to an additional layer of opportunity.
As part of our business as realtors, we can make money and provide services to our customers/clients by help-
ing them or people they know with relocation services. Everyone in our Action offices should be asking for the
chance to assist anyone relocating. It is part of our business to look for outbound referrals. The more outbound
referrals we send and close, the more inbound opportunity we will receive as a company. This in turns creates
opportunity for all of our agents. All of last year (2011) United sent 83 outbound referrals, Action offices sent 46
of those. Of the 21 referrals United closed, 11 were closed by Action agents. This year through Jan and Feb,
we are responsible for HALF of United’s 12 outbound referrals. Out of our 6 OB's, we have closed one and
have one pending. I applaud the job that we are doing, but the bottom line is I
know we can do better.
I am asking all Action agents to consider the additional business that we are
leaving on the table by not asking for OB's from everyone we talk to. When you
hit on one, it’s money in your pocket and more potential business for all of us. I
will be working on reintroducing the Cartus business to all agents over the next
few months. My hope is that as the market picks up, all agents will benefit by
working together to find those additional OB opportunities and help create a
lot of additional opportunity for all of us. I know we can do it! We are doing
good but we can be better.
Go get after the buyers and sellers in the market, they are there for the taking!
You just have to go get ‘em. Good selling!!
Scott King
The beginning of the busy season starts now!
Quality Service Award (QSS)
This annual award is presented to those producers and offices that consistently provide high levels
of service to their customers. We’ve introduced new criteria to increase the volumes and enhance
the prestige of the award. This award is based on the following criteria:
Quality Service Producer
Required percentage of all transactions successfully sent a survey is 50%
(measured between January 1, 2011 and October 31, 2011)
Minimum 30 percent survey return rate (measured between January 1, 2011 and
January 5, 2012)
85 percent overall index (measured between January 1, 2011 and January 5, 2012)
Minimum of 6 returned surveys is required
Quality Service Office
Required percentage of all transactions successfully sent a survey is 50%
(measured between January 1, 2011 and October 31, 2011)
Minimum 30 percent survey return rate (measured between January 1, 2011 and
January 5, 2012)
85 percent overall index (measured between January 1, 2011 and January 5, 2012)
Minimum of 24 returned surveys is required
February
Quality Service Surveys
97-100%
TOP
SALES
Carmen
Joni
Debbie
Joseph
Garcia
(No Picture)
Denise
TOP
LISTING
Kim
Marian
Joni
Carmen
Angela
San Antonio
Donna
Cowey
TOP
LISTING
TOP
SALES
Donna
Mike
Randy
Loren
New Braunfels
Bob
Donna
March 20
SA Office Sales Meeting– Training Room
March 21
C21 University– Champions School of Real Estate
Let Your Manager Know if you will be attending.
March 22
Mineral Rights MCE class– Training Room
MCE is $10
If you do not need MCE, the class is free.
March 23
Century 21 Broker Council Award Banquet
Please RSVP to your Manager by March 15