accountantsdag 2016 - trusted analytics
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Trusted Analytics
The future of our information society
prof. dr. Sander KlousBig Data Ecosystems in Business and SocietyUniversity of AmsterdamPartner in charge of Data & AnalyticsKPMG [email protected]@sanderkloushttp://nl.linkedin.com/in/sanderklous
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Extreme expectations
https://www.youtube.com/watch?v=2vXyx_qG6mQ
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Content
1. Society2. Technology3. Organization4. Ecosystems5. Conclusions
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Data & Society
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Tipping points
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Privacy versus Safety/ConveniencePr
ivac
y
Safety/Convenience7
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Big Brother? That’s us!
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Content
1. Society2. Technology3. Organization4. Ecosystems5. Conclusions
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Data Scientists
Apples and Pears
■ Jar A contains 10 apples and 30 pears■ Jar B contains 20 of each
Fred picks a jar, without further evidence there is a 50% chance this is jar A (or B).
Fred pulls out a pear. The new probability that Fred picked bowl A is 0.75 x 0.5 / ( 0.75 x 0.5 + 0.5 x 0.5 ) = 0.6
Jar A Jar BP(Hn|E) =
P(E|Hn)P(Hn)
Sum1N (P(E|Hn))
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Quantity over Quality
Known symmetric statistical error• Example:
Typical Gaussian distributed measurement errors• Solution to get a more accurate mean value:
More data from the same source
Statistical Systematically
Sym
met
ricAs
ymm
etric
Blue line: financially healthy clients
Red line: clients from Fin. Health
Dep.
Unknown asymmetric systematically error•Example:Tidal effects in the lake of GenevaThe TGV on the train track near CERN
•Solution to get a more accurate results:More data from different sources 11
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Trust includes Open Source
Combining data
Modelling & learning
Presenting / Dashboarding
Validation of individual decisions
Automated decision making process
Provide feedback for(non-)supervised learning
Issue 1 Issue 2
Answer
Decision
Answer
Decision
ESKAPADE
Data Architecture Deployment ArchitecturePlatform Architecture
Data Lake Data Lake Data Lake
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Content
1. Society2. Technology3. Organization4. Ecosystems5. Conclusions
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Start smallIn
spira
tion • What is your
current status?• What decisions
are suboptimal?• How can they be
improved?• Experiment
selection
Incu
batio
n • Organized as a startup
• Failure is acceptable
• Efficiency is not (very) important
• Training and knowledge development
• Initial technical platform setup
• What efforts do we need?
Impl
emen
tatio
n • Business value generation
• Integration into production environment
• Alignment with data initiatives
• Privacy and security
• Central, distributed or external?
Indu
stria
lizat
ion • Organizational
implementation• Primary business
functions aligned
• Supply / demand process
• Capability planning
• Recruitment and partnering
Current focus ofmost organizations
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Agile organizations
Spotify:
ING:
https://www.youtube.com/watch?v=Mpsn3WaI_4k (1 of 2)https://www.youtube.com/watch?v=X3rGdmoTjDc (2 of 2)
https://m.youtube.com/watch?v=NcB0ZKWAPA0&feature=youtu.be15
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Content
1. Society2. Technology3. Organization4. Ecosystems5. Conclusions
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The new deal on data?
Privacy: the new deal on data
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Platform thinking & Edge analytics
10,000 tweets on motorways in Jan. & Feb. 2013
Weather radar
Characteristic transition pointtraffic jams
Vehicle intensity vs density in 2013:dry vs wet road
Predicted vehicle intensity
Platform thinking in Harvard Business Review:https://hbr.org/2013/01/three-elements-of-a-successful-platform
http://artofgears.com/2015/09/08/this-one-trick-in-carmel-indiana-lowered-traffic-injury-accidents-by-80
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Shared value with Big Data
http://www.visaeurope.com/en/newsroom/news/articles/2010/validsoft_fraud_solution.aspx
http://www.confused.com/car-insurance/black-box
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Content
1. Society2. Technology3. Organization4. Ecosystems5. Conclusions
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Future accountants audit analytics
Accountants: 95%
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Maybe trust is overrated
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