accompanying notes for "social media advertising in the 21st century
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What is Social Media?
How does it pertain to
the corporate world?
When was this trend
established?
How does it relate to
our company?
What can we do?
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IT Industry Trends
• Adaptation
• Viral Interactions
• Continued Growth
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Examples of Social Media Platforms:
Designs are 100% Customizable Images provided by various sites, see works cited page
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Growth Opportunities
Expanded Resources
And Research Pool
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Where do you stand among your competition?
Be ~ ~
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Series 1
Series 2
Series 3
Let’s talk Numbers
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Is my company
ready to take the
leap finically,
technologically,
and socially?
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Work Cited Arundhati, Parmar. "Social Media Poses Huge Opportunity And Risk For Corporate World." Finance &
Commerce (Minneapolis, MN) (n.d.):Regional Business News. Web. 16 June 2013.
http://ehis.ebscohost.com.proxy.cecybrary.com/eds/detail?sid=67503e18-debd-4277-baa1-
c27f2d1ae00b%40sessionmgr198&vid=2&hid=109&bdata=JnNpdGU9ZWRzLWxpdmUmc2NvcGU9
c2l0ZQ%3d%3d#db=bwh&AN=L54514637FACO
ArXh. Social media icons. Unknown, deviantart.com. 13 June 2013.
http://arxh.deviantart.com/art/Social-media-icons-157438162
“Buddycons”. 27 March 2013, Reading room. Artishock.net.12 June 2013.
http://www.artishock.net/graphics/icons/buddycons-free-126-
vector-social-media-icons/
Curtis, Anthony. “The Brief History of Social Media”. Mass Communication Dept. University of North Carolina at Pembroke. Web . 15 June 2013. http://www.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html
“eValue™ Social Media ROI Suite Compiles World's Largest Database of Corporate Social Media Performance Metrics.”
Canada, N. 21 August 2012. Canada Newswire. Web. 13 June 2013
http://ehis.ebscohost.com.proxy.cecybrary.com/eds/detail?sid=ca08a173-1b4a-41ae-ab36-
4a86ca3a7e28%40sessionmgr104&vid=2&hid=109&bdata=JnNpdGU9ZWRzLWxpdmUmc2NvcGU9
c2l0ZQ%3d%3d#db=bwh&AN=201208211015CANADANWCANADAPR.C8515
Facebook. Facebook.com. 4 Feb 2004. Web. 14 June 2013.
https://www.facebook.com/facebook/info
Forbes. Forbes.comLLC. Web. 15 June 2013. http://www.forbes.com
Gordhamer, Soren. “4 Ways Social Media is Changing Business”. Mashable. 22 Sept 2009. Web. 16 June 2013. http://mashable.com/2009/09/22/social-media-business/
Javier/JRDG. “7 Key Benefits of using Social Media as a marketing and a branding tool”. Brandingeye.com. 18 Jan 2009. Web. 16 June 2013. http://brandingeye.com/7-key-benefits-of-using-social-media-as-a-marketing-and- a-branding-tool/
Kumar, Sunil. Social Media Icons Pack1. 27 March 2013, Icons Pack. Iconspack.com. 15 June 2013.
http://iconspack.com/297-social-media-icons-pack-1.html
LinkedIn. LinkedIn.com. Web. 14 June 2013.
http://www.linkedin.com/about-us
Twitter for Business. business.twitter.com. Web. 14 June 2013.
https://business.twitter.com/twitter-basics
WebTreats. White Social Media Icons-Sidebar Edition. 03 March 2010, webtreats.mysitemyway.com. 15 June 2013.
http://webtreats.mysitemyway.com/1540-infocus-simple-white-sidebar-social-media-icons/