2012

ACCI MEDIA KIT

ACCI MEDIA KIT2012

CONTACTDr Imogen ReidManager - Membership Services and MarketingAustralian Chamber Of Commerce and Industry

Level 3, 486 Albert Street East Melbourne VIC 3002

P: +61 3 9668 9950

F: +61 3 9668 9958

M: +61 (0) 457 836 763

E: imogen.reid@acci.asn.au

W: www.acci.asn.auDesign and Production by Monica Mosmondor.

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ACCI MEDIA KIT 2012

ABOUT ACCI

ABOUT THE AUSTRALIAN CHAMBER OF COMMERCE & INDUSTRY

Australia’s largest and most representative business association, ACCI speaks at a national and international level on behalf of peak State and Territory Chambers and National Industry Associations from all sectors of the economy. Combined, this network represents over 350,000 businesses, which employ over 4 million people. ACCI is a not-for-profit organisation and politically independent.

ACCI’s National Member Network provides the mandate and authority to be the essential connection between industry, governments, regulators and influential policy forums which affect doing business at home and abroad. We are the leading voice of business in Australia.

ACCI is an independent, not for profit organisation.

Partnership with ACCI through advertising or sponsorship can provide the following opportunities:

■ Extensive reach through our member network to businesses of all sizes, in all industries across Australia

■ Access to established channels of communication to a receptive target audience

■ Directly market to Australia’s business leaders including CEOs, Board members and Senior Executives of ACCI’s member organisations

■ Potential to reach more than 350,000 businesses across Australia

■ Access to ACCI’s Chief Executive, Peter Anderson and other senior staff members

■ Access to Federal Ministers and Shadow Ministers

■ Access to Ministerial and Shadow Advisors

■ Access to Members of both Houses of the Australian Parliament

■ Access to senior officers within the Australian Public Service

■ Access to the Canberra Press Gallery and key business commentators

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ACCI MEDIA KIT 2012

Frequency 3 times per year (March, July, November)

Cover Price $9.50Readership 11,520 annuallyOnline audience

12,000 unique page views annually

Distribution NationalTarget market Business (including

managers of small and medium sized enterprises) and political professionals, with an interest in public policy and business related issues.

COMMERCE & INDUSTRY

COMMERCE & INDUSTRYCommerce & Industry (C&I) is ACCI’s national business publication released three times per year (March, July and November). Its content is focused on delivering incisive, high quality commentary on topical business issues – including policy and political debate.

Articles are not only prepared by ACCI employees, but submitted from across our network of Chambers of Commerce and National Associations which represents over 350,000 businesses across Australia.

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ACCI MEDIA KIT 2012

FULL COLOUR ADS 1 AD 2 ADS 3 ADS AD SIZE H x W (mm)Full page $2,800 +GST $5,040 +GST $6,720 +GST 305 x 240 +5mm bleedAdvertorial $3,500 +GST N/A N/A 305 x 240 +5mm bleedDouble page spread $5,000 +GST N/A N/A 305 x 240 +5mm bleedHalf page Horizontal $1,550 +GST $2,790 +GST $3,720 +GST 123 x 212Quarter page $840 +GST $1,680 +GST $2,020 +GST 123 x 85Single column Vertical $1000 +GST $1,800 +GST $2,600 +GST 278 x 50Base strip $950 +GST $1,710 +GST $2,280 +GST 50 x 212Double page base strip $1,800 +GST $3,240 +GST $4,320 +GST 85 x 480 +5mm bleedPREFERRED POSITIONS(Prices are based on full page ad)

1 AD 2 ADS 3 ADS AD SIZE H x W (mm)

Right hand page $3,000 +GST $5,400 +GST $7,200 +GST 305 x 240 +5mm bleedInside front cover $3,500 +GST N/A N/A 305 x 240 +5mm bleedInside back cover $3,250 +GST N/A N/A 305 x 240 +5mm bleedOutside back cover $3,750 +GST N/A N/A 305 x 240 +5mm bleedINSERTS(up to 3 pages A4) 1 page 2 pages 3 pages AD SIZE H x W (mm)Up to 4 pages $3,200 +GST $5,760 +GST $6,500 +GST 297 x 210

ADVERTISING RATES:

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ACCI MEDIA KIT 2012

CEO UPDATE

ACCI’s CEO Update is a weekly e-newsletter publication distributed every Monday. It includes a message about current issues prepared predominantly by the ACCI Chief Executive and current updates from across ACCI’s key policy areas: Economics and Industry, Workplace Relations, Health and Safety, Legal Affairs, Education, Employment and Training and International Affairs and Trade – including links to relevant resources.

This publication is only available online.

Frequency Weekly (Monday)Readership 36, 210 (yearly)Cover price FREEDistribution NationalTarget market ACCI national network

Ad type 1 month (4 editions)

2 ADS(8 editions)

3 ADS(12 editions)

AD SIZE H x W (mm)

Banner $1,000 +GST $1,900 +GST $2,400 +GST 395 x 200 pxRight column ad $800 +GST $1,440 +GST $1,920 +GST 141 x 300 px

N.B Sizes for banner and column ads can be negotiated.

CEO UPDATE

ADVERTISING RATES:

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ACCI MEDIA KIT 2012

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ACCI MEDIA KIT 2012

ACCI SURVEYS

ACCI ECONOMIC SURVEY SPONSORSHIP PACKAGES

ABOUT THE SURVEYS

ACCI produces four quarterly surveys per year, with three currently open for sponsorship. These include ACCI Survey of Investor Confidence, ACCI Business Expectations Survey, and ACCI Small Business Survey. Each survey is carried out by ACCI’s Economics Unit ensuring a robust statistical methodology is applied.

Partnering with ACCI ensures national coverage of your brand and access to many additional, targeted communication channels. Fast facts:

■ ACCI’s economy surveys are frequently used by the Reserve Bank of Australia to provide indicators of national industry conditions.

■ ACCI’s economic surveys are amongst the most widely recognised and reputable across Australia.

■ ACCI’s surveys have established histories and enable access to time-series data.

■ Collectively ACCI’s surveys are sent to over 4,000 respondents, four times per year equating to a reach of 16,000 businesses annually.

Media coverage:

Each year, ACCI’s economic surveys generate high levels of media attention.

■ In 2011, the combined direct media hits across the four surveys were approximately 65.

■ These included substantial articles and opinion pieces in Australia’s quality press such as The Australian, the Australian Financial Review, The Age, Sydney Morning Herald and the Herald Sun (including weekend editions).

■ The surveys are routinely covered by national broadcast media such as Sky Business News and ABC News 24, ABC News Radio and other state providers such as 3AW, MTR, 2GB, 2UE, 5AA, 4BC, 6PR.

■ Each survey is distributed to over 500 media contacts, including the Canberra Press Gallery.

■ In 2011 the combined online viewing of our surveys was 40,000 hits.

■ In 2012 ACCI has adopted the use of social media site Twitter and as such, survey media will now also be distributed via this medium.

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ACCI MEDIA KIT 2012

ACCI SURVEY OF INVESTOR CONFIDENCE – QUARTERLY

Description: ACCI’s quarterly Survey of Investor Confidence fills an important gap in Australia’s economic surveys by focussing on the direction and the constraints on investment caused by a range of economic and institutional factors. The survey covers the following industries: mining and resources, manufacturing, construction, retail/wholesale, trade and export, accommodation, insurance/property/business services.Frequency: January, April, July and OctoberSample size: approx. 700Established: 1996

ACCI BUSINESS EXPECTATIONS SURVEY - QUARTERLY

Description: The ACCI Business Expectations Survey is Australia’s most comprehensive national quarterly survey of business expecta-tions. It has a consistently larger sample size than similar research and covers business of all sizes operating in all industry sectors.

Frequency: February, April, August and NovemberSample size: approx. 2,000Established: 1991

ACCI SMALL BUSINESS SURVEY – QUARTERLY

Description: ACCI’s Small Business Survey is a quarterly national barometer of business conditions in firms that employ less than 20 employees. ACCI’s Small Business Survey provides vital economic insights into this crucial segment of Australia’s economy. ACCI’s Small Business Survey is one of the most substantive, scientifically robust surveys of its type, attracting substantial media coverage.

Frequency: February, May, August and No vemberSample size: over 1,700Established: 1996

Sponsorship package per survey:

The ownership of the survey will remain with ACCI who will manage the survey and the related administration.

As Principal Sponsor, your company will have exclusive rights with ACCI to promote the survey and its findings and be recognised as the sole sponsor for the period of the agreement.

Principal Sponsorship includes:

1. Naming rights for the duration of the partnership agreement. I.e. [Your company name] ACCI Small Business Survey.

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ACCI MEDIA KIT 2012

2. All survey material would be branded with your company name. These would include all printed copies, electronic / online versions, media releases and briefing material.

3. Access to survey data prior to the release date.

4. Permission to include additional questions (subject to approval) to the survey.

5. Two speaking opportunities on survey release date with media (door stops, radio or television interview).

6. Permission to post survey results on your company website and provide hyperlinks to ACCI’s website.

7. Principal Partner status on ACCI’s website which receives 25,000 hits per month.

8. Five tickets to ACCI’s Annual dinner held in Canberra during November and access to VIP reception and acknowledgement of your company as a Principal Sponsor throughout the evening.

9. Permission to exhibit branding / exhibition stand at ACCI’s Annual Dinner.

10. Three full page colour advertisements in ACCI’s publication Commerce & Industry.

COST: Subject to discussion.

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ACCI MEDIA KIT 2012

EVENTS

ACCI ANNUAL DINNER NOVEMBER, CANBERRA

Held annually in November, ACCI’s Annual Dinner is an end of year celebration, reflecting on the year that’s been and future issues within the areas of business, politics, government and public policy.

It draws together a highly influential audience of businesses leaders, politicians, Member CEOs and Board members, decision-makers and journalists.

Previous Guest Speakers have included senior politicians such as the current Prime Minister the Hon. Julia Gillard MP, former Prime Ministers John Howard MP and Kevin Rudd MP, current Treasurer the Hon. Wayne Swan MP and former Treasurer Peter Costello.

The ACCI Annual Dinner represents an excellent opportunity for brands to engage with a select and receptive audience, whilst also providing support for the aims of the Chamber and Association movement.

This year, we will celebrate the 20th anniversary of the merging of the Australian Chamber of Commerce with the Confederation of Australian Industry to become what is known today as the Australian Chamber of Commerce and Industry (ACCI). This was a historical event in our Chamber’s history and highlights the continuing strength of our business voice, which through our predecessors has over 100 years of history and institutional standing

Attendance: 200 – 250 delegates

EVENTS

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ACCI MEDIA KIT 2012

■ Your company’s logo and hyperlink on ACCI’s home page and sponsors page for one year, which receives over 100,000 hits annually.

■ 10 complimentary tickets to the dinner (1 table) including beverages.

■ Photo opportunities with top table guests (permission to use photographs in your own marketing materials).

■ Permission to set up a promotional stand in the foyer during the drinks reception.

■ Invitation for 2 representatives from your company to attend ACCI’s General Council meeting held the following day in Canberra.

■ Double page advertorial in ACCI’s national publication Commerce & Industry (edition of your choice).

SPONSORSHIP PACKAGES:

PRINCIPAL SPONSOR

$15,000

■ Verbal acknowledgement by the Master of Ceremonies at the beginning and conclusion of the evening.

■ One mention of your company as Principal Sponsor by the Chief Executive during his address.

■ Your company is mentioned in all media related coverage generated from the event.

■ On screen promotion during the event of your company name and logo as a Principle Sponsor.

■ A five minute speaking position during the formal course of the evening.

■ Acknowledgment of your company’s support in event related publicity.

■ Your company’s logo featured prominently on all printed event-related materials (promotional fliers, invitations and dinner programme).

SPONSORSHIP PACKAGES

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ACCI MEDIA KIT 2012

ASSOCIATE SPONSOR

$10,000

■ Verbal acknowledgement by the Master of Ceremonies at the beginning and conclusion of the evening as Gold Sponsor

■ On screen promotion during the event of your company name and logo as an Associate Sponsor.

■ Acknowledgment of your company’s support in event related publicity

■ Your company’s logo on all printed event-related materials (promotional fliers, invitations and dinner programme).

■ Your company’s logo and hyperlink on ACCI’s sponsors page for one year.

■ 5 complimentary tickets to the dinner including beverages.

■ Photo opportunities with top table guests (permission to use photographs in your own marketing materials).

■ Permission to set up a promotional stand in the foyer during the drinks reception.

■ One page advertorial in ACCI’s national publication Commerce and Industry (edition of your choice).

SUPPORTING SPONSOR

$5,000

■ Verbal acknowledgement by the Master of Ceremonies at the beginning and conclusion of the evening as Supporting Sponsor

■ On screen promotion during the event of your company name and logo as a Supporting Sponsor.

■ Acknowledgment of your company’s support in event related publicity.

■ Your company’s logo on all printed event-related materials (promotional fliers, invitations and dinner programme).

■ Your company’s logo and hyperlink on ACCI’s sponsors’ page for 6 months.

■ 2 complimentary tickets to the dinner (beverages excluded).

■ Photo opportunities with top table guests (permission to use photographs in your own marketing materials).

■ Permission to provide promotional material for the event’s goodie bag

■ One half page advertisement in ACCI’s national publication Commerce and Industry (edition of your choice).

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ACCI MEDIA KIT 2012

CORPORATE LEADERSHIP SERIES

ACCI’s Corporate Leadership Series are exclusive, intimate events designed to facilitate thought leadership and networking between business leaders, the media and politicians.

Attendance is by invitation only.

The Guest Speaker is selected on the basis of their profile and standing on both the national and international stage. Previous speakers have included prominent business persons, Ministers and senior political journalists.

Attendance: 20 – 30 delegates

CORPORATE LEADERSHIP SERIES

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ACCI MEDIA KIT 2012

SPONSORSHIP PACKAGE:

$5,000 (per event)

■ One mention of your company by the Guest Speaker during their address.

■ One mention of your company by ACCI’s Chief Executive.

■ Your company name will appear in the title of the event name i.e. ‘[company name] – ACCI Leadership Dinner Series’

■ Your company is mentioned in all media related coverage generated from the event.

■ On screen promotion during the event of your company name and logo as Principal Sponsor.

■ Your company’s logo featured prominently on all printed event-related materials (promotional fliers, invitations and dinner programme).

■ Your company’s logo and hyperlink on ACCI’s Sponsors’ page for six months.

■ Two complimentary tickets to the dinner including beverages.

■ Photo opportunities with the Guest Speaker of the event (permission to use photographs in your own marketing materials).

■ Permission to set up a promotional stand at the event.

■ One page advertorial in ACCI’s national publication Commerce & Industry (edition of your choice).