accenture salesforce solutions
TRANSCRIPT
Accenture and Salesforce.com Delivering
enterprise cloud solutions that help accelerate
business value and enable high performance
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Businesses and governments around the world are
increasingly adopting—and extracting greater
business value from—software-as- a-service (SaaS)
solutions. They have seen, first-hand, the
advantages of transitioning to dynamic IT
provisioning: increased operational and financial
flexibility, reduced IT ownership and maintenance
costs, and greater employee productivity are just a
few. In short, SaaS has shifted the focus from IT to
the business that IT is intended to support.
Accenture and salesforce.com®: A
winning combination
Accenture is the go-to provider for companies looking to configure and “Accenture deploy cloud solutions
that enable
Non-stop consumers demand non-
stop performance
its Force.com® cloud platform enables businesses to take advantage of platform-as-a-service (PaaS)
efficiencies
is the leading service provider on high performance. We apply proven methodologies
and tools to simplify—and accelerate—complex, global Salesforce®
and run complete enterprise resource planning solutions, as well as custom applications.
many of salesforce.com’s largest transformational implementations. Above all, we help our clients realize
the value of cloud in many areas of their business—from sales force
As market leaders in our respective
projects. Accenture
automation to customer service and support to supply chain management.
Salesforce.com is the world leader in customer relationship management
industries, we have established a strong, dynamic, client-centered partnership that is shaping the future
of cloud computing.
understands how to help customers rapidly achieve For nearly 10 years, we have partnered to deliver
business value and strategically invested in innovative technology and
measurable business value from our technology and software. Its cloud, social and mobile solutions cover
sales, service and marketing, workplace collaboration and
client-centered alliance initiatives. Along the way, we have helped hundreds of organizations achieve the
full potential of
has proven its worth in projects across all performance
management. Additionally,
enterprise cloud computing.
industries—delivering customer success in terms of
operations impact, delivery quality and business value.”
Dan Streetman SVP, Worldwide Alliances Never have Accenture and salesforce.com’s joint capabilities
been more relevant. That is because businesses today must be more
information, but also others’ opinions. The ability to continually re-evaluate their choices and assess how
well a brand lives
& Channels GTM, salesforce.com
agile. Their campaigns must deliver value
up to its promise has made them much faster. Perhaps most
importantly, they must
more demanding. They expect to have quickly adapt to “non-
stop” consumers’
greater control of the sales and service changing behaviors and
expectations.
processes, seamless engagement through Recent Accenture
research1 confirms that
multiple—and tightly integrated—channels, customers no longer
follow a linear course
and, above all, a differentiated and toward purchase. Rather,
they navigate
satisfying experience at every turn and via a variety of non-
linear, interconnecting
every device. Companies that fail to meet pathways that cross
many channels and
these demands lose customers. provide easy access to not only
more
1. Accenture, “The Digital Customer: It’s Time to Play to Win - The Global Consumer Pulse Research,” 2013,
http://www.accenture.com/Microsites/global-consumer-pulse-research/Pages/home.aspx
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Accenture: The Salesforce
Implementation Leader
When it comes to implementing stand-
Strategy & Architecture alone or integrated Salesforce
solutions,
Accenture lays the foundation for the Accenture’s capabilities
are unmatched.
Salesforce journey with assessment tools We are regarded by
salesforce.com as its
and roadmaps that help clients not only most strategic and
experienced integration
identify cloud challenges and opportunities, partner, with a track
record of hundreds of
but also achieve their desired end states. successful
deployments across industries. We are increasingly implementing solutions
Agile Execution that incorporate multiple Salesforce clouds—
Our rapid implementation methodologies Sales Cloud®,
Marketing CloudTM, Service
and global delivery capabilities make the Cloud®, Chatter®,
Force.com, Data.com® and
delivery of Salesforce solutions more flexible HerokuTM—
simultaneously. Forrester Research
than ever. Each deployment is designed to has recognized us
as a leader in these types
leverage new approaches, methodologies and of
implementations and notes that we are
commercial models that will deliver on the particularly well
suited to “transformational,
Salesforce promise of agility and scalability. complex, or global
projects that change the business in a significant way.”2 It’s no
Elastic Operations surprise that we are leading
salesforce.com’s
For clients farther along on their Salesforce largest
transformational implementations
journeys, we help establish ongoing around the world.
maintenance and support capabilities. Our
One of the reasons our Salesforce implementations are so successful is our focus on delivering
meaningful outcomes, regardless of where our clients are in their SaaS maturity. Our solutions fall into
three broad categories:
services take many forms—from leveraging our Salesforce factory capabilities within our Global Delivery
Network to enable elastic capacity to establishing governance models that help clients optimize their
release-management processes for Salesforce applications.
2. L. Herbert, “The Forrester WaveTM: Salesforce.com Implementation Services, Q2 2013,” Forrester Research, Inc.,
June 18, 2013.
With our robust Salesforce capabilities, Accenture delivers real business value in customer relationship
management and customer experience management, sales force automation, partner relationship
management, customer service, contact center and call center, social media, marketing (including
marketing resource management and digital marketing), human resource management, and platform and
customer development.
Industry Solutions Accenture has multiple Fullforce certified industry solutions, including in
Communications & Media, Financial Services and Life Sciences and the list is growing.
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Benefits of an Accenture
implementation
“Accenture is helping organizations push the boundaries of
how they use Salesforce to drive transformational change
across industries.”
Saideep Raj Global Managing Director, SaaS and Emerging Platforms,
Accenture
Accenture’s delivery assets, tools and methodology helps speed
migration to the cloud and help organizations achieve business
results faster.
Our tools include:
• Accenture Delivery Methods for SaaS Accenture guides organizations that are considering new
investments in Salesforce
• Taking advantage of new SaaS ecosystems to collaborate in ways that
• Accenture SaaS
Delivery solutions, as well as those that are
were not possible with on-premise
Toolkit for
Salesforce looking to scale their current Salesforce footprint. In working with Accenture, these
organizations are able to gain a
technology.
• The incorporation of SaaS and Salesforce solutions as part of the overall architecture
• Accenture Foundation Platform for Salesforce number of benefits, which may include increased
efficiency across business and IT operations, and invigorated customer
in new business and IT operating models to help improve operations and lower costs.
• Accenture Reusable Technical Library for Salesforce and partner relationship management programs.
Other benefits may include:
• Accenture PRM Quick Start Tool for Salesforce
• Accenture Quick Start Tool for Salesforce.com Service Cloud
• Accenture System Diagnostics for Salesforce
• More meaningful results by using the agility of the SaaS model to test and prove a hypothesis for a
business case that is
• Fewer redundancies and greater economies
fluid—versus one that is carved in stone. of scale in
run/maintenance costs by
• A true 360-degree view of the customer migrating applications
to the cloud.
(and, consequently, better customer experiences) by incorporating social media and Salesforce
marketing technologies.
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Why Accenture?
Accenture is a Leader in Salesforce.com
Implementation Services
The Forrester WaveTM: Salesforce.com Implementation Services,
Forrester Research, Inc., Q2 2013
Whether clients are looking for a stand-
experienced implementation partner. To
Network—which
makes up the largest and alone Salesforce implementation or a
date, we have deployed more than 1.25
most diversified group
of management multi-cloud solution, Accenture is prepared
million Salesforce seats globally and we are
consulting, technology
and business process to help. We can offer:
currently driving salesforce.com’s largest
outsourcing professionals in the world— transformation
initiatives. Our rapidly
offers competitive
delivery approaches and Cloud innovation and leadership
growing team of Salesforce professionals,
an unparalleled global
footprint. This means Our experience and breadth of coverage in
more than 4,100 strong, located strategically
our resources are
where you need them— SaaS solution delivery is unmatched. With
around the world, include more than
locally, within our
seven Accenture Cloud more than 6,600 SaaS professionals around
1,600 that are Salesforce certified. That
Centers of Excellence,
or in the world’s the world, we bring business acumen,
is more than twice as many as any other
leading talent hubs.
deep industry expertise and customer
provider. We deliver up to 50,000 hours of relationship
management leadership to
training each year, including in our SaaS
World-class tools
clients that have chosen cloud-computing
Methodology Academy.
Accenture applies
proven methodologies, solutions. To date, we have worked on more
reusable methods,
accelerators and other than 8,000 cloud projects in 50 countries,
proprietary assets to
accelerate Salesforce including those of 58 of the Fortune
implementations and
mitigate delivery 100, and have led hundreds of successful
risk. With our powerful
set of intelligent enterprise SaaS implementations.
and agile tools (see sidebar on page 4), we help organizations gain deeper insight into the existing
application landscape, simplify migration to the cloud, and deploy resources for future SaaS releases. All
tools support global and enterprise-wide deployments. Accenture is part of the Salesforce Fullforce
Masters Program, achieving six certifications for our recognized expertise in delivering large-scale,
enterprise-wide salesforce.com solutions that help companies Market-leading Salesforce
better connect with their customers. capabilities With the largest
Salesforce practice in the world, Accenture is recognized as salesforce.com’s most strategic and
Global reach Accenture delivers high-quality, cost- effective solutions because we harness deep delivery
capabilities. Our vast Global Delivery
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High performance delivered
The winning combination Together, Accenture and salesforce.com
• Helped a global
leader in unified are ushering a new age of SaaS value
communications
undergo a sales and helping our clients become non-stop
transformation via a
Salesforce® businesses. Through our partnership, we
implementation that
launched a new, are extending the benefits of Salesforce
unified and more
agile sales platform solutions more widely across the enterprise,
featuring
streamlined sales processes and helping organizations foster growth,
and a 360 degree
view of customers innovation and improve their competitive
and allies, thus
providing stronger, more advantage. Consider the following:
accurate data for customer service and
• Teamed with a global specialist in energy management to design, implement and deploy a unique
salesforce.com CRM solution for more than 25,000 users in more than 100 countries within 20 months.
• Helped a European not-for-profit foundation automate its assessment methodology for gender equality
in the workplace. Harnessing the power of cloud computing and the Salesforce Heroku platform-as-a-
service (PaaS), we delivered an interactive Web application at about half the cost of a traditional solution,
with minimal ongoing hosting and run costs.
• Helped a global telecommunications provider apply social media tools to engage employees, harness
innovation and enhance productivity. The Salesforce Chatter platform is enabling employees around the
world to collaborate to solve problems, share resources and documentation, and pursue opportunities
more quickly than ever before.
• Worked with a high-tech organization
sales opportunities. to transform the way its pre-sales
• Worked with a leading vision provider organization shared
information and
to millions worldwide to develop a used internal services to
improve
global customer view across disparate effectiveness. By
leveraging Service Cloud
lines of business while cultivating rapid and Chatter to support
organizational
organizational change and greater and business process
changes, the client
cross-line-of-business collaboration. has improved the
productivity of the
This multi-phase global Saleforce CRM pre-sales systems
engineers and service
deployment helped the client drive teams, has enhanced overall
collaboration
measurable improvements by streamlining and best-practice
sharing across multiple
sales, services, and operations processes organizations, and is
well-positioned to
across the organization. Accenture’s scale for future growth.
SaaS methodology and experience
• Helped a large retailer reinvent its
operationalizing Salesforce from an
• Enabled a large global pharmaceutical company to achieve high performance through a new cloud-
based call center leveraging the Salesforce Service Cloud platform. The solution has allowed the client to
reduce costs, increase
customer service capabilities by
organizational and enterprise-wide implementing the Salesforce
Service
perspective proved particularly valuable to Cloud® to create the
flexibility to keep
the insurer, which had historically operated up with the
demands of its customer
in a very business-unit focused manner. base and provide a
stronger customer and agent experience.
efficiencies, and improve its ability to respond to its customers’ needs using data from the call center.
Together, Accenture and salesforce.com offer a broad set of cloud and
industry solutions that help companies connect with their customers,
business partners and employees in entirely new ways to drive revenues,
loyalty and higher levels of performance. Let us help you build the
enterprise cloud computing capabilities that will enable you to give your
customers, employees and business partners the experiences they
demand and deserve.
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About Contact
About Accenture
salesforce.com
To find out how Accenture can help you use Salesforce solutions to create a non-stop business and
enable high performance, please contact:
Accenture is a global management
Salesforce.com is the world’s largest consulting, technology
services and
provider of customer relationship outsourcing company, with
more than
management (CRM) software. For more 305,000 people serving
clients in more
information about salesforce.com (NYSE: than 120 countries.
Combining unparalleled
CRM), visit: www.salesforce.com.
Saideep Raj Global Managing Director SaaS and Emerging Platforms, Accenture
experience, comprehensive capabilities across all industries and business functions, and extensive
research on the world’s most successful companies, Accenture collaborates with clients to help them
become high-performance businesses and Rebecca Garlotte
governments. The company generated net Global Alliance
Lead,
revenues of US$30.0 billion for the fiscal Accenture
year ended Aug. 31, 2014. Its home page is
www.accenture.com.
Guy Taylor Vice President, Global Alliances, salesforce.com [email protected]
Copyright © 2014 Accenture All rights reserved.
Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
Salesforce, Force.com, Sales Cloud, Service Cloud, Chatter, Data.com, Heroku and others are trademarks of
salesforce.com, inc. and are used here with permission.
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