ac 2018 · 2 autoconference 2018 2018 acla sponsorship overview for sponsorship package details and...

1 AutoConference 2018

S P O N S O R S H I PO P P O R T U N I T I E S

NOVEMBER 27, 2018 INTERCONTINENTAL LOS ANGELES DOWNTOWN

Hosted by:

AutoConference 2018


2018 ACLA SPONSORSHIP OVERVIEW

For sponsorship package details and more information, contact:Ashley Hession at 818-661-0347 or at [email protected]

Albert Gallegos at 703-821-4612 [email protected]

The AutoConference LA (ACLA) is a half-day event co-hosted by J.D. Power and NADA. Now in its 7th year, the event focuses on the automotive industry in the western United States with a special emphasis on the California/LA marketplace. Preceding Automobility LA, the conference is expected to attract more than 400 attendees from across the automotive industry, including manufacturers, dealers, suppliers, marketers, and advertisers.


WHY SPONSOR

Generate increased brand visibility

Characterize your company as a leader in the automotive industry

Be associated with a quality networking conference

Showcase your brand to dealers and automotive professionals


ATTENDEE BREAKDOWN

INDUSTRY AFFILIATION TITLE

16% Dealership 11% Agency 10% Dealer Association 9% OEM 7% Media Agency 7% Finance/Insurance 6% Media Provider 5% 3rd Party Website 5% Media News 4% Other Industry 4% Ad Platform/Exchange 2% Finance Insurance 1% Other Industry

21% EVP/SVP/VP Level 20% Sr. Director/Director15% Sr. Mgr / Mgr14% Co-Founder/President C-Level13% Dealer / Dealer Principal13% Other 4% Editor


PAST OEM ATTENDEES


EMAIL MARKETING IMPRESSIONS

FACEBOOK LIVESTREAM VIEWERS1,400

ACLA WEBSITE IMPRESSIONS

16,914 175,391

SOCIAL MEDIA IMPRESSIONS4,764,887

BY THE NUMBERS

I attend ACLA to get up-to-date information about what’s impacting the automotive community today.

“

”-Kat Scudder

Media ExecutiveABC


OF ATTENDEES WOULD RECOMMEND ACLA TO A PEER/COLLEAGUE

EVENT STATISTICS

OF ACLA ATTENDEES SAID THE CONTENT PRESENTED LEFT THEM WITH NEW INSIGHTS AND/OR APPLICABLE INFORMATION

92%

OF ACLA ATTENDEES SAID ACLA PROVIDED THEM WITH SKILLS TO BENEFIT THEIR ORGANIZATION

81% 92%


TABLE OF CONTENTS

9

Elite Sponsor ......................................... 10

Networking Lunch ................................... 12

Networking Reception ............................. 13

Wireless Internet .................................... 14

Text-In Speaker Questions ....................... 15

Networking Break ................................... 17

Water Stations ........................................ 18

Exhibiting Sponsorship ............................ 19

Morning Coffee ....................................... 20

Portable Chargers (SOLD) ........................ 21

Notepads/Pens (SOLD) ............................ 22

Lanyards ................................................ 23

The Micro .............................................. 25

AutoConference 2018

10For more information, contact: Ashley Hession at 805-418-8243 or at [email protected]

ELITE SPONSOR $35,000 | EXCLUSIVE

PRE-EVENT BRANDING

• Company logo on ACLA sponsor page with link to company website

• Company logo on ACLA homepage

• Company logo featured in sponsor section of email communications

EVENT PASSES

• Eight (8) Complimentary event passes for your reserved table

• 40% off additional event passes

ONSITE BRANDING

• Company logo featured when sponsors are recognized on main stage

• Company logo included in program

• Included in printed sponsors graphic

• First-Tier branding position

PRE-EVENT MARKETING

• Four (4) sponsor media posts on J.D. Power and/or NADA’s Social media pages promoting the event and company participation (Twitter, Facebook or LinkedIn)

SPEAKING

• 15-20 minute Co-Hosted Session with JDP and/or NADA

ONSITE ACTIVATION

• Company provided giveaway provided to attendees in main ballroom

• 60-second company produced video played during conference

• 6-foot exhibit table in foyer

• Inside front or back cover ad in ACLA program

• Reserved table in main ballroom during conference

AutoConference LA is a great opportunity for both dealers and our manufacturing partners to hear not only what their current model plans are but also their view of the future.

“

”-Paul Walser

Industry Relations ChairmanNADA


NETWORKING LUNCH $20,000 | EXCLUSIVE

PRE-EVENT BRANDING




EVENT PASSES



ONSITE BRANDING




• Second-Tier branding position

• Prominent signage during Networking LunchPRE-EVENT MARKETING

• Three (3) social media posts on J.D. Power and/or NADA’s social media pages promoting the event and company participation (Twitter, Facebook or LinkedIn)

ONSITE ACTIVATION

• Company provided giveaway provided to attendees during Networking Lunch



• Full Page Ad in ACLA program



PRE-EVENT BRANDING




EVENT PASSES



ONSITE BRANDING




• Second-Tier branding position

• Prominent signage during Networking ReceptionPRE-EVENT MARKETING

• Two (2) social media posts on J.D. Power and/or NADA’s social media pages promoting the event and company participation (Twitter, Facebook or LinkedIn)

ONSITE ACTIVATION

• Company provided giveaway provided to attendees during Networking Reception

• Co-Branded napkins provided to attendees during networking reception





NETWORKING RECEPTION $20,000 | 2 AVAILABLE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING


• Opportunity to create wireless internet password



• Third-Tier branding position

PRE-EVENT MARKETING

• One (1) social media posts on J.D. Power and/or NADA’s social media pages promoting the event and company participation (Twitter, Facebook or LinkedIn)

ONSITE ACTIVATION





WIRELESS INTERNET $15,000 | EXCLUSIVE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING


• Auto-response with link to company website to all Text-In Speaker Questions



• Third-Tier branding position

PRE-EVENT MARKETING

• One (1) social media posts on J.D. Power and/or NADA’s social media pages promoting the event and company participation (Twitter, Facebook or LinkedIn)

ONSITE ACTIVATION





TEXT-IN SPEAKER QUESTIONS $15,000 | EXCLUSIVE


I attend ACLA to gain automotive insights from manufacturers/brands and industry trends ... as well as an opportunity to see clients face to face.

“

”-Tracy Kain

VP National SalesAutomotive Sector

Screenvision Media


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING




• Fourth-Tier branding position

ONSITE ACTIVATION

• Opportunity to provide giveaway items during networking break



• Half Page Ad in ACLA program


NETWORKING BREAK $10,000 | EXCLUSIVE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING





ONSITE ACTIVATION

• Opportunity to provide company branded cups for water stations





WATER STATIONS$10,000 | EXCLUSIVE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING





ONSITE ACTIVATION





EXHIBITING SPONSOR$10,000 | 10 AVAILABLE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING





ONSITE ACTIVATION





MORNING COFFEE$10,000 | EXCLUSIVE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING

• ACLA provided co-branded portable chargers placed out at each seat in the main ballroom





ONSITE ACTIVATION





PORTABLE CHARGERS - SOLD$10,000 | EXCLUSIVE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING

• ACLA provided co-branded Notepads and Pens provided at each seat in the main ballroom





ONSITE ACTIVATION





NOTEPADS/PENS - SOLD$10,000 | EXCLUSIVE


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING

• ACLA provided co-branded lanyards to be handed out at registration to all attendees





ONSITE ACTIVATION





LANYARDS$10,000 | EXCLUSIVE


PRE-EVENT BRANDING


EVENT PASSES

• Two (2) Complimentary event passes


ONSITE BRANDING



ONSITE ACTIVATION


THE MICRO$5,000 | 5 AVAILABLE


LA Auto Show’s AutoMobility LA brings together the entire new mobility ecosystem at the Los Angeles Convention Center. The four-day press and trade event brings automakers, tech companies, designers, developers, startups, investors, dealers, government officials and analysts together in Los Angeles each year to unveil the future of transportation in front of media from around the world.

DUAL SPONSORSHIP WITHAUTOMOBILITY LA

AutoConference 2018

NOVEMBER 28 - 29, 2018 LOS ANGELES CONVENTION CENTER


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING





ONSITE ACTIVATION





ACLA Networking Receptionand AutoMobility LA Technology Pavilion Exhibitor$26,500 | 2 AVAILABLE

• Receive a full or half page ad inside AutoMobility LA show guide, distributed to 25,000 industry professionals.

• Logo inclusion on AutoMobility LA website as an official sponsor.

• Company mention inside an AutoMobility LA press release.

• Inclusion on digital communications.

• Receive eight (8) complimentary all-access passes to AutoMobility LA (valued at $1,250 each) which includes; keynotes & panels, networking events, conferences and vehicle debuts.

BENEFITS AT ACLABENEFITS AT AUTOMOBILITY LA


PRE-EVENT BRANDING



EVENT PASSES



ONSITE BRANDING





ONSITE ACTIVATION





• Receive a full or half page ad inside AutoMobility LA show guide, distributed to 25,000 industry professionals.

• Logo inclusion on AutoMobility LA website as an official sponsor.

• Company mention inside an AutoMobility LA press release.

• Inclusion on digital communications.

• Receive four complimentary all-access passes to AutoMobility LA (valued at $1,250 each) which includes; keynotes & panels, networking events, conferences and vehicle debuts.

BENEFITS AT ACLABENEFITS AT AUTOMOBILITY LA

ACLA Exhibiting Sponsorand AutoMobility LA Digital Marketing Sponsor$15,000 | 8 AVAILABLE

ac 2018 · 2 autoconference 2018 2018 acla sponsorship overview for sponsorship package details and...

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