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abuggedlife.comCategory: All Categories

Audience: Philippines

Sample Size: 180

Date: Nov 1, 2012 - Nov 30, 2012

Traffic: All Devices

Demographics - -

Percentage Site Audience Index

Gender

Male 58.15% 125

Female 41.85% 78

Age

15-17 4.21% 56

18-20 10.00% 89

21-24 18.95% 129

25-30 27.37% 134

31-34 13.16% 100

35-40 8.95% 69

41-44 8.42% 108

45-50 3.68% 68

51-54 2.63% 63

55-60 1.58% 88

>60 1.05% 125

Monthly Household Income ($US)

$0 - $500 17.83% 54

$501 - $1,000 9.55% 80

$1,001 - $1,500 16.56% 155

$1,501 - $2,000 6.37% 194

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Occupation Industry

Advertising, Arts & Media 7.69% 190

Manufacturing 6.73% 101

Construction 4.81% 161

Retail Trade 8.65% 93

Accommodation & Food Services 1.92% 42

Information Technology & Telecommunications 20.19% 194

Financial and Insurance Services 7.69% 100

Professional, Scientific & Technical Services 11.54% 67

Administrative & Support Services 1.92% 58

Public Administration & Safety 1.92% 216

Education & Training 0.96% 29

Health Care & Social Assistance 7.69% 106

Arts & Recreational Services 2.88% 298

Personal & other Services 15.38% 71

Education Level

Primary 1.62% 154

Secondary 6.49% 74

Trade School 1.08% 118

Technical College - Certificate / Diploma / Adv Diploma 2.16% 26

University or other Tertiary - (Under)graduate 63.24% 111

University or other Tertiary - Postgraduate 25.41% 106

People in Household

1 5.95% 235

2 7.03% 113

3 17.84% 139

4 14.05% 75

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5 20.54% 96

6 29.73% 103

7 2.70% 79

8 or more 2.16% 36

Household Makeup

Parents 54.24% 106

Wife/husband/partner 27.12% 84

Brothers and sisters 38.98% 95

Your children (

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Number of children

None 20.00% 151

1 37.14% 142

2 14.29% 48

3 17.14% 88

4 8.57% 102

5 2.86% 93

Accessing From

Home 73.18% 102

Work 34.08% 135

Internet cafe 9.50% 95

Education Facility / Library 4.47% 163

Friend's or family place 3.35% 108

Tablet (iPad, Galaxy, Other) 7.82% 174

Smart Phone (iPhone, Blackberry, Android, Other) 16.20% 193

Other place 5.03% 170

Are you the main user of the device you are accessing the internet with now?

I am the main user 88.61% 113

I am not the main user 11.39% 52

Access Internet from Mobile Phone?

Yes 57.46% 133

No 42.54% 75

Purchase Decision - Grocery and Consumables

Main decision maker 27.12% 85

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Joint decision maker 49.15% 111

Someone Else 23.73% 100

Occupation Industry

Advertising, Arts & Media 25.00% 49

Financial and Insurance Services 50.00% 155

Public Administration & Safety 25.00% 148

Education Level

Primary 11.11% 601

University or other Tertiary - (Under)graduate 33.33% 60

University or other Tertiary - Postgraduate 55.56% 130

Location - -

Percentage Site Audience Index

Country of Residence

Philippines 100.00% 100

Residential Location

Rural / Countryside 17.30% 54

Large City 36.22% 124

Capital City 46.49% 119