January 17th, 2017

#NewOnTheAir

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Access to a unique volume of TV data

Long-lasting relationships with worldwide TV measurement institutes

Eurodata TV

EurodataTV Worldwide and TAPE Consultancyare joining forces to reinforce their expertise on international content

Our services and reports:

InternationalTV trends Multiscreen

Young AdultsReport

10 countries12 countries50 countries

AGENDA

3. How to develop audiences with innovative strategies?

2. What are the key figures of content creation in 2016?

4. How to develop audiences with innovative content?

5. Exclusive focus on 2017 US and UK trends

1. Value chain

1How to develop audiences with innovativestrategies?

A global ecosystem, more and more alliances

Original programs launched

2016 vs 2015

Expansion

190 countries

200 countries

+26%

Public Commercial

Public Pay TV

Broadcasters SVOD

New partnerships

Eurodata TV Worldwide / Relevant partners – All rights reserved

The increase of mobile usages influences content creation

Sources : Multiscreen Report 2016 Edition 1 with : (1) IAB Mobile Video Usage / Smartphone users in 24 countries / (2) Comscore – UK Digital Future in Focus – Adults 15+Eurodata TV Worldwide / Relevant partners – All rights reserved

Video viewing on smartphonesalmost every day

+46%

2015 vs 2014

58%Smartphone video viewers watch a short video at least once a day

Short formats:

Base : 24 countries

Local and digital to conquer millennials

Local content

Adaptations

Local fiction

Result: +15% Shr on young adults (15-34) Between 2013 and 2016 - Total Day

Eurodata TV Worldwide / Relevant partners – All rights reserved

Digitalization

Singelliv

What are the key figures of content creation in 2016?

2

49 territories – January 1st – December 4th 2016 / Evolution vs 2015 on comparable scope 42 territoriesEurodata TV Worldwide / Relevant partners – All rights reserved

53%Are original creations

Creativity is still there in 2016

VS 2015

8 350New

programs

TV+SVODin 2016

=

Entertainment is losing ground

20%

40%

40%

42 territories – January 1st – December 4th 2016 (Comparable scope 2015)Eurodata TV Worldwide / Relevant partners – All rights reserved

Share of new launches by genre:

-3pts

+1pt

+2pts

Entertainment:

Factual:

Fiction:

Reality series, game shows, variety shows & comedy shows

Documentaries, docu soaps, magazines, talk shows & reality shows

Series, mini series, sitcoms, telenovelas & soap operas

3How to develop audiences with innovative content?

Hits to come

Eurodata TV Worldwide / Relevant partners – All rights reserved

Look Me In The Eye

Producers: RedsevenEntertainment/CPL productionDistributor: Red Arrow InternationalCountry of production: GermanyChannel: ProSieben

Beat Shazam

Producer: Shazam Entertainment LimitedCountry of production: USAChannel: Fox

2017Familiar Taste June

2016

Producers: Zheijang SAT/Purity MediaDistributor: FremantleMediaInternationalCountry of production: ChinaChannel: Zheijang Sat

2017

Women empowerment

Pitch Sept.2016

Producer: 20th Century Fox TVDistributor: 20th Century Fox TV DistributionCountry of production: USAFormat: 13x60 minChannel: Fox

July2016

Producers: Two Brothers Pictures / Amazon StudiosDistributor: All3Media InternationalCountry of production: UKFormat: 6x25 minPlatform: Amazon

Wham Bam, Thank You Ma’am Dec.2016

Producers: Skit Box Pty Ltd / Hardy White PicturesCountry of production: AustraliaFormat: 6x30 minChannel: ABC2

Fleabag

Eurodata TV Worldwide / Relevant partners – All rights reserved

25-5411 eps. Canada

+52% +24%

Ind. 0+Premiere

RatingsShare vs slot

TargetNb of episodes

Mars Nov.2016

Producers: Imagine Entertainment / Radical MediaDistributors: Fox Networks Group Content DistributionCountry of production: USAFormat: 6x60 minChannel: National Geographic

Les Gangsters et La République Oct.2016

Producers: Compagnie des Phareset Balises / INACountry of production: FranceFormat: 3x60 minChannel: France 5

Dec.2016

Producer: Wall to Wall SouthCountry of production: UKFormat: 3x60 minChannel: BBC One

Mixing genres

Eurodata TV Worldwide / Relevant partners – All rights reserved

Six Wives With Lucy Worsley

+70%

Ind. 4+3 eps.

RatingsShare vs slot

TargetNb of episodes

x4

Ind. 2+3 eps.

Aug.2016

Producer: ME worksCountry of production: GermanyFormat: 2x60 minChannel: Sixx

Distributor: Small WorldCountry of production: USA

Oct.2016

Producer: Blue CircleDistributor: FremantleMediaInternationalCountry of production: NetherlandsFormat: 30 min Channel: RTL5

Peeping into people’s lives

Eurodata TV Worldwide / Relevant partners – All rights reserved

Come To Bed So Kommt Deutschland Get The Fuck Out Of My House

+76%

20-3455 eps.

+47%

14-292 eps.

RatingsShare vs slot

TargetNb of episodes

Producers: Canal + / MascaretFilmsDistributor: Newen DistributionCountry of production: FranceFormat: 8x52 minChannel: Canal+

Producer: EyeworksDistributor: Red Arrow InternationalCountry of production: SwedenFormat: 8x44 minChannel: TV4

Dec.2016

Producers: Nadcon Film / TVE / Tornasol Films / Wild Bunch TVDistributor: Wild Bunch TV Country of production: Spain/CubaFormat: 4x90 minPlatform: Netflix

Exotic Noir is warming things up

2017Jan.

2017

Eurodata TV Worldwide / Relevant partners – All rights reserved

Farang Guyane/Ouro 4 Seasons In Havana