CERTIFICATION

© 2020 UBT EXECUTIVE EDUCATION. All Rights Reserved

ee.ubt.edu.saubt ee

Jeddah, Kingdom of Saudi ArabiaPhone: +966 55 074 0067, +966 12 692 9028Email: ee@ubt.edu.sa

CDMP

• Master the key concepts of digital and how it changes customer behaviour and its implications

• Recognize the importance of having an online presence to business strategy

g, sales and branding

• Make use of social media as a customer service channel

• Deal with the challenges, risks and reputation issues that affect organizations and the need for management

• Achieve business goals by adopting a digital mindset

PROGRAM OVERVIEWWith the rapid change of the market demands and the emerging technology, the traditional selling and marketing means are becoming less

efficient in the modern market. This program is therefore designed to provide an in-depth and comprehensive introduction to the core

essentials of digital marketing.

al marketing resources, tools, and activities that the modern marketing experts

use in acquiring new clients online. It also fosters the ability to create, manage and track campaigns and design digital strategies online.

• Marketing Practitioners and Executives

• Senior Management

• IT Managers

• Business owners

• Staff responsible for developing a digital marketing strategy

• Practitioners willing to pursue a career in digital marketing

CERTIFIED DIGITAL MARKETING PROFESSIONAL

PARTICIPANTS

OBJECTIVES

PROGRAM LEVEL

SeniorMiddleEntry

1 • Computer-based exam

2 • Exam type: Text-based multiple choice, Image-based multiple choice, Matching and Hot Spot questions

3 • Exam time: 180 minutes

4 • Exam site: Pearson VUE test center at UBT Campus in Dhahban or at any other site

ion exam during the eligibility period

© 2020 UBT EXECUTIVE EDUCATION. All Rights Reserved

ee.ubt.edu.saubt ee

Jeddah, Kingdom of Saudi ArabiaPhone: +966 55 074 0067, +966 12 692 9028Email: ee@ubt.edu.sa

ABOUT DMIdard in digital marketing and

current practices, theory and applied skills in digital,

and are recognized and respected across all industry sectors.

ABOUT UBT EXECUTIVE EDUCATION

UBT Executive Education is a leader in management training and career development for executives and practitioners in business and management.

Founded in Jeddah in 2008, UBT Executive Education provides int ustomized programs for corporations.

With an eye on quality and the other on performance, UBT Executive Education delivers training programs in several countries in the Middle East and has trained professionals from more than 100 companies and institutions.

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• UBT EXECUTIVE EDUCATION - HRCI aPHRi ASSOCIATE PROFESSIONAL IN HUMAN RESOURCES – INTERNATIONAL

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• UBT EXECUTIVE EDUCATION - AASBC ASMEC ACCREDITED SME CONSULTANT

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• UBT EXECUTIVE EDUCATION - AAPM CIPM CERTIFIED INTERNATIONAL PROJECT MANAGER

• UBT EXECUTIVE EDUCATION - GAFM CICP CERTIFIED INTERNATIONAL COMMUNICATION PROFESSIONAL

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• UBT EXECUTIVE EDUCATION - DMI CDMA CERTIFIED DIGITAL MARKETING ASSOCIATE

• UBT EXECUTIVE EDUCATION - DMI CDMP CERTIFIED DIGITAL MARKETING PROFESSIONAL

• UBT EXECUTIVE EDUCATION - DMI DSSP CERTIFIED DIGITAL & SOCIAL SALES PROFESSIONAL

• UBT EXECUTIVE EDUCATION - DMI DMS-SP DIGITAL MARKETING SPECIALIST – STRATEGY & PLANNING

• UBT EXECUTIVE EDUCATION - AAPM CICM CERTIFIED INTERNATIONAL CHANGE MANAGER

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ENTE

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• UBT EXECUTIVE EDUCATION - IRM FoRM FUNDAMENTALS OF RISK MANAGEMENT (ENGLISH)

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LO

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TICS

• UBT EXECUTIVE EDUCATION - CSCMP SCMP

SUPPLY CHAIN MANAGEMENT PRINCIPLES • UBT EXECUTIVE EDUCATION - CSCMP CSO

CUSTOMER SERVICE OPERATIONS • UBT EXECUTIVE EDUCATION - CSCMP TO

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The programs are overseen by the Global Industry Advisory Champions, which members include Google, Facebook, Twitter, LinkedIn,

Microsoft, Hubspot, The Economist, IBM and Coca Cola.

UBT Executive Education is the Executive Education Partner of the DMI.

FEES

4 Days

DURATION

Include: • Training material kit

12,075 SAR (online live, VAT inclusive)

12,075 SAR (class, VAT inclusive)