about r&b forever - files.constantcontact.com · 150 - 30 second ads, 500+ ticket giveaways....
TRANSCRIPT
ABOUT R&B FOREVER
R&B FOREVER IS A UNIQUELY CURATED CONCERT THAT UNITES MUSIC LOVERS OF WHAT SOME CALLS THE BEST GENRE OF MUSIC 90’s R&B.
90’s R&B PROVIDED A RICH AND VARIED CULTURE OF MUSIC WHICH CONTAINS SOME OF THE MOST GENIUS LYRICAL METAPHORS. THIS CONCERT HIGHLIGHTS THE TIMELESS HITS FROM THE 90S MOST CELEBRATED
AND CHARTED ARTISTS.
THE ARTISTS WE HAVE SELECTED HAVE COLLECTIVELY SOLD OVER 70 MILLION IN RECORD SALES, EXPERI-ENCED COUNTLESS WEEKS AT THE #1 BILLBOARD CHART, AND HAVE ETCHED FOND MEMORIES IN THE HEART
OF MILLIONS.
THIS CONCERT IS A CELEBRATION OF THIS ERA OF MUSIC & WE INVITE YOU TO BE A PART OF THIS SELL OUT EVENT.
IF IT DOESN’T FEEL LIKE 90’S R&B I DON’T WANT IT~ UNKNOWN
NEWLY RENOVATED PHILIPS ARENA
RECENTLY UNDERGOING A 250 MILLION DOLLAR RENOVATION, R&B FOREV-
ER WILL BE THE FIRST CONCERT CATERED TOWARDS AN R&B AUDIENCE AT
PHILIPS ARENA.
HOME TO THE ATLANTA HAWKS, AFTER 9 PARTNERS AND PHILIPS ARENA WILL
COLLABORATE TO ENSURE THIS EVENT IS A COMPLETE SUCCESS.
MEET THE HEADLINER
INTERNATIONAL SUPERSTARS BOYZ II MEN WILL BE
HEADLINING THE R&B FOREVER CONCERT!!
WITH HISTORIC HIT SINGLES “MOTOWNPHILLY” AND “ITS SO HARD TO SAY GOODBYE TO YESTER-DAY”, “END OF THE ROAD”, “I’LL MAKE LOVE TO YOU” AND MORE! BOYZ II MEN HAVE SOLD OVER
25 MILLION RECORDS AND HELD 16 WEEKS CONSECUTIVE AT THE TOP 100. ALSO RECOGNIZED AS BILLBOARD MAGAZINES BIGGEST MALE BAND FROM 1982 TO 2012. THEIR BILLBOARD SUC-
CESS RANKS 4TH BEHIND ELVIS PRESLEY, THE BEATLES, AND CAREY.
also performing live
ICONIC 90’S GIRL GROUP EN VOGUE WILL BE PERFORMING
LIVE AT THE R&B FOREVER CONCERT!!
WITH HITS LIKE “HOLD ON”, “YOU’RE NEVER GONNA GET IT”, “DON’T LET LOVE GO” THIS TRIO HAS SEVEN NUMBER ONE RECORDS ON THE US R&B CHART! COLLECTIVELY EN VOGUE BOASTS OVER
20 MILLION RECORDS SOLD, SEVEN GRAMMY NOMINATIONS, THREE SOUL TRAIN AWARDS, SEVEN MTV VIDEO MUSIC AWARDS.
history in the making
THE 90’S FAVORITE HARMONY-LADEN R&B GROUP JODECI WILL
ALSO BE PERFORMING LIVE AT THE R&B FOREVER CONCERT!!
WITH HITS LIKE “COME AND TALK TO ME”, “FREEK’ N”, “FOREVER MY LADY” THIS TRIO HAS AWED AUDIENCES AROUND THE WORLD WITH THEIR HIP HOP SOUL AND NEW JACK SWING ELEMENTS THEY INCORPORATE INTO THEIR MUSIC. ADDITIONALLY THEY WAS VOTED AS ONE OF THE MOST
INFLUENTIAL GROUPS OF THE 1990S.
ALL THE HOTTEST STARS UNDER ONE ROOF
R&B MAINSTAYS DRU HILL WILL GRACE THE STAGE LIVE AT
THE R&B FOREVER CONCERT!!
WITH SEVERAL #1 HITS SUCH AS “IN MY BED”, “NEVER MAKE A PROMISE”, “HOW DEEP IS YOUR LOVE” , “WE’RE NOT MAKING LOVE NO MORE” AND LED BY SINGER MARK “SISQO” ANDREWS, THEY
ACHIEVED TREMENDOUS CHART SUCCESS MIXING LOVEMAN R&B WITH AN INNER CITY STYLE.
event exposure pre event
WEB/CONTENT MARKETING EST 3 MILLION IMPRESSIONS
CREATE & DISTRIBUTE ORIGINAL, RELEVANT AND CONSISTENT VIDEO AND PHOTO CONTENT TO AT-TRACT AND CONVERT OUR TARGETED AUDIENCE.
CREATE SCHEDULED CAMPAIGN FOR IMPRESSION AND PER CLICK ADS.
VIDEOS AND GRAPHICS INCLUDED AT EVERY HAWKS GAME & EVENT TO MARKET.
ONLINE
ALL TICKETS ARE PURCHASED ONLINE VIA TICK-ET MASTER. OUR MAY 2018 CONCERT WEBSITE GENERATED 175,000 VISITS WITH 104,000 BEING UNIQUE AND AN AVERAGE SESSION OF 2:18.
WEEKLY UTILIZATION OF TARGET EMAIL LIST-SERVE FROM PROMOTIONAL PARTNERS WITH DATABASE OVER 375K SUBSCRIBERS.
ONLINE RADIO ADVERTISING FROM PARTNERS.
SOCIAL MEDIA - EST 40 MIL LION IMPRESSIONS
FACEBOOK EVENT PAGES FROM ALL ARTISTS.
SOCIAL MEDIA ADVERTISING THROUGH EACH ARTISTS PLATFORM AND AFFILIATES PLATFORM WITH A COMBINED 30 MILLION PLUS DEDICATED FOLLOWERS.
SPONSORED ADS & POSTS.
CONVENTIONAL - EST 100 MILLION+ IMPRESSIONS
RADIO PARTNERS PROVIDING 300 - 60 SECOND ADS AND 150 - 30 SECOND ADS, 500+ TICKET GIVEAWAYS.
WAVES OF PRESS RELEASES ISSUED TO ACCESS ATLAN-TA, AJC, JEZEBEL MAGAZINE, CREATIVE LOAFING, AT-LANTA MAGAZINE, BET.COM, REVOLT TV AND OTHER PERIODICALS.
RADIO ON-AIR INTERVIEW WITH HEADLINING ACT.
event exposure ACTIVATION OPPORTUNITIES
HEADLINING DJ
WHAT BETTER WAY TO BE THE CENTER OF AT-TENTION THAN TO BE A GOLD LEVEL SPONSOR.
STAGE LIVE SCREEN
YOUR BRAND CAN HELP GUESTS REMEMBER THIS EVENING. HAVE IT LISTED THROUGHOUT THE NIGHT ON THE STAGE LED.
ACTIVATION BOOTHS
PARTNERS CAN ENGAGE WITH AUDIENCE AT THE PHILIPS ARENA BY PASSING OUT MEMORABILIA AND OTHER BRANDED MATERIALS.
MEET & GREET WITH ARTISTS
PARTNERS WILL RECIEVE VIP ACCESS BASED ON SPONSORSHIP LEVEL AND RECEIVE THE OPPORTUNI-TY TO MEET & GREET WITH ARTISTS.
event exposure POST EVENT
MEDIA RECAPWE WILL CURATE KEY & RELEVANT MOMENTS SHOT BY OUR PHOTOGRAPHERS FOR BRAND PARTNERS AND MEDIA IMMEDIATELY FOLLOW-ING THE CONCLUSION OF THE CONCERT.
VIDEO RECAPOUR VIDEOGRAPHERS WILL EDIT A CUSTOM 60 SEC RECAP VIDEO HIGHLIGHTING YOUR BRAND AND PRODUCT PLACEMENT AT THE CONCERT.
ANALYTIC REPORTOUR TEAM WILL TALLY UP ALL DATA CAPTURED PRE, DURING AND POST THE CONCERT TO DE-LIVER A DETAILED REPORT WITH THE QUANTI-TATIVE CONSUMER DATA THAT DEMONSTRATE THE OPPORTUNITY COST OF YOUR PARTNERSHIP WITH R&B FOREVER.
COST BREAKDOWNWE INVITE YOU TO SHARE IN THE MARKETING SUCCESS FOR OUR EVENT AT A FRACTION OF THE COSTS. BELOW DETAIL A HIGH LEVEL OVERVIEW OF THE EXPENSES.
1. Marketing
2. EVENT ARRANGEMENTS
RADIO BUDGET $55,000DIGITAL MARKETING $35,000FLYER PRINT $1,500TV COMMERCIALS $5,000
VENUE RENTAL $150,000SECURITY $15,000
STAFF $9,000SOUND & LIGHT $75,000
ARTISTS $345,000
TOTAL : $690,500*
SPONSORSHIP LEVELS
GoldSponsor
SilverSponsor
BronzeSponsor
Logo on Stage
Logo on Banners, Flyers, and 30 sec Radio Ads
Logo on Banners, Flyers
Logo on Banners, Flyers, Billboards, 60 sec Radio Ads and Invitations.
Logo on Social Media including Facebook
Logo on Social Media including Facebook
Featuring on Website, Social media including Facebook.
5 VIP Passes & Shared Area for Activations
3 VIP Passes
10 VIP Passes & Dedicated Area for Activations
Logo on Video posted by Dru Hill and En vogue
Meet & Greet with Artist in Private VIP Lounge BackStage
Logo on Video posted on Boyz II Men & Jodeci Social Media Page
Meet & Greet with Artists in Private VIP Lounge BackStage
Meet & Greet with Artists in Private VIP Lounge BackStage
Exclusive Recap Video with Logo
$30,000
$20,000
$15,000 Need a Custom Sponsorship Package?We can find a way to accommodate your specific budgetary needs and help you to accomplish your goals.
for more information & to discuss custom activations:
Carlos NealCo-Founder / Digital Marketing
Charles HughesCo-Founder / Brand Partnership