about msp business€¦ · multi-size is a new way of buying clothes which enables you to find...
TRANSCRIPT
AboutMSP Business
Multi-Size is a new wayof buying clothes which enables you
to find your ideal size byselecting only your height and weight.
Slim tapered denim pants[MEN]
¥3,800
¥1,990 税込
48%OFF
Crew neck T-shirt[WOMEN]
¥1,200
¥990 税込 etc...
18%OFF
Special campaign at ZOZOTOWN
Planning to sell around 100 itemsfrom this fall and winter
About ZOZOMAT
Introduction of survey
Q. Do you know the sizes of your feet? (from your heel to toe)
Q. Do you know the widths of your feet? (such as 2E, 3E)
YES16%
YES19%
NO
84%
NO
81%
Characteristics of the ZOZOMAT
Producible at a low price (about cost of printed material)
Deliverable with low cost
Easy to measure (around 2 minutes)
Introduction of survey
Q. Would you like to buy shoes on ZOZOTOWN based on the measurement data of the ZOZOMAT?
YES NO1%99%
Future ServiceExpansion
Merchandise value ofthe shoes category on ZOZOTOWN
(composition to the gross merchandise value: 12%)
*Merchandise value on ZOZOTOWN excluding ZOZOUSED (Ship out basis of FY2018)
¥ 36.1 billion※
Enhancement of salesof the shoes category