about latest hair magazine · such as online hair shows and social media hair reality programs....
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About Latest Hair Magazine
Latest Hair Magazine Mobile App is the most innova ve and interac ve beauty publica on
to date. We focus on all ethnici es pertaining to women and men’s hair care and design.
Launched in 2014, Latest Hair Magazine is commi ed to providing a hair publica on in the
palm of every mobile user. We focus on the ul mate hairstyling and barbering methods and
designs, while sharing informa on about the best hair products to try and buy along with
videos and an interac ve community.
We offer our readers the best in entertainment associated with the hair and beauty industry
such as online hair shows and social media hair reality programs.
Latest Hair Magazine features exclusive hair stylists, barbers, salons, photographers, and
hair products in the industry. Our editorial focus is inclusive as we present the professional
salon experience and cater to consumers and those who pride themselves as being an at‐
home or mobile hairstylist.
LHM is the most beneficial to salons and barbershops as well as independent and mobile
stylists. Our magazine offers an outstanding brand to mobile users across the country. We
feature companies and adver sers in our five featured launch ci es: Atlanta, GA, Chicago,
IL, Detroit, MI, New York, NY and Washington, D.C., with plans to introduce more ci es in
the future.
The Latest Hair Magazine is a cu ng edge concept and growing vastly. We at LHM along
with our Marke ng Specialist and Adver sing Chief are honored to be a part of this global
shi .
Latest Hair Magazine is a na onally distributed digital magazine and directory publica on
and is available in such App marketplaces as Google Play and the Apple Store with many
more avenues to come.
Sincerely,
Who Does LHM Represent?
PROFESSIONAL HAIR SALONS & BARBERSHOPS
Hair Designers have the opportunity to promote their cosmetology business with
current photos of their styles. Consumers use our mobile app as guides to the
stylist for the looks they want to accomplish and where to go to obtain them.
INDEPENDENT STYLISTS & BARBERS
Great for independent home stylists, barbers and up and coming beginners,
LHM is used to create the looks iden cal to established, veteran salons. Stylists
with great exper se can u lize our entrepreneurial ac vi es to showcase their
skills and increase their client base. Our photos are also guides to the proce-
dures and products that can be used to keep the styles looking fresh.
HAIR IDEAS & TIPS
LHM showcases styles for everyday, special occasions and makeovers; whether
it’s a day at the office, prom night, a wedding, or a makeover, Latest Hair Maga-
zine provides the inspira on and the best informa on to accomplish that new
special look.
HAIR CARE PRODUCTS
LHM sheds light on the different hair care and hair health care products.
We offer interviews, samples and product review sec ons to inform our
consumers.
Our Adver sers
Mobile App Adver sing
HAIR PRODUCTS
NATURAL ORGANIC TREATMENTS
CLOTHING/SHOES
ENTERTAINMENT
SKIN CARE
ELECTRICS
TATTOOS
NAILS
60% of consumers do product or service research “several mes a month” via a mobile device.
9 out of 10 mobile searches lead to ac on. OVER HALF lead to purchase.
There are 271 MILLION mobile subscribers in the U.S. alone.
56% of American adults are now smartphone owners. (Source: Pew Internet & American Life
Project, 2013)
75 percent of Americans bring their phones to the bathroom. (Source: Digiday, 2013)
27% of companies worldwide planned to implement loca on‐based marke ng in 2013.
(Source: Econsultancy, 2013)
Retailers’ apps with store mode gather five mes more engagement. (Source: Point Inside,
2013)
Mobile Marke ng Associa on study finds mobile ads should account for 7% of marke ng
budgets. The space is currently seeing spends around 1%. (Source: Marke ng Evolu on, 2012)
Mobile App Market Sta s cs
Digital Files Submissions are subject to rejec on if they do not meet specifica ons
All images must be 300 dpi with png. or .jpg formats Please take note of the following important Type limita ons:
Thin lines, fine serifs, and light weight or very small type are discouraged from use. Use fonts that will be clear and visible enough for a small screen.
All Videos must have the follow specs: MPEG4 (HD), QuickTime (HD) or AVI (HD), size limit‐100mb, me limit‐30 sec.
Prints/Videos can be submi ed via by email, web uploader, or via CD through snail mail.
Web Upload Instruc ons Web Link: LatestHairMagazine.com/lhm‐photo‐uploader/ Please name your files in this manner: (stylist‐salon‐order.type)
Example: Shannon‐Cu ngEdge‐1st.jpg, Shannon‐Cu ngEdge‐2nd.jpg
Photos should be uploaded in the following formats: .jpg, .png File size limit: Shipping Instruc ons All art materials should be forwarded in a CD format following the submission guidelines to:
Latest Hair Magazine, LP Detroit, MI ~ 48226
TEL: 248.397.5119 l adver [email protected]
Packages (Rates Effec ve: August 10, 2015) Monthly Annual
Cover Page (includes addi onal Page inside magazine)
$300 $200 N/A
Cover Page Story Line (must order Half Page, Full Page or Two Page Spread to be eligible for this order)
$100 $70 $1200 $420
Full Page Insert $165 $100 $1980 $600
Two Page Spread $290 $160 $3480 $960
Half Page $90 $70 $1080 $420
Loca on Lis ng (Basic) $50 $30 $600 $180
Video Inserts (up to 30 seconds- on Separate Page) $250 $140 $3000 $840
Salon Mobile Site $100 $75 $1200 $450
Loca on Lis ng (Pro) $60 $40 $720 $240
Adver sing Specifica ons & Dimensions
Cover & Full Page Live Area 8.5” X 11”
Two Page Spread
Live Area 17” X 11”
1/2 Page Horizontal Live Area 8.5” X 5”
Video Inserts Live Area
640px X 480px
LatestHairMagazine.com is the web extension and companion of the Latest Hair Magazine Mobile App. While the magazine’s aim is to give insight on the latest hair designs and cuts, to provide new and current stylist informa on, and top notch entertainment and events, LatestHairMagazine.com’s connects the client to the professional—stylist, shop or salon—that can give the consumer the look he/she desires. LatestHairMagazine.com also offers stylists, shop and salon owners across the country the opportunity to directly connect with consumers in their area by
Website & Social Media Adver sing
Website Adver sement Op ons:
Monthly ad rates:
Banner: $25 net Reg Price $35 Skyscraper: $35 net Reg Price $50
LightBox: $70 Reg Price $125
Full sponsorship program (including front page banner, page takeover,
lightbox, video, advertorial): $150 net Reg Price $225
Why the LHM Mobile App?
Detailed App Feature Comparison vs In-
dustry Standard Digital Magazines