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A view of Rio de Janeiro city that will host the final 2014 World Cup match on 13th July in Brazil.

World Cup Special edition

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A sugar plant for processing sugar cane and related products in Brazil.

A view of a section of a plant that manufactures tractors and agricultural machinery in Brazil.

Population: 201,032,714.Size: 8,460,307 Sq. KmGDP (PPP): USD 2.422 trillionIncome per capita: USD 12,600(Source: World Factbook, 2013 est.)Inflation Rate (IPCA):March 2014: 0.73%.Accumulated 2014: 5.93 %Foreign Direct Investments:February 2014: USD 9.2 billion(Source: Portal Brasil)

International Reserves:March 2014: USD 377.8 billionExchange Rates:Dollar - 02/April/2014 Buy: BRL 2.2705 - Sell: BRL 2.2711Euro - 02/April/2014 Buy: BRL 3.1242 - Sell: BRL 3.1253(Source: Central Bank of Brazil)IBovespa (IBOV) - São Paulo Stock Market Index: 52.927 Points TradingVolume (April 2014)

INTRODUCTION

BRAZIL’S TRADE PORTAL

BRAZIL’S ECONOMIC STATISTICS

This is a quarterly publication by the Trade Promotion and Commercial section of the Embassy of Brazil which aims at creating awareness on the existing trade and investment opportunities between Brazil and Kenya, Uganda, Rwanda and Burundi. With less than 40 days to the world cup, this edition will focus on Brazil’s investments in infrastructure and tourism for the 2014 FIFA world cup tournament that will be staged in Brazil from 12th June to 13th July.

BrasilGlobalNet (BGN), www.brasilglobalnet.gov.br, is a trade portal maintained by the Brazilian Ministry of External Relations. BGN assists in promoting trade of goods and services between Brazilian and foreigncompanies. The portal offers useful business information about

investment opportunities in Brazil where you will find a wide range of important addresses, news, links and information. BGN features the largest database on importing and exporting companies from Brazil, including demands for importation of Brazilian products. BrasilGlobalNet also provides access to numerous business, investment, and technology transfer opportunities, as well as trade fairs and exhibitions taking place in Brazil.

The trade portal also expedites contacts between importers and exporters, who are invited to effect free registration on the website, and aims to enhance business skills by providing access to specialized international trade publications, such as market surveys, economic indicators and information regarding trade fairs and exhibitions in Brazil and abroad. Upon registering your company to the trade portal, you will receive an email from BGN notifying of the registration of your company, in which you will find details on your username and password. The nature of business of your company upon registration to the trade portal is coded using MERCOSUR Common Nomenclature (NCM).

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Visit http://www.brasilglobalnet.gov.br for more information

WORLD CUP 2014 SPECIAL

The year of 2014 is a special one for football. In August, the Brazilian national squad turns a hundred. In February, Brazilian football turned 120. In June/July Brazil is hosting the 20th FIFA World Cup. It will be the second World Cup hosted by the country and the fifth in South America. Uruguay, Argentina and Chile have also hosted the tournament previously. No one knows when there will be another opportunity to see all previous World Cup winners competing for another title in the country that has played in all editions of the tournament, hosting it once and winning it five times. For football lovers, it is a unique party.

In 1894, a young Brazilian named Charles Miller – son of a Scotsman, a São Paulo Railway Company employee called John D´Silva Miller and a Brazilian national from English descent called Carlota Fox – returned to Brazil after studying in England for 10 years. While in Britain, he had learned to play rugby, cricket and football, which was played by English workers on Saturday afternoons. On his return to São Paulo, Charles brought with him two old footballs, a pump, a pair of football boots, uniforms and a rule book. When the old footballs started to be kicked about by railway workers in the state of São Paulo, the ball game invented by Her Majesty’s subjects, began to turn into football and in all modesty, to be perfected. The Brazilian national squad was called up for the first time ever on 20 August 1914, winning its first ever international title: the Roca Cup, arranged with the aim of bringing Brazil and Argentina closer. We beat our neighbours 1-0 in Buenos Aires. A week before, we had lost a friendly to the same Argentina 3-0.

Since then, we have won five World Cups, four Confederations Cup and eight Copa Americas. These are collective victories built on the art of pioneers like Friedenreich (El Tigre) from the 1920s; Fausto from the first World Cup in 1930; Leônidas da Silva, the best player of the 1938 tournament and consolidated by following generations. After the tragedy of losing the 1950 World Cup final to Uruguay in a packed out Maracanã, with 200 thousand people – then, the biggest stadium in the world - we ended up being the birthplace of the likes of King Pelé, Garrincha, Vavá, Zagallo, Didi, Zito, Rivelino, Zico, Falcão, Sócrates, Ademir da Guia, son of Divino Domingos da Guia... And Brazil became the biggest FIFA World Cup winner.

There is not enough room here to write about the feats achieved by our players. But I offer two moments to pay homage to all the others: the biggest footballer of all times is Brazilian – Pelé – as is the highest World Cup scorer – Ronaldo, with 15 goals in 3 tournaments. Therefore, there are many qualities that qualify Brazil to get the 20th World Cup going a hundred days from now, and starting the sport’s biggest party, which moves billions of people in all corners of the Earth. Therefore, there is nothing more appropriate than in the year when the Brazilian national squad turns a hundred, for football to come home, to the place where it turned into the great spectacle that fascinates and moves the planet.

The country will always celebrate achieving an enormous legacy (By Minister Aldo Rebelo, Minister of Sport)

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The host country may not necessarily win the World Cup (we suffered from this in 1950), but will always celebrate achieving an enormous legacy. The most coveted and watched mega sporting event in the world, fiercely bid for by the most developed countries is a progress driver, as well as a geopolitical springboard. It is our wish that when the final whistle is blown in Maracanã on 13 July 2014, Brazil is crowed champion. As a concrete and irreversible reality, an extraordinary result that will benefit the Brazilian people will be left behind. The figures are rather auspicious. The last World Cup assessment, which used the month of September as reference, shows that public and private investments have reached R$ 25.6 billion.

Ernst & Young and the Getulio Vargas Foundation calculate that between 2010 and 2014, the national economy will see an extra R$ 142.39 billion in transactions. For each R$ 1 invested by the public sector, R$ 3.4 will be invested by the private sector in construction works. Three point six million jobs should be generated – the equivalent to Uruguay’s population - tax collection will reach R$ 11 billion, which will mean an additional income for the population of R$ 63.48 billion just during this four year period.

According to forecasts from Value Partners Consultancy, investments will add R$ 183.2 billion to the Gross Domestic Product by 2019. The effects on the economy will be even more fertile if Brazil wins the World Cup. A study by British researcher John S. Irons of the Centre for American Progress shows that the FIFA tournament drives the economy of the host nation that actually lifts the trophy. England’s GDP, which went up 2% in the 1966 World Cup, went up over 3% in the two following years. The same occurred in Argentina, 1978 host and winner.

In addition to economic aspects, before anything else, the World Cup is a contagious sport celebration, which finds its perfect setting in the country of football. The resounding popular success achieved by the Confederations Cup provided a sneak preview of 2014. Understanding its social and practical importance, the Brazilian people are in favour of the World Cup. As seen before, football’s great party innovates or accelerates infrastructure construction works, which will be used by the host nation’s people for a long time. In addition, it brings tourists, improvements in safety and security, more jobs, wider reaching businesses and consequently, GDP growth. When kick-off is taken on 12 June, football fans will see that as well as knowing how to win a World Cup, Brazil knows how to stage one.

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Brazil is expecting to receive 600,000 foreign tourists for the 2014 World Cup, an event that should also move at least three million Brazilians. “Expectations are for the event to be at least 30 times greater than the Confederations Cup,” said Flavio Dino, Embratur president. The revenue targets for the football event on the planet are much greater than the 311.5 million reais (US$ 155 million) raised at the Confederations Cup, the tournament that serves as a test for the country one year (held last year) prior to the World Cup. According to Dino, Brazil should have revenues of R$ 25 billion (US$ 12.5 billion) with the competition in 2014, with R$ 7 billion (US$ 3.5 billion) coming from foreigners.

Embratur figures show that of all revenues obtained with the Confederations Cup, R$ 69 million (US$ 35 million) came from international tourists. According to Dino, excluding expenses with airline tickets, not accounted for in this value, the greatest expenses of foreigners who came to the event in Brazil were boarding costs for hotels. On average, international tourists spent seven days in the country. According to Dino, the Confederations Cup is more a local event. “Having achieved over 100,000 Brazilians travelling and over 20,000 foreigners coming to the country was very good. We could test whether services to tourists were as expected and could evaluate what should change for next year,” said Dino, regarding the numbers of the tournament promoted in June.

The executive stated that among the main problems pointed out by foreign tourists is urban mobility and questions related to language. “In Brazil, there are few bus stops showing itineraries, so it is hard for Brazilians and foreigners,” he explained. The lack of bilingual signs and difficulties for tourist communication are also among the complaints about the event. According to Dino, these questions limit the activities of foreigners in Brazil. “Our objective is for people, after the matches, to be able to visit attractions, go to a restaurant, visit a neighbouring city, expand their knowledge of Brazil,” he said. Among the positive points presented by the foreigners are the good quality of the hospitality structure and Brazilian gastronomy. For Embratur president, the World Cup should also serve to attract tourists from more distant countries, not among the main visitors to Brazil. “The Cup makes it possible for other exchange to take place. The Middle East may come closer to Brazil due to the Cup. The presence of national teams from Asia and Africa grant expectations of greater tourist flow from the region,” he concluded.

Brazil expects foreigners to spend US$ 3.5 billion during the World Cup(Source: www.embratur.gov.br)

Estádio do Maracanã in Rio de Janeiro will host the World Cup final match on 13th July

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Nearly 300,000 small and micro companies across the state can expect to generate additional business. Known as the economic hub of Brazil, São Paulo is the city that never sleeps, the land of business opportunities, of which there will be many in the near future thanks to the boost provided by the upcoming World Cup in Brazil. Small and Micro Enterprises are set to benefit in particular. According to a study conducted earlier this year by the São Paulo Small and Micro-Business Support Service

São Paulo backing Small and Micro Enterprises thanks to the World Cup(Source: www.embratur.gov.br)

(Sebrae-SP) and the Getúlio Vargas Foundation (FGV), nearly 300,000 of them across the state can expect to generate additional business thanks to the world finals.

The study identified some 456 different types of business opportunities in a range of production chains in nine industries: civil engineering, I.T, services, tourism and tourism-related products and services, clothing, retail, wood and furniture and agribusiness. “These are all opportunities for business owners looking to up their turnover, and for people who’ve always dreamed of becoming entrepreneurs and want to set up their own companies,” said the Director of Sebrae-SP Bruno Caetano. The survey identified tourism as one of the most promising sectors, with openings aplenty for operators and tour guides and conductors. Meanwhile, hotel and accommodation services and language teaching are also areas where growth can be expected, along with the food and drink production and marketing, which in turn will have a positive effect on agribusiness.

In the opinion of the study’s authors, demand will also be high for textile consultancy services, clothing, fashion design, wood and furniture, I.T and handicrafts, as it will for services linked to sport, such as players’ health and legal affairs, and sectors including transport, entertainment and communication.“The increased demand generated by the FIFA World Cup will have both a direct and indirect impact on the economy,” added Caetano. “To be able to meet this growth, business owners can count on training, face-to-face courses, literature and round tables, all of which will create a lasting legacy in a number of sectors.”

By way of example, the construction of the Arena de São Paulo in Itaquera will provide a major stimulus to the economy in the eastern part of São Paulo, which is home to 7,000 Small and Micro Enterprises. According to Caetano, these enterprises are already tapping into the potential offered by the FIFA World Cup and have created nearly 10,000 direct jobs, 49 per cent of them in the retail sector, 37 per cent in services and 14 per cent in industry.

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Twelve cities were chosen to host the World Cup, each of them being the capital of its state. Brazil has invested more than US$1 billion to repair and build new stadiums. More than being the country of football, with five World Cup titles, Brazil is also the perfect country for a “dream vacation”. A country on a continental scale, Brazil has much more than only sun and surf to offer the tourist. It is possible to plan a trip that focuses on the cold of the mountainous regions like the Serra Gaúcha (Gaucho Mountains), in the state of Rio Grande do Sul. There is also Pantanal, the largest floodplain in the world, offering adventure and sport fishing tourism. Not to mention the 17 World Heritage Sites spread around the country.

Tourism in Brazil does not exist solely based on the natural beauty of the landscape. Regional events such as carnival, festas juninas (typical festivities that take place in the month of June), folia de reis (religious festival), are some of the many celebrations that make Brazil an international tourist destination. While traveling to Brazil to the World Cup, visitors will be amazed by our cultural and natural beauties and the 12 cities that will host the World Cup matches are very representative of such diversity.

WORLD CUP HOST CITIES

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The map below shows the twelve cities that will host the FIFA World Cup matches in Brazil.

Arena de Baixada will host four group stage matches. Curitiba is the state capital of Parana and was founded in 1693. The city is known for its great sustainable urban development. The city’s numerous landmarks include the Japan Square, the Paço Municipal or the Wire Opera House. The city also offers tourists the opportunity to visit good museums, parks with surprising beauty, such as Barigui and Botanical Gardens. Arena de Baixada was opened in 1914 and has a capacity of 43,000 seats.

Curitiba city – Arena da Baixada Stadium

Mineirão stadium was built in 1965. It will host four group matches, round of 16 and a semi-final. Belo Horizonte is the state capital of Minas Gerais. Also known as the capital of the historic cities, Belo Horizonte was settled in the early 18th century and is surrounded by mountains. The city’s architecture is a mix of contemporary and classical buildings.

Estádio Nacional Mané Garrincha will host four group stage matches, round of 16, quarter-final and 3rd place match. Brasilia is the capital of Brazil. The city was built in 41 months, from 1956 to 1960 and became the capital of Brazil on April 22, 1960 – until then, Rio de Janeiro was the capital of Brazil. The Estádio Nacional Mané Garrincha, built in 1974, was named after Brazilian footballer and legend Garrincha.

Cuiaba is the state capital of Mato Grosso. Founded on January 1, 1727, Cuiaba is located in the center of South America and is nicknamed the “Green City” because of its many parks and trees. Arena Pantanal was built for the 2014 World Cup with a capacity of 43,000 seats. Arena Pantanal will host four group stage matches.

Belo Horizonte city – Mineirão Stadium

Brasília city –Mané Garrincha Stadium

Cuiabá city – Arena Pantanal Stadium

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Castelão will host four group stage matches, round of 16 and a quarter-final. Fortaleza is the state capi-tal of Ceara, and is one of Brazil’s most popular tourist areas. The city’s numerous landmarks in-clude the Fortaleza’s Cathedral, Palácio da Luz, or the Fortaleza’s Mucuripe lighthouse. Moreover, the city has miles and miles of beautiful sandy beaches, one of the most famous being the Praia do Futuro.

Fortaleza city – Castelão Stadium

Arena de Amazonia will host four group stage matches. Manaus is the state capital of Amazonas and is located at the confluence of the Negro and Solimoes rivers, next to the Amazon rain forest. Founded in 1669, the name of “Manaus” means “mother of the gods” in tribute to the indigenous nation of Manaós. Its stadium, the Arena de Amazonia, was built for the 2014 World Cup and has a capacity of 43,000 seats.

Manaus city – Arena da Amazônia Stadium

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Natal is the state capital of Rio Grande do Norte, and is considered to be the “the safest capital city” in Brazil. Known for its history, with many museums such as Museu de Arte Sacra or Museu de Cultura Popular, Natal also has many natural parks: Dunas Park is the second largest urban park in Brazil. Its stadium, the Arena das Dunas, is designed by International Stadium Architect, Christopher Lee, and has been under construction since January 2011. Arena das Dunas Stadium will host four group stage matches.

Natal city – Arena das Dunas Stadium

Porto Alegre is the state capital of Rio Grande do Sul and is one of the top cultural, political and economic centers of Brazil. Porto Alegre has many tourism attractions, including the Piratini Palace, the Farroupilha Park or the Botanical Garden. Its stadium, the Estádio Beira-Rio, was built in 1959 and renovated for the World Cup, with new capacity of 56,000 seats.

Porto Alegre city – Beira-Rio Stadium

Maracanã stadium will host four group stage matches, round of 16, quarter-final and the final. Rio de Janeiro, the 2nd largest city of Brazil, is the capital of the State of Rio de Janeiro. Known for its beautiful waters and beaches, museums and historical neighborhoods, Rio is nicknamed the “Marvelous City”. Its stadium, Maracanã, opened for the 1950 World Cup and hosted the 1950 World Cup Final.

Rio de Janeiro city – Maracanã Stadium

Arena Fonte Nova will host four group stage matches, round of 16 and a quarter-final. Salvador is the capital of the state of Bahia and was the first colonial capital of Brazil. Nicknamed the Brazil’s ‘capital of happiness’ due to its countless popular outdoor parties, including its street carnival, the city is known for its cuisine, ar-chitecture, and music. Salvador historical center, called the Pelourinho, is renowned for its Portuguese colonial architecture with monuments from the 17th century, and was declared a World Heritage Site by UNESCO.

Salvador city – Arena Fonte Nova Stadium

Recife is the capital of the state of Pernambuco. It is famous for its cultural and musical traditions. Its stadium, the Arena Pernambuco, was built for the 2014 World Cup and will host four group stage matches, and one round of 16 match. With over 50 bridges and many small islands, Recife is referred as the Brazilian Venice.

Arena Corinthians will host four group stage matches (opening game), round of 16 and the semi-final. São Paulo is the largest city in Brazil, and the 7th largest city in the world. Capital of the state of Sao Paulo, the city is known for its arts and entertainment industries, and has a strong economical influence in South America. The Arena Corinthians, also known as Arena de São Paulo will replace the Pacaembu Stadium. It will host the opening game of the World Cup, on June 12th between Brazil and Croatia.

Recife city – Arena Pernambuco Stadium

São Paulo – Arena Corinthians Stadium

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BUSINESS NEWS ON BRAZILIAN ECONOMY

Dilma Rousseff, the President of Brazil, said that the government intends to double per capita income of Brazilians by 2022, when the country celebrates 200 years of independence from Portugal. “We will soon celebrate the 200th anniversary of our independence, and on that day, we will have to look back and see what we did to build our sovereignty, our development, and the well-being of our people. Our goal is to double our per capita income,” Rousseff told a business ceremony.

Last year, Brazil’s per capita income remained stable at 22,402 reais (US$ 11,429), according to official figures. By comparison the US’s per capita income is US$ 48,112. In her speech at the ceremony marking the supply of construction machinery to 54 towns in Rio Grande do Sul state, Rousseff stressed the need for “strong infrastructure.” She said that for a long period in the 1980s, her country did not invest as much as necessary in the sector. Rousseff highlighted recent investment in logistics and transport networks, and announced an investment of US$ 1.2 billion in infrastructure in the southern state, where she began her career in public administration.The government plans to build a railway to connect Rio Grande do Sul with the country’s largest city São Paulo and farther north, she said. “We need infrastructure projects. Our country needs to be competitive, and we will only be competitive if we have strong infrastructure,” she said.

Members of the National Council for Food and Nutritional Security (Consea) met on the 17th of March, in Brasilia, with representatives of international organizations, including the Action and Information Network for the Right to Food (FIAN) and delegations from three Asian countries. The foreigners are in Brazil to learn about actions and programs in food and nutrition security and family farming. During the meeting, the work of the Council in defense of the human right to food and the production of non - GM foods and without the use of pesticides was highlighted.

Among the organizations present were Fian, an International Human Rights Organization working worldwide for the Right to Food, in a consultative capacity to the United Nations, and representatives from India, the Philippines and Bangladesh. The Bread for the World organization also came to learn about the work of Consea. Bread for the World supports more than 1,200 projects and programs per year, along with their partners in most countries of Africa, Asia and Latin America. The performance of Consea has been the subject of interest from several international missions when visiting Brazil. This year, the Council received visits by delegations from Angola and Gambia. Last year, the council received representatives from El Salvador, the Philippines, Egypt, Colombia, UK, Zambia and Ethiopia.

Brazil vows to double per capita income by 2022 to US$ 22,000(Source: www.brazzilmag.com)

Brazilian food security is a reference for Asian countries(Source: www2.planalto.gov.br)

Over the last twelve months, between March 2013 and February 2014, the agribusiness exports reached a total of US$ 99.34 billion (+2.4%). The trade balance for agribusiness over the period analyzed reached the mark of US$ 82.2 billion (+1.94%). The Brazilian exports for the agribusiness hiked up at 1.4% in February 2014, tallying up the sum of US$ 6.39 billion. The trade balance of agribusiness products was at US$ 5.02 billion. In the same month, the soy complex was the main exporting sector, yielding the sum of US$ 1.69 billion.

The soy complex external sales reached US$ 31.95 billion and 59.52 million tons embarked. Grain soy was the main item negotiated, with external sales of US$ 23.70 billion and 41.2% of increments over the values of the previous period. As for the amounts, sales increased at 42.7%, reaching 44.65 million tons. Grain soy was accountable for a strong performance in the sector, with expressive highs of embarked amounts, which overpassed 960 thousand tons to 2.79 million tons (+190.7%), and which generated an increment of the product’s exported value in 168.3%, ahead of the US$ 517 million at US$ 1.39 billion in February, 2014. The foremost destination of Brazilian products continues to be China, with a sum of US$ 23.78 billion (+33.5%). The figures show the growth of Chinese participation in Brazilian agribusiness exports, which has surpassed the 18.4% to 23.9% currently.

The Embassy of Brazil in Nairobi in collaboration with other stakeholders is organising a mini World Cup tournament, calling attention not only to the matches, but also to a series of related dialogues on football and sports in general. As part of the World Cup celebrations to be held in Brazil in the summer, the Embassy will be holding a one day football tournament in Nairobi dubbed Copinha for “mini World Cup”. The tournament will take place in June. The tournament will bring together children from the slums and orphanages from various residential estates within the city with or without football interests. This will be a celebration of culture, social and gender inclusion through football, with eight teams of mixed gender for children from less privileged backgrounds. The tournament will provide ample opportunity for the children to learn and play football together besides participating in social activities such as tree planting, music and dance.

Agribusiness exports US$ 99.34 billion over the last twelve months(Source: www.agricultura.gov.br)

The Embassy of Brazil to host Copinha, a ‘mini World Cup’ tournament for children in Nairobi(Source: www.nairobi.itamaraty.gov.br)

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TRADE FAIRS AND EXHIBITIONS IN BRAZIL (MAY, JUNE & JULY 2014)

EXPOZEBU(80th Zebu Cattle International Exhibition)May 3 - 10, 2014Lines of Products and/or Services: Insemination centers and laboratories, promotional associations, veterinary products, agribusiness consultancy, etc. With about 300 exhibitors.Promotion: Associação Brasileira dos Criadores de Zebu - ABCZVenue: Parque de Exposições Fernando Costa - Uberaba - MGWebsite: www.abcz.org.brContact: abczmkt@abcz.org.br

APAS(30th Supermarket Fair and Congress)May 5 - 8, 2014Lines of Products and/or Services: Poultry, beverages, meats, and heavy equipment, fruits and vegetables, beauty supplies, packaging, etc.With about 550 exhibitors.Promotion: PromovisãoVenue: Expo Center Norte - São Paulo - SPWebsite: www.feiraapas.com.brContact: secretaria@eventosapas.com.br

AGROTINS(14th Agricultural Technology of Tocantins Fair)May 6 - 10, 2014Lines of Products and/or Services: Services in the agriculturalsector, offering machinery, credit lines and technologies for the industry. With about 500 exhibitors.Promotion: Seagro Venue: Centro Agrotecnológico de Palmas - Palmas - TOWebsite: www.agrotins.to.gov.brContact: agrotins@seagro.to.gov.br

SUL METAL E MINERAÇÃO(4th Metal-mechanics Industry, Mining and Building National Fair)May 6 - 9, 2014Lines of Products and /or Services: Machinery, equipment, electrical and pneumatic supplies, abrasives, and casting molds, automation,electronics, mechanics, etc. With about 300 exhibitors.Promotion: Fama Promoções e Eventos Corporativos Ltda. - MEVenue: Centro de Eventos José Ijair Conti - Criciuma - SC Website: www.sulmetalmineracao.com.brContact: fabiola@famafeiras.com.br

ELETROMETALCON(10th Electromechanics and Construction Fair)May 6 - 9, 2014Lines of Products and/or Services: Equipment, machinery,products, and services sectors of metallurgical, mechanical,electrical, construction business, etc. With about 100 exhibitors.Promotion: Senai LondrinaVenue: Senai Unidade de Londrina - Londrina - PRWebsite: eletrometalcon.com.brContact: juliana.cardoso@pr.senai.br

EXPOINGÁ(42nd Agricultural, Industrial and Commercial Fair of Maringá Exhibition)May 8 - 18, 2014Lines of Products and/or Services: Agricultural machinery and implements, supplies, veterinary products, agribusiness, etc. With about 750 exhibitors. Promotion: Sociedade Rural de Maringá - SRM Venue: Parque Internacional de Exposições Francisco Feio Ribeiro - Maringá - PR Website: www.srm.org.brContact: mario@srm.org.br

FCE PHARMA(19th Technology for Pharmaceutical Industry International Exposition)May 12 - 14, 2014Lines of Products and/or Services: Raw materials, packaging, machinery,equipment and services. With about 180 exhibitors.Promotion: NürnbergMesse Brasil - Feiras e Congressos LtdaVenue: Transamérica Expo Center - São PauloWebsite: www.fcepharma.com.brContact: fcepharma@nm-brasil.com.br

AGROBRASÍLIA(7th Technologies and Business Fair)May 13 - 17, 2014Lines of Products and/or Services: Agricultural machinery, plantgenetics, animal genetics, precision farming technology, seminarsrelating to agribusiness, etc. With about 400 exhibitors.Promotion: Cooperativa Agropecuária da Região do Distrito Federal - COOPADF Venue: Parque Tecnológico Ivaldo Cenci - Brasília - DFWebsite: www.agrobrasilia.com.brContact: agrobrasilia@agrobrasilia.com.br

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MERCOLÁCTEA(5th Dairy Sector International Fair)May 15 - 18, 2014Lines of Products and/or Services: Dairy equipment, rural and industrial dairy production chain, laboratory, health, agricultural, genetics and animal nutrition. With about 120 exhibitors.Promotion: Latina Feira e Eventos LtdaVenue: Parque de Exposição Tancredo de Almeida Neves - Chapecó - SCWebsite: www.mercolactea.com.brContact: info@mercolactea.com.br

EXPOCOOP(4th Business for the Cooperative Sector International Fair)May 15 - 17, 2014Lines of Products and/or Services: Cooperative products andservices. With about 150 exhibitors.Promotion: OCBVenue: Expo Unimed Curitiba - Curitiba - PRWebsite: www.expocoop.comContact: anabranco@wexbusiness.com

AVIESTUR(37th São Paulo Tourism Fair)May 16 - 17, 2014Lines of Products and/or Services: Exhibiting tourism products and services. With about 125 exhibitors.Promotion: Associação das Agências de Viagens Independentes do Interior do Estado de SP.Venue: Espaço Ypê - Holambra - SPWebsite: www.aviesp.comContact: aviestur@aviesp.org.br

HOSPITALAR(21st Hospitals, Pharmacies and Health Clinics Technology International Fair).May 20 - 23, 2014Lines of Products and/or Services: Medical equipment for hospitals, laboratories products, pharmaceuticals and Health Clinics Technology products, etc. With about 1250 exhibitors.Promotion: Hospitalar Feira e FórumVenue: Expo Center Norte - São Paulo - SP Website: www.hospitalar.comContact: hospitalar@hospitalar.com.br

BAHIA FARM SHOW(10th Agricultural Technology and Business Fair)May 27 - 31, 2014Lines of Products and/or Services: Agricultural machinery, seeds, fertilizers and pesticides, silos and warehouses, irrigation equipment, etc. With about 220 exhibitors. Promotion: AIBA Venue: Complexo Bahia Farm Show - Luís Eduardo Magalhães -BA Website: www.bahiafarmshow.com.brContact: aiba@aiba.org.br

FISPAL TECNOLOGIA(30th Packaging, Process and Logistics for the Food and Beverage Industries Fair)June 3 - 6, 2014Lines of Products and/or Services: Packaging and logistics processes for the manufacture of food and beverages. With about 2000 exhibitors. Promotion: BTS Informa Venue: Pavilhão do Anhembi - São Paulo - SP Website: www.fispaltecnologia.com.brContact: fispaltecnologia@btsmedia.biz

FISPAL CAFÉ(9th Business Fair for Coffee Sector)June 24 - 27, 2014Lines of Products and/or Services: Accessories and equipment for cafeterias, cafes and business automation. With about 60 exhibitors. Promotion: BTS Informa Venue: Expo Center Norte - São Paulo - SP Website: www.fiscalcafe.com.brContact: fiscalcafe@btsmedia.biz

FRANCAL (46th International Fair of Shoes and Accessories Fashion) July 15 – 18, 2014 Fair / International / Annual Lines of Products and/or Services: Women’s shoes, men’s and children’s sports, full of line of leather accessories, sporting goods, jewelry, machinery, etc. With over 1,000 exhibitors. Promotion: Francal Feiras e Empreendimentos Ltda. Venue: Pavilhão do Anhembi – São Paulo – SPWebsite: www.feirafrancal.com.brContact: francal@francal.com.br

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FIPAN(21st International Fair of Bakery, Confectionery and Independent Food Retail)July 15 – 18, 2014 Lines of Products and/or Services: Accessories such food, beverage, packaging, oil, kitchen equipment, machines, uniforms, etc. With about 350 exhibitors.Promotion: Auction Comercial Promotora Ltda.Venue: Expo Center Norte Pavilhões Branco e Verde – São Paulo – SPWebsite: www.fipan.com.brContact: fipan@fipan.com.br

ENERSOLAR + BRASIL(3rd International Fair of Solar Energy Technologies)July 16 – 18, 2014Lines of Products and/or Services: Pumps, solar food dehydrators, ther-mal reservoirs, boards and panels. With about 100 exhibitors.Promotion: Cipa FM Publicações e Eventos Ltda. Venue: Centro de Exposições Imigrantes – São Paulo – SPWebsite: www.enersolarbrasil.com.brContact: cipa@cipanet.com.br

MEC SHOW(7th Metal-mechanics, Energy and Automation Fair)July 22 – 25, 2014 Lines of Products and/or Services: Machinery, equipment and services for the mining, steel, oil and natural gas.With about 180 exhibitors.Promotion: Milanez & Milaneze S/AVenue: Carapina Centro de Eventos – Serra – ESWebsite: www.mecshow.com.brContact: info@mecshow.com.br

FEICCAD(11th Property, Construction, Condominium, Architecture and Decoration Fair)July 24 - 27, 2014Lines of Products and/or Services: Products and services for construction, real estate, condos, architecture and decoration. With about 100 exhibitors.Promotion: Adelson Feiras e Eventos Ltda Venue: Maxi Shopping Jundiaí - Jundiaí - SP Website: www.feiccad.com.brContact: adelson@adelsoneventos.com.br

18

CULTURAL ACTIVITIES

Lusophone film fest held in Nairobi (Source: www.nairobi.itamaraty.gov.br)

Programme for the 3rd edition (Saturday, 24.05.2014, 18:00hours) at Goethe Institute, Nairobi.

The Lusophone Film Fest is a showcase of the diversity of film production in the eight portuguese speaking countries spread across four continents: Angola, Brazil, Cape Verde, Guinea-Bissau, Mozambique, Portugal, São Tomé and Príncipe and Timor-Leste. For six months the festival will present 20 works (documentaries, animations, shorts and feature films), in monthly sessions of three films from different countries. This 240 million people linguistic community is a thriving one promoting over 80 film festivals and cinema awards every year, with movies mostly consumed in respective countries.

The first edition was held on 29th March at the Goethe Institute in Nairobi which has partnered with the Embassy of Brazil in Nairobi to showcase the films at zero cost to the public aimed at promoting portuguese language and lusophone filmmaking. The second edition was held on 26th April at the same venue.

- 3x3, Nuno Rocha (Portugal, 2009, 6 min). - The Ball, Orlando Mesquita (Mozambique, 2001, 5 min). - Heleno, José Henrique Fonseca (Brazil, 2011, 116 min).

Compiled by the Trade Promotion and Commercial Section, Embassy of Brazil, Nairobi, Kenya. Tanar Center, UN Crescent road, P.O. Box 30754 - 00100 Nairobi. Tel: +254 20 712 5765/6 Cellphone: +254 733 606460 Fax: +254 20 7125767

Email: secom.nairobi@itamaraty.gov.br Website: www.nairobi.itamaraty.gov.br