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Centre for Social Initiatives and Management (CSIM),

Hyderabad

(A unit of Manava Seva Dharma Samvardhani Trust, Chennai)

ANNUAL REPORT

2010 - 11

2010Building leadership for Social change

"Coming together is a beginning, Keeping together is progress,

Working together is success." Henry Ford

(Supported by Dr. Reddy’s)

Centre for Social Initiative and Management

6-3-668 / 10 / 77 & 78, Durganagar Colony, Punjagutta,

Hyderabad – 500 082

Ph – 040 – 23417745 / 23418256

E-Mail: csim@csimhyd.com; Website: www.csim.in

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CONTENTS

1. Introduction

2. Training Programs offered by CSIM

3. Outreach Programs

4. Events

4.1 Innovation and Leadership in Social Sector 4.2 Social Innovations & Leadership in action (SILIA) 4.3 Essay writing competition for students

5. TESTIMONIALS

ANNEXURES Student Profile – Batch – 15

Student Profile – Batch - 16

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VISION Learn, Heal, and Raise to build Social Equity

MISSION Nurture Social Entrepreneurship Build Learning Communities Accelerate Social Citizenry Catalyze Social Change Professionalize Social Sector 100 CSIMs by 2020

CORE VALUES Integrity, Conviction, Transparency, Discipline, Dignity, Unconditional Love

Message from the Founder

Mr. P. N. Devarajan

The Centre for Social Initiative and Management (CSIM), which is a program of Manava Seva

Dharma Samvardhani, believes that the power of individuals can make a difference.

In an era of specialization, even the act of helping people has to be professionalized,

channelised and rationalized. Therefore, tackling disadvantages by equipping people with

understanding and skills is needed to transform local communities and National Economies.

The mission of CSIM is to empower people with Social Change ideas and to create learning

opportunities for starting mission – based, structured and impacting social work

- P. N. Devarajan

Founder, CSIM

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EXECUTIVE SUMMARY:

Centre for Social Initiative & Management efforts have been continuous and persistent to

ensure that the students get the best of exposure and knowledge for them to handle their

existing business or start new one with more confidence

This was a new initiative for CSIM-Hyderabad, wherein the students were taken to rural areas to

connect with the Rural Communities and understand the action of a Social Entrepreneurship

initiative of one of the CSIM alumni

The operations can be categorized as following:-

1. Quality teaching by bringing education close to reality through workshops and group

exercises, Role plays etc

2. Connecting with more real-time and practicing Social Entrepreneurs for the students to

get a holistic view that would help to understand the practicalities

3. Collaborative work through facilitation and participation in knowledge forums to

understand the significant role that CSIM could play in Education and Rural areas

4. To ensure quality education reaches students CSIM has gone a step ahead and got into

strategic alliance with training Institutes to provide training to the teachers

5. Under the objective of outreach programs, CSIM got collaboration with renowned

Institutes to provide short-term certification courses at college campuses

6. Continuing work on childline initiatives through frequent awareness programs on and off

the field

1. INTRODUCTION:

Social Entrepreneurship can come in many forms, creating products and services that improve consumer safety, offer environmentally friendly goods or services and contribute to poverty alleviation and other worthwhile initiatives. Many of these ventures are valuable to the economy and society in general.

According to much BoP literature, a BoP venture is a revenue-generating enterprise that sells goods to, or sources products from, people at the "base of the pyramid" in order to improve their standard of living. Some observers have refined the definition as revenue-generating enterprises that directly create "social value" for BoP communities through a product or service. Recent studies go so far as to exclude companies that sell non-essential items to BoP communities.

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2. Training Program offered by CSIM:

A certificate Course in NGO Management and Social Entrepreneurship

This is a part-time Certificate program offered for existing and aspiring to be social work

professionals and Social Entrepreneurs. The course enables the participants understand the

principles and criteria of Social Entrepreneurship

This 4.5 month program with a total instruction of 80 hours is offered twice a year during

February and August is scheduled every Saturday. The course contains modules in Social

Entrepreneurship, Management Tools and Life Skills.

The course helps in understanding the concept of Social Entrepreneurship, Legal requirements,

facilities, Networking, Challenges faced by NGOs and other issues related to it. Over a period,

this course could influence many students and professionals to take initiative.

The main objectives

1. To educate participants

2. Address organizational and resource challenges

3. To introduce NGO founders, staff and trustees to the concept of social Entrepreneurship

and to orient socially conscious individuals to the opportunities and needs in the Social

Sector

4. To show the potential of Social Entrepreneurship to address organizational and resource

challenges

5. To draw an understanding of Social Entrepreneurship as a means to make social work

practice sustainable and effective

NGO Management & Social Entrepreneurship summary

The content rich program of NGO Management and Social Entrepreneurship Certificate course

and PG Diploma in Social Initiatives and Management course were appreciated by the

participants and they have all opined that the learning have added value to the their

performance in the Social work. A fundamental disconnect that prevents hundreds of highly

passionate students and professionals in Social work to attend social work schools was bridged

by these courses as most of the classes are handled by practitioners of the issue, it facilitates

widening the knowledge and competency of the participants. The diverse focus area and type

of the participants provided an eclectic mix of ideas and also provided room for classroom

training. Keeping in view the resource constraints as well as the lean staff support, the program

has found a unique place for itself in the learning community.

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Summary of Batches that have undergone the course in SEOP for 2010 - 11

Batch Number Number of Participants Time Period

15 25 Feb 2010 – July 2010

16 20 Aug 2010 – Jan 2011

3. OUT-REACH PROGRAM

(29-March-2011)

Lectures were given at SR Engineering College, Warangal to highlight on the emerging

opportunities in Social Entrepreneurship and the role of students in participating or

initiating Social Enterprises.

We also met few more colleges like Dhruva Institute of Management, Hyderabad and Mahatma

Gandhi Institute of Management, Guntur to conduct a compressed two day program on Social

Entrepreneurship at their campuses during April & September.

CSIM Hyderabad also has a plan to organize programs in vernacular language for a better

penetration to the up-country student communities in efforts to realizing the vision of MSDS.

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4. EVENTS - Social Innovation Conferences

4.1 Innovation and Leadership in Social Sector (8 - May – 2010)

Workshop on “Innovation and Leadership in Social Sector” was conducted on a May 8th 2010 from 3:30

P.M till 08:00 P.M, by Centre for Social Initiative and Management (CSIM), at Dr. Reddy’s Lab, Ameerpet,

Hyderabad. The program was started by welcoming the guests and introduction of speakers by K.L.

Srivastava, the chief coordinator of CSIM. The main speakers during the workshop were;

Mr. Gregory Rake, India Program Director, Rural Development Institute,

Mr. Srivyal Viyyuri, Founder, Spoorti Foundation,

Maj. (retd.) Shiva Kiran, Founder, Sukuki Exnora, and

Mr. Vinayak Kalletla, Principal, Abhyasa Residential Public School.

Mr. Thiagarajan Arunachalam, and Brig. (Retd.) I.N. Bhatia both members of Advisory Council of CSIM

were also present.

4.2 Social Innovations & Leadership in Action (30 - January – 2011)

The conference was held at the Auditorium of Centre for Economic and Social Studies (CESS), Ameerpet, Hyderabad on Sunday, 30th January 2011.

Event background To explore the promising opportunities for development of innovative and entrepreneurial approaches and application of leadership skills for social change and development. The idea was evolved based on the understanding that:- Sustainable social change emanates from thoughts, dreams and ideas

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Change makers understand social needs and work for giving a practical shape to their ideas. They network with communities and other players in development sector.

Objectives of Conference:

To create a platform for delegates from different sectors of society to interact with some practicing social entrepreneurs about their Innovations and Leadership lessons.

To facilitate learning from knowledge, insights and experience of practicing social entrepreneurs. To showcase some promising Social Entrepreneurial ventures. To create a platform for networking.

This conference consisted of presentations by invited speakers, panel discussion and interactive sessions. Main areas discussed during the conference are:

1. Quality Education for all 2. Climate change impact 3. Information and communication technologies (ICT) for development 4. Livelihoods for inclusive development

Main speakers at the conference Mr. M. Gopalakrishna, IAS (Retd.), a former Director, Institute of Public Enterprise, Hyd. Held prestigious

positions as the CMD of Rural Electrification Corporation, Assam Gas Company; MD of Nagarjuna Fertilisers & Chemicals Ltd., Godavari Fertilisers & Chemicals Ltd., and Senior Mgmt Consultant to UNDP etc.

Mr. Srinivas Garudachar, Founder e-Kutir Rural Mgt Services Pvt. Ltd. A highly passionate and committed

social entrepreneur & an accomplished ICT professional- with a strong competence of innovating & applying appropriate technology interventions. Held senior level global executive positions at General Electric (CIO), Intel (Principal Architect, Director Rural Data Services, New Biz Initiatives

Dr. N. Sai Bhaskar, Founder CEO of Geo-Ecology Energy Organisation (GEO) An ardent campaigner of

Open Knowledge, Dr. Bhaskar has contributed significantly to environment and development aspects. As a Social Entrepreneur, he is leading the Project "Good stoves and Bio-char communities" in Andhra Pradesh.

Mr. Raj Menon, Founder CEO, Incubator, Consultant for business and social enterprises Prof. K.L. Srivastava, Director, Centre for Social Initiative & Management, Hyderabad

Participants Profile Working Professionals in development sector, Citizens interested in Social issues, Students, CSR Professionals from Corporate Sector, Aspiring Social Entrepreneurs, Professionals from donor agencies No. of Participants: 101

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Essay writing competition for the college students

Participants’ feedback

Speakers

Srinivas B Garudachar

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It was a good experience to interact with a diversity of inquisitive audience.

It would help if the audience (in future) esp the students were more participative. Care must be taken to bring in the right youth with a mindset for entrepreneurship & action oriented development motivated to seriously commit their time and resources to making change possible and in a way that they can sustain and reap retrns for themselves as well as to the community as a whole.

This is not a thing that can be taken up as hobby, or spare time work- this is something that came out many times over and bothered me,this was during the Q & A.

Mural Krishna - IKYA Technovations

It was an enterprising effort of CSIM to initiate a common platform of entrepreneurs, doctorates and students to address a common cause through the SILIA conference. We were in admiration with all the knowledge and information that was shared with us by the respected speakers.

We thank CSIM to provide us a platform to showcase our innovations, and talk about ourselves to other participants.

Dr. Sai Bhaskar Nakka

Thank you for the opportunity to participate in SILIA. The importance of an event is based on

what happens after that. Yes, many of us are continuing our discussions and taking bold steps

in achieving common goals. Please create an egroup to continue our discussions on this

aspect. Probably there could be SOCIAL ENTREPRENEURSHIP FELLOWSHIPS initiated.

STUDENT FIELD VISITS

1. Visit to SAFA

SAFA an NGO run by one of CSIM alumni Ms. Rubina. SAFA is into livelihoods program for

underprivileged women. There is a presentation made by the founder followed by a

personalized interaction with the beneficiaries.

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2. Visit to Rural Innovation Centre – Ghanpur, Warangal Dist

Harita Suvidha Rural Innovation Centre (HSRIC) is located in Ghanpur (Stn) of warangal Dist.

Appx. 100 kms from Hyderabad. The founder Ram Mohan Katla is an alumni of CSIM

HSRIC has organized energy conservation week, in collaboration with NEDCAP (A nodal

agency for Ministry of New & Renewable Energy) and GEO (An organization in Research &

Development of Bio-Energy) of to propagate affordable innovation technology in Energy

conservation like, LED Lighting, Smokeless stoves and Solar Cookers apart from low cost

innovations in Agriculture, where the students found to be curious to know about.

The students were also taken on a visit to a vermin-compost unit in Jangaon, Warangal followed

by a visit to GEO Research centre in Bio-Char and Low-cost stoves.

The participants found to be a enriching experience.

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TESTIMONIALS

Praveen Kumar: By joining CSIM I learned doing good by doing well, i.e. Service to the Needy and Sustainability to the Institutions. Praveen Kumar. R - Team LED www.ledfoundation.in

Naval Saini

CSIM has helped me meet individuals with similar mindsets, diverging skill-sets and good

networks. I have mostly (about 50% times) relied on people I connected via CSIM, to make my

social entrepreneurship dream ( www.ededaa.com) a reality.

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Ram Mohan Katla

Rural Entrepreneur & Founder, Green Umbrella Agro Enterprises

It has certainly been an enriching experience to undergo the course of SEOP at CSIM. The course has helped me in honing schools for graduating from an Entrepreneur to be a Social Entrepreneur, that helped me in getting clarity in my approach and also help in getting the right network.

CSIM has also been kind enough to take Batch-16 to my Rural Innovation Centre during the energy conservation week. The interaction by the members with my team at Ghanpur was an enriching experience

CSIM has also given an opportunity for me to conduct an event that has given a great deal of satisfaction for giving back to this esteemed Institute in my own little way.

Shipra Krishna Founder, Aaahan Foundation

It was a great learning experience to be. My thoughts were put in perspective and gave a clear indication on drawing clarity in my vision and goals to scale-up my operations in order to benefit more students.

Kamal Kishore Software Professional, ORACLE.

With the kind of inspiration I got through the learning experience I started involving myself in Socially conscious activities more frequently. With the knowledge and exposure I got while pursuing the course, with this I can start my own initiative with more confidence

Nidarshana Saikia Das Software Professional with Microsoft India Limited

The course has helped me develop a strategic approach towards community service and

convinced me of the importance of collaboration and sustainability. What makes the course

most interesting and effective is it doesn‟t have text books. Yes, CSIM instead believes in giving

students a „hands-on‟. It invites guest faculty to deliver sessions on the subjects of their interest

and expertise. I must have had a dozen “eureka” moments while listening to their initiatives,

journeys, successes, even their failures and their spring-back strategies. Although we are

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mailed all the PPTs and documents, they remain just for the records – the priceless lessons are

internalized right there during the class. The students themselves bring in varied experiences to

the table and you get to learn just as much from them as from the faculty. CSIM is a great

meeting ground of the like-minded. I do not know of any other course which is as effective, has

comfortable timings and is as easy on the wallet. I highly recommend CSIM to everybody with a

thing for philanthropy.

Projects undertaken

The students of the batch have undertaken projects that are primarily in Education, Livelihoods

and Rural Development space

I. EDUCATION

1. Aahan Foundation - Create equal opportunity for all deserving

Aahan was found by Ms. Shipra Krishna as an effort to support academically able but

financially disadvantaged students succeed and move them out of poverty. Aahan will

try to identify such students and help arrange funds for them. Typically 3-4 [for now]

students will be selected as per the selection criteria:

a. Financial background: Inability to pay for course.

b. Satisfactory academic performance: 85% marks in SSC exam.

c. Clear the interview conducted to check the commitment of students as well their

parents.

Support will be in the form of three pillars

i. Career advice (to 10th grade students)

ii. Provide funds for selected students for higher studies

iii. Develop core skills like spoken English and Computer skill

XOMIDHAN wants to use ICT to provide education to students living in remote

areas (e-Learning model)

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The vision shared by Ms. Nidharshana one of the founders is “To create a better, more

informed student community in North East India”

NewSoch Solutions

The Business Idea of NewSoch Solution is that it is a BPO that provides a complete back

office solution with competent non-urban workforce by

a. Providing new employment opportunities esp women and physically

challenged

b. Providing continuous work for a sustainable livelihood

c. Increases the dignity of labor

d. Giving an access to white collar job without hassles of pollution and expensive

housing, thereby help employees save 90% of their salaries as opposed to 10% in the

city.

e. Creating non-agricultural job opportunities in Rural areas

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ANNEXURE - I

Student Profiles

S.No Name of the Participant

Educational Background

Work Experience and Present Status

Interests in the Social Sector

1 Swapna Nawathe

MA Psychology

Worked with NGO called JIGNNYASA in Mumbai for Adolescent Children

To work for social & do something for the benefit of the society

2 Pavan Kumar

E.V.S.R B.Tech Working in Oracle India Pvt.Ltd

To study for establishing NGO.

3 Arvind

Garimella B.Tech

Worked in Infosys for 1.5yrs. Currently working as an application engineer at oracle (18-20months)

To pursue social entrepreneurship as a career option.

4 Avinash Varma K

B.Tech 3yrs experience in software sector. Currently working for Tata Consultancy Services

A social initiative to improve living standards of the society

5 Praveen Kumar R

B.Com 4+ years in NGO Sector. Associated with LED Foundation (India)

Networking for better exposure

6 Ravi Shankar

Uppalapati B.E

5 years in software sector. Currently working for Delloitte Consulting India

To understand career opportunities in NGO sector & develop skills in NGO management

7 Paul T R Bachelor of Theology

Working as Program Manager in Rural Development Institute (RDI)

To understand NGO management and social entrepreneurship.

8 Manjit Nath B.Tech Working as Operations Engineer for Microsoft

To start own trust and gain knowledge through concepts of social entrepreneurship

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9 Archana Singh B.E Working as Senior Quality Assurance Engineer with Oracle India.

To equip with right skills and network & explore the opportunities that helps to work towards betterment of the society.

10 Naval Saini M.C.A Currently working at Qualcomm Pvt Ltd.

Overview of Social Entrepreneurship and Social Work

11 Radha

Madhav

M.Sc (Ag), PGDEM

(Environment Science)

Worked with Dr. Reddy's and also with Govt. of A.P. Currently working as a Manager - Human Rights with Monsanto India Ltd.

To network and to upgrade the skills in executing CSR Projects

12 Abhishek Biswas

B.Tech Working with Microsoft India (R & D) Pvt. Ltd since 2 1/2 yrs

To understand how to run an organization professionally

13 Salad Ga'al Mohamud

B.A Student To understand NGO Mangement

14 Ahmed

Mohammed Nur

B.A Student

To impart the knowledge for the development of rural that was gained in course

15 Hind Osman Course in

Management NA

To learn about NGO Sector

16 Amgaad Abdi

Mohamud BCA Student To gain knowledge

17 Asma Said

Ahmed BA Student

To know about organization working for different communities

18 Ayan Hassan

Farah BA Student

To gain knowledge and understand the concepts about the NGO management

19 Nima Hassan

Farah BCA Student

Gain knowledge about NGOs

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20 Idil Ahmed

Hassan BCA Student

To improve the skills for managing NGO

21 Ahmed Amen

Ali BCA Student

To learn about NGO management and Social Entrepreneurship

22 Abdi Rashd Gedi Daisow

BA Student

23 Swathi Kureti Diploma in

Hotel Management

Incharge of Genesis Special School & Chief Coordinator for NGO "Seriously Amusing International".

To know Technical knowledge to start an NGO

24 Ravi Kumar M.Divinity Programme Associate in Rural Development Institute

Understand the Social Entrepreneurship, NGO Management and Community Development

25 Vikas Ganta Masters in

Public Policy Worked as researcher at SAPRA India Foundation

To work for United Nations and understand goal-setting

ANNEXURE - II

Student’s Profile – Batch - 16

S.No Name of the Participant

Educational Background

Work Experience and Present Status

Interests in the Social Sector

1 Pramod Jindal

B.E from Birla Institute of

Technology, Mesra

Presently working in Oracle India for the past 2

years.

Interested in becoming a Social Entrepreneur and

experience to run an N.G.O

2 Devidutta Mazumdar

M.A (Sociology)

H.R Consultant & Commvault System - Totally 4 plus years in H.R/Administration.

Pursue career in Social Sector

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3 Nidarshana

Saikia M.A (English)

5 years in I.T, Travel and Mobile VAS Industry. Presently Manager,

Business Communications in Microsoft

To acquire more knowledge and technical

expertise in managing NGO.

4 Zainab

Mohammad Abow

B.A second year in

Osmania University

Student To get experience in Social

sector.

5 Ram Mohan

Katla M.B.A

13 years - 10 years in media and 3 years as

Management Consultant. Presently, Founder and

M.D, Green Umbrella Agro Enterprises

Want to set-up an NGO,to seek financial help to

initiate Rural Innovation Center.

6 Beulah Joseph M.C.A 8 years in soft ware

industry. Presently working in Wipro Technologies

To get certified and learn to contribute to social sector.

7 Bhargavi Gogula

B.Com.,

Worked in Virtusa as training co-ordinator and with Cadsys India Ltd., as

book inderer. Presently with Sakshum as

volunteer.

1) To learn the strategies to run an NGO.

2) To understand the working of different NGO's.

8 B. Venkata

Sasya B. Pharm. Student

To work in the Social Sector

9 Venkata Prasad

Thatikonda M.S

Worked in H.S.B.C for 14 years in I.T, Project

Management.

To learn how to manage an NGO.

10 P. Sridevi

Reddy M.A (English)

Worked as English Lecturer in different

corporate colleges for 13 years. Presently working

as Volunteer for Lok Satta party

To improve skills as a Social worker.

11 Mohamed Abdukarim Mohamed

M.B.A Student To learn more about

NGO's.

12 Apuurva

Sridharan B.Com.,

(Professional) Working as Associate

Analyst in Deloitte To learn how to start and

manage an NGO.

13 M. Pradeep

Kumar M.C.A Student

To learn about Social Entrepreneurship.

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14 Sheetal

C.Shekar B.B.M

7 Years of work experience as Manager.

Presently working as Project Manager in

Toddlers, JGI, Hyderabad.

1) To get some knowledge about NGO Management.

2) To understand the structure of NGO's.

3) To understand the relevance of social entrepreneurship.

15 Shipra Krishna M.B.A

Experience in Primary School Teaching, Mother and Child activities - also worked in Concern India

Foundation in event organizing and fund

raising.

To learn how to open and manage an NGO.

16 G.S.Poornima B.Tech 3 years as Asst. Systems

Engineer in Tata Consultancy Services

Interested in Social Service

17 C.T.Kamal

Kishore B.Tech

3+ years as Applications Engineer in Oracle India

Pvt.Ltd., Interested in Social Service

18 Alok Chandra B.Tech 19 Years in Central Govt., To be socially more

responsible.

19 Yaganti Ravi

Kumar M.Sc.,

15 Years in Banking Industry

To understand functioning of NGO sector

20 Meera J B.E from Anna

University S.S.E in Birla Soft Ltd.

To Get Exposure to the Challenges in Social Sector