a transdisciplinary design and innovation studio · 2018-06-11 · aylin durmaz ethnography/user...

a transdisciplinary design and innovation studio

www.atolyelabs.com

Engin AyazDesign

Kerem AlperStrategy

Ahmet Alpat Technology

LEADERSHIP

Stanford d.school NYU Tisch ITP Istanbul Hackerspace

LEADERSHIP

design entrepreneurship

long-termvalue creation

interdisciplinary collaboration

Core Mission

Transdisciplinary

Collaboration

Design as

Entrepreneurship

Long Term

Value Creation

VISION

Methodology

protatip yapfikir üret tasarlaEmpathize & Frame Design & Prototype

across ScalesTest & Launch

WORK METHOD

Design Spectrum

arayüz mekanürün / servisStrategy Design Technology

OFFERINGS

BootcampsEthnography

Research / Analysis

InterfacesProducts / Services

Spaces

SoftwareHardware

Hybrid

SELECT TEAM

Aylin DurmazEthnography/User Research

Özgür ÖnürmeVideography

Begüm UralArchitecture

Nesile YılmazArchitecture

Murathan SırakayaMultimedia Design

Ece ÇiftçiBranding/Graphic Design

Mert ÇetinkayaStrategy

Berna Erenoğlu Project Management

Selçuk KeserPrototyping

from Membersas needed

Elif KaraköseProduct Design

Dara KılcıogluUX/UI/Coding

+

Select Portfolio

design ventures design partnerships civic projects

Work Model

Ventures Consulting &

Innovation Projects

Civic Projects

PROJECT TYPES

Shareholder +Fixed Fee

Fixed Fee Non-profit


Work Model

Ventures

PROJECT TYPES


Fixed Fee

Civic Projects

Non-profit

Consulting &

Innovation Projects

ATÖLYE CNVS UNDO ALYA

3D PRINTER

PROJECT TYPES | Ventures

Ventures | ATÖLYEStrategy, Business Modeling, Branding, Architecture, Web/Product Development, Financing, Community

AN INTERACTIONAND CREATIVITY PLATFORM

Modules

atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING

150 people“CREATIVITY GYM”

socıalmembers

onlinecommunity

1000+ peopleSOCIAL NETWORK

atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

members

classes

makerlab

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

members

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

50-70 peopleCO-WORKING

classes

fabricationshops

20-50 people“CREATIVITY GYM”

meetıngs

eventspace

20-120 peopleEVENTS

atölyelabs

members

medialab

makerlab

workshops& seminars

ATÖLYELABS

ORTAK OFİS

WORKSHOPVE DERSLER

PROTOTİPATÖLYELERİ

50-70 kişiORTAK ÇALIŞMA

20-50 kişiYARATICILIK İÇİN ‘GYM’

TOPLAN -TILAR

ETKİNLİKALANI

ATÖLYELABS

ORTAK OFİS

MEDIA LAB

PROTOTİPATÖLYESİ

20-120 kişiETKİNLİKLER

atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


MAKERSPACE | DESIGN INCUBATOR | CREATIVITY ECOSYSTEM

spacemembers

onlinemembers

1000+ peopleCOMMUNITY

WORKSHOPVE DERSLER

ETKİNLİKALANI

venue

atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

members

classes

makerlab

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

members

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective


classes

fabricationshops


meetıngs

eventspace

20-120 peopleEVENTS

atölyelabs

members

medialab

makerlab

workshops& seminars

ATÖLYELABS

ORTAK OFİS

WORKSHOPVE DERSLER




TOPLAN -TILAR

ETKİNLİKALANI

ATÖLYELABS

ORTAK OFİS

MEDIA LAB

PROTOTİPATÖLYESİ


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING



spacemembers

onlinemembers


WORKSHOPVE DERSLER

ETKİNLİKALANI

venue

atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

members

classes

makerlab

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

members

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective


classes

fabricationshops


meetıngs

eventspace

20-120 peopleEVENTS

atölyelabs

members

medialab

makerlab

workshops& seminars

ATÖLYELABS

ORTAK OFİS

WORKSHOPVE DERSLER




TOPLAN -TILAR

ETKİNLİKALANI

ATÖLYELABS

ORTAK OFİS

MEDIA LAB

PROTOTİPATÖLYESİ


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING


socıalmembers

onlinecommunity


atölyelabs

collective

classes

fabricationshops

30 peopleCO-WORKING



spacemembers

onlinemembers


WORKSHOPVE DERSLER

ETKİNLİKALANI

venue

CO-Working CO-Creation CO-Learning &

Event Venue

Permanent Desks

Flex Desks

EntranceMakerlab

Seminar Room

Shared Kitchen

& Library

Meeting Rooms

Phone Booths & Lockers

ATÖLYE Labs Office

Private Offices

Event Space

Spatial Layout

ATÖLYE | CO-Working

ATÖLYE | Member Network full time member

flex member alumni

sector

ATÖLYE | CO-Creation

ATÖLYE | CO-Learning & Event Venue

ATÖLYE | CO-Creation

ATÖLYE | CO-Learning & Event Venue

ATÖLYE | CO-Learning & Event Venue | Select Clients

Ventures | CNVSStrategy, Business Modeling, Branding, Product Design, Prototyping, Manufacturing, Web Development, Technology Design

Ventures | UNDOStrategy, Storytelling, Branding, Product Design, Prototyping, Manufacturing

Ventures | ALYA 3D PRINTERStrategy, Business Modeling, Branding, R&D, Mechatronics Design, Product Design, Prototyping, Manufacturing, Financing


Work Model

Ventures Civic Projects

PROJECT TYPES


Fixed Fee Non-Profit

Consulting &

Innovation Projects

PROJECT TYPES | Select Consulting & Innovation Projects

Turkcell Tablet

UX/UI[interface design]

Hardware

Development[technology & product design]

Strategic Design

Thinking Bootcamps[experience design]

Education

Laboratory[service design]

Ege University

Technopark[architectural design]

“In economic terms, we’ve always thought of work as a disutility - as something you do to get something else.

Now it’s increasingly a utility - something that’s valuable and worth in its own right.”

-Daniel Pink

STRATEGIC BOOTCAMPS & WORKSHOPS | Why?

STRATEGIC BOOTCAMPS & WORKSHOPS | Multiple ClientsExperience Design: Empathetic Research, Needfinding, Problem Solving, Prototyping, Testing

“Design thinking is a human-centered approach to innovation

that draws from the designer’s toolkit to integrate

the needs of people,

the possibilities of technology,

and the requirements for business success.”

Tim Brown, President and CEO of IDEO

EDUCATIONAL DESIGN THINKING BOOTCAMPS | Turkcell

STRATEGIC DESIGN THINKING BOOTCAMPS | Multiple Clients

USER EXPERIENCE DESIGN BOOTCAMP | Garanti

HR STRATEGY BOOTCAMP | TEB

GRAPHIC FACILITATION | GE Mind + Machines: CEO Jeff Immelt’s Keynote

STRATEGIC DESIGN THINKING BOOTCAMPS | Select Clients

EDUCATION LABORATORY | Koç, Sabancı, Zorlu, Doğan, Enka Foundations (Joint)System Design: Ethnographic Research, Painpoint Analysis, Experience Design, Branding (Design Thinking methodology)

Lise İngilizce öğretmeni Ortaokul edebiyat öğretmeni Lise rehberlik öğretmeni İlkokul sınıf öğretmeni ve okul müdürü

Ortaokul fen bilgisiöğretmeni Ortaokul sosyal bilgiler öğretmeni

Birleştirilmiş sınıf öğretmeni ve okul müdürü

Meslek lisesi öğretmeni For K-12 educators in Turkey, we are designing (Oct 2014-present) a new ecosystem-level intervention that will consist of new physical and digital platforms, educational content, education technologies and multidiscipilinary events. The objective of the project is to empower teachers and to create role models in the education sector.The design thinking methodology sits at the very core of this project.

İşitme engelliler ve ortaokul matematik öğretmeni

İlkokul sınıf öğretmeni

Ortaokul edebiyat Öğretmeni

DESIGNING A NEW TABLET EXPERIENCE | Turkcell Strategy, Ethnographic Research, User Experience, User Interface, Development Support

Designing a new tablet experience for 2-6 year-old kids (Turkcell)

HARDWARE DEVELOPMENT | Multiple ClientsSystem Design: Needfinding, hardware, firmware, software design & development, prototyping, testing, design for manufacturing

DESIGNING A NEW GENERATION TECHNOPARK | Ege UniversityStrategy, Business Modeling, Masterplan, Concept Design

DESIGNING A NEW GENERATION TECHNOPARK | Ege UniversityBranding, User Experience, Sustainability Design

ideEGE Platformu

Hibrit bir inovasyon platformu

akademik

modern

teorik

idealist

ticari

geleneksel

uygulamalı

realist

TGB2 Kullanıcı Haritası

CONTAINER PARK | Ege University TechnoPark


ONIKS BUILDING | Ege University Incubation Center

ideEGE Platformu


akademik

modern

teorik

idealist

ticari

geleneksel

uygulamalı

realist


TURKUAZ | Ege University R&D Center & Events Space

ideEGE Platformu


akademik

modern

teorik

idealist

ticari

geleneksel

uygulamalı

realist


Looking forward to creating value together.

www.atolyelabs.com

www.atolyeistanbul.co

a transdisciplinary design and innovation studio · 2018-06-11 · aylin durmaz ethnography/user...

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