a technology opportunities analysis model: applied to dye-sensitized solar cells for china tingting...

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A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2 , Alan Porter 1 , Jud Ready 1 , Chen Xu 1 , Lidan Gao 3 , Wenping Wang 1,2 , Ying Guo 1,2 1 Georgia Institute of Technology 2 Beijing Institute of Technology 3 Chinese Academy of Sciences The 4th International Seville Conference on Future-Oriented Technology Analysis (FTA) 12 & 13 May 2011

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Page 1: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Tingting Ma1,2, Alan Porter1, Jud Ready1, Chen Xu1,Lidan Gao3, Wenping Wang1,2, Ying Guo1,2

1 Georgia Institute of Technology2 Beijing Institute of Technology3 Chinese Academy of Sciences

The 4th International Seville Conference onFuture-Oriented Technology Analysis (FTA)

12 & 13 May 2011

Page 2: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Index

• Summary

• Introduction

• Data and methodology

• Case study: Dye-sensitized solar cells (DSSCs)

• Conclusion

• Acknowledge

• References

Page 3: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Summary

Research Significance

• The great uncertainty of new and emerging sciences and technologies

• To enhance competitive participants’ technological innovation capability and international competitiveness.

Technology Opportunity Analysis Model

• Multi-level framework

• Patent data

Result of Case Study

• The most promising pathway to advance DSSCs

• Potential organizations that may improve DSSCs technology

• Collaboration opportunities

• Market forecasting

Page 4: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Introduction

TOA is proposed by Alan Porter & Michael Detampel

• Combing monitoring with bibliometric analysis

• To identify emerging technologies for campus-wide strategic planning

Morphology Analysis – (Yoon & Park, 2004)

• Keywords-based morphology analysis

• Patent data

•To elicit the definite promising configuration of technology

Technology Delivery System - (Wenk and Kuehn, 1977)

• Socio-technical systems model

• To identify the pivotal elements involved in innovation

• Dynamic development processes from R&D to the market

Page 5: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Data and methodology

TOA Framework

Technology Opportunities Analysis

R&D opportunities

R&D analysis

Global technology environment

Competitive environment

Competitive analysis

Competitive opportunities

Market opportunities

Market analysis

Market environment

Intelligence information

Page 6: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Data

Derwent World Patents Index (DWPI)

A multi-stage Boolean search strategy

• Create main search terms - a variety of DSSC technical terminology

• Enrich those search terms - different expressions of DSSCs

-closely related technical structures.

• Check search terms

-excluding their retrieval overlap with the main search.

• Combine the terms and evaluate them -randomly testing and assessing retrieval results

• Further revise our search terms

Data cleaning – Vantagepoint software

3079 records from 1991-2010 on DSSCs

Page 7: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Methodology

R&D analysis

• Define technical structure of morphology

• Extract keywords and classify them

• Technology component analysis

Competitive analysis

• Assignee-technology analysis

• Co-assignee analysis

Market analysis

• Home countries/family countries matrix

• International assignee profiling

Page 8: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

R&D analysis

• Define technical structure of morphology

Page 9: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

R&D analysis

• Extract keywords and classify them

I. Determine which phrases refer to the component technologies

II. Extract keywords which are near those component-related phrases are extracted from the patent abstracts and claims

III. Select those actually technically related keywords with experts

IV. Merge phrases that refer to the same thing.

V. Classify them according to experts’ opinion

Dye, dyes, pigment, sensitizer, sensitizers, photosensitizer…

Ruthenium dye, ruthenium complex dye, ruthenium, ruthenium based dye, Ru dye, metal complex dye, metal-complex pigment, N3, N719, organic dye, organicmetallic dye, organic dyes, nature dye, azo dye,azo…

Ruthenium dye, metal complex dye, N3, N719,Organic dye, organicmetallic dye,nature dye, azo dye…

Metal complex dye: -Ruthenium dye,N3, N719, azo dye…Organic dye -Organicmetallic dye, nature dye, …

Page 10: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

Global trend analysis of component technologies

Page 11: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

Component technologies analysis of China

Technology portfolio map

Page 12: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

Countries’ patent ratio on important DSSCs component technologies

Page 13: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

Competitive analysis• Green nodes – assignees

• Yellow nodes – technologies

•Lines link assignees and technologies if they coincide in patents.

•Thickness of lines represents occurrences—thicker lines represent a higher count of occurrences.

• Most of the organizations are Japanese companies

• Three Chinese organizations: CASX, CHSC, and IRIC

•CASX - organic dye & gel electrolyte

•CHSC - carbon counter-electrode

• IRIC - platinum counter-electrode & TiO2.

Page 14: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

Competitive analysis

Assignee-technology analysis on dye

Co-Assignee map in China

Co-Assignee map in China

Page 15: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Case study: Dye-sensitized solar cells (DSSCs)

Market analysis

Top assignees of China that have applied for patents abroad

Home

countries

Family

countries

JP CN KR US EP

JP 1897 21 65 17 24

CN 142 335 43 13 11

US 246 53 111 65 24

KR 83 14 310 5 6

EP 186 13 49 23 44

AU 58 5 3 10 21

IN 10 0 1 3 3

• Home countries/family countries matrix

NO. Records Patent Assignees Patent Topics

1 10IND TECHNOLOGY RES INST (ITRI)

Gel electrolyte, Ruthenium dye, Fabricating method solar cell integrated in building

2 6EVERLIGHT USA INC (EVER-N) LED Ruthenium dyes

3 4ACAD SINICA (SNIC) Ruthenium Dyes, Organic Dyes

4 3ETERNAL CHEM CO LTD (ETER-N) Thiophene dyes

5 3 ETHICAL INT TRADING & WAREHOUSING SHANGH (ETHI-N) Ruthenium dyes

6 3 TAIWAN TEXTILE RES INST (TATE-N) Azo dyes, Fabricating method, Substrate

7 3 TRIPOD TECHNOLOGY CORP (TRIP-N) Counter-electrode, gel electrolyte

Page 16: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

China’s technology opportunities on DSSCs

R&D opportunities

• TiO2 - organic dye - gel electrolyte - platinum counter electrode predict to be the most promising pathway of DSSCs in recent future. • Enhancing competitiveness by developing organic dye, gel electrolytes and platinum counter-electrodes

• CAS Changchun Applied Chemical Institution is the most potential organization.

• Strengthen collaboration with the Ecole Polytechnique Fédérale de Lausanne• Keep seeking more cooperation with global leading organizations• Continuously seeking and producing new, practical, and efficient dyes

Market opportunities

• China’s near-future market will be focused mainly in the home country.

• Building Integrated Photovoltaic (BIPV) for country side.

• China has an especially strong capability in dye research

Competitive opportunities

Page 17: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

China’s challenges on DSSCs

• Japan and South Korea is the most potential competitive in future market and is on the way of commercialization

• China still has a long way to go for significant commercialization of DSSCs globally

• It is important to encourage more companies to become involved in DSSCs.

• China might also consider ways to promote collaboration between companies and academic institutions.

Page 18: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Tips

• This research implements a special in-depth analysis on DSSCs’ component technologies rather than more “macro” analyses.

•The keywords selection and classification is challenging but benefits from inputs by knowledgeable colleagues.

•It is important to carefully identify technology morphology with experts according to the purpose of that analysis.

Page 19: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

Acknowledgements

• This research was undertaken at Georgia Tech drawing on support from the National Science Foundation (NSF) through the Center for Nanotechnology in Society (Arizona State University; Award Numbers 0531194 and 0937591) and the Science of Science Policy Program—“Measuring and Tracking Research Knowledge Integration” (Georgia Tech; Award No. 0830207).

• The findings and observations contained in this paper are those of the authors and do not necessarily reflect the views of the National Science Foundation.

Page 20: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

References

• Porter, A.L., and Detampela, M.J. (July 1995). Technology opportunities analysis, Technological Forecasting and Social Change. 49(3): 237-255 • Porter, A.L., and Cunningham, S.W. (2005). Tech Mining: Exploiting new technologies for competitive advantage. New York: Wiley.• Trappey, C.V., Wua, H.-Y., Taghaboni-Duttab, F., and Trappey, A.J.C. (January 2011). Using patent data for technology forecasting: China RFID patent analysis. Advanced Engineering Informatics, 25(1): 53–64.• Roper, A.T., Cunningham, S.W., Porter, A.L., Mason, T.W., Rossini, F.A., and Banks, J. Forecasting and management of technology. New York: John Wiley.• Porter, A.L., Youtie, J., Shapira, P., Schoeneck, D.J. (2008). Refining search terms for nanotechnology. Journal of nanoparticle research, 10(5): 715–728• Wenk, E. Jr. and Kuehn, T. J. (1977). Interinstitutional networks in Technological Delivery Systems, in: J. Haberer (Ed.), Science and Technology Policy (pp. 153–175), Lexington, MA: Lexington Books.• Oregan, B. and Gratzel, M. (October 1991). A low-cost, high-efficiency solar-cell based on dye-sensitized colloidal TiO2 films. Nature, 353(6346): 737–740.• Yoon, B.and Park, Y. (February 2005). A systematic approach for identifying technology opportunities: keyword-based morphology analysis. Technological Forecasting and Social Change, 72(2): 145–160• Martínez, C. (6 June 2010). Patent families: When do different definitions really matter? Scientometrics, 86(1): 39–63.• Yuhang, K. and Jingqin, S. (August 2008). Visualization identify of technology innovation opportunities: empirical analysis based on patent bibliometric. Studies in Science of Science, 26(4): 695-699• Solar & Energy (March 2011). DSSC Technology Trend and Market Forecast (2008~2015). Available at http://www.solarnenergy.com/research_file/656983.pdf (Accessed on 4 April, 2011).• Propp, T. and Rip, A. (unpublished). Assessment tools for the management of new and emerging science and technology: state-of-the-art and research gaps.• Grätzel, M. (2009). Recent advances in Sensitized Mesoscopic Solar Cells. Accounts of Chemical Research, 42(11): 1788–1798.• Jose, R., Thavasi, V., and Ramakrishna, S. (February 2009). Metal oxides for Dye-Sensitized Solar Cells. Journal of the American Ceramic Society, 92(2): 289–301.

Page 21: A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China Tingting Ma 1,2, Alan Porter 1, Jud Ready 1, Chen Xu 1, Lidan

A Technology Opportunities Analysis Model: Applied to Dye-Sensitized Solar Cells for China

THANK YOUWelcome any guidance