a tale of two cities clayton, mo pueblo, co. a tale of two cities clayton mo affluent small 16,000...
TRANSCRIPT
A Tale of Two Cities
Clayton MO
Affluent Small 16,000 Residents Central Business district 1/9th
of sq mile Sophisticated Next to St Louis
A Tale of Two Cities
Central Business District – Economic Engine
1976 - 4.5 Million Sq Ft – Class A Office Space
1992 - 8.5 million Sq Ft – Class A Office Space
County Seat Alternative to Downtown St Louis Point of Sale – Sales Tax Supplied 85 % of General Fund
Revenue
A Tale of Two Cities
Economic Development in Clayton Two Worlds – Residential Central Business
District
Residential – Built out – Infill – strong Architectural Reviews
Snobby - probably
A Tale of Two Cities
Central Business District
Developer Friendly
Strong Architectural Reviews From every perspective Set backs, lighting,
height, signs, color landscaping, parking
garage, etc
A Tale of Two Cities
Corporate Clients Coin Accepters Graybar Electric Enterprise Leasing Apex Oil 7 – Up General Dynamics Chromalloy American
A Tale of Two Cities
Recruiting New Clients
Corporate Site Locators Friends Developers Some advertising
No financial incentives
So - why Clayton?
A Tale of Two Cities
Central in the U.S. Also in the “Bible Belt”
In St Louis, but not in St Louis Excellent Air Service
Culture Friendly Tax Structure
Quality Services Near Executive Housing
Best School District in MO
A Tale of Two Cities
Keeping Clients Reasonable Requests were
entertained Quality Services maintained Safety and Security maintained
Community Politically stable Financially stable Common Sense – no puff and
fluff
A Tale of Two Cities
Pueblo, CO
Not Affluent Not Small 105,000 Residents Central Business District – old
/ scattered Unsophisticated Next to Nothing
A Tale of Two Cities
No well defined Economic Engine Until 1986 – single industry – steel
making 1986 – Steel closed – 8,500
jobs gone County Seat Alternative to nothing – Colorado
Springs 40 miles north, Denver 100 miles north
Point of Sale – Sales Tax No single source of General Fund
Revenue
A Tale of Two Cities
Economic Development in Pueblo One World – Residential – Built
out Central Business
District -minor
Full focus on Industrial Park Located at Pueblo
Airport Federal Land
A Tale of Two Cities
Industrial Park
Only one Developer – PEDCO/PDF No Architectural Reviews Shell Buildings constructed on Spec by Pueblo Development Foundation 501 c
6 Marketed by PEDCO Construction/Incentives Funded by ½ Sales Tax -$6 million per year
A Tale of Two Cities
Recruiting New Clients
Corporate Site Locators Friends Developers Extensive Advertising
Large financial incentives
So - why Pueblo?
A Tale of Two Cities
Left of Center in the U.S. In the “Dry Sand Belt” Not in Colorado Springs, Not
anywhere Poor Air Service Culture is considered a dirty word Friendly Tax Structure is Negotiable Municipal Services not a Plus Near OK Worker Housing “Can be trained” worker force
A Tale of Two Cities
Keeping Clients Reasonable Requests were entertained most were not Quality Services not an issue Safety and Security an issue
Community Politically unstable, unsophisticated Financially stable Little common Sense – mostly puff and
fluff
A Tale of Two Cities
What can we learn from these two cities?
Every City is different
Even a Pigs Ear can be made acceptably attractive
A Tale of Two Cities
Work with your “raw” materials
Learn what “tools” you need
If Economic Development is a major goal,
treat it as such
Be Patient – Vestas – 1999-2008
A Tale of Two Cities
Value to Pueblo Vestas - $11,000 given for
building 450 jobs
10 Year value to Community
$1.7 Billion