a systematic review on consumer acceptance of alternative
TRANSCRIPT
Appetite 159 (2021) 105058
Available online 1 December 20200195-6663/© 2020 The Author(s). Published by Elsevier Ltd. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).
A systematic review on consumer acceptance of alternative proteins: Pulses, algae, insects, plant-based meat alternatives, and cultured meat
M.C. Onwezen *, E.P. Bouwman, M.J. Reinders, H. Dagevos Wageningen Economic Research, the Netherlands
1 . A B S T R A C T
Consumers’ dietary patterns have a significant impact on planetary and personal health. To address health and environmental challenges one of the many possible solutions is to substitute meat consumption with alternative protein sources.
This systematic review identifies 91 articles with a focus on the drivers of consumer acceptance of five alternative proteins: pulses, algae, insects, plant-based alternative proteins, and cultured meat. This review demonstrates that acceptance of the alternative proteins included here is relatively low (compared to that of meat); acceptance of insects is lowest, followed by acceptance of cultured meat. Pulses and plant-based alternative proteins have the highest acceptance level. In general, the following drivers of acceptance consistently show to be relevant for the acceptance of various alternative proteins: motives of taste and health, fa-miliarity, attitudes, food neophobia, disgust, and social norms. However, there are also differences in relevance between individuals and between alternative proteins. For example, for insects and other novel alternative proteins the drivers of familiarity and affective processes of food neophobia and disgust seem more relevant. As part of gaining full insight in relevant drivers of acceptance, the review also shows an overview of the intervention studies that were included in the 91 articles of the review, providing implications on how consumer acceptance can be increased. The focal areas of the intervention studies included here do not fully correspond with the current knowledge of drivers. To date, intervention studies have mainly focussed on conscious deliberations, whereas familiarity and affective factors have also been shown to be key drivers. The comprehensive overview of the most relevant factors for consumer acceptance of various categories of alternative proteins thus shows large consistencies across bodies of research. Variations can be found in the nuances showing different priorities of drivers for different proteins and different segments, showing the relevance of being context and person specific for future research.
1. Introduction
A convincing body of evidence demonstrates that the over-consumption of meat (Ocke et al., 2009; Sans & Combris, 2015) con-tributes substantially to worrisome environmental impacts (Aiking, 2014; Aiking & de Boer, 2018) and to lifestyle diseases (Ekmekcioglu et al., 2018; Westhoek et al., 2014). To address today’s and tomorrow’s health and environmental challenges, a transition towards lower meat consumption levels and increased consumption of plant-based foods is key (Aiking & de Boer, 2018; de Boer & Aiking, 2019; Godfray et al., 2018; Graça, Godinho, & Truninger, 2019; Poore & Nemecek, 2018; Springmann et al., 2018; Van der Weele, Feindt, Van der Goot, Van Mierlo, & Van Boekel, 2019; Willett, Rockstrom, Loken, Nishtar, & Murray, 2019). Consumers can adopt a more sustainable, plant-rich diet in various ways (de Boer, Schosler, & Aiking, 2014; Onwezen & Van der Weele, 2016): becoming a vegan or a vegetarian, eating smaller amounts of meat (e.g., curtailment, Verain, Dagevos, & Antonides, 2015), or eating meat less frequently (e.g., flexitarianism, Dagevos & Reinders, 2018; Dagevos & Voordouw, 2013). One of the options for a more
sustainable diet is to substitute meat with alternative proteins. Con-sumers can include various sources of proteins in their diets for example replacing meat with a meat substitute, or using alternative proteins like seaweed or beans in their dishes.
In comparison to meat, the market shares of alternative proteins remain low (Gravely & Fraser, 2018), even despite the fact that super-markets and restaurants increasingly offer alternatives to traditional meat products or dishes, such as plant-based burgers or wraps with beans (Curtain & Grafenauer, 2019). Alternative proteins, such as pul-ses, algae, insects, plant-based meat alternatives, and cultured meat (e. g., Hartmann & Siegrist, 2017; Van der Weele et al., 2019), are generally considered to be healthier and more environmentally friendly than traditional animal-derived proteins (e.g., Aiking, 2011). That being said, the benefits of alternative protein production have not yet been fully scientifically documented, particularly with respect to the environment. For instance, uncertainty remains about whether cultured meat will be produced in a more environmentally sustainable manner than conven-tional meat (e.g., Alexander, Brown, Dias, Moran, & Rounsevell, 2019; Van der Weele et al., 2019).
* Corresponding author. E-mail address: [email protected] (M.C. Onwezen).
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https://doi.org/10.1016/j.appet.2020.105058 Received 27 September 2019; Received in revised form 9 November 2020; Accepted 25 November 2020
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However, consumers are often unaware of meat-related environ-mental and health issues; they are also often unwilling to change their meat-eating habits (e.g., Harguess, Crespo, & Hong, 2020; Hartmann & Siegrist, 2017; Onwezen & Van der Weele, 2016; Sanchez-Sabate & Sabate, 2019). Given the importance of transitioning to more sustain-able diets, we need to better understand why consumers might be willing to consume alternative proteins and how this knowledge can be used to develop interventions to increase consumer acceptance.
A large body of consumer acceptance research focusses on specific cases of alternative proteins, namely pulses (i.e., lentils and beans, Allegra, Muratore, & Zarba, 2015; de Boer et al., 2013; Lea et al., 2005; Melendrez-Ruiz et al., 2019), algae (i.e., aquatic organisms for con-sumption, Brayden et al., 2018; Birch, Skallerud, & Paul, 2019a; Moons et al., 2018), insects (e.g., Adamek et al., 2018; Ali, 2016; Baker et al., 2016; Balzan et al., 2016), plant-based meat alternatives (Gravely & Fraser, 2018; Hoek et al., 2011; Schosler et al., 2014), and cultured meat (i.e., clean meat produced by in vitro procedure, Bekker et al., 2017; Circus & Robinson, 2019; Siegrist et al., 2018; Slade, 2018; Wilks et al., 2019). These studies include a wide range of possible factors that drive consumer acceptance of these products—for example, food choice mo-tives (Onwezen et al., 2019; Vainio et al., 2016), attitudes towards alternative proteins (Lemken et al., 2017), food neophobia (Birch et al., 2019a; Moons et al., 2018), and familiarity with alternative proteins (Schlup & Brunner, 2018; Verbeke, 2015; Woolf et al., 2019). It seems that some sources of alternative proteins are more easily accepted by consumers than others (e.g., de Boer et al., 2013; Onwezen, van den Puttelaar, et al., 2019), and it is possible that different drivers are relevant to explaining consumer acceptance for these alternative pro-teins (e.g., Menozzi et al., 2017; Tan, Verbaan, & Stieger, 2017). How-ever, because studies generally do not examine a wide range of factors and a variety of alternative proteins, it remains unclear which factors explain consumer acceptance and how this varies across different types of alternative proteins.
The present review of literature aims to contribute to this field of research by providing a comprehensive overview of the most relevant drivers of Western consumers’ acceptance of, or willingness to buy or eat, a range of alternative proteins. As part of gaining full insight into the drivers of acceptance, we also include intervention studies that focus on increasing acceptance of alternative proteins via drivers of acceptance. We focus on the acceptance of five alternative proteins that reflect a broad range in terms of novelty, desirability, and plausibility (Van der Weele et al., 2019): pulses, algae, insects, plant-based meat alternatives, and cultured meat.
We contribute to the existing literature by focussing on specific drivers of acceptance. Multiple systematic reviews and meta-analyses have aimed to gain insight into effective ways to stimulate healthy and sustainable dietary patterns (e.g., Adriaanse, Vinkers, De Ridder, Hox, & De Wit, 2011; Bianchi, Garnett, Dorsel, Aveyard, & Jebb, 2018; Wilson, Buckley, Buckley, & Bogomolova, 2016). However, in these studies, there has been little focus on the underlying determinants that steer consumers to healthier and more sustainable food consumption, which would provide more insight into the effectiveness of interventions (O’Rourke & MacKinnon, 2018).
There are several reviews on related areas of consumer acceptance of alternative proteins, such as those regarding the consumer acceptance of innovative food (Siegrist, 2008); novel food technologies (Siegrist & Hartmann, 2020); food naturalness (Roman, Sanchez-Siles, & Siegrist, 2017); meat consumption (Sanchez-Sabate & Sabate, 2019); and specific meat alternatives like cultured meat (Bryant & Barnett, 2018), insects (Dagevos, 2021, in press; Mancini, Moruzzo, Riccioli, & Paci, 2019), and plant-based meat substitutes (Weinrich, 2019). These reviews provide comprehensive and detailed overviews of relevant drivers of behaviour; however, they do not include multiple alternative proteins. We aim to contribute to this field of studies by providing an overview on consumer acceptance of various alternative proteins. Thereby allowing for the possibility to reflect on similarities and differences across various
categories of alternative proteins. To the best of our knowledge, the only systematic review on consumer acceptance of several alternative pro-teins available to date is one by Hartmann and Siegrist (2017). This study includes 19 articles focussed on meat substitutes and alternative proteins such as insects and cultured meat. Hartmann and Siegrist’s review paper examines consumers’ awareness of the environmental impact of meat production and their willingness to change their current meat consumption behaviour in general. We add to their review in multiple ways. First, many studies on novel proteins have been recently published, thus requiring a new overview of the literature. Second, the current study provides a more comprehensive and in-depth overview of relevant drivers of consumer acceptance, thereby resulting in a deeper understanding of the drivers that determine consumers’ acceptance of different alternative proteins. Third, the present review encompasses a larger variety of alternative proteins than the review by Hartmann and Siegrist (2017), including cultured meat, seaweed and microalgae, in-sects, pulses, and plant-based alternative proteins. Finally, we add to the literature by reflecting on differences between categories of alternative proteins, thereby providing a first indication of whether different alternative proteins are accepted for different reasons.
Our main contribution to the literature is thus that we provide an up to date, in-depth overview of drivers of acceptance of a wide range of alternative proteins. This overview can help bridging knowledge across research domains and results in a research agenda towards under-standing and steering consumer acceptance of alternative proteins.
2. Method
2.1. Article selection
In June 2020, a literature search was conducted in the electronic database Scopus, as this is the largest abstract and citation database of peer-reviewed literature. We used the following search query: ALL (consumption*) AND TITLE-ABS-KEY (food* AND consumer* AND (accept* OR preference* OR willing* OR buy* OR purchas* OR choice* OR behavio* OR adopt* OR perception*) AND (“cultured meat*" OR “in vitro meat*" OR “synthetic meat*" OR seaweed* OR alga* OR insect* OR lupin* OR pulse* OR legume* OR *bean* OR “dry pea*” OR chickpea* OR “cow pea*” OR “pigeon pea*” OR lentil* OR “meat alternative*” OR “meat substitute*” OR “plant-based meat*” OR “meat analogue*”)). The search terms were tested and refined through multiple rounds until the resulting number of papers was manageable while simultaneously demonstrating face validity (i.e., whether important key papers were included in the search results). “Consumption”, “food”, and “consumer” were included to ensure a focus on consumers’ food consumption. Various words for consumer acceptance were included. Finally, various words were included for the five selected alternative proteins. Regarding pulses, the definition of the United Nations Food and Agriculture Or-ganization (FAO)1 was utilised. The search terms were included in the keywords, title, or abstract of the article being searched. Non-English articles, conference papers, reviews, and irrelevant subject areas (i.e., biochemistry, genetics and molecular biology, immunology and micro-biology, chemistry, chemical engineering, engineering, and neurosci-ence) were excluded, resulting in a total of 665 articles.
Fig. 1 displays a flowchart of the article selection process, while Table 1 contains the inclusion and exclusion criteria used. The 665 ar-ticles were screened according to their title and abstract by two
1 FAO recognizes 11 types of pulses: dry beans, dry broad beans, dry peas, chickpeas, cow peas, pigeon peas, lentils, Bambara beans, vetches, lupins and pulses.
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independent raters. Interrater agreement resulted in a conformity of 79%; disagreement was resolved by a discussion resulting in full consensus.2 Based on this screening, 103 articles were considered rele-vant. Most studies were excluded because they either did not contain consumer data or they did not focus primarily on consumers or alter-native proteins, or Western countries.
In the next step, full-text articles were retrieved. All articles were read, and we further refined the set of included articles by excluding papers that did not fit the main purpose of our review. This additional screening resulted in a total of 88 papers included by June 2020. To assure that we do not miss any intervention studies an additional search
was performed including the term “intervention” in the search query. This resulted in one extra study that was included based on the addi-tional search including the term “intervention”.3 Two additional rele-vant articles were found independent of the title and abstract screening. In total, this resulted in 91 relevant articles that were included in the systematic review.
2.2. Data extraction
All relevant information from the articles was extracted. Again, disagreement was resolved by discussion and consensus. All articles were scanned for information on country, sample size, type of study (e. g., survey, experiment), type of alternative protein, independent vari-ables, dependent variables, and main outcomes. The information is lis-ted below in Table 2 (and in more detail in Appendix A). For a complete overview of the included studies, we refer to the supplementary materials.
3. Results
We first describe general findings regarding the studies (section 3.1; country, methods, etc.) and current acceptance levels of the alternative proteins, including variations in lifestyle and demographics (section 3.2), followed by specific findings on the drivers of consumer acceptance of the different alternative proteins (section 3.3). Finally, we discuss the interventions to increase consumer acceptance (section 3.4).
3.1. General findings
The literature research shows that the research field on alternative proteins is developing rapidly. For example, in 2014, there were only three studies published, whereas there were 16 studies in 2018 and 37 in 2019.
The results reveal an unequal distribution of articles across the different alternative proteins. There are 9 articles on pulses, 9 on algae, 58 on insects, 9 on plant-based meat alternatives, and 16 on cultured meat.4 Thus, most studies focus on insects.
The majority of the studies were conducted in the Netherlands (20 studies), Italy (17 studies), Germany (13 studies), the United States (9 studies), Australia (8 studies), Belgium (7 studies), the United Kingdom (5 studies), and Switzerland (6 studies). Other countries, such as the Czech Republic, are only represented once or twice.
The types of study designs show an overrepresentation of quantita-tive designs: 46 of the studies include a survey, 40 studies include an experiment, seven include focus groups, and five include interviews.5
3.2. Acceptance of the different types of alternative proteins
In the selected body of research, different outcome measures were used to refer to acceptance of alternative proteins—for example, will-ingness to pay, intention to try or purchase, and self-reported behaviour. Generally, the results indicate that alternative proteins have low acceptance levels (e.g., Graça et al., 2019; La Barbera, Verneau, & Coppola, 2019; Marinova & Bogueva, 2019; Neff et al., 2018).
Numerous studies compare the acceptance of alternative proteins to that of traditional meat, revealing that alternative proteins are evaluated significantly less positively (e.g., Onwezen, van den Puttelaar, et al.,
Fig. 1. Flowchart of systematic literature search.
Table 1 Inclusion and exclusion criteria for article selection.
Inclusion criteria
Concerns consumer behaviour or acceptance of alternative protein sources Contains empirical data (e.g., focus groups, surveys, experiments) Focusses on understanding, explaining, or influencing consumer acceptance or
purchase behaviour regarding alternative proteins Concerns protein sources (product level) instead of proteins (nutrient level) Full-text paper written in English and published in a peer-reviewed journal Concerns studies conducted in Western countries
Exclusion criteria Only concerns technical or ethical aspects of alternative protein sources Reviews, opinion papers, conference papers and abstracts, concept articles Is unrelated to consumer behaviour Concerns trends in food or meat consumption patterns Concerns animal welfare or hunting and eating wild animals Concerns studies conducted in non-Western countries
2 As part of the peer review procedure the search string was adapted and the search was updated, resulting in 168 new articles. The inter-rater reliability is an average of the initial Cohen’s kappa (0.72) and the Cohen’s kappa of the additional search (0.86).
3 The additional search resulted in 96 extra studies, from which 1 study showed to be relevant. The abstracts of these studies (and when necessary the full manuscript) were all checked by two independent raters and 1 study showed to be relevant beyond already included studies.
4 Note that some studies include multiple protein sources. 5 Note that some studies include multiple types of study design. Studies that
include multiple experiments are included as 1 study.
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Table 2 Overview of main findings for drivers and interventions of various meat alternatives.
Pulses Product-related attributes • Motives or barriers to accepta*: Health (Lea, Worsley, &
Crawford, 2005, Vainio, Niva, Jallinoja, & Latvala, 2016), taste (Lea et al., 2005; Vainio et al., 2016), environment (Lea et al., 2005; Vainio et al., 2016), weight control (Vainio et al., 2016), reflection oriented motives (de Boer, Schosler, & Boersema, 2013), variety, versatility (Lea et al., 2005), perceived benefits (Lemken, Knigge, Meyerding, & Spiller, 2017), flatulence (Lemken et al., 2017), preparation difficulty, and viewing pulses as food for vegetarians (Melendrez-Ruiz, Buatois, Chambaron, Monnery-Patris, & Arvisenet, 2019), time needed to prepare, a lack of knowledge of how to prepare legumes or incorporate them in meals and legume distaste (Figueira, Curtain, Beck, & Grafenauer, 2019; Lea et al., 2005).
Psychologal factors • Attitudesc (Lemken et al., 2017; Lucas, Gouin, &
Lesueur, 2019). External attributes • Social environmentf: Family preferences (Figueira et al.,
2019). Interventions • Health and sustainability claims increase willingness-to-
pay for legumes (Lemken et al., 2017). • Lentil consumption increased based on environmental
(78%), economic (75%) and nutritional (72%) information (Warne, Ahmed, Byker Shanks, & Miller, 2019).
Algae Product-related attributes • Motives or barriers to accepta: Health (Birch et al., 2019;
Grasso, Hung, Olthof, Verbeke, & Brouwer, 2019; Moons, Barbarossa, & De Pelsmacker, 2018; Weinrich & Elshiewy, 2019), taste (health and taste; Moons et al., 2018; de Boer et al., 2013), reflection oriented motives (de Boer et al., 2013), organic, ethical and local (Weinrich & Elshiewy, 2019).
• Familiarityb (previous consumption and level of meat consumption) associate with acceptance (Birch et al., 2019).
Psychologal factors • Attitudesc (Lemken et al., 2017; Lucas et al., 2019). • Food neophobiad is relevant in understanding
willingness to consume seaweed (Birch et al., 2019; Moons et al., 2018).
External attributes • Truste: Independent promoters increase trust in the
product (Balzan, Fasolato, Maniero, & Novelli, 2016). Interventions • Health and environmental claims increase acceptance of
seaweed (Brayden, Noblet, Evans, & Rickard, 2018). • The lesser the environmental impact of the meat
substitute (compared to pork/beef), the more it is accepted (Weinrich & Elshiewy, 2019).
• Acceptance of seaweed claim is influenced by the location at which consumers purchase seaweed (Lucas et al., 2019).
• Disguising ingredients increases familiarity (Balzan et al., 2016).
Insects Product-related attributes • Motives or barriers to accepta: health (Adamek,
Adamkova, Mlcek, Borkovcova, & Bednarova, 2018; Ali, 2016; Grasso et al., 2019; Kornher, Schellhorn, & Vetter, 2019; Palmieri, Perito, Macrì, & Lupi, 2019; Powell, Jones, & Consedine, 2019; Sogari, Bogueva & Marinova, 2019), taste (de Boer et al., 2013; Cicatiello, De Rosa, Franco, & Lacetera, 2016; Grasso et al., 2019; Hartmann, Shi, Giusto, & Siegrist, 2015; Menozzi, Sogari, Veneziani, Simoni, & Mora, 2017; Orkusz, Wolanska, Harasym, Piwowar, & Kapelko, 2020; Powell et al., 2019; Wilkinson et al., 2018; Sogari, Menozzi, & Mora, 2018; Tan et al., 2017; Tucker, 2014), environment (Ali, 2006; Kornher et al., 2019; Orkusz et al., 2020; Palmieri
Table 2 (continued )
et al., 2019; Rumpold & Langen, 2019; Sogari, 2015; Sogari, Bogueva & Marinova, 2019; Tucker, 2014; Verbeke et al., 2015), appearance (Orkusz et al., 2020; Wilkinson et al., 2018), safety (Orkusz et al., 2020; Wilkinson et al., 2018), convenience (Balzan et al., 2016; Lensvelt & Steenbekkers, 2014; Schlup & Brunner, 2018; Verbeke, 2015), price (Lensvelt & Steenbekkers, 2014), naturalness (Lensvelt & Steenbekkers, 2014; Powell et al., 2019), not immoral, but nutritious (Barton, Richardson, & McSweeney, 2020), quality (Lensvelt & Steenbekkers, 2014; Orkusz et al., 2020; Wilkinson et al., 2018), selectiveness/fussiness in food choice as barriers (Grasso et al., 2019), risk/danger regarding insects (Gallen, Pantin-Sohier, & Peyrat-Guillard, 2019), lack of availability and incompatibility with local food culture (Menozzi et al., 2017), unnaturalness (Tucker, 2014; Verbeke et al., 2015).
• Familiarityb (i.e., need for familiarity: Schlup & Brunner, 2018; Verbeke, 2015; Woolf, Zhu, Emory, Zhao, & Liu, 2019) and past experience with eating insects increases consumption and tastiness of insects (Caparros Megido et al., 2016; Cicatiello et al., 2016; Hartmann et al., 2015; Lammers, Ullmann, & Fiebelkorn, 2019; Palmieri et al., 2019; Schlup & Brunner, 2018; Sogari, Menozzi, & Mora, 2019; Tan et al., 2015, 2016a, 2016b; Verbeke, 2015; Woolf et al., 2019).
Psychologal factors • Attitudesc: and negative beliefs (Lombardi, Vecchio,
Borrello, Caracciolo, & Cembalo, 2019). Also within the theory of planned behaviour (Menozzi et al., 2017; Piha, Pohjanheimo, Lahteenmaki-Uutela, Kreckova, & Otterbring, 2018) attitudesc, subjective norms and perceived behavioural control have a significant impact on acceptance (Menozzi et al., 2017).
• Food neophobia, disgust and affectd: food neophobia (Barton et al., 2020; Gere, Szekely, Kovacs, Kokai, & Sipos, 2017; Hartmann et al., 2015; Kornher et al., 2019; La Barbera, Verneau, Amato, & Grunert, 2018; La Barbera, 2019; Lammers et al., 2019; Laureati, Proserpio, Jucker, & Savoldelli, 2016; Lombardi et al., 2019; Orkusz et al., 2020; Orsi, Voege, & Stranieri, 2019; Palmieri et al., 2019; Piha et al., 2018; Schaufele, Albores, & Hamm, 2019; Schlup & Brunner, 2018; Sogari, Menozzi, & Mora, 2019; Tan et al., 2016; Verbeke, 2015; Wilkinson et al., 2018) and disgust (Barton et al., 2020; Cicatiello et al., 2016; La Barbera et al., 2018; Gallen et al., 2019; Kornher et al., 2019; Myers & Pettigrew, 2018; Orsi et al., 2019; Poortvliet, Van der Pas, Mulder, & Fogliano, 2019; Powell et al., 2019; Sogari et al., 2016, 2018, 2019a, 2019b), and affective attitudes towards eating insects (Fisher & Steenbekkers, 2018) and affective variables like emotions ambivalence and disgust (Onwezen, van den Puttelaar, Verain, & Veldkamp, 2019) affected willingness to eat specific insects.
• Curiosity (Sogari et al., 2016), sensation seeking (Lammers et al., 2019).
External attributes • Truste: Public health institutions suggested to play a role
in promoting consumption of insects (Balzan et al., 2016).
• Social environmentf: eating insects perceived to be not supported by family and/or friends (Sogari, 2015; Sogari et al., 2016). High social acceptance (Hartmann et al., 2015) and the more participants thought other participants ate mealworm-containing products (Jensen & Lieberoth, 2019), or perceived eating insects as a so-cially acceptable activity (Schaufele et al., 2019), the more likely they were to try insect foods themselves. Perceptions of a conspiracy theory (regarding a social movement toward growing insect consumption) (Sogari, Bogueva & Marinova, 2019).
• Cultural appropriatenessg: Insects were perceived as inappropriate in culture (Gallen et al., 2019; Myers & Pettigrew, 2018; Tan et al., 2016; 2017). Insects that
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2019; Slade, 2018). For example, when participants were informed that all burgers tasted the same, 65% would purchase the beef burger, 21% would purchase the plant-based burger, 11% preferred the cultured meat burger, and 4% would purchase nothing (Slade, 2018).
A small number of studies include multiple alternative proteins (e.g., Bryant et al., 2019; Circus & Robinson, 2019; de Boer et al., 2013; Gomez-Luciano, Vriesekoop, & Urbano, 2019; Grasso et al., 2019; Ianuzzi, 2019; Onwezen, van den Puttelaar, et al., 2019; Slade, 2018, Tucker, 2014). Direct comparisons indicate that insects are the least accepted alternative protein, cultured meat the second-least, and that plant-based meat substitutes are among the most accepted alternative proteins (Circus & Robinson, 2019; Grasso et al., 2019; Ianuzzi, 2019), demonstrating that consumers are less willing to accept animal-based novel proteins than plant-based novel proteins (de Boer et al., 2013; Slade, 2018). For example, participants were much less willing to taste insect snacks compared to other snacks made from lentils, seaweed, and hybrid meat (i.e., meat products in which meat has been partially replaced by more sustainable protein sources) (de Boer et al., 2013); similarly, plant-based burgers were preferred over cultured meat bur-gers (21% versus 11%; Slade, 2018).
Lifestyle and demographics are described below as these provide often-used descriptions of populations and segmentation criteria (Onwezen, 2018; Verain et al., 2012).
Lifestyle. The studies we examined consistently noted the relevance of dietary patterns (i.e., current meat and meat alternative consump-tion): Consumers with high levels of meat consumption are more
Table 2 (continued )
were marketed more in one’s own culture were preferred more (Fisher & Steenbekkers, 2018; Hartmann et al., 2015).
Interventions Product attributes • Price interventions showed that high prices were
associated with increases in expected quality (Berger, Bartsch, Schmidt, Christandl, & Wyss, 2018).
• Health and environmental claims increase acceptance of insects (Cavallo & Materia, 2018; de-Magistris, Pascucci, & Mitsopoulos, 2015).
• Information on benefits nutrition, societal benefits (Verneau et al., 2016) general-(compared to specific information) increased acceptance (Lombardi et al., 2019).
• Familiarity with products increases willingness to try (Schaufele et al., 2019). Familiarity with products can be increased by producing products such that they fit with known products (Orkusz et al., 2020), prior information (Barsics et al., 2017) or tasting (Barton et al., 2020; Hartmann & Siegrist, 2016; Lensvelt & Steenbekkers, 2014; Pambo et al., 2017; Sogari et al., 2018).
• Willingness to eat insects decreases when insects are visible in the products (even when barely visible; Ali, 2006; Baker, Shin, & Kim, 2016; Balzan et al., 2016; Cavallo & Materia, 2018; de-Magistris et al., 2015; Jensen & Lieberoth, 2019; Schlup & Brunner, 2018), hidden ingredients of insects are revealed (Iannuzzi, Sisto, & Nigro, 2019), for unprocessed compared to processed insects (Gallen et al., 2019; Hartmann et al., 2015; Lammers et al., 2019; Orsi et al., 2019), for insects as food compared to insects as feed (La Barbera, 2019; Laureati et al., 2016; Onwezen, van den Puttelaar, et al., 2019), for common versus uncommon products (Poortvliet et al., 2019), or when descriptions in a menu setting were very explicit (instead of vague) (Baker et al., 2016).
Social environment • Participants exposed to positive peer ratings of a
nutrition bar expected it to be of higher quality than did participants exposed to negative peer ratings (Berger, Christandl, Bitterlin, & Wyss, 2019).
Plant-based meat alternatives
Product-related attributes •Motives or barriers to accepta: moral and ethical motives (Circus & Robinson, 2019), perceived appeal (Bryant et al., 2019), perceptions of environmental impact, and health-consciousness (Siegrist & Hartmann, 2019), inter-naliszed motivation, enjoyment of eating and cooking (Schosler, de Boer, & Boersema, 2014), type of mince, fat content, country of origin, price (Apostolidis & McLeay, 2016), concerned about the additives, artificiality, and insufficient essential vitamins and micronutrients, and taste of meat (Weinrich, 2018). •Familiarityb, familiarity (Hoek et al., 2011) and previous experience (Hoek et al., 2013). Psychologal factors •Attitudesc and beliefs towards meat substitutes and food neophobia (Hoek et al., 2011a). •Food neophobia, disgust and affectd: food neophobia (Bryant et al., 2019; Hoek et al., 2011), disgust (Bryant et al., 2019; Siegrist & Hartmann, 2019). External attributes Interventions •Plant-based meat alternatives have less shelf space compared to traditional meat, less promotions. Consumers found it slightly more satisfying as well as easier to shop for animal-based compared to plant-based protein sources (Gravely & Fraser, 2018).
Cultured meat Product-related attributes • Motives or barriers to accepta: Health (Adamek et al.,
2018; Ali, 2006; Grasso et al., 2019; Verbeke et al., 2015), taste (Tucker, 2014), environment (Ali, 2006; Tucker, 2014; green eating behaviour Grasso et al., 2019; Verbeke et al., 2015), perceived appeal and goodness of clean meat (Birch et al., 2019), food security and safety (Verbeke et al., 2015), and
Table 2 (continued )
selectiveness/fussiness in food choice as barriers (Grasso et al., 2019).
• Familiarityb: Of participants familiar with cultured meat, 64% were willing to try it, whereas 40% of participants unfamiliar with cultured meat would be willing to try it (Mancini & Antonioli, 2019).
Psychologal factors • Attitudesc (Lemken et al., 2017; Lucas et al., 2019)
towards the environment and agriculture (Slade, 2018). • Food neophobia, disgust, and affectd: Food neophobia
(Birch et al., 2019; Wilks, Phillips, Fielding, & Hornsey, 2019), disgust (Birch et al., 2019; Verbeke et al., 2015) and disgust sensitivity (Wilks et al., 2019).
External attributes • Truste: Concerned about risk governance, control, and
need for regulation and proper labelling (Verbeke et al., 2015), and associations with political conservatism and distrust in science (Wilks et al., 2019).
Interventions • Naturalness of food additives (perceived naturalness,
Siegrist & Sütterlin, 2017), “same meat” framing (positive attitudes, Bryant & Dillard, 2019), describing cultured meat in a nontechnical way that focuses on the final product increases acceptance of cultured meat (Siegrist, Sütterlin, & Hartmann, 2018) increase acceptance of cultured meat.
• ‘high-tech’ framing led to the least positive attitudes (Bryant & Dillard, 2019), ‘clean meat is natural’-message (Bryant et al., 2019), production of cultured meat and its benefits (Siegrist et al., 2018) E-numbers or possible negative health effects (perceived naturalness; Siegrist & Sütterlin, 2017), information about cultured meat (tasty and nutritious as a conventional burger, Mancini & Antonioli, 2019) result in lower levels or negative effects on the acceptance of cultured meat.
• Information affects explicit (and not implicit) attitude, especially for unfamiliar respondents (Bekker, Fischer, Tobi, & van Trijp, 2017).
Note. * a,b,c,d,e,f,g These superscript letters are used to link drivers with the manuscript. In this way we do not refer to all references all the time, but simply refer to the superscript letters that correspond with the driver and the related references.
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receptive to cultured meat (e.g., Circus & Robinson, 2019) and products that look similar to meat (Hoek et al., 2011), whereas they are less open to plant-based proteins (lentils, de Boer et al., 2013; meat substitutes, Siegrist & Hartmann, 2019; algae, Weinrich & Elshiewy, 2019; plant-based meat substitutes, Circus & Robinson, 2019). Cultured meat was, for example, favoured by individuals with high meat attachment; edible insects were not favoured by the low and the high meat-attachment groups; and plant-based substitutes were favoured mostly by the low meat-attachment groups who primarily followed vegan and vegetarian diets (Circus & Robinson, 2019).
Additionally, more general dietary lifestyle patterns influence acceptance of alternative proteins; for instance, following a green, vegetarian diet or a healthy lifestyle is an important aspect in acceptance of snacks made from lentils, seaweed (de Boer et al., 2013), and insects (green eating behaviour; Grasso et al., 2019).
Demographics. The results on demographic variables (age, gender, education, etc.) reveal variation in relevance in their association with acceptance of alternative proteins. In some studies, demographics contribute to the understanding of consumer acceptance of alternative proteins (e.g., gender Gomez-Luciano et al., 2019; Orkusz et al., 2020); in other studies, demographics are insignificant (e.g., gender Barton et al., 2020; Birch et al., 2019a; de Boer et al., 2013). The explained variance of demographic variables is generally low, as they only explain some aspects of the acceptance of alternative proteins (e.g., Grasso et al., 2019).
That being said, a common thread can be found throughout the re-sults of the studies we reviewed. Individuals who are young and highly educated (Birch, Skallerud, & Paul, 2019b; de Boer et al., 2013; Gomez-Luciano et al., 2019; Grasso et al., 2019; Grasso et al., 2019, 2019; Siegrist & Hartmann, 2019; Wilks et al., 2019), are not politically conservative (Wilks et al., 2019), live in urban areas (de Boer et al., 2013), or are vegetarian or vegan (insects; Rumpold & Langen, 2019) are more willing to accept alternative proteins.
The influence of gender seems to vary across alternative proteins. Insects are more accepted by males (Cicatiello et al., 2016; Grasso et al., 2019; Lammers et al., 2019; Laureati et al., 2016; Orkusz et al., 2020; Schaufele et al., 2019; Sogari, Menozzi, & Mora, 2019; Woolf et al., 2019), whereas plant-based alternative proteins are more accepted by females (plant-based alternatives; Gomez-Luciano et al., 2019; Melen-drez-Ruiz et al., 2019).
3.3. Drivers of acceptance
Based on a framework of acceptance of novel foods (Siegrist, 2008), we define three types of drivers and interventions. The three lines of drivers are (1) product-related factors, (2) psychological factors, and (3) external attributes (social environment, trust, and culture). The authors (experts in the field of consumer acceptance) categorised drivers of this literature overview within the abovementioned three lines. For each line of research, we first describe the general findings, followed by a reflection on the differences in drivers of acceptance of the categories of alternative proteins. To reflect on differences across alternative proteins, we use studies that include multiple alternative proteins and we counted the number of studies showing significant associations.
3.3.1. Product-related factors The category of drivers refers to product properties and product-
related motivations and associations, including being familiar with products. Based on the literature, two relevant lines of product-related factors are discussed: food motivationsa,6 and familiarityb
Food motivations.a, The results show a range of product-related
drivers that are significant in consumer acceptance of all included alternative proteins:a healthiness (see references below), taste (see ref-erences below), convenience (e.g., Balzan et al., 2016; Figueira et al., 2019; Lea et al., 2005; Lensvelt & Steenbekkers, 2014), environmental benefits (Ali, 2016; Kornher et al., 2019; Lea et al., 2005; Vainio et al., 2016; Weinrich & Elshiewy, 2019), and appearance (Bryant et al., 2019; Orkusz et al., 2020; Wilkinson et al., 2018). There may be variations between individuals (e.g., vegetarian, foodie, or food enjoyer, Moons et al., 2018) and between the experiences of users (House, 2016). A study by House (2016), for example, revealed that motivations for eating insects for the first time substantially differ from factors influ-encing repeated consumption of insect-based food (e.g., price, taste, availability), indicating the importance of differentiating between a first trial and repeated behaviour.
Healthiness and taste were revealed to be highly relevant for the acceptance of all alternative proteins, particularly in the cases of pulses (taste: de Boer et al., 2013; health and taste: Lea et al., 2005), algae (taste: de Boer et al., 2013; healthiness and taste: Moons et al., 2018), insects (taste: de Boer et al., 2013; Cicatiello et al., 2016; Grasso et al., 2019; Hartmann et al., 2015; Menozzi et al., 2017; Orkusz et al., 2020; Powell et al., 2019; Sogari et al., 2018; Tan, Tibboel, & Stieger, 2017; Tucker, 2014; Wilkinson et al., 2018, and healthiness: Adamek et al., 2018; Ali, 2006; Kornher et al., 2019; Palmieri et al., 2019; Powell et al., 2019; Sogari, Bogueva, & Marinova, 2019), and plant-based meat al-ternatives (taste: Weinrich, 2018). It is worth noting that taste was not only mentioned as a motivation but also as a relevant barrier—for example, in the case of pulses (Figueira et al., 2019; Melendrez-Ruiz et al., 2019).
If we focus on healthiness (Adamek et al., 2018; Ali, 2006) and environmental benefits (Ali, 2006; Tucker, 2014; Verbeke et al., 2015), the findings reveal that consumers do not always know whether alter-native proteins have specific benefits. For example, consumers do not seem to be aware of the potential health benefits and environmental benefits, such as the environmental and nutritional advantages of eating insects (Myers & Pettigrew, 2018); many participants also under-estimated the ecological impact of animal production (Vanhonacker, Van Loo, Gellynck, & Verbeke, 2013). However, when consumers are aware of such potential benefits, these motivations are shown to play an important role in consumer acceptance. For example, the belief that eating insects has health benefits (Menozzi et al., 2017; Schlup & Brunner, 2018) and environmental benefits (Menozzi et al., 2017; Sogari, 2016; Vanhonacker et al., 2013; Verbeke, 2015) significantly affects consumers’ intention to consume insects. More than 80% of participants were willing to eat food enriched with edible insects because they believed it to be healthy (Adamek et al., 2018). Note that environmental benefits also reveal mixed findings, and the environ-mental benefits are also not always included in research designs (e.g., review on insects, Dagevos, 2021).
Familiarity.b Individuals have a tendency to behave in similar ways as they are used to behave and to choose options that are already known (e. g., Pelchat & Pliner, 1995; Tuorila, Andersson, Martikainen, & Salo-vaara, 1998). In the context of alternative proteins, familiarity (Schlup & Brunner, 2018) is relevant in the acceptance of pulses (e.g., Florkowswki & Park, 2001), algae (Birch et al., 2019a), insects (Schlup & Brunner, 2018; Tan, van den Berg, & Stieger, 2016; Verbeke, 2015; Woolf et al., 2019), and cultured meat (Hoek et al., 2011). Related concepts, such as previous experience with alternative proteins (i.e., past behaviour; Florkowswki & Park, 2001) and knowledge of and experience with plant-based meat alternatives (Hoek et al., 2013), are also demonstrated to be linked with acceptance. Moreover, past consumption of insects not only increases consumption but also positively impacts wider associa-tions, such as perceptions of tastiness of insects (Tan et al, 2015, 2016a, 2016b; Cicatiello et al., 2016; Hartmann et al., 2015; Megido et al., 2016; Schlup & Brunner, 2018; Verbeke, 2015). The research on insect acceptance clarifies the underlying processes of the relevance of famil-iarity by illustrating, for example, that past experiences with insects
6 The superscript letters refer to Table 2. We use these superscript letters when we refer to all references related to a specific driver with the same su-perscript letter in Table 2.
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result in a formulation of intentions based on memories; comparatively, individuals who do not have these past experiences often have existing negative associations (Tan et al., 2016a, 2017a).
Differences between alternative proteins in product-related factors. Table 2 shows a large range of different motivationsa to consume various alternative proteins (e.g., healthiness, taste, price, convenience, etc). A direct comparison of the relevance of these motivations for the different alternative proteins is not possible, as each study utilises different questionnaires and methods. However, the results do provide some in-dications of noteworthy differences among the alternative proteins. For example, health motivations seem to play a more prominent role in the acceptance of plant-based proteins (Circus & Robinson, 2019; de Boer et al., 2013), whereas environmental motivations seem to be more relevant in the acceptance of animal-based proteins such as cultured meat (Circus & Robinson, 2019).
We discovered a greater number of studies demonstrating the rele-vance of some form of familiarity as a driver of the acceptance of insects (59%) compared to that of cultured meat (33%), plant-based meat al-ternatives (27%), algae (20%), and pulses (0%). Although this might occur due various reasons, for example because of a bias in research designs (i.e., familiarity more often included for novel products), or because barriers on familiarity are more easily accessible for consumers than motivations of familiarity, the findings do show indications that underscore the relevance of familiarity for insects. Individuals seem to have negative associations with and fear of trying insects; insects are still far from being accepted by consumers as a conventional part of their diets compared to plant-based proteins (de Boer et al., 2013). Moreover, familiarity seems to play a more prominent role when products are novel for a consumer, e.g., familiarity was less important for heavy users of various meat substitutes in explaining their acceptance compared to non-users and light or medium users. Non-users had a higher tendency to avoid new food (Hoek et al., 2011).
3.3.2. Psychological factors Individuals may exhibit distinct factors that explain variations in
acceptance of alternative proteins. The personal characteristics that demonstrate consistent results are attitudes,c and food neophobia and disgust.d
Attitudes.c Attitudes are consistently shown to be relevant in explaining intentions to consume alternative proteins; this seems to apply to all alternative proteins (Onwezen, van den Puttelaar, et al., 2019; pulses (Lemken et al., 2017), algae (Lucas et al., 2019), insects (Fisher & Steenbekkers, 2018; Lombardi et al., 2019; Menozzi et al., 2017; Piha et al., 2018), plant-based meat alternatives (Hoek et al., 2011), and cultured meat (Slade, 2018)). For example, Lombardi et al. (2019) found that negative beliefs and attitudes toward insects nega-tively affect the willingness to pay for insect-based products. Moreover, attitudes seem to differ between groups of individuals—for example, between non-users, light and medium users, and heavy users of meat substitutes. Non-users have a very positive attitude toward meat, while heavy users have more positive attitudes toward meat substitutes (Hoek et al., 2011).
Food neophobia, disgust, and related feelings.d Food neophobia—the aversion to trying novel foods (Pliner & Hobden, 1992)—is a key barrier for the consumption of insects (Barton et al., 2020; Gere et al., 2017; Hartmann et al., 2015; Kornher et al., 2019; La Barbera, 2019; La Bar-bera et al., 2018; Lammers et al., 2019; Laureati et al., 2016; Lombardi et al., 2019; Orkusz et al., 2020; Orsi et al., 2019; Palmieri et al., 2019; Piha et al., 2018; Schaufele et al., 2019; Schlup & Brunner, 2018; Sogari, Bogueva, & Marinova, 2019; Tan, Fischer, et al., 2016; Verbeke, 2015;
Wilkinson et al., 2018), seaweed (Birch et al., 2019b; Moons et al., 2018), cultured meat (Wilks et al., 2019), and plant-based meat alter-natives (Bryant et al., 2019; Hoek et al., 2011). Similar relevant concepts are disgust for (that is, sensitivity to) insects (Barton et al., 2020; Cica-tiello et al., 2016; La Barbera et al., 2018; Gallen et al., 2019; Kornher et al., 2019; Myers & Pettigrew, 2018; Orsi et al., 2019; Poortvliet et al., 2019; Powell et al., 2019; Sogari et al., 2016, 2018, 2019a, 2019b), plant-based meat alternatives (Bryant et al., 2019; Siegrist & Hartmann, 2019), seaweed (Birch et al., 2019b), and cultured meat (Verbeke et al., 2015; Wilks et al., 2019); affective attitudes (i.e., feelings) toward in-sects (Fischer & Steenbekkers, 2018); and fear of cultured meat (Cica-tiello et al., 2016).
Novel meat alternatives may attract neophilic consumers who seek new food alternatives (e.g., out of curiosity; Sogari, 2016) and are not scared to try novel foods (i.e., drivers of food neophobia, fear, and disgust). Note that these are distinct mechanisms; for example, food neophobia and disgust have separate effects on intention to eat insects, with disgust having more explanatory power (La Barbera et al., 2018). Moons et al. (2018) indicate that sensitivity to food neophobia could differ between specific target groups (i.e., foodies) that are more or less engaged with food and food choices, suggesting that these processes may be even more relevant for specific target groups.
Differences across alternative proteins in psychological factors. The acceptance of all alternative proteins is affected by attitudes. The find-ings of Onwezen, van den Puttelaar, Verain, and Veldkamp (2019) demonstrate a first indication that attitudes are more relevant to meat-related products such as traditional burgers and cultured meat.
The acceptance of all alternative proteins is affected by food neo-phobia; however, insects reveal a broader group of affect-related feel-ings that explain acceptance of specific products (i.e., mostly insect- based products). General disgust, affective attitudes toward eating in-sects (Fisher & Steenbekkers, 2018), fear (Cicatiello et al., 2016), and possible negative evaluations by family or friends (Sogari, 2016) all negatively affect willingness to eat specific insects. In accordance with these findings, Onwezen and colleagues (2019) show that affective drivers are more relevant for innovative alternative proteins of insects and seaweed (compared to less innovative alternative proteins of pulses and fish), indicating that acceptance of innovative alternative proteins is based more on feelings than is acceptance of less innovative alternative proteins.
3.3.3. External attributes As the term “alternative proteins” often refers to new food products
that are perceived as innovative by consumers (e.g., insects; Onwezen, van den Puttelaar, et al., 2019), consumers use external factors to form an opinion on these products (Siegrist, 2008). The results of our review and of previous studies (Siegrist, 2008) reveal three types of external attributes: trust,e social environment,f and (cultural) appropriateness.s
Trust.e Generally, a low number of studies include trust in their research (three studies out of 90 included studies). The findings on trust reveal a positive association between trust and acceptance of alternative proteins (Lensvelt & Steenbekkers, 2014; Wilks et al., 2019). For example, a general distrust in science correlates with less acceptance of cultured meat (Wilks et al., 2019). Independent promoters, conversely, appear to play a role in increasing trust in the product (algae; Balzan et al., 2016); similarly, information provided by public health in-stitutions increase trust in insects as an alternative protein (Balzan et al., 2016). There is also variation between countries (for instance, the Netherlands demonstrates more trust than Australia) in trusting infor-mation about insect food from different organisations (Lensvelt &
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Steenbekkers, 2014). Social environment.g Social norms provide information on appropriate
behaviour via the perception of behaviour and opinions of others. Social norms are generally shown relevant drivers of behaviour (Onwezen, Antonides, & Bartels, 2013; White, Smith, Terry, Greenslade, & McKimmie, 2009). Multiple studies consistently refer to the influence of the social environment on acceptance of alternative proteins (social norms: Jensen & Lieberoth, 2019; Lensvelt & Steenbekkers, 2014; Onwezen, van den Puttelaar, et al., 2019 and social acceptance: Hart-mann et al., 2015; Lemken et al., 2017; Sogari, 2015; 2016; Schaufele et al., 2019; Slade, 2018; Vainio et al., 2016; Warne et al., 2019; Wilks et al., 2019). The negative opinions of family and friends, for example, are referred to as a relevant barrier for trying pulses (Figueira et al., 2019) or edible insects in the future (Sogari et al., 2016). Moreover, in comparison to a range of acceptance variables such as disgust, emotions, attitudes, and perceived behavioural control, social norms appeared to be the most relevant factor in explaining consumer acceptance of a range of alternative proteins: fish, pulses, insects, seaweed, and cultured meat (Onwezen, van den Puttelaar, et al., 2019).
Some studies also reveal the potential of social norms to steer behaviour: The more participants perceived eating insects as a socially acceptable activity, the more they were willing to try insect products (Schaufele et al., 2019). For example, the more participants thought other participants ate products containing mealworm, the more likely they were to eat these foods themselves (Jensen & Lieberoth, 2019). The impact of social norms seems especially relevant for those who do not regularly consume those particular products (e.g., individuals without an established diet containing beans and soy products, Vainio et al., 2016).
Cultural appropriateness. Only studies on insects reveal the relevance of cultural traditions (i.e., alternative proteins not accepted because perceived as inappropriate in one’s own culture; Gallen et al., 2019; Myers & Pettigrew, 2018) or food appropriateness (Tan, Tibboel, & Stieger, 2017). A study by Hartmann et al. (2015) reveals that Chinese participants rated all insect-based products more favourably than Ger-mans regarding taste, nutritional value, familiarity, and social accep-tance and were more willing to eat insect-based products (with no differences for processed versus unprocessed insects), indicating that insects that were already part of a person’s culture were preferred (Hartmann et al., 2015).
Differences between alternative proteins in external attributes. Social norms are a highly relevant factor for all alternative proteins (in com-parison to the included range of explanatory factors such as attitudes, perceived behavioural control, and emotions), as well as for various forms of novel insects that differ in how innovative they are perceived to be (Onwezen, van den Puttelaar, et al., 2019). Social acceptance was important for the acceptance of insects in China and Germany (Hart-mann et al., 2015), indicating that social environment is also relevant for acceptance when a particular food is already part of tradition.
3.4. Interventions
Compared to studies that focus on understanding the drivers of behaviour, far fewer articles have tested the effectiveness of these drivers by means of behavioural interventions (27% of all studies have a link with interventions). We use a broad definition of interventions including all experimental designs that include one or multiple activities to manipulate the choice environment and therefore test how an inter-vention affects consumer acceptance (e.g., attitudes, intentions or behaviour). Below we discuss the findings of these intervention studies pertaining to the behavioural drivers that were distinguished above.
3.4.1. Product-related attributes The majority of the included intervention studies focussed on testing
the effectiveness of product-related attributes (13 out of 27 intervention studies included some form of claim information). Claims of health and environmental benefits are shown to support the acceptance of pulses (Lemken et al., 2017; environmental benefits: Warne et al., 2019), seaweed (Brayden et al., 2018; environmental benefits: Weinrich & Elshiewy, 2019), cultured meat (health benefits: Siegrist & Sütterlin, 2017), insects (Cavallo & Materia, 2018; de-Magistris et al., 2015), and lentil consumption (environmental information in combination with economic and nutritional information: Warne et al., 2019). A combi-nation of both environmental and health claims has been proven to have superior results in increasing acceptance over separate claims (Lemken et al., 2017). Note that physical environment may play a role. For example, a study by Lucas et al. (2019) indicated that participants’ choice of seaweed claims is strongly influenced by the location at which they purchase seaweed.
In addition to claims, framing information in a specific manner is also beneficial in promoting acceptance of alternative proteins. For example, highlighting societal benefits (more than highlighting indi-vidual benefits) increased acceptance of insects (Verneau et al., 2016); describing cultured meat in a nontechnical manner that focusses on the final product increases acceptance of cultured meat (Siegrist et al., 2018); and more specific information increased participants’ willingness to pay for insects (Lombardi et al., 2019).
However, not all information was shown to be effective; for example, positioning the product with different types of information (i.e., product-related information, physiological information, social norm information, or no information) did not affect acceptance of insects (Lensvelt & Steenbekkers, 2014) or cultured meat (Mancini & Antonioli, 2019). Similarly, the ‘clean meat is natural’ message failed to make participants consider clean meat more natural (compared to a control condition) or willing to pay more (Bryant et al., 2019).
Finally, some studies even showed drawback effects as a result of information provision. For example, ‘high-tech’ framing led to the least positive attitudes (Bryant & Dillard, 2019), and communicating e-numbers or possible negative health effects decreased the perceived naturalness of cultured meat (Siegrist & Sütterlin, 2017).
Price interventions prove to be effective in increasing consumer acceptance of alternative proteins. High prices were associated with increases in expected quality, which positively influenced participants’ preference for mealworm burgers and mealworm truffles (Berger et al., 2018).
Familiarity. In line with the findings on familiarity, intervention studies reveal that familiarity can be used to increase consumer accep-tance (i.e., tasting increased familiarity with and acceptance of insects; Barton et al., 2020; Hartmann & Siegrist, 2016; Lensvelt & Steenbek-kers, 2014; Sogari et al., 2018). For example, participants who ate tortilla chips containing cricket flour were more willing to eat unpro-cessed insects than people who had eaten traditional tortilla chips (containing corn flour; Hartmann & Siegrist, 2016). Consumers can also be made more familiar with and more willing to accept alternative proteins by providing them with prior information on consumption of insects (Barsics et al., 2017). Laureati et al. (2016) demonstrated that attending university courses or working in an environment in which the topics of insects and sustainability are investigated and debated posi-tively affects consumers’ willingness to incorporate insects into their diets. A similar effect is found when providing prior information via an information session.
Generally, individuals prefer products in which novel ingredients are disguised; disguising ingredients increases familiarity with algae
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(Balzan et al., 2016), and willingness to eat insects decreases when in-sects are visible in the products (even when barely visible; Ali, 2016; Baker et al., 2016; Cavallo & Materia, 2018; de-Magistris et al., 2015; Schlup & Brunner, 2018). Similarly, acceptance was lower for unpro-cessed insects compared to processed insects (Hartmann et al., 2015), for insects as food compared to insects as animal feed (Laureati et al., 2016), and when descriptions of insects in a menu setting were very explicit instead of vague (Baker et al., 2016).
3.4.2. External attributes Social norms can be utilised to increase acceptance levels such that
participants exposed to positive peer ratings of a nutrition bar expected it to be of higher quality than did participants exposed to negative peer ratings (Berger et al., 2019).
Providing information via different organisations affects the levels of trust on insects and can also be helpful to further increase the effec-tiveness of health and environmental claims. For example, public health institutions can play an active role in promoting consumer acceptance of insects (Balzan et al., 2016).
4. General discussion
Insights into consumer acceptance of alternative proteins and its drivers are needed to steer consumers towards lower meat consumption and higher consumption of alternative proteins (Dagevos & Reinders, 2018; Harguess et al., 2020; Hartmann & Siegrist, 2017; Sanchez-Sabate & Sabate, 2019). The present systematic review provides an overview of relevant drivers of willingness to eat and try five different alternative proteins, including the effectiveness of interventions to increase con-sumer acceptance of these alternative proteins. The systematic review adds to the literature by a focus on drivers to understand and find ways to steer consumer acceptance, and by including a wide range of alter-native proteins thereby allowing for a comprehensive overview and comparisons across categories of alternative proteins. Based on our search criteria, 91 articles were identified and included in this system-atic review.
4.1. Acceptance of alternative proteins is relatively low, especially for insects followed by cultured meat
In accordance with previous findings (e.g., Dagevos & Voordouw, 2013; de Boer et al., 2013; Graça et al., 2019; Malek, Umberger, & Goddard, 2019), our first main finding was that acceptance levels of alternative proteins are relatively low in comparison to the consumption of meat (e.g., Onwezen, van den Puttelaar, et al., 2019; Slade, 2018). Furthermore, we observed variations in acceptance levels between the different alternative proteins. Plant-based meat alternatives and pulses are most accepted, insects are least accepted, and cultured meat second-least (Circus & Robinson, 2019; de Boer et al., 2013; Ianuzzi, 2019; Onwezen, van den Puttelaar, et al., 2019). Interestingly, pulses and plant-based meat alternatives are also estimated to have higher sustainability potential at this moment compared to other alternative proteins (Van der Weele et al., 2019), which implies that it is most promising—in terms of environmental impact and societal acceptance —to focus on increasing consumption of pulses and plant-based meat alternatives.
Acceptance levels vary across segmentation criteria of demographics and lifestyle. Demographic variables were generally found to be less relevant compared to social and psychological factors in understanding consumer acceptance of alternative proteins. This finding is in accor-dance with previous research (Beane & Ennis, 1987; Hartmann & Siegrist, 2017; Wansink, Sonka, & Park, 2004). Lifestyle showed to be of significance, consumers with high levels of meat consumption are more receptive to cultured meat (e.g., Circus & Robinson, 2019) and meat alternatives that look similar to meat (Hoek et al., 2011), whereas they are less open to plant-based meat alternatives (pulses, de Boer et al.,
2013; meat substitutes, Siegrist & Hartmann, 2019; algae, Weinrich & Elshiewy, 2019; plant-based meat substitutes, Circus & Robinson, 2019).
4.2. Relevant drivers to increase consumer acceptance
This review provides a comprehensive overview of which drivers are consistently shown to have an association with various alternative proteins. In short, these drivers include the food choice motivesa of taste, healthiness (Lea et al., 2005; Moons et al., 2018), familiarity,b attitudes,c
food neophobia and disgust,d and social normsf (more details below). The relevance of this wide range of drivers implies that for acceptance of alternative proteins it is relevant to use integrated approaches including drivers from different levels (e.g., personal, physical environment and social environment, Story et al., 2008).
While alternative proteins are often referred to as a specific category of food choices (e.g., Hartmann & Siegrist, 2017), we want to note that the relevance of the abovementioned drivers is consistent with the body of research on drivers of food choices in general (e.g., similar effects were found for healthy food choices, organic food choices, fruit and vegetable choices, and choices for novel foods).7 Indicating that the acceptance of alternative proteins is not that different compared to food choices in related domains and that much more cross-learning across domains is possible. Moreover, the findings indicate that consumer acceptance of alternative proteins shows many congruencies across alternative proteins. Highlighting the relevance of future research in the context of alternative proteins to learn from related bodies of research within related areas of alternative proteins, for example there is a large body of research on acceptance of insects which can be used by related domains such as acceptance of seaweed.
That being said, our review clearly illustrates differences in alter-native proteins and groups of consumers. Both directions provide a more nuanced picture regarding acceptance of alternative proteins, showing that acceptance of alternative proteins varies across products and cate-gories and across consumers. Moreover, the relevant drivers of accep-tance also show variations across consumer groups and across alternative proteins. We elaborate on these findings in more detail below.
4.3. Differences between groups of consumers
Regarding the drivers of acceptance, the results show that past consumption influences a person’s motivations for eating insects (e.g., price, taste, availability; House, 2016). Variations in use of alternative proteins resulted in a different impact of familiarity, attitudes (Hoek et al., 2011), food neophobia (Moons et al., 2018), and social norms (Vainio et al., 2016) on acceptance. Past consumption of alternative proteins is thus a relevant factor to include in understanding and tar-geting consumers (i.e., segmentation criteria, Onwezen, 2018) in the context of alternative proteins. Moreover, the findings on psychological factors also indicate the relevance of personal variations in under-standing consumer acceptance. It is for example more relevant to target on consumer groups that are more receptive to various alternative proteins, e.g., scoring low on food neophobia, disgust and having posi-tive attitudes and associations with alternative proteins.
7 Taste and health for example are often mentioned as the most relevant food choices (Onwezen et al, 2001, 2019b; Steptoe et al., 1995). Attitudes and social norms are part of the theory of planned behaviour which shows to have pre-dictive value for a broad range of food products (organic food, Arvola et al., 2008; fruit, Bogers, Brug, van Assema, & Dagnelie, 2004; sustainable food, Vermeir & Verbeke, 2008). Food neopobia, disgust and trust seem to be espe-cially related to novel food technologies (Genetic modification, Siegrist, 2008; novel foods, Tuorila & Hartmann, 2020).
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4.4. Differences between alternative proteins
Although future research including designs with direct comparisons across various drivers and various alternative proteins is necessary, the results provide implications for variations in drivers of acceptance across various alternative proteins. Fig. 2 shows a highly simplified overview of the main drivers for each alternative protein. We highlight three relevant lines of differences between alternative proteins.
First, health motivations seem to be more relevant to acceptance of plant-based proteins, and environmental motivations seem more closely linked to the consumption of animal-based proteins (comparison across various alternative proteins: Circus & Robinson, 2019; de Boer et al., 2013). Second, insect-based studies reveal a broader range of affect-related driversd-insects compared to other alternative proteins. Consumers may rely more on affective processes for novel alternatives compared to conventional alternatives (Onwezen, van den Puttelaar, et al., 2019). Third, the role of familiarity seems especially relevant to insect-based alternative proteins (e.g., Schlup & Brunner, 2018; Ver-beke, 2015; Woolf et al., 2019.
Taken together these findings indicate that consumer acceptance of various alternative proteins also shows variations in relevance of drivers. It is therefore recommended for future research to be specific about which proteins are researched, as research even shows variations for different products within categories. Moreover, interventions developed to increase consumer acceptance should be targeted at spe-cific alternative proteins, as these show to be associated with specific product attributes and barriers, and personal motivations and environ-mental drivers.
4.5. Interventions
As noted in the results, the majority of studies on interventions included manipulations of claim information. There are indications that information on health and environmental benefits (Brayden et al., 2018; Lemken et al., 2017; Warne et al., 2019; Weinrich & Elshiewy, 2019) positively influences consumer acceptance. Informational claims can be framed to make them more effective in increasing consumer acceptance, such as highlighting societal benefits (more than highlighting individual benefits; Verneau et al., 2016), nontechnical (versus technical) de-scriptions of production (Siegrist et al., 2018), and including specific (instead of general) information (Lombardi et al., 2019). The results also reveal that not all information was shown to be effective; some infor-mation even resulted in negative effects (Bryant & Dillard, 2019).
In accordance with the central role of familiarity in the acceptance of alternative proteins, the results on interventions indicate various effec-tive routes to increase familiarity and thus promote consumer accep-tance of alternative proteins: Introducing alternative proteins in existing and recognizable dishes and products and decreasing the visibility of the alternative proteins (especially regarding insects) can increase the
acceptance of alternative proteins (Barton et al., 2020; Hartmann & Siegrist, 2016; Lensvelt & Steenbekkers, 2014; Pambo et al., 2017; Sogari et al., 2018). For example developing processed products that fit with known products and recipes (e.g., wraps in which seaweed or in-sects are processed).
The body of research on designing interventions had a focus on fa-miliarity and information. Only a small amount of intervention studies included other aspects like for example social norm or affective in-terventions. This demonstrates that the body of research on in-terventions is not fully in line with the body of literature on the drivers of acceptance of sustainable protein and on consumer acceptance in gen-eral. The results on the affective and social aspects of drivers were promising (see our discussion above), and also other bodies of literature emphasise the importance of including aspects beyond information alone—aspects such as nudging—in interventions in order to potentially change behaviour (e.g., Marchiori, Adriaanse & De Ridder, 2017).
4.6. Future research lines
The manuscripts provides a comprehensive overview of the litera-ture. This overview also results in research gaps and lines for future research. This section focusses on what we believe are the most promi-nent research gaps that set the agenda for future research.
Some sustainable protein sources have been studied more than others (e.g., insects versus algae, see Table 2). More research on a wide range of specific alternative proteins is necessary to gain better insight into the acceptance of consumers regarding a wide range of alternative protein products. Additionally, there are only a few studies that include multiple novel protein sources (e.g., Circus & Robinson, 2019; de Boer et al., 2013; Ianuzzi, 2019; Onwezen, van den Puttelaar, et al., 2019). The comparisons between various products of a specific alternative protein, or across categories of alternative proteins in a comparable way (e.g., a burger from various alternative proteins), are especially crucial to gaining a better understanding of why some specific products are accepted and others are not. Moreover, there is a need for future research to find ways to increase comparisons across studies, for example the use of standardised measures, and an overarching theo-retical framework. We state it is relevant to develop standardised mea-surements and include a wide range of variables including multiple levels (e.g., personal, social environment and physical environment, Story, 2008). In this way knowledge in relative importance across drivers can be increased.
The studies included emphasised cognitive deliberation far more than affective and unconscious factors (e.g., for pulses, there were nine individual studies on food choice motives and none on affective vari-ables; for algae, there were 16 and two respectively). At the same time, the research suggests that affective factors are especially relevant for novel products, which are perceived as more innovative by consumers (Onwezen, van den Puttelaar, et al., 2019). Thus, a recommendation for
Fig. 2. Framework with a simplified overview of the most relevant drivers of consumer acceptance for the various alternative proteins.
M.C. Onwezen et al.
Appetite 159 (2021) 105058
11
future research is to attend more to affective factors. Although the amount of studies on social norms was relatively low,
the results show the relevance of this driver in consumer acceptance of all alternative proteins. Consumers use all kinds of information to form opinions on alternative proteins, including social context. Studies on food choices in general (Higgs, 2015) and specifically regarding food innovations have already noted the significance of the social environ-ment (Ronteltap, Van Trijp, Renes, & Frewer, 2007). The current review adds to this knowledge by illustrating that social information is also a highly relevant driver of acceptance for all alternative proteins (e.g., Onwezen, van den Puttelaar, et al., 2019). Future research is needed to further explore the potential of social norms in consumer acceptance of alternative proteins.
Although we focussed on Western countries, a few studies included a comparison between Western and non-Western countries (Bryant et al., 2019; Hartmann et al., 2015; Tan et al., 2015). These comparisons are especially interesting in the context of insects and seaweed, because these products already form a part of the traditional diet in a number of non-Western countries. The comparison can provide valuable insight into how insects and seaweed could become part of traditional diets elsewhere. Future studies should include more representative samples in more countries to identify and explain differences between various countries and cultures.
The amount of intervention studies was relatively small compared to the total amount of studies on consumer acceptance. Moreover, most interventions studies were not performed in real life settings whereas, testing consumer responses in real-life settings is also very important (Taufik, Verain, Bouwman, & Reinders, 2019). Finally, we noticed that the interventions included often-used informational claims, which is a common approach to influencing consumer food choices (Guthrie, Mancino, & Lin, 2015). However, there are many other factors aside from information that influence behaviour; therefore, information does not always determine behavioural change (Guthrie et al., 2015; Michie, Van Stralen, & West, 2011; Rothschild, 1999). We recommend future studies to include other interventions to increase consumer acceptance of alternative proteins for example affective factors and social norms, and also test interventions in real-life for real behavioural choices.
4.7. Limitations
A common limitation of a systematic review is that publication bias has likely inflated the reported results. Publication bias causes effective studies to be published more often than ineffective studies (Rothstein, Sutton, & Borenstein, 2005, pp. 1–7). Moreover, although we used a broad search string, some studies may be missing in our overview. Including other search engines and a reference check might complement the overview in future literature reviews.
The data did not allow us to conduct a meta-analysis due to the inconsistent way in which outcome measures were reported as well as the diversity in populations, settings, and reported results (e.g., lack of effect sizes and correlation coefficients). As a result, we cannot assess the
relative effectiveness in targeting each of the different determinants in the acceptance of sustainable protein sources. Future research may benefit from the use of consistent outcome measures and the reporting of effect sizes to allow a better quantitative comparison between studies (also see Bryant & Barnett, 2018).
We used an existing framework on acceptance of novel food (Siegrist, 2008) to discuss our results. Possibly the framework which is developed for novel foods is less suitable for conventional alternative proteins. Although we worked from the raw table (see Appendix A and the sup-plementary materials) and fitted the results within the framework it is possible that a different framework would result in different findings. For example the results on trust are only found because the framework explicitly mentioned the relevance of trust. It therefore becomes clear that this factor is under researched in the literature on alternative proteins.
The focus of the review is on acceptance of alternative proteins, as actual behaviour is often not applicable in the case of novel proteins and is not possible in the case of future proteins. However, it should be considered that an increase in intentions or acceptance does not neces-sarily equate to an increase in behaviour as well (Sheeran & Webb, 2016).
5. Conclusion
The findings of the current review provide a comprehensive over-view of the consumer acceptance of multiple alternative proteins. Although consumer acceptance varies greatly across alternative pro-teins, such that plant-based proteins are far more accepted than others like insects, the results also reveal consistencies in the drivers of con-sumer acceptance. The relevant drivers for consumer acceptance of all alternative proteins were food choice motives (especially healthiness and taste), familiarity, attitudes, food neophobia, disgust, and social norms. Besides these consistencies the review also shows the relevance of being specific and taking variations between individuals and alter-native proteins into account. Future research is necessary with a focus on comparisons. Comparisons across multiple drivers, comparisons across multiple alternative proteins, comparisons across countries, and com-parisons across consumer segments. Moreover, intervention studies have a focus on information and familiarity whereas other drivers like social norms and affect also show to be relevant. Thus, aside from focussing on providing information on benefits and motives, there is an urgent need to find ways to make consumers more familiar with various alternative proteins and to include affective messaging and social norm incentives in real-life contexts.
Acknowledgements
We would like to thank Raimo Rood for his contributions to the data collection. The review is conducted in a research project on alternative proteins funded by the Dutch Ministry of Agriculture, Nature and Food Quality.
Appendix B. Supplementary data
Supplementary data to this article can be found online at https://doi.org/10.1016/j.appet.2020.105058.
Appendix A. Table including all articles from the systematic literature review
M.C. Onwezen et al.
Appetite 159 (2021) 105058
12
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
puls
es
1. A
llegr
a et
al.
(201
5)
Italy
19
7 Q
uest
ionn
aire
su
rvey
Le
gum
es
Part
icip
ant a
ge, s
ocia
l gro
up
(tra
ditio
nalis
t, m
oder
nist
), sp
ecifi
c m
otiv
atio
n fo
r le
gum
e co
nsum
ptio
n (m
emor
y vs
. im
puls
e), t
ype
of le
gum
e (t
radi
tiona
lly
eate
n lo
cally
vs.
gen
eric
gra
in
legu
me)
Valu
atio
n an
d co
nsum
ptio
n of
trad
ition
al a
nd g
ener
ic
legu
mes
.
Ass
essm
ents
of t
he p
erce
ived
qu
ality
, typ
ical
ity a
nd v
alue
fo
r mon
ey o
f leg
umes
do
not
diffe
r by
age
, whe
reas
eas
e of
use
and
ava
ilabi
lity
do
diffe
r by
age
(you
nger
adu
lts
are
less
kno
wle
dgea
ble
abou
t cha
ract
eris
tics
of
spec
ific
legu
mes
and
how
to
prep
are
them
). O
vera
ll,
legu
mes
trad
ition
ally
eat
en
loca
lly (
in S
icily
) ar
e va
lued
m
ore
high
ly th
an g
ener
ic
grai
n le
gum
es (
?). F
or th
e ag
e gr
oup
over
45
year
s,
cons
umpt
ion
of le
gum
es is
m
otiv
ated
by
mem
ory,
and
fo
r yo
unge
r ag
e gr
oups
it is
ba
sed
on im
puls
e (?
).
Age
and
spe
cific
mot
ivat
ion
for
legu
me
cons
umpt
ion
(mem
ory
vs. i
mpu
lse)
2. F
igue
ira
et a
l. (2
019)
A
ustr
alia
50
5 (3
08 a
nsw
ered
al
l que
stio
ns)
Onl
ine
surv
ey
Legu
mes
G
ende
r, ag
e gr
oup,
em
ploy
men
t sta
tus,
die
t (e.
g.,
glut
en-fr
ee),
high
est l
evel
of
educ
atio
n, e
thni
city
/cul
tura
l ba
ckgr
ound
, mai
n ho
useh
old
purc
hase
r an
d pr
epar
er o
f in
gred
ient
s/m
eals
, bro
ad
food
pre
fere
nces
, nut
ritio
nal
know
ledg
e, a
ttitu
des
tow
ard
legu
mes
, cul
inar
y us
e of
le
gum
es, l
egum
e co
nsum
ptio
n pa
tter
ns
– Ch
ickp
eas,
kid
ney
bean
s and
gr
een
peas
wer
e th
e ty
pes
of
legu
me
cons
umed
mos
t by
part
icip
ants
. The
se le
gum
es
wer
e m
ost f
requ
ently
use
d fo
r M
exic
an m
eals
, fol
low
ed
by In
dian
and
Mid
dle
East
ern
mea
ls. F
or
part
icip
ants
who
did
not
co
nsum
e le
gum
es, f
amily
pr
efer
ence
s, ti
me
need
ed to
pr
epar
e le
gum
es, a
lack
of
know
ledg
e of
how
to p
repa
re
legu
mes
or i
ncor
pora
te th
em
in m
eals
and
legu
me
tast
e w
ere
barr
iers
for
legu
me
cons
umpt
ion.
–
3. L
ea e
t al.
(200
5)
Aus
tral
ia
50
Focu
s gr
oup
inte
rvie
ws
Legu
mes
/pul
ses,
nu
ts (
amon
g ot
her
plan
t foo
ds)
Hea
lth-r
elat
ed a
nd
envi
ronm
enta
l ben
efits
, ve
rsat
ility
, tas
te, q
ualit
y an
d va
riet
y of
pla
nt fo
ods,
kn
owle
dge
and
skill
s co
ncer
ning
pla
nt fo
ods
(and
th
eir
prep
arat
ion)
, pr
epar
atio
n tim
e fo
r pl
ant
food
s, a
war
enes
s an
d vi
ews
of p
lant
food
pro
mot
ions
Cons
umpt
ion
of p
lant
-bas
ed
food
s H
ealth
-rel
ated
ben
efits
of
plan
t foo
ds w
ere
cons
ider
ed
mos
t im
port
ant,
follo
wed
by
tast
e, v
arie
ty, v
ersa
tility
and
en
viro
nmen
tal b
enefi
ts. L
ack
of p
repa
ratio
n kn
owle
dge
and
skill
s as
wel
l as
prep
arat
ion
time
wer
e ba
rrie
rs to
con
sum
ptio
n.
Part
icip
ants
wer
e hi
ghly
aw
are
of p
lant
food
pr
omot
ions
, but
not
ed th
at
thes
e sh
ould
focu
s m
ore
on
prac
tical
con
veni
ence
.
Hea
lth-r
elat
ed b
enefi
ts o
f pl
ant f
oods
, pre
para
tion
time
of p
lant
food
s, k
now
ledg
e an
d sk
ills
conc
erni
ng
(pre
para
tion
of)
plan
t foo
ds
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
13
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
4. L
emke
n et
al.
(201
7)
Ger
man
y 10
20
Onl
ine
expe
rim
ent
Legu
mes
/pul
ses
Pric
e se
nsiti
vity
, hea
lth
conc
ern
in d
iets
, vis
ual
attr
actio
n of
pro
duct
s,
perc
eive
d so
cial
bar
rier
s to
le
gum
e co
nsum
ptio
n, h
ealth
an
d en
viro
nmen
tal c
laim
s as
soci
ated
with
pro
duct
Will
ingn
ess-
to-p
ay fo
r le
gum
e pr
oduc
ts
Hea
lth a
nd e
nvir
onm
enta
l cl
aim
s in
crea
se w
illin
gnes
s-
to-p
ay fo
r le
gum
es, w
ith a
m
ix o
f bot
h be
ing
supe
rior
to
sepa
rate
cla
ims.
The
effe
ct o
f fo
od a
ttitu
des
in g
ener
al o
n W
TP v
arie
s be
twee
n ch
ickp
ea a
nd g
reen
-pea
pa
sta.
Leg
umes
’ ass
ocia
tion
with
flat
ulen
ce r
educ
es th
e w
illin
gnes
s-to
-pay
for
thes
e pr
oduc
ts.
Mix
of h
ealth
and
en
viro
nmen
tal c
laim
s as
soci
ated
with
pro
duct
5. M
elen
drez
-Rui
z et
al.
(201
9)
Fran
ce
120
Expe
rim
ent
Puls
es
Gen
der,
age,
edu
catio
n le
vel,
hous
ehol
d co
mpo
sitio
n,
scen
ario
em
ploy
ed d
urin
g di
sh-c
ompo
sitio
n ta
sk (
e.g.
, ‘re
stau
rant
’- or
‘veg
etar
ian
gues
t’-s
cena
rio)
, par
ticip
ant’
vi
ews/
attit
udes
reg
ardi
ng
puls
es
Part
icip
ants
’ cho
ice
of fo
od
imag
es w
ith w
hich
to
com
pose
a d
ish
for
a sp
ecifi
c sc
enar
io, p
artic
ipan
ts’
eval
uatio
n of
food
imag
es
Part
icip
ants
sel
ecte
d im
ages
of
Pul
se-g
roup
pro
duct
s (f
or
use
in th
eir
dish
co
mpo
sitio
n) s
igni
fican
tly
mor
e of
ten
in th
e Se
lf-
serv
ice,
Res
taur
ant a
nd
Vege
tari
an s
cena
rios
, co
mpa
red
to th
e Ev
eryd
ay
(con
trol
) sc
enar
io.
Part
icip
ants
und
er 4
0 ye
ars
old
used
imag
es o
f red
bea
ns,
chic
kpea
s an
d re
d le
ntils
m
ore
ofte
n th
an d
id o
lder
pa
rtic
ipan
ts. P
artic
ipan
ts
over
40,
on
the
othe
r ha
nd,
chos
e im
ages
of e
ggs
and
gnoc
chi m
ore
ofte
n th
an
youn
ger
part
icip
ants
. Men
pr
efer
red
red
mea
t mos
t, m
en o
ver
40 m
ost o
ften
sele
cted
sau
sage
, and
w
omen
ove
r 40
tend
ed to
se
lect
whi
te b
eans
and
br
occo
li m
ore
freq
uent
ly.
Poss
ible
bar
rier
s to
pul
se
cons
umpt
ion
(as
men
tione
d by
par
ticip
ants
) w
ere
disl
ike
of p
ulse
s, p
repa
ratio
n di
fficu
lty, a
nd v
iew
ing
puls
es a
s fo
od fo
r ve
geta
rian
s.
Scen
ario
em
ploy
ed d
urin
g di
sh-c
ompo
sitio
n ta
sk
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
14
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
6. V
aini
o et
al.
(201
6)
Finl
and
1048
Su
rvey
Be
ans
and
soy
Age
, gen
der,
educ
atio
n le
vel,
(Fin
nish
) reg
ion
of re
side
nce,
ho
useh
old
size
, adh
eren
ce to
a
spec
ific
diet
, eat
ing
mot
ives
(e
.g.,
soci
al m
otiv
es)
Chan
ges i
n fo
od c
onsu
mpt
ion
patt
erns
M
otiv
es r
elat
ing
to
envi
ronm
enta
l con
cern
s,
heal
th a
nd w
eigh
t con
trol
w
ere
rela
tivel
y st
rong
, whi
le
mot
ives
rel
ated
to
conv
enie
nce
and
pric
e w
ere
rela
tivel
y w
eak,
am
ong
part
icip
ants
who
follo
wed
an
est
ablis
hed
diet
incl
udin
g be
ans
and
soy
prod
ucts
(c
ompa
red
to th
ose
cons
umin
g on
ly b
eef)
. Tho
se
unde
rgoi
ng a
die
t cha
nge
mor
e st
rong
ly e
ndor
sed
mot
ives
rel
ated
to
envi
ronm
enta
l con
cern
s,
heal
th, s
ocia
bilit
y, s
ocia
l im
age
and
prod
uct p
rice
(c
ompa
red
to th
ose
with
an
esta
blis
hed
diet
con
tain
ing
bean
s an
d so
y pr
oduc
ts).
Adh
eren
ce to
a s
peci
fic d
iet,
mot
ives
rel
atin
g to
en
viro
nmen
tal c
once
rns,
he
alth
and
wei
ght c
ontr
ol
7. W
arne
et a
l. (2
019)
U
nite
d St
ates
&
Cana
da
138
(onl
y su
rvey
ed
cons
umer
s)
Surv
ey/
expe
rim
ent
Puls
es (
lent
ils)
Part
icip
ants
’ age
, ow
n/
hous
ehol
d le
ntil
cons
umpt
ion
freq
uenc
y,
chan
ges
in le
ntil
cons
umpt
ion
over
pas
t 5
year
s, p
rovi
sion
to
part
icip
ants
of a
bro
chur
e co
ntai
ning
info
rmat
ion
on
the
envi
ronm
enta
l, ec
onom
ic
and
nutr
ition
al a
spec
ts o
f le
ntil
(vs
anim
al p
rote
in)
prod
uctio
n
Know
ledg
e of
lent
ils, s
ourc
es
of le
ntil
know
ledg
e, g
ener
al
food
sec
urity
sta
tus,
rea
sons
fo
r ea
ting
lent
ils, a
ttri
bute
s pa
rtic
ipan
ts c
onsi
dere
d m
ost
impo
rtan
t whe
n bu
ying
le
ntils
, per
cept
ion
of w
hat
cons
titut
es h
igh-
qual
ity
lent
ils, s
ocia
l val
ue a
nd
qual
ity a
ttri
bute
s of
lent
ils in
re
latio
n to
pur
chas
e de
cisi
on,
perc
eptio
n of
sen
sory
qu
aliti
es o
f len
tils,
per
cept
ion
of h
ealth
ben
efits
of l
entil
co
nsum
ptio
n, le
ntil
purc
hase
lo
catio
n, p
erce
ptio
n of
lent
il av
aila
bilit
y on
the
mar
ket,
will
ingn
ess
to c
hang
e le
ntil
cons
umpt
ion
freq
uenc
y ba
sed
on in
form
atio
n in
lent
il br
ochu
re
Rega
rdle
ss o
f len
til
cons
umpt
ion
freq
uenc
y (c
onsu
mpt
ion
or n
on-
cons
umpt
ion)
, mos
t pa
rtic
ipan
ts in
dica
ted
they
w
ould
incr
ease
thei
r le
ntil
cons
umpt
ion
base
d on
the
envi
ronm
enta
l (78
%),
econ
omic
(75
%)
and
nutr
ition
al (7
2%)
info
rmat
ion
in th
e br
ochu
re
cont
rast
ing
lent
ils a
nd
anim
al-b
ased
pro
tein
so
urce
s.
Lent
il co
nsum
ers
diffe
red
sign
ifica
ntly
from
non
- co
nsum
ers
in th
eir
will
ingn
ess
to c
hang
e th
eir
lent
il co
nsum
ptio
n fr
eque
ncy
base
d on
the
nutr
ition
al in
form
atio
n in
th
e br
ochu
re. N
on-
cons
umer
s (v
s. c
onsu
mer
s)
mor
e fr
eque
ntly
rep
orte
d be
ing
unsu
re w
heth
er o
r no
t to
cha
nge
thei
r le
ntil
cons
umpt
ion
freq
uenc
y ba
sed
on th
e nu
triti
onal
in
form
atio
n, w
here
as
cons
umer
s m
ore
ofte
n re
port
ed th
ey w
ould
not
ch
ange
thei
r le
ntil
cons
umpt
ion
freq
uenc
y ba
sed
on th
is in
form
atio
n.
Part
icip
ants
’ age
, len
til
cons
umpt
ion
freq
uenc
y,
prov
isio
n to
par
ticip
ants
of a
br
ochu
re c
onta
inin
g in
form
atio
n on
the
envi
ronm
enta
l, ec
onom
ic
and
nutr
ition
al a
spec
ts o
f le
ntil
(vs
anim
al p
rote
in)
prod
uctio
n
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
15
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
Alg
ae
8. B
irch
et a
l. (2
019b
) A
ustr
alia
52
1 O
nlin
e su
rvey
A
lgae
(se
awee
d)
Gen
der,
educ
atio
n le
vel,
annu
al h
ouse
hold
inco
me,
ag
e, fo
od n
eoph
obia
, hea
lth-
cons
ciou
snes
s, r
espo
nsib
ility
w
ith fo
od a
nd fo
od s
afet
y co
ncer
n, s
ymbo
lic v
alue
(c
once
rnin
g fo
od
cons
umpt
ion)
, sna
ckin
g be
havi
our,
past
sea
wee
d co
nsum
ptio
n
Like
lihoo
d of
eat
ing
seaw
eed
in th
e ne
xt 1
2 m
onth
s Pa
rtic
ipan
ts w
ho h
ad e
aten
or
tast
ed se
awee
d in
the
past
w
ere
mor
e lik
ely
(com
pare
d to
thos
e w
ho h
adn’
t) to
eat
se
awee
d in
the
next
12
mon
ths.
Par
ticip
ants
who
pr
efer
red
red
mea
t, po
rk o
r ch
icke
n ov
er fi
sh/s
eafo
od
wer
e si
gnifi
cant
ly le
ss li
kely
to
hav
e ev
er e
aten
sea
wee
d,
cons
umed
sea
wee
d in
the
past
12
mon
ths,
or
to e
at
seaw
eed
in th
e ne
xt 1
2 m
onth
s. G
ende
r and
age
had
no
sig
nific
ant e
ffect
on
likel
ihoo
d to
con
sum
e se
awee
d in
the
next
12
mon
ths.
Res
pond
ents
with
a
univ
ersi
ty d
egre
e ar
e 4
times
m
ore
likel
y th
an th
ose
with
lo
wer
edu
catio
n to
eat
se
awee
d in
the
next
12
mon
ths,
and
thos
e w
ho a
re
fam
iliar
(vs
. unf
amili
ar)
with
sea
wee
d pr
oduc
ts a
re
7.6
times
mor
e lik
ely
to d
o so
. Foo
d ne
opho
bia
was
the
mos
t sig
nific
ant p
redi
ctor
of
likel
ihoo
d to
eat
sea
wee
d in
th
e ne
xt 1
2 m
onth
s, w
ith
high
er fo
od n
eoph
obia
sc
ores
lead
ing
to a
low
er
likel
ihoo
d to
con
sum
e se
awee
d. A
ttac
hing
mor
e im
port
ance
to th
e sy
mbo
lic
valu
e of
food
con
sum
ptio
n,
high
er h
ealth
-con
scio
usne
ss,
and
mor
e sn
acki
ng
beha
viou
r ea
ch le
d to
a
high
er li
kelih
ood
of e
atin
g se
awee
d in
the
next
12
mon
ths.
Res
pons
ibili
ty w
ith
food
and
food
safe
ty c
once
rn
did
not s
igni
fican
tly a
ffect
th
is li
kelih
ood.
Food
neo
phob
ia
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
16
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
9. B
irch
et a
l. (2
019a
) A
ustr
alia
52
1 O
nlin
e su
rvey
A
lgae
(se
awee
d)
Gen
der,
educ
atio
n le
vel,
annu
al h
ouse
hold
inco
me,
ag
e, fo
od n
eoph
obia
, hea
lth
cons
ciou
snes
s, r
espo
nsib
ility
w
ith fo
od a
nd fo
od s
afet
y co
ncer
n, s
ymbo
lic v
alue
(c
once
rnin
g fo
od
cons
umpt
ion)
, sna
ckin
g be
havi
our,
past
sea
wee
d co
nsum
ptio
n, p
erce
ived
he
alth
and
nut
ritio
nal
bene
fits
of s
eaw
eed,
pe
rcei
ved
seaw
eed
tast
e,
perc
eptio
n of
sea
wee
d’s
natu
raln
ess,
saf
ety
and
fres
hnes
s, k
now
ledg
e of
and
fa
mili
arity
with
seaw
eed,
and
pe
rcep
tion
of s
eaw
eed
expe
nsiv
enes
s
Like
lihoo
d of
eat
ing
seaw
eed
in th
e ne
xt 1
2 m
onth
s Im
port
ant d
rive
rs fo
r co
nsum
ing
seaw
eed
in th
e fu
ture
are
hea
lth a
nd
nutr
ition
al b
enefi
ts o
f se
awee
d, s
eaw
eed
tast
e, a
nd
seaw
eed
bein
g na
tura
l, sa
fe
and
fres
h. Im
port
ant b
arri
ers
are
lack
of k
now
ledg
e ab
out
and
fam
iliar
ity w
ith se
awee
d an
d th
e pe
rcep
tion
that
se
awee
d is
exp
ensi
ve.
Part
icip
ants
who
are
yo
unge
r, fe
mal
e, m
ore
heal
th-c
onsc
ious
, and
hav
e hi
gher
hou
seho
ld in
com
es
and
educ
atio
n le
vels
, who
ar
e le
ss n
eoph
obic
with
food
, w
ho s
nack
mor
e, a
nd w
ho
atta
ch m
ore
impo
rtan
ce to
th
e sy
mbo
lic v
alue
of f
ood
are
mor
e lik
ely
to c
onsu
me
seaw
eed.
Food
neo
phob
ia
10. B
rayd
en e
t al.
(201
8)
Uni
ted
Stat
es
2155
Su
rvey
Se
awee
d So
urce
, cer
tifica
tion,
ori
gin
and
pric
e of
sea
food
pr
oduc
ts. P
artic
ipan
ts’ a
ge,
gend
er a
nd e
duca
tion
leve
l.
Pref
eren
ces
and
will
ingn
ess-
to
-pay
for
seaf
ood
prod
ucts
(s
uch
as s
eaw
eed)
Part
icip
ants
pre
fer
wild
- ha
rves
ted
seaf
ood
prod
ucts
(fi
sh a
nd s
eaw
eed)
, and
are
ad
ditio
nally
will
ing
to p
ay
mor
e fo
r pr
oduc
ts th
at h
ave
a ce
rtifi
catio
n la
bel (
orga
nic
or s
usta
inab
ly h
arve
sted
) or
or
igin
ate
from
thei
r ho
me
stat
e.
Sour
ce, c
ertifi
catio
n, o
rigi
n an
d pr
ice
of se
afoo
d pr
oduc
ts
11. L
ucas
et a
l. (2
019)
Fr
ance
O
nlin
e pr
e-su
rvey
: 12
3 Su
rvey
: 49
5
(Onl
ine)
sur
vey
Seaw
eed
Gen
der,
age,
occ
upat
ion,
ho
useh
old
situ
atio
n, in
com
e,
finan
cial
sat
isfa
ctio
n, m
eat
and
fish
cons
umpt
ion,
fr
eque
ncy
and
type
of
seaf
ood
cons
umed
, coo
king
ha
bits
, cur
iosi
ty, s
eaw
eed
cons
umpt
ion
(con
sum
er v
s.
non-
cons
umer
), pe
rcei
ved
tast
e of
sea
wee
d, ty
pe o
f se
awee
d pr
oduc
ts c
onsu
med
, co
okin
g m
etho
ds fo
r se
awee
d, b
uyin
g ha
bits
re
gard
ing
seaw
eed,
rea
sons
fo
r no
t con
sum
ing
seaw
eed,
w
illin
gnes
s to
try/
buy
seaw
eed,
loca
tion
of se
awee
d co
nsum
ptio
n/pu
rcha
se,
know
ledg
e of
sea
wee
d,
seaw
eed
attr
ibut
es th
at
enco
urag
e/w
ould
enc
oura
ge
cons
umpt
ion
for
part
icip
ants
Part
icip
ants
’ sea
wee
d la
bel
pref
eren
ce
Att
itude
s to
war
d se
awee
d st
rong
ly in
fluen
ce s
eaw
eed
cons
umpt
ion.
Par
ticip
ants
’ ch
oice
of s
eaw
eed
labe
l/
clai
m is
str
ongl
y in
fluen
ced
by th
e lo
catio
n at
whi
ch th
ey
purc
hase
sea
wee
d.
Loca
tion
of s
eaw
eed
cons
umpt
ion/
purc
hase
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
17
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
12. M
oons
et a
l. (2
018)
Be
lgiu
m
1325
Su
rvey
A
lgae
H
ealth
con
scio
usne
ss, f
ood
invo
lvem
ent,
neop
hobi
a,
will
ingn
ess t
o co
mpr
omis
e on
ta
ste,
env
iron
men
tal
conc
ern,
gen
der,
age,
ed
ucat
ion
leve
l, co
nsum
er
segm
ent (
spor
ting,
ve
geta
rian
, foo
die,
or
enjo
yer)
Ado
ptio
n in
tent
ion
of
spir
ulin
a-en
hanc
ed fo
od
Hea
lth c
onsc
ious
ness
and
w
illin
gnes
s to
com
prom
ise
on ta
ste
driv
e ad
optio
n in
tent
ion
of s
piru
lina-
en
hanc
ed fo
od fo
r sp
ortin
g in
divi
dual
s, v
eget
aria
ns a
nd
food
ies.
Neo
phob
ia
nega
tivel
y af
fect
s th
is
inte
ntio
n fo
r fo
odie
s, b
ut
does
not
affe
ct s
port
ing
indi
vidu
als
and
vege
tari
ans.
Fo
od in
volv
emen
t and
en
viro
nmen
tal c
once
rn d
o no
t affe
ct a
dopt
ion
inte
ntio
n.
Hea
lth c
onsc
ious
ness
, w
illin
gnes
s to
com
prom
ise
on ta
ste
13. W
einr
ich
and
Elsh
iew
y (2
019)
G
erm
any,
The
N
ethe
rlan
ds, &
Fr
ance
940
(315
in
Ger
man
y, 3
08 in
NL,
31
5 in
Fra
nce)
Expe
rim
ent
Mea
t sub
stitu
tes
base
d on
mic
ro-
alga
e
Gen
der,
age,
hou
seho
ld s
ize,
ed
ucat
ion
leve
l, (g
roce
ry)
shop
ping
res
pons
ibili
ty
with
in h
ouse
hold
(e.
g.
“mos
tly m
e”),
diet
(e.
g.,
vege
tari
an),
mea
t co
nsum
ptio
n ha
bit/
fr
eque
ncy,
whe
ther
or n
ot th
e m
eat s
ubst
itute
was
org
anic
/ lo
cal,
degr
ee to
whi
ch m
eat
subs
titut
e w
as le
ss
envi
ronm
enta
lly im
pact
ful
com
pare
d to
por
k/be
ef (
e.g.
, 30
% le
ss),
prod
uct p
rice
, at
titud
es to
war
d m
eat a
nd
mea
t sub
stitu
tes
Part
icip
ants
’ cho
ice
of m
eat
subs
titut
e, w
illin
gnes
s-to
-pay
(W
TP)
for
mea
t sub
stitu
tes,
pr
efer
ence
s fo
r sp
ecifi
c pr
opor
tion
of m
icro
-alg
ae
with
in m
eat s
ubst
itute
(10
%,
30%
or 5
0%),
pref
eren
ces f
or
spec
ific
seco
nd in
gred
ient
in
mea
t sub
stitu
te (
soy,
qui
noa,
pe
as, l
upin
es, m
ilk, o
r eg
g)
The
mos
t pre
ferr
ed s
econ
d in
gred
ient
(i.e
., in
add
ition
to
mic
ro-a
lgae
) fo
r m
eat
subs
titut
es w
as e
gg,
follo
wed
by
peas
and
milk
. Fu
rthe
rmor
e, m
any
part
icip
ants
pre
ferr
ed m
eat
subs
titut
es th
at a
re o
rgan
ic
(64%
) and
loca
l (79
%).
Resu
lts a
dditi
onal
ly s
how
th
at th
e le
sser
the
envi
ronm
enta
l im
pact
of t
he
mea
t sub
stitu
te (
com
pare
d to
por
k/be
ef),
the
mor
e th
ey
pref
er it
. A
ccep
tanc
e of
mea
t su
bstit
utes
was
dri
ven
by th
e pe
rcep
tion
that
mea
t co
nsum
ptio
n is
unh
ealth
y an
d m
eat p
rodu
ctio
n un
ethi
cal,
and
also
by
view
ing
a m
eat-f
ree
diet
as
suffi
cien
t (fo
r a
bala
nced
di
et).
In G
erm
any
and
the
Net
herl
ands
(bu
t not
Fr
ance
), a
stro
nger
mea
t- ea
ting
habi
t was
ass
ocia
ted
with
a w
eake
r pre
fere
nce
for
mea
t sub
stitu
tes
base
d on
m
icro
-alg
ae. T
he p
erce
ptio
n th
at m
eat i
s ex
pens
ive
did
not i
ncre
ase
pref
eren
ce fo
r th
e m
eat s
ubst
itute
s.
The
findi
ngs
for
WTP
fo
llow
ed a
pat
tern
sim
ilar
to
thos
e fo
r pr
efer
ence
s,
alth
ough
(in
Fran
ce)
unfa
mili
arity
with
mea
t su
bstit
utes
was
add
ition
ally
fo
und
to lo
wer
WTP
and
pe
rcei
ving
mea
t as
Mea
t con
sum
ptio
n ha
bit/
fr
eque
ncy,
whe
ther
or n
ot th
e m
eat s
ubst
itute
was
org
anic
/ lo
cal,
degr
ee to
whi
ch m
eat
subs
titut
e w
as le
ss
envi
ronm
enta
lly im
pact
ful
com
pare
d to
por
k/be
ef,
attit
udes
tow
ard
mea
t and
m
eat s
ubst
itute
s
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
18
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
expe
nsiv
e in
crea
sed
WTP
for
the
mea
t sub
stitu
tes.
In
sect
s 14
. Ada
mek
et a
l. (2
018)
Cz
ech
Repu
blic
96
Su
rvey
In
sect
s G
ende
r, ag
e, in
tere
st in
inse
ct
cons
umpt
ion,
Bel
iefs
abo
ut
inse
cts
as fo
od (
e.g.
, in
term
s of
hea
lthin
ess)
, ene
rgy
or
prot
ein
bar
man
ufac
ture
r (C
zech
vs.
Am
eric
an),
bar
flavo
ur
Eval
uatio
n of
tast
e an
d sm
ell
of e
nerg
y an
d pr
otei
n en
rich
ed w
ith c
rick
et fl
our,
pref
eren
ce fo
r A
mer
ican
vs.
Cz
ech
man
ufac
ture
r of
bar
s,
will
ingn
ess
to c
onsu
me
inse
cts
in th
e fu
ture
Mor
e th
an 8
0 pe
rcen
t of
part
icip
ants
was
will
ing
to
eat f
ood
enri
ched
with
ed
ible
inse
cts
beca
use
they
th
ink
it is
hea
lthy.
Pa
rtic
ipan
ts p
refe
rred
a
Czec
h (a
s op
pose
d to
A
mer
ican
) ba
r m
anuf
actu
rer.
Part
icip
ants
m
ost s
tron
gly
pref
erre
d en
ergy
or
prot
ein
bars
with
or
ange
and
pin
eapp
le
flavo
ur fr
om th
e Cz
ech
man
ufac
ture
r (th
ere
wer
e no
di
ffere
nces
in e
valu
atio
ns o
f ba
r fla
vour
s fr
om th
e A
mer
ican
man
ufac
ture
r).
Belie
fs a
bout
inse
cts
as fo
od
(e.g
., in
term
s of
hea
lthin
ess)
15. A
li (2
016)
U
nite
d St
ates
11
6 O
nlin
e su
rvey
In
sect
s A
ge, g
ende
r, fo
od
pref
eren
ces,
food
neo
phob
ia
in r
elat
ion
to e
ntom
opha
gy
(eat
ing
inse
cts)
, vis
ibili
ty o
f in
sect
with
in p
ictu
red
food
pr
oduc
t, pr
ovis
ion
of
info
rmat
ion
abou
t ben
efits
of
eatin
g in
sect
s.
Will
ingn
ess
to e
at in
sect
s A
lthou
gh 8
4 pe
rcen
t of
part
icip
ants
cla
imed
they
w
ere
will
ing
to e
at n
ew a
nd
diffe
rent
pro
duct
s, o
nly
54
perc
ent w
as w
illin
g to
co
nsid
er e
atin
g in
sect
s (ev
en
whe
n in
form
ed a
bout
the
bene
fits
of d
oing
so)
. Fift
y-
eigh
t per
cent
of p
artic
ipan
ts
wou
ld e
at in
sect
s if
they
ta
sted
goo
d, w
here
as 3
8 to
41
per
cent
wou
ld c
onsi
der
eatin
g in
sect
s for
thei
r hea
lth
bene
fits
and
sust
aina
bilit
y.
Whe
n vi
ewin
g pi
ctur
es o
f di
shes
con
tain
ing
bare
ly
visi
ble
inse
cts,
41
perc
ent
indi
cate
d th
ey w
ould
eat
th
ese
dish
es a
nd 3
2 pe
rcen
t sa
id th
ey m
ight
do
so. W
hen
view
ing
pict
ures
of d
ishe
s co
ntai
ning
vis
ible
inse
cts,
57
perc
ent i
ndic
ated
they
w
ould
not
eat
the
pict
ured
di
shes
.
Visi
bilit
y of
inse
cts
with
in
pict
ured
food
pro
duct
s
16. B
aker
et a
l. (2
016)
U
nite
d St
ates
St
udy
1: 2
21
Stud
y 2:
200
St
udy
3: 2
01
Expe
rim
ents
In
sect
s A
ll 3
stud
ies:
Pro
duct
imag
e (p
ictu
re; i
nsec
ts e
asily
id
entifi
able
vs.
har
d to
id
entif
y), p
rodu
ct d
escr
iptio
n (e
xplic
it vs
. vag
ue),
cons
umpt
ion
sett
ing
(ret
ail
shop
in s
tudy
1, r
esta
uran
t in
stud
y 2,
bot
h pa
rt o
f set
ting
man
ipul
atio
n in
stu
dy 3
).
Risk
per
cept
ion
and
purc
hase
in
tent
ion
rega
rdin
g in
sect
- ba
sed
food
pro
duct
s
In r
etai
l set
tings
, pro
duct
im
age
(im
ages
in w
hich
in
sect
s w
ere
easi
ly
iden
tifiab
le v
ersu
s ha
rd to
id
entif
y as
par
t of f
ood
prod
ucts
) is
mos
t im
port
ant
for
redu
cing
per
cept
ion
of
risk
, whe
reas
in th
e re
stau
rant
set
ting
the
men
u
Prod
uct i
mag
e an
d de
scri
ptio
n, c
onsu
mpt
ion
sett
ing (c
ontin
ued
on n
ext p
age)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
19
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
desc
ript
ion
was
mos
t im
port
ant i
n th
is r
egar
d.
Add
ition
ally
, par
ticip
ants
pr
efer
red
vagu
e pr
oduc
t de
scri
ptio
ns o
ver
expl
icit
ones
, with
the
form
er
min
imis
ing
risk
per
cept
ion
and
incr
easi
ng p
urch
ase
inte
ntio
n of
edi
ble
inse
ct
prod
ucts
. 17
. Bal
zan
et a
l. (2
016)
Ita
ly
32
Focu
s gr
oup
inte
rvie
ws
Inse
cts
Basi
c de
mog
raph
ics
(age
, em
ploy
men
t sta
tus,
ed
ucat
ion
leve
l),
part
icip
ants
’ kno
wle
dge
of
inse
ct c
onsu
mpt
ion,
and
thei
r vi
ews
on fo
od s
afet
y, e
co-
sust
aina
bilit
y an
d sa
le o
f ed
ible
inse
cts,
exp
erie
nce
with
pre
pari
ng in
sect
s as
fo
od, p
repa
ratio
n fo
rm o
f ed
ible
inse
cts
Will
ingn
ess
to e
at in
sect
- ba
sed
food
Pa
rtic
ipan
ts’ w
illin
gnes
s to
ea
t ins
ect-b
ased
food
de
pend
s on
the
form
in
whi
ch it
is p
rese
nted
to
them
. Lac
k of
pra
ctic
e in
pr
epar
atio
n of
inse
ct-b
ased
fo
od w
as a
maj
or b
arri
er to
its
con
sum
ptio
n.
Part
icip
ants
sug
gest
ed th
at
publ
ic h
ealth
inst
itutio
ns
coul
d pl
ay in
rol
e in
pr
omot
ing
cons
umpt
ion
of
inse
cts.
Prep
arat
ion
form
of i
nsec
t- ba
sed
food
, exp
erie
nce
with
pr
epar
ing
inse
ct-b
ased
food
18. L
a Ba
rber
a et
al.
(201
9)
Not
spe
cifie
d (m
ost l
ikel
y a
wes
t-Eur
opea
n co
untr
y,
perh
aps
Italy
)
280
Onl
ine
surv
ey
Inse
cts
Indi
vidu
al s
ensi
tivity
to
disg
ust,
food
neo
phob
ia,
gend
er, a
ge, n
umbe
r of
m
embe
rs in
one
’s h
ouse
hold
, ed
ucat
ion
leve
l, oc
cupa
tion
stat
us
Six
depe
nden
t var
iabl
es:
Inte
ntio
n to
try
raw
inse
cts
(1),
or to
intr
oduc
e th
em in
to
own
daily
die
t (2)
, int
entio
n to
try
food
con
tain
ing
proc
esse
d in
sect
s (3
), or
to
intr
oduc
e it
into
ow
n da
ily
diet
(4),
inte
ntio
n to
try
food
de
rive
d fr
om a
nim
als
fed
with
inse
cts
(5),
or to
in
trod
uce
it in
to o
wn
daily
di
et (6
)
In g
ener
al, p
artic
ipan
ts’
inte
ntio
n to
eat
inse
cts
and
to in
trod
uce
them
into
thei
r da
ily d
iet i
s low
. Int
entio
n to
tr
y an
d to
incl
ude
in o
ne’s
da
ily d
iet w
ere
both
ge
nera
lly h
ighe
r fo
r fo
od
cont
aini
ng p
roce
ssed
inse
cts
com
pare
d to
raw
inse
cts
as
food
. How
ever
, int
entio
n to
tr
y or
to in
clud
e in
one
’s
daily
die
t foo
d de
rive
d fr
om
anim
als
fed
with
inse
cts
rece
ived
the
high
est s
core
s (c
ompa
red
to th
e ot
her
mea
sure
s of i
nten
tion)
. Foo
d ne
opho
bia
is m
ore
corr
elat
ed w
ith in
tent
ion
to
try
inse
cts
than
with
in
tent
ion
to in
trod
uce
them
in
to o
ne’s
dai
ly d
iet.
Food
neo
phob
ia is
a b
ette
r pr
edic
tor
(com
pare
d to
di
sgus
t sen
sitiv
ity)
of
inte
ntio
n to
try
proc
esse
d in
sect
s an
d bo
th to
try
and
intr
oduc
e in
to d
aily
die
t an
imal
s fe
d w
ith in
sect
s.
How
ever
, dis
gust
sen
sitiv
ity
appe
ars
to b
e a
bett
er
pred
icto
r of
inte
ntio
n to
in
trod
uce
raw
inse
cts
into
ow
n da
ily d
iet.
19. B
arto
n et
al.
(202
0)
(Atla
ntic
) Ca
nada
Su
rvey
: 107
H
edon
ic t
est/
ex
peri
men
t:
102
Surv
ey/
expe
rim
ent
Inse
cts
Part
icip
ants
’ age
, gen
der,
and
inco
me,
food
neo
phob
ia,
belie
fs a
bout
and
att
itude
s to
war
d in
sect
con
sum
ptio
n H
edon
ic t
est/
expe
rim
ent:
Pr
esen
ce (
vs. a
bsen
ce)
of
choc
olat
e in
pro
tein
pow
der
drin
k, p
rese
nce
(vs.
abs
ence
) of
cri
cket
pow
der
in p
rote
in
pow
der
drin
k, p
artic
ipan
ts’
Belie
fs a
bout
and
att
itude
s to
war
d in
sect
con
sum
ptio
n,
hedo
nic
eval
uatio
n of
pro
tein
po
wde
r dr
inks
usi
ng s
peci
fic
answ
erin
g op
tions
(e.
g.,
‘wat
ery’
, ‘be
any’
or
‘nut
ty’)
On
aver
age,
par
ticip
ants
had
lo
w fo
od n
eoph
obia
sco
res.
H
owev
er, p
artic
ipan
ts’
ques
tionn
aire
res
pons
es
indi
cate
d th
at th
ey
cons
ider
ed th
e ea
ting
of
inse
cts
disg
ustin
g an
d th
at
they
foun
d it
unna
tura
l for
hu
man
s to
eat
inse
cts.
Pa
rtic
ipan
ts d
id n
ot c
onsi
der
Part
icip
ants
’ tas
ting
of
prot
ein
pow
ders
(so
me
cont
aini
ng c
rick
et p
owde
r)
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
20
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
tast
ing
of p
rote
in p
owde
rs
(som
e co
ntai
ning
cri
cket
po
wde
r)
killi
ng in
sect
s im
mor
al a
nd
view
ed in
sect
s as
nut
ritio
us.
Part
icip
ants
had
no
inte
ntio
n to
pur
chas
e or
use
cri
cket
po
wde
r in
thei
r ev
eryd
ay
lives
. Gen
der
had
no
sign
ifica
nt e
ffect
on
any
of
the
resu
lts. O
f the
107
pa
rtic
ipan
ts w
ho c
ompl
eted
th
e su
rvey
, 102
wer
e w
illin
g to
ret
urn
the
next
day
to tr
y th
e pr
otei
n po
wde
rs
(inc
ludi
ng th
e on
es
cont
aini
ng c
rick
et p
owde
r).
Afte
r co
nsum
ing
the
prot
ein
pow
ders
, par
ticip
ants
’ be
liefs
abo
ut a
nd a
ttitu
des
tow
ard
inse
ct c
onsu
mpt
ion
impr
oved
sig
nific
antly
. The
in
clus
ion
of 3
0% c
rick
et
pow
der
in th
e pr
otei
n po
wde
r di
d no
t sig
nific
antly
af
fect
par
ticip
ants
’ lik
ing
scor
es o
r th
eir
choi
ce o
f at
trib
utes
(e.
g., ‘
nutt
y’)
to
desc
ribe
the
prot
ein
pow
ders
. 20
. Bar
sics
et a
l. (2
017)
Be
lgiu
m
135
Expe
rim
ent
Inse
cts
Soci
o-de
mog
raph
ic
info
rmat
ion
(age
, gen
der a
nd
ethn
ic o
rigi
n), p
artic
ipan
ts’
prev
ious
aw
aren
ess
of a
nd
expe
rien
ce w
ith in
sect
co
nsum
ptio
n, p
rese
nce
(ver
sus
abse
nce)
of l
abel
in
dica
ting
inse
ct in
gred
ient
in
bre
ad, i
nfor
mat
ion
sess
ion
atte
ndan
ce (
atte
nded
vs.
not
at
tend
ed)
Sens
ory
eval
uatio
ns o
f bre
ad
App
eara
nce,
flav
our
and
over
all l
ikin
g ra
tings
wer
e si
gnifi
cant
ly b
ette
r fo
r bre
ad
labe
lled
as in
sect
-free
(v
ersu
s br
ead
labe
lled
as
cont
aini
ng in
sect
s) b
y pa
rtic
ipan
ts w
ho a
tten
ded
the
pres
enta
tion
befo
reha
nd
(ver
sus
thos
e w
ho d
id n
ot).
Pres
ence
(ve
rsus
abs
ence
) of
la
bel i
ndic
atin
g in
sect
in
gred
ient
in b
read
, in
form
atio
n se
ssio
n at
tend
ance
,
21. B
erge
r et
al.
(201
8)
Ger
man
y St
udy
1: 8
0 St
udy
2: 1
60
Expe
rim
ents
In
sect
s Pr
ice
of m
ealw
orm
bur
ger/
tr
uffle
, exp
ecte
d qu
ality
of
mea
lwor
m b
urge
r/tr
uffle
,
Will
ingn
ess-
to-p
ay fo
r th
e m
ealw
orm
bur
ger/
truf
fle,
pref
eren
ce fo
r m
ealw
orm
bu
rger
s/tr
uffle
s
Hig
h pr
ices
pos
itive
ly
influ
ence
par
ticip
ants
’ pr
efer
ence
for
mea
lwor
m
burg
ers
and
even
mea
lwor
m
truf
fles
(in
whi
ch
unpr
oces
sed
inse
cts
wer
e vi
sibl
e). W
hen
pric
es a
re
artifi
cial
ly lo
wer
ed (
to
sim
ulat
e go
vern
men
t su
bsid
ies)
, thi
s ef
fect
is
wea
kene
d.
Pric
e of
mea
lwor
m b
urge
r/
truf
fle, e
xpec
ted
qual
ity o
f m
ealw
orm
bur
ger/
truf
fle
22. B
erge
r et
al.
(201
9)
Stud
y 1:
Sw
itzer
land
St
udy
2:
Ger
man
y
Stud
y 1:
12
0 St
udy
2:
90
Stud
ies
1 &
2:
Expe
rim
ent
Stud
ies
1 &
2:
Inse
cts
Stud
y 1:
Pa
rtic
ipan
ts’ e
xpos
ure
to
posi
tive,
neg
ativ
e, o
r ne
utra
l pe
er ra
tings
of a
nut
ritio
n ba
r (s
ecre
tly c
onta
inin
g
Stud
y 1:
Pa
rtic
ipan
ts’ e
xpec
tatio
ns o
f th
e nu
triti
on b
ar’s
qua
lity,
w
illin
gnes
s to
tast
e th
e nu
triti
on b
ar, a
nd o
vera
ll
Stud
y 1:
Pa
rtic
ipan
ts e
xpos
ed to
po
sitiv
e pe
er r
atin
gs o
f the
nu
triti
on b
ar e
xpec
ted
it to
be
of h
ighe
r qua
lity
than
did
Stud
y 1:
Pa
rtic
ipan
ts’ e
xpos
ure
to
posi
tive,
neg
ativ
e, o
r ne
utra
l pe
er ra
tings
of a
nut
ritio
n ba
r (s
ecre
tly c
onta
inin
g
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
21
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
mea
lwor
m)
Stud
y 2:
Pa
rtic
ipan
ts’ e
xpos
ure
to a
hi
gh, m
iddl
e, o
r low
ratin
g of
a
burg
er (
whi
ch p
artic
ipan
ts
knew
con
tain
ed m
ealw
orm
s)
by a
n ex
pert
(a
‘reno
wne
d re
stau
rant
gui
de’)
, pa
rtic
ipan
ts’ g
ener
al a
nd
inse
ct-b
ased
dis
gust
se
nsiti
vity
ratin
gs o
f the
nut
ritio
n ba
r (a
fter
eatin
g it)
. St
udy
2:
Part
icip
ants
’ exp
ecta
tions
of
the
burg
er’s
qua
lity,
w
illin
gnes
s to
try
the
burg
er,
‘con
sum
er a
ccep
tanc
e’ (
a co
mpo
site
inde
x co
nsis
ting
of
part
icip
ants
’ rat
ings
of t
he
burg
er’s
tast
e an
d th
e pr
ice
they
wou
ld b
e w
illin
g to
pay
fo
r th
e bu
rger
)
part
icip
ants
exp
osed
to
nega
tive
peer
rat
ings
. Pa
rtic
ipan
ts’ e
xpec
tatio
ns
also
sig
nific
antly
diff
ered
be
twee
n th
e ne
gativ
e an
d ne
utra
l pee
r ra
ting
cond
ition
s. N
o si
gnifi
cant
di
ffere
nce
was
foun
d be
twee
n th
e ne
utra
l and
po
sitiv
e pe
er r
atin
g co
nditi
ons.
Alth
ough
pee
r ra
tings
did
not
dir
ectly
in
fluen
ce th
e ov
eral
l rat
ings
of
the
nutr
ition
bar
, the
y di
d af
fect
par
ticip
ants
’ pre
- ta
stin
g ex
pect
atio
ns, w
hich
in
turn
influ
ence
d th
e ov
eral
l ra
tings
. St
udy
2:
Part
icip
ants
exp
osed
to h
igh-
sc
ore
expe
rt r
evie
ws
had
high
er e
xpec
tatio
ns o
f the
bu
rger
’s q
ualit
y th
an d
id
part
icip
ants
exp
osed
to th
e m
iddl
e-sc
ore
revi
ews,
who
in
turn
had
hig
her
expe
ctat
ions
than
did
pa
rtic
ipan
ts e
xpos
ed to
the
low
-sco
re e
xper
t rev
iew
s.
Cons
umer
acc
epta
nce
was
hi
gher
for
part
icip
ants
ex
pose
d to
hig
h-sc
ore
revi
ews
com
pare
d to
thos
e ex
pose
d to
mid
dle-
and
low
- sc
ore
revi
ews
(the
re w
as n
o si
gnifi
cant
diff
eren
ce
betw
een
the
latt
er tw
o gr
oups
). D
isgu
st s
ensi
tivity
(g
ener
al o
r in
sect
-bas
ed) d
id
not m
oder
ate
the
effe
ct o
f ex
pert
influ
ence
on
expe
ctat
ion
of b
urge
r qu
ality
. ‘Co
nsum
er
acce
ptan
ce’ w
as m
ore
affe
cted
by
expe
rt ra
tings
for
part
icip
ants
low
(co
mpa
red
to h
igh)
in in
sect
-bas
ed
disg
ust s
ensi
tivity
. A
dditi
onal
ly, t
he e
ffect
of
expe
rt r
atin
gs o
n co
nsum
er
acce
ptan
ce is
med
iate
d by
ex
pect
atio
ns o
f bur
ger
qual
ity.
mea
lwor
m)
Stud
y 2:
Pa
rtic
ipan
ts’ e
xpos
ure
to a
hi
gh, m
iddl
e, o
r low
ratin
g of
a
mea
lwor
m b
urge
r by
an
expe
rt, i
nsec
t-bas
ed d
isgu
st
sens
itivi
ty
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
22
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
23. C
apar
ros
M
egid
o et
al.
(201
6)
Belg
ium
79
Ex
peri
men
t In
sect
s Pr
epar
atio
n of
bur
ger
(con
tain
ing
lent
ils, b
eef,
and/
or
mea
lwor
ms)
, par
ticip
ants
’ ge
nder
, par
ticip
ants
’ kn
owle
dge
of o
r pr
evio
us
expe
rien
ce w
ith in
sect
co
nsum
ptio
n, p
artic
ipan
ts’
perc
eptio
n of
inse
ct
cons
umpt
ion
Sens
ory
eval
uatio
ns a
nd
pref
eren
ces
rega
rdin
g di
ffere
nt b
urge
rs
Fem
ale
part
icip
ants
pr
efer
red
the
appe
aran
ce o
f be
ef b
urge
rs, w
here
as m
ale
part
icip
ants
pre
ferr
ed th
e ap
pear
ance
of b
eef a
nd
inse
ct b
urge
rs. T
aste
ev
alua
tion
of in
sect
-bas
ed
burg
ers
was
in-b
etw
een
the
eval
uatio
ns fo
r be
ef a
nd
lent
il-ba
sed
burg
ers.
Am
ong
the
inse
ct-b
ased
bur
gers
, the
on
e co
ntai
ning
mea
lwor
m
and
beef
was
pre
ferr
ed.
Part
icip
ants
with
pre
viou
s in
sect
con
sum
ptio
n ex
peri
ence
gav
e hi
gher
ra
tings
to a
ll pr
epar
atio
ns.
Gen
der,
prev
ious
exp
erie
nce
with
inse
ct c
onsu
mpt
ion
24. C
aval
lo a
nd
Mat
eria
(20
18)
Italy
13
5 O
nlin
e ex
peri
men
t In
sect
s Pa
rtic
ipan
ts’ g
ende
r, ag
e,
hous
ehol
d si
ze, e
duca
tion
leve
l and
neo
phob
ia,
visi
bilit
y of
inse
ct s
hape
(fl
our
vs. w
hole
inse
ct),
prod
uct p
acka
ging
(op
aque
vs
. tra
nspa
rent
), ca
cao
flavo
ur (p
rese
nt v
s. a
bsen
t),
prot
ein
cont
ent (
high
vs.
lo
w),
sust
aina
bilit
y ce
rtifi
catio
n (p
rese
nt v
s.
abse
nt)
Will
ingn
ess
to b
uy a
nd
acce
ptan
ce o
f edi
ble
inse
cts
On
aver
age,
par
ticip
ants
are
w
illin
g to
buy
edi
ble
inse
ct
prod
ucts
, with
invi
sibi
lity
of
inse
ct s
hape
and
cac
ao
flavo
ur (t
he la
tter
onl
y fo
r pa
rtic
ipan
ts w
ith h
ighe
r ne
opho
bia)
like
ly fo
ster
ing
this
will
ingn
ess.
A c
ertifi
cate
of
sus
tain
abili
ty o
nly
seem
s to
incr
ease
acc
epta
nce
of
edib
le in
sect
pro
duct
s am
ong
peop
le w
ith h
ighe
r ed
ucat
ion.
Visi
bilit
y of
inse
ct s
hape
, ca
cao
flavo
ur, n
eoph
obia
, su
stai
nabi
lity
cert
ifica
tion,
ed
ucat
ion
leve
l
25. C
icat
iello
et a
l. (2
016)
Ita
ly
201
Surv
ey
Inse
cts
Part
icip
ants
’ edu
catio
n le
vel,
gend
er a
nd a
ge, a
nim
al
prot
ein
mos
t ofte
n co
nsum
ed,
dire
ct e
xper
ienc
e w
ith e
atin
g in
sect
-bas
ed fo
od,
impo
rtan
ce o
f foo
d cu
es in
fo
od c
hoic
e, m
eals
per
wee
k co
nsum
ed o
utsi
de h
ome,
fr
eque
ncie
s of b
uyin
g or
gani
c pr
oduc
ts a
nd e
atin
g in
eth
nic
rest
aura
nts,
app
reci
atio
n of
un
usua
l foo
d pr
oduc
ts,
barr
iers
to in
sect
co
nsum
ptio
n (e
.g.,
inse
ct
appe
aran
ce),
fam
iliar
ity w
ith
fore
ign
food
Will
ingn
ess
to tr
y ea
ting
inse
cts
Thir
ty-o
ne p
erce
nt o
f re
spon
dent
s w
ere
will
ing
to
try
eatin
g in
sect
s, a
nd 5
pe
rcen
t had
alr
eady
trie
d.
Fam
iliar
ity w
ith fo
reig
n fo
od, h
ighe
r ed
ucat
ion
and
mal
e ge
nder
pos
itive
ly
influ
ence
d at
titud
es to
war
d ea
ting
inse
cts.
The
mai
n ba
rrie
rs to
tryi
ng in
sect
s as
fo
od w
ere
fear
of i
nsec
ts a
nd
the
idea
that
inse
cts
mig
ht
have
a d
isgu
stin
g ta
ste.
H
owev
er, t
hese
bar
rier
s w
ere
mai
nly
men
tione
d by
pa
rtic
ipan
ts w
ho la
cked
di
rect
exp
erie
nce
with
eat
ing
inse
cts.
Fam
iliar
ity w
ith fo
reig
n fo
od,
educ
atio
n le
vel,
gend
er,
expe
rien
ce w
ith e
atin
g in
sect
fo
od
26. d
e-M
agis
tris
et
al.
(201
5)
The
Net
herl
ands
15
5 Ch
oice
ex
peri
men
t In
sect
s Pa
rtic
ipan
t gen
der,
age,
ed
ucat
ion
leve
l, in
com
e,
prev
ious
exp
erie
nce
with
in
sect
-bas
ed p
rodu
cts.
Pr
oduc
t pri
ce, p
rodu
ct lo
go,
Will
ingn
ess-
to-p
ay a
nd
pref
eren
ce fo
r in
sect
-bas
ed
food
pro
duct
s
Part
icip
ants
’ will
ingn
ess-
to-
pay
and
pref
eren
ce w
ere
high
est f
or in
sect
-bas
ed
prod
ucts
with
a n
utri
tiona
l he
alth
cla
im a
nd lo
go.
Part
icip
ants
are
unw
illin
g to
Prod
uct n
utri
tiona
l cla
im a
nd
logo
, vis
ibili
ty o
f ins
ect i
n fo
od p
rodu
ct.
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
23
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
nutr
ition
al c
laim
s, v
isib
ility
of
inse
ct in
food
pro
duct
. pa
y fo
r pr
oduc
ts in
whi
ch
inse
cts
are
visi
ble.
27
. Fis
her
&
Stee
nbek
kers
(2
018)
The
Net
herl
ands
14
0 Q
uasi
- ex
peri
men
tal
stud
y
Inse
cts
Part
icip
ants
’ pri
or
expe
rien
ce w
ith e
atin
g in
sect
s, fo
od n
eoph
obia
, ov
eral
l, co
gniti
ve a
nd
affe
ctiv
e at
titud
es to
war
d ea
ting
inse
cts,
dis
gust
to
war
ds e
atin
g in
sect
s,
acce
ptan
ce o
f ins
ects
as
food
in
gen
eral
, deg
ree
to w
hich
in
sect
pro
duct
s ar
e m
arke
ted
in o
ne’s
ow
n cu
lture
Will
ingn
ess t
o ea
t ins
ects
and
pr
efer
ence
for
spec
ific
inse
ct
type
s
Inse
cts
that
wer
e m
arke
ted
mor
e in
one
’s o
wn
cultu
re
wer
e pr
efer
red
mor
e, a
nd
thos
e m
arke
ted
less
in o
ne’s
ow
n cu
lture
wer
e pr
efer
red
less
. Gen
eral
dis
gust
and
af
fect
ive
attit
udes
tow
ards
ea
ting
inse
cts
nega
tivel
y af
fect
ed w
illin
gnes
s to
eat
sp
ecifi
c in
sect
s. H
owev
er,
neop
hobi
a w
as n
ot fo
und
to
influ
ence
will
ingn
ess
to e
at
inse
cts.
Deg
ree
to w
hich
inse
ct
prod
ucts
are
mar
kete
d in
on
e’s
own
cultu
re, d
isgu
st
and
affe
ctiv
e at
titud
es
tow
ards
eat
ing
inse
cts
28. G
alle
n et
al.
(201
9)
Fran
ce
37
Expe
rim
ent
Inse
cts
Deg
ree
to w
hich
inse
ct
prod
uct h
ad b
een
proc
esse
d,
type
of i
nsec
t flav
ouri
ng
Part
icip
ants
’ cat
egor
isat
ion
of in
sect
pro
duct
s, in
tent
ion
to c
onsu
me
inse
ct p
rodu
ct
Part
icip
ants
’ cla
ssifi
catio
ns
of in
sect
s ge
nera
lly fe
ll in
to
the
cate
gory
of ‘
non-
edib
le
in m
y cu
lture
’. Pa
rtic
ipan
ts
also
felt
disg
ust a
nd r
isk/
da
nger
reg
ardi
ng in
sect
s,
and
they
wer
e un
cert
ain
abou
t how
to e
at in
sect
s.
Flav
oure
d an
d pr
oces
sed
inse
cts
wer
e re
ject
ed le
ss,
poss
ibly
bec
ause
they
felt
mor
e fa
mili
ar/l
ess
like
inse
cts
to p
artic
ipan
ts.
Inte
ntio
n to
con
sum
e w
as
high
er fo
r so
me
proc
esse
d in
sect
pro
duct
s, c
ompa
red
to
who
le a
nd u
nflav
oure
d in
sect
s.
Deg
ree
to w
hich
inse
ct
prod
uct h
ad b
een
proc
esse
d,
type
of i
nsec
t flav
ouri
ng
29. G
ere
et a
l. (2
017)
H
unga
ry
400
Onl
ine
surv
ey
Inse
cts
Gen
der,
age,
edu
catio
n le
vel,
food
neo
phob
ia, f
ood
tech
nolo
gy n
eoph
obia
, at
titud
e to
war
ds h
ealth
ch
arac
teri
stic
s of
food
, co
nven
ienc
e or
ient
atio
n fo
r fo
od c
hoic
e, a
tten
tion
to
envi
ronm
enta
l im
pact
of f
ood
choi
ce, b
elie
f tha
t mea
t is
nutr
itiou
s an
d he
alth
y,
inte
ntio
n to
red
uce
fres
h m
eat,
desi
re fo
r ne
w fo
od
alte
rnat
ives
, con
sum
ptio
n,
awar
enes
s of
inse
cts,
whe
y,
alga
e an
d so
y as
alte
rnat
ive
prot
ein
sour
ces.
Cons
umpt
ion
of in
sect
s Le
ss th
an 1
1 pe
rcen
t of
resp
onde
nts
wer
e un
awar
e of
inse
cts,
soy
, alg
ae a
nd
whe
y as
alte
rnat
ive
prot
ein
sour
ces,
whe
reas
alm
ost 6
0 pe
rcen
t wer
e aw
are
of
inse
cts
as fo
od. I
nsec
t-bas
ed
food
may
att
ract
con
sum
ers
who
see
k ne
w fo
od
alte
rnat
ives
and
inte
nd to
re
duce
thei
r m
eat i
ntak
e.
How
ever
, foo
d ne
opho
bia
is
a ba
rrie
r fo
r th
e co
nsum
ptio
n of
inse
cts.
Des
ire
for
new
food
al
tern
ativ
es, i
nten
tion
to
redu
ce m
eat i
ntak
e, fo
od
neop
hobi
a
30. H
artm
ann
et a
l. (2
015)
G
erm
any
and
Chin
a 50
2 (G
erm
any)
, 443
(C
hina
) Su
rvey
In
sect
s Fo
od n
eoph
obia
, pre
para
tion
of in
sect
(pr
oces
sed
or
unpr
oces
sed)
, att
itude
s to
war
d in
sect
-bas
ed fo
od
item
s, p
revi
ous
expe
rien
ce
Eval
uatio
ns o
f ins
ect-b
ased
pr
oduc
ts, w
illin
gnes
s to
eat
in
sect
-bas
ed p
rodu
cts
Chin
ese
part
icip
ants
rat
ed
all i
nsec
t-bas
ed p
rodu
cts
mor
e fa
vour
ably
(co
mpa
red
to G
erm
ans)
reg
ardi
ng ta
ste,
nu
triti
onal
val
ue, f
amili
arity
Ethn
icity
, pre
para
tion
of
edib
le in
sect
(pr
oces
sed
or
unpr
oces
sed)
, foo
d ne
opho
bia,
per
ceiv
ed s
ocia
l ac
cept
ance
, tas
te
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
24
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
with
eat
ing
inse
cts,
per
ceiv
ed
soci
al a
ccep
tanc
e of
eat
ing
inse
cts,
tast
e ex
pect
atio
ns,
ethn
icity
and
soci
al a
ccep
tanc
e, a
nd
wer
e m
ore
will
ing
to e
at
inse
ct-b
ased
pro
duct
s (w
ith
no d
iffer
ence
s fo
r pr
oces
sed
vs. u
npro
cess
ed in
sect
s).
Ger
man
s w
ere
mor
e w
illin
g to
eat
pro
cess
ed (
vers
us
unpr
oces
sed)
inse
ct fo
od. I
n bo
th c
ount
ries
, low
food
ne
opho
bia,
hig
h so
cial
ac
cept
ance
, pos
itive
tast
e ex
pect
atio
ns, a
nd p
revi
ous
inse
ct c
onsu
mpt
ion
pred
icte
d w
illin
gnes
s to
co
nsum
e in
sect
s.
expe
ctat
ions
, pre
viou
s in
sect
co
nsum
ptio
n
31. H
artm
ann
and
Sieg
rist
(20
16)
Switz
erla
nd
104
Expe
rim
ent
Inse
cts
Gen
der,
age,
food
neo
phob
ia,
prev
ious
con
sum
ptio
n of
in
sect
s, d
isgu
st o
f liv
ing
(ani
mal
-bas
ed) c
onta
min
ants
in
food
, coo
kie
cont
ent
(cri
cket
flou
r vs
. cor
n flo
ur)
Will
ingn
ess
to e
at in
sect
- ba
sed
prod
ucts
Pa
rtic
ipan
ts w
ho a
te c
hips
co
ntai
ning
cri
cket
flou
r wer
e m
ore
will
ing
to e
at
unpr
oces
sed
inse
cts
than
pe
ople
who
had
eat
en
trad
ition
al c
hips
(co
ntai
ning
co
rn fl
our)
.
Cook
ie c
onte
nt (
cric
ket fl
our
vs. c
orn
flour
)
32. H
ouse
(20
16)
The
Net
herl
ands
33
Se
mi-
stru
ctur
ed
inte
rvie
ws
Inse
cts
Initi
al m
otiv
atio
ns fo
r co
nsum
ing
inse
ct-b
ased
food
(e
.g.,
good
for
heal
th o
r en
viro
nmen
t), p
rice
, tas
te
and
avai
labi
lity
of in
sect
- ba
sed
food
, deg
ree
of fi
t be
twee
n in
sect
food
and
cu
rren
t eat
ing
patt
erns
, ho
useh
old
com
posi
tion
and
fam
ily c
ircu
mst
ance
s, e
thic
al
cons
ider
atio
ns fo
r ea
ting
inse
cts
(Rep
eat)
con
sum
ptio
n of
in
sect
-bas
ed fo
od
Initi
al m
otiv
atio
ns fo
r eat
ing
inse
cts
subs
tant
ially
diff
er
from
fact
ors
influ
enci
ng
repe
at c
onsu
mpt
ion
of
inse
ct-b
ased
food
(e.
g.,
pric
e, ta
ste,
ava
ilabi
lity
and
fit),
and
the
latt
er fa
ctor
s are
in
line
with
fact
ors
influ
enci
ng r
outin
e co
nsum
ptio
n of
mor
e co
nven
tiona
l foo
d pr
oduc
ts.
Pric
e, ta
ste
and
avai
labi
lity
of
inse
ct-b
ased
food
, deg
ree
of
fit b
etw
een
inse
ct fo
od a
nd
curr
ent e
atin
g pa
tter
ns
33. J
ense
n an
d Li
eber
oth
(201
9)
Den
mar
k 18
9 O
nlin
e su
rvey
an
d se
nsor
y te
st
Inse
cts
Age
, gen
der,
path
ogen
di
sgus
t (di
sgus
t sen
sitiv
ity),
perc
eive
d in
fect
abili
ty,
perc
eive
d so
cial
nor
m
rega
rdin
g in
sect
co
nsum
ptio
n, fo
od
neop
hobi
a, p
revi
ous
inse
ct
cons
umpt
ion,
vis
ibili
ty o
f in
sect
(pr
esen
ce v
s. a
bsen
ce
of p
ictu
res a
ccom
pany
ing
the
food
pro
duct
)
Will
ingn
ess
to e
at in
sect
s or
ot
her
food
, act
ual i
nsec
t/
food
tast
ing,
per
cept
ion
of
food
com
bina
tion
appr
opri
aten
ess,
inse
ct
eatin
g di
sgus
t
Spri
ng r
olls
with
vis
ible
(vs
. in
visi
ble)
mea
lwor
ms
wer
e co
nsid
ered
sig
nific
antly
less
ap
prop
riat
e, m
ore
dist
aste
ful,
and
less
edi
ble,
w
ith th
e sa
me
patt
ern
occu
rrin
g fo
r tr
aditi
onal
D
anis
h bu
tter
milk
sou
p.
The
mor
e pa
rtic
ipan
ts
thou
ght o
ther
par
ticip
ants
at
e th
e m
ealw
orm
- co
ntai
ning
pro
duct
s, th
e m
ore
likel
y th
ey w
ere
to e
at
thes
e fo
ods
them
selv
es.
Path
ogen
dis
gust
and
pe
rcei
ved
infe
ctab
ility
faile
d to
con
sist
ently
pre
dict
inse
ct
eatin
g di
sgus
t, w
illin
gnes
s to
eat i
nsec
ts, o
r ac
tual
inse
ct
tast
ing.
Perc
eive
d so
cial
nor
m
rega
rdin
g in
sect
co
nsum
ptio
n
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
25
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
34. K
ornh
er e
t al.
(201
9)
Ger
man
y 31
1 Ex
peri
men
t In
sect
s D
isgu
st to
war
ds in
sect
- ea
ting,
leve
l of g
ener
al
aver
sion
tow
ards
inse
cts,
pas
t in
sect
con
sum
ptio
n,
pref
eren
ces
for
lear
ning
ab
out f
ood
prod
ucts
and
re
cipe
s, fo
od n
eoph
obia
, at
titud
es to
war
d or
gani
c pr
oduc
tion
met
hods
, at
tent
ion
paye
d to
CO
2 em
issi
ons o
f foo
d pr
oduc
tion,
pr
efer
ence
for
conv
enie
nce
food
, im
port
ance
att
ache
d to
nu
triti
onal
info
rmat
ion
abou
t fo
od, i
mpo
rtan
ce a
ttac
hed
to
food
tast
e, im
port
ance
at
tach
ed to
hea
lth st
atem
ents
on
food
pro
duct
s, g
ende
r, ag
e, e
duca
tion
leve
l, fr
eque
ncy
of w
eekl
y m
eat
cons
umpt
ion,
pre
senc
e vs
. ab
senc
e of
pos
itive
stat
emen
t ab
out i
nsec
t pro
duct
sho
wn
to p
artic
ipan
ts, p
rodu
ct
info
rmat
ion
give
n to
pa
rtic
ipan
ts (
prod
uctio
n m
etho
d, v
isua
l im
pres
sion
, he
alth
cla
im, c
arbo
n em
issi
ons,
com
posi
tion
of
burg
er p
atty
, and
pur
chas
e pr
ice)
,
Will
ingn
ess-
to-p
ay fo
r in
sect
fo
od p
rodu
ct, c
hoic
e of
bu
rger
, will
ingn
ess
to e
at
inse
cts
(in
the
futu
re)
Part
icip
ants
mor
e w
illin
g to
ea
t ins
ects
wer
e m
ore
conc
erne
d w
ith th
e en
viro
nmen
tal a
nd h
ealth
- ef
fect
s of
con
sum
ptio
n be
havi
our
and
tend
ed to
co
nsum
e m
eat l
ess
ofte
n th
an th
ose
unw
illin
g to
eat
in
sect
s.
On
the
othe
r ha
nd, g
reat
er
disg
ust t
owar
ds in
sect
- ea
ting,
gre
ater
gen
eral
av
ersi
on to
war
ds in
sect
s and
hi
gher
food
neo
phob
ia
scor
es w
ere
asso
ciat
ed w
ith
unw
illin
gnes
s to
eat
inse
cts.
Food
neo
phob
ia, a
tten
tion
paye
d to
CO
2 em
issi
ons
of
food
pro
duct
ion
impo
rtan
ce a
ttac
hed
to
heal
th s
tate
men
ts o
n fo
od
prod
ucts
fr
eque
ncy
of w
eekl
y m
eat
cons
umpt
ion
35. L
a Ba
rber
a et
al.
(201
8)
Italy
11
8 Ex
peri
men
t In
sect
s Fo
od n
eoph
obia
, dig
ust
expe
rien
ced
tow
ard
inse
cts i
n fo
od, i
mpl
icit
attit
udes
to
war
ds in
sect
-eat
ing
Inte
ntio
n to
eat
inse
ct-b
ased
fo
od, i
mpl
icit
attit
udes
to
war
d ea
ting
inse
cts
Food
neo
phob
ia a
nd d
isgu
st
inde
pend
ently
influ
ence
in
tent
ion
to e
at in
sect
s, w
ith
disg
ust h
avin
g m
ore
expl
anat
ory
pow
er. I
mpl
icit
attit
ude
affe
cts
disg
ust a
nd
indi
rect
ly a
ffect
s ea
ting
inte
ntio
n (m
edia
ted
by
disg
ust)
.
Dis
gust
exp
erie
nced
tow
ards
in
sect
-eat
ing
36. L
aure
ati e
t al.
(201
6)
Italy
34
1 (a
ll pa
rtic
ipat
ed
in s
urve
y, 6
8 pa
rtic
ipat
ed in
ex
peri
men
t)
Surv
ey,
expe
rim
ent
Inse
cts
Surv
ey: F
ood
neop
hobi
a,
sust
aina
ble
beha
viou
r, ag
e,
gend
er, i
ncom
e, p
lace
of
resi
denc
e/cu
ltura
l ba
ckgr
ound
, aw
aren
ess
of
topi
c (e
atin
g in
sect
s)
Expe
rim
ent:
Expe
cted
liki
ng
of in
sect
-bas
ed fo
ods
Will
ingn
ess
to a
dopt
inse
cts
as fe
ed a
nd fo
od, v
isua
l ac
cept
abili
ty o
f ins
ects
Resp
onde
nts
wer
e no
t rea
dy
to a
dopt
inse
cts
as fo
od, b
ut
a po
sitiv
e tr
end
for
use
of
inse
cts a
s fee
d w
as o
bser
ved.
Re
adin
ess t
o ad
opt i
nsec
ts a
s fo
od a
nd fe
ed w
as m
ainl
y af
fect
ed b
y ag
e, g
ende
r, cu
ltura
l bac
kgro
und
and
food
neo
phob
ia.
Sust
aina
bilit
y of
beh
avio
ur
did
not a
ffect
acc
epta
nce
of
inse
cts.
Age
, gen
der,
cultu
ral
back
grou
nd, f
ood
neop
hobi
a
37. L
amm
ers
et a
l. (2
019)
G
erm
any
516
Onl
ine
surv
ey
Inse
cts
Gen
der,
age,
edu
catio
n le
vel,
mea
t con
sum
ptio
n W
illin
gnes
s to
con
sum
e in
sect
bur
ger/
buffa
lo w
orm
s W
illin
gnes
s to
con
sum
e w
as
sign
ifica
ntly
hig
her
for
the
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
26
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
freq
uenc
y, w
illin
gnes
s to
re
duce
mea
t con
sum
ptio
n,
diet
(e.g
., ve
gan)
, fam
iliar
ity
with
inse
cts a
s foo
d, p
revi
ous
inse
ct c
onsu
mpt
ion,
food
ne
opho
bia,
food
tech
nolo
gy
neop
hobi
a, s
ensa
tion
seek
ing,
sus
tain
abili
ty
cons
ciou
snes
s, fo
od d
isgu
st,
will
ingn
ess
to c
onsu
me
an
inse
ct b
urge
r an
d bu
ffalo
w
orm
s, p
roce
ssin
g of
inse
ct
in fo
od (
proc
esse
d vs
. un
proc
esse
d)
(com
pose
d of
will
ingn
ess
to
try,
will
ingn
ess
to b
uy, a
nd
‘will
ingn
ess
to s
ubst
itute
’)
inse
ct b
urge
r co
mpa
red
to
the
buffa
lo w
orm
s.
Furt
herm
ore,
men
wer
e m
ore
will
ing
to c
onsu
me
buffa
lo w
orm
s th
an w
ere
wom
en.
Prev
ious
inse
ct c
onsu
mpt
ion
and
high
er se
nsat
ion
seek
ing
pred
icte
d hi
gher
will
ingn
ess
to c
onsu
me
the
inse
ct
burg
er, w
here
as h
ighe
r fo
od
neop
hobi
a, h
ighe
r fo
od
tech
nolo
gy n
eoph
obia
and
hi
gher
food
dis
gust
pr
edic
ted
a lo
wer
w
illin
gnes
s to
con
sum
e th
e in
sect
bur
ger.
Fo
r th
e bu
ffalo
wor
ms,
pr
evio
us in
sect
con
sum
ptio
n an
d hi
gher
sens
atio
n se
ekin
g pr
edic
ted
high
er w
illin
gnes
s to
con
sum
e th
e pr
oduc
t. H
ighe
r fo
od n
eoph
obia
, hi
gher
food
tech
nolo
gy
neop
hobi
a an
d hi
gher
food
di
sgus
t pre
dict
ed lo
wer
w
illin
gnes
s to
con
sum
e bu
ffalo
wor
ms.
Food
neo
phob
ia, f
ood
disg
ust,
prev
ious
inse
ct
cons
umpt
ion
38. L
ensv
elt a
nd
Stee
nbek
kers
(2
014)
The
Net
herl
ands
an
d A
ustr
alia
Surv
ey: 2
09
Expe
rim
ent:
133
Onl
ine
surv
ey,
expe
rim
ent
Inse
cts
Surv
ey: P
rice
and
qua
lity
of
prod
uct,
perc
eive
d pe
rson
al
bene
fits
of e
atin
g in
sect
s,
perc
eive
d ri
sks
of e
atin
g in
sect
s, n
atur
alne
ss o
f pr
oduc
t, av
aila
bilit
y of
pr
oduc
t, co
nven
ienc
e of
pr
epar
atio
n pr
oces
s, fi
t of
prod
uct w
ith c
onsu
mer
ne
eds,
trus
t in
diffe
rent
so
urce
s pr
omot
ing
ento
mop
hagy
, par
ticip
ants
’ cu
lture
Ex
peri
men
t: T
ype
of
info
rmat
ion
rece
ived
abo
ut
inse
ct p
rodu
ct (e
.g.,
soci
al
norm
s, p
hysi
olog
ical
fact
ors)
, ta
ste
of p
rodu
ct, t
ryin
g vs
. no
t try
ing
inse
ct fo
od
Both
stu
dies
: Gen
eral
at
titud
e to
war
ds e
atin
g in
sect
s
Surv
ey: P
artic
ipan
ts
cons
ider
ed e
atin
g in
sect
s be
nefic
ial f
or th
e en
viro
nmen
t but
not
for
them
selv
es. P
rice
, qua
lity,
co
nven
ienc
e an
d na
tura
lnes
s w
ere
addi
tiona
lly
cons
ider
ed im
port
ant
rega
rdin
g in
sect
food
. Dut
ch
part
icip
ants
trus
ted
info
rmat
ion
from
con
sum
er
orga
nisa
tions
abo
ut in
sect
fo
od m
ore
than
did
A
ustr
alia
n pa
rtic
ipan
ts.
Expe
rim
ent:
Tryi
ng in
sect
fo
od p
ositi
vely
influ
ence
d pa
rtic
ipan
t’s
attit
udes
to
war
d ea
ting
inse
cts,
w
here
as th
e ty
pe o
f in
form
atio
n re
ceiv
ed d
id n
ot
affe
ct th
ese
attit
udes
.
Pric
e, q
ualit
y, c
onve
nien
ce,
and
natu
raln
ess
of in
sect
fo
od, e
nvir
onm
enta
l ben
efits
of
inse
ct-e
atin
g, tr
ying
vs.
not
tr
ying
inse
ct fo
od
39. L
omba
rdi e
t al.
(201
9)
Italy
20
0 Ex
peri
men
t In
sect
s Fo
od n
eoph
obia
, bel
iefs
and
at
titud
es a
bout
inse
cts,
co
ncer
n fo
r he
alth
ines
s in
fo
od c
hoic
es, g
ener
al
info
rmat
ion
abou
t the
food
Will
ingn
ess-
to-p
ay fo
r fo
od
prod
ucts
Pa
rtic
ipan
ts w
ho v
alue
d pa
sta
equa
lly r
egar
dles
s of
w
heth
er o
r no
t it c
onta
ined
in
sect
s ha
d a
sign
ifica
ntly
hi
gher
will
ingn
ess-
to-p
ay fo
r
Food
neo
phob
ia, b
elie
fs a
nd
attit
udes
abo
ut in
sect
s,
spec
ific
info
rmat
ion
abou
t in
sect
s pr
ovid
ed to
pa
rtic
ipan
ts
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
27
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
prod
ucts
pro
vide
d to
pa
rtic
ipan
ts, s
peci
fic
info
rmat
ion
abou
t ins
ects
pr
ovid
ed to
par
ticip
ants
(b
enefi
ts fo
r in
divi
dual
vs.
be
nefit
s fo
r th
e co
mm
unity
), pa
rtic
ipan
ts’ v
iew
s on
re
latio
n be
twee
n hu
man
s and
th
e en
viro
nmen
t, fo
od
prod
uct (
carr
ier)
use
d to
co
ntai
n in
sect
s, p
rese
nce
vs.
abse
nce
of in
sect
s in
car
rier
cook
ies
and
choc
olat
e ba
rs
with
out i
nsec
ts (v
s.
cont
aini
ng in
sect
s).
Part
icip
ants
’ will
ingn
ess-
to-
pay
incr
ease
d fr
om th
e ge
nera
l-inf
orm
atio
n- to
the
spec
ific-
info
rmat
ion-
roun
d,
rega
rdle
ss o
f the
type
of
spec
ific
info
rmat
ion
prov
ided
. Inf
orm
atio
n ab
out
the
bene
fits
of in
sect
-eat
ing
for
the
indi
vidu
al (v
s.
com
mun
ity)
had
a sl
ight
ly
stro
nger
pos
itive
effe
ct o
n w
illin
gnes
s-to
-pay
for
all
thre
e pr
oduc
ts.
Neg
ativ
e be
liefs
and
at
titud
es c
once
rnin
g in
sect
s an
d hi
gh le
vels
of f
ood
neop
hobi
a ne
gativ
ely
influ
ence
d w
illin
gnes
s-to
- pa
y fo
r in
sect
-bas
ed
prod
ucts
. Con
cern
for
heal
thin
ess
in fo
od c
hoic
es
and
view
s on
the
rela
tion
betw
een
hum
ans
and
the
envi
ronm
ent g
ener
ally
faile
d to
influ
ence
will
ingn
ess-
to-
pay.
40
. Men
ozzi
et a
l. (2
017)
Ita
ly
231
Surv
ey
Inse
cts
Gen
der,
age,
par
ticip
ants
’ pl
ace
of o
rigi
n, p
artic
ipan
ts’
stud
y fie
ld/t
opic
, att
itude
to
war
d ea
ting
inse
cts,
(s
tren
gth
of)
belie
fs a
bout
ea
ting
inse
cts,
sub
ject
ive
norm
s an
d no
rmat
ive
belie
f st
reng
th r
egar
ding
eat
ing
inse
cts,
per
ceiv
ed b
ehav
iour
co
ntro
l and
con
trol
bel
iefs
re
gard
ing
inse
ct-e
atin
g,
disg
ust t
owar
d in
sect
s,
avai
labi
lity
of in
sect
food
, co
mpa
tibili
ty o
f ins
ect f
ood
with
loca
l foo
d cu
lture
, in
tent
ion
to e
at in
sect
s
Act
ual c
onsu
mpt
ion
of
inse
cts
Att
itude
s an
d pe
rcei
ved
beha
viou
ral c
ontr
ol a
re
sign
ifica
nt p
redi
ctor
s of
in
tent
ion
to e
at in
sect
s, a
nd
inte
ntio
n an
d pe
rcei
ved
beha
viou
ral c
ontr
ol
sign
ifica
ntly
pre
dict
act
ual
cons
umpt
ion
of in
sect
s. T
he
belie
f tha
t eat
ing
inse
cts
posi
tivel
y af
fect
s pe
rson
al
heal
th a
nd th
e en
viro
nmen
t si
gnifi
cant
ly a
ffect
s att
itude
s an
d in
tent
ion.
Bar
rier
s to
in
tent
ion
and
actu
al
cons
umpt
ion
are
disg
ust,
lack
of a
vaila
bilit
y an
d in
com
patib
ility
with
loca
l fo
od c
ultu
re.
Att
itude
s an
d pe
rcei
ved
beha
viou
ral c
ontr
ol,
inte
ntio
n to
eat
inse
cts,
bel
ief
that
eat
ing
inse
cts
bene
fits
heal
th a
nd e
nvir
onm
ent,
disg
ust t
owar
ds (e
atin
g)
inse
cts,
lack
of a
vaila
bilit
y of
in
sect
food
, inc
ompa
tibili
ty
of in
sect
pro
duct
s w
ith lo
cal
food
cul
ture
41. M
yers
and
Pe
ttig
rew
(20
18)
Aus
tral
ia
77
Inte
rvie
ws
Inse
cts
Perc
eive
d cu
ltura
l nor
ms
rega
rdin
g en
tom
opha
gy,
reas
on fo
r ea
ting
inse
cts
(nec
essi
ty v
s. e
njoy
men
t),
know
ledg
e of
ent
omop
hagy
(e
.g.,
nutr
ition
al a
nd
View
s of
ent
omop
hagy
A
mon
g A
ustr
alia
n se
nior
s,
ther
e w
as lo
w a
war
enes
s of
th
e en
viro
nmen
tal a
nd
nutr
ition
al a
dvan
tage
s of
en
tom
opha
gy. M
ost s
enio
rs
view
ed e
ntom
opha
gy a
s di
sgus
ting
and
inco
mpa
tible
Know
ledg
e/aw
aren
ess
of
envi
ronm
enta
l and
nu
triti
onal
adv
anta
ges
of
ento
mop
hagy
, per
ceiv
ed
cultu
ral n
orm
s re
gard
ing
ento
mop
hagy
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
28
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
envi
ronm
enta
l ben
efits
/ co
ncer
ns)
with
thei
r cu
ltura
l val
ues
and
belie
fs, a
lthou
gh a
smal
l gr
oup
cons
ider
ed it
nov
el
and
pote
ntia
lly e
njoy
able
. 42
. Ork
usz
et a
l. (2
020)
Po
land
Su
rvey
: 464
Se
nsor
y te
st:
402
Surv
ey, s
enso
ry
test
In
sect
s G
ende
r, pl
ace
of r
esid
ence
, ho
useh
old
inco
me,
trav
el
dest
inat
ion,
pro
tein
sou
rces
in
one
’s d
iet,
food
neo
phob
ia,
fam
iliar
ity w
ith in
sect
s as
fo
od, a
ttitu
des
tow
ards
the
bene
fits
of e
atin
g in
sect
s,
prev
ious
inse
ct c
onsu
mpt
ion,
di
sgus
t tow
ard
inse
ct
cons
umpt
ion,
pot
entia
l re
ason
s fo
r ea
ting
inse
cts,
in
form
atio
n gi
ven
to
part
icip
ants
on
the
type
of
inse
ct a
dded
to b
read
for
tast
ing
sess
ion
Will
ingn
ess
to tr
y ed
ible
in
sect
s or
eat
ani
mal
s fe
d w
ith in
sect
s, p
refe
rred
inse
ct
prep
arat
ion
(e.g
., w
hole
in
sect
s w
ith s
pice
s),
Part
icip
ants
pre
ferr
ed w
hole
in
sect
s with
spic
e or
cov
ered
in
cho
cola
te to
inse
ct th
at
wer
e si
mpl
e fr
ied.
Fu
rthe
rmor
e, m
ore
men
than
w
omen
wer
e w
illin
g to
try
inse
cts
prep
ared
in a
way
th
at m
ade
them
invi
sibl
e (w
ith fl
our
adde
d). H
ighe
r in
com
e w
as a
lso
asso
ciat
ed
with
hig
her
will
ingn
ess
to
eat i
nsec
ts in
an
unde
tect
able
form
. Fo
r ove
r 30%
of p
artic
ipan
ts
(mor
e fr
eque
ntly
men
than
w
omen
), sc
arci
ty o
f ag
ricu
ltura
l lan
d an
d re
duce
w
asta
ge o
f foo
d w
ere
reas
ons
to in
clud
e in
sect
s in
th
e/th
eir
wes
tern
die
ts.
Tast
e, q
ualit
y, a
ppea
ranc
e an
d nu
triti
onal
saf
ety
of
inse
cts
also
con
side
rabl
y in
fluen
ced
acce
ptan
ce o
f in
sect
s as
food
, whe
reas
en
viro
nmen
tal b
enefi
ts o
f ed
ible
inse
cts
had
the
leas
t in
fluen
ce o
n ac
cept
ance
. Pa
rtic
ipan
ts w
ith lo
w (
vs.
med
ium
or
high
) fo
od
neop
hobi
a w
ere
muc
h m
ore
will
ing
to in
clud
e ed
ible
in
sect
s in
thei
r ow
n di
ets.
Food
neo
phob
ia
43. O
rsi e
t al.
(201
9)
Ger
man
y 39
3 O
nlin
e su
rvey
In
sect
s G
ende
r, ag
e, d
iet (
vega
n or
ve
geta
rian
), ed
ucat
ion
leve
l, fo
od n
eoph
obia
, en
viro
nmen
tal a
war
enes
s,
heal
th c
onsc
ious
ness
, fa
mili
arity
with
inse
ct
cons
umpt
ion,
exp
erie
nce
with
inse
cts
as fo
od, t
ype
of
food
con
tain
ing
inse
cts
(pro
tein
bar
with
cri
cket
po
wde
r, in
sect
pas
ta, i
nsec
t gr
anol
a, o
r in
sect
bur
ger)
, ex
peri
ence
d di
sgus
t and
ris
k pe
rcep
tion
rega
rdin
g w
hole
or
pro
cess
ed in
sect
s,
visi
bilit
y of
inse
cts
in fo
od
Will
ingn
ess
to tr
y in
sect
- co
ntai
ning
food
pro
duct
W
illin
gnes
s to
try
did
not
diffe
r be
twee
n th
e in
sect
- pa
sta,
-bur
ger
and
-gra
nola
, w
hile
the
prot
ein
bar
cont
aini
ng c
rick
et p
owde
r w
as m
ost p
opul
ar.
Will
ingn
ess
to tr
y w
as lo
wer
fo
r w
hole
inse
cts
com
pare
d to
pro
cess
ed-in
sect
pro
duct
s,
and
part
icip
ants
wer
e m
ore
disg
uste
d by
vis
ible
/who
le
inse
cts
than
by
invi
sibl
e/
proc
esse
d in
sect
pro
duct
s.
Ove
rall,
vis
ibili
ty o
f ins
ects
in
the
food
pro
duct
, dis
gust
to
war
ds in
sect
s an
d fo
od
Food
neo
phob
ia, d
isgu
st
tow
ards
inse
cts,
vis
ibili
ty o
f in
sect
s in
food
pro
duct
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
29
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
prod
uct (
visi
ble
vs. i
nvis
ible
/ w
hole
vs.
pro
cess
ed)
neop
hobi
a ar
e ba
rrie
rs to
in
sect
con
sum
ptio
n.
44. P
alm
ieri
et a
l. (2
019)
Ita
ly
456
Onl
ine
surv
ey
Inse
cts
Gen
der,
age,
edu
catio
n le
vel,
food
pre
fere
nces
/die
t (e.
g.,
omni
vore
), w
eekl
y m
eat
cons
umpt
ion
freq
uenc
y,
conc
ern
for
heal
th-r
elat
ed
and
envi
ronm
enta
l effe
cts
of
food
, att
itude
tow
ard
(foo
d-
rela
ted)
info
rmat
ion
from
ex
pert
sou
rces
, foo
d ne
opho
bia/
neop
hilia
, foo
d te
chno
phob
ia (
i.e.,
attit
ude
tow
ard
new
food
te
chno
logi
es),
know
ledg
e of
(t
he e
xist
ence
of)
edi
ble
inse
cts,
pre
viou
s ins
ect-b
ased
fo
od c
onsu
mpt
ion,
mot
ives
fo
r ea
ting
inse
cts
(e.g
., nu
triti
onal
and
en
viro
nmen
tal b
enefi
ts),
perc
eptio
n of
hea
lth-r
elat
ed
risk
s of
inse
ct c
onsu
mpt
ion
Will
ingn
ess
to e
at in
sect
- ba
sed
food
Pa
rtic
ipan
ts w
ho a
re
conc
erne
d w
ith
sust
aina
bilit
y an
d he
alth
(c
ompa
red
to th
ose
who
are
no
t) te
nd to
be
mor
e w
illin
g to
con
sum
e in
sect
s. L
ess
neop
hobi
a/m
ore
open
ness
to
war
ds n
ovel
food
s al
so
incr
ease
s th
e lik
elih
ood
of a
pa
rtic
ipan
t bei
ng w
illin
g to
ea
t ins
ect-b
ased
food
. Pr
evio
us in
sect
con
sum
ptio
n al
so in
crea
ses t
he p
roba
bilit
y of
bei
ng w
illin
g to
con
sum
e in
sect
s. P
artic
ipan
ts w
ho
atta
ch w
eigh
t to
tast
e in
th
eir
food
cho
ices
(c
ompa
red
to th
ose
who
do
not)
are
mor
e lik
ely
to a
dopt
in
sect
s int
o th
eir d
iets
. Tho
se
who
do
not c
onsi
der
inse
ct
cons
umpt
ion
dang
erou
s fo
r th
eir
heal
th te
nd to
be
will
ing
to tr
y in
sect
-bas
ed
food
, whe
reas
thos
e w
ho
thin
k in
sect
-eat
ing
can
caus
e al
lerg
ies o
r inf
ectio
ns te
nd to
be
less
will
ing
to c
onsu
me
inse
ct-b
ased
food
. H
ighe
r foo
d te
chno
phob
ia is
, on
ave
rage
, ass
ocia
ted
with
re
duce
d w
illin
gnes
s to
eat
in
sect
s.
Conc
ern
for
heal
th-r
elat
ed
and
envi
ronm
enta
l effe
cts
of
food
, foo
d ne
opho
bia/
ne
ophi
lia, f
ood
tech
noph
obia
, pre
viou
s in
sect
-bas
ed fo
od
cons
umpt
ion,
mot
ives
for
eatin
g in
sect
s, p
erce
ptio
n of
he
alth
-rel
ated
ris
ks o
f ins
ect
cons
umpt
ion
45. P
iha
et a
l. (2
018)
Fi
nlan
d,
Swed
en,
Ger
man
y, a
nd
the
Czec
h Re
publ
ic
887
Onl
ine
surv
ey
Inse
cts
Age
, gen
der,
food
neo
phob
ia,
subj
ectiv
e kn
owle
dge
of
prod
uct,
obje
ctiv
e kn
owle
dge
of p
rodu
ct, p
rodu
ct-r
elat
ed
expe
rien
ces
Gen
eral
att
itude
s to
war
d pr
oduc
t, w
illin
gnes
s to
buy
pr
oduc
t
The
effe
cts
of s
ubje
ctiv
e an
d ob
ject
ive
know
ledg
e an
d fo
od n
eoph
obia
on
will
ingn
ess
to b
uy a
re
prim
arily
med
iate
d by
ge
nera
l att
itude
s to
war
d in
sect
food
. In
Nor
ther
n Eu
rope
, obj
ectiv
e an
d su
bjec
tive
know
ledg
e,
prod
uct-r
elat
ed e
xper
ienc
e an
d fo
od n
eoph
obia
equ
ally
pr
edic
t will
ingn
ess
to b
uy,
whe
reas
in C
entr
al E
urop
e th
e la
tter
two
are
the
supe
rior
pre
dict
ors.
A
ttitu
des
to in
sect
food
are
ge
nera
lly m
ore
posi
tive
in
Nor
ther
n co
mpa
red
to
Cent
ral E
urop
e.
Subj
ectiv
e an
d ob
ject
ive
know
ledg
e of
pro
duct
, pr
oduc
t-rel
ated
exp
erie
nce,
fo
od n
eoph
obia
, gen
eral
at
titud
es to
war
d pr
oduc
t
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
30
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
46. P
oort
vlie
t et a
l. (2
019)
Th
e N
ethe
rlan
ds
130
Expe
rim
ent
Inse
cts
Type
of m
eat t
hat
part
icip
ants
wer
e sh
own
pict
ures
and
des
crip
tions
of
(bov
ine
vs. i
nsec
t), p
rodu
ct
type
(com
mon
vs.
un
com
mon
), vi
sibi
lity
of
prod
uct i
ngre
dien
ts in
pi
ctur
e, fa
mili
arity
of
prod
uct t
o pa
rtic
ipan
ts, f
ood
choi
ce m
otiv
es (
e.g.
, dis
gust
or
sen
sory
app
eal)
Will
ingn
ess
to tr
y th
e fo
od
prod
uct
Part
icip
ants
wer
e m
ore
will
ing
to tr
y sk
ewer
s (u
ncom
mon
pro
duct
s) th
an
burg
er p
attie
s (c
omm
on
prod
ucts
), w
ith th
e fo
rmer
be
ing
cons
ider
ed to
hav
e m
ore
sens
ory
appe
al th
an
the
latt
er (
this
diff
eren
ce
was
larg
er fo
r bo
vine
mea
t th
an fo
r in
sect
mea
t).
Part
icip
ants
add
ition
ally
had
hi
gher
ris
k pe
rcep
tions
in
the
bovi
ne (
com
pare
d to
in
sect
) co
nditi
ons.
H
ealth
- and
dis
gust
-rel
ated
fo
od c
hoic
e m
otiv
es
med
iate
d th
e in
dire
ct e
ffect
of
mea
t typ
e on
will
ingn
ess
to tr
y th
e fo
od p
rodu
ct.
Sens
ory
appe
al a
nd r
isk
perc
eptio
n (a
s fo
od c
hoic
e m
otiv
es)
did
not m
edia
te
this
indi
rect
effe
ct.
Prod
uct t
ype,
food
cho
ice
mot
ives
47. P
owel
l et a
l. (2
019)
U
nite
d Ki
ngdo
m
510
Expe
rim
ent
Inse
cts
Trai
t dis
gust
pro
pens
ity,
disg
ust s
ensi
tivity
, em
otio
nal
disg
ust r
egul
atio
n st
rate
gies
, pr
o-en
viro
nmen
tal a
ttitu
des,
so
cial
des
irab
ility
in
part
icip
ants
’ res
pons
es, r
isk-
ta
king
, pol
itica
l ori
enta
tion,
ge
nder
, age
, eth
nici
ty,
educ
atio
n le
vel,
prim
ary
empl
oym
ent s
tatu
s, a
mou
nt
of m
oney
typi
cally
spe
nt
wee
kly
on fo
od, d
rink
, and
m
edic
inal
pro
duct
s in
gr
ocer
y st
ores
, die
t (‘o
mni
vore
’ vs.
‘oth
er d
iet’
), pr
imar
y gr
ocer
y sh
op,
prod
uct c
ateg
ory
pres
ente
d to
par
ticip
ants
(e.
g., i
nsec
t- ba
sed
food
s, a
typi
cally
- sh
aped
frui
t), d
escr
iptio
n of
fo
od p
rodu
ct, p
artic
ipan
ts’
eval
uatio
n of
pro
duct
at
trib
utes
(e.
g., t
aste
or
natu
raln
ess)
Part
icip
ants
’ will
ingn
ess-
to-
pay
(WTP
) fo
r pr
esen
ted
prod
ucts
, par
ticip
ants
’ ev
alua
tion
of p
rodu
ct
attr
ibut
es
Whe
n co
ntro
lling
for
cova
riat
es (
e.g.
, pro
- en
viro
nmen
tal a
ttitu
des)
, tr
ait d
isgu
st p
rope
nsity
had
a
sign
ifica
nt n
egat
ive
effe
ct o
n w
illin
gnes
s-to
-pay
for
the
pres
ente
d pr
oduc
t. Th
is
effe
ct w
as m
edia
ted
by
eval
uatio
ns o
f per
ceiv
ed
tast
e, h
ealth
ris
k,
natu
raln
ess
and
visu
al
appe
al o
f the
pro
duct
(e
xpla
inin
g ap
prox
imat
ely
half
of th
e to
tal e
ffect
). Su
ppre
ssio
n an
d tr
ait
reap
prai
sal h
ad n
o si
gnifi
cant
mod
erat
ing
effe
ct
on th
e re
sults
.
Trai
t dis
gust
pro
pens
ity,
part
icip
ants
’ eva
luat
ion
of
prod
uct a
ttri
bute
s
48. R
umpo
ld a
nd
Lang
en (
2019
) G
erm
any
149
Surv
ey, s
enso
ry
test
In
sect
s O
pen-
min
dedn
ess
tow
ards
no
velty
, pre
viou
s in
sect
co
nsum
ptio
n, in
sect
form
(d
ried
who
le, g
roun
d as
an
ingr
edie
nt fo
r a
bar)
, sel
f- re
port
ed a
bilit
y to
imag
ine
ones
elf e
atin
g in
sect
s,
Dec
isio
n to
tast
e ed
ible
inse
ct
prod
uct (
befo
re o
r af
ter
prov
isio
n of
info
rmat
ion
abou
t the
pro
duct
)
Of t
he 3
9 pa
rtic
ipan
ts w
ith
prev
ious
inse
ct-e
atin
g ex
peri
ence
, the
maj
ority
de
cide
d to
tast
e th
e of
fere
d in
sect
pro
duct
, whe
reas
12
.8%
ref
used
to ta
ste
rega
rdle
ss o
f the
add
ition
al
Prov
isio
n to
par
ticip
ants
of a
ra
ndom
pie
ce o
f inf
orm
atio
n ab
out e
dibl
e in
sect
s
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
31
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
(dis
agre
emen
t with
) vi
ew o
f in
sect
s as
food
of t
he fu
ture
, (d
isag
reem
ent w
ith)
view
of
inse
cts
as a
sus
tain
able
al
tern
ativ
e to
mea
t, w
illin
gnes
s to
buy
who
le/
proc
esse
d in
sect
s in
a
supe
rmar
ket,
age,
gen
der,
educ
atio
n le
vel,
cultu
ral
back
grou
nd, d
iet (
e.g.
, ve
geta
rian
), pr
ovis
ion
to
part
icip
ants
of a
ran
dom
pi
ece
of in
form
atio
n ab
out
edib
le in
sect
s (e
.g.,
risk
s,
tren
dine
ss; o
nly
prov
ided
w
hen
part
icip
ants
refu
sed
the
first
offe
r to
tast
e an
edi
ble
inse
ct p
rodu
ct)
info
rmat
ion
prov
ided
. Nin
e of
the
42 p
artic
ipan
ts w
ho
initi
ally
ref
used
to ta
ste
the
prod
uct w
ere
pers
uade
d to
do
so
by th
e ad
ditio
nal
info
rmat
ion.
A
lthou
gh o
f all
149
part
icip
ants
, 117
(78
.5%
) cl
aim
ed th
ey c
ould
imag
ine
them
selv
es e
atin
g in
sect
s, 1
4 of
thes
e 11
7 (1
2% o
f thi
s su
bgro
up) w
ere
neve
rthe
less
un
will
ing
to a
ctua
lly ta
ste
an
edib
le in
sect
in th
is s
tudy
. In
add
ition
, mor
e th
an h
alf
of th
e ve
gan
and
vege
tari
an
part
icip
ants
dec
ided
to ta
ste
the
inse
ct p
rodu
ct.
49. S
chau
fele
et a
l. (2
019)
G
erm
any
342
Expe
rim
ent
Inse
cts
Gen
der,
age,
edu
catio
n le
vel,
mea
t con
sum
ptio
n (c
onsu
mer
vs.
non
- co
nsum
er),
inse
ct v
isib
ility
(w
hole
inse
cts,
cru
shed
in
sect
s, o
r su
ppos
ed in
sect
s pr
oces
sed
as m
eatb
alls
), in
sect
spe
cies
with
in m
eal
(mea
lwor
m v
s. g
rass
hopp
er),
fam
iliar
ity w
ith e
atin
g in
sect
s (c
onsi
sted
of p
revi
ous
know
ledg
e of
and
exp
erie
nce
with
edi
ble
inse
cts)
, foo
d ne
opho
bia,
per
ceiv
ed s
ocia
l ac
cept
abili
ty o
f eat
ing
inse
cts,
die
t (e.
g.,
vege
tari
an),
perc
eptio
n of
in
sect
s as
a p
rodu
ct fo
r pe
ople
with
low
fina
ncia
l re
sour
ces,
aw
aren
ess
of th
e en
viro
nmen
tal a
nd h
ealth
- re
late
d be
nefit
s of
eat
ing
inse
cts
Will
ingn
ess
to tr
y (i
nsec
t)
prod
uct
The
mor
e pa
rtic
ipan
ts
perc
eive
d ea
ting
inse
cts
as a
so
cial
ly a
ccep
tabl
e ac
tivity
, th
e m
ore
they
wer
e w
illin
g to
try
the
inse
ct p
rodu
ct.
Food
neo
phob
ia, o
n th
e ot
her h
and,
had
a si
gnifi
cant
an
d ne
gativ
e ef
fect
on
the
will
ingn
ess
to tr
y th
e pr
oduc
t. In
add
ition
, wom
en w
ere
less
w
illin
g to
try
the
prod
uct
than
men
. Las
tly, h
ighe
r vi
sibi
lity
of in
sect
s pre
dict
ed
low
er w
illin
gnes
s to
try
the
inse
ct p
rodu
ct.
Perc
eive
d so
cial
acc
epta
bilit
y of
eat
ing
inse
cts
50. S
chlu
p an
d Br
unne
r (2
018)
Sw
itzer
land
37
9 Su
rvey
In
sect
s Pr
ior
cons
umpt
ion
of in
sect
s,
freq
uenc
y of
mea
t co
nsum
ptio
n, p
erce
ived
he
alth
ben
efits
of m
eat,
mea
t lik
ing,
sal
ienc
e of
inse
cts
(in
food
?), f
ood
neop
hobi
a, fo
od
tech
nolo
gy n
eoph
obia
, ge
nera
l hea
lth in
tere
st,
expe
cted
food
hea
lthin
ess,
co
nven
ienc
e or
ient
atio
n,
valu
e fo
r m
oney
(of
inse
ct-
base
d fo
od),
ethi
cs, p
erce
ived
se
nsor
y ap
peal
of i
nsec
t foo
d,
Will
ingn
ess
to c
onsu
me
inse
cts
Conv
enie
nce
orie
ntat
ion,
di
scer
nibi
lity
of in
sect
s in
fo
od, e
xpec
ted
food
he
alth
ines
s, n
eed
for
fam
iliar
ity, f
ood
neop
hobi
a,
food
tech
nolo
gy n
eoph
obia
, pe
rcei
ved
heal
th b
enefi
ts o
f m
eat,
gend
er a
nd p
rior
co
nsum
ptio
n of
inse
cts
sign
ifica
ntly
and
rel
iabl
y pr
edic
ted
will
ingn
ess
to
cons
ume
inse
cts.
Conv
enie
nce
orie
ntat
ion,
di
scer
nibi
lity
of in
sect
s in
fo
od, e
xpec
ted
food
he
alth
ines
s, n
eed
for
fam
iliar
ity, f
ood
neop
hobi
a,
food
tech
nolo
gy n
eoph
obia
, pe
rcei
ved
heal
th b
enefi
ts o
f m
eat,
gend
er a
nd p
rior
co
nsum
ptio
n of
inse
cts
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
32
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
perc
eive
d na
tura
lnes
s,
wei
ght c
ontr
ol, n
eed
for
fam
iliar
ity, a
ge, e
duca
tion
leve
l, ge
nder
, inc
ome,
pa
rtic
ipan
ts’ o
rigi
n (r
ural
vs.
ur
ban)
, res
pons
ibili
ty (
yes/
no
), st
atus
as
sing
le (y
es/n
o)
51. S
ogar
i (20
15)
Italy
46
Ex
peri
men
t In
sect
s In
sect
s pr
evio
usly
con
sum
ed,
prev
ious
inse
ct p
refe
renc
e,
sens
ory
char
acte
rist
ics
expe
rien
ced
whi
le e
atin
g in
sect
s, p
erce
ived
soc
ial
impa
ct o
f eat
ing
inse
cts,
cu
rios
ity a
bout
eat
ing
inse
cts,
per
ceiv
ed ta
ste
and
appe
al o
f eat
ing
inse
cts,
pe
rcei
ved
nutr
ition
al b
enefi
ts
of e
atin
g in
sect
s, p
erce
ived
en
viro
nmen
tal b
enefi
ts o
f ea
ting
inse
cts
Will
ingn
ess
and
inte
ntio
n to
ea
t ins
ects
Cu
rios
ity a
nd p
erce
ived
en
viro
nmen
tal b
enefi
ts a
re
the
mos
t im
port
ant f
acto
rs
mot
ivat
ing
futu
re
cons
umpt
ion
of in
sect
s. T
he
maj
ority
of p
artic
ipan
ts
stat
ed th
at e
atin
g in
sect
s w
ould
not
be
endo
rsed
or
supp
orte
d by
fam
ily a
nd/o
r fr
iend
s.
Curi
osity
abo
ut e
atin
g in
sect
s, p
erce
ived
en
viro
nmen
tal b
enefi
ts o
f ea
ting
inse
cts
52. S
ogar
i et a
l. (2
016)
Ita
ly
109
Focu
s gr
oup
Inse
cts
Gen
der,
expe
ctat
ions
and
kn
owle
dge
rega
rdin
g en
viro
nmen
tal,
nutr
ition
al,
sens
ory
and
soci
al a
spec
ts o
f en
tom
opha
gy (
eatin
g in
sect
s), s
elf-e
labo
rate
d re
ason
s fo
r ta
stin
g/no
t ta
stin
g a
cook
ie w
ith in
sect
flo
ur (c
urio
sity
abo
ut
text
ure/
tast
e, a
ppea
l, co
ncer
ns a
bout
hea
lth a
nd
hygi
ene,
etc
.)
Stat
ed w
illin
gnes
s to
tast
e an
ed
ible
inse
ct, a
ctua
l cho
ice
of
tast
ing
vs. n
ot ta
stin
g an
in
sect
-bas
ed c
ooki
e
Nea
rly
all p
artic
ipan
ts ta
sted
th
e co
okie
with
inse
ct fl
our
and
whe
re w
illin
g to
try
othe
r ed
ible
inse
cts
in th
e fu
ture
. An
impo
rtan
t rea
son
for
doin
g so
is c
urio
sity
, w
here
as e
xper
ienc
ed d
isgu
st
as w
ell a
s ne
gativ
e op
inio
ns
of fa
mily
and
frie
nds
are
barr
iers
to tr
ying
edi
ble
inse
cts
in th
e fu
ture
.
Curi
osity
abo
ut e
atin
g in
sect
s, d
isgu
st to
war
ds
inse
cts,
opi
nion
s of
fam
ily
and
frie
nds
53. S
ogar
i et a
l. (2
018)
Ita
ly
88
Expe
rim
ent
Inse
cts
Age
, gen
der,
part
icip
ants
’ Ita
lian
regi
on o
f ori
gin,
ta
stin
g of
inse
ct p
rodu
cts
(jelly
bas
ed o
n cr
icke
t flou
r or
jelly
with
who
le, v
isib
le
cric
ket)
Sens
ory
eval
uatio
n of
tast
ed
inse
ct p
rodu
ct, r
easo
ns fo
r no
t tas
ting
the
inse
ct p
rodu
ct
(s),
likel
ihoo
d of
re
com
men
ding
the
inse
ct
prod
ucts
to fr
iend
s/fa
mily
Befo
re ta
stin
g, p
artic
ipan
ts
gave
the
appe
aran
ce o
f the
in
sect
-bas
ed je
lly a
mild
ly
posi
tive
scor
e, a
nd th
is sc
ore
sign
ifica
ntly
incr
ease
d af
ter
tast
ing
the
prod
uct.
The
scor
e pa
rtic
ipan
ts g
ave
for
expe
cted
sen
sory
-liki
ng o
f th
e in
sect
jelly
als
o in
crea
sed
sign
ifica
ntly
afte
r ta
stin
g.
For
mal
es, t
here
was
a s
mal
l bu
t sig
nific
ant i
ncre
ase
in
tast
e sc
ores
afte
r th
e ac
tual
ta
stin
g, w
here
as fo
r fe
mal
es
ther
e w
as a
sm
all b
ut
sign
ifica
nt d
ecre
ase
from
pr
e- to
pos
t-tas
ting
scor
es.
Alth
ough
the
tast
e of
jelly
w
ith w
hole
cri
cket
rec
eive
d hi
gher
sco
res
than
that
of
jelly
mad
e w
ith c
rick
et fl
our,
the
latt
er w
as p
refe
rred
ove
r
Gen
der,
tast
ing
of in
sect
pr
oduc
ts (j
elly
bas
ed o
n cr
icke
t flou
r or
jelly
with
w
hole
, vis
ible
cri
cket
)
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
33
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
the
form
er in
term
s of
ap
pear
ance
. Par
ticip
ants
w
ho r
ejec
ted
only
the
jelly
w
ith w
hole
cri
cket
m
entio
ned
disg
ust a
nd
“con
cern
for
text
ure
prop
erty
” as
the
mos
t im
port
ant r
easo
ns fo
r no
t ta
stin
g th
e pr
oduc
t. Pa
rtic
ipan
ts st
ated
they
wer
e hi
ghly
like
ly to
rec
omm
end
the
inse
ct p
rodu
cts
to
frie
nds,
and
slig
htly
less
lik
ely
to re
com
men
d th
em to
fa
mily
mem
bers
. 54
. Sog
ari,
Bogu
eva
&
Mar
inov
a (2
019)
Aus
tral
ia
Firs
t onl
ine
surv
ey:
227
Seco
nd o
nlin
e su
rvey
: 32
8 V
aria
bles
and
fi
ndin
gs w
ere
disc
usse
d fo
r bo
th
surv
eys
toge
ther
Onl
ine
surv
eys
Inse
cts
Self-
repo
rted
pot
entia
l re
ason
s fo
r in
clud
ing
edib
le
inse
cts
and
inse
ct-b
ased
pr
oduc
ts in
to o
ne’s
die
t, op
inio
ns o
n ed
ible
inse
cts
as
an a
ltern
ativ
e fo
od s
ourc
e,
mea
t con
sum
ptio
n fr
eque
ncy,
gen
der
Not
app
licab
le.
Reas
ons
stat
ed b
y pa
rtic
ipan
ts fo
r no
t eat
ing
edib
le in
sect
pro
duct
s w
ere
disg
ust,
neop
hobi
a, c
once
rns
abou
t per
cept
ions
of
mas
culin
ity (i
n th
e ca
se o
f m
en),
and
perc
eptio
ns o
f a
cons
pira
cy th
eory
(reg
ardi
ng
a so
cial
mov
emen
t tow
ard
grow
ing
inse
ct
cons
umpt
ion)
. Som
e pa
rtic
ipan
ts (
n =
33)
perc
eive
d he
alth
ben
efits
(e.
g.
, nut
ritio
nal v
alue
) fr
om
edib
le in
sect
con
sum
ptio
n,
whe
reas
oth
ers
(n =
10)
belie
ved
inse
ct c
onsu
mpt
ion
had
a po
tent
ially
neg
ativ
e ef
fect
on
heal
th (
e.g.
, sp
read
ing
dise
ases
). Pa
rtic
ipan
ts a
lso
ackn
owle
dged
the
envi
ronm
enta
l ben
efits
of
inse
ct c
onsu
mpt
ion
(vs.
co
nven
tiona
l mea
t co
nsum
ptio
n). F
urth
erm
ore,
m
ost p
artic
ipan
ts b
elie
ved
that
, in
orde
r to
be e
ffect
ive,
ed
ible
inse
ct m
arke
ting
shou
ld m
ake
the
inse
ct
bodi
es le
ss v
isib
le/i
nvis
ible
, so
that
tast
e an
d ea
ting
expe
rien
ce b
ecom
e th
e do
min
ant f
eatu
res
of in
sect
- ba
sed
food
s. V
eget
aria
n pa
rtic
ipan
ts p
oint
ed o
ut th
e le
sser
env
iron
men
tal i
mpa
ct
of in
sect
(vs
. tra
ditio
nal)
m
eat p
rodu
ctio
n as
the
mai
n
Self-
repo
rted
pot
entia
l re
ason
s fo
r in
clud
ing
edib
le
inse
cts
and
inse
ct-b
ased
pr
oduc
ts in
to o
ne’s
die
t, op
inio
ns o
n ed
ible
inse
cts
as
an a
ltern
ativ
e fo
od s
ourc
e,
mea
t con
sum
ptio
n fr
eque
ncy,
gen
der
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
34
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
just
ifica
tion
for
cons
umin
g in
sect
-bas
ed fo
od
alte
rnat
ives
. 55
. Sog
ari,
Men
ozzi
, and
M
ora
(201
9)
Italy
88
Ex
peri
men
t In
sect
s A
ge, g
ende
r, pa
rtic
ipan
ts’
Italia
n re
gion
of o
rigi
n, fo
od
neop
hobi
a, p
revi
ous
inse
ct
cons
umpt
ion,
will
ingn
ess
to
try
inse
cts,
initi
al e
xpos
ure
to
inse
ct p
rodu
cts
(bef
ore
tast
ing)
Eval
uatio
n of
edi
ble
inse
ct
prod
uct’
s ap
pear
ance
and
ta
ste
(bef
ore
and
afte
r ta
stin
g), w
illin
gnes
s to
try
inse
ct p
rodu
cts
(jelly
sw
eet
with
who
le c
rick
et a
nd/o
r je
lly s
wee
t with
pro
cess
ed
cric
ket)
, dec
isio
n to
tast
e/no
t ta
ste
inse
ct p
rodu
cts
Mal
e pa
rtic
ipan
ts w
ere
mor
e w
illin
g to
try
the
edib
le
inse
ct p
rodu
cts
than
wer
e fe
mal
e pa
rtic
ipan
ts.
Furt
herm
ore,
food
ne
opho
bia
was
neg
ativ
ely
rela
ted
to th
e w
illin
gnes
s to
tr
y an
d th
e de
cisi
on to
ac
tual
ly ta
ste
the
inse
ct-
cont
aini
ng p
rodu
cts.
Th
e in
itial
exp
osur
e to
the
inse
ct p
rodu
cts
posi
tivel
y in
fluen
ced
part
icip
ants
’ ex
pect
atio
ns o
f app
eara
nce
and
tast
e. L
astly
, will
ingn
ess
(int
entio
n) to
try
stro
ngly
pr
edic
ted
actu
al ta
stin
g.
Gen
der,
food
neo
phob
ia,
initi
al e
xpos
ure
to e
dibl
e in
sect
pro
duct
s, w
illin
gnes
s to
try
the
edib
le in
sect
s
56. T
an e
t al.
(201
5)
Thai
land
and
th
e N
ethe
rlan
ds
54
Focu
s gr
oups
In
sect
s Pa
rtic
ipan
t foo
d pr
efer
ence
s,
expe
rien
ces
with
and
kn
owle
dge
of in
sect
s as
food
, in
tere
st in
and
con
cern
s re
gard
ing
inse
cts
as fo
od,
perc
eive
d ap
prop
riat
enes
s of
in
sect
pre
para
tion,
inse
ct
visi
bilit
y in
food
, cul
tura
l ex
posu
re to
inse
cts
as fo
od
Dec
isio
n to
tast
e in
sect
s,
choi
ce o
f ins
ect p
rodu
ct to
ta
ste,
eva
luat
ions
of i
nsec
ts
as fo
od
Cultu
ral e
xpos
ure
crea
ted
spec
ific
view
s of
whi
ch
inse
ct s
peci
es a
nd
prep
arat
ion
met
hods
wer
e m
ore
appr
opri
ate.
Pa
rtic
ipan
ts w
ho h
ad
prev
ious
ly e
aten
inse
cts
base
d th
eir
eval
uatio
ns o
n th
eir
mem
orie
s of
pre
viou
s co
nsum
ptio
n, w
here
as o
ther
pa
rtic
ipan
ts e
valu
ated
bas
ed
on v
isua
l pro
pert
ies a
nd it
em
asso
ciat
ions
.
Cultu
ral e
xpos
ure
to in
sect
s as
food
, exp
erie
nces
with
in
sect
s as
food
57. T
an, F
isch
er,
van
Trijp
, &
Stie
ger
(201
6)
The
Net
herl
ands
10
3 Ex
peri
men
t In
sect
s Bu
rger
ingr
edie
nt fa
mili
arity
, se
nsor
y-lik
ing
of b
urge
r, pe
rcei
ved
food
ap
prop
riat
enes
s, fo
od
neop
hobi
a, g
ende
r, pr
epar
atio
n fo
rm o
f pro
duct
(b
urge
r vs
. ing
redi
ent)
, ea
ting
situ
atio
n (m
eal,
spec
ial o
ccas
ion,
sna
ck)
Will
ingn
ess
to e
at u
nusu
al
food
s su
ch a
s in
sect
s in
the
futu
re
Sens
ory-
likin
g an
d pe
rcei
ved
food
app
ropr
iate
ness
wer
e lo
wer
for n
ovel
than
for b
eef
burg
ers
befo
re ta
stin
g. A
fter
tast
ing,
sen
sory
-liki
ng le
vels
be
cam
e si
mila
r for
nov
el a
nd
beef
bur
gers
(al
thou
gh fo
od
appr
opri
aten
ess
rem
aine
d lo
wer
for
nove
l bur
gers
). Fu
ture
will
ingn
ess t
o ea
t was
an
d re
mai
ned
(afte
r ta
stin
g)
low
er fo
r th
e no
vel
com
pare
d to
the
beef
bur
ger,
and
it w
as m
ainl
y pr
edic
ted
by fo
od a
ppro
pria
tene
ss
(and
not
sen
sory
liki
ng o
r in
divi
dual
trai
ts).
Perc
eive
d fo
od
appr
opri
aten
ess
58. T
an, T
ibbo
el, &
St
iege
r (2
017)
Th
e N
ethe
rlan
ds
100
Expe
rim
ent
Inse
cts
Expe
cted
sen
sory
pro
files
(e.
g.
, mea
ty, f
atty
, jui
cy)
of
ingr
edie
nts
and
burg
ers,
pr
ior
expe
rien
ce w
ith ta
stin
g
Will
ingn
ess t
o ea
t ing
redi
ents
an
d bu
rger
s (a
gain
) Be
liefs
abo
ut ta
ste
wer
e ba
sed
on s
peci
es-r
elat
ed
asso
ciat
ions
and
wer
e ge
nera
lly m
ore
nega
tive
for
Perc
eive
d fo
od
appr
opri
aten
ess
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
35
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
ingr
edie
nts
and
burg
ers,
ex
peri
ence
d se
nsor
y pr
ofile
s,
perc
eive
d fo
od
appr
opri
aten
ess
food
that
had
not
bee
n ta
sted
be
fore
. Whi
le th
ese
belie
fs
had
som
e ef
fect
on
post
- co
nsum
ptio
n be
liefs
, the
la
tter
wer
e m
ainl
y de
term
ined
by
the
food
’s
actu
al p
rope
rtie
s. H
owev
er,
the
low
will
ingn
ess
to e
at
nove
l foo
ds (
or fo
ods
with
no
vel i
ngre
dien
ts)
was
re
late
d to
per
ceiv
ed fo
od
appr
opri
aten
ess
mor
e th
an
to th
e fo
od’s
act
ual t
aste
. Fo
od ta
ste
neve
rthe
less
ex
erts
an
influ
ence
on
perc
eive
d fo
od
appr
opri
aten
ess.
59
. Tan
, van
den
Be
rg, &
Stie
ger
(201
6)
The
Net
herl
ands
97
6 Ex
peri
men
t In
sect
s A
ge, g
ende
r, ed
ucat
ion
leve
l, fo
od n
eoph
obia
, pro
duct
pr
epar
atio
n, p
rodu
ct
fam
iliar
ity, t
aste
fam
iliar
ity
of fo
od c
arri
er (
i.e.,
food
co
ntai
ning
the
inse
ct
ingr
edie
nt)
Acc
epta
nce
of in
sect
s as
food
A
ccep
tanc
e de
pend
ed to
a
larg
e ex
tent
on
perc
eive
d ap
prop
riat
enes
s of
m
ealw
orm
s as
food
and
of
the
spec
ific
prod
uct
com
bina
tion.
Eve
n w
hen
visu
ally
iden
tical
, m
ealw
orm
pro
duct
s w
ere
alw
ays c
onsi
dere
d in
feri
or to
ca
rrie
r pr
oduc
ts.
Part
icip
ants
’ ind
ivid
ual
trai
ts (
e.g.
, foo
d ne
opho
bia)
an
d fa
mili
arity
with
m
ealw
orm
s af
fect
w
illin
gnes
s to
try
mor
e th
an
othe
r ac
cept
ance
mea
sure
s,
alth
ough
they
pla
yed
a re
lativ
ely
min
or r
ole.
Perc
eive
d ap
prop
riat
enes
s of
m
ealw
orm
s as
food
, spe
cific
pr
oduc
t com
bina
tion
60. T
an, V
erba
an,
& S
tiege
r (2
017)
Th
e N
ethe
rlan
ds
214
Expe
rim
ent
Inse
cts
Age
, gen
der,
food
neo
phob
ia,
prio
r pr
oduc
t pre
sent
atio
n or
der
(exp
erim
enta
l),
prod
uct f
amili
arity
, pe
rcei
ved
prep
arat
ion
appr
opri
aten
ess,
per
ceiv
ed
appr
opri
aten
ess
as fo
od,
expe
cted
and
exp
erie
nced
se
nsor
y-lik
ing,
exp
ecte
d an
d ex
peri
ence
d se
nsor
y pr
ofile
, id
eal s
enso
ry p
rofil
e
Sens
ory-
likin
g of
and
w
illin
gnes
s to
buy
inse
ct-
base
d fo
od p
rodu
cts
Mea
lwor
m p
rodu
cts
wer
e ex
pect
ed to
and
exp
erie
nced
as
tast
ing
very
diff
eren
t fro
m
mea
lwor
m-fr
ee p
rodu
cts,
an
d pa
rtic
ipan
ts w
ould
ge
nera
lly li
ke m
ealw
orm
pr
oduc
ts to
tast
e si
mila
r to
m
ealw
orm
-free
pro
duct
s.
Even
with
hig
h in
tere
st a
nd
good
pro
duct
s, w
illin
g pa
rtic
ipan
ts h
esita
te to
re
gula
rly
cons
ume
inse
ct-
base
d pr
oduc
ts d
ue to
pr
actic
al a
nd s
ocio
-cul
tura
l fa
ctor
s (s
uch
as
appr
opri
aten
ess
of fo
od
prep
arat
ion)
.
Perc
eive
d ap
prop
riat
enes
s of
fo
od p
repa
ratio
n
61. V
anho
nack
er
et a
l. (2
013)
Be
lgiu
m
221
Surv
ey
Inse
cts,
soy
G
ende
r, ag
e, e
duca
tion
leve
l, fin
anci
al s
ituat
ion
of
Att
itude
s to
war
d, w
illin
gnes
s to
con
sum
e an
d w
illin
gnes
s M
any
part
icip
ants
un
dere
stim
ated
the
Aw
aren
ess
of a
nd c
once
rn
abou
t env
iron
men
tal i
mpa
ct
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
36
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
hous
ehol
d, li
ving
en
viro
nmen
t (ur
ban
vs.
rura
l), d
egre
e of
re
spon
sibi
lity
for
food
pu
rcha
ses
with
in h
ouse
hold
, aw
aren
ess
of a
nd c
once
rn
abou
t env
iron
men
tal i
mpa
ct
of a
nim
al p
rodu
ctio
n an
d m
eat c
onsu
mpt
ion,
pa
rtic
ipan
ts’
envi
ronm
enta
lly-fr
iend
ly
beha
viou
rs, m
eat
cons
umpt
ion
freq
uenc
y,
enjo
ymen
t of m
eat
cons
umpt
ion
to p
ay fo
r di
ffere
nt fo
od
choi
ces w
ith lo
wer
eco
logi
cal
impa
ct (
e.g.
, pla
nt-b
ased
fo
ods)
ecol
ogic
al im
pact
of a
nim
al
prod
uctio
n. S
egm
ents
of
part
icip
ants
can
be
dist
ingu
ishe
d ba
sed
on
awar
enes
s of
and
con
cern
ab
out t
he e
nvir
onm
enta
l im
pact
of a
nim
al p
rodu
ctio
n an
d m
eat c
onsu
mpt
ion.
Th
ese
segm
ents
sho
w th
at
awar
enes
s of
and
con
cern
ab
out t
he e
nvir
onm
enta
l im
pact
of a
nim
al p
rodu
ctio
n an
d m
eat c
onsu
mpt
ion
som
etim
es in
crea
se
will
ingn
ess
to r
educ
e th
e ec
olog
ical
impa
ct o
f one
’s
diet
. Enj
oym
ent o
f mea
t and
m
eat c
onsu
mpt
ion
freq
uenc
y ar
e ba
rrie
rs to
su
ch r
educ
tion.
Wel
l-kno
wn
alte
rnat
ives
to tr
aditi
onal
m
eat c
onsu
mpt
ion
such
as
cons
umpt
ion
of o
rgan
ic
mea
t and
red
uctio
n of
tr
aditi
onal
mea
t co
nsum
ptio
n ar
e ac
cept
ed,
alth
ough
will
ingn
ess
to p
ay
for
alte
rnat
ive
prod
ucts
is
low
er th
an w
illin
gnes
s to
co
nsum
e. P
artic
ipan
ts d
o no
t ap
pear
to b
e op
en to
al
tern
ativ
es th
at p
artly
or
entir
ely
leav
e ou
t mea
t in
a m
eal.
of a
nim
al p
rodu
ctio
n an
d m
eat c
onsu
mpt
ion,
en
joym
ent a
nd fr
eque
ncy
of
mea
t con
sum
ptio
n
62. V
an T
hiel
en,
Verm
uyte
n,
Stor
ms,
Ru
mpo
ld, a
nd
Van
Cam
penh
out
(201
9)
Belg
ium
38
8 Te
leph
one
surv
ey
Inse
cts
Gen
der,
age,
par
ticip
ants
’ Be
lgia
n pr
ovin
ce o
f ori
gin,
pr
evio
us in
sect
con
sum
ptio
n,
inte
rest
in in
sect
co
nsum
ptio
n, fr
eque
ncy
of
inse
ct c
onsu
mpt
ion,
type
of
inse
cts
enco
unte
red
in
prod
ucts
, pro
duct
type
s co
nsid
ered
sui
tabl
e (b
y pa
rtic
ipan
ts) f
or in
sect
in
corp
orat
ion,
info
rmat
ion
expe
cted
on
inse
ct p
rodu
ct
pack
agin
g, p
refe
rred
loca
tion
for
buyi
ng in
sect
-con
tain
ing
food
s, p
lace
and
occ
asio
n in
w
hich
inse
cts
had
prev
ious
ly
been
con
sum
ed, k
now
ledg
e of
ben
efits
of i
nsec
t co
nsum
ptio
n, r
easo
ns fo
r ha
ving
/not
hav
ing
Not
app
licab
le.
Of a
ll pa
rtic
ipan
ts, 7
9% w
ere
awar
e of
the
poss
ibili
ty o
f bu
ying
inse
ct-b
ased
food
s.
Furt
herm
ore,
11.
2% h
ad
prev
ious
ly e
aten
food
co
ntai
ning
pro
cess
ed in
sect
s,
31.8
% h
ad n
o ex
peri
ence
but
w
ere
will
ing
to tr
y, a
nd 5
7%
had
no e
xper
ienc
e w
ith o
r in
tere
st in
tryi
ng s
uch
prod
ucts
. Po
tent
ial i
nsec
t con
sum
ers
stat
ed th
ey w
ould
acc
ept
invi
sibl
e pr
oces
sed
mea
lwor
ms
in e
nerg
y ba
rs,
ener
gy s
hake
s, s
oup,
bu
rger
s, s
andw
ich
spre
ads,
an
d (f
ried
and
unf
ried
) sn
acks
. A
dditi
onal
ly, p
artic
ipan
ts
Not
app
licab
le.
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
37
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
prev
ious
ly e
aten
inse
cts,
pa
rtic
ipan
ts’ l
ikel
ihoo
d of
re
com
men
ding
inse
ct-
cont
aini
ng fo
ods
to fa
mily
, fr
iend
s, o
r th
e ge
nera
l pub
lic
thou
ght t
hat t
he p
rese
nce
of
inse
cts i
n pr
oduc
ts sh
ould
be
clea
rly
stat
ed o
n th
e pr
oduc
t pa
ckag
ing.
La
stly
, par
ticip
ants
indi
cate
d th
ey w
ould
pre
fer
to b
uy
inse
ct-c
onta
inin
g pr
oduc
ts
in th
e su
perm
arke
t (in
term
s of
pur
chas
e lo
catio
n pr
efer
ence
). 63
. Ver
beke
(20
15)
Belg
ium
36
8 O
nlin
e su
rvey
In
sect
s G
ende
r, ag
e, e
duca
tion
leve
l, fa
mili
arity
with
inse
cts
as
food
, foo
d ne
opho
bia,
food
te
chno
logy
neo
phob
ia,
attit
ude
tow
ards
hea
lth
char
acte
rist
ics
of fo
od,
conv
enie
nce
orie
ntat
ion
rega
rdin
g fo
od c
hoic
e,
atte
ntio
n to
env
iron
men
tal
impa
ct o
f foo
d, im
port
ance
of
tast
e in
eva
luat
ion
of m
eat
qual
ity, b
elie
f tha
t mea
t is
nutr
itiou
s an
d he
alth
y,
inte
ntio
n to
red
uce
fres
h m
eat c
onsu
mpt
ion
Read
ines
s to
ado
pt in
sect
s as
m
eat s
ubst
itute
s Th
e pr
edic
ted
likel
ihoo
d of
m
ales
and
fem
ales
ado
ptin
g in
sect
s as
mea
t sub
stitu
tes
are
12.8
and
6.3
per
cent
, re
spec
tivel
y. P
eopl
e w
ho
clai
m to
be
fam
iliar
with
the
idea
of e
atin
g in
sect
s ar
e 2.
6 tim
es m
ore
likel
y to
ado
pt
inse
cts
as fo
od, w
here
as
thos
e in
tend
ing
to r
educ
e fr
esh
mea
t int
ake
are
up to
4.
5 tim
es m
ore
likel
y to
do
so. F
ood
neop
hobi
a is
the
larg
est c
ontr
ibut
ing
fact
or to
pa
rtic
ipan
ts’ u
nwill
ingn
ess
to a
dopt
inse
cts
as fo
od.
Stro
nger
con
veni
ence
or
ient
atio
n an
d m
ore
inte
rest
in th
e en
viro
nmen
tal
impa
ct o
f foo
d ch
oice
in
crea
se li
kelih
ood
of
adop
ting
inse
cts
by 7
5 an
d 71
per
cent
, res
pect
ivel
y.
How
ever
, a st
rong
bel
ief t
hat
mea
t is
nutr
itiou
s/he
alth
y an
d hi
gher
val
uatio
n of
mea
t ta
ste
low
er th
ese
odds
to 6
4 an
d 61
per
cent
, res
pect
ivel
y.
Food
neo
phob
ia, i
nten
tion
to
redu
ce fr
esh
mea
t co
nsum
ptio
n, in
tere
st in
en
viro
nmen
tal i
mpa
ct o
f fo
od c
hoic
es
64. V
erne
au e
t al.
(201
6)
Den
mar
k an
d Ita
ly
282
Expe
rim
ent
Inse
cts
Part
icip
ants
’ pos
itive
and
ne
gativ
e im
plic
it as
soci
atio
ns
with
inse
cts,
fam
iliar
ity w
ith
inse
cts
as fo
od, i
nten
tion
to
inco
rpor
ate
inse
cts
into
die
t, su
gges
t it t
o fr
iend
s, a
nd to
bu
y fo
od w
ith in
sect
rat
her
than
trad
ition
al p
rote
ins,
ex
peri
men
tal m
anip
ulat
ion
(pro
visi
on o
f inf
orm
atio
n ab
out i
ndiv
idua
l vs.
soc
ieta
l be
nefit
s of
eat
ing
inse
cts)
, pr
evio
us k
now
ledg
e of
in
sect
-eat
ing,
gen
der,
natio
n (o
f res
iden
ce)
Act
ual c
onsu
mpt
ion
of
inse
cts
Mes
sage
s co
ncer
ning
in
divi
dual
and
soc
ieta
l be
nefit
s of
eat
ing
inse
cts
affe
cted
inte
ntio
n an
d be
havi
our,
with
the
soci
etal
m
essa
ge a
ppea
ring
mor
e ro
bust
ove
r tim
e. T
hese
co
mm
unic
atio
n ef
fect
s w
ere
still
sig
nific
ant a
fter
acco
untin
g fo
r the
influ
ence
s of
gen
der,
natio
n of
re
side
nce
and
prev
ious
kn
owle
dge
of in
sect
-eat
ing.
Im
plic
it ne
gativ
e at
titud
es
tow
ards
inse
ct-e
atin
g st
rong
ly in
fluen
ced
Prov
isio
n of
info
rmat
ion
abou
t ind
ivid
ual v
s. s
ocie
tal
bene
fits
of e
atin
g in
sect
s,
impl
icit
nega
tive
attit
udes
to
war
ds in
sect
-eat
ing
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
38
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
beha
viou
r ye
t did
not
im
pede
the
effe
ctiv
enes
s of
in
form
atio
n ab
out
indi
vidu
al o
r so
ciet
al
bene
fits.
65
. Wilk
inso
n et
al.
(201
8)
Aus
tral
ia
820
Onl
ine
surv
ey
Inse
cts
Gen
der,
age,
edu
catio
n le
vel,
hous
ehol
d in
com
e, e
thni
city
, fo
od n
eoph
obia
, pro
tein
so
urce
s con
sum
ed, a
war
enes
s of
ent
omop
hagy
, pre
viou
s in
sect
con
sum
ptio
n,
attr
ibut
es o
f edi
ble
inse
cts (
e.
g., t
aste
, app
eara
nce,
qua
lity,
an
d sa
fety
)
Att
itude
s to
war
ds in
sect
s as
fo
od, w
illin
gnes
s to
try
eatin
g in
sect
s
Of t
he 8
20 p
artic
ipan
ts, 6
8 pe
rcen
t had
hea
rd o
f en
tom
opha
gy (i
nsec
t-eat
ing)
an
d 21
per
cent
had
pr
evio
usly
eat
en in
sect
s.
Tast
e, a
ppea
ranc
e, s
afet
y an
d qu
ality
of e
dibl
e in
sect
s w
ere
mos
t lik
ely
to in
fluen
ce
part
icip
ants
’ will
ingn
ess
to
try
eatin
g in
sect
s. N
eoph
obic
pa
rtic
ipan
ts a
ccep
ted
ento
mop
hagy
far
less
than
ne
ophi
lic p
artic
ipan
ts, a
nd
thos
e w
ho h
ad p
revi
ousl
y ea
ten
inse
cts
wer
e m
ost
acce
ptin
g of
this
food
. In
sect
s w
ere
cons
ider
ed
mor
e ap
peal
ing
whe
n in
corp
orat
ed in
to fa
mili
ar
prod
ucts
or
cook
ed m
eals
.
Tast
e, a
ppea
ranc
e, sa
fety
and
qu
ality
of e
dibl
e in
sect
s,
prev
ious
inse
ct c
onsu
mpt
ion
66. W
oolf
et a
l. (2
019)
U
nite
d St
ates
39
7 O
nlin
e su
rvey
In
sect
s G
ende
r, ag
e, e
thni
city
, ed
ucat
ion
leve
l, an
nual
in
com
e, o
ccup
atio
n, p
lace
of
resi
denc
e, fa
mili
arity
with
an
d kn
owle
dge
of
ento
mop
hagy
, pre
viou
s in
sect
con
sum
ptio
n, s
ourc
e/
loca
tion
of p
revi
ous
inse
ct
cons
umpt
ion
(e.g
., tr
avel
ab
road
or
loca
l res
taur
ant)
, in
sect
-con
tain
ing
food
s (I
CF)
cons
umpt
ion
freq
uenc
y,
mot
ives
for I
CF c
onsu
mpt
ion,
ov
eral
l exp
erie
nce
ratin
g fo
r IC
F co
nsum
ptio
n, ty
pe(s
) of
IC
F co
nsum
ed, o
vera
ll ra
ting
of th
e IC
F pa
rtic
ipan
ts w
ould
be
will
ing
to c
onsu
me
Will
ingn
ess
to tr
y IC
F/ea
t th
em r
egul
arly
M
ale
part
icip
ants
wer
e m
ore
will
ing
than
fem
ales
to
regu
larl
y co
nsum
e IC
F.
Part
icip
ants
wer
e ad
ditio
nally
mor
e w
illin
g to
co
nsum
e IC
F if
they
wer
e fa
mili
ar w
ith th
e co
ncep
t of
ento
mop
hagy
, wer
e aw
are
of
the
bene
fits
of
ento
mop
hagy
, or
if th
ey h
ad
cons
umed
inse
cts
prio
r to
th
is s
tudy
. Of t
he
part
icip
ants
who
had
nev
er
eate
n IC
F be
fore
, 67%
co
nsid
ered
ent
omop
hagy
di
sgus
ting,
as
did
35%
of
part
icip
ants
who
had
eat
en
ICF
befo
re. P
revi
ous
expo
sure
to IC
F ap
pear
ed to
be
the
mos
t im
port
ant f
acto
r in
fluen
cing
per
cept
ions
of
ento
mop
hagy
am
ong
part
icip
ants
.
Prev
ious
ICF
cons
umpt
ion
Cult
ured
mea
t
67
. Bek
ker
et a
l. (2
017)
Th
e N
ethe
rlan
ds
Stud
y 1:
190
St
udy
2: 1
94
Stud
y 3:
192
Expe
rim
ents
Cu
lture
d m
eat
All
stud
ies:
Fa
mili
arity
with
cul
ture
d m
eat
Stud
ies
1 an
d 2:
Pro
visi
on o
f po
sitiv
e ve
rsus
neg
ativ
e
Expl
icit
and
impl
icit
attit
udes
to
war
d cu
lture
d m
eat
Stud
y 1
show
ed th
at
posi
tive
or n
egat
ive
info
rmat
ion
abou
t cul
ture
d m
eat c
hang
ed th
e ex
plic
it at
titud
e in
the
dire
ctio
n of
Prov
isio
n of
pos
itive
ver
sus
nega
tive
info
rmat
ion
abou
t cu
lture
d m
eat
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
39
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
info
rmat
ion
abou
t cul
ture
d m
eat
Stud
y 2:
Pro
visi
on o
f pos
itive
in
form
atio
n ab
out s
olar
pa
nels
St
udy
3: In
duct
ion
of
posi
tive
or n
egat
ive
moo
d st
ate
the
info
rmat
ion.
Thi
s ef
fect
w
as s
mal
ler
for
part
icip
ants
w
ho w
ere
mor
e fa
mili
ar w
ith
cultu
red
mea
t. St
udy
2 sh
owed
that
the
expl
icit
attit
ude
tow
ards
cul
ture
d m
eat a
lso
chan
ged
in th
e di
rect
ion
of p
ositi
ve
info
rmat
ion
abou
t sol
ar
pane
ls. S
tudy
3 s
how
ed th
at
the
expl
icit
attit
ude
chan
ge
in th
e pr
evio
us tw
o st
udie
s w
as n
ot d
ue to
con
tent
-free
af
fect
. In
all t
hree
stu
dies
, im
plic
it at
titud
es w
ere
unaf
fect
ed b
y in
form
atio
n or
m
ood
stat
e.
68. B
ryan
t et a
l. (2
019)
Str
ateg
ies
…
Uni
ted
Stat
es
1185
Ex
peri
men
t Cu
lture
d m
eat
Gen
der,
diet
(e.
g.,
vege
tari
an),
fam
iliar
ity w
ith
clea
n (c
ultu
red)
mea
t, ex
posu
re to
a p
rom
otio
nal
mes
sage
/arg
umen
t co
ncer
ning
cle
an m
eat
(exp
erim
enta
lly
man
ipul
ated
)
Beha
viou
ral i
nten
tions
, at
titud
es, b
elie
fs, a
ffect
ive
reac
tions
, and
will
ingn
ess
to
pay
(WTP
) re
gard
ing
clea
n m
eat
The
‘cle
an m
eat i
s na
tura
l’-
mes
sage
faile
d to
mak
e pa
rtic
ipan
ts c
onsi
der
clea
n m
eat m
ore
natu
ral
(com
pare
d to
the
cont
rol
cond
ition
). Th
e ‘c
onve
ntio
nal m
eat i
s un
natu
ral’-
mes
sage
mad
e pa
rtic
ipan
ts c
onsi
der
conv
entio
nal m
ade
less
na
tura
l (co
mpa
red
to th
e co
ntro
l con
ditio
n). I
t als
o le
d to
sig
nific
antly
hig
her
WTP
fo
r cl
ean
fish
stic
ks, a
nd
mar
gina
lly h
ighe
r W
TP fo
r cl
ean
chic
ken
nugg
ets.
The
ef
fect
of t
his
mes
sage
on
WTP
for
clea
n be
ef b
urge
rs
was
non
-sig
nific
ant b
ut
follo
wed
the
sam
e di
rect
ion.
Th
e ‘c
halle
ngin
g th
e ap
peal
to
nat
ure’
-arg
umen
t (w
hich
de
bunk
ed th
e pe
rcep
tion
that
nat
ural
ness
is
impo
rtan
t) fa
iled
to m
ake
part
icip
ant a
ttac
h le
ss
wei
ght t
o na
tura
lnes
s.
Prom
otio
nal m
essa
ges/
ar
gum
ents
con
cern
ing
clea
n m
eat (
spec
ifica
lly th
e ‘c
onve
ntio
nal m
eat i
s un
natu
ral’-
mes
sage
)
69. B
ryan
t and
D
illar
d (2
019)
U
nite
d St
ates
48
0 Ex
peri
men
t Cu
lture
d m
eat
Gen
der,
age,
reg
ion
of
resi
denc
e, d
iet (
e.g.
, om
nivo
re),
part
icip
ants
’ fa
mili
arity
with
cul
ture
d m
eat,
cultu
red
mea
t fra
min
g (‘S
ocie
tal b
enefi
ts’,
‘Hig
h-
tech
’ or
‘Sam
e m
eat’
)
Part
icip
ants
’ per
cept
ions
of
and
attit
udes
tow
ard
cultu
red
mea
t, w
illin
gnes
s to
try
cultu
red
mea
t, w
illin
gnes
s to
bu
y cu
lture
d m
eat r
egul
arly
, w
illin
gnes
s to
eat
cul
ture
d m
eat a
s a
repl
acem
ent f
or
conv
entio
nally
pro
duce
d m
eat,
will
ingn
ess
to e
at
The
fram
ing
of c
ultu
red
mea
t had
a s
igni
fican
t effe
ct
on a
ttitu
des
tow
ard
cultu
red
mea
t, th
e be
lief t
hat c
ultu
red
mea
t is
heal
thy,
the
belie
f th
at c
ultu
red
mea
t is
safe
, an
d th
e be
lief t
hat c
ultu
red
mea
t is
good
for
the
envi
ronm
ent.
The
“sam
e m
eat”
fram
ing
led
to th
e
Expe
rim
enta
l fra
min
g of
cu
lture
d m
eat.
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
40
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
cultu
red
mea
t com
pare
d to
pl
ant-b
ased
mea
t sub
stitu
tes.
m
ost p
ositi
ve a
ttitu
des
tow
ard
cultu
red
mea
t, w
here
as th
e ‘h
igh-
tech
’ fr
amin
g le
d to
the
leas
t po
sitiv
e at
titud
es.
Part
icip
ants
exp
osed
to th
e ‘h
igh-
tech
’ fra
min
g of
cu
lture
d m
eat (
com
pare
d to
th
ose
in th
e ot
her
cond
ition
s) w
ere
sign
ifica
ntly
less
will
ing
to
try
cultu
red
mea
t, bu
y cu
lture
d m
eat r
egul
arly
, eat
cu
lture
d m
eat a
s re
plac
emen
t for
co
nven
tiona
l mea
t, or
eat
cu
lture
d m
eat a
s co
mpa
red
to p
lant
-bas
ed m
eat
alte
rnat
ives
. 70
. Man
cini
and
A
nton
ioli
(201
9)
Italy
52
5 O
nlin
e su
rvey
Cu
lture
d m
eat
Gen
der,
age,
edu
catio
n le
vel,
plac
e of
res
iden
ce, m
eat
cons
umpt
ion
habi
ts, r
easo
ns
for
not e
atin
g m
eat,
reas
ons
for
redu
cing
mea
t co
nsum
ptio
n, p
rior
fa
mili
arity
with
cul
ture
d m
eat,
info
rmat
ion
prov
ided
to
par
ticip
ants
con
cern
ing
cultu
red
mea
t
Perc
eptio
ns a
nd e
xpec
tatio
ns
rega
rdin
g cu
lture
d m
eat,
will
ingn
ess
to p
ay a
pr
emiu
m/c
onve
ntio
nal p
rice
(w
ith c
onve
ntio
nal m
eat a
s re
fere
nce)
for
cultu
red
mea
t
Afte
r th
e pr
ovis
ion
of
info
rmat
ion
abou
t cul
ture
d m
eat,
part
icip
ants
did
not
ex
pect
cul
ture
d m
eat t
o be
as
tast
y as
a c
onve
ntio
nal
burg
er, n
or d
id th
ey e
xpec
t it
to b
e m
ore
nutr
itiou
s.
Of p
artic
ipan
ts fa
mili
ar w
ith
cultu
red
mea
t, 64
% w
ere
will
ing
to tr
y it,
whe
reas
40
% o
f par
ticip
ants
un
fam
iliar
with
cul
ture
d m
eat w
ould
be
will
ing
to tr
y it.
Prio
r fa
mili
arity
with
cu
lture
d m
eat,
info
rmat
ion
prov
ided
to p
artic
ipan
ts
conc
erni
ng c
ultu
red
mea
t
71. S
iegr
ist a
nd
Sütt
erlin
(20
17)
Switz
erla
nd
Stud
ies
1a, 1
b, a
nd
2: 2
44
Stud
y 3:
253
Expe
rim
ents
Cu
lture
d m
eat
Stud
y 1a
: Inf
orm
atio
n ab
out
e-nu
mbe
rs (
prov
ided
vs.
not
pr
ovid
ed)
Stud
y 1b
: Inf
orm
atio
n ab
out
heal
th e
ffect
s (p
rese
nce
vs.
abse
nce
of p
ossi
ble
nega
tive
heal
th e
ffect
s of
food
ad
ditiv
es),
info
rmat
ion
abou
t or
igin
of f
ood
addi
tive
(syn
thet
ic v
s. n
atur
e-
iden
tical
vs.
nat
ural
) St
udy
2: in
form
atio
n ab
out
trad
ition
al v
s. in
-vitr
o m
eat
Stud
y 3:
Info
rmat
ion
abou
t tr
aditi
onal
ver
sus
in-v
itro
mea
t, pe
rcei
ved
natu
raln
ess
of tr
aditi
onal
or i
n-vi
tro
mea
t (m
edia
tor)
Stud
ies
1a a
nd 1
b:
Perc
eive
d na
tura
lnes
s of
a
food
add
itive
Stu
dy 1
b:
acce
ptab
ility
of f
ood
addi
tive
Stud
y 2:
per
ceiv
ed
acce
ptab
ility
of r
isk
of c
olon
ca
ncer
ass
ocia
ted
with
pr
oduc
t St
udy
3: P
erce
ived
na
tura
lnes
s of
trad
ition
al o
r in
-vitr
o m
eat (
med
iato
r),
perc
eive
d ac
cept
abili
ty o
f ri
sk o
f col
on c
ance
r as
soci
ated
with
pro
duct
Stud
y 1a
: Dis
play
ing
E-
num
bers
red
uced
per
ceiv
ed
natu
raln
ess
of fo
od
addi
tives
. St
udy
1b: F
ood
addi
tives
w
ere
cons
ider
ed m
ost
natu
ral w
hen
obta
ined
from
a
plan
t sou
rce
and
whe
n no
ne
gativ
e in
form
atio
n ab
out
heal
th e
ffect
s w
as p
rovi
ded.
In
form
atio
n ab
out p
ossi
ble
nega
tive
heal
th e
ffect
s re
duce
d th
e pe
rcei
ved
natu
raln
ess,
alth
ough
no
such
effe
ct w
as o
bser
ved
for
synt
hetic
food
add
itive
s.
Stud
y 2:
Per
ceiv
ed r
isk
of
colo
n ca
ncer
was
con
side
red
muc
h m
ore
acce
ptab
le fo
r tr
aditi
onal
com
pare
d to
in-
vitr
o m
eat.
Info
rmat
ion
abou
t e-
num
bers
, inf
orm
atio
n ab
out
heal
th e
ffect
s, p
erce
ived
na
tura
lnes
s of
trad
ition
al o
r in
-vitr
o m
eat
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
41
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
Stud
y 3:
Per
ceiv
ed
natu
raln
ess
of tr
aditi
onal
or
in-v
itro
mea
t med
iate
s th
e pe
rcei
ved
risk
of c
olon
ca
ncer
on
the
acce
ptab
ility
of
this
ris
k, w
ith in
-vitr
o m
eat b
eing
per
ceiv
ed a
s le
ss
natu
ral a
nd th
e he
alth
ris
k as
soci
ated
with
it th
us
cons
ider
ed le
ss a
ccep
tabl
e.
72. S
iegr
ist e
t al.
(201
8)
Switz
erla
nd
Stud
y 1:
20
4 St
udy
2:
298
Expe
rim
ents
Cu
lture
d m
eat
Stud
y 1:
Ex
peri
men
tal c
ondi
tion
(inf
orm
atio
n ab
out
trad
ition
al v
s. in
-vitr
o m
eat)
, pe
rcei
ved
natu
raln
ess
of
trad
ition
al g
roun
d be
ef
(med
iato
r)
Stud
y 2:
Ex
peri
men
tal c
ondi
tion
(tec
hnic
al d
escr
iptio
n of
cu
lture
d m
eat p
rodu
ctio
n vs
. no
ntec
hnic
al d
escr
iptio
n of
cu
lture
d m
eat p
rodu
ctio
n vs
. ge
nera
l des
crip
tion
of
conv
entio
nal m
eat
prod
uctio
n), p
erce
ived
na
tura
lnes
s of
cul
ture
d or
co
nven
tiona
l bee
f (m
edia
tor)
Stud
y 1:
Pe
rcei
ved
natu
raln
ess
of
trad
ition
al g
roun
d be
ef
(med
iato
r) a
nd w
illin
gnes
s to
cons
ume
trad
ition
al g
roun
d be
ef
Stud
y 2:
Pe
rcei
ved
natu
raln
ess
of
cultu
red
or c
onve
ntio
nal
beef
, dis
gust
tow
ard
cultu
red
or c
onve
ntio
nal b
eef,
will
ingn
ess
to e
at/r
egul
arly
bu
y cu
lture
d or
con
vent
iona
l be
ef
Stud
y 1:
Fin
ding
s su
gges
t th
at a
ccep
tanc
e of
cul
ture
d m
eat i
s lo
w b
ecau
se it
is
cons
ider
ed u
nnat
ural
. In
form
ing
part
icip
ants
of t
he
prod
uctio
n of
cul
ture
d m
eat
and
its b
enefi
ts in
crea
ses
acce
ptan
ce o
f con
vent
iona
l m
eat.
Stud
y 2:
D
escr
ibin
g cu
lture
d m
eat i
n a
nont
echn
ical
way
that
fo
cuse
s on
the
final
pro
duct
in
stea
d of
the
prod
uctio
n m
etho
d in
crea
ses a
ccep
tanc
e of
cul
ture
d m
eat.
Perc
eive
d na
tura
lnes
s of
cu
lture
d or
con
vent
iona
l m
eat
73. V
erbe
ke e
t al.
(201
5)
Belg
ium
, Po
rtug
al, a
nd
the
Uni
ted
King
dom
179
Focu
s gr
oups
(o
n- a
nd
offli
ne)
Cultu
red
mea
t Pe
rcei
ved
pers
onal
ben
efits
an
d ri
sks
of c
ultu
red
mea
t co
nsum
ptio
n, p
erce
ived
so
ciet
al b
enefi
ts a
nd c
once
rn
abou
t soc
ieta
l con
sequ
ence
s,
initi
al r
eact
ions
tow
ards
cu
lture
d m
eat (
e.g.
, dis
gust
or
judg
ing
by it
s un
natu
raln
ess)
, unc
erta
inty
ab
out s
cien
tific
know
ledg
e re
gard
ing
cultu
red
mea
t, pe
rcei
ved
cont
rolla
bilit
y an
d re
gula
tions
reg
ardi
ng
cultu
red
mea
t, ac
cept
ance
of
scie
ntifi
c pr
ogre
ss
Not
app
licab
le
Whe
n le
arni
ng a
bout
cu
lture
d m
eat,
part
icip
ants
in
itial
ly fe
lt di
sgus
t and
co
nsid
ered
it u
nnat
ural
. D
espi
te s
eein
g fe
w p
erso
nal
bene
fits
rega
rdin
g cu
lture
d m
eat,
part
icip
ants
ac
know
ledg
ed b
enefi
ts o
f cu
lture
d m
eat f
or th
e en
viro
nmen
t and
glo
bal f
ood
secu
rity
. Per
sona
l and
so
ciet
al r
isks
wer
e fr
amed
in
term
s of
saf
ety-
and
hea
lth-
rela
ted
unce
rtai
ntie
s as
wel
l as
pos
sibl
e ne
gativ
e co
nseq
uenc
es s
uch
as lo
ss o
f fa
rmin
g an
d ea
ting
trad
ition
s an
d ru
ral
livel
ihoo
ds. P
artic
ipan
ts
wer
e ad
ditio
nally
sce
ptic
ab
out t
he in
evita
bilit
y of
sc
ient
ific
prog
ress
and
co
ncer
ned
abou
t ris
k go
vern
ance
, con
trol
, and
ne
ed fo
r re
gula
tion
and
prop
er la
belli
ng.
–
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
42
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
74. W
ilks
et a
l. (2
019)
U
nite
d St
ates
11
93
Onl
ine
surv
ey
Cultu
red
mea
t A
ge, g
ende
r, ho
useh
old
inco
me,
edu
catio
n le
vel,
mea
t con
sum
ptio
n (‘y
es’ o
r ‘n
o’),
polit
ical
con
serv
atis
m,
degr
ee o
f bia
s to
war
d na
tura
lnes
s, s
peci
esis
m,
soci
al d
omin
ance
or
ient
atio
n, d
egre
e of
dis
trus
t in
sci
ence
, con
spir
ator
ial
idea
tion,
deg
ree
of fo
od
neop
hobi
a, d
isgu
st
sens
itivi
ty
Part
icip
ants
’ will
ingn
ess
to
eat c
ultu
red
mea
t, lik
elih
ood
of p
erce
ivin
g be
nefit
s of
cu
lture
d (c
ompa
red
to
farm
ed)
mea
t, pa
rtic
ipan
ts’
(lac
k of
) ab
solu
te o
ppos
ition
to
cul
ture
d m
eat
Part
icip
ants
who
wer
e yo
unge
r, m
ale,
less
po
litic
ally
con
serv
ativ
e, a
nd
who
had
low
er le
vels
of f
ood
neop
hobi
a w
ere
mor
e w
illin
g to
eat
cul
ture
d m
eat.
Furt
herm
ore,
par
ticip
ants
w
ho w
ere
youn
ger
and
mal
e w
ere
mor
e lik
ely
to p
erce
ive
bene
fits
of c
ultu
red
(vs.
fa
rmed
) m
eat.
On
the
othe
r ha
nd, p
oliti
cal c
onse
rvat
ism
, di
stru
st in
sci
ence
and
food
ne
opho
bia
wer
e al
l ne
gativ
ely
rela
ted
to
perc
eptio
ns o
f cul
ture
d (c
ompa
red
to fa
rmed
) m
eat.
Fina
lly, p
artic
ipan
ts w
ho
wer
e ol
der,
fem
ale,
and
th
ose
high
er in
co
nspi
rato
rial
idea
tion,
food
ne
opho
bia
and
(foo
d- a
nd
hygi
ene-
rela
ted)
dis
gust
se
nsiti
vity
wer
e m
ore
likel
y to
agr
ee w
ith th
e st
atem
ents
(r
egar
ding
cul
ture
d m
eat)
“T
his
shou
ld b
e pr
ohib
ited
no m
atte
r ho
w g
reat
the
bene
fits
and
min
or th
e ri
sks
are
from
allo
win
g it”
and
“It
is e
qual
ly w
rong
to a
llow
so
me
of th
is to
hap
pen
as it
is
to a
llow
twic
e as
muc
h to
ha
ppen
. The
am
ount
doe
sn’t
m
atte
r”.
Age
, gen
der,
polit
ical
co
nser
vatis
m, d
egre
e of
di
stru
st in
sci
ence
, deg
ree
of
cons
pira
tori
al id
eatio
n,
degr
ee o
f foo
d ne
opho
bia,
di
sgus
t sen
sitiv
ity
(Par
tial
ly)
plan
t-ba
sed
mea
t alt
erna
tive
s 75
. Elz
erm
an,
Hoe
k, V
an
Boek
el, a
nd
Luni
ng (
2011
)
The
Net
herl
ands
93
Ex
peri
men
t M
eat s
ubst
itute
s M
eal c
onte
xt in
whi
ch m
eat
subs
titut
e is
ser
ved
to
part
icip
ant,
flavo
ur o
f mea
t su
bstit
ute,
text
ure
of m
eat
subs
titut
e, fo
rm in
whi
ch
mea
t sub
stitu
te w
as s
erve
d (m
ince
d or
in p
iece
s),
part
icip
ants
’ tas
ting
of th
e m
eal
Ove
rall
likin
g of
indi
vidu
al
mea
t sub
stitu
te, o
vera
ll lik
ing
of m
eat s
ubst
itute
w
ithin
mea
l, pr
oduc
t lik
ing,
pe
rcei
ved
appr
opri
aten
ess
of
mea
t sub
stitu
te w
ithin
mea
l, in
tent
ion
to u
se a
dis
h w
ith
mea
t sub
stitu
tes
Mea
l con
text
influ
ence
d th
e pe
rcei
ved
appr
opri
aten
ess
and
likin
g of
mea
t su
bstit
utes
. Fur
ther
mor
e,
appr
opri
aten
ess
seem
ed to
be
influ
ence
d m
ore
by th
e ap
pear
ance
of t
he m
eat
subs
titut
e-m
eal c
ombi
natio
n th
an b
y th
e m
eat s
ubst
itute
’s
text
ure
and
flavo
ur. L
astly
, pr
e-ta
stin
g ap
prop
riat
enes
s ra
tings
of m
eat s
ubst
itute
s w
ithin
a m
eal i
nflue
nced
the
acce
ptan
ce o
f the
mea
l.
Perc
eive
d ap
prop
riat
enes
s of
m
eat s
ubst
itute
-mea
l co
mbi
natio
n
76. H
oek
et a
l. (2
011)
Th
e N
ethe
rlan
ds
and
Uni
ted
King
dom
553
Surv
ey
Mea
t sub
stitu
tes;
ve
geta
ble
base
d fo
od p
rodu
cts
that
co
ntai
n pr
otei
ns
Food
cho
ice
mot
ives
, at
titud
es, b
elie
fs, f
ood
neop
hobi
a
Acc
epta
nce
of m
eat
subs
titut
es
Cons
umer
acc
epta
nce
was
la
rgel
y de
term
ined
by
the
attit
udes
and
bel
iefs
tow
ards
m
eat s
ubst
itute
s an
d fo
od
In o
rder
to m
ake
mea
t su
bstit
utes
mor
e at
trac
tive
to
mea
t con
sum
ers,
we
wou
ld
not r
ecom
men
d to
focu
s on
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
43
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
mad
e fr
om p
ulse
s (m
ainl
y so
y),
cere
al p
rote
in, o
r fu
ngi.
neop
hobi
a. K
ey b
arri
ers
for
non-
user
s an
d lig
ht/
med
ium
-use
rs w
ere
the
unfa
mili
arity
with
mea
t su
bstit
utes
and
the
low
er
sens
ory
attr
activ
enes
s co
mpa
red
to m
eat.
In
addi
tion,
non
-use
rs h
ad a
hi
gher
tend
ency
to a
void
ne
w fo
ods.
Hen
ce, t
he le
ss
cons
umer
s w
ere
usin
g m
eat
subs
titut
es, t
he m
ore
they
w
ante
d th
ese
prod
ucts
to b
e si
mila
r to
mea
t. A
lthou
gh
non-
user
s an
d lig
ht/
med
ium
-use
rs d
id r
ecog
nize
th
e et
hica
l and
wei
ght-
cont
rol a
spec
ts o
f mea
t su
bstit
utes
, thi
s w
as
obvi
ousl
y le
ss r
elev
ant t
o th
em. A
ctua
lly, o
nly
heav
y-
user
s ha
d hi
gh m
otiv
atio
ns
to c
hoos
e et
hica
l foo
ds,
whi
ch e
xpla
ins
thei
r ch
oice
fo
r m
eat s
ubst
itute
s.
com
mun
icat
ion
of e
thic
al
argu
men
ts, b
ut to
si
gnifi
cant
ly im
prov
e th
e se
nsor
y qu
ality
and
re
sem
blan
ce to
mea
t.
77. H
oek
et a
l. (2
013)
Th
e N
ethe
rlan
ds
89
Expe
rim
ent
Mea
t sub
stitu
tes
Age
, gen
der,
food
neo
phob
ia,
vari
ety
seek
ing,
pri
or
freq
uenc
y of
mea
t sub
stitu
te
cons
umpt
ion,
pri
or
freq
uenc
y of
chi
cken
co
nsum
ptio
n, r
epea
ted
expo
sure
to m
eat (
subs
titut
e)
prod
uct,
type
of p
rodu
ct
eate
n (c
hick
en v
s. m
eat
subs
titut
e), t
ype
of m
eal u
sed
to a
ccom
pany
mea
t (s
ubst
itute
) pr
oduc
t
Des
ire
to e
at p
rodu
ct, l
ikin
g of
pro
duct
, bor
edom
with
pr
oduc
t, ea
ten
amou
nt (
of
prod
uct)
Afte
r th
e re
peat
ed e
xpos
ure
peri
od, l
ikin
g sc
ores
for
chic
ken,
tofu
and
Quo
rn
wer
e no
t sig
nific
antly
di
ffere
nt, a
nd li
king
for
all
thre
e pr
oduc
ts d
ecre
ased
si
gnifi
cant
ly o
ver
time.
On
aver
age,
par
ticip
ants
ate
2/3
of
the
prod
uct,
and
this
did
no
t sig
nific
antly
dec
reas
e ov
er ti
me
for
any
of th
e 3
prod
uct g
roup
s. O
ver
time,
m
ost t
ofu-
eatin
g pa
rtic
ipan
ts
exhi
bite
d a
mer
e-ex
posu
re
patt
ern
of in
crea
sed
likin
g,
whe
reas
chi
cken
-eat
ing
part
icip
ants
sho
wed
a
patt
ern
of in
crea
sed
bore
dom
with
the
prod
uct.
The
Quo
rn g
roup
was
in-
betw
een,
with
a s
light
m
ajor
ity e
xhib
iting
a p
atte
rn
of b
ored
om w
ith th
e pr
oduc
t ov
er ti
me.
Pa
rtic
ipan
ts w
ith a
hig
her
decr
ease
in p
rodu
ct li
king
ov
er ti
me
mad
e m
ore
switc
hes
over
tim
e in
term
s of
the
mea
ls th
ey a
te to
Type
of p
rodu
ct e
aten
(c
hick
en v
s. m
eat s
ubst
itute
), pr
ior
freq
uenc
y of
mea
t su
bstit
ute
cons
umpt
ion,
pri
or
freq
uenc
y of
chi
cken
co
nsum
ptio
n
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
44
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
acco
mpa
ny th
e m
eat
(sub
stitu
te)
prod
uct.
Food
neo
phob
ia a
nd v
arie
ty
seek
ing
did
not a
ffect
pr
oduc
t bor
edom
or
mer
e ex
posu
re p
atte
rns.
Pre
viou
s ex
peri
ence
with
mea
t su
bstit
utes
was
ass
ocia
ted
with
hig
her
likin
g sc
ores
for
this
pro
duct
, whe
reas
usi
ng
mor
e ty
pes
of m
eals
to
acco
mpa
ny th
e pr
oduc
t was
as
soci
ated
with
low
er li
king
sc
ores
. 78
. Gra
vely
and
Fr
aser
(20
18)
Cana
da
Seve
n su
perm
arke
ts,
24 c
onsu
mer
s, 5
key
in
form
ants
Surv
ey
Alte
rnat
ive,
pla
nt-
base
d pr
otei
n so
urce
s
Supe
rmar
kets
’ she
lf sp
ace
allo
tmen
ts fo
r pl
ant-b
ased
pr
otei
n pr
oduc
ts (
met
ers
of
shel
f spa
ce),
supe
rmar
kets
’ pr
omot
ion
of p
lant
-bas
ed
prot
ein
prod
ucts
(pr
esen
ce
vs. a
bsen
ce o
f spe
cial
sale
s or
desc
ript
ive
sign
s), p
lant
- ba
sed
prod
uct s
helf
loca
tion
in s
uper
mar
ket,
cons
umer
s’
perc
eptio
ns o
f pro
tein
sou
rce
avai
labi
lity
in s
uper
mar
kets
, fa
mili
arity
of c
onsu
mer
s with
su
perm
arke
t, co
nsum
ers’
sh
oppi
ng s
trat
egie
s co
ncer
ning
pro
tein
pro
duct
s
Ease
with
whi
ch c
onsu
mer
s w
ere
able
to fi
nd a
pro
tein
so
urce
in a
sup
erm
arke
t, co
nsum
ers’
cho
ice
of p
rote
in
sour
ces
Supe
rmar
kets
allo
cate
d si
gnifi
cant
ly m
ore
shel
f sp
ace
to a
nim
al-b
ased
co
mpa
red
to p
lant
-bas
ed
prot
ein
prod
ucts
. Co
nsum
ers
foun
d it
slig
htly
m
ore
satis
fyin
g as
wel
l as
easi
er to
sho
p fo
r an
imal
- ba
sed
com
pare
d to
pla
nt-
base
d pr
otei
n so
urce
s.
Ther
e w
ere
also
mor
e pr
omot
ions
for a
nim
al-b
ased
co
mpa
red
to p
lant
-bas
ed
prot
ein
sour
ces.
Pl
ant-b
ased
pro
tein
sou
rces
w
ere
mos
t com
mon
ly
pres
ent i
n th
e gr
ocer
y ai
sles
of
sup
erm
arke
ts.
Shel
f loc
atio
n of
pla
nt-b
ased
pr
otei
n so
urce
s po
ssib
ly
limite
d th
e ex
tent
to w
hich
co
nsum
ers
disc
over
ed th
ese
prod
ucts
. Add
ition
ally
, co
nven
tiona
l ret
aile
rs
tend
ed to
dev
ote
mor
e re
tail
spac
e, sa
les a
nd p
rom
otio
nal
sign
age
to p
lant
-bas
ed
prot
ein
sour
ces
(esp
ecia
lly
for
plan
t-bas
ed m
eat a
nd
dair
y su
bstit
utes
) th
an d
id
disc
ount
ret
aile
rs.
Supe
rmar
kets
’ she
lf sp
ace
allo
tmen
ts fo
r pl
ant-b
ased
pr
otei
n pr
oduc
ts (
met
ers
of
shel
f spa
ce),
supe
rmar
kets
’ pr
omot
ion
of p
lant
-bas
ed
prot
ein
prod
ucts
(pr
esen
ce
vs. a
bsen
ce o
f spe
cial
sale
s or
desc
ript
ive
sign
s), p
lant
- ba
sed
prod
uct s
helf
loca
tion
in s
uper
mar
ket,
cons
umer
s’
shop
ping
str
ateg
ies
conc
erni
ng p
rote
in p
rodu
cts
79. S
chos
ler
et a
l. (2
014)
Th
e N
ethe
rlan
ds
1083
O
nlin
e su
rvey
M
eat s
ubst
itute
s/
plan
t-bas
ed
prot
ein
prod
ucts
Gen
der,
age,
Bod
y M
ass
Inde
x (B
MI)
, hou
seho
ld s
ize,
ed
ucat
ion
leve
l, co
mm
unity
si
ze, t
ypes
of f
ood-
rela
ted
mot
ivat
ion
(e.g
., pa
rtic
ipan
ts’ r
espo
nse
to th
e st
atem
ent ‘
‘I fe
el h
appy
whe
n I h
ave
time
and
atte
ntio
n to
co
ok’‘)
Num
ber
of m
eat-e
atin
g da
ys
per
wee
k, r
easo
n fo
r ea
ting
low
/hig
h am
ount
of m
eat,
degr
ee to
whi
ch o
ne’s
ho
useh
old
buys
org
anic
/fre
e-
rang
e m
eat,
degr
ee to
whi
ch
one’
s ho
useh
old
buys
mea
t su
bstit
utes
, pre
fere
nces
for
anim
al- v
s. p
lant
-bas
ed fo
ods
Diff
eren
ce in
type
of f
ood-
re
late
d m
otiv
atio
n pr
edic
ted
diffe
renc
es in
mea
t co
nsum
ptio
n am
ount
and
fr
eque
ncy,
freq
uenc
y of
bu
ying
org
anic
/fre
e-ra
nge
mea
t, fr
eque
ncy
of b
uyin
g m
eat s
ubst
itute
s, r
easo
ns fo
r no
t (fr
eque
ntly
) eat
ing
mea
t,
Inte
rnal
ised
food
-rel
ated
m
otiv
atio
n, in
trin
sic
enjo
ymen
t of e
atin
g an
d co
okin
g (con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
45
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
and
pref
eren
ce fo
r pl
ant-
base
d vs
. ani
mal
-bas
ed
prot
ein
food
s. In
tern
alis
ed
mot
ivat
ion
was
the
mos
t in
fluen
tial f
acto
r in
this
re
gard
, fol
low
ed b
y in
trin
sic
enjo
ymen
t of e
atin
g an
d co
okin
g.
80. S
iegr
ist a
nd
Har
tman
n (2
019)
Sw
itzer
land
55
86
Onl
ine
surv
ey
Mea
t sub
stitu
tes
(inc
ludi
ng a
wid
er
rang
e of
mea
t su
bstit
utes
than
on
ly p
lant
-bas
ed)
Ratin
gs o
f the
env
iron
men
tal
impa
ct o
f diff
eren
t foo
ds,
heal
th c
onsc
ious
ness
, foo
d di
sgus
t sen
sitiv
ity, g
ende
r, ag
e, h
ouse
hold
inco
me,
ed
ucat
ion
leve
l
Cons
umpt
ion
freq
uenc
y fo
r (o
rgan
ic)
mea
t and
mea
t su
bstit
utes
, fre
quen
cy o
f pu
rcha
sing
org
anic
mea
t
Part
icip
ants
who
wer
e m
ore
likel
y to
con
sum
e m
eat
subs
titut
es w
ere
fem
ale
(vs.
m
ale)
, you
nger
and
mor
e hi
ghly
edu
cate
d, a
nd h
ad a
lo
wer
mea
t con
sum
ptio
n fr
eque
ncy,
vie
wed
mea
t as
havi
ng a
big
env
iron
men
tal
impa
ct, w
ere
very
hea
lth-
cons
ciou
s, a
nd w
ere
low
in
food
dis
gust
sen
sitiv
ity.
Cons
umpt
ion
of o
rgan
ic
mea
t was
pos
itive
ly
influ
ence
d by
hig
h he
alth
co
nsci
ousn
ess,
bei
ng fe
mal
e,
bein
g ol
der,
hav
ing
a hi
gher
in
com
e an
d ed
ucat
ion
leve
l, an
d vi
ewin
g co
nven
tiona
lly
prod
uced
mea
t as
havi
ng a
bi
g en
viro
nmen
tal i
mpa
ct.
Dis
gust
sen
sitiv
ity
nega
tivel
y in
fluen
ced
orga
nic
mea
t con
sum
ptio
n fr
eque
ncy.
La
stly
, alth
ough
mea
t and
m
eat s
ubst
itute
con
sum
ptio
n co
rrel
ated
neg
ativ
ely,
this
co
rrel
atio
n w
as w
eak.
Ratin
gs o
f the
env
iron
men
tal
impa
ct o
f diff
eren
t foo
ds,
heal
th c
onsc
ious
ness
, foo
d di
sgus
t sen
sitiv
ity, g
ende
r, ag
e, h
ouse
hold
inco
me,
ed
ucat
ion
leve
l
81. W
einr
ich
(201
8)
Ger
man
y,
Fran
ce &
The
N
ethe
rlan
ds
43 (
13 in
Ger
man
y,
16 in
Fra
nce,
14
in
NL)
Focu
s gr
oups
M
eat s
ubst
itute
s (i
nclu
ding
a w
ider
ra
nge
of m
eat
subs
titut
es th
an
only
pla
nt-b
ased
)
Age
, gen
der,
educ
atio
n le
vel,
net h
ouse
hold
inco
me,
pr
evio
us m
eat s
ubst
itute
co
nsum
ptio
n (a
s w
ell a
s th
e ty
pes
of m
eat s
ubst
itute
), ot
her
type
s of
mea
t su
bstit
utes
par
ticip
ants
cou
ld
thin
k of
, pot
entia
l rea
sons
for
(not
) su
bstit
utin
g m
eat (
with
a
subs
titut
e), p
oten
tial
reas
ons f
or d
rive
rs o
r bar
rier
s fo
r (n
ot)
subs
titut
ing
mea
t, at
trib
utes
of c
urre
ntly
- av
aila
ble
mea
t sub
stitu
tes
liked
/not
like
d, a
ccep
tabl
e/
unac
cept
able
pri
ce le
vel f
or a
m
eat s
ubst
itute
, par
ticip
ants
’ ra
nkin
g of
top
3 re
ason
s fo
r
Not
app
licab
le.
Part
icip
ants
wer
e co
ncer
ned
abou
t the
add
itive
s in
and
ar
tifici
ality
of m
eat
subs
titut
es a
nd a
bout
the
poss
ibili
ty th
at th
e es
sent
ial
vita
min
s an
d m
icro
nutr
ient
s ga
ined
from
mea
t sub
stitu
tes
mig
ht b
e in
suffi
cien
t. A
dditi
onal
ly, t
he ta
ste
of
mea
t was
men
tione
d as
a
reas
on fo
r no
t sub
stitu
ting
it w
ith m
eat s
ubst
itute
s. T
he
fact
that
par
ticip
ants
’ eat
ing
habi
ts a
ppea
red
to b
e fix
ed
and
that
they
focu
sed
in
conv
enie
nce
(in
cons
umpt
ion)
wer
e al
so
poss
ibly
bar
rier
s to
Not
app
licab
le.
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
46
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
and
agai
nst s
ubst
itutin
g m
eat
with
mea
t sub
stitu
tes
cons
umin
g m
eat s
ubst
itute
s in
stea
d of
mea
t. 82
. Apo
stol
idis
&
McL
eay
(201
6)
UK
247
Choi
ce
expe
rim
ent
Mea
t sub
stitu
te
prod
ucts
(i
nclu
ding
a w
ider
ra
nge
of m
eat
subs
titut
es th
an
only
pla
nt-b
ased
)
Dem
ogra
phic
s, A
ttri
bute
s ch
oice
exp
erim
ent:
Fat
cont
ent,
Carb
on fo
otpr
int,
Type
of
min
ce, M
etho
d of
pr
oduc
tion,
Pri
ce, O
rigi
n
Prod
uct c
hoic
e Th
e ty
pe o
f min
ce, f
at
cont
ent,
coun
try
of o
rigi
n an
d pr
ice
are
maj
or fa
ctor
s th
at in
fluen
ce c
hoic
e.
Carb
on fo
otpr
int,
met
hod
of
prod
uctio
n an
d br
and
play
a
seco
ndar
y ro
le in
de
term
inin
g co
nsum
ers’
ch
oice
s of
mea
t/m
eat
subs
titut
es. L
aten
t cla
ss
anal
ysis
is u
sed
to id
entif
y si
x co
nsum
er se
gmen
ts: p
rice
co
nsci
ous,
hea
lthy
eate
rs,
tast
e dr
iven
, gre
en, o
rgan
ic
and
vege
tari
an c
onsu
mer
s w
hich
hav
e di
ffere
nt s
ocio
- de
mog
raph
ic c
hara
cter
istic
s an
d m
eat c
onsu
mpt
ion
patt
erns
.
The
type
of m
ince
, fat
co
nten
t, co
untr
y of
ori
gin
and
pric
e ar
e m
ajor
fact
ors
that
influ
ence
cho
ice
Mul
tipl
e m
eat a
lter
nati
ves
83. B
ryan
t et a
l. (2
019)
A s
urve
y …
Uni
ted
Stat
es,
Indi
a an
d Ch
ina
3030
(U
S: 9
87,
Indi
a: 1
024,
Chi
na:
1019
)
Onl
ine
surv
ey
Cultu
red
mea
t and
pl
ant-b
ased
mea
t Pa
rtic
ipan
ts’ d
iet (
e.g.
, ve
gan)
, fre
quen
cy o
f mea
t co
nsum
ptio
n, fo
od
neop
hobi
a, p
oliti
cal v
iew
s,
inco
me,
fam
iliar
ity w
ith
clea
n (c
ultu
red)
mea
t, m
eat
atta
chm
ent,
attit
udes
tow
ard
clea
n m
eat (
e.g.
, in
term
s of
he
alth
ines
s, e
thic
s an
d ap
peal
).
Inte
ntio
n to
pur
chas
e cl
ean
mea
t, in
tent
ion
to p
urch
ase
plan
t-bas
ed m
eat
In th
e U
S, p
esca
tari
ans,
ve
geta
rian
s an
d ve
gans
had
a
sign
ifica
ntly
low
er
inte
ntio
n to
pur
chas
e cl
ean
mea
t com
pare
d to
om
nivo
res.
Pur
chas
e in
tent
ion
was
als
o hi
gher
for
polit
ical
ly le
ft-le
anin
g pa
rtic
ipan
ts a
nd fo
r th
ose
mor
e fa
mili
ar w
ith c
lean
m
eat.
Low
er fo
od n
eoph
obia
pr
edic
ted
high
er p
urch
ase
inte
nt fo
r bo
th c
lean
and
pl
ant-b
ased
mea
t. H
ighe
r di
sgus
t pre
dict
ed lo
wer
pu
rcha
se in
tent
ion,
whe
reas
pe
rcei
ved
appe
al a
nd
good
ness
of c
lean
mea
t pr
edic
ted
high
er p
urch
ase
inte
ntio
n. F
or p
lant
-bas
ed
mea
t in
the
US,
mor
e po
litic
ally
libe
ral
part
icip
ants
and
thos
e m
ore
fam
iliar
with
the
prod
uct
had
a hi
gher
inte
ntio
n of
bu
ying
it. P
artic
ipan
ts m
ore
atta
ched
to (
conv
entio
nal)
m
eat w
ere
less
incl
ined
to
buy
plan
t-bas
ed m
eat.
Last
ly, p
erce
ived
app
eal o
f, ex
cite
men
t abo
ut, a
nd lo
w
disg
ust t
owar
d pl
ant-b
ased
Part
icip
ants
’ die
t (e.
g.,
vega
n), f
requ
ency
of m
eat
cons
umpt
ion,
food
ne
opho
bia,
pol
itica
l vie
ws,
in
com
e, fa
mili
arity
with
cl
ean
(cul
ture
d) m
eat,
mea
t at
tach
men
t, at
titud
es to
war
d cl
ean
mea
t (e.
g., i
n te
rms
of
heal
thin
ess,
eth
ics
and
appe
al). (con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
47
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
mea
t pre
dict
ed h
ighe
r pu
rcha
se in
tent
. 84
. de
Boer
et a
l. (2
013)
Th
e N
ethe
rlan
ds
1083
Su
rvey
Le
gum
es,
seaw
eed,
hyb
rid
mea
t
Mea
t and
fish
con
sum
ptio
n ha
bits
, tas
te-o
rien
ted
food
ch
oice
mot
ives
, refl
ectio
n-
orie
nted
food
cho
ice
mot
ives
, ge
nder
, age
, edu
catio
n le
vel,
com
mun
ity s
ize
Choi
ce o
f sna
cks
Tast
e-or
ient
ed fo
od c
hoic
e m
otiv
es w
ere
asso
ciat
ed
with
incr
ease
d lik
elih
ood
of
choo
sing
snac
ks fr
om le
ntils
, in
sect
s an
d se
awee
d,
com
pare
d to
cho
osin
g hy
brid
mea
t (pa
rt m
eat,
part
m
eat s
ubst
itute
). Re
flect
ion-
or
ient
ed fo
od c
hoic
e m
otiv
es
wer
e as
soci
ated
with
in
crea
sed
likel
ihoo
d of
ch
oosi
ng s
nack
s fr
om le
ntils
an
d se
awee
d, c
ompa
red
to
choo
sing
hyb
rid
mea
t. Pa
rtic
ipan
ts w
ith h
igh
mea
t co
nsum
ptio
n w
ere
less
like
ly
to c
hoos
e sn
acks
from
lent
ils
and
seaw
eed,
whe
reas
fish
co
nsum
ers
wer
e m
ore
likel
y to
cho
ose
seaw
eed
snac
ks.
Hig
her
educ
atio
n le
vel a
nd
mor
e ur
ban
livin
g en
viro
nmen
t wer
e as
soci
ated
with
cho
osin
g le
ntil
and
seaw
eed
snac
ks.
Part
icip
ants
wer
e m
uch
less
w
illin
g to
tast
e in
sect
sna
cks
com
pare
d to
the
othe
r sn
acks
.
Tast
e-or
ient
ed fo
od c
hoic
e m
otiv
es, r
eflec
tion-
orie
nted
fo
od c
hoic
e m
otiv
es, m
eat
and
fish
cons
umpt
ion
habi
ts
85. C
ircu
s an
d Ro
bins
on (
2019
) U
nite
d Ki
ngdo
m
139
inte
rvie
ws
and
an o
nlin
e su
rvey
Cultu
red
mea
t, in
sect
s, p
lant
- ba
sed
mea
t su
bstit
utes
Base
d on
the
inte
rvie
ws
spec
ific
pers
onal
dri
vers
, pe
rson
al b
arri
ers,
glo
bal
driv
ers
and
glob
al b
arri
ers
for c
ultu
red
mea
t, in
sect
s and
pl
ant-b
ased
sub
stitu
tes
wer
e de
velo
ped
will
ingn
ess
to c
onsu
me
the
thre
e al
tern
ativ
e pr
otei
ns
Find
ings
indi
cate
d th
at
plan
t-bas
ed s
ubst
itute
s w
ere
favo
ured
for
pers
onal
co
nsum
ptio
n fo
r m
oral
and
et
hica
l rea
sons
and
edi
ble
inse
cts
wer
e le
ast f
avou
red
due
to a
vers
ion.
Mea
t at
tach
men
t was
sig
nific
antly
as
soci
ated
with
per
sona
l w
illin
gnes
s to
con
sum
e al
tern
ativ
e pr
otei
ns in
eac
h of
the
thre
e ca
ses.
Res
ults
ch
alle
nged
pre
viou
s re
sear
ch th
at h
ad p
ropo
sed
that
whe
n co
nsid
erin
g th
e ef
fect
iven
ess
of c
erta
in
alte
rnat
ives
in a
ddre
ssin
g gl
obal
env
iron
men
tal i
ssue
s,
peop
le m
ay a
dvoc
ate
them
bu
t not
wan
t to
cons
ume
them
per
sona
lly. R
esul
ts
impl
y th
at th
e co
ngru
ity o
f
This
stu
dy h
as d
emon
stra
ted
an a
ssoc
iatio
n be
twee
n on
e’s
atta
chm
ent t
o co
nven
tiona
l m
eat a
nd p
erce
ptio
n of
al
tern
ativ
e pr
otei
ns a
nd h
as
high
light
ed th
e co
mpl
exity
of
inte
ract
ions
bet
wee
n pe
rson
al p
refe
renc
e an
d m
ore
glob
al p
ersp
ectiv
es.
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
48
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
thes
e pe
rcep
tions
is m
ore
com
plex
. 86
. Gom
ez-L
ucia
no
et a
l. (2
019)
Sp
ain
and
the
Dom
inic
an
Repu
blic
401
(201
from
the
Dom
inic
an
Repu
blic
, 200
from
Sp
ain)
Onl
ine
and
face
-to-fa
ce
surv
ey
Cultu
red
mea
t, in
sect
s G
ende
r, ye
ar o
f bir
th/a
ge,
educ
atio
n le
vel,
loca
tion
of
resi
denc
e (r
ural
vs.
urb
an),
pres
ence
(vs.
abs
ence
) of
fo
od a
llerg
ies,
bel
iefs
re
gard
ing
the
heal
th a
nd
nurt
ritio
nal b
enefi
ts o
f mea
t, vi
ews
on th
e se
nsor
y ex
peri
ence
of m
eat,
attit
udes
co
ncer
ning
the
heal
thin
ess,
en
viro
nmen
tal e
ffect
s an
d co
nven
ienc
e of
food
s,
freq
uenc
y of
mea
t co
nsum
ptio
n, s
elf-e
stim
ated
fu
ture
mea
t con
sum
ptio
n,
attit
udes
tow
ard
and
belie
fs
abou
t mea
t
Will
ingn
ess
to tr
y al
tern
ativ
e pr
otei
n so
urce
s, b
elie
ves
abou
t how
rea
listic
pla
nt-
base
d di
ets
are
in th
e sh
ort-
term
(203
0) a
nd lo
ng-te
rm
(205
0)
Of t
he S
pani
sh p
artic
ipan
ts,
15.5
% b
elie
ved
mea
t was
ne
cess
ary
for
obta
inin
g be
nefic
ial n
utri
ents
, whe
reas
43
.5%
thou
ght t
hat
alte
rnat
ive
prot
ein
sour
ces
coul
d ea
sily
mat
ch th
e nu
triti
onal
ben
efits
of m
eat.
Span
ish
wom
en w
ere
sign
ifica
ntly
mor
e w
illin
g to
tr
y pl
ant-b
ased
die
ts th
an
Span
ish
men
, with
the
latt
er
bein
g ge
nera
lly u
nwill
ing
to
try
plan
t-bas
ed p
rote
ins.
Sp
anis
h w
omen
als
o co
nsid
ered
pla
nt-b
ased
die
ts
real
istic
in th
e sh
ort-t
erm
an
d w
ere
will
ing
to tr
y m
ycop
rote
ins.
Spa
nish
men
w
ere,
how
ever
, lik
ely
to
cons
ider
tryi
ng c
ultu
red
mea
t. Sp
anis
h pa
rtic
ipan
ts
with
a u
nive
rsity
-leve
l ed
ucat
ion
wer
e m
ore
will
ing
than
thos
e w
ith o
ther
ed
ucat
ion
leve
ls to
try
plan
t- ba
sed
alte
rnat
ive
prot
eins
. Sp
anis
h pa
rtic
ipan
ts a
ged
16–2
7 w
ere
mor
e lik
ely
to
cons
ider
a d
iet o
f pla
nt-
base
d al
tern
ativ
e pr
otei
ns
real
istic
in th
e lo
ng-te
rm,
and
they
wer
e al
so m
ore
likel
y to
con
side
r m
ycop
rote
ins
an u
nrea
listic
al
tern
ativ
e. L
astly
, the
y w
ere
mor
e lik
ely
to b
e un
will
ing
to tr
y cu
lture
d m
eat.
Gen
der,
educ
atio
n le
vel,
age
87. G
rass
o et
al.
(201
9)
Uni
ted
King
dom
, The
N
ethe
rlan
ds,
Pola
nd, S
pain
, an
d Fi
nlan
d
1825
O
nlin
e su
rvey
In
sect
s, c
ultu
red
mea
t, al
gae
Freq
uenc
y of
con
sum
ptio
n fo
r var
ious
pro
tein
sour
ces (
e.
g., l
egum
es, c
hees
e), d
ieta
ry
regi
me
(e.g
., ve
geta
rian
), se
lect
iven
ess
in a
ccep
ting
food
s (‘f
ood
fuss
ines
s’),
food
ch
oice
mot
ives
(e.
g.,
conv
enie
nce)
, en
viro
nmen
tally
con
scio
us/
‘gre
en’ e
atin
g be
havi
our,
gend
er, a
ge g
roup
, cou
ntry
of
resi
denc
e (o
f the
5 c
ount
ries
in
this
stu
dy),
educ
atio
n le
vel,
perc
eive
d fin
anci
al
Acc
epta
nce
of/w
illin
gnes
s to
co
nsum
e va
riou
s pr
otei
n so
urce
s (e
.g.,
plan
t- an
d in
sect
-bas
ed p
rote
ins)
Plan
t-bas
ed p
rote
ins
wer
e th
e m
ost a
ccep
ted
alte
rnat
ive
prot
ein
sour
ce,
whe
reas
inse
ct- a
nd in
vitr
o m
eat-b
ased
pro
tein
s w
ere
the
leas
t acc
epte
d al
tern
ativ
e pr
otei
n so
urce
s.
Gre
en e
atin
g be
havi
our
and
high
er e
duca
tion
are
posi
tivel
y re
late
d to
the
acce
ptan
ce o
f alte
rnat
ive,
su
stai
nabl
e pr
otei
n so
urce
s.
Sele
ctiv
enes
s/fu
ssin
ess
in
food
cho
ice,
on
the
othe
r
Food
fuss
ines
s, fo
od c
hoic
e m
otiv
es, g
reen
eat
ing
beha
viou
r
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
49
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
situ
atio
n, li
ving
con
ditio
n (e
. g.
, ‘liv
es a
lone
’),
resp
onsi
bilit
y fo
r fo
od
purc
hase
s (e.
g., ‘
Doe
s mos
t of
food
sho
ppin
g’),
heal
th
stat
us
hand
, is n
egat
ivel
y re
late
d to
ac
cept
ance
of a
ltern
ativ
e pr
otei
n so
urce
s.
Fem
ale
(com
pare
d to
mal
e)
olde
r ad
ults
wer
e le
ss li
kely
to
acc
ept i
nsec
t-bas
ed
prot
eins
, sin
gle-
cell
base
d pr
otei
ns (e
.g.,
alga
e) a
nd in
vi
tro
mea
t-bas
ed p
rote
in
sour
ces.
Co
untr
y of
res
iden
ce a
lso
influ
ence
d ac
cept
ance
of
alte
rnat
ive
prot
ein
sour
ces.
Th
e se
nsor
y m
otiv
e fo
r ch
oosi
ng/e
atin
g fo
od (
i.e.,
atta
chin
g im
port
ance
to
sens
ory
attr
ibut
es o
f foo
d)
nega
tivel
y in
fluen
ced
olde
r ad
ults
’ acc
epta
nce
of s
ingl
e-
cell-
and
inse
ct-b
ased
pr
otei
n so
urce
s. V
alui
ng
heal
th w
hile
mak
ing
food
ch
oice
s w
as p
ositi
vely
re
late
d to
acc
epta
nce
of
plan
t-bas
ed p
rote
in s
ourc
es.
Furt
herm
ore,
old
er a
dults
w
ho a
ttac
hed
wei
ght t
o pr
oduc
t pri
ces
whi
le
sele
ctin
g fo
od w
ere
mor
e lik
ely
to a
ccep
t in
vitr
o m
eat-
base
d pr
otei
n so
urce
s.
Sust
aina
bilit
y an
d co
nven
ienc
e fo
od c
hoic
e m
otiv
es d
id n
ot s
igni
fican
tly
affe
ct a
ccep
tanc
e of
al
tern
ativ
e pr
otei
n so
urce
s.
88. I
annu
zzi e
t al.
(201
9)
Italy
58
7 (fi
rst a
nd se
cond
se
ctio
ns o
f sur
vey)
, 17
5 (t
hird
sec
tion
of
surv
ey) I
t is
uncl
ear
whe
ther
the
se
num
bers
ove
rlap
or
not
Onl
ine
surv
ey
Inse
cts,
alg
ae
Part
icip
ants
’ aw
aren
ess
of
hidd
en/n
ovel
piz
za
ingr
edie
nts
Part
icip
ants
’ cho
ice
of p
izza
pr
ofile
(pi
zza
with
spe
cific
co
mbi
natio
n of
ingr
edie
nts)
Mak
ing
part
icip
ants
aw
are
of th
e hi
dden
ingr
edie
nts
of
a pi
zza
(cri
cket
flou
r an
d/or
sp
irulin
a al
gae)
cha
nged
thei
r ch
oice
of p
izza
. Afte
r th
e re
vela
tion
of h
idde
n in
gred
ient
s, th
e pi
zza
with
cr
icke
t flou
r w
as c
hose
n le
ast,
and
the
pizz
a w
ith
trad
ition
al in
gred
ient
s, p
lus
spiru
lina
alga
e, w
as c
hose
n m
ost.
Part
icip
ants
’ aw
aren
ess
of
hidd
en/n
ovel
piz
za
ingr
edie
nts
89. O
nwez
en, v
an
den
Putt
elaa
r, Ve
rain
, and
Ve
ldka
mp
(201
9)
The
Net
herl
ands
St
udy
1:
2461
St
udy
2:
2771
St
udy
3:
1001
Stud
y 1:
Ex
peri
men
t St
udy
2:
Expe
rim
ent
Stud
y 3:
Ex
peri
men
t
Inse
cts,
sea
wee
d,
cultu
red
mea
t, pu
lses
Stud
y 1:
Sp
ecifi
c pr
oduc
t par
ticip
ants
w
ere
aske
d qu
estio
ns a
bout
(fi
sh, s
eaw
eed,
pul
ses,
in
sect
s, o
r cu
lture
d m
eat)
, fo
od c
hoic
e m
otiv
es, p
ositi
ve
Stud
y 1:
Pe
rcei
ved
inno
vativ
enes
s of
pr
oduc
t, in
tent
ion
to e
at
prod
uct,
inte
ntio
n to
buy
pr
oduc
t St
udy
2:
Stud
y 1:
In
sect
s an
d se
awee
d (c
ompa
red
to p
ulse
s an
d fis
h) w
ere
cons
ider
ed th
e m
ost i
nnov
ativ
e pr
oduc
t ca
tego
ries
, whe
reas
cul
ture
d
Stud
y 1:
Po
sitiv
e an
d ne
gativ
e em
otio
nal r
espo
nses
to
prod
uct
Stud
y 2:
Po
sitiv
e an
d ne
gativ
e
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
50
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
Inde
pend
ent/
expl
orat
ory
vari
able
s D
epen
dent
/pre
dict
ed
vari
able
s O
utco
mes
M
ost i
mpo
rtan
t fac
tor(
s)
influ
enci
ng c
onsu
mer
ac
cept
ance
/res
pons
es
Size
and
nega
tive
emot
iona
l re
spon
ses
to p
rodu
ct, d
isgu
st
tow
ards
pro
duct
, att
itude
, in
junc
tive
norm
, int
entio
n an
d pe
rcei
ved
beha
viou
ral
cont
rol r
egar
ding
the
buyi
ng
of th
e pr
oduc
t, am
biva
lenc
e to
war
ds b
uyin
g th
e pr
oduc
t St
udy
2:
Spec
ific
prod
uct p
artic
ipan
ts
wer
e as
ked
ques
tions
abo
ut
(fre
sh in
sect
s, d
ried
inse
cts,
fr
ied
inse
cts,
pro
cess
ed
inse
cts,
fres
h in
sect
s as
feed
, pr
oces
sed
inse
cts
as fe
ed, o
r m
eat b
urge
rs),
food
cho
ice
mot
ives
, pos
itive
and
ne
gativ
e em
otio
nal r
espo
nses
to
pro
duct
, dis
gust
tow
ards
pr
oduc
t, at
titud
e, in
junc
tive
norm
, int
entio
n an
d pe
rcei
ved
beha
viou
ral
cont
rol r
egar
ding
the
buyi
ng
of th
e pr
oduc
t, am
biva
lenc
e to
war
ds b
uyin
g th
e pr
oduc
t, co
ncer
n fo
r an
imal
wel
fare
St
udy
3:
Spec
ific
prod
uct p
artic
ipan
ts
wer
e as
ked
ques
tions
abo
ut
(ins
ect-b
ased
bur
ger,
burg
er
mad
e fr
om c
hick
en th
at w
as
fed
inse
cts
or c
hick
en
burg
er),
type
of m
essa
ge
give
n to
par
ticip
ants
(c
ogni
tive
vs. a
ffect
ive)
, typ
e of
mes
sage
con
tent
(he
alth
, en
viro
nmen
t, or
bot
h), f
ood
choi
ce m
otiv
es, p
ositi
ve a
nd
nega
tive
emot
iona
l res
pons
es
to p
rodu
ct, d
isgu
st to
war
ds
prod
uct,
attit
ude,
inju
nctiv
e no
rm, i
nten
tion
and
perc
eive
d be
havi
oura
l co
ntro
l reg
ardi
ng th
e bu
ying
of
the
prod
uct,
ambi
vale
nce
tow
ards
buy
ing
the
prod
uct,
pers
onal
nor
ms
rega
rdin
g on
e’s
heal
th/t
he
envi
ronm
ent
Perc
eive
d in
nova
tiven
ess
of
prod
uct,
inte
ntio
n to
eat
pr
oduc
t, in
tent
ion
to b
uy
prod
uct
Stud
y 3:
In
tent
ion
to e
at (
inse
ct)
prod
uct
mea
t was
con
side
red
less
in
nova
tive
than
inse
cts.
Se
awee
d an
d in
sect
s w
ere
cons
ider
ed e
qual
ly
inno
vativ
e.
Posi
tive
emot
ions
, fol
low
ed
by d
isgu
st, a
re th
e m
ost
impo
rtan
t pre
dict
ors
of
prod
uct a
ccep
tanc
e at
the
cate
gory
leve
l. A
dditi
onal
ly,
ambi
vale
nce
had
sign
ifica
nt
adde
d va
lue
on th
e pr
oduc
t- sp
ecifi
c le
vel.
Affe
ctiv
e fa
ctor
s ha
ve a
si
gnifi
cant
add
ed v
alue
for
pred
ictin
g ac
cept
ance
of
inse
cts
and
seaw
eed,
but
not
fo
r pu
lses
and
fish
. Th
e in
fluen
ce o
f am
biva
lenc
e an
d di
sgus
t to
war
ds in
sect
s on
the
acce
ptan
ce o
f thi
s pr
oduc
t ca
tego
ry s
eem
s to
at l
east
pa
rtia
lly b
e ac
coun
ted
for b
y pe
rcei
ved
inno
vativ
enes
s of
in
sect
s.
Stud
y 2:
Th
e af
fect
ive
vari
able
s ha
d ad
ded
pred
ictiv
e va
lue
(for
pr
oduc
t acc
epta
nce)
rel
ativ
e to
the
Theo
ry o
f Pla
nned
Be
havi
our-
vari
able
s an
d fo
od c
hoic
e m
otiv
es.
Affe
ctiv
e va
riab
les
also
ap
pear
to h
ave
mor
e in
fluen
ce o
n th
e ac
cept
ance
of
mor
e in
sect
-bas
ed
(com
pare
d to
less
inse
ct-
base
d or
mor
e tr
aditi
onal
) pr
oduc
ts, s
ugge
stin
g th
at
emot
iona
l res
pons
es m
ay b
e es
peci
ally
rel
evan
t for
re
spon
ses
to m
ore
inno
vativ
e pr
otei
n pr
oduc
ts.
Stud
y 3:
A
ffect
ive
fact
ors
agai
n ha
d ad
ded
valu
e (r
elat
ive
to fo
od
choi
ce m
otiv
es a
nd th
e Th
eory
of P
lann
ed
Beha
viou
r-va
riab
les)
in
pred
ictin
g in
tent
ion
to e
at
inse
cts,
esp
ecia
lly fo
r m
ore
nove
l ins
ect-b
ased
pro
duct
s.
Usi
ng c
ogni
tive
(vs.
emot
iona
l res
pons
es to
pr
oduc
t St
udy
3:
Posi
tive
and
nega
tive
emot
iona
l res
pons
es to
pr
oduc
t, pe
rson
al n
orm
s re
gard
ing
one’
s he
alth
/the
en
viro
nmen
t, ty
pe o
f m
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ge g
iven
to p
artic
ipan
ts
(cog
nitiv
e vs
. affe
ctiv
e)
(con
tinue
d on
nex
t pag
e)
M.C. Onwezen et al.
Appetite 159 (2021) 105058
51
(con
tinue
d)
Aut
hors
(ye
ar)
Coun
try
Sam
ple
Type
of s
tudy
Pr
otei
n so
urce
ca
tego
ry
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pend
ent/
expl
orat
ory
vari
able
s D
epen
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dict
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s O
utco
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M
ost i
mpo
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t fac
tor(
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influ
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onsu
mer
ac
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es
Size
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e) fr
amin
g of
m
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ges
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nce.
H
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artic
ipan
ts w
ith
wea
k (v
s. s
tron
g) p
erso
nal
heal
th o
r en
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nmen
tal
norm
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ere
mor
e w
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g to
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t bur
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whe
n th
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burg
ers
wer
e ac
com
pani
ed
by a
n af
fect
ive
(vs.
co
gniti
ve)
mes
sage
. 90
. Sla
de (
2018
) Ca
nada
53
3 O
nlin
e su
rvey
Cu
lture
d m
eat,
plan
t-bas
ed m
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Purc
hase
freq
uenc
y of
mea
t, bu
rger
s and
mea
t sub
stitu
tes,
im
port
ance
of p
rice
, tas
te,
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ase
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ed o
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, ge
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cultu
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se th
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ef b
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1 pe
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t the
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ture
d m
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nd 4
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Pref
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ces
for
plan
t-bas
ed
and
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mea
t bur
gers
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e hi
ghly
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ted.
Age
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view
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, att
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s Cu
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d m
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Stat
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vitr
o m
eat,
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e (e
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inde
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t sen
sory
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ns
to th
e co
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n of
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n-ba
sed
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s or
re
duct
ion
of m
eat
cons
umpt
ion.
Ecol
ogic
al r
easo
ns fo
r co
nsid
erin
g al
tern
ativ
e pr
otei
n so
urce
s or
mea
t al
tern
ativ
es, s
enso
ry
obje
ctio
ns to
pro
tein
-bas
ed
food
s or
mea
t red
uctio
n
M.C. Onwezen et al.
Appetite 159 (2021) 105058
52
Authors (year) Country Sample size Type of study Alternative protein Most important factor(s) influencing consumer acceptance
Pulses 1. Allegra et al. (2015) Italy 197 Questionnaire
survey Legumes Age and specific motivation for legume consumption
(memory vs. impulse) 2. Figueira et al. (2019) Australia 505 Online survey Legumes – 3. Lea et al. (2005) Australia 50 Focus group
interviews Legumes/pulses, nuts (among other plant foods)
Health-related benefits of plant foods, preparation time of plant foods, knowledge and skills concerning (preparation of) plant foods
4. Lemken et al. (2017) Germany 1020 Online experiment Legumes/pulses Mix of health and environmental claims associated with product
5. Melendrez-Ruiz et al. (2019)
France 120 Experiment Pulses Scenario employed during dish-composition task
6. Vainio et al. (2016) Finland 1048 Survey Beans and soy Adherence to a specific diet, motives relating to environmental concerns, health and weight control
7. Warne et al. (2019) United States & Canada 138 Survey/ experiment
Pulses (lentils) age, lentil consumption frequency, provision of information on the environmental, economic and nutritional aspects of lentil production
Algae 8. Birch et al. (2019b) Australia 521 Online survey Algae (seaweed) Food neophobia 9. Birch et al. (2019a) Australia 521 Online survey Algae (seaweed) Food neophobia 10. Brayden et al.
(2018) United States 2155 Survey Seaweed Source, certification, origin and price of seafood products
11. Lucas et al. (2019) France Survey: 123 Survey: 495
(Online) survey Seaweed Location of seaweed consumption/purchase
12. Moons et al. (2018) Belgium 1325 Survey Algae Health consciousness, willingness to compromise on taste 13. Weinrich and
Elshiewy (2019) Germany, The Netherlands, & France
940 (315 in Germany, 308 in NL, 315 in France)
Experiment Meat substitutes based on micro-algae
Meat consumption habit/frequency, whether or not the meat substitute was organic/local, degree to which meat substitute was less environmentally impactful compared to pork/beef, attitudes toward meat and meat substitutes
Insects 14. Adamek et al.
(2018) Czech Republic 96 Survey Insects Beliefs about insects as food (e.g., in terms of healthiness)
15. Ali (2016) United States 116 Online survey Insects Visibility of insects within pictured food products 16. Baker et al. (2016) United States Study 1: 221
Study 2: 200 Study 3: 201
Experiments Insects Product image and description, consumption setting
17. Balzan et al. (2016) Italy 32 Focus group interviews
Insects Preparation form of insect-based food, experience with preparing insect-based food
18. La Barbera et al. (2019)
Not specified (most likely a west-European country, perhaps Italy)
280 Online survey Insects Food neophobia is a better predictor (compared to disgust sensitivity) of intention to try processed insects and animals fed with insects. However, disgust sensitivity appears to be a better predictor of intention to introduce raw insects into own daily diet.
19. Barton et al. (2020) (Atlantic) Canada Survey: 107 Experiment: 102
Survey/ experiment
Insects Participants’ tasting of protein powders (some containing cricket powder)
20. Barsics et al. (2017) Belgium 135 Experiment Insects Presence (versus absence) of label indicating insect ingredient in bread, information session attendance,
21. Berger et al. (2018) Germany Study 1: 80 Study 2: 160
Experiments Insects Price of mealworm burger/truffle, expected quality of mealworm burger/truffle
22. Berger et al. (2019) Study 1: Switzerland Study 2: Germany
Study 1: 120 Study 2: 90
Experiments Studies 1 & 2: Insects
Study 1: Participants’ exposure to positive, negative, or neutral peer ratings of a nutrition bar (secretly containing mealworm) Study 2: Participants’ exposure to a high, middle, or low rating of a mealworm burger by an expert, insect-based disgust sensitivity
23. Caparros Megido et al. (2016)
Belgium 79 Experiment Insects Gender, previous experience with insect consumption
24. Cavallo and Materia (2018)
Italy 135 Online experiment Insects Visibility of insect shape, cacao flavour, neophobia, sustainability certification, education level
25. Cicatiello et al. (2016)
Italy 201 Survey Insects Familiarity with foreign food, education level, gender, experience with eating insect food
26. de-Magistris et al. (2015)
The Netherlands 155 Choice experiment Insects Product nutritional claim and logo, visibility of insect in food product.
27. Fisher & Steenbekkers (2018)
The Netherlands 140 Quasi- experimental study
Insects Degree to which insect products are marketed in one’s own culture, disgust and affective attitudes towards eating insects
28. Gallen et al. (2019) France 37 Experiment Insects Degree to which insect product had been processed, type of insect flavouring
29. Gere et al. (2017) Hungary 400 Online survey Insects Desire for new food alternatives, intention to reduce meat intake, food neophobia
30. Hartmann et al. (2015)
Germany and China 502 (Germany), 443 (China)
Survey Insects Ethnicity, preparation of edible insect (processed or unprocessed), food neophobia, perceived social acceptance, taste expectations, previous insect consumption
31. Hartmann and Siegrist (2016)
Switzerland 104 Experiment Insects Cookie content (cricket flour vs. corn flour)
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(continued )
Authors (year) Country Sample size Type of study Alternative protein Most important factor(s) influencing consumer acceptance
32. House (2016) The Netherlands 33 Semi-structured interviews
Insects Price, taste and availability of insect-based food, degree of fit between insect food and current eating patterns
33. Jensen and Lieberoth (2019)
Denmark 189 survey and sensory test
Insects Perceived social norm regarding insect consumption
34. Kornher et al. (2019)
Germany 311 Experiment Insects Food neophobia, attention payed to CO2 emissions of food production importance attached to health statements on food products frequency of weekly meat consumption
35. La Barbera et al. (2018)
Italy 118 Experiment Insects Disgust experienced towards insect-eating
36. Laureati et al. (2016)
Italy 341 (68 in experiment) Survey, experiment
Insects Age, gender, cultural background, food neophobia
37. Lammers et al. (2019)
Germany 516 Online survey Insects Food neophobia, food disgust, previous insect consumption
38. Lensvelt and Steenbekkers (2014)
The Netherlands and Australia
Survey: 209 Experiment: 133
Online survey, experiment
Insects Price, quality, convenience, and naturalness of insect food, environmental benefits of insect-eating, trying insect food
39. Lombardi et al. (2019)
Italy 200 Experiment Insects Food neophobia, beliefs and attitudes about insects, specific information about insects provided to participants
40. Menozzi et al. (2017)
Italy 231 Survey Insects Attitudes and perceived behavioural control, intention to eat insects, belief that eating insects benefits health and environment, disgust towards (eating) insects, lack of availability of insect food, incompatibility of insect products with local food culture
41. Myers and Pettigrew (2018)
Australia 77 Interviews Insects Knowledge/awareness of environmental and nutritional advantages of entomophagy, perceived cultural norms regarding entomophagy
42. Orkusz et al. (2020) Poland Survey: 464 Sensory test: 402
Survey, sensory test
Insects Food neophobia
43. Orsi et al. (2019) Germany 393 Online survey Insects Food neophobia, disgust towards insects, visibility of insects in food product
44. Palmieri et al. (2019)
Italy 456 Online survey Insects Concern for health-related and environmental effects of food, food neophobia/neophilia, food technophobia, previous insect-based food consumption, motives for eating insects, perception of health-related risks of insect consumption
45. Piha et al. (2018) Finland, Sweden, Germany, Czech
887 Online survey Insects Subjective and objective knowledge of product, product- related experience, food neophobia, general attitudes toward product
46. Poortvliet et al. (2019)
The Netherlands 130 Experiment Insects Product type, food choice motives
47. Powell et al. (2019) United Kingdom 510 Experiment Insects Trait disgust propensity, participants’ evaluation of product attributes
48. Rumpold and Langen (2019)
Germany 149 Survey, sensory test
Insects Provision to participants of a random piece of information about edible insects
49. Schaufele et al. (2019)
Germany 342 Experiment Insects Perceived social acceptability of eating insects
50. Schlup and Brunner (2018)
Switzerland 379 Survey Insects Convenience orientation, discernibility of insects in food, expected food healthiness, need for familiarity, food neophobia, food technology neophobia, perceived health benefits of meat, gender and prior consumption of insects
51. Sogari (2015) Italy 46 Experiment Insects Curiosity about eating insects, perceived environmental benefits of eating insects
52. Sogari et al. (2016) Italy 109 Focus group Insects Curiosity about eating insects, disgust towards insects, opinions of family and friends
53. Sogari et al. (2018) Italy 88 Experiment Insects Gender, tasting of insect products (jelly based on cricket flour or jelly with whole, visible cricket)
54. Sogari, Bogueva & Marinova (2019)
Australia survey 1: 227 survey 2: 328
Online surveys Insects Self-reported potential reasons for including edible insects and insect-based products into one’s diet, opinions on edible insects as an alternative food source, meat consumption frequency, gender
55. Sogari, Menozzi, and Mora (2019)
Italy 88 Experiment Insects Gender, food neophobia, initial exposure to edible insect products, willingness to try the edible insects
56. Tan et al. (2015) Thailand and the Netherlands
54 Focus groups Insects Cultural exposure to insects as food, experiences with insects as food
57. Tan, Fischer, van Trijp, & Stieger (2016)
The Netherlands 103 Experiment Insects Perceived food appropriateness
58. Tan, Tibboel, & Stieger (2017)
The Netherlands 100 Experiment Insects Perceived food appropriateness
59. Tan, van den Berg, & Stieger (2016)
The Netherlands 976 Experiment Insects Perceived appropriateness of mealworms as food, specific product combination
60. Tan, Verbaan, & Stieger (2017)
The Netherlands 214 Experiment Insects Perceived appropriateness of food preparation
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Appetite 159 (2021) 105058
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(continued )
Authors (year) Country Sample size Type of study Alternative protein Most important factor(s) influencing consumer acceptance
61. Vanhonacker et al. (2013)
Belgium 221 Survey Insects, soy Awareness of and concern about environmental impact of animal production and meat consumption, enjoyment and frequency of meat consumption
62. Van Thielen et al. (2019)
Belgium 388 Telephone survey Insects Not applicable.
63. Verbeke (2015) Belgium 368 Online survey Insects Food neophobia, intention to reduce fresh meat consumption, interest in environmental impact of food choices
64. Verneau et al. (2016)
Denmark and Italy 282 Experiment Insects Provision of information about individual vs. societal benefits of eating insects, implicit negative attitudes towards insect-eating
65. Wilkinson et al. (2018)
Australia 820 Online survey Insects Taste, appearance, safety and quality of edible insects, previous insect consumption
66. Woolf et al. (2019) United States 397 Online survey Insects Previous ICF consumption Cultured meat 67. Bekker et al. (2017) The Netherlands Study 1: 190
Study 2: 194 Study 3: 192
Experiments Cultured meat Provision of positive versus negative information about cultured meat
68. Bryant et al. (2019) Strategies …
United States 1185 Experiment Cultured meat Promotional messages/arguments concerning clean meat (specifically the ‘conventional meat is unnatural’- message)
69. Bryant and Dillard (2019)
United States 480 Experiment Cultured meat Experimental framing of cultured meat.
70. Mancini and Antonioli (2019)
Italy 525 Online survey Cultured meat Prior familiarity with cultured meat, information provided to participants concerning cultured meat
71. Siegrist and Sütterlin (2017)
Switzerland Studies 1a, 1b, and 2: 244 Study 3: 253
Experiments Cultured meat Information about e-numbers, information about health effects, perceived naturalness of traditional or in-vitro meat
72. Siegrist et al. (2018)
Switzerland Study 1: 204 Study 2: 298
Experiments Cultured meat Perceived naturalness of cultured or conventional meat
73. Verbeke et al. (2015)
Belgium, Portugal, United Kingdom
179 Focus groups (on- and offline)
Cultured meat –
74. Wilks et al. (2019) United States 1193 Online survey Cultured meat Age, gender, political conservatism, distrust in science, conspiratorial ideation, food neophobia, disgust sensitivity
(Partially) plant-based meat alternatives 75. Elzerman et al.
(2011) The Netherlands 93 Experiment Meat substitutes Perceived appropriateness of meat substitute-meal
combination 76. Hoek et al. (2011) The Netherlands and
United Kingdom 553 Survey Meat substitutes;
pulses (mainly soy), cereal, or fungi.
not recommend to focus on communication of ethical arguments, but to significantly improve the sensory quality and resemblance to meat.
77. Hoek et al. (2013) The Netherlands 89 Experiment Meat substitutes Type of product eaten (chicken vs. meat substitute), prior frequency of meat substitute consumption, prior chicken consumption
78. Gravely and Fraser (2018)
Canada 7 supermarkets, 24 consumers, 5 key informants
Survey Alternative, plant- based protein sources
Supermarkets’ shelf space allotments for plant-based protein products (meters of shelf space), supermarkets’ promotion of plant-based protein products (presence vs. absence of special sales or descriptive signs), plant-based product shelf location in supermarket, consumers’ shopping strategies
79. Schosler et al. (2014)
The Netherlands 1083 Online survey Meat substitutes/ plant-based protein products
Internalised food-related motivation, intrinsic enjoyment of eating and cooking
80. Siegrist and Hartmann (2019)
Switzerland 5586 Online survey Meat substitutes (not only plant-based)
Ratings of the environmental impact of different foods, health consciousness, food disgust sensitivity, gender, age, household income, education level
81. Weinrich (2018) Germany, France & The Netherlands
43 Focus groups Meat substitutes (not only plant-based)
Not applicable.
82. Apostolidis & McLeay (2016)
UK 247 Choice experiment Meat substitutes (not only plant-based)
The type of mince, fat content, country of origin and price are major factors that influence choice
Multiple meat alternatives 83. Bryant et al. (2019)
A survey … United States, India and China
3030 Online survey Cultured meat and plant-based meat
Participants’ diet (e.g., vegan), frequency of meat consumption, food neophobia, political views, income, familiarity with clean (cultured) meat, meat attachment, attitudes toward clean meat (e.g., in terms of healthiness, ethics and appeal).
84. de Boer et al. (2013)
The Netherlands 1083 Survey Legumes, seaweed, hybrid meat
Taste-oriented food choice motives, reflection-oriented food choice motives, meat and fish consumption habits
85. Circus and Robinson (2019)
United Kingdom 139 interviews and an online survey
Cultured meat, insects, plant-based meat substitutes
attachment to conventional meat, and highlighted the complexity of interactions between personal preference and more global perspectives.
86. Gomez-Luciano et al. (2019)
Spain and the Dominican Republic
401 Online and face-to- face survey
Cultured meat, insects Gender, education level, age
87. Grasso et al. (2019) Uk, Netherlands, Poland, Spain, Finland
1825 Online survey Insects, cultured meat, algae
Food fussiness, food choice motives, green eating behaviour
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(continued )
Authors (year) Country Sample size Type of study Alternative protein Most important factor(s) influencing consumer acceptance
88. Iannuzzi et al. (2019)
Italy 587 Online survey Insects, algae Participants’ awareness of hidden/novel pizza ingredients
89. Onwezen, van den Puttelaar, et al. (2019)
The Netherlands Study 1: 2461 Study 2: 2771 Study 3: 1001
Experiments Insects, seaweed, cultured meat, pulses
Study 1–3: Positive and negative emotional responses to product Study 3: Personal norms regarding one’s health/the environment, type of message given to participants (cognitive vs. affective)
90. Slade (2018) Canada 533 Online survey Cultured meat, plant- based meat
Age, gender, views of other food technologies, attitudes towards the environment and agriculture
91. Tucker (2014) New Zealand 69 Focus Groups Cultured meat and insects
Ecological reasons for considering alternative protein sources or meat alternatives, sensory objections to protein-based foods or meat reduction
Ethical statement
The current manuscript involves a systematic review. We did not collect data by ourselves and therefore our research did not involve human participants, human material, or human data in any direct way. Subsequently a statement on ethics approval is not required.
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