a sustainable coffee community · 2015-01-05 · message from the chairman 4c association –...

Propagatinga Sustainable Coffee CommunityAnnual Report 2013

Vision The 4C Association aims to unite all relevant coffee stakeholders in working towards the improvement of the economic, social and environmental conditions of coffee production and processing to build a thriving, sustainable sector for generations to come.

Mission The 4C Association is the leading multi-stakeholder sustainable coffee platform, guiding the mainstream sector towards more sustainable production in a pre- competitive arena where all relevant stakeholders are enabled to participate.

Message from the Chairman

4C ASSOCIATION – Annual Report 2013 3

For a lot of coffee farmers who are embracing sustainable practices, 2013 was a year of new experiences. Learning new skills, taking new de-cisions, making new improvements, establishing new connections, entering new markets, and ma-king new discoveries. Not only did I experience all of these things myself as a coffee producer, in my role with the 4C Association I heard hundreds of inspiring stories from other coffee stakeholders throughout Africa, Asia, and Latin America. They all describe their journey to sustainability and their commitment to the 4C Association.

It was however, also a year for remembrance. When international market prices dropped considerably in 2013, we were reminded of the volatility of the coffee sector and the associated challenges. They were diverse as they were numerous. Farmers in Central America, as well as in Eastern and Central Africa battled the damaging effects of the coffee leaf rust disease and the black coffee twig borer respectively. Also, while coffee exports generally increased, farmers grappled with the continued rise of production costs over the last ten years.

Nevertheless,”, they were certainly not insur-mountable. We witnessed an economic need to increase joint efforts towards strengthening the capacity of those who make their living from coffee and reducing their vulnerability to price volatility. Looking at where we are at the present moment, I am inspired to see what we, coffee stakeholders, can achieve when we work together as a unified movement. It emphasised how instrumental pre-competitive international collaboration among coffee stakeholders is in en-suring the vitality and sustainability of the sector.

This is why the 4C Association is so important. Through its global, multi-stakeholder character, the organisation offers an ideal platform for effective collaboration between the private sector, inter- and national governmental bodies, NGOs, other sustaina-bility standards, donors, and individuals. All of whom are committed to bettering the coffee sector. A great example of this in 2013 was the Growing Coffee without Endosulfan project.

Those mentioned above as well as other challenges will be addressed by the 4C Association, its members and its partners, in the context of the Vision 2020 work-stream. An initiative the 4C Council has been working on over the past year. The aim being to fully unlock the potential of the powerful global platform for sustainable coffee and focus on resilience and livelihood of coffee farmers and their families. Having heard so many stories from stakeholders in the coffee supply chain, this is something that is really exciting and will have a huge impact on the coffee sector.

Considering this, we should not forget that chal-lenges will always present themselves and instead, we need to continue being inspired and committed to working together in order to create the thriving, better coffee world that we all desire and deserve! It is on this note that I would like to say thank you to 2013, the 4C Association, and all of the 4C Members and partners. I would also like to call upon the entire coffee community to utilise 2014 as the year that we took that next step towards a sustainable future!

Best wishes,

Robert Waggwa Nsibirwa, Chairman of the Council Robert Waggwa Nsibirwa, Chairman of the Council


Message from the Chairman of the 4C Council 3

Message from the Executive Director 5

Membership 6 - 7

Governance 8 - 9

Assessing Sustainability 10 - 11

Strengthening 4C presence in coffee producing countries 12 - 13

Looking beyong the standard 14 - 15

Collaboration with other Standards 16 - 17

Supply and demand 18 - 21

The 4C Verification System 22 - 25

Balance sheet and Profit and Loss 26

Budget 2014 27

Members and supporters 28 - 29

Directory 30 - 31

Message from the Executive Director

Message from the Executive Director

As I have been involved with the 4C Association since the very beginning, I always enjoy the chance to take in all the ups and downs we have experien-ced over the last ten years in making a better coffee world. I am continually amazed at how much closer and more aligned the entire coffee community becomes. Looking back on 2013 was no different!

Our global platform grew bigger and stronger. By the end of 2013, the 4C Association had grown by 20 percent and surpassed 300 members – all of whom are committed to working together to address the key sustainability issues in the coffee sector. We even expanded our scope to Finland and Zambia. I find myself fortunate enough to have met a lot of these members through events organised by the 4C Association and I am always reminded of, not to mention inspired by, the dedication that exists within the international coffee community.

Nowhere was this positive atmosphere more evi-dent than at the sustainable coffee forums that took place in Vietnam and Uganda, both of which were at full capacity with over 150 and 300 hundred participants respectively. Having clearly become a key annual event for the local, regional, and interna-tional coffee community to connect on sustainable coffee, their impact and influence can be seen both immediately and over time. As an original aim of the 4C Association was to reach as many stakeholders as possible throughout the coffee supply chain, these events are certainly an indication of the 4C Association’s successful development.

Another success in 2013 was the progress of our Entry-level standard. Not only did we begin the process of reviewing the 4C Code of Conduct to make it even more inclusive and meaningful, but

we also saw a significant increase in the supply and demand of 4C Compliant Coffee. As the fi-gures show, there was a tripling in the purchased amount of 4C Compliant Coffee. From farmers through to roasters and retailers, members have been working hard to improve their practices towards sustainability. This growth is a distinct indicator of the importance of an entry-level sustainability standard as well as the vital role the 4C Association plays in advancing economic, social and environmental sustainability across the coffee industry.

Of equal importance in 2013 was the collabo-ration and alignment between the 4C Associa-tion and other sustainability standards. Aiming to increase synergies and efficiencies, the 4C Association was involved in such projects as the Stepping-up from 4C Compliance to UTZ certifi-cation in Colombia, a benchmarking agreement with Fairtrade International, and the technical co-operation with the government of Minas Gerais, the largest coffee producing state in Brazil. All of these co-operations are major steps forward to provide further benefits to coffee famers such as market opportunities, decreased audit costs, and increased amounts of sustainably produced coffee.

Another highlight of the year was our presence at the annual convention of the National Coffee Association in the United States. Although the 4C Association was still not well known among US coffee actors, our presentation was very well received by the audience. Participants understood that the 4C Association has achieved what no other organisation has realized so far: to unite the largest number and diversity of stakeholders in

the coffee sector to jointly address key sustainabi-lity challenges in a pre-competitive environment.

When we receive such encouraging feedback about the work the 4C Association is doing, I am excited about the direction the 4C Association is going and I am looking forward to all that 2014 will offer! This is especially so with many new team members in place making a strengthened Secretariat and delivering quality services to en-sure the development of the association. Building on our achievements in 2013, we will further review and consolidate the Entry-level standard and verification system including its funding model, we will continue to engage with other sustainability standards to increase alignment and boost the amount of verified and certified sustainable coffee available in the market, and we will engage and interact with members through dialogue, projects, and strategic partnerships to move the sustainability agenda forward.

I would like to say thank you to all of the 4C Association’s members and partners that made 2013 the year it was and I wish you a very successful year ahead!

All the best,

Melanie Rutten-Sülz, Executive DirectorMelanie Rutten-Sülz, Executive Director


Membership The year 2013 saw yet again exciting and con-tinuous growth in the number of 4C Members from across the globe, pushing total membership to 300. The 4C Association welcomed 57 new members and widened its geographic scope to include Finland and Zambia. Similar to 2012, the growth in membership was primarily driven by the increase in the number of industry and trade members, predominantly coming from Latin America and Asia. This trend is also consistent in the overall growth rate, whereby membership has increased by approximately 30% in each of these regions – particularly in Peru where the number of members almost doubled. The 4C Association also welcomed the ABN AMRO as a member, making them the first bank to do so.

Australia,

Europe & US Brazil

Rest of Latin

America VietnamRest of

Asia Africa TotalMembers 85 39 60 36 37 43 300

Percentage 28% 13% 20% 12% 12% 15% 100%

Trade & Industry

ProducersIntermediary

BuyersFinal

BuyersCivil

SocietyAssociate Members Total

2006 7 7 5 3 15 372007 14 13 11 5 27 702008 26 22 13 5 33 992009 30 24 23 5 43 1252010 40 21 24 7 46 1382011 41 37 25 7 40 1502012 72 93 28 13 44 2502013 87 114 41 11 47 300

87 28% 13% 20% 12% 12%114 41 11 47


15%

M & E Sub-Committee

The Council set up a Monitoring & Evaluation (M&E) Committee to keep track of the associ-ation’s activities, impact, and effectiveness. It will regularly monitor and evaluate organisati-onal performance, including management and governance, plus organisational impact against defined KPIs.

Cornel Kuhrt, Chair Tchibo / Trade & Industry

Adriana Mejía Cuartas Federación Nacional de Cafeteros de Colombia FNC / Producer

Keith Tyrell Pesticide Action Network UK (PAN UK) / Civil Society

Finance Sub-Committee

A Finance Committee (FC) was set up by the Council to oversee financial matters related to the 4C Association and to provide recommendations to the Council with regard to budgets, financial reports and policies.

Albrecht Schwarzkopf, Chair Christian Initiative Romero (CIR) / Civil Society

Robert Waggwa Nsibirwa African Fine Coffee Association (AFCA) / Producer

Mark Furniss Volcafe / Trade & Industry

Governance Council

The Council of the 4C Association convened on four occasions in 2013 and enhanced the effectiveness of the governance by setting up the Finance and Monitoring & Evaluation Commit-tees, in addition to fully establishing the Technical Committee and Mediation Board. All of which reflect the tri-partite governance structure of the organisation.

Key achievements for 2013 include the finalisa-tion of the 4C Association’s Theory of Change “For a better coffee world”, a comprehensive monitoring and evaluation system for organi-sational impact and performance, the kick-off of the Code Revision process, an update to the Rules of Participation, the expansion of the 4C Association into the US, a review of existing IT infrastructure against future needs, and an ambi-tious Operational Plan for 2014. The Council also started engaging with a wider stakeholder group to embark on a strategy process towards a shared Vision 2020.

http://www.4c-coffeeassociation.org/about-us/our-governance/council-members.html

Mediation Board

The Council approved the reviewed By-Laws of the Mediation Board, further facilitating the resolution of potential conflicts that might emerge in the future within the membership of the 4C Association. Roel Vaessen was appointed by the Council as Chairman of the Mediation Board. Mr. Vaessen is an individual member of the 4C Association and is also Secretary General of the European Coffee Federation, which is also a member.

Technical Committee

In order to steer the technical work and collabo-ration of the 4C Association, which also includes the revision of the 4C Code of Conduct, the Technical Committee (TC) was appointed by the Council based on their professional expertise and commitment to coffee sustainability.

Dr. Kimemia, Chair Kenya Coffee Research Foundation / Kenya / Producer

Mr. Jonathan Clark Dakman / Vietnam / Trade & Industry

Mr. Juan Camilo Ramos Racafé / Colombia / Trade & Industry

Mrs. Michelle Deugd Rainforest Alliance / Costa Rica / Civil Society

Mrs. Indira Morena Echeverri Utz Certified / The Netherlands / Civil Society

Dr. Bernardo Van Raij Instituto Agronomico de Campinas / Brazil / Producer (until end 2013)

Vision 2020

In June, the 4C Association held a two-day workshop in Hamburg, Germany, initiating its Vision 2020 work-stream to shape the future of sustainability in the sector. Over 40 key leaders from the global coffee community came together for the event, including producer organisations, trade and industry, service providers, NGOs, implementers, sustainability standards, partners, donors and governmental organisations. The con-sensus from the meeting was of the need to build a coordination function for effectively addressing critical sustainability issues as a joint public-pri-vate effort beyond the 4C Association’s current function as the global platform for sustainable coffee and a credible entry-level standard. A Task Force, mandated by the Council and lead by Francesco Tramontin (Mondelēz International, Trade & Industry), has started to coordinate the further development of a shared Vision 2020 for this sector-wide coordination function until the General Assembly in June 2015.


Impact

To better understand the effectiveness of our entry-level standard and define how we can influence, monitor, and evaluate change over time, the 4C Association developed a Theory of Change, began systematic on-going monitoring with short and medium term outcome indicators, underwent the first periodic outcome and impact evaluation, and provided internal learning and improvement opportunities. The 4C Association subsequently complies to the ISEAL Code of Good Practice for Assessing the Impacts of Social and Environmental Standards (Impacts Code).

Assurance

To strengthen the effectiveness and quality of our Entry-level standard and its verification system, an external review of the entire 4C verification system was conducted in 2013. This system oversight, carried out by an internationally recognized accreditation body, included audits of the 4C verification department and 4C verifiers in different countries as well as witnessing 4C verifications in the field against the principles of ISEAL’s Assurance Code.

Assessing Sustainability

As the owner of a credible sus-tainability standard system, the 4C Association implements a variety of measures in order to operate effec-tively and to deliver on our social, economic, and environmental goals. In line with this and with respect to our status as a full member of the ISEAL Alliance, the 4C Association adheres to the ISEAL Codes of Good Practice, a global reference for cre-dible standards. The 4C Association is either compliant, or in the process of complying, with all three codes of good practice.

Standard Setting

The second comprehensive revision process of the 4C Code of Conduct began in 2013 and is led by the Standards Manager together with the Technical Committee. An initial survey based on best practices and processes according to the ISEAL Code of Good Practice for Setting Social and Environmental Standards, a survey targeting 4C Members, 4C Units, and verifiers, was carried out to identify issues and help shape the scope of work for the Code Revision. More than 200 responses from a variety of stakeholders were received. The Code Revision process will include two public stakeholder consultation rounds, and the revised Code of Conduct is expected to beco-me effective in the course of 2015.


In 2013, the Council approved the first public version of the 4C Association’s Theory of Change (ToC) “For a better coffee world”. It defines the intended social, environmental and economic change the 4C Association aims to create through its three main functions: providing an entry-level standard for the entire coffee community, colla-borating with other sustainability standards and addressing overarching critical issues in coffee sustainability. The ToC also forms the basis for the 4C Association’s broader Monitoring & Evaluation system as well as periodic measuring its impact at 4C Unit and coffee farmer level.

Theory of Change:

For a better coffee world

http://www.4c-coffeeassociation.org/about-us/what-we-do/impact.html

Eastern Africa

The 4C Association reinforced its presence in Eastern Africa in 2013 through housing our new Project Manager Africa at the secretariat of our strategic partner in the region, the African Fine Coffee Association (AFCA). Our Manager Eastern Africa moved on to become our M & E Manager and a new Regional Manager joined the team.

In order to tackle some of the key issues in the region, the 4C Association teamed up with AFCA, the International Trade Centre, and Hivos, to raise awareness among the public and private sector and to develop an integrated re-gional program focusing on the topics of women, gender and youth in coffee. Our Regional Manager joined and actively promoted a number of events in this work-stream and helped to prepare the Women in Coffee workshop, the 3rd African Coffee Sustainability Forum, and the awa-reness session for Burundian coffee stakeholders.

The 4C Association also directly assisted in the develop-ment of the National Sustainability Curriculum and National Coffee Stakeholder meetings in Uganda in order to address additional coffee production challenges.

Brazil

The 4C Association continued providing support to its members, 4C Units, and partners to strengthen the collaboration and increase effec-tiveness of the 4C Entry-level standard in the mar-ket. A major milestone was the formal launch of a technical cooperation with the government of Minas Gerais, whereby their Certifica Minas Café (CMC) standard will be benchmarked with the 4C Entry-level standard. The results of this project are expected to assist local farmers with improved market access and strengthened demand for coffee from the region.

The 4C Association was also active in the public sphere, giving an update to the International Cof-fee Organisation Council at the 50th anniversary of the organisation, presenting at the third Coffee Symposium of Coocacer in Monte Carmelo, and supporting several member information sessions.

Towards the end of 2013, with a new Regional Manager in place, we finalized the hosting agree-ment with IMAFLORA and set up the 4C Regional Office at their premises in Piracicaba. The Regional Manager also assisted in the Bra-zilian project on Alternatives to Endosulfan and joined the SCP-IDH Brazil Working Group.

Strengthening our presence in coffee producing countries

Indonesia

An important milestone in the 4C Association’s regional operations was the establishment of a regional office in Bandar Lampung, Indonesia. Wasting no time, the Regional Manager conduc-ted a number of consultation meetings with key stakeholders in the region and developed a coun-try strategy plan in order to expand the number of 4C Units in Indonesia and to meet the strong demand for 4C Compliant Coffee.

Additionally, a Training of Trainers workshop was very well attended with over 50 participants and relations with key industry members were strengthened, leading to the creation of 13 new 4C Units in 2013 and preparing the creation of another 20 new 4C Units in 2014.

With the regional office now operational, further relations were established with government insti-tutions, NGOs, and research institutions, resulting in the participation of the 4C Association in a number of coffee events, workshops, and partici-pation in such platform bodies like the Board of the National Indonesian Sustainable Coffee (ISC).

Vietnam

In response to a surge in demand for 4C Compli-ant Coffee, the 4C Association has seen steady growth in both its membership and the volumes of 4C Compliant Coffee produced in Vietnam - the original estimated forecast set for 2013 was surpassed early in the year. To ensure this growth and that of the services delivered to members and partners is sustainable, the regional office ex-panded its team and a country strategy plan was developed in consultation with a diverse group of stakeholders.

The Vietnamese team continued engaging with institutions at national level by participating in the 12th Coffee Taskforce meeting to align the PPP taskforce with the newly established Vietnamese Coffee Coordination Board as well as contributing to sector projects and tool development. These include the National Sustainability Curriculum and the development of farmer training tools.

Latin America

The 4C Association continued its expansion in Latin America with the welcoming of the new Regional Manager in April 2013 and subsequent establishment of the 4C Regional Office in San Salvador City.

With input from 4C Members, key meetings, interviews and a broad stakeholder workshop, the country strategy plan for Honduras was created. The two year plan focuses on sustaining and consolidating the impressive growth, as well as facilitating continuous improvement and sector collaboration to address critical sustainability issues such as climate change and coffee leaf rust, gender, and the next generation of coffee farmers. Since then, the Regional Manager, has been actively supporting the collaboration with producer groups, exporters, and other members in Honduras, Peru, and Colombia. This includes hosting a workshop for verifiers in northern Peru, presenting at the National Convention of the Pe-ruvian Chamber of Coffee and Cocoa, expanding the implementer network and verification capa-cities, multiple visits to coffee farms and facilities, meetings with national coffee institutions and platforms, and sector-wide consultation.


Looking beyond the Standard Sustainability Forums

Kampala, Uganda 3rd African Coffee Sustainability Forum

Having become a keystone event, over 300 pro-ducers and traders from major coffee-producing countries in Africa as well as special guests from the coffee hubs of Brazil, Colombia and Vietnam attended. As the focus was Building a Business Case for Sustainability for African Coffee Farmers, the forum emphasizsed the need for a broad sector collaboration including governments, cof-fee producers, private sector, and NGOs, putting the farming family livelihood at the centre of all efforts.

In addition to the 4C Entry-level standard and verification system, the 4C Association enhanced its role as the global sustainability platform for the coffee sector by bringing together all relevant stakeholders to address pressing issues that confront the international coffee sector.

Ho Chi Minh City, Vietnam 3rd Vietnamese Coffee Sustainability Forum

Attracting more than 150 public and priva-te representatives from the Vietnamese and international coffee sector, this year’s forum, titled “Sustainable Coffee Production through Public-Private Cooperation in Vietnam: Current Status and Future Outlook”, explored how to bet-ter connect coffee farmers, domestic enterprises, and international actors. It also covered how to develop action plans for addressing outstanding sustainability issues including water, fertilizer use, and gender and youth inclusion. The outcomes of the forum contributed to the Vietnamese Natio-nal Master Plan for Coffee Sustainable Develop-ment of Vietnam.

“This forum is a great occa-sion for us to review initial results achieved in sustain-able coffee development in Vietnam, and to jointly identify challenges and

bottlenecks that need to be addressed to ensure that

Vietnam’s coffee sector fully capitalizes on its potential

and advantages.”

Mr. Pham Dong Quang, Deputy Director of the Department of Crop Production, Ministry of Agriculture and Rural Development

Taking a break at the 3rd Coffee Sustainability Forum in Kampala, Uganda.


Growing Coffee without Endosulfan

The successful completion of the Growing Coffee without Endosulfan project was a great achievement in 2013. Triggered by the global ban on endosulfan and the resulting challenges in several coffee producing countries, this project aimed to find out and document how coffee farmers can manage the coffee berry borer without using the insecticide endosulfan. It was a unique collaboration effort between the 4C Association, the Pesticide Action Network (PAN) UK, Rainforest Alliance/SAN, UTZ Certified, Fairtrade International and the International Coffee Organisation, with funding from the Sustainable Coffee Programme powered by IDH, the UN Food & Agricultural Organisation (FAO), as well as the ISEAL Alliance.

People engaged in coffee production, trade, and science from all over the world contributed with their experience. The project also included field visits in Colombia and Central America to document some of the best practices, talk with the producers, their associations, technical staff and traders and document useful methods and successful experiences.

The project has produced a variety of material including different Integrated Pest Management (IPM) methods with combinations appropriate to a particular situation, video interviews with farmers about methods, costs and benefits, personal tips and recommendations, as well as farm case studies and supplementary information.

To present the findings, workshops took place in London alongside the ISEAL Annual Conference and in Bogota, Colombia during the international coffee fair and conference ExpoEspeciales. The 4C Association and PAN UK will continue to work on further dissemination of information, awareness raising and capacity building.

A parallel project was also created focusing on the Brazilian context.

http://www.4c-coffeeassociation.org/fileadmin/4C_Files/Library/documents/Endosulfan_Project/CBB_IPM_methods_criteria.html

Collaboration with the Sustainable Coffee Program

Based on the strategic cooperation formed in 2012, the 4C Association has continued and strengthened its activities with the Sustainable Coffee Program (SCP) powered by IDH (The Sustainable Trade Initiative). The 4C Associati-on’s Director Sustainability Innovation, has been supporting the SCP in an advisory role.

The cooperation aims to enable coffee producers to become more resilient in an ever-changing market.

National Sustainability Curricula - Vietnam

Following the results and recommendations from coordinated discussions with all major coffee sustainability standards and the coffee industry, 2013 saw the first elaboration of a National Sus-tainability Curriculum in a major coffee producing country. The 4C Association’s Manager Vietnam was invited to provide input and contribute to the compilation of the curriculum document which is expected to be endorsed by the government early 2014. Translated into practical material for public and private trainers and coffee farmers, using participatory and adult learning methodologies appropriate for the local and cultural contexts, the curriculum aims to provide a good basis of knowledge and know-how in coffee production. Vietnamese coffee farmers and their supply chain partners consequently will have a solid basis to step up more easily to any voluntary sustainability standard in the market.

Vietnam Coffee Coordination Board

Through a public-private partnership project sup-ported by the SCP and implemented by Vietnam’s Institute of Policy and Strategy for Agriculture and Rural Development (IPSARD), the Vietnamese Cof-fee Coordination Board (VCCB) was established at the end of 2013 in order to enhance stakeholder relations, increase competitiveness, quality, safety, value and economic efficiency, and to improve social and environmental sustainability in the Vietnamese coffee sector. The 4C Association, who has been participating in the previous pub-lic-private partnerships and respective committees welcomes the establishment of the VCCB and looks forward to contributing to their work.


http://www.sustainablecoffeeprogram.com/en/home

http://www.sustainablecoffeeprogram.com/en/home

The carbon footprint of green coffee production

The Common Carbon Footprint Product Catego-ry Rule (CF-PCR) for Green Coffee was launched in 2013 and provided a binding framework for the calculation of Greenhouse Gas (GHG) emissi-ons from green coffee production.

Working collaboratively in the development of this CF-PCR, the Project Steering Group was comprised of D.E MASTER BLENDERS 1753, illycaffé, Mondeléz International, Nestle, Tchibo, and Lavazza. Facilitated by the 4C Association, an independent consultant coordinated the input of and represented the coffee sector’s sustainability standards – Fairtrade International / FLO-Cert, Rainforest Alliance, and UTZ Certified. Additio-nally, the four coffee standards jointly undertook case studies in three countries.

http://www.environdec.com/en/PCR/Detail/?Pcr=8539#.U57SoShsEus

http://www.environdec.com/en/PCR/Detail/?Pcr=8539#.U57SoShsEus

Sustainable Coffee Farming as a Family Business

As the 4C Association places a strong emphasis on systemic issues related to gender in coffee and the next generation of coffee farmers, the focus of 2013 was the interconnection of these two issues through the concept of “Sustainable Coffee Farming as a Family Business”.

Activities throughout the year, in collaboration with Hivos, the Sustainable Coffee Program, the International Trade Centre, and the African Fine Coffees Association, among other partners, focused on raising awareness about this concept and scaling it into feasible projects. They included a workshop showcasing the business case for gender in supply chains, a theory of change that incorporates gender sensitive activities, the creation of an informal workgroup that aims to apply this concept in an African context by developing a program and a roadmap of activities including regional workshops and a gender and youth toolkit.


Collaboration with other Standards

Agreement with Minas Gerais Government

The 4C Association formalised a technical cooperation agreement with the government of Minas Gerais, the largest coffee producing state in Brazil. One of the main objectives of the cooperation is supporting the consolidation and international recognition of the Minas Gerais State standard for sustainability in coffee production, the Certifica Minas Café (CMC).

The CMC, which consists of a set of best practices and procedures related to coffee production, was launched in 2006 and provides farmers with practical orientation and support to produce efficiently while respecting social and environmental laws.

As part of the process, a technical benchmarking comparison between the CMC standard, the 4C Code of Conduct, and their respective assurance systems is to be conducted. The results from this benchmarking are expected to allow CMC certified farmers to access markets for 4C Compliant Coffee without having to undergo a full 4C verification audit, thus decreasing costs for Brazilian coffee farmers and providing increased market access for verified coffee.

http://www.4c-coffeeassociation.org/news/current-news/article/the-4c-association- and-the-government-of-minas-gerais-announce-cooperation-agreement.html#2

ISEAL Alliance

In the quest to contribute to the continued development of the ISEAL Alliance through increased collaboration and exchange with other sustainability standards, the 4C Association’s Executive Director has been unanimously elected to serve on the ISEAL Board as the 4C Associati-on representative.

Considering the 4C Association is one of the younger standard systems within the ISEAL Alliance, having been established in 2007 and a full ISEAL member since 2011, this a valued achievement and a responsibility the 4C Associa-tion is taking very seriously.

UTZ Certified

The project Stepping-up from 4C Compliance to UTZ certification, initiated in 2012 by the Colombian Coffee Growers Federation (FNC), the Sustainable Coffee Program (SCP) powered by IDH (The Sustainable Trade Initiative), Tchibo GmbH, UTZ Certified and the 4C Association, continued with the consolidation of the theoretical comparison of the two standards and the field test phase. A total of 92 farmers linked to the project achieved Utz certification, confir-ming that the 4C Entry-level sustainability standard helps farmers to take the first crucial steps on their journey, providing a strong foun-dation for them to move to higher levels of sustainability practices such as the ones required to achieve UTZ certification.

The project, which was carried out in Colombia, showed that the more general 4C principles often encompass several UTZ control points, which are more specific in their requirements. There were key areas in which the 4C verified farmers are well prepared to step up to UTZ certification. These areas include efficient use of pestici-des, fundamental rights and a basic traceability system.

The qualitative results of the comparison explaining the practical steps for farmers to achieve UTZ certification have been developed within the framework of the project and reflected in a comprehen-sive guide for farmers which is freely available for further use.


http://www.isealalliance.org/

http://www.4c-coffeeassociation.org/uploads/media/CARTILLA_4C-UTZ_ingles_V3_smallpdf.com_.pdf

http://www.4c-coffeeassociation.org/uploads/media/CARTILLA_4C-UTZ_ingles_V3_smallpdf.com_.pdf

* The 4C Council adapted the Commercial Reporting timeframe to the calendar year instead of coffee year to allow for better alignment with members and comparability with other stan-dards. This figure refers to the 15 month period covering October 2012 to December 2013 in order to implement this shift in reporting timeframes.

“The 4C Entry-level Standard enabled us to access the sustainable coffee market. By receiving targeted trainings on such topics as

good agricultural practices and management skills, we have been able to continually improve our performance and thus become

certified with two other sustainability standards”.

Mr. Le Duc Huy, Vice Director of Simexco DakLak, a 4C Unit in Vietnam.

Supply & Demand for sustainably produced coffee

A new milestone towards a sustainable coffee sector was achieved in 2013 with the 4C Association reporting tripled volumes of 4C Compliant Coffee. The quantity of 4C Compliant Coffee received by roasters increased to over 7.5 million bags of coffee (approx. 453,000 tons) for the 2012/13 period*. Up from 2.5 million bags reported in the previous reporting period, this significant increase emphasises the coffee sector’s long-term commitment and unprece-dented progress towards sustainability.

This progress also includes the increase in collaboration between the 4C Association and other standards - approximately 30% of available volumes of 4C Compliant Coffee is also certified under the

other standards. The total volume of available 4C Compliant Coffee increased to over 39 million bags for the reporting period, resulting in an overall supply and demand ratio of 5 to 1. A key contribu-tion to this positive growth is the support that coffee farmers are receiving from other 4C Members, such as cooperatives, exporters and roasters, with vital information, technical support and practical training to help them produce 4C Compliant Coffee.

In line with our objective, these figures show a clear trend that not only are more coffee farmers beginning their journey towards sustainability, but they are also continuing it by becoming certified with the other certification standards.

2010 2011 2012 2013

Rainforest Alliance 219,337 260,702 377,757 454,962

UTZ Certified 394,003 476,903 715,648 726,591

Fairtrade International 358,000 393,000 396,641 440,000*

4C Association 646,469 906,348 1,785,078 2,359,100

2010 2011 2012 2013

Rainforest Alliance 114,884 129,864 139,856 167,967

UTZ Certified 120,994 136,752 188,096 224,028

Fairtrade International 104,216 115,574 133,000 149,000*

4C Association 23,160 48,617 152,000 453,899

Purchases / Receptionof verified and certified coffee

in metric tonnes (MT)

Production / available supplyof verified and certified coffee

in metric tonnes (MT)

2010

2010

2010

2010

2010

2010

2010

2010

2011

2011

2011

2011

2011

2011

2011

2011

2012

2012

2012

2012

2012

2012

2012

2012

2013

2013

2013

2013

2013

2013

2013

2013


*estimated, including estimated FT US figures

Supply & Demand for sustainably produced coffee

Key producer origins such as Brazil, Vietnam, Honduras, Colombia, Peru, and Indonesia were well reflected in the impressive growth of received volumes of 4C Compliant Coffee. Individual supply and demand ratios however show a level of variation depending on the origin, partly due to the aforementioned overlap with certified supply, and partly due to specific (export) market require-ments or commercial preferences of farmers. This is evident in the Africa region, whereby the 4C Association has identified certain areas that need to be addressed.


COUNTRY / REGION AfricaAsia (excl. Vietnam

and Indonesia)Vietnam Indonesia Brazil Colombia

Central America (excl. Honduras)

Honduras Peru Total

VOLUMES RECEIVED (MT) 355 17,339 167,943 18,156 149,787 24,695 9,078 41,244 25,302 453,899

COUNTRY / REGION AfricaAsia (excl. Vietnam

and Indonesia)Vietnam Indonesia Brazil Colombia

Central America (excl. Honduras)

Honduras Peru Total

SUPPLY (MT) 10,219 68,632 548,746 40,715 1,070,690 365,856 59,558 90,592 104,092 2,359,100

Received volumesper country / region

Production Potentialper country / region

The Verification System

The 4C Association witnessed unprecedented growth in 2013. The number of 4C Units grew within the space of 12 months from 178 to 263. This increase in 4C Units, scattered throughout 21 countries, signifies the synchronous increase in demand for 4C Compliant Coffee and the increased commitment by industry and trade members towards a more sustainable production process. It also indicates the effectiveness of the 4C Entry-level standard as it is now encompasses over 360,604 Business Partners, most of them farmers, and 1,266,425 workers and more than 1,462,884 Hectares.

To meet the increasing demand for verifications and ensure quality of verification services, the 4C Secretariat increased its resources in the verification department and prepared a series of verifier trainings, calibration workshops, and witness audits in Kenya, Peru, Vietnam, Brazil and China. Additionally, the 4C Code Implementation Guide was published and aims to help 4C Units better understand the process from the first steps of setting up a 4C Unit to the point when the 4C License is issued.

2008 2009 2010 2011 2012 2013

Ethiopia 1 1 1 0 0 0

Kenya 1 3 2 3 14 18

Rwanda 0 1 1 1 1 1

Tanzania 0 1 1 1 0 0

Uganda 2 3 2 2 2 4

Malawi 1 1

Total Africa 4 9 7 7 18 24

Vietnam 8 12 10 16 48 74

Indonesia 3 3 3 4 9 16

Papua New Guinea 1 1 1 5 6 5

Thailand 1 1 1 4 8 12

China 1 5

India 5 8

Total Asia 13 17 15 29 77 120

Brazil 9 12 8 9 23 25

Colombia 3 7 12 13 16 25

Costa Rica 1 2 2 2 1 1

El Salvador 2 4 4 7 8 7

Guatemala 3 3 3 3 3 3

Honduras 1 2 1 3 13 15

Mexico 2 2 3 3 7 12

Nicaragua 1 3 4 3 3 3

Peru 9 28

Latin America 22 35 37 43 83 119

Grand Total 39 61 59 79 178 263

2008 2009 2010 2011 2012 2013 No. of 4C Units

Grand Total

Latin America

Asia

Africa


2008 2009 2010 2011 2012 2013

903 903 903 0 0 0 Ethiopia

940 4,922 3,982 5,646 6,756 9,555 Kenya

0 183 183 183 242 242 Rwanda

0 4,018 4,018 4,018 0 0 Tanzania

4,879 5,329 1,813 4,032 9,849 5,830 Uganda

980 921 Malawi

6,722 15,354 10,898 13,879 17,827 16,548 Total Africa

13,494 27,844 28,075 19,778 98,832 156,577 Vietnam

3,846 3,846 3,846 5,974 14,094 34,980 Indonesia

1,451 1,451 1,451 2,910 4,168 4,319 Papua New Guinea

2,005 2,005 2,005 7,424 16,435 20,674 Thailand

1,224 10,301 China

3,285 6,765 India

20,796 35,145 35,377 36,086 138,038 233,616 Total Asia

153,773 191,084 210,029 277,843 568,746 689,845 Brazil

5,427 102,929 142,283 192,234 204,983 315,255 Colombia

3,797 3,877 3,877 4,946 4,515 4,515 Costa Rica

2,141 3,143 6,195 4,704 5,772 6.549 El Salvador

12,808 12,808 13,121 7,779 7,400 7,400 Guatemala

138 138 138 9,665 38,967 48,017 Honduras

2,761 2,761 4,503 5,190 12,115 42,399 Mexico

960 13,184 14,647 13,687 2,178 1,505 Nicaragua

32,500 97,235 Peru

181,805 329,924 394,793 516,048 877,176 1,212,720 Latin America

209,322 380,423 441,068 566,013 1,033,041 1,462,884 Grand Total

No. of Hectares 2013 2012 2011 2010 2009 2008

Grand Total

Latin America

Asia

Africa

2008 2009 2010 2011 2012 2013

Ethiopia 1,001 1,001 1,001 0 0 0

Kenya 9 43 34 12,763 16,530 36,016

Rwanda 0 1,079 1,079 1,079 1,354 1,354

Tanzania 0 1,829 1,829 1,829 0 0

Uganda 5,842 6,660 3,344 5,471 7,536 9,698

Malawi 3,126 2,179

Total Africa 6,852 10,612 7,287 21,142 28,546 49,247

Vietnam 6,857 15,173 16,262 11,551 57,325 95,229

Indonesia 2,485 2,485 2,485 4,032 9,637 22,924

Papua New Guinea 111 111 111 2,156 3,255 3,548

Thailand 515 515 515 2,699 5,054 6,508

China 19 1,379

India 86 644

Total Asia 9,968 18,284 19,373 20,438 75,376 130,232

Brazil 3,512 4,522 4,414 12,846 20,126 21,390

Colombia 2,968 27,721 38,480 40,236 57,837 112,368

Costa Rica 1,135 1,150 1,150 977 882 882

El Salvador 36 64 347 319 231 205

Guatemala 1,934 1,934 1,935 565 570 570

Honduras 29 29 29 1,015 6,383 7770

Mexico 139 139 903 1,502 4,084 12,395

Nicaragua 123 529 688 565 171 38

Peru 9,445 25.507

Latin America 9,876 36,088 47,946 58,025 99,729 181,125

Grand Total 26,696 64,984 74,606 99,605 203,651 360,604

No. of Business Partners2008 2009 2010 2011 2012 2013

Grand Total

Latin America

Asia

Africa


Balance sheet & Revenue and Expenses

The overall financial situation of the 4C Association continued satisfactorily in 2013 with revenues 5% over and expenses 6% below original estima-tions. What brought up revenues is primarily fees from new members to the amount of €199k. This positive development made possible two supple-mentary budgets over the course of 2013 and led to an asset growth of €46k.

Open receivables were further reduced, which highlights the loyalty and satisfaction of mem-bers. Investments were rather moderate (€54k), in accordance with 2013 planning. On the Property and Liabilities side of the balance sheet, fixed reserves were defined by the Council to be €570k after a comprehensive risk analysis. This renders retained earnings to be currently €364k, paving the way for increased investment activities in the future.

ASSETS 2013 2012 PROPERTY & LIABILITIES

2013 2012€ ´000 € ´000 € ´000 € ´000

A. Fixed assets 157 181 A. Association property 934 889

I. Intangible assets 63 105 I. Statutory Reserves (Equivalent) 570 500

II. Tangible assets 93 76 II. Revenue Reserves 319 174

III. Operational Result 46 215

B. Current assets 1077 924 B. Accruals (Provisions) 182 157

I. Receivables and other assets 80 114

II. Cash 997 809 C. Liabilities 104 59

I. Liabilities to banks 0 0

II. Payables 51 41

III. Other liabilities 53 18

D. Deferred Income 14 0

Total 1234 1105 Total 1234 1105

REVENUES 2013 2012 EXPENSES 2013 2012€ ´000 € ´000 € ´000 € ´000

1. Membership Fees 2003 1548 1. Employment Costs 1034 843

2. Project Subsidies & Grants 0 61 2. Office, Telcom/IT 173 122

3. Services & Workshop Fees 128 150 3. Services (Comms, Finance) 220 102

4. Interest & Other Income 15 9 4. Travel, Meetings 266 188

Total Revenues 2145 1767 5. Consultancy 258 102

6. Field Project Subsidy 0 20

7. Write-offs Receivables 63 93

8. Depreciation 86 80

9. Other Costs 0 3

Total Expenses 2100 1552

10. Net Revenues for the Year 46 215

Balance Revenues 2145 1767 Balance Expenses 2145 1767

Budget & Cash Flow

The Budget for 2014 was approved at the 6th Council Meeting in Bonn (18th/19th

December, 2013). The decision also included expense plans

with regard to specific growth thresholds in membership fees.

BUDGET 2014CATEGORIES AmountsIncome Memb. Fees 2.099 k

Income Extra Services 150 kRevenues Total [1] 2.249 kEmployment -1.390 kOffice, Telcom/IT -162 kFinancial Services -70 kTravel, Meetings -268 kConsultancy -118 kCommunications Services -77 kExpenses Total (cash-relevant) [2] -2.084 kDepreciation -95 kWrite-off Receivables - old -35 kWrite-off Receivables - new [3] -35 kChange in Net Assets -1 kInvestments [4] -110 k

Cash Result [1]+[2]+[3]+[4] 19 k

Cash Flow Statement 2013 (indirect method)

Cash 2012 809Result 46Depreciation 86∆ Receivables 35Invest -62∆ Liabilities 45∆ Accruals 24Deferred Income 14

Cash 2013 997


Robert Waggwa Nsibirwa (Uganda) | Albrecht Schwarzkopf (Germany)* | Annemieke Wijn (Germany) | Bernardo van Raij (Brazil)* | Carsten Schmitz-Hoffmann (Germany) | Diego Pizano Salazar (Colombia)* | Dr. A. Damodaran (India) | Erwin R. Roetert Steenbruggen (The Netherlands) | Filtone Chinyemba Sandando (Zambia) | Hein Jan van Hilten (South Africa)* | J.A.J.R.Vaessen (The Netherlands)* | Jan de Smet (Belgium) | Joppe Vanhorick (The Netherlands)* | Louis Ban-Koffi (Ivory Coast (Cote D'Ivoire)) | Markus Fischer (Costa Rica) | Morten Scholer (Switzerland) | Olivier Naray (Switzerland) | Patrick Leheup (Switzerland) | Ramaz Chanturiya (Russian Federation) | Ryota Ito (Japan) | Sri Saroso (Indonesia)* | Viviana Jiménez (United Kingdom) | Heidi Feldt (Germany) | Surendra Kotecha (United Kingdom) | African Fine Coffees Association (AFCA) (Uganda) | Anacafé (Asociación Nacional de Café) (Guatemala)* | Asociación Mexicana de la Cadena Productiva del Café, A.C. (AMECAFE) (Mexico) | Conselho dos Exportadores de Café do Brasil (CECAFE) (Brazil) | Conselho Nacional do Café (CNC) (Brazil)* | Deutscher Kaffeeverband (DKV) (Germany) | European Coffee Federation (ECF) (The Netherlands) | National Union of Coffee Agribusinesses and Farm Enterprises (NUCAFE) (Uganda) | Norwegian Coffee Association (NCA) (Nor-way)* | RIAD (Reseau Ivorien Agriculture Durable) (Ivory Coast (Cote D'Ivoire)) | Swiss Coffee Trade Association (SCTA) (Switzerland) | The British Coffee Association (BCA) (United Kingdom) | Unión de Cooperativas de Cafetaleros de El Salvador (UCAFES) (El Salvador) | Vietnamese Coffee and Cocoa Association (VICOFA) (Vietnam)* | Consejo Salvadoreño del Café (CSC) (El Salvador) | Molenbergnatie (Belgium) | Pacorini Vietnam (Vietnam) | Thanh Ha (Hafo-rexim) (Vietnam) | Yara International (Norway) | ABN AMRO Bank (The Netherlands) | Federal Ministry for Economic Cooperation and Development (BMZ) (Germany) | Flanders International Cooperation Agency (FICA) (Belgium)*

Associate Members

Christliche Initiative Romero (CIR) (Germany)* | Fairtrade Labelling Organizations (FLO) International (Germany) | Pesticide Action Network (PAN) UK (United Kingdom) | Rainforest Alliance (RA) (United States (USA)) | UTZ CERTIFIED (The Netherlands) | TechnoServe (TNS) (United States (USA)) | Café Africa Uganda (Uganda) | Solidaridad Network (The Netherlands) | Fair Trade Organization Kenya (FTOK) (Kenya) | FUNDE (Fundación Nacional para el Desarrollo) (El Salvador) | ONG Aidons les Deplacés (Ivory Coast (Cote D'Ivoire)

Civil Society

Advantage Coffee Company (China) | Agro Xicotepec 2000 (Mexico) | Bali Exotic Beans / CV Raisa Forever (Indonesia) | Baoshan Gaolaozhuang Agricultural & Sideline Products Development (China) | Busaanyi Farm (Uganda) | Central de Cooperativas Agrarias Cafetaleras (COCLA) (Peru) | Cocaes (Brazil) | Coffee a Cup Co-operative (Uganda) | Comac Estate Pte (China) | Coocacer Araguari (Brazil) | Cooperativa dos Cafeiculturos do Sul do Estado do Espírito Santo (CAFESUL) (Brazil) | Federación de Cooperativas Agrícolas de Productores de Café de Guatemala (FEDECOCAGUA) (Guatemala)* | Federación Nacional de Cafeteros de Colombia (FNC) (Colombia)* | Finca el Platanillo (Guatemala) | Honduran Quality Coffee S de R.L. (Honduras) | KADERES Peasants Development Public Limited Company (Tanzania) | Kagera Cooperative Union (KCU) (Tanzania) | Kangoriaki Farmers Cooperative Society (Kenya) | Mukasa Estates (Uganda) | Nsangi Coffee Farmers Association (NCFA) (Uganda) | Productores de Guatimoc S. de S.S. (Mexico) | Satemwa Tea Estates (Malawi) | SOCPROCPCAM (Cameroon) | Union Régionale Victoire (UIREVI) (Ivory Coast (Cote D'Ivoire)) | Angra Cooperative Society (Papua New Guinea) | Apo Cooperative Society (Papua New Guinea) | Asociacion de Productores Agricolas de Timana (ASPROTIMANA) (Colombia) | Asociación De Productores De Café De Alta Calidad Del Sur Occidente Del Huila (OCCICAFE) (Colombia) | Asociación de Productores Ecologicos 'Café del Alto Mayo' (APECAM) (Peru) | Asoyariguies (Colombia) | Associação de Cafés Especiais do Norte do Pioneiro do Paraná (ACENPP) (Brazil) | Baoshan Longyang Jinlu Agricultural Products (China) | Baoshan Yunlu Coffee Production and Development Co. (China) | CAFENOR PERÚ (Peru) | COCAPEC (Cooperativa de Cafeicultores e Agropecuaristas) (Brazil)* | Coffee Management Services Ltd. (CMS) - Thiriku FCS (Ke-nya) | COOP CEDROS Café (Peru) | Cooperativa Agraria Cafetalera (CAC) Satipo (Peru) | Cooperativa Agraria Cafetalera Tahuantinsuyo de Pichanaki Nº 5 (Peru) | Cooperativa Agraria dos Cafeicultores de São Gabriel - COOABRIEL (Brazil) | Cooperativa Agrícola Industrial Victoria (Costa Rica) | Cooperativa Agropecuária de Nepomuceno (COAGRONEP) (Brazil) | Cooperativa Agropecuaria Regional Unión Chinacla (Caruchil) (Honduras) | Cooperativa Cuzcachapa de R.L. (El Salvador)* | Cooperativa de Caficultores de Andes (Cooperandes) (Colombia) | Cooperativa dos Cafeicultores da Região de Lajinha (COOCAFE) (Brazil) | Cooperativa dos Cafeicultores da Zona de Tres Pontas (COCATREL) (Brazil) | Coope-rativa dos Cafeicultores da Zona de Varginha (Minasul) (Brazil) | Cooperativa Regional de Cafeicultores em Guaxupé (Cooxupé) (Brazil) | Cooperativa Regional dos Cafeicultores em Sao Sebastiao do Paraiso (Cooparaíso) (Brazil) | Deep River Estate (Kenya) | Eakmat (Vietnam) | Ecologic Harvest Chanchamayo (Peru) | El Saitillal (El Salvador) | Expocaccer - Cooperativa dos Cafeicultores do Cerrado (Brazil) | Fairview Estate - Deleted (Kenya) | Fazenda Iracema (Brazil) | Finca Nuevo Mexico (Mexico) | Gatunyo Kigio Farmers Cooperative Society (Kenya) | Githaka Estate (Kenya) | Green Hills Bolaven (Laos) | Irrigithathi Estate (Kangema Farmlands Ltd.) (Kenya) | Itapuan Coffees (Brazil) | Jose Miguel Antonio Menendez y Jaime Roberto Menendez Avelar (MACANCE) (El Salvador) | Kabonera Coffee Farmers' Association (Uganda) | Kange Cooperative Society (Papua New Guinea) | Kawethei Farmers Cooperative Society (Kenya) | Kigutha Estate (Kenya) | Kihuri Estate (Kenya) | Kofinaf (Kenya) | Lam Vien Coffee Cooperative (Vietnam) | Mabira Coffee Farmers' Association (Uganda) | Machure Coffee Estate (Kenya) | Magumu Estate (Kenya) | Maji Mzuri Estate (Kenya) | Manira Estate (Kenya) | Mihando Estate (Kenya) | Muhugu Estate (Kenya) | Mzuzu Coffee Planters Cooperative Union (Malawi) | Phuc Sinh Corporation (Vietnam) | Phuoc An Coffee (Vietnam) | Pronatur (Peru) | Pueblos en Acción Comunitaria (PAC) (Nicaragua) | Sociedad Cooperativa de Cafetaleros de Ciudad Barrios (CAFECIBA) (El Salvador) | State-operated Xincheng Farm (China) | Tade GG Highland Forest Coffee Producer PLC (Ethiopia) | La Esperanza Coffee Farm (Colombia)

Producers


Note: New members are highlighted bold * Founding member

4C Association Adenauerallee 108

53113 Bonn Germany

The 4C Association is legally registered with the Register of Commerce in Geneva,

CH-660-2928006-4.

4C Association c/o CR Gestion & Fiduciaire SA

Route des Jeunes 9 1227 Les Acacias-Genève , Switzerland

Responsible for content Melanie Rutten-Sülz

Editor Josh Edwards

4C Communication PHONE +49 (0)228 850 50 15

EMAIL [email protected]

Concept & Design David Drexler Studios

Munich, Germany

PHOTOGRAPHY David Bonilla Cover, Page 7, 11, 23

Steve Russell Page 13 4C Association Page 15, 19

PAN UK Page 17 Claire Hogg Page 21, 25, 27, 31

Imprint Publisher

Executive Director Melanie Rutten-Sülz Director Sustainability Innovations Annette Pensel Management and HR Officer Angela Stölzle Standards Manager Juan Isaza Key Account Manager Andrea Brüstle Communications Manager Josh Edwards (Verónica Pérez Sueiro) Finance Manager Thomas Müller-Bardey Administration Officer John Hurd ICT & Operations Manager Vasilios Kotitsas IT Officer Carmelo Bivona Project Manager Lars Kahnert Project Manager Africa John Abaho Monitoring & Evaluation Manager George Watene Monitoring Officer Verification Sebastian Reck Verification Manager Cao Thanh Van Verification Officer Franziska Bringe Verification Officer Mounia Essefiani Field Manager Cornelis Hanssen Manager Brazil Nathália Monéa Manager Latin America Guillermo Belloso Manager Vietnam Luu Van Hoang (Do Ngoc Sy) Officer Vietnam Vu Dinh Khiem Manager Indonesia Wahyu Wibowo Manager Eastern Africa Anne Chepkoech

Producer representatives

Robert Waggwa Nsibirwa (Chair) AFCA, Uganda Le Ngoc Bau VICOFA, Vietnam Adriana Mejía Cuartas FNC, Colombia Alexandre Vieira Costa Monteiro Cooperativa Cooxupé, Brazil

Trade and Industry representatives

Linda Butler (Vice Chair) Nestlé Cornel Kuhrt Tchibo GmbH Mark Furniss Volcafe Francesco Tramontin Mondelēz International

Civil society representatives

Albrecht Schwarzkopf (Treasurer) CIR Keith Tyrell PAN UK Marcel Clement Rainforest Alliance John Schluter Café Africa

Directory Council Members 4C Secretariat (as per 1st June 2014)

4C Secretariat

Adenauerallee 108 53113 Bonn, Germany

PHONE +49 (0) 228 850 50 0 FAX + 49 (0) 228 850 50 201

EMAIL: [email protected]

4C Office Central America

San Salvador, El Salvador PHONE +503 7787 0630


4C Office Brazil

c/o IMAFLORA Estrada Chico Mendes, 185

Piracicaba – SP | Brazil CEP 13426-420

PHONE: +55 (19) 3429 0818 MOBILE: +55 (19) 98331 0807


4C Worldwide

4C Office East Africa

c/o AFCA Plot 4, Bazarabusa Drive, Off Luthuli Avenue,

Bugolobi, Kampala, Uganda

PHONE: +256 414 269 140/1/7 EMAIL: [email protected]

4C Office Indonesia

Graha Sucofindo 3rd Floor, Jl. Gatot Subroto 161 Bandar Lampung 35228, Indonesia

PHONE: +62 721 8031 009 EMAIL: [email protected]

4C Office Vietnam

Nam Nguyen Hotel Room 407, 4th floor

No. 30 Tran Quang Khai Street Buon Ma Thuot city

DakLak province, Vietnam PHONE +84 (500) 397 7579


www.4c-coffeeassociation.org

http://www.4c-coffeeassociation.org

a sustainable coffee community · 2015-01-05 · message from the chairman 4c association –...

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