a study on role of effective communication in the success of dlf as a household name in property...

Upload: cadalal

Post on 30-May-2018

219 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    1/20

    A STUDY ON ROLE OF EFFECTIVEA STUDY ON ROLE OF EFFECTIVE

    COMMUNICATION IN THE SUCCESS OF DLF AS ACOMMUNICATION IN THE SUCCESS OF DLF AS A

    HOUSEHOLD NAME IN PROPERTY DEVELOPMENTHOUSEHOLD NAME IN PROPERTY DEVELOPMENT

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    2/20

    Submitted to:Submitted to:

    Mrs. Shriemi SrivastavaMrs. Shriemi Srivastava

    Prepared by:

    Dhaval Modi (8NBSU012)

    Shreyash Doshi (8NBSU004)

    Vatsal Pastagiya (8NBSU039)

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    3/20

    ObjectivesObjectives

    Introduction of DLFVision & Mission

    Product

    How to communicate with people?Awards

    Future planning

    Summary

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    4/20

    LogoLogo

    The pyramid symbol and the mission line'Building India is collectively

    .referred to as the DLF Logo

    D L F UILDING INDIA

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    5/20

    IntroductionIntroduction

    The company's business wasfounded by late Mr.Raghvendra Singh andthe promoter ofDLFLimited, Mr. K.P.

    Singh in March 16, 1946. Registered Office:

    Gurgaon 122 002,Haryana, India

    Corporate Office: NewDelhi 110 001, India

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    6/20

    ContCont

    Thereafter, DLF United Limited merged with DLFLimited, then known as American Universal Electric(India) Limited, with effect from October 1, 1978.

    The merged entity was renamed as 'DLF Universal

    Electric Limited' with effect from June 18, 1980. In line with its current expansion plans, DLF has over

    751 million sq. ft. of development across its businesses,including developed, on-going and planned projects.

    This land bank is spread over 32 cities, mostly in metrosand key urban areas across India.

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    7/20

    Vision & MissionVision & Mission

    DLF Vision: To contributesignificantly to building thenew India and become the worlds most valuable realestate company.

    DLF Mission: To build world-class real-estate conceptsacross six business lines with

    the highest standards ofprofessionalism, ethics,quality and customer service.

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    8/20

    ProductProduct

    ProjectsProperties

    Flats

    ApartmentsMalls

    Golf Club

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    9/20

    Communicate with peopleCommunicate with people

    Mega ProjectsHousehold facilities

    Banner & Hoardings

    DLF & IPL Cricket

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    10/20

    Mega ProjectsMega Projects

    DLF CityDLF City is spread over 3,000 acres in Gurgaon and is an integratedtownship, which includes residential, commercial and retailproperties in a modern city infrastructure with schools, hospitals,hotels, shopping malls, prestigious DLF Golf and Country Club withnight golfing facilities.

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    11/20

    Household facilitiesHousehold facilities

    Type I (2 BHK 2 Toilet ; area

    around 1200 sft )

    Type II

    (3 BHK 2 Toilet ; area

    around 1480 sft ) Type III

    (3 BHK 3 Toilet ; areaaround 1680 sft )

    Type IV

    (3 BHK 3 Toilet ;areaaround 1980 sft )

    Each block will have 3 liftsincluding 1 with stretcherduty.

    Terrace Garden, Balcony, gym,

    swimming pool, theatre, etc.

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    12/20

    Banner & HoardingsBanner & Hoardings

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    13/20

    DLF & IPL CricketDLF & IPL Cricket

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    14/20

    AwardsAwards

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    15/20

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    16/20

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    17/20

    Complete ProjectsComplete Projects

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    18/20

    Future PlanningFuture Planning

    Some of the upcoming DLF Projects inIndia are:

    DLF Town Square in New Delhi DLF Savitri in New Delhi DLF Andheri in Mumbai DLF Hyderabad DLF Ludhiana

    DLF Chennai

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    19/20

    SummarySummary

    Sixty years on and DLF continues to

    be a dynamic and vibrant entity

    that has constantly striven to stayahead through a combination of

    quality, excellence, innovation and

    technology.

  • 8/14/2019 A Study on Role of effective communication in the success of DLF as a household name in property development

    20/20

    h a n k Y o uh a n k Y o u