a study of perception of tourist socio-economic status on...
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ISSN (Print): 2328-3734, ISSN (Online): 2328-3696, ISSN (CD-ROM): 2328-3688
American International Journal of Research in Humanities, Arts and Social Sciences
AIJRHASS 15-364; © 2015, AIJRHASS All Rights Reserved Page 185
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AIJRHASS is a refereed, indexed, peer-reviewed, multidisciplinary and open access journal published by International Association of Scientific Innovation and Research (IASIR), USA
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A study of perception of tourist Socio-economic status on Jharkhand
Tourism Category 1Pranjal Kumar,
2Dr. Ashutosh Mishra
1Associate Lecturer, Department of HMCT, Birla Institute of Technology, Mesra,
Ranchi-835 215, Jharkhand, India 2Assistant Professor, Department of Management, Birla Institute of Technology, Lalpur Campus,
Ranchi-834001, Jharkhand, India
I. Introduction
Jharkhand state after registering its identity on 2000 is struggling to portray as a tourist state due to certain
policy paralysis and local resistance supported by Maoist and Naxal menace. However one can’t ignore after
visiting the state that it can cater an important tourist destination comprising all important and popular tourism
category. As per the welfare annual plan 2010-2011, Jharkhand has 11.3 % as the Scheduled castes population
and 26.61 % as the Scheduled Tribes population of the total population of 26.90 million. The dominance of
tribal culture in the state has been always a matter of study about their culture, craft, language, food etc. The 24
districts of Jharkhand is spread over 74,677 Sq. Km with almost 360 peoples residing per square Km.
II. TOURISM CATEGORY IN JHARKHAND
A. Eco Tourism In Jharkhand
The land of forest, Jharkhand, is a fine treat for Eco tourists willing to enjoy their vacation and intimate with
extreme natural surroundings. Rich in its natural beauty, Jharkhand lets travelers relish activities like, spotting
diverse flora and fauna in its dense forests, excursion at plenty of its waterfalls, exploration of many of beautiful
hills, game viewing in its famous national park and popular temple sightseeing. The forest starts from Kechki
and extended up to Neterhat. The forest has 970 species of identified plants, 174 species of birds, 39 species of
mammals, 180 species of Medicinal plants, besides reptiles and other species. Saranda forest is the largest and
densest forest in the Asia. It is believed that some of its parts are so thick that not even sunlight can pass
through.
B. Cruise Tourism In Jharkhand
Dimna Lake: Located at a distance of 13 kms from the city limits, at the foot of the Dalma Hills, its wondrously
attractive surroundings are ideal for picnic and boating. Ranchi Lake: The beautiful lake is situated at the base of
the Ranchi Hill. Ranchi lake provides excellent opportunity to the tourists to experience the beauty of the
waters of the lake, as it has good boating facilities. The boating in the quiet lake provides a respite from the
hustle and bustle of the city.
C. Mining Tourism In Jharkhand
Jharkhand is a state of Mines and Minerals, Industries. Mines are located near the dhanbad city, minerals are in
Chhotanagpur. Mainly industries are in Jamshedpur and Bokaro. Jharkhand is rich in Iron and steel, coal, mica
etc. Chhotanagpur plateau is iron ore rich area. Bokaro is well known for its Iron and Steel. Jamshedpur is the
Industrial Capital of the state. Jharkhand wants to woo more tourists and now plans to exploit its abundant
Abstract: Jharkhand is rich in socio cultural diversity due to the structure of populace dominated by tribal
groups. After the birth of the state there has been migration of people to Jharkhand from neighbouring as
well as from states which are relatively much developed compared to the socio cultural class of the local
habitant of the state. There has been lots of resistance for such migration from local residents but the state
has accommodated because of the need of skills as a mandatory requirement for its development. The
inherent beauty and nature has made the state popular for tourism. The attraction towards various important
tourist spots revolves mostly within the domestic tourism. However the socio-cultural diversity has added a
lot to socio-economic status of the Jharkhand state. The paper attempts to associate the perception of
domestic as well as foreign tourists socio-economic status on Jharkhand Tourism Category.
Keywords: Jharkhand Tourism Category, Socio-economic status, cultural diversity.
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mineral resources for the purpose. It proposes to start mining tourism on the lines of countries like South Africa
and Australia. Many industrial, socio-cultural and other institutions of repute are to be found here.
D. Heritage Tourism In Jharkhand
Betla has Betla Fort (tribal fortress) of the 16th century Chero kings. The martial lineage of the Cheros, who
consider themselves as descendants of Chauhanvanshi. Rajputs and as Chandravanshis or descendants of the
moon - is evident in the structure of the fort, set as it is, in dense woodlands and perched on high ground.
Teliagarhi Fort: This location exclaims the royalty and named after the name of this fort’s builder the Teli
Zamindar’ who dwelled here and later adopted the Islamic ethics during the reign of Shah Jagan, this spot is
situated near the Karamtola Railway station. Nearby you have Raksisthan temple which dates back to 1819 will
be a location that expresses the ancient importance here.
E. Tribal Tourism In Jharkhand The ethnic communities of Jharkhand, and delight lies in the way of their life a tapestry embedded with rare
jewels of art and culture. The important tribes of the Jharkhand are Santhals one of the most oldest tribes of
India. This tribal class is known for their music, dance and colorful attire. The Asurs: One of the most primitive
tribal communities, they are known for their centuries-old "iron-smelting" skills. The Khonds and Koras:
These are minor tribal groups, but with distinctive cultural features. They are of Dravidian descent.The
Mundas: Another Austro-Asiatic race ranked in the third position by way a population in Jharkhnad. History
suggests that they migrated here from morht-western parts. Munda woman are very fond of ornaments.The
Gonds: On an all India basis the Gonds are the most popular tribal community (with a mojor part concentrated
in Madhya Pradesh). They are usually forest fringe dwellers. The Lohars: As the name itself signifies ('loha'
means 'iron') this group are great blacksmiths and create iron items of exquisite artistic and utilitarian value.The
Birhors: This is a nomadic tribe, known for their monkey-trapping capabilities. They dwell on high hill-tops or
outskirts of forests. The Mahalis: Composed of sub-sects, the Bansphor Mahali are expert basket-makers, Patar
Mahali are associated with basket-making and cultivation. The Chickbaraiks: Spinners and weavers as a
community, Chickbaraiks live in villages along with other tribes and castes. The Birjias and The Baigas:
These are minor scheduled tribes, still dependent upon forest resources. They live in deep forest and
inaccessible aricultural areas. The Banjaras: This is another group that stands threatened by rapidly dwindling
numbers. Their villages are located near hills and forests. They are skilled weavers and make mats, baskets,
trays, brooms etc from grass growing wild in the forest. They move residence often and in a group. They also go
around villages to sing prayers on the birth of a child. They constitute the 'smallest' tribal population in
Jharkhand.
F. Adventure Tourism In Jharkhand Jharkhand facilitates for adventure tourism incorporating other adventurous activities such as paragliding and
parasailing which are growing in the state. Parasnath and Satpahar hills are considered to be among best sites in
the country for paragliding and parasailing opportunities. Water Sports, Giridih: A water reservoir some 8 km
North-East of Giridih headquarter is one of the best site for water related adventure sports and bird-watching. A
watch tower and 600 feet high hillock offers a panoramic view of Khandoli site. Elephant and Camel Safari and
numbers of other amusement facilities are available there including boating, Rock-climbing ,Parasailing and
Kayaking. Rock climbing: Rappelling, River Crossing and Trekking are a part of mountaineering training,
which inculcates team spirit, crisis handling abilities & leadership. Khandoli Hill with it's vast range of rocks,
offers varied challenges to beginners as well as to experts. Introductory training is provided during the camp by
skilled instructors of the academy.
G. Religious Tourism In Jharkhand In Deoghar and Dumka millions of religious people visit temples, to worship every year. There is great
opportunity in the development of religious tourism. Religion & myth come together at Deoghar, one of the
idlest Hindu pilgrimage centres in India. About 7 km away from Ranchi Railway Station Pahari Mandir is
situated at Ratu Road and is about 300 ft. high. About 80 k.m. from Ranchi on Ramgarh Chitrapur Road,
Rajrappa is situated at the confluence of river Damodar and Bhairavi popularly knows as Bhera. Rajrappa,
which was once a isolated hillocks with a small temple of Chhinamastika. Jaganathpur Temple and Hill : About
10 km. from Ranchi is another sightseeing place where the tourist can rejoice and worship. Sun Temple is built
by Sanskriti Vihar headed by Sitaram Maroo. It is situated at a distance of 40 kms on Ranchi Tata Road. It is
built in the form of a Chariot with 18 wheels drawn by 7 white horses. It is surrounded by a pond which is used
by devotees during Chhath Puja for worshipping of Sun.
Angrabari (Amreshwar Dham) is a temple consisting of the deity of Lord Shiva, Ram and Sita, Hanuman and
Ganesh. It is situated near Khunti at a distance of about 40 kms from Ranchi. The highest hill in Jharkhand,
towering to an elevation of 4480 feet. The Parasnath Temple is considered to be one of the most important and
sanctified holy places of the Jains. According to Jain tradition, no less than 23 out of 24 Tirthankaras (including
Parsvanatha) are believed to have attained salvation here.
Jharkhand has been home to all religions that have existed and flourished at parity, Deoghar or Baidyanathdham
is the most important Hindu pilgrimage site here. "Ma Chhina Mastika" temple in Rajrappa, is a beautiful site
Pranjal Kumar et al., American International Journal of Research in Humanities, Arts and Social Sciences, 10(2), March-May 2015, pp.
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where the River Bhera joins the Damodar, forming a 20 feet high waterfall. Trikut, Tapovan, Basukinath.
Parasnath, Jagannath Temple Ranchi, Naulakha Mandirand Kulbanga Mahadev are some religious places to
visit.
H. Spiritual Tourism In Jharkhand RANCHI ASHRAM: For more than ninety years, Yogoda Satsanga Society of India (YSS) has been dedicated
to carrying on the spiritual and humanitarian work of its founder, Paramahansa Yogananda, widely revered as
the father of Yoga in the West. The living quarters of great Guru during the early years is preserved as a shrine.
The room is open to all for private meditation throughout the day. Inside the room are the hand and foot
impressions of the Guru brought from the SRF International Headquarter, Los Angeles, California. An exhibit
of some of the Guruji’s personal belongings including the rose flower from his Mahasamadhi is on display
outside Guruji’s room.
III. Research Methodology The paper attempts to associate the perception of domestic as well as foreign tourists socio-economic status on
Jharkhand Tourism Category. The socio-economic attributes were considered to represent an individual for the
delight of tourism category at Jharkhand state. The perceptions of 50 responses of the domestic and foreign
tourists were taken to find out the significant relationship of socio-economic attributes over choice of tourism
category available at Jharkhand state. The responses were collected through tourists staying in important hotels,
dharmshalas, rest houses and guest houses. Further the tour operators were also involved in assisting the
collection of responses through their past experiences. One-Way ANOVA and Chi-Square test were applied to
find the extent of significance and test of independence between socio-economic attributes and its influence over
the tourism category.
Table 1 Analysis and Interpretation of Data S. No. Description of the Variables Variable
1. Gender of the Tourists GENDER
2. Religion of the Tourists RELIGION
3. Social Class of the Tourists SOCIAL_CLASS
4. Age of the Tourists AGE
5. No. of family members of the Tourists FAMILY_MEMBERS
6. Occupation of the Tourists OCCUPATION
7. Annual Income of the Tourists ANNUAL_INCOME
8. Favourable season of the Tourists FAVOURABLE_SEASON
9. Frequency of visit of the Tourists in the districts under study
VISIT_FREQUENCY
10. Stay period of the Tourists in the districts under study STAY_PERIOD
11. Mode of travel opted by the Tourists to visit the districts
under study
MODE_OF_TRAVEL
12. Source of awareness as an important tourists attractions of the districts under study
ACQUAINT
13. Lodging facilities availed by the tourists under districts
under study
LODGING
14. Types of tourism categorised amongst the districts under study
TOURISIM_CATEGORY
Table 2 The values of the variables were defined in SPSS version 21 as tabulated below: S.No. Variable Classification Assigned Value
1. GENDER Male 1
Female 2
2. RELIGION Hindu 1
Muslim 2
Christian 3
Buddhist 4
Jains 5
Others 6
3. SOCIAL_CLASS General 1
ST 2
SC 3
BC 4
OBC 5
4. AGE Less than 18 years 1
18 – 25 2
26 – 40 3
41 – 60 4
Above 60 years 5
5. FAMILY_MEMBERS 2 1
3 – 4 2
5 – 6 3
7 and above 4
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6. OCCUPATION Govt. Service 1
Employed in Private firms 2
Business 3
Self – employed 4
Student 5
Others 6
7. ANNUAL_INCOME up to Rs.100000 1
Rs. 10,0001 to 25,0000 2
Rs. 25,0001 to 50,0000 3
Rs. 50,0001 to 1,00,0000 4
More than Rs.1000000 5
8. FAVOURABLE_SEASON Winter 1
Autumn 2
Summer 3
Rainy season 4
9. VISIT_FREQUENCY First time 1
Second time 2
Third time 3
Four time 4
More than four time 5
10. STAY_PERIOD 1 – 2 days 1
3 – 4 days 2
5 – 7 days 3
More than 7 days 4
11. MODE_OF_TRAVEL By Air 1
By Train 2
By private taxi 3
By own vehicle 4
By luxury tourist buses 5
Others 6
12. ACQUAINT News paper 1
Magazines 2
Television / Films 3
Traveler’s agent 4
Holiday clubs 5
Friends and relatives 6
13. LODGING Budgeted Hotels 1
Star rated Hotels 2
Govt. guest house 3
Resorts of Jharkhand tourism 4
Private Resorts 5
Dharamshala 6
14. TOURISIM_CATEGORY Tribal Tourism 1
Mining Tourism 2
Wild life Tourism 3
Nature and Eco tourism 4
Heritage Tourism 5
Medical Tourism 6
Cruise and Adventure Tourism 7
Religious Tourism 8
Spiritual Tourism 9
15. DISTRICT Deoghar 1
Ranchi 2
Jamshedpur 3
Hazaribagh 4
Dhanbad 5
Palamu 6
Table 3 ANOVA ANALYSIS WITH TOURISM CATEGOTRY
Sum of Squares d f Mean Square F Sig.
GENDER
Between Groups .220 7 .031 .108 .997
Within Groups 12.200 42 .290
Total 12.420 49
RELIGION
Between Groups 24.673 7 3.525 2.546 .028
Within Groups 58.147 42 1.384
Total 82.820 49
SOCIAL_CLASS
Between Groups 11.128 7 1.590 .701 .671
Within Groups 95.292 42 2.269
Total 106.420 49
AGE Between Groups 37.208 7 5.315 7.139 .000
Within Groups 31.272 42 .745
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Total 68.480 49
FAMILY_MEMBERS
Between Groups 9.991 7 1.427 1.149 .352
Within Groups 52.189 42 1.243
Total 62.180 49
OCCUPATION
Between Groups 19.375 7 2.768 2.274 .047
Within Groups 51.125 42 1.217
Total 70.500 49
ANNUAL_INCOME
Between Groups 18.438 7 2.634 1.806 .111
Within Groups 61.242 42 1.458
Total 79.680 49
FAVOURABLE_SEAS
ON
Between Groups 21.570 7 3.081 3.200 .008
Within Groups 40.450 42 .963
Total 62.020 49
VISIT_FREQUENCY
Between Groups 21.908 7 3.130 2.035 .073
Within Groups 64.592 42 1.538
Total 86.500 49
STAY_PERIOD
Between Groups 10.149 7 1.450 1.289 .279
Within Groups 47.231 42 1.125
Total 57.380 49
MODE_OF_TRAVEL
Between Groups 23.256 7 3.322 1.594 .164
Within Groups 87.564 42 2.085
Total 110.820 49
ACQUAINT
Between Groups 6.583 7 .940 .278 .959
Within Groups 141.917 42 3.379
Total 148.500 49
LODGING
Between Groups 11.678 7 1.668 .474 .848
Within Groups 147.842 42 3.520
Total 159.520 49
DISTRICT
Between Groups 28.145 7 4.021 2.249 .049
Within Groups 75.075 42 1.788
Total 103.220 49
IV. Interpretation of One-way Anova table
1. The table value of Gender = 0.997 which is more than 0.05. This shows that Gender does not have any
significance impact over choice of tourism category available at Jharkhand state.
2. The table value of Religion = 0.028 which is less than 0.05. This shows that Religion has significance
impact over choice of tourism category available at Jharkhand state. Jharkhand has been home to all
religions that have existed and flourished at parity.
3. The table value of Social class = 0.671 which is more than 0.05. This shows that Social class does not
have any significance impact over choice of tourism category available at Jharkhand state. Social class
does not influence the tourism spirit of tourist visiting the districts of Jharkhand.
4. The table value of Age = 0.000 which is less than 0.05. This shows that Age has significance impact
over choice of tourism category available at Jharkhand state. The age of the have influence of the
choice of tourism category available at Jharkhand state, the reason being young age tourists may prefer
adventure and cruise tourism, middle age may prefer nature and eco-tourism and old age people may
prefer religious tourism.
5. The table value of Family members = 0.352 which is more than 0.05. This shows that Family members
do not have any significance impact over choice of tourism category available at Jharkhand state. The
visitors are visiting the districts irrespective of the number of members in the family once they have
selected any district for a particular tourism category.
6. The table value of Occupation = 0.047 which is less than 0.05. This shows that Occupation has
significance impact over choice of tourism category available at Jharkhand state. People under service
profession may combine two to three tourism category at one time, probably the people in business
profession may not prefer to do so.
7. The table value of Annual income = 0.111 which is more than 0.05. This shows that Annual income
does not have any significance impact over choice of tourism category available at Jharkhand state.
However the expenditure on various category of tourism may vary but it has been observed that tourists
enjoy the tourism category according to their budget and range of facilities provided under various
tourism categories.
8. The table value of Favourable season = 0.008 which is less than 0.05. This shows that seasons have
significance impact over choice of tourism category available at Jharkhand state. The reason being the
demographic uniqueness of the districts which may be suitable and meaningful for the visit in a
particular season.
9. The table value of Visit frequency = 0.073 which is more than 0.05. This shows that frequency of visits
of tourists does not have any significance impact over choice of tourism category available at
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Jharkhand state. The tourist may repeat the category of tourism available at Jharkhand state keeping in
view the likelihood and the happiness grossed during their visits.
10. The table value of Stay period = 0.279 which is more than 0.05. This shows that Stay period for
particular tourism category does not have any significance impact over choice of tourism category
available at Jharkhand state. The tourist may extend their period of stay considering the quality of
entertainment and delight under a particular tourism category.
11. The table value of Mode of travel = 0.164 which is more than 0.05. This shows that Mode of travel
does not have any significance impact over choice of tourism category available at Jharkhand state.
The connectivity of mode of travel is limited amongst the districts under the study therefore the choice
of mode of travel is restricted.
12. The table value of Acquaint (information about the districts) = 0.959 which is more than 0.05. This
shows that knowledge about the districts under the study through different sources does not have any
significance impact over choice of districts of tourism category available at Jharkhand state. This
further shows that tourism category available at Jharkhand state have gained much popularity since the
formation of the Jharkhand state in the year 2000.
13. The table value of Lodging = 0.848 which is more than 0.05. This shows that lodging facility in a
particular district under the study does not have any significance impact over choice of tourism
category available at Jharkhand state. This may be due to limited number of lodging facility in the
districts.
14. The table value of District = 0.049 which is less than 0.05. This shows that District have significance
impact over choice of tourism category available at Jharkhand state. This is due to the availability of
different tourism category in different districts.
V. Cross Tab Chi-Square Test GENDER *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square .886a 7 .996 Likelihood Ratio .900 7 .996
Linear-by-Linear Association .204 1 .651
N of Valid Cases 50
a. 14 cells (87.5%) have expected count less than 5. The minimum expected count is .92.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Gender is
independent of choice of tourism category available at Jharkhand state.
RELIGION *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 53.941a 28 .002
Likelihood Ratio 41.024 28 .053 Linear-by-Linear Association .805 1 .370
N of Valid Cases 50
a. 39 cells (97.5%) have expected count less than 5. The minimum expected count is .12.
Since the Pearson Chi-Square value is less than 0.05 at 5 df. This shows that Religion is
dependent on choice of tourism category available at Jharkhand state.
SOCIAL_CLASS *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 17.324a 28 .942
Likelihood Ratio 17.903 28 .929 Linear-by-Linear Association .689 1 .407
N of Valid Cases 50
a. 40 cells (100.0%) have expected count less than 5. The minimum expected count is .28.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Social Class
is independent of choice of tourism category available at Jharkhand state.
AGE *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 40.337a 28 .062
Likelihood Ratio 42.801 28 .036
Linear-by-Linear Association 4.896 1 .027 N of Valid Cases 50
a. 40 cells (100.0%) have expected count less than 5. The minimum expected count is .12.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Age is
independent of choice of tourism category available at Jharkhand state.
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FAMILY_MEMBERS *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 9.914a 21 .980 Likelihood Ratio 12.223 21 .933
Linear-by-Linear Association .003 1 .956
N of Valid Cases 50
a. 32 cells (100.0%) have expected count less than 5. The minimum expected count is .44.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Family
members are independent of choice of tourism category available at Jharkhand state.
OCCUPATION *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 48.952a 28 .008 Likelihood Ratio 45.232 28 .021
Linear-by-Linear Association .026 1 .872
N of Valid Cases 50
a. 40 cells (100.0%) have expected count less than 5. The minimum expected count is .12.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Occupation
is independent of choice of tourism category available at Jharkhand state.
ANNUAL_INCOME *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 16.331a 28 .961
Likelihood Ratio 18.015 28 .926 Linear-by-Linear Association 1.114 1 .291
N of Valid Cases 50
a. 40 cells (100.0%) have expected count less than 5. The minimum expected count is .24.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Annual
Income is independent of choice of tourism category available at Jharkhand state.
FAVOURABLE_SEASON *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 42.601a 21 .004
Likelihood Ratio 39.377 21 .009 Linear-by-Linear Association .309 1 .578
N of Valid Cases 50
a. 32 cells (100.0%) have expected count less than 5. The minimum expected count is .32.
Since the Pearson Chi-Square value is less than 0.05 at 5 df. This shows that Favourable
season is dependent on choice of tourism category available at Jharkhand state.
VISIT_FREQUENCY *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 20.043a 28 .863
Likelihood Ratio 23.728 28 .696 Linear-by-Linear Association .171 1 .679
N of Valid Cases 50
a. 40 cells (100.0%) have expected count less than 5. The minimum expected count is .20.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Visit
frequency is independent of choice of tourism category available at Jharkhand state.
STAY_PERIOD *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 11.959a 21 .941 Likelihood Ratio 14.354 21 .854
Linear-by-Linear Association .474 1 .491
N of Valid Cases 50
a. 32 cells (100.0%) have expected count less than 5. The minimum expected count is .32.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Stay period is
independent of choice of tourism category available at Jharkhand state.
MODE_OF_TRAVEL *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 18.403a 35 .991
Likelihood Ratio 22.093 35 .956 Linear-by-Linear Association .093 1 .761
N of Valid Cases 50
a. 48 cells (100.0%) have expected count less than 5. The minimum expected count is .12.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Mode of
travel is independent of choice of tourism category available at Jharkhand state.
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ACQUAINT *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 12.962a 35 1.000 Likelihood Ratio 15.310 35 .998
Linear-by-Linear Association .509 1 .476
N of Valid Cases 50
a. 48 cells (100.0%) have expected count less than 5. The minimum expected count is .20.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that information
about Jharkhand tourism is independent of choice of tourism category available at
Jharkhand state.
LODGING *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 19.709a 35 .983 Likelihood Ratio 23.091 35 .939
Linear-by-Linear Association .546 1 .460
N of Valid Cases 50
a. 48 cells (100.0%) have expected count less than 5. The minimum expected count is .20.
Since the Pearson Chi-Square value is more than 0.05 at 5 df. This shows that Lodging
facility is independent of choice of tourism category available at Jharkhand state.
DISTRICT *
TOURISIM_CATEGORY
Chi-Square Tests
Value df Asymp. Sig. (2-sided)
Pearson Chi-Square 68.740a 35 .001
Likelihood Ratio 59.640 35 .006
Linear-by-Linear Association 12.300 1 .000 N of Valid Cases 50
a. 48 cells (100.0%) have expected count less than 5. The minimum expected count is .12.
Since the Pearson Chi-Square value is less than 0.05 at 5 df. This shows that Tourism
category is dependent on choice of tourism category available at Jharkhand state.
VI. Graphical overview of cross tab of Chi Square Test
Figure 1 Cross Tab Gender_Tourism Category
Figure 2 Cross Tab Religion_Tourism Category
Figure 3 Cross Tab Social Class_Tourism Category
Pranjal Kumar et al., American International Journal of Research in Humanities, Arts and Social Sciences, 10(2), March-May 2015, pp.
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Figure 4 Cross Tab Age_Tourism Category
Figure 5 Cross Tab Family Members_Tourism Category
Figure 6 Cross Tab Occupation_Tourism Category
Figure 7 Cross Tab Occupation_Tourism Category
Pranjal Kumar et al., American International Journal of Research in Humanities, Arts and Social Sciences, 10(2), March-May 2015, pp.
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Figure 8 Cross Tab Favourable Season_Tourism Category
Figure 9 Cross Tab Visit Frequenty_Tourism Category
Figure 10 Cross Tab Visit Frequenty_Tourism Category
Figure 11 Cross Tab Mode of Travel_Tourism Category
Pranjal Kumar et al., American International Journal of Research in Humanities, Arts and Social Sciences, 10(2), March-May 2015, pp.
185-196
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Figure 12 Cross Tab Acquaint_Tourism Category
Figure 13 Cross Tab Lodging_Tourism Category
Figure 14 Cross Tab District_Tourism Category
Pranjal Kumar et al., American International Journal of Research in Humanities, Arts and Social Sciences, 10(2), March-May 2015, pp.
185-196
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VII. Conclusion From the above study it is apparent that Jharkhand has developed a considerable image as a tourism destination.
It offers all the popular types of tourism however few categories of tourism need more awareness and
marketing. The study analyses that Jharkhand tourism is a portfolio of tourism delight by its composition of 24
districts having demographic uniqueness. The visit to the state is more preferred in winter season, festival
seasons and season favourable for religious tourism. The frequency of visit and stay period of tourists is
independent upon the attraction of various tourists’ spot of the districts under the study. This implies that
Jharkhand is gaining reputation as one of the important tourism state of the country. Therefore there is strong
need of increasing the facilities, safety and security and other important infrastructure conducive for tourists
under different tourism category of the state. The implementation of the draft proposed tourism policy in the
year 2014 is on the crossroad due to political turmoil and need serious efforts to promulgate Jharkhand tourism.
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Websites [1]. www.incredibleindia.org
[2]. www.jharkhandtourism.in [3]. www.jharkhanddarshan.com