a social enterprise strategy for edinburgh...corporate social responsibility (ccsr) theme embraces a...

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A Social Enterprise Strategy for Edinburgh 2013 - 2018 Enabling Enterprise

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Page 1: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

A Social Enterprise Strategy for Edinburgh

2013 - 2018

Enabling Enterprise

Page 2: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

2

A Social Enterprise Strategy for Edinburgh2013-2018

Contents

Foreword 3

Methodology 4

Vision And Strategic Outcomes 5

Terminology: Social Enterprise 5

Introduction 6

Social Enterprise 6

Social Enterprises In Edinburgh 7

Context 7

Social Enterprise Strategy 2013-18 10

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A Social Enterprise Strategy for Edinburgh2013-2018

FOREWORD

Social Enterprise Strategy Steering GroupSocial enterprises are making a significant contribution to Edinburgh by generating local employment, training and volunteering opportunities; taking innovative approaches to creating products and services and ploughing their profits back into their local communities.

For the past nine months the Social Enterprise Strategy Steering Group for Edinburgh (SESSGE) has been considering how the social enterprise sector can be supported to grow and develop over the next five years. We wanted to create an inclusive strategy for the city that would create opportunities not just for existing social enterprises but also for new social entrepreneurs and third sector organisations that want to increase their trading income and that place social enterprises at the heart of a vibrant Edinburgh economy.

Neil McLean, Chair, Social Enterprise Strategy Steering GroupNovember 2013

Edinburgh CompactEdinburgh Compact Partnership brings together the third sector with the public sector to increase social value and build resilient communities. Edinburgh continues to face major social and environmental challenges and significant inequalities.

In a time of rapid social and demographic change with a hugely challenging fiscal environment the Compact Partnership believes we need to do things differently. The Compact Partnership welcomes this Social Enterprise Strategy and Action Plan as a key tool in supporting new ways of doing business for social good.

Harriet Eadie, Chair, Edinburgh Compact PartnershipNovember 2013

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A Social Enterprise Strategy for Edinburgh2013-2018

METHODOLOGY

This strategy was developed by the Social Enterprise Strategy Steering Group for Edinburgh (SESSGE) operating as a sub-group of the Edinburgh Compact Partnership, part of the Edinburgh Community Planning Partnership.

The strategy builds on Edinburgh’s two previous social enterprise strategies: ‘A New Way of Doing Business’ (2005-2008) and ‘Adding Value to Business’ (2010-2013).

In December 2012 a consultation event, ‘The Future of Social Enterprises in Edinburgh’, was organised to give social enterprises the opportunity to express their views about how the sector could be supported and developed. This event was attended by around 40 people and was used as the foundation for the development of the strategy.

The strategy was then developed by the SESSGE over a period of nine months. During this time evidence was gathered from research documents and a broad range of stakeholders and potential delivery partners.

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A Social Enterprise Strategy for Edinburgh2013-2018

VISION AND STRATEGIC OUTCOMES

VisionSocial enterprises are key to a vibrant economy that delivers the best outcomes for the people of Edinburgh.

Strategic Outcomes

The strategy is based around 5 strategic outcomes:

1. Edinburgh’s social enterprise sector grows and becomes more resilient;

2. The social value of public services is maximised and profiled;

3. Engagement by social enterprises with users and customers is enhanced;

4. The social and economic impact of Edinburgh’s social enterprise sector is understood and recognised; and

5. Access to social enterprise education increases in schools and in further and higher education.

TERMINOLOGY: SOCIAL ENTERPRISE

Within this strategy the term social enterprise should be taken to mean:

Existing and new social enterprises, enterprising third sector organisations and new start social entrepreneurs.

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A Social Enterprise Strategy for Edinburgh2013-2018

INTRODUCTIONThis strategy sets out how social enterprises will be key to a vibrant economy that delivers the best outcomes for the people of Edinburgh.

Edinburgh is home to a thriving community of social enterprises and has long been recognised as a leading centre for social enterprise. In 2005 it became one of the first cities in the UK to have a dedicated social enterprise strategy when it published ‘A Social Enterprise Strategy for Edinburgh: A New Way of Doing Business’.

When the first strategy was written there was no directory of social enterprises in the city so it was not possible to measure the size of the sector. In 2005, a group of social enterprises came together to form the Edinburgh Social Enterprise Network (ESEN). This was a vehicle for organisations to share best practice and trade with each other. In 2011 ESEN partnered with Edinburgh Voluntary Organisations Council (EVOC) and the Volunteer Centre Edinburgh (VCE) to form the Edinburgh Third Sector Interface, which provides strategic support to social enterprises, third sector organisations and volunteers. This enabled the sector to participate more closely in community planning and to build strategic partnerships with other key players.

This is an ambitious strategy that will require buy-in, support and resources from a wide range of partners and stakeholders.

SOCIAL ENTERPRISESocial enterprise is a way of doing business that takes innovative approaches to the development of products and services and to meeting social and environmental challenges. Social enterprises can achieve their aims through the running of their business and/or by investing their profits into social or environmental good.

The essential criteria that define a social enterprise are set out in the Social Enterprise Code*. In summary, social enterprises are: businesses that operate in markets and whose primary objective is to achieve social or environmental benefit; their governing documents must contain an asset lock; they must aspire to financial independence through trading and they must be distinct from the public sector.

This strategy takes an inclusive approach to social enterprise, recognising that growth in the sector will come not just from existing social enterprises, but from new social entrepreneurs and third sector organisations wishing to become more independent through trading.

* www.se-code.net

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A Social Enterprise Strategy for Edinburgh2013-2018

SOCIAL ENTERPRISES IN EDINBURGHIn 2013, Edinburgh Social Enterprise Network (ESEN) had a total of 120 Edinburgh social enterprises listed on its database. ESEN estimates that the number of organisations in the city meeting the criteria in the Social Enterprise Code could be as high as 300.

A mapping study carried out by ESEN in 2013 showed that there were over 4,400 people involved in the running of Edinburgh’s social enterprises and the turnover of the sector was £44million per annum, of which 75% was generated through trading.

ESEN estimates that the number of social enterprises in the city is growing at 15% per year. Firstport, the national support programme for new start social entrepreneurs, reports that it supports double the national average of new social entrepreneurs in Edinburgh.

ESEN’s 2013 mapping study showed that the largest market for social enterprises in the city is consumers, followed by third sector organisations and businesses, with the public sector making up only 13% of the market. This is peculiar to Edinburgh as, elsewhere; the public sector generally forms a much larger part of the market for social enterprises.

Edinburgh has an incredibly diverse range of social enterprises, delivering over 30 different types of product and service. It has large number of social enterprises working in the creative industries; venues; cafes and reuse and recycling services and currently has fewer than the average numbers of social enterprises working in the field of health and social care.

CONTEXTThe Social Enterprise Strategy for Edinburgh has to operate within a broad context, working within the Edinburgh Partnership’s strategic objectives and as a strategy owned by the Compact Partnership. It must also take account of other significant plans, for example, the City Economic Strategy and the Cooperative Capital Framework.

The strategy helps deliver many aspects of these arrangements in particular complementing the over arching vision ‘Edinburgh is a thriving, successful and sustainable capital city in which all forms of deprivation and inequality are reduced’. This reiterates the benefits of a social enterprise approach while operating as a business, the enterprise is based on social objectives and has the capacity to reduce deprivation and inequality through jobs and training and community development.

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A Social Enterprise Strategy for Edinburgh2013-2018

City Community Plan

Edinburgh is a thriving, successful and sustainable capital city in which all forms of deprivation and inequality are reduced. Action to deliver this vision will be concentrated on four high level outcomes outlined in the diagram below.

Edinburgh’s children and young people enjoy their childhood and fulfil

their potential

Edinburgh’s citizens experience

improved health and wellbeing, with reduced inequalities

in health

Edinburgh’s economy delivers

increased investment, jobs and opportunities

for all

Edinburgh’s communities are safer and have

improved physical and social fabric

Edinburgh is a thriving, successful

and sustainable capital city in which all forms of deprivation and inequality are

reduced

Reducing inequalities is integral to all four outcomes because this is the most effective preventative action for many social and health problems. The vision, and four accompanying outcomes, capture the essence of the Partnership’s ambition for the city. The outcomes and actions in this Community Plan are designed to tackle some of the key economic, health, educational and social priorities in the city.

The Partnership also wants improved outcomes in these areas to bring benefits to as many citizens as possible, seeking to reduce poverty, inequality and disadvantage and provide a positive legacy for future generations. Partners’ resources will be harnessed efficiently and effectively and better targeted to tackle these priority issues. The Partnership provides services which embrace the approaches of prevention, early intervention and innovation, based on evidence and centred on the needs of our citizens.

Compact

This strategy was developed by the Social Enterprise Strategy Steering Group, which worked under the auspices of the Edinburgh Compact Partnership, part of the Edinburgh Partnership cohort of Strategic Partnerships.

The Edinburgh Compact Partnership brings together key public sector partners and a range of third sector partners under the over arching principle ‘In Equal Respect’. Partners collaborate to strengthen positive and purposeful relations while taking forward a range of joint initiatives that benefit Edinburgh’s communities of interest and place.

The Social Enterprise Strategy for Edinburgh aligns with the Edinburgh Volunteering Strategy 2012-2017, which was developed by the Implementation Group Inspiring Volunteers in Edinburgh (iGIVE), also operating under the auspices of the Edinburgh Compact Partnership.

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A Social Enterprise Strategy for Edinburgh2013-2018

Third Sector Interface

The Edinburgh Third Sector Interface (TSI) provides support to the wider third sector and volunteers in the city. It is funded by the Scottish Government and is a collaboration between ESEN, Edinburgh Voluntary Organisations Council and the Volunteer Centre Edinburgh. By working together, the partners aim to build and enable resilient, sustainable and inclusive communities in Edinburgh.

Within the TSI, the Edinburgh Social Enterprise Network (ESEN) supports social enterprises in the city. It provides services to help social enterprises thrive including: a business support programme; an online and printed social enterprise directory; a social enterprise web site; networking opportunities, training and an e-newsletter. As a membership organisation, ESEN also represents the social enterprise sector in Edinburgh and is responsible for building strategic partnerships with social enterprises.

Cooperative Capital

A key component of the Capital Coalition’s vision is to ‘To build a cooperative and more prosperous Edinburgh in which every resident and community benefits’. The City of Edinburgh Council in October 2012 approved the adoption of the ‘Framework to Advance a Cooperative Capital 2012/17’. The Framework consists of six core themes and is aligned to several Capital Coalition pledges to develop cooperative organisations in the city to deliver energy, housing, child-care and social care services.

Key elements of the framework are reflected in this strategy, for example: the development of cooperatives and intentions around co-production. The planned application of sustainable procurement approaches resonates with the cooperative procurement theme. The cooperative corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business communities.

National Context: Scottish Government

In 2008, the Scottish Government produced the ‘Enterprising Third Sector Action Plan 2008 – 2011’ to help create the right conditions in which an enterprising third sector, including social enterprises, can thrive, enabling the third sector to play a full role in the development, design and delivery of policy and services in Scotland.

The Scottish Government has continued to be supportive of the enterprising third sector by funding Just Enterprise and the Enterprise Ready Fund. It supports Social Enterprise Scotland, Senscot and Social Firms Scotland to help social enterprises to network, develop, collaborate and grow, to raise the profile of social enterprise and to have an input into policy development. The role of local social enterprise networks was also recognised in the new Third Sector Interfaces (TSIs) infrastructure, which was introduced by the Scottish Government.

Just Enterprise

The Just Enterprise programme, which is funded by the Scottish Government, supports social enterprises through the provision of tailored support. Just Enterprise has a number of strands: Just Enterprise business support assists enterprising third sector organisations in their development; Firstport provides start-up support to social entrepreneurs and Just Enterprise Learning and Development services have been designed to ensure third sector leadership is enhanced to increase business skills and competencies and support business development and sustainability.

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A Social Enterprise Strategy for Edinburgh2013-2018

A SOCIAL ENTERPRISE STRATEGYFOR EDINBURGH 2013-18

Enabling Enterprise

The StrategyThe social enterprise sector has never been stronger and is in a position to play a key role in the development of a vibrant, mixed economy in Edinburgh. This action plan sets out how the city can strengthen and grow the sector over the next five years. We want to see a sector that is comprised of strong businesses; that is a strategic partner to the public sector; that engages well with businesses and people of Edinburgh; that is clear about its own size and impact and that works with schools, colleges and universities to create the next generation of social entrepreneurs.

The action plan recognises the current economic situation and outcomes are proposed on the basis of maximising the impact of existing resources and working cooperatively to deliver outputs.

An increase in sustainable income for the social enterprise sector will lead to more employment, training and learning opportunities leading to increased economic and social benefit for Edinburgh’s communities.

Action Plan 2013 - 18The term social enterprise should be taken to mean: existing and new social enterprises, enterprising third sector organisations and new start social entrepreneurs unless otherwise stated.

The delivery of some actions is subject to resources being made available.

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13

Str

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sust

aina

ble

p

rocu

rem

ent

and

pur

chas

ing

p

ract

ices

Edi

nbur

gh’s

pub

lic s

ecto

r bo

dies

to in

crea

se o

ppor

tuni

ties

thro

ugh

the

follo

win

g:

• Id

entif

y an

d pr

omot

e op

port

uniti

es fo

r su

b-co

ntra

ctin

g w

ithin

tend

ers

• A

pply

art

icle

19

and/

or s

ocia

l ben

efit c

laus

es in

pr

ocur

emen

t exe

rcis

es

Dev

elop

par

tner

ship

s w

ith c

ompa

nies

del

iver

ing

publ

ic s

ecto

r co

ntra

cts:

• E

ncou

rage

the

use

of s

ocia

l ent

erpr

ises

as

sub-

cont

ract

ors

to c

ompa

nies

bid

ding

for

or d

eliv

erin

g co

ntra

cts

Mor

e (n

on-p

rocu

red)

pro

duct

s an

d se

rvic

es s

hall

be p

urch

ased

fro

m s

ocia

l ent

erpr

ises

, usi

ng th

e fo

llow

ing:

• P

rodu

ce a

fram

ewor

k fo

r de

term

inin

g th

e ty

pe o

f fu

ndin

g re

latio

nshi

p (g

rant

, SLA

/ co

ntra

ct) a

s ag

reed

for

deve

lopm

ent w

ithin

the

Com

pact

’s F

undi

ng S

trat

egy.

• In

ord

er to

max

imis

e th

e fu

ll so

cial

val

ue o

f pub

lic

expe

nditu

re, p

ublic

sec

tor

bodi

es id

entif

y a

num

ber

of

prod

ucts

and

ser

vice

s th

at c

ould

be

prov

ided

by

soci

al

ente

rpris

es.

Pub

lic s

ecto

r ac

tivel

y co

nsid

ers

alte

rnat

ive

com

mis

sion

ing

mec

hani

sms,

to e

nabl

e th

e fu

ll in

volv

emen

t of s

ervi

ce u

sers

, pr

ovid

ers

and

othe

r in

tere

sts,

for

exam

ple,

co-

prod

uctio

n an

d P

ublic

Soc

ial P

artn

ersh

ips

(PS

Ps)

in re

latio

n to

des

igni

ng

serv

ices

and

com

mis

sion

ing

plan

s

App

ly a

rtic

le 1

9 an

d/or

so

cial

ben

efit c

laus

es in

pr

ocur

emen

t exe

rcis

es

Pub

lic s

ecto

r bo

dies

aud

it di

scre

tiona

ry e

xpen

ditu

re

and

iden

tify

pote

ntia

l for

sp

end

in E

dinb

urgh

’s

soci

al e

nter

pris

e co

mm

unity

Com

mis

sion

ers

incr

easi

ngly

app

ly

copr

oduc

tion

in d

esig

ning

se

rvic

es a

nd s

ervi

ce

plan

ning

Pub

lic s

ecto

r

ES

EN

EV

OC

Bus

ines

s fo

rum

s

Num

ber

of s

ocia

l en

terp

rises

taki

ng

adva

ntag

e of

su

b-co

ntra

ctin

g op

port

uniti

es

Num

ber

of te

nder

s in

clud

ing

soci

al b

enefi

t cl

ause

s

Num

ber

of jo

bs a

nd

trai

nees

hips

cre

ated

Num

ber

of

part

ners

hips

with

pr

ivat

e se

ctor

de

velo

ped

Fram

ewor

k in

pla

ce in

or

der

to in

fluen

ce g

rant

an

d co

ntra

ct re

latio

ns

New

pro

duct

s an

d se

rvic

es id

entifi

ed b

y pu

blic

sec

tor

The

num

ber

of s

ervi

ce

plan

s an

d se

rvic

e pa

ckag

es d

esig

ned

coop

erat

ivel

y in

crea

ses

by 1

0% y

ear

on y

ear

Ong

oing

(Not

e:

Gui

danc

e w

ill be

issu

ed b

y th

e S

cott

ish

Gov

ernm

ent

follo

win

g se

ttle

men

t of

the

Pro

cure

men

t R

efor

m B

ill in

20

14 –

this

m

ay im

pact

ac

ross

de

velo

pmen

ts

in th

is s

ectio

n)

July

201

4

Ong

oing

Ong

oing

Page 14: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

14

Str

ateg

ic O

utco

me

2: T

he s

oci

al v

alue

of

pub

lic s

ervi

ces

is m

axim

ised

and

pro

filed

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

2B So

cial

en

terp

rise

s an

d t

he

pub

lic s

ecto

r un

der

stan

d

the

valu

e in

wo

rkin

g

tog

ethe

r

Soc

ial e

nter

pris

es a

re s

een

as v

iabl

e pr

ovid

ers

of p

ublic

se

rvic

es:

• Tr

aini

ng s

essi

ons

and

brie

fings

for

publ

ic s

ecto

r bu

yers

, whi

ch p

rom

ote

the

qual

ity o

f pro

duct

s an

d se

rvic

es th

at s

ocia

l ent

erpr

ises

can

pro

vide

and

th

e fin

anci

al a

nd o

pera

tiona

l sus

tain

abilit

y of

soc

ial

ente

rpris

es

Pub

lic s

ecto

r pr

ovid

ers

will

tap

into

the

expe

rtis

e of

so

cial

ent

erpr

ises

:

• A

pro

toco

l for

the

invo

lvem

ent o

f thi

rd p

artie

s in

the

co-p

rodu

ctio

n of

ser

vice

s w

ill be

dev

elop

ed

Soc

ial e

nter

pris

es u

nder

stan

d ho

w th

ey c

an in

fluen

ce

and

deliv

er p

ublic

ser

vice

s:

• C

ompa

ct a

nd T

SI p

artn

ers

publ

icis

e pu

blic

sec

tor

cons

ulta

tions

to s

ocia

l ent

erpr

ises

thro

ugh

thei

r ne

wsl

ette

rs a

nd e

vent

s

• S

ocia

l ent

erpr

ise

regi

stra

tion

on P

ublic

Con

trac

ts

Sco

tland

(PC

S) p

orta

l pro

mot

ed

• A

pro

gram

me

of o

pen

prov

ider

brie

fings

occ

urs

prom

otin

g up

com

ing

oppo

rtun

ities

- d

eliv

ered

by

Edi

nbur

gh’s

pub

lic s

ecto

r, pr

omot

ed b

y bu

sine

ss

and

ente

rpris

e le

adin

g in

tere

sts

• P

ublic

sec

tor

buye

rs c

onsu

lt on

the

mos

t ap

prop

riate

way

to e

nsur

e th

at o

ppor

tuni

ties

are

max

imis

ed fo

r th

e be

nefit

of t

he c

ity’s

soc

ial a

nd

busi

ness

eco

nom

y, fo

r ex

ampl

e th

roug

h a

busi

ness

op

port

unity

por

tal

Edi

nbur

gh’s

firs

t ‘M

eet t

he

Sup

plie

r’ e

vent

occ

urs

– to

coi

ncid

e w

ith N

atio

nal

ente

rpris

e w

eek

Join

t wor

ksho

ps o

ccur

on

max

imis

ing

soci

al v

alue

in

pro

cure

men

t and

gra

nt

prog

ram

mes

Pro

toco

l dev

elop

ed a

nd

adop

ted

by p

ublic

sec

tor

agen

cies

by

Dec

201

4

Pro

toco

l rou

tinel

y ap

plie

d by

buy

ers

(thos

e in

volv

ed

in c

omm

issi

onin

g an

d pr

ocur

emen

t)

Com

pact

web

site

be

com

es th

e m

ain

rout

e fo

r en

gage

men

t and

co

nsul

tatio

n

Pub

lic b

uyer

s un

dert

ake

open

brie

fings

for

prov

ider

s fro

m a

ll se

ctor

s

Buy

er/s

uppl

ier

wor

king

gro

up

esta

blis

hed

by s

umm

er 2

014

Pub

lic s

ecto

r

TSI p

artn

ers

Firs

t eve

nt o

ccur

s N

ov

2014

and

ann

ually

th

erea

fter

Incr

ease

in a

war

enes

s an

d be

nefit

s of

inve

stin

g in

the

sect

or to

buy

ers

incr

ease

s by

10%

yea

r on

yea

r

Min

imum

of 4

wor

ksho

ps

take

s pl

ace

Pro

toco

l app

lied

and

all p

ublic

sec

tor

buye

rs

brie

fed

by D

ec 2

014

Inci

denc

e of

ser

vice

s de

sign

ed /

del

iver

ed in

pa

rtne

rshi

p w

ith th

ird

part

ies

incr

ease

s by

5%

ye

ar o

n ye

ar

Pro

mot

ion

unde

rtak

en

as re

quire

d an

d 10

%

incr

ease

in le

vels

of

inte

rest

and

regi

stra

tions

pe

r ye

ar

A m

inim

um o

f tw

o op

en

prov

ider

brie

fings

hel

d pe

r ye

ar b

y pu

blic

bod

ies

Qua

rter

ly m

eetin

gs o

ccur

Ann

ual r

epor

t of a

ctiv

ity

issu

ed

Nov

201

4 an

d ea

ch

year

of t

he

stra

tegy

Four

w

orks

hops

pe

r ye

ar

Dec

embe

r 20

14

Dec

201

4 an

d on

goin

g

Apr

il 20

14

ongo

ing

June

and

N

ov 2

014

onw

ards

Page 15: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

15

Str

ateg

ic O

utco

me

2: T

he s

oci

al v

alue

of

pub

lic s

ervi

ces

is m

axim

ised

and

pro

filed

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

2C So

cial

en

terp

rise

s w

ill

pro

vid

e m

ore

d

irect

ser

vice

s to

ind

ivid

uals

b

uyin

g t

heir

o

wn

care

• E

SE

N w

ill pr

ovid

e br

iefin

gs to

soc

ial e

nter

pris

es th

at a

re

not c

urre

ntly

in th

e m

arke

t and

that

wan

t to

prov

ide

dire

ct

serv

ices

to in

divi

dual

s bu

ying

thei

r ow

n ca

re

• E

SE

N w

ill pr

ovid

e bu

sine

ss s

uppo

rt to

org

anis

atio

ns w

ishi

ng

to fi

ll ga

ps in

the

mar

ket t

hat h

ave

been

iden

tified

by

the

Edi

nbur

gh H

ealth

and

Soc

ial C

are

Par

tner

ship

• E

VO

C a

nd E

SE

N w

ill pr

ovid

e in

form

atio

n an

d su

ppor

t to

third

se

ctor

org

anis

atio

ns m

akin

g th

e tr

ansi

tion

from

del

iver

ing

serv

ices

via

pub

lic s

ecto

r co

ntra

cts

to p

rovi

ding

dire

ct

serv

ices

to in

divi

dual

s bu

ying

thei

r ow

n ca

re

• Th

e E

dinb

urgh

TS

I will

look

into

the

feas

ibilit

y of

man

agin

g th

e di

rect

pay

men

ts s

yste

m o

n be

half

of s

ocia

l ent

erpr

ises

an

d th

ird s

ecto

r or

gani

satio

ns

Brie

fings

pro

vide

d as

re

quire

d

Edi

nbur

gh H

ealth

an

d S

ocia

l Car

e P

artn

ersh

ip

TSI p

artn

ers

Feas

ibilit

y as

sess

men

t by

A

pril

2014

Ong

oing

Ong

oing

Ong

oing

Apr

il 20

14

and

appl

ied

ther

eafte

r

Page 16: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

16

Str

ateg

ic O

utco

me

2: T

he s

oci

al v

alue

of

pub

lic s

ervi

ces

is m

axim

ised

and

pro

filed

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

2DM

ore

pub

lic

bui

ldin

gs

are

ow

ned

o

r m

anag

ed

by

soci

al

ente

rpri

ses

The

publ

ic s

ecto

r op

ens

up o

ppor

tuni

ties

for

soci

al e

nter

pris

es to

m

anag

e an

d/or

buy

pub

licly

ow

ned

build

ings

and

acc

ess

long

-ter

m

leas

es:

• A

cces

s to

con

cess

iona

ry re

ntal

s an

d le

ases

is tr

ansp

aren

t (in

pa

rtic

ular

any

ass

ocia

ted

proc

ess)

and

rega

rded

as

inve

stm

ent i

n so

cial

ent

erpr

ises

• A

n as

set t

rans

fer

fram

ewor

k an

d pr

oces

ses

will

be d

evel

oped

by

publ

ic b

odie

s re

flect

ing

the

pend

ing

Com

mun

ity E

mpo

wer

men

t an

d R

enew

al B

ill

• A

task

gro

up to

be

esta

blis

hed

for

the

purp

ose

of a

sses

sing

ap

plic

atio

ns fo

r as

set t

rans

fer

• A

key

con

tact

in p

ublic

sec

tor

bod

ies

will

be a

ppoi

nted

to m

anag

e as

set t

rans

fer a

nd li

aise

with

soc

ial e

nter

pris

es o

n lo

ng-t

erm

leas

es

All

part

ies

will

take

ste

ps to

lear

n fro

m e

xper

ienc

e in

Edi

nbur

gh a

nd

else

whe

re:

• A

n ev

iden

ce g

athe

ring

and

lear

ning

eve

nt w

ill be

hel

d ev

ery

thre

e ye

ars

• Th

e pa

rtne

rs w

ill in

volv

e C

OS

S i

n th

e de

velo

pmen

t of a

ppro

ache

s to

ass

et tr

ansf

er

• Le

sson

s le

arnt

will

be m

ade

avai

labl

e to

oth

er in

tere

sts

in

Edi

nbur

gh a

nd b

eyon

d

Soc

ial e

nter

pris

es a

re a

war

e of

opp

ortu

nitie

s to

man

age

or o

wn

publ

ic

build

ings

:

• A

s a

first

ste

p, th

e C

ity o

f Edi

nbur

gh C

ounc

il an

d TS

I par

tner

s w

ork

to id

entif

y op

port

uniti

es to

tran

sfer

the

man

agem

ent o

r ow

ners

hip

of p

ublic

ly o

wne

d bu

ildin

gs

Soc

ial e

nter

pris

es re

ceiv

e ap

prop

riate

sup

port

to ta

ke o

n th

e m

anag

emen

t or

owne

rshi

p of

bui

ldin

gs:

• S

ocia

l ent

erpr

ises

rece

ive

supp

ort f

rom

ES

EN

and

CO

SS

to p

lan

and

man

age

the

hand

over

or

man

agem

ent o

f ow

ners

hips

*

Pol

icy

stat

emen

ts a

nd

proc

esse

s in

pla

ce

acro

ss E

dinb

urgh

’s

publ

ic b

odie

s –

with

re

sour

cing

incl

uded

as

par

t of p

ublic

in

vest

men

t pac

kage

s

Pub

lic p

artn

ers

deve

lop

an a

ppro

pria

te

fram

ewor

k

Gro

up e

stab

lishe

d fo

llow

ing

adop

tion

of fr

amew

ork(

s) a

nd

prom

otio

nal e

ffort

s

Eve

nt

Opp

ortu

nitie

s id

entifi

ed

with

pot

entia

l for

soc

ial

ente

rpris

e m

anag

emen

t an

d/or

ow

ners

hip

Com

pete

ncy,

cap

acity

an

d su

stai

nabi

lity

of

thos

e en

terp

rises

with

po

tent

ial t

o su

ccee

d is

in

crea

sed

Pub

lic s

ecto

r

TSI p

artn

ers

Ass

et tr

ansf

er

fram

ewor

ks

and

proc

ess

es

tabl

ishe

d

Task

gro

up in

stal

led

and

key

cont

act

appo

inte

d

Num

ber

of s

ocia

l en

terp

rises

m

anag

ing

and/

or o

wni

ng p

ublic

bu

ildin

gs in

crea

ses

by a

roun

d 5%

per

ye

ar

Num

ber

soci

al

ente

rpris

es

rece

ivin

g su

ppor

t in

crea

ses

by a

roun

d 10

% p

er y

ear

Sum

mer

20

14 a

nd

appl

ied

ther

eafte

r

Oct

ober

20

15

Oct

ober

20

14

2016

Oct

ober

20

15

ther

eafte

r (o

r ea

rlier

if

oppo

rtun

ities

ar

ise)

Oct

ober

20

15

ther

eafte

r (o

r ea

rlier

if

oppo

rtun

ities

ar

ise)

* C

omm

unity

Ow

ners

hip

Sup

port

Ser

vice

whi

ch is

run

by

the

Dev

elop

men

t Tru

sts

Ass

ocia

tion

Sco

tland

Page 17: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

17

Str

ateg

ic O

utco

me

3: E

ngag

emen

t b

y so

cial

ent

erp

rise

s w

ith u

sers

and

cus

tom

ers

is e

nhan

ced

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

s

Key

pe

rform

ance

in

dica

tor

Tim

esca

le

3AA

war

enes

s o

f so

cial

en

terp

rise

s in

the

city

is

incr

ease

d

A s

trat

egic

app

roac

h to

pro

mot

ing

the

sect

or is

dev

elop

ed:

• A

nee

ds a

naly

sis

in re

latio

n to

mar

ketin

g an

d pr

omot

ion

of th

e se

ctor

is c

arrie

d ou

t

• A

com

mun

icat

ions

pla

n fo

r so

cial

ent

erpr

ises

is d

evel

oped

Soc

ial e

nter

pris

es w

ill be

pro

mot

ed o

nlin

e an

d th

roug

h so

cial

med

ia

and

othe

r ro

utes

:

• Th

e on

line

and

prin

ted

dire

ctor

y w

ill be

mai

ntai

ned

and

prom

oted

• S

ocia

l ent

erpr

ises

will

be p

rom

oted

thro

ugh

soci

al m

edia

• Th

e co

mm

unic

atio

ns p

lan

for

the

sect

or w

ill be

impl

emen

ted

Pro

mot

ion

and

com

mun

icat

ions

pla

n in

stal

led

ES

EN

dire

ctor

y

ES

EN

City

of E

dinb

urgh

C

ounc

il

Bus

ines

s G

atew

ay

Nee

ds a

naly

sis

carr

ied

out

Com

mun

icat

ions

pl

an d

evel

oped

Com

mun

icat

ions

pl

an im

plem

ente

d

Sec

tor

turn

over

gr

ows

by 5

%

annu

ally

Apr

il 20

14

Mea

sure

d in

201

5 an

d 20

17

Page 18: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

18

Str

ateg

ic O

utco

me

3: E

ngag

emen

t b

y so

cial

ent

erp

rise

s w

ith u

sers

and

cus

tom

ers

is e

nhan

ced

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

3BM

ore

so

cial

en

terp

rise

p

rod

ucts

and

se

rvic

es a

re

pur

chas

ed

Mor

e bu

sine

sses

will

buy

prod

ucts

and

ser

vice

s fro

m s

ocia

l ent

erpr

ises

:

• C

onne

ctio

ns a

mon

gst s

ocia

l ent

erpr

ises

and

bus

ines

ses

will

be

deve

lope

d th

roug

h st

rate

gic

part

ners

hips

• A

foru

m fo

r in

tera

ctio

n be

twee

n th

e pr

ivat

e se

ctor

and

soc

ial

ente

rpris

es w

ill be

est

ablis

hed

• Th

e E

SE

N s

ocia

l ent

erpr

ise

dire

ctor

y w

ill be

dis

trib

uted

to

inte

rest

ed b

usin

esse

s

Mor

e co

nsum

ers

will

buy

prod

ucts

and

ser

vice

s fro

m s

ocia

l ent

erpr

ises

:

• In

form

atio

n ab

out s

ocia

l ent

erpr

ises

will

be m

ade

avai

labl

e in

pub

lic

spac

es s

uch

as li

brar

ies,

sch

ools

and

com

mun

ity c

entr

es

• E

SE

N w

ill es

tabl

ish

a ‘fr

iend

s of

soc

ial e

nter

pris

e’ e

-new

slet

ter

• Th

e fe

asib

ility

of r

unni

ng a

soc

ial e

nter

pris

e fe

stiv

al w

ill be

in

vest

igat

ed a

nd h

eld

if fe

asib

le c

onne

cted

with

ent

erpr

ise

activ

ity

Inte

r-tr

adin

g am

ongs

t thi

rd s

ecto

r or

gani

satio

ns s

hall

be in

crea

sed:

• S

ocia

l ent

erpr

ise

and

third

sec

tor

prod

ucts

and

ser

vice

s ar

e pr

omot

ed th

roug

h TS

I par

tner

s’ c

omm

unic

atio

ns

• C

ross

-sec

tora

l spe

ed-d

atin

g ev

ents

are

hel

d

• A

cam

paig

n en

cour

agin

g H

ousi

ng A

ssoc

iatio

ns to

buy

from

an

d en

gage

with

soc

ial e

nter

pris

es w

ill be

incl

uded

in th

e C

omm

unic

atio

n S

trat

egy

• S

ocia

l ent

erpr

ises

will

be s

uppo

rted

to d

evel

op p

artn

ersh

ips

and

cons

ortia

with

a v

iew

to (p

oten

tially

) joi

ntly

del

iver

ser

vice

s

e-ne

wsl

ette

r es

tabl

ishe

d

Feas

ibilit

y st

udy

com

plet

ed

Spe

ed-d

atin

g ex

chan

ges

esta

blis

hed

Whe

re a

ppro

pria

te

busi

ness

par

tner

ship

s an

d/or

con

sort

ium

s w

ill be

form

ed to

str

engt

hen

the

pros

pect

s of

at

trac

ting

inve

stm

ent

ES

EN

Bus

ines

s G

atew

ay

Sco

ttis

h B

usin

ess

in th

e C

omm

unity

EV

OC

VC

E

Bus

ines

s fo

rum

s

Foru

m e

stab

lishe

d

Dire

ctor

y di

strib

uted

to

50

busi

ness

es

per

year

Info

rmat

ion

abou

t so

cial

ent

erpr

ises

av

aila

ble

in 5

0 pu

blic

sp

aces

Circ

ulat

ion

of

e-ne

wsl

ette

r gr

ows

to 3

00

If fe

asib

le fe

stiv

al

happ

ens

ever

y tw

o ye

ars

One

eve

nt p

er y

ear

2% m

ore

soci

al

ente

rpris

es p

er

year

citi

ng H

ousi

ng

Ass

ocia

tions

as

cust

omer

s

Sum

mer

20

14

Ong

oing

Oct

ober

20

14

2018

2015

2017

Apr

il 20

15 a

nd

annu

ally

th

erea

fter

Ann

ually

3CP

eop

le a

re

enco

urag

ed

and

sup

po

rted

to

vo

lunt

eer

in s

oci

al

ente

rpri

ses

• Vo

lunt

eer

oppo

rtun

ities

in s

ocia

l ent

erpr

ises

are

pro

mot

ed th

roug

h th

e Vo

lunt

eer

Cen

tre

Edi

nbur

gh

• S

ocia

l ent

erpr

ises

are

dire

cted

to V

CE

trai

ning

and

bes

t pra

ctic

e gu

ides

• Th

e ne

ed fo

r sp

ecia

list t

rain

ing

in v

olun

teer

sup

port

for

soci

al

ente

rpris

es is

ass

esse

d an

d, if

requ

ired,

del

iver

ed

Nee

ds a

naly

sis

carr

ied

out

VC

E

ES

EN

Volu

ntee

ring

in

soci

al e

nter

pris

es

grow

s by

5%

an

nual

ly

2015

2017

Page 19: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

19

Str

ateg

ic O

utco

me

4: T

he s

oci

al a

nd e

cono

mic

imp

act

of

Ed

inb

urg

h’s

soci

al e

nter

pri

se s

ecto

r is

u

nder

sto

od

and

rec

og

nise

d

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

4AT

he s

ize

of

the

sect

or

is

und

erst

oo

d a

nd

pro

mo

ted

The

size

of t

he e

ngag

ed s

ocia

l ent

erpr

ise

sect

or is

und

erst

ood:

• Th

e si

ze a

nd im

pact

of s

ocia

l ent

erpr

ises

eng

agin

g w

ith E

SE

N w

ill be

map

ped

on a

bie

nnia

l bas

is

• Th

e re

sults

of t

his

map

ping

will

be p

rom

oted

thro

ugh

PR

cha

nnel

s an

d m

ade

avai

labl

e to

pol

icy

lead

ers,

ele

cted

mem

bers

, etc

• S

ocia

l ent

erpr

ises

par

ticip

ate

in C

ompa

ct in

itiat

ives

to m

easu

re th

e he

alth

of t

he th

ird s

ecto

r

The

size

of t

he s

ecto

r in

term

s of

org

anis

atio

ns th

at m

eet t

he S

ocia

l E

nter

pris

e C

ode

is u

nder

stoo

d:

• A

map

ping

exe

rcis

e in

volv

ing

TSI p

artn

ers

will

be u

nder

take

n th

at

will

iden

tify

and

anal

yse

the

scal

e of

org

anis

atio

ns th

at m

eet t

he

Soc

ial E

nter

pris

e C

ode

• Th

e S

ocia

l Ent

erpr

ise

Cod

e sh

all b

e pr

omot

ed th

roug

h TS

I par

tner

s to

hel

p th

ird s

ecto

r or

gani

satio

ns d

ecid

e if

they

wan

t to

iden

tify

thei

r or

gani

satio

n or

trad

ing

arm

s as

soc

ial e

nter

pris

es

Map

ping

repo

rts

Wid

e-ra

ngin

g m

appi

ng

occu

rs

ES

EN

EV

OC

VC

E

Und

erta

ken

by

June

201

5

2015

2017

June

201

5 on

war

ds

4BB

usin

esse

s le

arn

abo

ut a

chie

ving

so

cial

imp

act

fro

m s

oci

al

ente

rpri

ses

SM

Es/

busi

ness

es a

re in

vite

d to

eve

nts

prom

otin

g th

e so

cial

impa

ct o

f so

cial

ent

erpr

ises

:

• B

usin

esse

s ar

e in

vite

d to

eve

nts

prom

otin

g th

e so

cial

impa

ct o

f so

cial

ent

erpr

ises

• A

sho

rt fi

lm a

nd p

rom

otio

nal p

ack

abou

t ach

ievi

ng s

ocia

l im

pact

th

roug

h tr

adin

g is

cre

ated

• S

ocia

l ent

erpr

ise

is p

rom

oted

as

a w

ay d

oing

bus

ines

s th

roug

h C

oope

rativ

e C

apita

l CC

SR

rout

es

Sho

rt fi

lm

ES

EN

Bus

ines

s G

atew

ay

City

of E

dinb

urgh

C

ounc

il

Bus

ines

s fo

rum

s

Sho

rt fi

lm c

reat

ed

Bus

ines

ses

invi

ted

to o

ne s

ocia

l en

terp

rise

even

t per

ye

ar

End

201

5

Ong

oing

Page 20: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

20

Str

ateg

ic O

utco

me

5: A

cces

s to

so

cial

ent

erp

rise

ed

ucat

ion

incr

ease

s in

sch

oo

ls a

nd

f

urth

er a

nd h

ighe

r ed

ucat

ion

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

5AS

cho

ols

in

Ed

inb

urg

h ar

e en

gag

ed in

so

cial

ent

erp

rise

ed

ucat

ion

Mor

e sc

hool

s ar

e en

gage

d in

soc

ial e

nter

pris

e ed

ucat

ion

thro

ugh

the

follo

win

g pr

opos

ed a

ctio

n:

• A

pla

n an

d gu

idan

ce s

houl

d be

dev

elop

ed s

ettin

g ou

t how

soc

ial

ente

rpris

e in

sch

ool e

duca

tion

coul

d be

enc

oura

ged

• M

ore

scho

ols

ende

avou

ring

to e

mbe

d so

cial

ent

erpr

ise

as a

cro

ss-

curr

icul

ar a

ctiv

ity

• M

ore

teac

hers

and

col

lege

lect

urer

s w

ill at

tend

CP

D tr

aini

ng in

‘U

nder

stan

ding

Soc

ial E

nter

pris

e’

• C

olle

ge s

tude

nts

will

have

the

oppo

rtun

ity to

par

ticip

ate

in

Und

erst

andi

ng S

ocia

l Ent

erpr

ise

Aw

aren

ess

Ses

sion

s

• S

tude

nts

at E

dinb

urgh

Uni

vers

ity’s

Mor

ay H

ouse

Sch

ool o

f E

duca

tion

will

have

the

oppo

rtun

ity to

par

ticip

ate

in U

nder

stan

ding

S

ocia

l Ent

erpr

ise

Aw

aren

ess

and

mee

t peo

ple

from

loca

l soc

ial

ente

rpris

es to

enc

oura

ge e

mpl

oyer

eng

agem

ent

The

soci

al e

nter

pris

e m

odel

will

be p

rom

oted

to H

E a

nd F

E s

tude

nts

cons

ider

ing

sett

ing

up th

eir

own

busi

ness

es

Pla

n to

be

prep

ared

for

the

sum

mer

of 2

015

City

of E

dinb

urgh

C

ounc

il

Soc

ial E

nter

pris

e A

cade

my

HE

/FE

sec

tor

Bas

elin

e of

pa

rtic

ipat

ion

esta

blis

hed

in th

e fir

st y

ear

with

a

min

imum

of 5

%

incr

ease

yea

r on

ye

ar

5% in

crea

se o

n te

ache

rs a

tten

ding

C

PD

on

soci

al

ente

rpris

e

Sum

mer

20

15

Ong

oing

Sum

mer

20

15

5BT

he c

reat

ivity

of

youn

g p

eop

le is

re

cog

nise

d a

nd

stre

ngth

ened

• A

n an

nual

Dra

gon’

s D

en is

run

for

scho

ol p

upils

• S

ocia

l ent

repr

eneu

rs in

the

city

are

trai

ned,

thro

ugh

the

Ent

erpr

ise

Ang

els

prog

ram

me,

to w

ork

with

sch

ool p

upils

and

col

lege

st

uden

ts to

hel

p th

em d

evel

op th

eir

idea

s

• M

ore

Edi

nbur

gh s

choo

ls a

chie

ve a

Soc

ial E

nter

pris

e in

Edu

catio

n C

ertifi

cate

A D

rago

n’s

Den

eve

nts

annu

ally

Soc

ial e

nter

pris

es a

re

trai

ned

Num

ber

of s

choo

ls

achi

evin

g th

is re

cogn

ition

in

crea

ses

City

of E

dinb

urgh

C

ounc

il

Soc

ial E

nter

pris

e A

cade

my

ES

EN

Volu

me

of s

choo

l pu

pils

par

ticip

atin

g in

the

Dra

gons

Den

in

crea

ses

by 5

%

year

on

year

.

A m

inim

um

of s

ix s

ocia

l en

trep

rene

urs

are

trai

ned

each

yea

r

Incr

ease

of 1

0%

year

on

year

Ann

ually

fro

m 2

014

Ong

oing

fro

m A

pril

2015

Ong

oing

Page 21: A Social Enterprise Strategy for Edinburgh...corporate social responsibility (CCSR) theme embraces a range of collaborative efforts between and across the public, enterprise and business

21

Str

ateg

ic O

utco

me

5: A

cces

s to

so

cial

ent

erp

rise

ed

ucat

ion

incr

ease

s in

sch

oo

ls a

nd

f

urth

er a

nd h

ighe

r ed

ucat

ion

Stra

tegi

c ob

ject

ive

Act

ions

Out

puts

Pro

pose

d de

liver

y pa

rtner

sK

ey p

erfo

rman

ce

indi

cato

rTi

mes

cale

5CYo

ung

peo

ple

ha

ve t

he c

hanc

e to

eng

age

with

E

din

bur

gh’

s so

cial

en

terp

rise

s

• M

ore

scho

ols,

col

lege

s an

d un

iver

sitie

s vi

sit s

ocia

l ent

erpr

ises

• S

ocia

l ent

erpr

ises

in th

e ci

ty o

ffer

stud

ent p

lace

men

ts le

ttin

g pu

pils

an

d st

uden

ts g

et in

volv

ed in

sol

ving

wor

k ba

sed

prob

lem

s

• A

sch

ool s

ocia

l ent

erpr

ise

is in

vite

d to

an

ES

EN

net

wor

k m

eetin

g at

le

ast o

nce

a ye

ar

• Li

nks

will

be d

evel

oped

bet

wee

n so

cial

ent

erpr

ises

and

bus

ines

s sc

hool

s w

ithin

the

HE

sec

tor

Pla

cem

ent p

rogr

amm

e es

tabl

ishe

d

A s

choo

l ide

ntifi

ed to

at

tend

a m

inim

um o

f one

ne

twor

k m

eetin

g pe

r ye

ar

A fo

rmal

exc

hang

e

City

of E

dinb

urgh

C

ounc

il

Soc

ial E

nter

pris

e A

cade

my

ES

EN

HE

/FE

sec

tor

15%

of s

ocia

l en

terp

rises

hos

t vi

sits

ann

ually

10%

of s

ocia

l en

terp

rises

offe

r pl

acem

ents

From

201

5