a responsive satellite-industry_ka2015_lisi_v02
TRANSCRIPT
A Responsive Satellite Industry for Responsive and Timely Delivered Satellite Systems
Dr. ing. Marco Lisi 21st Ka and Broadband Communications Conference Bologna, October 12-14, 2015
Summary
• The increasing complexity of satellite systems and the requirements of forthcoming space programs, asking for large number of spacecraft’s to be produced at very high data rates, suggest a radical paradigm shift in the way the space business is conceived;
• New organizational, technical and technological formats are required;
• “Through-life Integrated Concurrent Engineering”(TICE): concurrent engineering and through-life perspective integrated with collaborative technologies and large-scale production best practices.
Satellite industry megatrends
• High-throughput Satellite Communication Services i.e. increasing demand for near real-time, high speed connectivity due to: HDTV high definition video streaming for military
applications terrestrial wireless communications market
saturating “last mile” cost to add new end customers to a
network increasing exponentially • Constellations of many satellites in LEO or MEO for
navigation or Earth observation; • In general, more open, flexible, responsive and
cost-effective space missions.
Mega Constellations for Global Communications
Satellite Constellations for Earth Observation & Navigation
The “Glorious” 90’s
Heritage from the Past: Globalstar
Globalstar “Islands” Concept
Globalstar: Robotic Testing of Microwave Assemblies
Satellite Market Requirements
1. Products/Services more and more complex 2. Increasing market competitiveness 3. Increasing market volatility 4. Reduction of the “time-to-market” 5. High rate of technological innovation 6. High probability of partial or total failure
lead to
NEW TECHNOLOGICAL AND ORGANIZATIONAL PARADIGMS
Paradigm Shifts Needed in the Satellite Industry 1. Concurrent Engineering 2. Design to Cost 3. Design for Testability 4. Design for Producibility 5. Modular Approach to Design 6. Large Scale Production Techniques 7. Total Quality Management 8. Extensive Use of “off-the-shelf” Hardware and Software
Products 9. Electronic Management of Data (Data Management
Systems, PLM’s)
in one word:
CONCURRENT ENTERPRISE
Concurrent vs Traditional Waterfall Approach
Concurrency is the simultaneous involvement by all stakeholders in product development decisions from the outset and throughout the life cycle so that the entire value chain is reciprocally integrated—from idea to customer and back.
1. The bulk of costs are committed at early steps of a development cycle even though not expended until later
2. The cost of fixing faulty upstream decisions at late stages is exponentially greater than at earlier one
3. The opportunity costs of being late to market are very high, e.g., lower share, lower margins
4. Cross-functional teams typically provide a better quality solution to complex, dynamic product development problems than solo individuals—especially at early stages
5. Early simultaneous involvement in product development by cross-functional teams using structured development processes saves time and cost over the life cycle, especially if the design is novel.
Axioms of Concurrency
Concurrency: Axiom 1
Concurrency: Axiom 2
Concurrency: Axiom 5
Concurrency & Collaboration: Concurrent Design Facilities
Concurrency and Customer Focus
Customer Needs
Management
Suppliers
Upstream Functions e.g. Product Design
Downstream Functions e.g. Manufacturing
Customer Needs
Management
Upstream Functions e.g. Product Design
Non- CE: Customer Needs Determined by a Few
The Concurrent Enterprise An Ensemble of Strategy, Process, Organization, and Tools
1. Red two-way arrows indicate synergies;
2. A “composite” of these elements is stronger than the sum of each separately. The 2-way arrows indicate that 1+1=2+
3. Synergy among these four sets of practice enables product creation systems to achieve cost effective innovation, two otherwise incompatible outcomes
4. At the center of the composite is the Voice of Customer (“Customer-centric Enterprise”).
Through-life Integrated Concurrent Engineering
• Through-life: all phases of a satellite business are covered
(including launches, operations, maintenance, service provision), not just system development;
• Integrated: all disciplines and expertise's are integrated in a
systemic perspective. All actors (management, upstream and downstream functions, supply chain) and stakeholders of the “extended” enterprise are cooperating towards the common objective;
• Concurrent: concurrent and collaborative approaches and
technologies (IT) are widely adopted;
• Engineering: all aspects of the enterprise are engineered and
optimized with a holistic perspective.
TICE Main Guidelines (1/2)
• Engineering Processes: Concurrent and collaborative system engineering; Model-based systems engineering; Service Systems engineering; Modular design techniques.
• Technologies: Software Defined Radio; Reconfigurable antennas and payloads; Digital Signal processing; 3D printing; Fully automated AIT stations; Robotics.
TICE Main Guidelines (2/2)
• Best Practices: Standardization of requirements; Standardization of interfaces at component/subsystem
level; “Plug & Play”architectures; Multiporpose “building blocks”.
The TICE-based Enterprise Characteristics
1. Its perimeter extends to customers, partners and vendors (“extended enterprise”);
2. The line of demarcation between itself and the competitors is soft shaded (from competition to “copetition”);
3. Knowledge is being shared without cultural and organizational barriers;
4. Collaborative approaches drive innovation, despite the resistance of the formal organization.
Conclusion
• The space industry is currently transitioning from a recent environment populated almost exclusively by public institutions (national space agencies, international organizations, departments of defense, etc.) to a very near future where private funds will lead market decisions;
• A Through-life Integrated Concurrent Engineering (TICE) approach is needed, integrating such paradigm shifts as concurrent engineering, design to cost, design for producibility and testability, modular approach to design, total quality management;
• A TICE-based Concurrent Enterprise model, coupling innovation and flexibility, might enable the space industry to react positively to the challenges of mega constellations and of more severe business conditions.