A New Frameworkfor Leadership Coaching

Dr. Marshall Goldsmith

Marshall@MarshallGoldsmith.comwww.MarshallGoldsmith.com

The Life Plan ReviewCoaching Process

Goals • Understand and be ready to try Life Plan

Review (LPR) Coaching• Understand the building blocks of LPR and

know how they can be integrated in the process:– Alan Mulally and the BRP– Feedforward– The Daily Question Process– Stakeholder Centered Coaching

• LPR Options– Group Options – 100 Coach, Intact Team, LPR 50– Individual Options - Life Coaching, SCC

Peter Drucker on asking

“The leader of the pastknew how to tell.

The leader of the futurewill know how to ask.”

Learning from a great leader

• The most important factor for successful change is the client – not the coach

• Focus on helping great leaders get even better.

• Don’t make coaching about your own ego• Have a clear, replicable process• Be a facilitator of learning – you don’t have to

be an expert• If they don’t care – don’t waste your time• If you don’t care – don’t waste your time

Alan MulallyThe Business Plan Review

• Establishing clear leadership behavior• Communicating across the company• Zero tolerance for bad behavior• Complete transparency• Setting clear priorities• Red, Yellow, Green measurement• Accountability without judgment

It is OK to need help and structure

• The changing role of coaching – from ‘fixing losers’ to ‘helping winners’

• 27 top executive endorsements• Athletes, movie stars, world leaders• If could have fixed it by yourself, it

would probably be fixed by now• ‘I need help and it is OK!’

The value of structure• The Checklist Manifesto• The daily question process• SCC Coaching• The BPR process• The LPR process

Daily Question Process• Why the process works• How the process works• Applications on employee

engagement

Active questions vs.passive questions

• How active questions focus on what you can do to make a positive difference for yourself and the world

• How passive questions focus on what the world needs to do to make a positive difference for you

Six active questionsDid I do my best to:

• Set clear goals?• Make progress toward goal

achievement?• Be happy?• Find meaning?• Build positive relationships?• Be fully engaged?

Active question research4885 participants – 95 studies

• 34% reported improvement on all six items• 67% reported improvement on at least four

items• 91% reported improvement on at least one

item.• 9% reported no improvement• Less than 1% of respondents reported overall

lower scores

Feedforward• The feedforward exercise• Letting go of the past• Listening to suggestions without

judging• Learning as much as you can• Helping as much as you can • Learning points to help you be a

great coach

Applications of feedforward

• Leadership development• Coaching• Team Building• Family• The LPR

The Stakeholder Centered Coaching Model

• The history of ‘pay only for result’s’ coaching

• Qualifying coaching clients –internally or externally

• Determining key stakeholders• Involving upper management• Interviewing key stakeholders• Feedback and follow-up• Measuring positive change

When SCC will not work

• The person doesn’t want to change• “Written-off” by the company• Lacks business or technical

knowledge• Wrong strategy or direction• Integrity or ethics violations• Person in wrong job - company

The Stakeholder Centered Coaching Model

• The evolution of SCC– The importance of the coach– The importance of the client– The importance of the Stakeholders

• Guidelines for stakeholders– Focus on the future – feedforward– Be positive, not cynical– Tell the truth– You try to improve as well

The SCC Model• ASK• LISTEN• THINK• THANK• RESPOND• INVOLVE• CHANGE • FOLLOW-UP

Changing perception

• Why changing perception is more difficult than changing behavior

• How follow-up leads to a long-term change in perception – as well as behavior

• The Roman numeral watch case study

Expanding the value of coaching

• Four great case studies– Alan Mulally– France Hesselbein– Kent Kresa– Hubert Joly

The Life Plan Review (LPR) Process

• Setting life goals (personal and professional)

• Daily questions• Weekly review• Accountability without judgment• A support group• Feedforward• Integrating with SCC

LPR Options

• 100 Coaches LPR (Top 8 Coaches)• Intact work team• LPR 50• Individual coaching

Achieving mindfulness

Am I beingthe person that I want to be

right now?