1

2

A MEDIA BRAND ANCHORED IN LE MONITEUR’S ECOSYSTEM

> Construction Traders <

> Buyers <> Construction decision-makers <

> Craftsmen < > Landscapers <

> Prescribers <

> International decision-makers <

ARCHITECTS

Media kit AMC

3

A MULTITUDE OF CONTACT POINTS TO REACH THE FRENCH ARCHITECTURE AND DESIGNER COMMUNITY

• EVENTS to take the floor

• Equerre d’Argent Awards

• AMC architecture “after-work” events

• Bespoke conferences and events

• BRAND PUBLISHING To accompany you in your content creation

• STUDIESTo reveal new trends and topic in the sector

• ULTRA-QUALIFIED DATABASEto carry out targeted marketing campaigns

• NEWSLETTERS Sent out at the most strategically appropriate time

• WEBSITE To discover all the news in construction distribution

• SOCIAL MEDIA PRESENCETo share all the hot news from the

sector

• WEBINARS To intervene on key issues and interact

with traders

Media kit AMC

4

THE LEADING MAGAZINE ON ARCHITECTURE AND DESIGN

readers copies

9 issues including 2 special yearly editions(Interiors, 100 buildings of the year)

+ 1 special issue + thematic supplements at trade shows

Of readers exposed to at least one AMC media supports consider the

it to be the leading brand in sector*

77 %

*Médiamétrie Study 2017. Target: AMC readers

Believe that AMC Magazine is a quality magazine*

70 %

Media kit AMC

5

THE LEADING WEBSITE TO TARGET ALL ARCHITECTURE DECISION-MAKERS

N° information portal for architecture

monthly

page views

monthly

visits

4 672 subscribers

USEFUL AND OPERATIONAL CONTENT:

architectural projects & achievements, competition results, design & interior, professional life, cultural events, debates, products

Media kit AMC

6

A WEEKLY NEWSLETTER SENT AT THE MOST OPPORTUNE TIME

AMC's weekly newsletter focuses on the news and issues of the sector

Disptach Day An implicated audience Engaged architects

TUESDAY 9 200 SUBSCRIBERS

32 % OPENING RATE*

*vs 10 % B2B market average opening rate

• Projects and accomplishments

• Creation analysis

• Highlighting agencies

• Decrypting innovative Materials

Media kit AMC

7

A DATABASE TO CONDUCT ULTRA-TARGETED MARKETING ACTIONS

5 DATA

PRODUCTS

BENEFITS

The most comprehensive database of the market

66 %** project management(over 63 000 @)

Media kit AMC

>> amongst your core target<<

>> potential prospects<<

>> your CRM data<<

>> via behavioural and profile targeting<<

>> your audience<<

407 000 named and active contacts*

of construction directors and executives

80% of email addresses are named*(and received by professionals at their

workplace)

* Having reacted to at least one communication in the last 3 months // ** coverage rate of companies with over 20 employees(vs INSEE)

8

STUDIES TO REVEAL NEW TRENDS AND ISSUES IN THE SECTOR

You partner up with AMC’s editorial board to interview

architects and technical design offices on new issues,

challenges, and trends of the sector

You push for reflection around a specific problem

concerning you or concerning the market (brand

image, reputation, satisfaction, opinions…)In partnership with*

2 TYPES

D’ÉTUDES

EDITORIAL

STUDY

AD HOC

STUDY

Gather expert opinions & fuel your speeches

(events, seminars…)

Conduct relevant marketing & communication actions

Create highly value-adding content

(article, video, infographics...)

BENEFITS

Media kit AMC

9

WEBINARS TO INTERACT WITH ARCHITECTS AND DESIGN OFFICES

2 TYPES DE

WEBINARS

editorial

WEBINAR

You become the sponsor of a webinar created by AMC’s

editorial board and are visible throughout the promotional

plan (before, during, and after the live event )

brand content

WEBINAR

You create your own webinar (or rely on our publishing

team to guide you) and are visible throughout the

promotional plan (before, during, and after the live event)

Acquire new contacts and build your customer loyalty

Liven up your networkImprove your image and

reputation

BENEFITS

Media kit AMC

10

A PUBLISHING SERVICE TO GUIDE YOU IN THE CREATION OF YOUR CONTENTS

A publishing department to create diverse and highly value-adding expert content

A turnkey service that includes

• The creation of your contents

• A draft model and layout optimisation

• Printing and publication with the magazine

• Possibility of publicising your content to a selection of profiles extracted from our specialized database (email or postal

addresses)

Equip your sales forces and promote your operations

Nurture your website, your intranet, and social networks

Enrich your internal and external communication

BENEFITS

• Custom operations• Computer graphics• White papers

• Videos• Reports• Supplements• …

Media kit AMC

11

EVENTS TO TAKE THE FLOOR THROUGHOUT THE YEAR

Share your ideas and design Networking opportunitiesValuing your expertise in front

of an audience of committed decision-makers

An excellent notoriety rate : 90% of AMC's readers know the Equerre d’Argent awards*

AMC organises Afterworks to allow architects and interiordesigners to share their experience and debate ontopical issues chosen by the editorial committee.

This short format (1½ hours) is led by Gilles Davoine,

AMC’s editor-in-chief at the Maison de l’Architecture

Bespoke Afterworks: Example: “BIM History by Autodesk”, “Acoustic Design by Knauf”, Offices and new workspaces

Every year, the Équerre d'argent prize rewards the innovationand revival of architectural production

It honours project owners and architects who have stood outon these projects in 4 categories: Housing, Youth Culture &Sport, Activity Venues, Civil Engineering Structures, and awardsthe Prize for the best work of art and the prestigious Équerred’Argent award.

This ceremony brings together an average of 500 professionalsevery year

EQUERRE D’ARGENT AWARDS35th edition, November 2018 in Paris

ARCHITECTURAL AFTERWORKS

BENEFITS

Media kit AMC

12Media kit AMC

RATES &

EDITORIAL CALENDAR

13

MAGAZINE: GROSS RATES 2019 (€ EXCL. VAT)

PREMIUM PLACEMENTS

1st Double page 13 700 €

Back cover AW 10 900 €

Inside back cover AW 9 100 €

Inside front cover AW 10 300 €

1st right-hand page AW 10 100 €

Page (section opening page) AW 9 600 €

Advertorial page 8 600 €

STANDARDS PLACEMENTS

Double page 11 900 €

Page (right-hand side) AW 9 900 €

Page AW 8 600 €

1/2 Page (right-hand side) 5 100 €

1/2 page 4 200 €

1/4 page 2 500 €

AW = AdWall Pack (print + online)

FORMATS (L x H in mm)

Technical Conditions

Reservation deadline: no later than 1 month prior to publication Material submission deadline: 3 weeks prior to publication Images must be converted to CMYK, resolution 300 dpi / All colours must be converted to CMYK / All fonts must be incorporated / The export settings to be used must be “PDF/x-1a:2001” (tick the box to activate cutting marks and lines, bleed of 5 mm for full-page formats) / Attach colour outputs from documents communicated / Send PDF by e-mail (maximum 5 MB) to ftp://ftp.groupemoniteur.fr (login : execution - password: exe300909) or by a transfer link

Cancellation policy: no later than 1 month prior to publication After this deadline, the full fee will be charged for cancellationPrices in € excl. VAT 2019 apply to any insertion on or after 1 January 2019. Sales conditions 2019: Contact us

SALES CONTACT: Andrea ROIG Director of International Sales

Tel: +33 1 77 92 96 46

Email : andrea.roig@infopro-digital.com

Actual formatwithout bleed

Full Page +5 mm bleed size

Double page 426 x 270 460 x 300

Page 200 x 270 230 x 300

1/2 page (horizontal) 200 x 135 -

1/2 page (vertical) 100 x 270 -

1/4 page square 100 x 135 -

Technical Contact: International Sales Assistant

+33 1 77 92 94 71 sales-ipd@infopro-digital.com

Media kit AMC

AW = AdWall Pack (print + online)

Cover wrap 28 500 €

Gate-fold + outside back cover page 23 600 €

Inside front cover with fold 21 900 €

Gate-fold 19 100 €

Inside back cover with fold 19 500 €

Literary award bandeau 18 000 €

Catalogue co-routing 14 500 €

EVENT FORMATS

Inserts1

2 pages 9 100 €

4 pages 14 700 €

6 pages 16 300 €

8 pages 19 500 €

12 pages 22 000 €

16 pages 23 500 €

Technical fees, superior pagination, regional & targeted inserts

– please contact us

14

DIGITAL: DISPLAY OFFERS

IMPACT 1 IMPACT 2

Duration 1 week 2 weeks

Publication on amc-archi.comIn run-of-site

1 format of your choice(MPU, leaderboard)

33% share of voice

(estimation : 15 000 impressions)

1 format of your choice(MPU, leaderboard)

33% share of voice

(estimation : 30 000 impressions)

Publication on the weekly e-newsletter(Sent to 9 200 subscribers)

1 sending

1 format of your choice(MPU, leaderboard)

2 sendings

1 format of your choice(MPU, leaderboard)

Rate (net) 2 500 € 4 000 €

Media kit AMC

15

ARCHI PACK: LE MONITEUR + AMC BUNDLE OFFER

X

An offer guaranteeing exceptional visibility amongst architects

ARCHITECT PACK 2 weeks

Bundle

4 weeks

Bundle

Duration 2 weeks 4 weeks

1. On lemoniteur.fr / in the “Architecture” section

1 format of your choice

50 % share of voice (SOV)

1 format of your choice

50 % SOV

2. On amc-archi.com /in run-of-site

1 format of your choice

50 % SOV

1 format of your choice

50 % SOV

Rate (net net) 4 000 € 7 000 €

Media kit AMC

16

DIGITAL: INFEED OFFER

• A native content format to take the floor within the news feed

• Emerge via an integrated content format

Infeed Offer

Duration 2 weeks

Publication on amc-archi.com 33% SOV on the website(estimation: 10 000 impressions)

Weekly E-newsletter

(sent to 9 200@) 2 sendings

Rate (net) 3 000 €

Media kit AMC

17

DIGITAL: PREMIUM FORMAT

PAGE-WRAP FORMAT

Duration 4 weeks

Publication on

amc-archi.com

Page- wrap inrun-of-site

50 000 impressions

Rate (net) 4 700 €Gross rate 10 000 €

OPTIONAL:Creation of your page-wrap banner

+ 1 000 €

Media kit AMC

18

DIGITAL: MASTHEAD FORMAT

MASTHEAD BUNDLE

Duration 4 weeks

Publication on amc-archi.com

Arche Rotation générale

50 000 impressions

Rate (net) 4 700 €Gross rate 9 500 €

Media kit AMC

19

DIGITAL: BRAND CONTENT

Non-binding imagesMedia kit AMC

Publish your advertorials on amc-archi.com and benefit from the editorial endorsement of AMC and a strong digital audience.

A simple, turnkey process allowing you to highlight your expertise.

20

DIGITAL: SLIDER FORMAT OFFER

You want to promote your projects & achievements, your collaborations, your architectural projects?Benefit from the SLIDER format: slideshow on amc-archi.com

Slider Format

on amc-archi.com

Duration: 1 week

Slideshow of your projects

integrated into the newsfeed

100% SOV

Rate (net net): 2 000 €

Media kit AMC

21

DATA: EMAIL CAMPAIGNS

Hire targeted email addresses from our database

You deliver the contents in HTML format

Flash Products:

Turnkey format, technical fees included

Hire of qualified

email addresses

CPM Rates

(net net)

< 3,000 addresses Selon volume

3,001 to 5,999 addresses 400 €

6,000 to 9,999 addresses 350 €

10,000 to 19,999 addresses 300 €

20,000 to 39,999 addresses 270 €

De 40,000 to 69,999 addresses 250 €

Over 70,000 addressesQuote upon

request

“Innovations” Flash Email

Target: Selection of 10 000 architects’ email addresses

1 product unit = 1 500 €Including technical fees

Technical elements to be provided:• 1 HD image: JPG, GIF, PNG format

• Subject: 100 characters at most

• Text: max. 450 characters and 2 paragraphs

• The URL of your redirection link

• Technical elements to be submitted no later than 5 days

before the start of the campaign

Number of

contacts

Rate (net net)Including technical fees

1 sending1 sending

+ 1 follow-up

50 000 @ 10 000 € 15 000 €

20 000 @ 5 000 € 7 500€

10 000 @ 3 000 € 4 500€

5 000 @ 1 500 € 2 500 €

Media kit AMC

22

DATA: “INNOVATIONS” FLASH EMAILING

1 product unit = 1 500 €Including technical fees

Media kit AMC

After an exhibition, AMC offers you the possibility of highlighting your product innovations presented during the event via our “Innovations” flash email campaign

An opportunity to communicate and to:

Extend your presence by capitalizing on the contacts made during the exhibition

Emphasise your products as well as amongst non-visitors receiving the emails

Enhance your innovations with the « product unit » format

The Package:

Turnkey solution: we create the product unit for you

Target: selection of 10 000 email addresses from architects

Format: an email with 4 product units

Dispatch: 2 weeks after the end of the trade show

1 dispatch + 1 reminder to the openers of the first email

Available in 2019 after:

Workspace Paris

Maison et Objets Paris

Architect@Work Paris, Lyon et Nantes

23

DATA: POSTAL ADDRESSES

CONSTRUCTION FILE PURCHASING

Hire of qualified addresses CPM rate

< 9 999 addresses 300 €

10,000 to 19,999 addresses 250 €

20,000 to 39,999 addresses 200 €

Over 40,000 addresses 150 €

Over 70,000 addresses Quote upon request

Media kit AMC

24

A TEAM AT YOUR SERVICE

Andrea ROIGDirector of International SalesTel: +33 1 77 92 96 46Mobile: +33 6 10 36 96 98andrea.roig@infopro-digital.com

Miltiadis PAPAGEORGIOURegional Account Manager

Tel : +44 (0) 207 316 9201Mobile : +44 (0) 755 782 3009miltiadis.papageorgiou@infopro-digital.com

Alexandra SCHOLLInternational Commercial Marketing Executive Tel: +33 1 77 92 99 74Mob: +33 6 13 26 94 74 alexandra.scholl@infopro-digital.com