a guide to intranet engagement an intranet you’ll actually … · 2017. 11. 17. · web marketing...
TRANSCRIPT
A GUIDE TO INTRANET ENGAGEMENT
An intranet you’ll actually like.
Letter from the editorLaunching an intranet is easy. Flip on the switch, open
the gates, and watch the people pour in. Right? Nope.
In the words of Igloo’s CEO, Dan Latendre, “we’re not
Kevin Costner.”
Albeit a fast and loose reference to the ’80s film, Field of
Dreams, it uncovers one of the most common (and most
dangerous!) assumptions to make when launching an
intranet: if you build it, they will come. You’re better off
to assume they won’t.
Why? Because then you’ll get what you’ve really been
craving — a challenge and an opportunity to get out of
your comfort zone. Scary, yes! But scary is good. You won’t
just be an intranet manager anymore. You’ll be an advisor,
a strategist, a marketer, a coder, a journalist, and an
editor... with the tall task of making your employees care.
And they’ll thank you for it. When your employees see the
efforts you make to ensure they’re kept in the loop, they’ll
be much more likely to read, listen, and engage.
Our focus has always been on making a product that’s easy
to use, fast to deploy, and beautiful to look at. Those are
the three crucial ingredients to a successful intranet. Now
it’s your job to make it come to life.
Over the years, we’ve gotten pretty good at teaching our
clients how to get the most out of their intranets. This
guide outlines just a few ways to get better adoption and
engagement, no matter the platform. It’s all about making
the intranet an integral part of everyone’s day. It’s more
than having them adopt it, it’s making them want to use it.
Enjoy!
Katie,
Internal Communications at Igloo
One of the most common (and most dangerous!) assumptions to make when launching an intranet: if you build it, they will come.
Table of contents
NO PLACE LIKE HOME
Exploring the homepage, and how to make it more compelling.
EMAIL OR UPLOAD?
A flowchart that will change your life... or not.
RALLY THE TROOPS
Concrete actions to reach optimal buy-in for your intranet.
INTRANETIQUETTE
Intranets are communal things – a few guidelines on how to behave.
MEASURES OF SUCCESS FOR YOUR INTRANET
Prove the intranet is worth it – in terms everyone will understand.
BLOGS WITH A PURPOSE
Blog ideas and content types that will be welcome in any organization.
MAKE IT STICKY
It’s not about getting employees on the intranet – it’s about making
them come back. Find out how.
CREATING THE PERFECT PROFILE
Simple rules for making your profile stand out from the crowd.
CREATING LIKEABLE CONTENT
Learn how to create content that will have the whole office buzzing.
15 THINGS YOU CAN DO IN YOUR INTRANET
Don’t know where to get started with your intranet? We sure do.
MICROBLOG CHALLENGE
Build engagement and get people talking with quick status updates.
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Intranets with stale content don’t get used – they wither and die. Whether it’s content, conversations, or recent activity, regular updates make sure everyone is engaged and kept in the loop.
Display imageryImages are great emotional triggers that can draw people in and engage them in your content. Try collecting photos from your employees and showcasing them on your homepage. It has the same addictive qualities as looking at your Instagram feed and can be sourced organically from an array of contributors.
Use carouselsWhen space on the homepage is at a premium, carousels are a great option for prominently displaying news items. Start by establishing a regular rotation of at least three distinct pieces of content. Just make sure that you give users control over the navigation, so they can click through the stories at their own pace.
Keep it fresh
N O P A G E L I K E
D E S I G N E D F O R U S E R E N G A G E M E N T
THE HOMEPAGE
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“Your intranet should look like home.”
PROFILE
DamianWEB DEVELOPER
Job
I build web apps for Igloo. When I’m not working on a project, I’m improving my knowledge base and keeping up with trends.
Skills
HTML5, CSS3, JavaScript, AngularJS, jQuery, PHP
Hobbies
Basketball, Soccer, Barbell Training, Running, Biking
ACTUAL IGLOO EMPLOYEE
Design should never dictate the way people work. Form
should follow function. Organize your intranet in a way
that’s familiar. Use simple and clear language. Make it
easy to perform the most frequent and important tasks.
And resist the temptation to show off the cool stuff you
can do with technology, just because.
Link to popular contentIf the intranet is the central source of information, content will be varied and abundant, even in smaller organizations. Keep it simple. Narrow the number of choices in your primary navigation, but use expanded footers and a list of ‘quick links’ to provide a path to the most popular actions.
Find information easilyAn intranet’s usefulness is determined by its users. There are always going to be corporate requirements to satisfy, but if they turn the intranet into little more than a generic dumping ground for information, it’s not going to be useful. Make it easier to find information. Place search in a prominent place, consistently across all pages. Give people what they need to get work done.
Design for work, don’t work for the design
Attract actionGreat intranets have a clear purpose. So if the focus is on improving corporate dialogue, design for that purpose. Give the microblog feed maximum real estate and use bright colors to draw the user’s eye to the desired action. Every business works differently, which means there’s no intranet set up that will work for everyone. What works for one company could differ dramatically for another.
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IntegrateSimplify access. People don’t like having to switch between countless apps during their work day. It’s easy to get dizzy. An intranet needs to unify all the different tools you use, otherwise it’s just another icon to click on in the morning.
Resist the urge to put more onto the homepage.
It’s kind of like cooking: too much of one spice can
ruin a good thing. Focus on providing a clear sense
of direction, so you don’t confuse and overwhelm
your users. Serve up the most appropriate content
for any screen size, whether you’re mobile or not.
Take an inventory of your assets, remove redundant
and outdated information, and consolidate the rest.
Everyone will thank you.
Keep it simple
Tab itA little trick to add more content (without overwhelming the user) is to use a tabbed view. It’s a design pattern where content is separated into different panes within a widget, each viewable one at a time. Just remember that this approach implies that there is a relationship between information displayed on each pane, so organize content into logical groupings.
POSTED BY:
SamanthaSenior Graphic Designer
Ya, I’ll make it pretty!
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EMAIL OR UPLOAD?
Whole company My team One
person
Literally gonna die
if there’s no answer in 5 minutes.
Uh... it can wait a little.
Review your priorities
in life.
Upload and @mention the person.
Be honest. How bad? Who is concerned?
Is it urgent?
NO
NO
YES YES
IT’S ALL I DO
Is it mandatory
reading?
Your whole team?
Who is that
person?
Upload and broadcast. Add read tracking.
Microblog.
Super secret stuff?
Upload to the team
space.
Upload to team space, manage permissions.
Ugh, classic Bob.
Except Bob though. He’s nosy.
NO YES
My colleagueMy boss
YES
*Cough* Umm... Yeah...
Okay no but still...
Really?
Upload to the
team space & @mention.
Upload, manage
permissions, and share.
Microblog. Everyone will totes
apprec.
Is the ‘document’ a cat video?
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“We should tweet that.”
PROFILE
MarineWEB MARKETING MANAGER
Job
I’m part of the Igloo marketing team responsible for digital campaigns and website optimization. I enjoy Excel spreadsheets and long walks to the office cooler.
Skills
Data analysis, marketing, social media
Hobbies
Fitness, woodworking, cooking, talking to my cat
ACTUAL IGLOO EMPLOYEE
RALLY THE TROOPS
The marching orders Set aside 30 minutes to create a
mandate for your site. It should
describe WHAT you do and WHY
you do it. Share it with your team
so you can go forward together,
lockstep.
Comrades uniteWith your mandate in hand,
establish Standards of Practice
for your content managers.
Clarify roles, create guidelines,
set up a recurring meeting in your
team calendar, and start to share
knowledge and best practices
with your site squadron.
Wear it proudOutfit your team in not-so-camouflage gear like t-shirts, lanyards, or buttons to get attention around the office. Site swag is a great thank you gift for your contributors, but it also helps build awareness… and it might even get you VIP access to events. Yes it might sound weird or childish at first, but it really does work.
The reservesBuried in the dark depths of your company are rookie collaborators who are waiting for their first mission. Invite your story-mining, graphic-designing, CSS-coding colleagues from across the business to help you build your site. Seek them out, and involve them early in the process. They’ll be invaluable resources all along the way.
POSTED BY:
KatieInternal Comms Manager
Never, never, never give up!
Launching your new intranet shouldn’t be a solo mission — especially when it comes to content. When you’re ready to start populating your site, be sure to call in the reinforcements and get ready for battle.
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“Employee engagement is my game.”
PROFILE
ChristineDIRECTOR, HUMAN RESOURCES
Job
Ensuring Igloo family members feel valued and appreciated, while improving corporate communications along the way.
Skills
Corporate Communications, Negotiation, Employee Engagement
Hobbies
Dog lover, avid tea drinker, camping, gardening, and high heels because… shoes!
ACTUAL IGLOO EMPLOYEE
T H E B A D A S S C O M M U N I C A T O R ’ S G U I D E T O
Don’t overshare. Yes, people are interested in what you do outside of work, but not everything is meant to be shared. Use your common sense when posting.
ABOUT USING ALL CAPS. Is it an acronym? No? Then don’t use them, they’re the equivalent of shouting in written form.
INTRANETIQUETTE
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The “like” function has a very different meaning on work platforms. It isn’t like Facebook where you use it to give support or agreement with a statement. Treat it more like a read receipt, or an acknowledgment of the content.
Be careful when you subscribe people to documents and @mention them. Notifications are useful, but can get annoying if they’re not relevant and can send people on the hunt for the unsubscribe button.
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Need someone to see your message right away? Use the @mention function.
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If your microblog is over 200 words, it should probably be a blog.
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Keep a clean house. Archive or delete files when they are no longer needed, and make regular audits of your content to make sure all of it is relevant.
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Nobody likes an all staff email. That applies to the intranet, too. Target your message to specific groups and users so you’re not spamming the masses.
6 This is a work space first and foremost, so use the same level of civility and politeness as you would talking face to face.
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General rule for comments and posts: short and sweet. Keep it concise and to the point.
11 If you do need to change the architecture, ask the person who created the folders first.
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Respect the file architecture already in place. Spend a few extra seconds and upload things in the right places.
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If you’re upset or angry, you shouldn’t be posting on the intranet. Calm down, think about it again. The outcome will always be better.
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Your profile is more than your photo and hobbies. It’s a way for people to find skill sets within the company. Make sure your skills and talents are carefully listed and kept up to date.
No one wants their microblog feed to be suddenly overtaken by a huge photo or infographic. Be mindful of photo dimensions when microblogging.
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Never share your intranet username and password, especially not with a Nigerian prince wanting to upload your distant uncle’s will to the intranet.
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An intranet is used by a lot of people with varying skill levels. Whether it’s building a file architecture, writing a comment, or deciding where a document lives, keep it simple at all times.
Read your content before posting to make sure it’s appropriate for your company’s culture. Tone and sarcasm don’t usually translate well in writing.
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Getting @mentioned on everything can be really annoying. Be conscious of when you do it, and only use it when you know it will be relevant to that person.
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Never use the intranet to store sensitive information such as credit card numbers and passwords.
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Take the high road. If you are being flamed or harassed on the intranet, don’t respond. Report it to the intranet administrator.
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No swearing, inappropriate language, racism, or politics. You knew this already, right?
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CBA
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We’ve also been named to the Deloitte
Technology Fast 50 and Fast 500™ celebrating technological innovation,
entrepreneurship, leadership, and growth.
We’re proud to announce that we made
the Gartner Magic Quadrant for the 7th year
in a row for workplace social software.
We’re one of KMWorld’s 100 Companies that
Matter in Knowledge Management.
“I eat, sleep, and dream
data.”
PROFILE
AndrewDIRECTOR, SOFTWARE DEVELOPMENT
Job
I’m a problem solver and I like to get things done. Whether fixing a critical bug, planning for future growth, designing technical systems, or wrenching away on a car, I’m happiest when I’m charging toward a goal and knocking down tasks.
Skills
Corporate .NET Development, Server and System Automation, SQL & Windows Server Administration, IT Security
Hobbies
Car and bike maintenance, tuning electronics
Feeling growing pains?We totally get it.
ACTUAL IGLOO EMPLOYEE
Igloo is recognized as one of the fastest growing public and private technology companies in Canada and North America. And, we don’t just provide the technology, we offer solutions
and support to solve your unique business challenges.
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The success of an intranet depends on how it’s
defined. It’s not all about return on investment
(ROI) like traditional IT projects. Intranets have
loftier goals that can help improve a company’s
performance, but they don’t always have an
obvious impact on the bottom-line. That’s why
you have to set different goals from the start.
Whether it’s reducing the number of emails sent,
aligning your teams around a specific vision, or
sharing knowledge more efficiently, you have to
be clear on what you’re trying to achieve.
Some people have tried
coming up with complicated
equations to explain the
return on an intranet
investment, but they’re
never any good. It’s really
difficult to assign a number
value on an intangible asset.
The better way to see it is
through productivity and the
activities that it enables. Think
about it this way: the value
of an intranet comes from
the collaboration that the
technology enables, not the
technology itself. Yes, some
people in your organization
might expect an actual dollar
number as a result of the
implementation of this
new software, but in most
cases there’s no use in
looking at the net present
value of an intranet. Focus
your attention instead on
whether your employees got
more done because they
did it faster and simpler.
Determine whether they’re
more engaged because they
understand how they fit in
to the big picture. This is
evidence you can’t argue
with; it’s just a little bit more
difficult to capture. And
you definitely still have to
capture it – this is
a business after all.
M E A S U R E S O F
F O R Y O U R I N T R A N E T
SUCCESS16
EMPLOYEE SURVEYS
Some platforms actually have this feature built right in, or provide
many ways to easily manage this. They give you great insight into
what’s working and what isn’t. Make sure the questions you use don’t
dictate a certain kind of answer, otherwise your data ends up flawed.
FOCUS GROUPS
These are typically used before an implementation, but they can
work after, too. Sometimes, vendors will approach you about
upcoming features. You can conduct focus groups to see if these
would be useful to your employees, and if it’s ultimately worth
integrating it into your workflow. It can be used the same way to
solicit opinions on why a certain feature is used less.
ENGAGEMENT
This could relate to the number of comments/likes an average
news item gets on your intranet. Again, there are many different
ways to calculate it, but remember that this one isn’t a be-all and
end-all scenario. Create a formula that makes sense to you. Smaller
companies will have different results. Same goes for a company with
a more rigid company culture.
ROI calculators and prebaked formulas might work for you, but remember that they were conceived with a specific type of company in mind. What if you don’t work for that type of company? Not fitting into a metric doesn’t necessarily mean something is wrong. Every team in your company has objectives, and at the end of the fiscal year, whether it’s a number value, a percentage point, or a noticeable shift in behavior or morale, your leadership team wants to see progress. It’s your duty to convey to your leaders that the work you’ve done throughout the year has translated into something bigger and better, and will help drive the business forward.
You won’t always be able to tie your work directly to the executive team’s key
performance indicators. As a result, your team won’t always be the first one to get
budget or headcount. But that doesn’t mean you can’t knock their socks off with a
world-class communications program that your employees love, and that leaves them
practically begging to clone you.
All in all, reporting on an intranet should be based on objectives. Look at what you want
to accomplish, and measure that. Give yourself a timeline and check in periodically to
see how you’re tracking. Just because you don’t have dollar signs in your annual report
doesn’t mean you’ve gone all hippie. It means you’ve found a more meaningful way to
show exactly how you’re helping the rest of the organization achieve its objectives. It’s
like ROI, once removed. But it still counts.
POSTED BY:
KatieInternal Comms Manager
Think differently when it comes to ROI.
If you’re not measuring numbers, you don’t need benchmarks, right? Besides, can you even benchmark attitudes and behaviors?
Sure, here’s how:
RO-WHYWhat you’re measuring depends on what you’re trying to achieve.
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The key to a good blogging program is consistency. To achieve that, the best tool is a content calendar. Then, you have to keep it filled. The best way to achieve that is by having clearly defined content types and subjects, and making sure each one is being written about on a regular basis. Here are the ones we use at Igloo, but they work for every company.
NormMannequin
Come and say hi to me in the lobby y’all!
STARRING:
Know your surroundingsWhat’s up with the mannequin in the lobby?50 VIEWS | 15 LIKES | 8 COMMENTS
This can really be anything. It’s about voicing
things that everyone thinks, but wouldn’t
mention out loud. Of course, it has to be
done in a respectful manner. Every company
has their quirks, and it can be fun to point
them out. We all need to be able to laugh at
ourselves. That’s how you keep all
the egos in check.
We did what?!We’ve just been named best-dressed company of the year!56 VIEWS | 30 LIKES | 5 COMMENTS
Whether you’re delving into company culture,
or talking about recent events, this is a great
occasion to produce some lighter content.
Dig up some fun facts about the company,
how it was founded, how a certain project
came to life, or a funny client story.
Executive perspectiveFrom the CEO: I’m proud of you guys65 VIEWS | 41 LIKES | 5 COMMENTS
It’s an occasion to talk about the direction of
the company. This can be a general strategy
about the business or a product and service
announcement. It’s a great way to keep
people updated with what your leaders
are doing when you can’t fit everyone in a
boardroom anymore.
Virtual water coolerIt’s official: We’re moving to a new building sometime this summer
72 VIEWS | 14 LIKES | 12 COMMENTS
It can be the lack of meeting rooms, or
rumors about where the new office is going
to be. This should be a communal discussion
about a light-hearted work-related topic.
It can be whatever you’ve been hearing
about down the halls, or something that is
on management’s minds. It’s a great way to
gather feedback from everyone.
You might learn somethingGet familiar with our new mobile app22 VIEWS | 12 LIKES | 3 COMMENTS
Every company has technical and complicated
aspects. People will always be interested
in learning more about that. Seek out one of
the technical experts at your company, and
ask them to explain their job to a five-year-old.
Boil that down into a blog post, and you
have something that’s bound to be read by
the masses.
Employee of the monthMeet Jay: IT specialist by day, rock star by night68 VIEWS | 28 LIKES | 12 COMMENTS
Profile a person who did something
awesome recently. It can also be an
opportunity to introduce someone new
to the company. You can even create
a ritual out of it, like a monthly article.
BLOGS WITH A PURPOSE
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“I hope my answer made your day a little better.”
PROFILE
RyanSUPPORT ADMINISTRATOR
Job
As a customer care representative, I help clients kill bugs, and bend their igloos to their wills.
Skills
Customer Service, HTML, CSS, JavaScript, REST API Troubleshooting
Hobbies
Juggling, Cycling, Blacksmithing
Try it for free. Get an Igloo for up to 10 people for as long as you want.
Excited about Igloo yet?Of course you are.
igloosoftware.com/hello
ACTUAL IGLOO EMPLOYEE
Your intranet is up and running. Now how do you keep people coming back?
Make it sticky
Set it as your homepageOK, it may seem basic and corporate, but it’d be silly not to check this one off. Ask your IT department to set your intranet site as the default homepage. Make sure it’s the first thing everyone sees when they log on in the morning.
Offer exclusive contentThis is how you incite FOMO (Fear Of Missing Out) in your people: offer exclusive content like discounts, promotions, or contests on your site so they have a cool or fun (or lucrative) reason to stop by.
Consolidate your toolsThis one might scare you, but don’t be afraid to make big moves. Have you always sent your company updates by email? See what happens if you stop and post them to your intranet instead. We have it on good authority that no one will get hurt.
Spread the wordIt’s all about shameless plugs, mainly. Assume there are people who have never heard of the site (sad times, we know). Put on your marketing hat and drop the name of your site during interactions with your colleagues — don’t forget to pepper in the key messages!
Encourage social sharingAdd an element of gamification to your community by giving people points and badges for posting, liking, and commenting on content. The promise of MacGyver status might just keep them coming back.
“Don’t be afraid to make big moves”
POSTED BY:
KatieInternal Comms Manager
It may take time, but the payoff is huge.
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CREATING THE PERFECT PROFILE
BirthdayAugust 25
StatusMACGYVER
Total Points: 120004
Other profilesLinkedIn
Lidia StanekCommunity ManagerCOM Creations Inc.
Contact information489 Madison Ave., New York, New York 10022
AboutAs a member of the corporate marketing team, I’m the “point person” for our intranet site. My day-to-day involves posting news, measuring site traffic, interacting with staff, and training other team members. I’m always looking for new and interesting ways to communicate company information to make sure everyone’s engaged.
Fun factI once ran into Robert DeNiro on the street. Literally. (It was awkward.)
ExpertiseCommunications, Writing, Technology
HobbiesRunning, Food, Fashion
Phone: 535 353 3355 X333 Mobile: 353 535 5533
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A N AT O M Y O F A
PERFECT PROFILE PIC
PROFILE PIC
DON’TS
Well litNatural
lighting is best.
Good qualityThat doesn’t
mean professional
shots, but not blurry cellphone
shots either.
Just youNo other
distractions.
Neutral background
Nothing distracting from
your face.
Eye contactShows sincerity
and honesty.
SmileShow teeth
or not, it’s up to you.
Don’t use a pic of your kid
Your kid is adorable but they don’t work here. Save it for Facebook.
Don’t use a sultry selfie
Now every comment is going to have a sexual undertone. #awkward
Don’t use an old pic
Years ago you were skinnier and had
more hair. Accept the aging process.
Don’t use an avatar
We all wish we could look like a cute avatar, but
that’s not real yo.
Don’t use a group shot
People shouldn’t have to try to figure out which one is you.1 2 3 4
EXPRESS YOURSELF
Who is your daddy and what does he do?* Wait no, who are you and what do you do? People come to this page to learn more about you, so make sure it’s up to date.
*Bringing you back to the ’90s with our
favorite Arnie movie, Kindergarten Cop.
I’M DIFFERENT
I don’t like tacos – said no Juan ever.
Throw in a quote you like, or a fun fact.
Sometimes it’s hard to initiate conversation with people at work,
and you want to build a rapport with your colleagues. It’s
actually more fun working with people when you know them
a bit more.
WORK HARD
Do you have any other expertise that could be used in a work setting? For
example, you might have been hired as office manager, but you used to write
press releases in your last job. That could really help out the PR team if they’re
overloaded one day.
PLAY HARDER
People like knowing that you’re more than just the work person
that they know. List your hobbies and
activities you like doing outside of the office. They’re great
conversation starters, and you might even find new buddies to
do them with!
Updating your profile should be the first step for every user of an intranet.If you try to contact someone on any social platform and the person doesn’thave a profile picture, you immediately think you won’t get a response. A profile is more than a great photo, it’s about overall substance and personality. Here are a few tips for a great intranet profile.
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LIKE-ABLEG U I D E TO C R E AT I N G
C O N T E N T
We know there’s no hyphen in likeable – give us some
credit! We did it (just this once) to emphasize the word
“Like”, your favorite instant measure of success. Seeing
Likes stack up by the minute should make you feel warm
and fuzzy inside. It means your people really LIKE your
content, enough to publicly attach their sign of approval.
Instant kudos? We like that stuff.
Break it upNo one likes a wall of text. Throw in some images, get creative with formatting (not too creative!), and chop your copy into bite-sized pieces. People will be more inclined to read, and everybody wins.
Keep it realNo one really likes corporate speak. Especially not in the office, where you already talk to clients that way all day long. Yes the intranet is a work space, but you can keep it casual and light on the tone.
CHECK OUT OUR NEW DIGSby Christine | February 12, 2016
When it came time to create a brand new office space worthy of our super talented team of Iglooites, we set the bar really high. And, boy did our awesome team of designers and contractors deliver.
Our new home (away from home) is ready, and it’s amazing! We can’t wait for you to see the new place (think wide open spaces, glass walls, and comfy meeting areas aplenty).
Remember, moving day is coming soon. Watch for more details in the next few days.
4 COMMENTS 20 LIKES
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Right place right time Learn to post things at the right time of the day. If something is posted early in the day, people have more time to read it and interact with it, rather then a post at 2 PM when everyone is in the middle of another meeting.
Every day grindBe consistent. It’s weird to think about, but people do make mental connections between the person who posts and their content. If you are known to always provide useful and/or funny content, people will be more bound to read your post, rather than just dismiss it.
Flavor of the monthPeople like talking about things they can relate to, so in this case, popular office topics. Whether it’s the lack of meeting rooms, or the results of a company-wide competition, this type of content is bound to get engagement from users.
Kayleen said 5 minutes ago
Sean just won the 50/50 draw! Spend your $103 dollars wisely this weekend!
25 COMMENTS
5 COMMENTS
1 COMMENT
7 COMMENTS 2 COMMENTS
5 COMMENTS 3 COMMENTS
20 LIKES
4 LIKES
13 LIKES 3 LIKES
15 LIKES 4 LIKES
20 LIKES
Chris said at 10:00 am
Hey, check out what this company is doing. It might be a good idea for us to look into it.
Chris said at 4:59 pm
Hey, check out what this company is doing. It might be a good idea for us to look into it.
Jessie said at 3:00 pm
Watched an amazing TedTalk on how your body language shapes who you are.
Alex said at 3:00 pm
Hey I read an article about really really cute dolphins and how to save them.
Jessie said at 3:00 pm
There’s a new conference coming to our city. Check it out here. Who wants to go?
Alex said at 3:00 pm
I made a website about dolphins. I hope everyone sees it! Check it out here.
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Capture your organizational knowledge in a central database. Create a one-stop shop featuring everything from templates and logos to answers and FAQs. Use the knowledge base to onboard new employees, and keep everyone up to date, no matter where their actual office is.
Set up a space for all your new employees. A place where they can ask stupid questions and make mistakes, but not in front of everyone.
Upload resumes, provide feedback in the comments, schedule an interview in the calendar, and create a task for the hiring manager to follow up.
Organize members and event types with color codes, and keep tabs on activities with a daily, weekly, or monthly view.
Search keywords and filter by content types and tags to find that document you’re (pretty) sure you saw that one time.
Build out a knowledge base with wikis
Find that document you’re not sure actually exists
Create a newbie zone
Coordinate recruitment activities
Manage the schedule of your team
Allow your employees to buy, sell, or trade items. It’s easy to set up with a blog or forum, and simple to use. It’s just like Craigslist, but without the creepy strangers.
Standardize onboarding with a new hire checklist that provides a repeatable list of tasks and suggested dates for completion.
Post a quick microblog, create a blog for regular updates, or broadcast a private message to everyone for special occasions.
Get that referral program rolling by giving people insight into open roles. Let users know how to share the post from the intranet to their prospects.
Create an area for shout-outs and recognition. A great way to broadcast successes and say thank you.
Microblog a link to an updated policy, and use read-tracking to make sure employees have seen it. You can even bulk message the stragglers to make sure it’s done.
No more files called SalesPlan2016_V2_WithChartB.docx. Uploading versions of a document ensures everyone is looking at the most up-to-date copy.
You heard that a new IT manager, Jimmy, started last week. Check out Jimmy’s profile – and picture – so you can say “Hi!” the next time you see him.
Think of all the files living in your email. Upload them, and IT will stop nagging you to clean up your messages.
Get early comments on a draft you’re working on
Create a classified ads section
Onboard new employees
Reach the right people
Publish open job postings
Say thank you
Make sure people actually read new policies
Work with the current version of the file
Put a face to the new guy’s name
Stop hitting the size limit on your inbox
Request and receive real-time feedback on any type of content. No really, anything. You can even @mention someone to make sure they chime in.
Things you can do in your intranet
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Say happy birthday.
Brag about something your team is doing.
Sell your kids’ disgusting fundraising chocolate bars.
Upload pic, and announce a caption contest.
@mention someone who went above and beyond.
Post a pic from the conference you’re at.
Share content that you just posted.
Share what you are working on.
Announce a work anniversary.
A meme that made you laugh out loud.
Post a photo in your cat t-shirt for Animal Shirt Day.
Thank @person for doing a great job.
Microblogs are for posting quick status updates throughout the work day. It’s a great way to build engagement and get people talking. Here’s your
challenge: write one a week until you’re comfortable (and then, feel free to go to town). We’ve even put together a list of tried and tested ideas to help
you get started. Check them off as you go, and be sure to fill in the amount of comments and likes you get, to see what gets people’s attention.
Recommend/link to a work-related article or book.
Ask if anyone has information on a potential client.
Ask for recommendations for the tea selection.
Who loaded the dishwasher?
Post a photo of the lunch special at the sushi place.
An infographic on how to load the dishwasher.
Introduce a new employee.
Has anyone seen /stolen my new RayBans?
FYI: The photocopier is broken. #pcloadletter
Where’s my red Swingline stapler?
Invite people to come out for drinks after work.
Share info on proper desk posture and ergonomics.
Share news on competitors.
What was happening one year ago? #tbt
Link to a really good TedTalk.
Ask the company for feedback on your project.
Let everyone know you brought in donuts.
Anyone else watch Game of Thrones last night?
MICROBLOGCHALLENGE
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