a estratégia
DESCRIPTION
This eBook is part of the TREeBOOK Gallery Collection. It was created to support the XV Project Lab, an innovative course about Project Management, Switzerland 2010. To contact TREeBOOK please write to [email protected] TREeBOOK is supported by Free Your Ideas. www.freeyourideas.net. All rights reserved by the artists. Feel free to share this eBook.TRANSCRIPT
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The Project Lab Show eBook Col lect ion
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XVProjectLab – Segunda Aula Dig ital , Maio 2010
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This eBook is part of the TREeBOOK Gallery Col lect ion. It was created to support theXV Project Lab, an innovative course about Project Management, Switzerland 2010.
To contact TREeBOOK please write to [email protected] is supported by Free Your Ideas. www.freeyourideas.net.
All r ights reserved by the artists. Feel free to share this eBook.
![Page 6: A estratégia](https://reader031.vdocuments.us/reader031/viewer/2022020309/568c0e8d1a28ab955a90e152/html5/thumbnails/6.jpg)
Bem-vindo ao XV ProjectLab
Segunda Aula Digital
Primeira Parte: “A estratégia”
Free Your Ideas
“Pensar enlouquece.Pense nisso.”
Anônimo
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Gestão de Projetos e Planejamento Estratégico são complementares.
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Gerência de Projetos sem Planejamento Estratégico é superficial.
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Planejamento Estratégico sem Gerência de Projetos é desperdício.
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O Planejamento Estratégico defineos rumos da organização.
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A Gerência de Projetos leva a organização até lá.
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Gerenciar projetos já é uma commodityno mundo da Planejamento.
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A estratégia é a espinha dorsaldo portfolio de projetos.
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Se a estratégia é bem feita e clara,o projeto decola.
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Projeto que decola reforça a estratégia.
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Toda organização tem um planoestratégico formal ou informal.
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Além da missão e da visão de futuro,
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um plano estratégico tem objetivos a serem alcançados, dentro dos prazos.
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A cada objetivo estratégicocorresponde um (ou mais) projeto(s).
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Assim, o portfolio de projetos anima e concretiza o plano estratégico.
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A organização prioriza certos projetos em detrimento de outros.
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O critério de priorização envolve a relevância estratégica do projeto.
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Sua viabilidadee o retorno do investimento.
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The enDApós a aula, faça a “leitura vertical” dos eBooks
para investigar todos os links propostos.
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Será mesmo um projeto?Será mesmo um projeto?
É inédito? É único? Explique...
Tem um prazo bem definido?Qual a data de início e fim?
Como pode ser descrito/quantificadoo resultado final do projeto para
que ele possa ser considerado bem-sucedido?
Como determinar se esta descrição atendeàs expectativas dos stakeholders?
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Defina os stakeholders:Defina os stakeholders:
investidor ou acionistaparceiro ou sócio
formador de opiniãomídia e imprensa
comunidade e sociedadegoverno e autoridades
concorrentes diretos e indiretosequipe do projeto
grupos de interesseclientes e prospects
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XV ProjectLab
Segunda Aula Digital
Fim da Primeira Parte: “A estratégia”
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created and produced by Bia Simonassi images by deviantart
videos by youtubepromoted by Free Your Ideas
www.freeyourideas.net
Free Your Ideaswww.freeyourideas.net
This eBook is part of the TREeBOOK Gallery Col lection. It was created to support theXV Project Lab, an innovative course about Project Management, Switzerland 2010.
To contact TREeBOOK please write to [email protected] is supported by Free Your Ideas. www.freeyourideas.net.
All r ights reserved by the artists. Feel free to share this eBook.
![Page 34: A estratégia](https://reader031.vdocuments.us/reader031/viewer/2022020309/568c0e8d1a28ab955a90e152/html5/thumbnails/34.jpg)
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De Luxe EditionBia Simonassi
Switzerland 2010
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