a different approach to iot · 2018-04-09 · 2 a different approach to iot better. we make it...

2

A Different Approach to IoT

Better.

We Make it Happen.

A Business Perspective

Hitachi, Ltd. – a global technology leader Hitachi, Ltd. ranks 78th on the 2014 Fortune Global 500®

6/23/2016 3 © 2015 Hitachi Consulting Corporation. All rights reserved. Proprietary and confidential.

© 2016 Hitachi Consulting Corporation. All rights reserved. Proprietary and confidential.

Hitachi Consulting Hitachi’s global management consulting and technology services business

6/23/2016 4

19%

$659M FY15 revenue

6,500 experienced

and dedicated

professionals

$12B delivered in

overall business

improvements

End-to-end solutions strategy,

consulting,

technology and

outsourcing

We speak

49 languages and work in over

70 countries

More than 25 years of consulting experience

Delivering measurable, sustainable business results and a better consulting experience.

Abu Dhabi Amsterdam Atlanta Bangkok Barcelona Beijing Bengaluru Boston Brussels Chicago College Station Copenhagen Da Nang City Dallas Denver Dubai Dusseldorf Fargo Helsinki Ho Chi Minh City Houston Hyderabad Irvine Jakarta Kuala Lisbon London Los Angeles Madrid Manchester Melbourne New York City Oman Oslo Paris Portland Pune Rio de Janeiro Riyadh San Francisco Sao Paulo Seattle Shanghai Singapore Stockholm Tokyo Waldorf Washington D.C.

Focused Clear Bold

Collaborative Committed

Results-oriented


Hitachi’s unique value proposition Capability to deliver end-to-end at One Hitachi scale

6/23/2016 5 5

Innovation

& R&D

Information

Drivers

Information

Acquisition

Information

Storage

Information

Dissemination

Information Transformation

& Visualization

Information

Interpretation

Business

Outcomes

End to end integration – Industrial Grade – Secure – Scale INNOVATION IMPACT

Hitachi R&D

& Labs

Embedded Things &

Applications

Hitachi IoT

Platforms & Sensors

Hitachi Data

Systems

Hitachi Digital

Transformation & AR Pentaho

(a HDS Company)

Hitachi Big Data

Lab, BI&A

Consulting

Services

OPERATIONAL TECHNOLOGIES INFORMATIONALTECHNOLOGIES DIGITAL TECHNOLOGIES

105+ years 55+ years 10+ years + +

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0ahUKEwjG_sGF3LbLAhXBRCYKHSGIB-AQjRwIBw&url=http://developer.buildsci.us/archives/interface/EEB Hub Simulation Platform Tools_files/&psig=AFQjCNF6k_OpHV8CKGxyPwVsqENJTT9yxA&ust=1457719927605355&cad=rjt


How Does Your Business Transform Business Processes Digitally?

6/23/2016 8

• Engage your

Customers

• Engage Your

employees

• Optimize your

operations

• Transform your

products and

services

Systems of intelligence:

Enterprise leaders are reimagining their businesses

9

Becoming customer-obsessed

Transforming to digital

Rising customer

expectations

More responsive

Growing

expectation

personal,

individualized

service

Enhancing customer experience

top priority

3 / 4 decision makers

of CxOs now look to partners who will

have an equal hand in creating

business value

60 %

Outperforming

enterprises are 54 % more

likely

to

CEO priorities

engaged

employees

satisfied

customers digital savvy

CEO’s business performance

best indicator of

CxOs believe

social/digital

interaction is the

new imperative

7 in 10

New business models

Connected business platform

Sense/

respond

business

model

Make/sell

business

model

believe they make

better and faster tech

decisions than IT

79 % of C-level executives

Responding to

ongoing needs for

efficiency and growth

exploiting a

fundamentally different

digital paradigm dual goals

70

to reduce

IT costs

Would

increase

risk

and accelerate

business agility

o f

% CIOs

of tech budgets

controlled by

departments

other than IT

38 %


How Does Your Business Transform Business Processes Digitally?

6/23/2016 10

• Large

Employers,

Healthcare

Providers

or, Payors,

Employers “engage your

employees or

patients”

• Hospitality,

Retail, Gaming “engage your

customers”

Two Examples:

© 2016 Hitachi Consulting Corporation.

Health data aggregation The current market presents many health tracking and monitoring products, each with their own methods for collection, storage and reporting. The challenge is making sense of the variety of data, across users and across devices. Any solution must be flexible enough to accommodate the disparate input sources, authentication and authorization procedures along with the ability to handle updates to existing services and make use of new ones that come available in the future.



Example platform architecture This data aggregation framework consists of loosely coupled interface implementations that can be built to connect to and read data from the numerous sources then transform it into a common structure that can be used for consolidated monitoring and reporting.

HDA is deployed to a client’s Azure tenant (or a private cloud). HDA exposes a management dashboard. Scheduled retrieval jobs grab data from data providers at client- designated intervals. All data is stored as JSON documents in an Azure DocumentDb repository.


HDA licensing is a one-time fee. There are no on-going subscription fees for the service.

The service is deployed to your public cloud tenant or private cloud infrastructure directly.

Unlike other aggregating services in the market, the Hitachi solution puts the client in full control. Only your participants are included.

You can either fully manage the implementation or contract with Hitachi to provide on-going support and maintenance.

First party application consumer

Device-wearers defined population

Scheduler job data provider



Secure API for data

exchange

Secure API for data

ingestion

Participant and app

connections

RAW data storage

Your cloud tenant Your data Your investment Our support


Wellness programs too often rely on self-reported data. HDA provides wellness programs with objective data that demonstrates healthy behaviors and measures, ensuring program and participant success.

Enhancing wellness programs

User

HDA


Certain patient communities are more appropriately managed as out-patients. However, those with chronic or acute conditions can be difficult to monitor outside of hospitals or primary care facilities.

HDA allows hospitals and primary care facilities to gather live health telemetry. Activity and biomarker data can be used to monitor conditions to ensure the appropriate care is delivered to the patient when needed.

Primary care facilities can make better facility use and improve patient care. Further, the expense of in-patient care is reduced for those patient where out-patient care is more appropriate, but historically difficult to manage.

Tracking and monitoring at-risk patients

Health telemetry devices can be used to collect individual activity and biomarker data. This data is funneled through Heath Data Aggregator for analysis.

Challenge Solution Benefits


Broad population studies that can use consumer grade health telemetry devices for gathering raw data benefit from HDA. Wearable telemetry devices provide massive data feeds across a population and fit with existing consumer behaviors. The popularity of these devices

Human grade health

telemetry


has created an explosion of device types that can provide insight across an unprecedented number of health dimensions. HDA can gather and aggregate all of this data for use in a variety of studies. As new devices are introduced, they can be easily integrated with HDA’s device framework.

Opportunity to provide an ‘Ambient User Experience’


Emerging technologies are taking the digital customer experience a step further, helping customers meaningfully navigate an environment in real time and enabling organizations to connect with customers dynamically.


A fluid (ambient) experience between the customer, devices and technology, and environment which enables your next generation, digital customer transformation.

Omni-channel customer views

Integrate with internal systems and external data to create a holistic, 360 customer profile across channels.

Predictive analytics

Interact dynamically with customers in real time on products, services and events based on past behavior, saved preferences, and predictive learning.

Location-based computing

The ability to identify and act on information for any person or object using location based technologies (such as wi-fi, beacons, and geo-targeting).

Device mesh integration

Bi-directional, real-time communication with the customer seamlessly through the personal and enterprise device mesh (mobile phones, digital signs, enterprise systems, point of sale systems).

Emerging technologies leads to new capabilities

A SMART PASSENGER EXPERIENCE AT LONDON CITY AIRPORT

Intelligent Technologies:

Operation & Management

optimization through

information integration

Green Technologies:

Integrated Energy, Water,

Waste and Environment

Management as a whole

Border Control Concourse

Check-in & bag drop

Departure

lounge

Departure

Gate Security

Operator’s objectives

Passenger’s needs

Shopping

Minimize Journey Time

Comfort Comfort

Shopping

Maximize Throughput

Revenue Revenue

Real Time Passenger Flow Analysis


Real Intelligence in Real-time for Hospitality & Retail

6/23/2016 24 https://www.youtube.com/watch?v=M85PjCR6jrA

https://www.youtube.com/watch?v=M85PjCR6jrA

https://www.youtube.com/watch?v=M85PjCR6jrA


Clearly track customer’ behavior so you can better reward loyalty

Use as part of an end-to-end environment that gives customers a sense of meaning and purpose

Create an environment where customers feel they are looked after and belong

Possibilities

Uses for ambient customer experiences are only limited by your imagination.


Transportation Ambient customer experience



An ambient experience begins by defining the customer’s journey(s) through the end to end travel experience, understanding the touchpoints they encounter at the airport, and finding the opportunities to connect those touchpoints into one intelligent system.

Check-in

Arrival

Security

Waiting at the gate

Eating and shopping

Departure

Baggage claim

Ground transportation


Arrival Using location beacons, the ambient customer experience begins upon arriving at the airport. The app alerts the driver to the closest available parking lot.

Security In the ambient environment, the user could be guided to those security lines which are the shortest.

Gate To ease the discomfort of a delayed flight, the airport can send notifications to the waiting customers for free coffee coupons or offers of airport shopping discounts.

Landing Using location beacons, the ambient customer experience begins again upon landing, with connecting flight information pushed as soon as smart phones are activated.

Baggage Customers can know the precise location of their luggage, using IoT technology, saving them time waiting at a carousel.

Smart airport experience Some of the ways to delight customers with an ambient customer experience.

Home Customer preferences coupled with external data (weather, traffic, flight updates, etc.) allow passengers to be alerted when they need to leave for the airport or request a driver.


Entertainment Ambient customer experience



When fans converge upon a stadium, it takes a lot of infrastructure know-how to coordinate the digital events and activities that give a meaningful experience to each person… all happening while the fan never misses the game action.

Intelligent wayfinding (parking, ticket gates, bathrooms, concessions, exiting)

Connected game experience Accessing and interacting with real-time and play-back information for the players, team, and game.

Social engagement Connect with others through social avenues, proximity, and gamification.

Revenue generation Ordering food, drinks and merchandise from the seat, allowing the stadium to cross-sell and up-sell.

Event operations Integrated and real-time information around the stadium to provide both operational and safety / security intelligence.


Increased customer loyalty and brand value

Mature and predictive customer insights

Energy savings

Safety increases

Eliminates manual waste and manual errors

Targeted and improved product and service cross-sales

True omni-channel sales

Benefits

Ambient customer experience provides benefits and cost savings straight to the bottom line.

Customer stickiness

Operational efficiencies

Revenue generation


Retail / hospitality Ambient customer experience



By being able to follow your customer’s actions, the ACE solution proactively identifies and creates opportunities to personalize the customer’s journey, as well as improve your operations.

Know that loyal customers are arriving even before they walk through the door

Monitor guests throughout a hotel, restaurant, casino or an entire entertainment complex

Track preferences and spending habits of each customer

Send messages for promotions, upgrades and comps

How was your round of golf?

Happy hour just started in the lounge.

Tonight’s restaurant special:

Oysters

Spend another hour at the tables and we will comp your stay tonight.

Welcome back. VIP Check-In

is expecting you


How to get started


Assessment, proof of value and road map

3-4 weeks Held with program sponsor and key stakeholders

Key customer journey mappings

Gap analysis / maturity model analysis

Business case and ROI justification

Logical solution framework (technology fit for purpose)

12-24 month road map

Key success criteria and metrics

Envisioning and strategizing

4-8 hours Held with executive sponsor and stakeholders

CAE evaluation framework

Use case matrix and prioritization Show us the art of the possible and

why it matters to my business.

Educate us on our company’s key gaps, the ROI for bridging the gaps, and how

we get there.

Basic customer relationship management

Basic customer interaction and loyalty

Multi-channel customer interaction

Ambient customer experience

a different approach to iot · 2018-04-09 · 2 a different approach to iot better. we make it...

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